Black Friday UK 2023: time, start date and the best early Black Friday deals

Sony WF-1000XM4 was £250 now £159 at Amazon
Put simply, the Sonys are the complete package – fantastic all-rounders that look great, sound great, and do everything you could ask of them. Battery life is eight hours per charge, they're nice to use and their noise-cancelling is one of the best in the business. Five Stars

Amazon Echo Dot (3rd Gen) was £40 now £17 at Amazon
This Echo Dot is still a fantastic buy at this price. Sound quality is good considering the size of the device, plus it of course gives you the Alexa voice assistant. No wonder it's Amazon most popular smart speaker. Five stars

Sony WF-C500 was £90 now £49 at Amazon (save £41)
Boasting impressive musicality and excellent levels of detail and insight, these comfortable, sporty earbuds are well worth even their non-discounted price. The WF-C500 feature 20 hours of battery life, IPX4 splash resistance and Bluetooth 5.0, and are available in black, white, orange and mint. 
What Hi-Fi? Award winner
Deal also at John Lewis

AudioQuest DragonFly Black was £99 now £79 at Sevenoaks (save £20)
Better sound doesn't come smaller or cheaper than this. We love the way the logo lights up with different colours to show sample rate - a trait found on all DragonFly DACs. Use it instead of the headphone output on your computer for an immediate musical boost. It supports hi-res tracks up to 24-bit/192kHz, too. Now at lowest-ever price of £79. Five stars

Sennheiser HD 250BT was £60 now £39 at Amazon
We didn't think these superb budget wireless on-ears could get any cheaper – but here we are! Don't expect luxury flourishes, but they nail the basics. They sound great for the money and have Bluetooth 5.0 and aptX Low Latency support, a 25-hour battery life, plus app support that brings EQ customisation onboard. What Hi-Fi? Award winners

Sony WH-1000XM5 was £380 now £290 at Amazon
The best pair of wireless noise-cancelling headphones you can buy at this price. The Sony XM5 headphones might feel a little less premium than before, but the jump in sound quality from the previous generation is a big one. Five stars

Sonos Beam (Gen 2) was £449 now £349 at Amazon
The latest offering from Sonos impressed us with its exceptional and immersive Dolby Atmos performance. Being a Sonos product, it also has wi-fi and network streaming onboard, plus compatibility with Amazon Alexa and Google Assistant. Available in black or white.

LG OLED42C2 OLED TV was £1399 now £749 at Sevenoaks
LG's first 42-inch OLED TV has only been available for five minutes but has already had a huge discount. This 2022 model is rightly a huge hit and delivers a great picture at an accessible screen size. Five stars

Sony WH-1000XM4: was £330 now £219 at Amazon
Sony’s last-gen premium XM4 deliver a sonic masterclass and nothing really lets that down – battery life, build, comfort and usability are all great for the money. Five stars, What Hi-Fi? Award winner

Samsung UE43AU7100 2021 43-inch TV was £499 now £329 at John Lewis
One of the best 43-inch TVs we tested in 2021 - and it's down to a new low price, and still available, ahead of Black Friday 2022. It boasts a surprisingly mature performance and the full, excellent Samsung smart platform.

Apple iPad Mini (2021) £569 £459 at Amazon (save £110)
There's big money off Apple's diddy tablet too. A 19 per cent discount means a saving of £110, which is enough to buy a decent pair of cheap wireless earbuds to go with it.

Apple HomePod Mini was £99 now £89 at John Lewis
Sadly this deal only applies to the Space Grey and White finishes, not the more colourful options. Still, it makes an excellent smart speaker even more tempting...

Amazon Fire HD 10 (2021) 32GB was £150 now £80 at Amazon
This five-star tablet offers lots of HD screen for the money and puts in a strong audio and video performance. The deal applies to the latest-model, ad-supported Fire HD 10 with 32GB of storage. Still on sale for Black Friday 2022.

Panasonic RZ-S500W was £150 now £85 at Amazon
Panasonic's noise-cancelling true wireless earbuds offer features and sound quality that are very rare at this price. And they are once again on offer for Black Friday 2022.
Five stars.

Chromecast with Google TV 4K was £60 now £40 at Google
Google's Chromecast is a user-friendly, featured-packed media streamer with all the apps you already know and love. Whatever you want to watch, you can do with Chromecast. Plus, you'll get a great 4K HDR picture, and Dolby Vision and Atmos support.

