Sony makes some of the best TVs around. While we would always advise brand agnosticism, it's natural to want to stick with what you know - if you're happy with your current Sony TV, you may well want to stay with the Japanese tech brand when it comes time for a new set.
If that's you, you're in the right place.
We've rounded up the best Sony sets available right now between 49 and 65-inches, drawing on our extensive - and authoritative - reviews library.
Sony has it all, including 4K models that use both LCD and more modern OLED TV technology.
All of the below TVs also offer HDR support. HDR stands for High Dynamic Range, and is a way of showing the differences between light and dark parts of the picture, meaning a more detailed image. Sony's sets support various HDR formats, including HLG, HDR10 and Dolby Vision.
Sony TVs tend to to use the Android TV operating system. While the OS can be a little sluggish at times, there's no doubting it's convenience. Just sign in using your Google Account and you can access all things Android on your TV, including the Google Play Store and Google Music.
So without further ado, let's see what Sony's TVs have to offer.
This is Sony's latest and greatest TV - it aims to bring the visual flair of the stunning Master Series range to a wider audience. And it largely succeeds. It's an LCD set with LED backlighting, but it doesn't do dark quite as well as a dedicated OLED telly. Motion processing is excellent, however, as is the overall viewing experience - there's a fantastic level of detail, colours really pop while skin tones remain natural. It might not be perfect, but for this money, it's undoubtedly a great TV.
Read the full review: Sony KD-65XG9505
If you're in the market for a 49in TV, this is the one to beat. Its picture packs in colour, contrast and punch aplenty. And it does so without sacrificing the core performance. There's a huge contrast between the dark and light parts of the picture, and the image is extremely detailed. It's a couple of years old now, but that doesn't make this Sony TV less recommendable.
Read the full review: Sony KD-49XF9005
Another winner from Sony's 2018 XF900 range, this 65in telly combines high-end features with a much more reasonable price point to devastating effect. Colours are bright and vibrant while the skin tones remain calm and natural - a rare balancing act. The brightest colours also pack an impressive amount of detail, and motion processing is - typically for Sony - on point. Upscaling standard dynamic range content to HDR is another in a long list of highlights. Overall, fantastic value that has to be seen to be believed.
Read the full review: Sony KD-65XF9005
This TV is over two years old now, so don't expect cutting-edge tech. It's still an absolute belter of a TV though, with an easel-style design that's unlike anything we've ever seen in the world of tellies. It's a solid performer too, with its OLED screen delivering deep blacks and punchy whites, and images given a three-dimensionality missing from some sets. Its unusual design delivers on the sound front too, with a direct, weighty performance. An oldie, but a goodie if you can track one down.
Read the full review: Sony KD-55A1
The Sony AF8 is positioned as a (slightly) more affordable version of the A1 above. The menu has some slightly different options, but for all intents and purposes is unchanged, while the design is more pedestrian - there's no easel-like stand here, though. Still, what the Sony lacks in design flair it more than makes up for in picture quality. The image is impressively detailed and refined, with plenty of depth and dimensionality. If you can't quite afford (or want to spend on) the A1, this is a very good alternative indeed.
Read the full review: Sony KD-65AF8
The Master Series is designed to produce a picture closer to the director’s intention than any commercially available television has done before. This is Sony's LCD entrant to the range, though it has direct LED backlighting onboard to help deliver deeper blacks. It's a stunning TV, though picture quality is a little softer than the very best. If you're upscaling from HD to HDR, you're in for a treat, thanks to the impressively sharp and detailed picture. Throw in ultra-realistic colours and Sony's excellent motion processing, and you've got quite a TV on your hands.
Read the full review: Sony KD-75ZF9