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Amazon Prime Day 2021 in Australia: huge savings on headphones, soundbars, hi-fi and more

Prime Day
(Image credit: Amazon)
How to shop during Prime Day 2021

The only way to maximise your savings during the Prime Day sale is to become a Prime member. Click on the link below to sign up in the lead up to Prime Day 2021 and you'll get a 30-day free trial, plus access to a lot of other Amazon services, including Prime Video, Prime Reading and Prime Gaming (previously called Twitch)
Sign up for Amazon Prime now

Amazon Prime Day continues, now into Day 3 of the massive members-only sale. While all the deepest discounts were over the last two days, there are still some decent savings to be had.

This sale continues on until 5pm AEST today, June 23, with select offers from both Amazon US and Amazon UK available to us in Australia until the sale ends in those two regions.

That said, those awesome deals on the hottest Sony and Bose headphones are still around, as well as plenty of other hi-fi and AV kit. And we're still digging up the tastiest treats on offer to share with you below.

As always, not all the offers from Amazon will be live from the get-go, with deals landing periodically over the 65-hour period, and typically lasting.

We'll keep updating this page with deals as and when they go live, so stick to this page if you'd like to score a bargain on headphones, TVs, AV receivers and other sweet tech.

Amazon Prime Day 2021 deals in Australia


Bose Noise Cancelling Headphones 700 | AU$599 AU$330 on Amazon (save AU$269)

Boses's premium and elegant flagship ANC cans are discounted by almost half price on Amazon at the moment, in Black and Silver with Soapstone being a touch more expensive at AU$377. Designed for comfort and style, these headphones provide the best ANC the company has to offer, solid call quality, and a well-balanced, clear audio.View Deal

Sony WH-1000XM4 headphones | AU$499 AU$319 on Amazon (save AU$180)

Sony's latest WH-1000XM4 headphones are the company's best when it comes to both ANC and audio, offering intelligent adaptive noise-cancelling and a pleasing, warm audio profile – the combo of which makes for a cosy audio blanket. This is the biggest discount we've seen on these cans, with the Silver option going for just AU$319 (and the Black currently AU$330), so save yourself AU$180 at Amazon now.View Deal

Sennheiser Momentum True Wireless 2 | AU$499 AU$290.06 (save AU$208.94)

These true wireless buds from Sennheiser – one of our favourites – were going real cheap with over 60% off. While not quite as steep a discount, there's still 42% off on these lightweight, comfortable and great-sounding 'buds available in either black or white. We gave the Momentum True Wireless 2 full marks in our review. One of the few areas we marked them down in was their price, so with Amazon's discount of over half price, now's the perfect time to pick up a pair of these premium, noise-cancelling buds.View Deal

Panasonic RZ-S500W true wireless earbuds | AU$249 AU$129 (save AU$120)

Panasonic true wireless RZ-S500Ws are often available at far below their RRP, but this is easily the cheapest we've seen then, with 48% off on these four-star buds. With excellent noise-cancelling, great touch controls, and a detailed sound, these buds offer a lot of bang for the buck, and that buck is a whole let cheaper right now.View Deal

Sennheiser CX 400BT True Wireless Earbuds | AU$299 AU$145.90 on Amazon (save AU$153.10)

Sennheiser hit it out of the park with these true wireless buds, our five-star review praised their lively and detailed sound, lightweight fit and terrific overall value. While we've seen the delightful CX 400BT discounted fairly regularly, this is one of the lowest prices we've seen. Available in Black or White on Amazon.View Deal

Bose QuietComfort true wireless earbuds | AU$399 AU$299 on Amazon (save AU$100)

Bose has taken its expertise in noise-cancelling to the true wireless format with the QuietComfort Earbuds, taking on the likes of Sony with its WF-1000XM3. Here at What Hi-Fi?, we gave them five stars for their superbly balanced and exciting sound, along with their impressive ANC capabilities. Available in Black or Soapstone for AU$299 at Amazon.View Deal

Jabra Elite Active 75t | AU$249 AU$179 (save AU$70)

Jabra finally managed to get active noise cancellation into its tiny true wireless 'buds, making them some of the best on the market. You still get the same great audio quality, a whopping 24 hours of battery life with ANC on, and the Active range has been designed to fit securely while you work out. While its retail price has dropped since its launch, it's cheaper still for Prime Day, with Prime members getting an exclusive deal from the US with free expedited delivery.