Roku Streambar was £130 now £99 at Amazon
Roku's one-box streamer/soundbar solution connects to your TV via HDMI and at this price is a great way to level up your TV's sound and add a wealth of streaming services at the same time. An absolute steal at £99.

Bose QuietComfort Earbuds was £250 now £134 at Amazon
Bose's QuietComfort Earbuds are serious contenders for best-in-class at this discounted price. You'll find it hard to beat their noise cancelling... unless you can afford to spend extra for the new £279 QuietComfort Earbuds II sequels. Five stars

TCL 43RP620K Roku TV was £349 now £249 at Currys
Another excellent-value Roku TV, this time from TCL. The superb smart platform is the attention-grabber, but it's the surprisingly solid picture performance that makes this such a great buy, particularly with this discount.

Sonos Arc soundbar was £899 now £699 at Richer Sounds This soundbar delivers five-star Dolby Atmos performance and WiFi connectivity for easy music streaming and integration with other Sonos products. Also available at Sevenoaks.

ELAC Debut B5.2 was £310 now £229 at Peter Tyson
Once our very favourite budget speakers came with a very tidy Black Friday discount. These are some of the very best performers at this price, ideal for anyone's first hi-fi system. What Hi-Fi? Award winner

LG OLED48C2 48-inch OLED TV was £1400 now £899 at Amazon
The C2 is the performance-per-pound champ of LG's 2022 OLED TV range, and we think this 48-inch version is just as good as its larger siblings. It's a particularly strong choice for gamers, and more tempting than ever with a discount.

Hisense R50A7200GTUK Roku TV was £399 now £299 at Argos
One of the best-value TVs available in the UK, this Hisense combines the excellent Roku smart platform with a surprisingly mature picture performance. A superb buy.

TCL 43RP620K 43-inch Roku TV was £349 now £249 at Currys
Another excellent-value Roku TV, this time from TCL. The superb smart platform is the attention-grabber, but it's the surprisingly solid picture performance that makes this such a great buy, particularly with a discount.

Sony XR-42A90K 2022 OLED TV was £1899 now £1295 at Amazon
Sony's first 42-inch OLED is a high-end treat, particularly if picture authenticity is your priority. It sounds great by TV standards, too. The 42-inch LG C2 is still overall the better buy, given its much lower price, but there are many who will feel it's worth spending the extra on this Sony.

Samsung UE43AU8000 2021 TV was £549 now £349 at Amazon
Compared with the AU7100 above, the AU8000 adds Dynamic Crystal Colour technology that should make for a more vibrant performance. We weren't actually very impressed when we reviewed the 50-inch version, and while this 43-incher could be better, we'd suggest that the AU7100 or Q60A deals look better.

Philips 48OLED806 2021 OLED TV was £1299 now £899 at Richer Sounds
Let's cut straight to the chase: this is our favourite TV of 2021. The OLED806 series is just brilliant, offering super-punchy and crisp images, solid sound, Ambilight and loads of next-gen gaming features, and at 48-inches it's compact enough for any lounge.

Samsung QE55S95B 2022 QD-OLED TV was £2399 now £1149 at Amazon
You'd have thought that the first QD-OLED TV (which combines Quantum Dot and OLED technologies) would be obscenely expensive, but Samsung is already offering huge discounts on the S95B. This is one of the best TV deals you're ever going to find.

LG OLED55C2 2022 OLED TV was £1899 now £1149 at Amazon
LG's new C2 is the ideal TV for most people. It's brighter than any 2021 OLED, produces brilliantly punchy but natural images and boasts every next-gen gaming feature you could ask for. And now it's available with a discount.

Sony XR-55A95K 2022 QD-OLED TV was £2699 now £2195 at Box
Unlike Samsung's S95B, above, Sony's new QD-OLED TV is priced as you'd expect a premium, next-gen television to be. It's an undeniably expensive proposition, even with this discount, but if money's no object, this is the best TV you can currently buy.

Sony XR-55A80J 2021 OLED TV was £1899 now £998 at Amazon
Sony's awesome A80J OLED TV launched at £1899, was down to £1699 when we reviewed it (and gave it 5 stars) and can now be bought for much less than that. An absolutely brilliant TV that majors on authenticity.

