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Amazon Prime Day has officially started and runs until midnight on Tuesday 11th July, bringing with it savings on 4K TVs, games consoles, headphones, wireless speakers and much more. This is the place to come to make the most of Prime Day and make sure you secure the best deals...

The deals are coming thick and fast, with tempting offers across many of our product categories.

Highlights include impressive discounts on Amazon's own products, including 47% off the Amazon Echo wireless speaker, 40% off the Fire 7 tablet and a 25% discount on the Amazon Fire TV Stick with Alexa.

All of these product discounts are available until 11:45pm on Tuesday.

There are also a number of 4K TV deals, including 2017 sets from LG and Sony, headphones offers and savings on wireless speakers from Bang & Olufsen, among others. Many of these won't be around forever, so be sure to check back as more deals go live.

We're rounding up all the very best Prime Day 2017 deals on this page, breaking off the best deals by product category to help narrow down your search.

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The best What Hi-Fi? Deals of the Week

Best Prime Day TV deals

Sony Bravia 65in KD65XE70 (2017 exclusive model)

LG 55in 4K HDR 55UJ630V TV (2017 Model)

LG 43in 4K HDR 43UJ630V TV (2017 Model)

Sony Bravia 43in KD43XE70 TV (2017 exclusive model)

Telefunken 43in 43TFN-SFVPFHD TV (Amazon Exclusive)

Telefunken 43in 43TFN-NSHD TV (Amazon Exclusive)


LG Electronics 24in 24MT49DF TV (2017 Model)

LG 28in 28MT42VF TV  (2017 model)

Panasonic 24in TX-24DS500B TV (2016 Model)

Sony Bravia 49in 4K HDR KDL49WE663 TV (2017 Model)

Sony Bravia 32in 4K HDR KDL32WE613 TV (2017 Model)

Sony Bravia 40in 4K HDR KDL40WE663 TV (2017 Model)


LG 65in 4K HDR 65UJ630V TV (2017 Model)


Sony Bravia 49in 4K HDR KD49XE70 (2017 model)

Hisense 55in 4K Curved H55M6600 TV

Panasonic 32in TX-32ES500B HD Ready TV

Sony Bravia 65in Android 4K KD65XD7504BU TV (2016 Model)

Sony Bravia 55in Android 4K KD55XD8005 TV (2016 Model)

Sony Bravia 55in 4K HDR KD55XD7004BU TV (2016 Model)


Best Prime Day headphone deals

AKG K812PRO Over-Ear Headphones

Sennheiser HD 598SR Over-Ear Headphones 

Jabra Elite Wireless Earbuds

Sony XBA-N1AP Premium High-Res Audio In-Ear Headphones 

Sony MDR-XB950N1 Wireless Noise Cancelling Extrabass Headphones 

Jaybird Freedom Wireless Headphones

B&O PLAY by Bang & Olufsen Beoplay H7 Wireless Over-Ear Headphones

Bose SoundTrue Ultra In-Ear Headphones 

AKG K240 MKII Over-Ear Headphones

Jabra Move Wireless Bluetooth On-Ear Headphones

Philips Fidelio X2 headphones

AKG K240 STUDIO Professional Over-Ear Studio Headphones

More after the break

Best Prime Day hi-fi and home cinema deals

Roberts Vintage DAB/FM RDS Portable Radio

Libratone One Style Splash-Proof Bluetooth Speaker

Sony SRS-XB30  Wireless Speaker

Pioneer XDP-100R-S High Resolution Digital Audio Player

Panasonic DMP-UB400 4K Ultra HD Blu-Ray Disc Player

Audio-Technica AT-LP60  turntable (with speakers)

Ultimate Ears BOOM 2 Bluetooth Speaker 

B&O BeoPlay A1 Bluetooth Speaker

B&O PLAY Beolit 15 Bluetooth Speaker

LG UP970 4K Ultra HD Blu-ray Player

LG SJ3 soundbar

LG SJ5 soundbar

LG LOUDR LHB645N home cinema-in-a-box system

LG LOUDR LHB655NW home cinema-in-a-box system

Sony HT-RT5 soundbar (with wireless rear speakers)


