The Apple Black Friday UK deals should land this week, with discounts expected on iPads, iPods, MacBooks and accessories such as headphones and wireless speakers.
Despite last year only offering gift cards in the US for Black Friday - America's famous Thanksgiving bargain shopping extravaganza - Apple reduced prices on iPads, iPods and MacBooks in the UK.
And Amazon UK, which has started its Black Friday deals early, is already offering a price on the iPhone 5 this weekend.
Apple Black Friday deals 2013
Last year Apple offered savings of up to £61 on the iPad Air, with bigger discounts on the premium models, plus a £15 saving on the iPad Mini.
The Black Friday deals in 2013 also saw £25 off the iPod Touch, and offers on the Apple TV, B&W speakers and other Apple accessories.
If you are eager to bag an Apple-badged bargain in 2014, you'll likely have to wait until Friday to find out Apple's savings - or take the plunge on Amazon's iPhone 5 offer.