LG OLED65C2 2022 OLED TV was £2699 now £1689 at Amazon
While the G2 is an even better performer, the C2 is still the 2022 LG OLED TV that most people should buy, thanks to its irresistible performance-per-pound credentials. It's got a flawless set of next-gen gaming features, too.

Toshiba 65UK3163DB was £599 now £429 at Argos
This big Toshiba packs 4K picture quality along with HDR10 and Dolby Vision HDR formats and Dolby Atmos audio. Alexa is built in, so you can speak to control it, and Toshiba's TRU Picture Engine improves movement, upscales content and adds in more picture detail. Yes please.

Samsung QE65S9B was £2399 now £1549 at Amazon
There's a hefty 35 per cent off at Amazon UK, though if you take the discount off the TV's original £2999 launch price, it's actually closer to half price. Either way, it's a great deal with a huge saving.

LG OLED77C2 2022 OLED TV was £3699 now £2999 at Amazon
If you want the best performance-per-pound LG OLED of 2022 in a truly cinematic size, this 77-inch version of the C2 is what you're after. It's got all of the top-notch features of the smaller models but with an extra dose of epicness.

Sony WH-1000XM4: £330 £219 at Amazon (save £111)
Sony’s premium XM4 have been trumped by the XM5 but deliver a sonic masterclass. Nothing really lets that down – battery life, build, comfort and usability are all great for the money. Five stars, What Hi-Fi? Award winner

Shure Aonic 50: £380 £190 at Amazon (save £190)
A very solid first attempt at a pair of wireless noise-canceling headphones by Shure. They aren't quite as engaging as the Sony and Sennheiser class leaders, but they do offer outstanding levels of detail, a clear and clean delivery and solid bass. Four stars

Bose Noise Cancelling Headphones 700 £350 £259 at Amazon (save £91)
A breakaway from the famous Bose QuietComfort range, the 2019-released 700 are more of a premium series with a concentration on noise-cancelling, which is best in class. Comfort and aesthetics are spot-on too and, sonically, they decent. Four stars

Apple AirPods Max £549 £447 at Amazon (save £102)
Yes, even with a fantastic deal Apple's wireless noise-cancelling over-ear headphones are still quite expensive. But they are wonderful to use, boast spatial audio support and are one of the very best-sounding wireless headphones we've heard. Five stars

Sony WH-CH710N £130 £84 at Amazon (save £46)
Can't afford the premium Sony XM4 or XM5 over-ears? We haven't tested the WH-CH710N, but they promise an upgrade over their predecessors, which we liked for their detailed, musical performance and great battery life.

JBL Reflect Flow Pro £129 £99 at AO.com (save £30)
With 30 hours of total battery life, noise-cancelling and a build that can withstand the great outdoors, these five-star earbuds are the perfect companion for summer walks and sports.

Sennheiser Momentum 3 Wireless £349 £230 at Amazon (save £119) These superb-sounding wireless noise-cancelling headphones only serve to further enhance Sennheiser’s momentum in the headphone market. They're excellent all-rounder. Five stars

Earfun Air £60 £32 at Amazon (save £28)
The cheapest true wireless earbuds we can heartily recommend, these five-star Earfuns do the basics right – and were £20 off their RRP if you clicked the coupon code box at Amazon.

Beats Powerbeats Pro £220 £169 at Amazon (save £51)
We're fans of the sporty Powerbeats Pros for a number of reasons. Build quality is excellent, as is their fit and list of useful features. These true wireless earbuds come into their own for exercise, so a low price shouldn't be sniffed at.

Cambridge Audio Melomania 1+ £120 £50 at Amazon (save £70) This top pair of budget true wireless earbuds delivers the most detailed sound performance we’ve heard at this price point, combined with a 45-hour battery and decent app features. No noise-cancelling, however. Five stars, What Hi-Fi? Award winner

Apple AirPods 2 (2019) £159 £115 at John Lewis (save £44)
The second-gen AirPods get a price cut ahead of the AirPods 3's arrival. If you arent bothered about spatial audio and those slightly longer stems, these veterans still offer unbeatable usability and decent sound quality for Apple users for a much lower price. Four stars

Bose QuietComfort 45 (refurbished) £320 £210 at Bose
A refurbished pair of Bose's latest pair of wireless headphones, the QuietComfort 45, can now be picked up for just £210 at Bose – a £110 saving on the RRP and £20 less than the lowest price we have ever seen them at! Surely this price won't be beaten on Black Friday... will it?

