The end of financial year (EOFY) sales are back in a big way in 2023, which means now is the perfect time to bag yourself a brand new TV for a whole lot less. TV deals is usually one of the most popular categories whenever a major sale hits Australia and EOFY TV deals are certainly no different.
And, right on cue, Australia's leading retailers are all offering serious discounts on some of the best TVs we've laid eyes on in the past few years. Whether you're looking for a mammoth 4K TV for your main room or a slightly smaller OLED for a dedicated movie space, you're sure to find a screen that fits the bill...and within your budget.
With this in mind, we encourage anyone who's in the market for a new telly to seriously consider the deals listed on this page, because these sale prices won't be around for long. You can check out the best EOFY 2023 TV sales we've found so far below!
Retailers offering EOFY TV deals
Below you can find a list of brands and retailers with EOFY deals and discounts on TVs, so you can easily browse their full selections. You can also check out some of our favourite stand-out deals further down the page.
- Amazon: huge selection of TVs from a wide range of brands
- Appliance Central: all the major brands and latest models with great discounts
- Appliances Online: savings on TVs of all sizes and brands
- Bing Lee: discounts on Sony, Samsung and other big-name brands
- JB Hi-Fi: discounts on the biggest brands with in-store collection
- Samsung: direct savings on five-star models
- Sony: price-matching discounts on selected models
- The Good Guys: deals on LG, Hisense, TCL and more
Best EOFY TV deals
55-inch EOFY TV deals
It's barely been out for two months but we're already seeing discounts on the LG C3 OLED TV. Offering notable improvements over its C2 predecessor (which also scores deals, below) the C3 comes with updated picture processing technology and LG's latest iteration of its webOS smart TV interface, which makes navigation even simpler.
Sony 55-inch A80K OLED |
AU$3,899 AU$2,295 at The Good Guys (save AU$1,604)
Sony once again proved it was able to compete with LG in the mid-range OLED TV stakes with the launch of the A80K (which replaced the already-excellent A80J) in 2022. With improvements made across the board to its processor and other proprietary screen technologies, the A80K delivers bright, detailed images, complete with inky deep blacks. It's also damn lovely to look at and its sound is up there with the very best. With the launch of the 2023 A80L series, the A80K is now on the end of some generous discounts.
More discounts (55-inch): Sony Australia: AU$2,295
65-inch EOFY TV deals
Samsung's S95C is a stonker of an OLED TV that has quickly become one of our absolute favourites in 2023. It makes almost unbelievable improvements over the S95B predecessor, which is some feat considering that screen was Samsung's OLED debut. The S95C goes seriously bright, making it a dab hand at handling HDR content, as well as giving it the capabilities to produce some astounding colours. We haven't seen any discounts on it (perhaps unsurprisingly) until now, and while it may be a minimal discount, it makes Samsung's screen all the more attractive.
Other sizes: 55-inch: AU$2,995
If you want to own what is possibly the absolute best TV money can buy right now, look no further than the QN900C. Chock full of features, there's pretty much nothing it can't do (aside from handling Dolby Vision content, weirdly). Boasting insane levels of brightness, an unrivalled offering for gamers and some of the best colour production we've seen in some time, it's just perfect. Helpfully, this AU$1,500 discount makes it more accessible to the masses.
LG C2 65-inch OLED TV |
AU$4,095 AU$2,790 at Appliance Central (save AU$1,305)
As LG's best-in-class for 2022, the LG C2 is a gorgeous OLED TV with premium picture quality superior even to many other OLED competitors thanks to the peak brightness boost offer by LG's Evo technology included here. With generous gaming support features and impressive native audio also included, the LG C2 is the top premium TV on the market and lands a handy discount now that the LG C3 has arrived. With stock levels no longer expected to get an update, this is a great chance to secure yourself a sublime screen.
Continuing to hold a spot in our list of best TVs thanks to its unrivalled value for money, that value gets even greater here thanks to this generous saving. More powerful than its TCL C-series siblings, the C835 delivers crisp picture quality with a dynamic colour range and contrast, impressive in-built audio at its price and a solid array of gaming friendly features led by its 144Hz variable refresh rate.
Other sizes (75-inch): JB Hi-Fi: AU$1,995
LG CS 65-inch OLED TV |
AU$3,695 AU$2,495 at JB Hi-Fi (save AU$1,200)
The 2022 LG CS hasn't seen a successor in 2023 (so far, anyway) but still makes a compelling option to take pride of place in your front room. It takes many of the features from the award-winning C2 OLED – minus the brightness booster – making it an exceptional screen for all manner of audiences, including gamers. Find it here with a saving of over AU$1,000.
More discounts (77-inch): Appliance Central: AU$4,390
75-inch and bigger EOFY TV deals
If you're still after a monster-sized telly but don't care about self-lighting pixels or fancy Mini LEDs, you could always save yourself a fat stack of cash by picking up this 98-inch 4K QLED TV from TCL for only AU$5,995. It sports a traditional local dimming system and runs on the Android TV platform. Please note, its TV stand's feet are all the way apart, so you'll need a fairly large surface if you don't plan to wall mount it.
Hisense is regularly a provider of budget-friendly big-screen TVs and the U8HAU is further testament to that. With Mini-LED backlighting and QLED Quantum Dot technology built in, its picture is delightfully bright with vibrant colours and dynamic contrast. Plus, its HDMI 2.1 support for 4K at 120Hz with VRR and ALLM also makes it an excellent option for gamers looking to upgrade without breaking the bank. Just note, specs and features for Hisense's U8H TV in Australia differ to other regions.
