Prime Day 2026 is finally here, and while it’s set to last a whole week, Amazon’s kicked the event off with a bang, offering a solid saving on one of the best Mini LED TVs money can buy.
You can grab the 55-inch Sony Bravia 7 Mini LED TV for £1099 at Amazon right now. That’s a £400 saving on its regular price and the cheapest we’ve ever seen it retail for.
And if, for whatever reason, you are dead against getting an OLED TV as your next set, it is a fantastic saving on a TV we openly describe as “a marvel”.
But, there is one issue, stopping us from wholly recommending it: you can get a Sony Bravia 8 OLED for only £100 more.
There are reasons you may want to pick the Bravia 7 over its OLED sibling – chief of which is its higher peak brightness, which makes it better if you plan to use it in a very bright room.
But for serious movie fans, the Bravia 8’s OLED panel makes it a better option for one key reason: its ability to deliver perfect blacks.
Yes, the Bravia 7 is very good by LCD standards, but it's still a backlit TV, which, as we’ve said many times before, means it can’t match an OLED's perfect black level. Put them head-to-head and the Bravia 8’s perfect blacks are immediately apparent and convey an added depth and level of contrast.
This isn’t a dig against the Bravia 7 specifically; it’s just a constant theme we’ve experienced when comparing Mini LED sets to OLEDs. But it’s especially true with the Bravia 8, which, despite coming out two years ago, remains a top performer in its class.
Highlights include wonderfully accurate colours and a general focus on consistency that helps it deliver a truly immersive home cinema experience. And that’s why, unless you really don’t want an OLED, we’d still recommend it over its Mini LED sibling.
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