Sonos Arc soundbar £899 £699 at Richer Sounds (save £200) This soundbar delivers five-star Dolby Atmos performance and WiFi connectivity for easy music streaming and integration with other Sonos products. Also available at Sevenoaks.

Sony HT-A7000 £1299 £1099 at Richer Sounds (save £200)
This five-star, Award-winning soundbar delivers amazing Atmos and a bountiful feature set that culminates in a truly impressive soundbar. Equally as impressive are these savings, meaning you can get one for £200 the usual asking price right now.

Samsung Q800A Dolby Atmos soundbar £529 £359 at Amazon (save £170)
Very few soundbar subs perform as well as Samsung's 3.1.2 Q800A with a muscular, room-filling sound and gut-busting bass, all contained within a relatively small package. Not only does the Q800A offer Dolby Atmos and DTS:X support, but it also has a broad feature set that includes two HDMI ports (one equipped with eARC), Bluetooth, Spotify Connect and AirPlay 2, all of which can be controlled by the built-in Amazon Alexa voice assistant.

LG SP11RA £1499 £849 at Box (save £650)
This 2021 flagship soundbar is surprisingly agile, with a detailed top end and easy-going character. It’s not got the most robust low end but it does offer an even and immersive listening experience with a tech spec that is one of the most comprehensive and future-proofed available.

Polk MagniFi 2 soundbar £499 £380 (save £114) at Amazon
Equipped with Voice Adjust Technology and Dolby Digital 5.1 decoding and streaming via the built-in Chromecast or Bluetooth, the Polk MagniFi 2 is packed with features and offers a modern design.

Hisense HS214 all-in-one soundbar £129 £79 (save £50) at Amazon
Not a model we've tested but at this price Hisense's 65cm 'bar with multiple connections (line-in, USB, Bluetooth, optical, HDMI out ARC), three Audio Modes (movie, music and news) and a bundled universal remote presents awful lot to like...

JVC TH-D227BA 2.0 Compact Sound Bar £100 £40 (save £60) at Currys
This JVC soundbar has Bluetooth for wireless streaming as well as wired connections, so you can easily connect the soundbar to your TV or existing audio. It has a compact design that's compatible with TVs from 17” and over. 

Optoma UHD35 4K HDR projector £949 £899 at Richer Sounds (save £50)
Not one we've tested but this price point is often something of a sweet spot for Optoma and its 4K projector range. It outputs a 3600 lumens picture at 33-300in in size and offers a response time as low as 6.7ms at 4K 60fps which gamers will enjoy.

BenQ W2700 4K HDR projector £1499 £1299 at Richer Sounds (save £200)
BenQ has a knack for serving up fun and compact 4K projectors that bring cinematic flair to your home cinema. This plucky projector looks to follow suit with the company's other sets, and at £200 off, it's even more tempting. 

Nebula Mars II Pro 720p portable £600 £430 at Very
This portable projector is fun, quick and enjoyable to use. Set-up requires minimum fuss, and thanks to its wi-fi and built-in apps, you can stream content directly through it. With this healthy discount, this lunchbox-sized projector is very tasty indeed.

Epson EF-12 1080p portable projector £999 £849 at Amazon
The EF-12 is one of the best portable projectors under £1000. It might not quite be able to beat similarly priced traditional home cinema projectors but it's not far off and comes with the bonus of a very decent 2 x 5W 'Sound by Yamaha' sound system plus Android TV OS and its suit of streaming apps – a very good all-in-one.

Epson EH-TW7000 4K projector £1199 £1099 at Amazon
This is one of the best projectors at around the thousand pound mark. Black depth is unsophisticated but contrast, colour and cinematic appeal are well beyond the competition. It's a great starter projector for a budget home cinema set-up.

Epson EH-TW7100 4K HDR projector £1699 £1598 at Amazon
It may seem pricey for what is an entry level 4K product but this projector is a real gem. The black depth is very decent for this kind of money, the colours are bold and balanced, and the HDR production brings an excellent sense of immersion.

