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Best Amazon Prime Day TV deals 2021 day 2: 4K, OLED, Samsung, Sony

Best Amazon Prime Day TV deals
(Image credit: Future)

It's that time again: we're now into our second day of Amazon Prime Day TV deals. Amazon Prime Day 2021 is a 48-hour sales extravaganza that ends at midnight tonight and there are plenty of great TV deals to take advantage of before the clock strikes midnight.

There are serious discounts across the board, ranging from cheap 4K TVs (including Roku and Fire TVs) to more premium OLED TVs and QLED panels. And thanks to the Amazon Prime 30-day free trial, there is always the option to sign up, bag a few bargains, and then cancel your membership. Sneaky.

But, as with all sales, not every deal is as good as it may first appear. Just because a TV is heavily discounted doesn't mean you should go ahead and buy it. Also, prices fluctuate during the course of the year so you want to be sure a Prime Day price is a proper saving. Stick with us, and we'll take you to all the genuine bargains.

Here's a look at the best Amazon Prime Day TV deals we've spotted so far...

Prime Day TV deals 

The very best Prime Day deals

Do you need to be a Prime member to get Prime Day TV deals?

Amazon offers non-Prime members a healthy choice of TV deals but if you want to shop the deepest discounts, you'll need an Amazon Prime subscription. The good news is that Amazon typically offers Amazon Prime free trials in the run-up to Prime Day. There's no lock-in contract, either, so you can cancel at anytime.

The retail giant will once again offer Prime members £10 credit to spend on Prime Day when they spend £10 on small business products in Amazon’s store between the 7th and 20th June. More than 300,000 sellers globally are included in the promotion – more than twice as many as last year.

It's also worth remembering that most major retailers operate price-matching policies. That means you'll see plenty of unofficial 'Prime Day' TV deals pop up at stores such as Currys, John Lewis and Richer Sounds. As ever, whether you're after a crisp 4K HDR picture or exceptional streaming smarts, we'll be searching high and low for the best Prime Day TV deals across the UK's most trusted online retailers.

What Prime Day TV deals can you expect in 2021?

From Monday 7th June 2021, Amazon devices such as Echo, Fire TV and Ring will be discounted by up to 50 per cent. Indeed, the deals have already kicked off with four months of Amazon Music Unlimited free for new subscribers and Prime members can get up to 50 per cent off selected movies and TV shows through Prime Video.

When it comes to Prime Day TV deals, Amazon likes to keep its cards close to its chest but a quick look at last year's offers could hint at what's coming your way this month...

Since Amazon carries a superb selection of top-tier TVs from brands such as Sony, Samsung, LG, Panasonic, Hisense and Phillips, there should be plenty of high-end discounts. Last year, for example, the 65-inch Samsung QE65Q950TS 8K TV dropped from £5999 to £4999 – a huge £1000 drop. There was also £400 off Sony's KD-55A8, the Japanese firm's top 2020 OLED. 

We saw plenty of major markdowns when it came to the best cheap TVs, too. The 55-inch Hisense 55AE7000FTUK went for just £368, while the Samsung UE43TU7100, one of the company's cheapest 4K sets, dropped to £349. In some cases, we saw TVs going for less than half their original RRP. 

We fully expect Amazon to pick up where it left off in October, and depending on the supply of the PS5 and Xbox Series X, we could see some huge discounts on the best gaming TVs. We could even see deals on Samsung's first-ever crop of Neo QLED Mini LED TVs.

Last but not least, it's well worth keeping an eye out for this year's time-limited 'Lightning' deals. The criteria for these deals are as follows: 

1. At least 20% or £50/€50 (approx. AU$80) less than the current site price.

2. Must match/beat the lowest price of the year.

3. Strong sales history.

4. 3.5+ star rating.

Lightning deals typically last around 24 hours but some can sell out much quicker. If you're after an affordable TV with a crystal clear LED screen and plenty of apps, keep an eye on Amazon's deals page.


Everything you need to know about Amazon Prime Day 2021

Our pick of this week's best TV deals: 4K, OLED, QLED, HDR

And the best soundbar deals: Sonos, Sony, Q Acoustics, JBL, LG and more

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