Best Prime Day PS4 and Xbox One deals

Xbox One S (500GB) with Forza Horizon 3 + Minecraft + Chatpad & Headset + 2nd Controller


Sony PlayStation 4 (1TB) Pro + Horizon Zero Dawn + Wipeout + Call of Duty: Infinite Warfare


Xbox One S (1TB) with Gears of War 4 + Halo Wars 2 + Call of Duty: Infinite Warfare + Chatpad & Headset + 2nd Controller


See all our Amazon Prime Day headphones deals

See all our Amazon Prime Day deals

Best Prime Day Blu-ray and DVD deals

Harry Potter - Complete 8-Film Collection (2016 Edition) [Includes Digital Download] [Blu-ray + UV Copy] [Region Free] 

Fantastic Beasts and Where To Find Them with Limited Edition Niffler Statue [Blu-ray 3D + Blu-ray + Digital Download] 

The Walking Dead - The Complete Season 1-6 [DVD]

The West Wing - Complete Season 1-7 [DVD]

Endeavour - Series 3 [DVD]

The Walking Dead - The Complete Season 1-6 [Blu-ray]

Battlestar Galactica - The Complete Series [Blu-ray] [1978] [Region Free]

Doctor Who - Series 1 (Amazon Exclusive) [Blu-ray Steelbook] 

Supernatural - Season 1-10 [Blu-ray] [2016] [Region Free]



Hacksaw Ridge [DVD] 

Line Of Duty: Series 1-3 [DVD]

Downton Abbey - The Complete Collection [DVD]

Cheers -  The Complete Seasons Box Set [DVD] 

Carry On - The Complete Collection [DVD]

Star Trek The Original Series: Complete [Blu-ray]

Agatha Christies Poirot - Series 1-3: The Definitive Collection [DVD]

The Big Bang Theory - Season 1-9 [DVD]

Stargate SG-1 - Complete Season 1-10 plus The Ark of Truth/ Continuum  [DVD]

James Bond - 23 Film Collection [Blu-ray]

Line of Duty - Series 1-4 [DVD]

Vera Complete - Series 1-5 [DVD] 

Best Prime Day Amazon deals

Amazon Echo Dot

Amazon Echo

Fire TV Stick with Alexa (2017)

Fire 7 Tablet

Fire 8 Tablet

Fire 7 Kids Edition Tablet

Fire 8 Kids Edition Tablet

In 2016 we saw up to 40 per cent off TVs, 45 per cent off Bang & Olufsen speakers and headphones, and a varied selection of special offers on PS4 and Xbox bundles. Will 2017 follow suit?

If you're not currently an Amazon Prime member, you can sign up for a 30-day free trial so you can take advantage of Prime Day without having to spend a penny. All you need to do is remember to cancel the trial before the 30 days are up.

Prime membership gives you early access to the Amazon Lightning deals, where there's usually limited stock and it also gives you a look at the upcoming Prime Day deals for the day ahead, putting you one step ahead of those who aren't Prime subscribers.


Big Aura's picture

would love to have Prime, but

would love to have Prime, but sadly they refuse to add Chromecast compatibility to their service, so will stick with Netflix....

bigboss's picture

I'm pretty sure Amazon Fire

I'm pretty sure Amazon Fire stick will be available for half price on 15th.

Big Aura's picture

Perhaps, but I've got my

Perhaps, but I've got my Chromecast now and don't feel the desire to waste more cash on a Fire thingy, just be cause Amazon have decided to work with a closed system.  I respect the open source approach more than Amazon who are abusing their dominance in the streaming market to flog dongles.

Ben Russell's picture

I've got prime membership

I've got prime membership because you get free next day delivery on Amazon. Always saw the streaming service as a bonus not the main reason for having prime. 

Vasco Barreto's picture



mafrost's picture

What an anticlimax!

After all the fanfare I was expecting something to equal/better Black Friday.  Personally I found the whole thing very disappointing, even more so as a long time Prime member, with very few worthwhile deals to be had.  Next time Amazon, spend less on the marketing and more on the deals!

Joe Cox's picture


...you're probably right.