Epson EH-TW9400 4K projector £2549 £2499 at Richer Sounds
This big, brassy projector is as good as you'll get before forking out for the beauty of native 4K projection. Colour accuracy, contrast control and HDR are all handled brilliantly and help make for a proper cinematic feel on a relatively modest budget.

BenQ V6050 4K UST projector £3999 £2499 at Richer Sounds
Ultra-short throw projectors are the fastest-growing form factor. With sound, picture and smarts built-in, they're an obvious all-in-one projector solution. This huge discount made the V6050 one of the most tempting around.

Sony VPL-VW590ES native 4K projector £6999 £4999 at Amazon
This five-star native 4K projector was an absolute steal last year. With fantastic 4K detail, an exciting and vivid picture, and top-notch motion processing, you'll melt into a world of cinematic bliss.

JBL Flip 5 Bluetooth speaker £120 £75 at Amazon
Small, pocketable and perfect for your travels, the Flip 5 is a superb little Bluetooth speaker, with 12-hours of battery life, brilliant sound quality and a saving at Amazon. Now superseded by the Flip 6.

JBL GO 3 (black) £35 £30 (save £5) at O2
Although it launched at £30, the popularity of JBL's cute little soap-on-a-rope beauty saw it go up to £35 – unless you head to O2, where some colourways received a slight discount. Hurrah! 

Tribit Audio Stormbox Micro £50 £42 (save £8) at Amazon
This adorable yet sonically significant five-star budget Bluetooth speaker was reduced at Amazon for a limited time. We loved the Stormbox Micro at £50, and we definitely love it now. 

UE Wonderboom speaker £89 £66 (save £23) at Amazon
Durable and fully waterproof – it even floats – the original, five-star Wonderboom Bluetooth speaker offers a 10-hour battery life, an impressively weighty sound for a small speaker and a pairing function to 'double up' with other Wonderbooms. 

Triangle Borea BR08 £999 £899 at Amazon (save £100)
There’s no shortage of talented rivals at this size and price, yet having spent some time in the company of these Triangles, we feel they offer something special – not least for a discounted price. What Hi-Fi? Award winner

Triangle Borea BR03 £399 £307 at Amazon (save £92)
The equally impressive standmounters from the same Triangle Borea range as the BR08 above, the BR03 are truly excellent little performers, made better with a discount. Five stars

ELAC Debut B5.2 £310 £229 at Peter Tyson (save £81)
Our very favourite budget speakers now come with a very tidy discount. These are simply the best performers at this price, ideal for anyone's first hi-fi system. What Hi-Fi? Award winner

B&W 606 S2 Anniversary Edition £649 £589 at Electric Shop (save £60)
Save £60 on these five-star Bowers & Wilkins speakers, which combine great looks with class-leading sound. They're a great size and deliver an upbeat and entertaining sound. 

Wharfedale Evo 4.4 £1199 £1099 at Sevenoaks (save £100)
This is a £100 discount on the best floorstanding speakers at this level. The Evo 4.4 are excellent speakers for the money – they pack in a lot of tech and use it to deliver a class-leading sound. What Hi-Fi? Award winners

Q Acoustics 3030i £330 £269 at Sevenoaks (save £61)
The 3030is are yet another excellent speaker from Q Acoustics. Want insightful speakers with a good dose of bass heft and authority? These deserve a place on the shortlist.(stands not included) Five stars

Q Acoustics Concept 40 £999 £679 at Hifix (save £320)
Five-star speakers from a few years back but good sound doesn't get old. With over £300 off the original price, these talented, easy-going speakers were an absolute steal. Five stars

Elac Debut 2.0 B6.2 £329 £299 at Richer Sounds (save £30)
Not the biggest of savings, but a deal is a deal after all. These excellent five-star bookshelf speakers from Elac could have been yours with £30 off at Richer Sounds (and Amazon and AV Online). Five stars

Pro-Ject Debut Carbon DC £369 £299 at Amazon (save £70)
A five-star turntable that has a similar level of longevity to the vinyl records themselves. Excellent sound, good build and easy to set up, plus it comes fitted with an Ortofon 2m Red cartridge.

Audio-Technica LP5x £359 £319 at Amazon (save £40)
Audio-Technica’s original AT-LP5 turntable was a winner. This LP5x model now comes with an easier-to-fit cartridge, a built-in phono stage for both MC and MM and it even sounds a little cleaner than its predecessor. Winner.