Best soundbar EOFY deals
Found yourself a shiny new screen in the EOFY TV sales? You may want to add a soundbar to really upgrade your home cinema setup. Fortunately, retailers have discounted some of the best soundbars, meaning you can enjoy more immersive movie thrills for less.
We're surprised to see such a huge saving already on the stupendous Samsung Q990C soundbar. Having only been released in 2023, this 11.1.4 Dolby Atmos 'bar delivers a genuinely impressive enveloping soundfield and one that plays especially nicely with Samsung TVs. It's only negatives at launch were its inability to handle 4K/120Hz passthrough and its price, now that the price has been taken care of, it's one we simply have to recommend.
Samsung HW-Q930C |
AU$1,280 AU$830 at Appliance Central (save AU$450)
An equally impressive can also be had on Samsung's Q930C soundbar. It loses a couple of drivers compared to the Q990C (above) settling on a 9.1.4 channel design. It's still a wonderfully capable 'bar, however, and one that could be better suited to medium-sized rooms (whereas the Q990C will fill larger ones more easily). This is a sensational saving on soundbar that was only released earlier this year.
Bose Smart Soundbar 600 |
AU$800 AU$385 at Amazon (save AU$415)
The Bose Smart Soundbar 600 does require you to make a few compromises – there's only a single HDMI input for example – but forgive these and you'll be rewarded with a wonderful Dolby Atmos soundfield in a compact package. It handles music well, too, making it a truly versatile 'bar that now gets a decent discount in the EOFY sales.
We have noticed a long wait period if bought from Amazon, so if you want it sooner, you can pick one up for the same price from Harvey Norman.
More discounts: Harvey Norman: AU$385
Bose Smart Soundbar 900 |
AU$1400 AU$1095 at Amazon (save AU$305)
Our colleagues at What Hi-Fi? deemed the Bose Smart Soundbar 900 to be a decent performer, although did admit that the similarly-priced Sonos Arc was the one to go for. But, now the Bose 900 soundbar has received a generous discount, it makes it all the more appealing. You may want to think about eventually adding additional surround speakers or the optional subwoofer for a truly authentic home cinema experience, but as a standalone 'bar, there is much still to like.
TCL TS8132 |
AU$599 AU$370 at Appliance Central (save AU$229)
If you're looking for a more budget-friendly Dolby Atmos soundbar, this model from TCL is more than up to the task. Admittedly better suited to smaller rooms, this TCL 'bar delivers a convincing Atmos experience and is even a solid performer for playing music.
Features to look for in EOFY 2023 sales
1. Screen technology
Perhaps the most important aspect to consider when purchasing a new television in 2023 is its display technology. TV manufacturers like to throw around numerous acronyms, including OLED, QLED, Mini LED and LED-LCD, and it's important to know the benefits and drawbacks of each.
OLED technology, or organic light-emitting diodes, employs self-lighting pixels that can be controlled individually. That means that individual pixels have the ability to lower in brightness or turn off completely to achieve complete blackness in dark scenes. Of course, due to their organic nature, OLED TVs have been known to suffer from burn-in on some occasions. That said, the technology is generally considered the current high-watermark in display technology.
LED-LCD, while an older technology that requires a physical backlight solution, continues to thrive in all other non-OLED televisions. The addition of actual backlights on LED panels means they're able to achieve much higher levels of brightness than OLED sets, however, they aren't able to achieve true blacks at a pixel-level.
Meanwhile, QLED, despite being at the forefront of TV technology, is actually just a tweaked version of LED-LCD tech that employs a quantum dot filter to bring increased colour volume and brightness to whatever you're watching. That means incredibly vibrant images all round.
2. Smart functionality (OS)
Modern televisions all run on smart TV platforms, and for the most part, the operating system you end up with will depend entirely on your chosen manufacturer.
Sony and TCL televisions favour the Google TV platform, which offers access to thousands of apps on the Google Play store. That means video games, video apps like VLC, ROM emulators... you name it.
LG has its own webOS platform which is built around remote pointer navigation, while Samsung's Smart Hub OS is based on Tizen and uses a pop-up menu that lets you cycle through options while your content plays in the background. Hisense also has its own smart TV platform in VIDAA U, which lets users cycle through a ribbon of apps and functions on their home screen. Though all three are quite fast, they are fairly limited in the apps department.
3. HDR10/Dolby Vision support
While resolution has been the key factor for many when it comes to watching content at the highest quality possible, HDR or high-dynamic-range is equally important.
HDR brings a wider colour gamut to your content, allowing for more intense and lifelike colours, as well as improved contrast and colour gradations.
Making matters somewhat confusing for consumers, there are competing HDR formats in HDR10+ and Dolby Vision, which both offer their own take on dynamic metadata that aims to adjust your colour and contrast on a scene-by-scene basis.
You can find out more about each HDR format below.
4. Next-gen features
If you're an avid gamer, it's a good idea to future-proof your television purchase by investing in a TV that offers the latest HDMI 2.1 features and a dedicated game mode.
HDMI 2.1 is the latest HDMI specification, and is required for those wanting to take full advantage of PS5 and Xbox Series X consoles. HDMI 2.1 allows your TV to display to reach refresh rates of up to 120Hz at 4K resolution, meaning ultra-smooth gameplay for games which support it.
In addition to enhanced refresh rates, HDMI 2.1 also brings eARC functionality, allowing your TV to output lossless high-end audio formats like Dolby Atmos and DTS:X to your soundbar or receiver. Without eARC, your audio will output in a compressed manner.