Brand loyalty is a double-edged sword. On the one hand, you know what kind of quality to expect, and you should already be familiar with the user interface. But on the other, you could miss out on what rival companies have to offer.
Samsung has picked up plenty of five-star reviews recently, so we wouldn't blame you for wanting one of its new TVs. These are the best around, from a 32in model that's perfect for a smaller room, to a top-of-the-range, big screen 4K set costing thousands.
So put your feet up and break open the popcorn. It's time to pick your next TV.
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