Pro-Ject Essential III £329 £319 at Amazon (save £10)
Blessed with an enjoyable and exciting sound, this is another top-class turntable from Pro-Ject and a great entry-level option for vinyl enthusiasts. 

Technics SL-1500C £899 £839 at John Lewis (save £60)
A What Hi-Fi? Award winner. If you’re after a great sounding but fuss-free record player below a grand, the SL-1500C is a great buy – especially with this £60 discount. Five stars

AudioQuest DragonFly Black was £99 now £79 at Sevenoaks (save £20)
Better sound doesn't come smaller or cheaper than this. We love the way the logo lights up with different colours to show sample rate - a trait found on all DragonFly DACs. Use it instead of the headphone output on your computer for an immediate musical boost. It supports hi-res tracks up to 24-bit/192kHz, too. Now at lowest-ever price of £79. Five stars

AudioQuest DragonFly Red was £199 now £149 at Sevenoaks (save £50)
Don't be fooled: the Red's hi-res 24-bit/96kHz support may be the same as the much cheaper model (above), but it does have a higher voltage output (2.1v). This makes all the difference, as it's better suited to driving more demanding headphones. You'll notice improved weight and texture to your tunes, combined with a natural and subtle sound. Save £50 off the price in today's Black Friday deal. Five stars

AudioQuest DragonFly Cobalt was £299 now £219 at Sevenoaks (save £80)
At its lowest price yet, the Cobalt packs in an advanced DAC chip and more processing speed, taking performance to another level. It supports hi-res and MQA files, and offers even more impressive clarity and precision, improved timing and dynamics, and a wide-open soundstage. What Hi-Fi? Award winner
Same £219 price at Richer Sounds

Marantz PM6007 £499 £399 at Amazon (save £100)
The Marantz 6000 Series has allowed the company to have a firm grip on the budget hi-fi market over the past few years, and with the arrival of the PM6007, the amplifier line has been strengthened yet again.
What Hi-Fi? Award winner

Audiolab 6000A £649 £599 at AV Online (save £50)
The Audiolab 6000A is an excellent amplifier that takes the fight to any formidable class leader. This is the most affordable amp Audiolab has produced in recent years, and also one of its most capable, confident and competitive efforts. Five stars

iFi Audio ZEN DAC V2 £199 £159 at Futureshop (save £40)
Offering a significant upgrade over computer sound quality in an era where people need it most, the Zen DAC V2 is another feather in the cap for iFi’s budget Zen series. One of the very best ways to upgrade your desktop headphone system. What Hi-Fi? Award winner

iFi Audio Zen Can £189 £99 at Petery Tyson (save £40)
A resoundingly good upgrade on plugging your wired headphones directly into your laptop or other source. It’s a solid, talented and capable little performer. Five stars

Audiolab M-DAC+ £749 £649 at Richer Sounds (save £100)
The Audiolab M-DAC+ gets an awful lot right – so much, in fact, it comfortably justifies its ‘+’ designation. Lavishly detailed, fastidiously organised and elegantly straight-edged in its sound, it absolutely demands an audition. It helps that it's one of the best connected, too. Five stars

Marantz PM7000N £1199 £799 at AV Online (£300)
A £300 saving on a 2020 & 2021 What Hi-Fi? Awards winner is not to be sniffed at, and this Marantz is a really special piece of kit. It's a practical, well-furnished just-add-speakers streaming system that really impressed us with its entertaining performance. Five stars

Q Acoustics 3050i 5.1 system £1446 £999 at Sevenoaks The energy and exuberance of this package is infectious, without being fatiguing, and those qualities are complemented by a great deal of maturity and insight. If you were after a floor-standing speaker package to kick-start an entry-level AV system, this was the deal to snap up.

Panasonic DP-UB450EB 4K BD player £219 £179 at AV Online
The performance is virtually identical to the five-star, 4K Panasonic player above but this one offers both HDR10+ and Dolby Vision support.

Sony UBP-X700 4K Blu-ray player £249 £229 at Box.co.uk
This Award winner boasts virtually identical features to the Award-winning UBP-X800 but supports Dolby Vision HDR. It’ll take quite some rival to knock this superb 4K player off its five-star perch.