Ships from Amazon USView Deal

Jabra Elite 45h wireless on-ear headphones | AU$179 $82 (save AU$97)

For the price, the Jabra Elite 45h offered one of the best value wireless on-ear experiences around, thanks to their weighty yet balanced sound and impressive battery life, so slash that price in half and what do you get? For less than a hundred bucks, you can get a Bluetooth 5-touting pair of on-ears with an insane 50-hour battery life. This Prime-exclusive deal nets you the Black model with free expedited delivery from the US.

Ships from Amazon USView Deal

Bose QuietComfort 35 II | AU$399 AU$285 on Amazon (save AU$114)

If the Sony and other Bose cans above seem a little too expensive, it wasn't so long ago that the QuietComfort 35 II was the king of the wireless ANC headphone market. While regularly discounted at this stage, this is still an exceptional price on quality audio and noise-cancelling. You’ll save AU$114 when you buy from Amazon in black or silver.View Deal

Sennheiser HD 450BT | AU$299 AU$169 on Amazon (save AU$130)

If you're looking for Sennheiser's famously well-balanced audio in a wireless and comfortable package, these are the cans for you. Heavily discounted on Amazon, these headphones offer noise cancellation (albeit not class-leading quality) and solid sound for substantially less than the competition. Now discounted in both black and white on Amazon.View Deal

Home Entertainment

Yamaha SR-C20A soundbar | AU$299 AU$199 (save AU$100)

Yamaha's ever-so slightly more affordable and compact successor to the SR-B20A soundbar (discounted to AU$188) somehow manages to improve on this budget marvel. In our Australian review here at What Hi-Fi we were amazed with its clarity in dialogue, Bluetooth connectivity, and overall amazing sound for the size and price of the unit (even giving the Sonos Beam a run for its money).View Deal

Yamaha SR-B20A soundbar | AU$329 AU$198 at Amazon (save AU$131)

Looking for a super affordable way to lift your TV's audio game? This SR-B20A soundbar from Yamaha is already dirt cheap, but knock an extra third off that price and you've got yourself a powerful bit of kit for next-to-nothing. In our Australian What Hi-Fi review, we praised its impressive sound for the price, even without the need for a subwoofer, and the inclusion of Bluetooth streaming and app control.View Deal

Yamaha YSP-2700 soundbar + subwoofer | AU$1549 AU$980 on Amazon (save AU$569)

Here at What Hi-Fi?, we're big fans of the Yamaha YSP-2700, so much so that we gave it five stars in our review. Its well-balanced tonality, solid dynamics and wide, spacious 7.1-channel surround sound gave it a sense of immersion, and the included wireless subwoofer really drove it home. It's often discounted, and it was cheaper yesterday, but this isn't a bad offer at 37% off.View Deal

Sony HT-RT40 5.1 Home Cinema system | AU$699 AU$479 (save AU$220)

For a more affordable way to bring your TV's audio into the world of surround sound, this Sony package offers a compact and elegant 5.1-channel solution. The central soundbar offers a centre, front-left and front-right audio setup, while the two tall-boy rear speakers fill out the surround setup and the sub brings the deep, rumbling immersion to life. While not as cheap as before, there's still a very respectable 31% discount.View Deal

Amazon Fire TV Stick 4K | AU$99 AU$84 on Amazon (save AU$15)

It's certainly not the biggest discount we've ever seen – it was AU$40 off over the last two days – but if you're still keen, there's a small AU$15 discount still available. The brand new 4K version of Amazon's Fire TV Stick is hot property at the moment, offering 4K UHD quality streaming and new Alexa Voice remote with TV controls.View Deal

Amazon Echo Dot (3rd gen) | AU$59 AU$39 (save AU$20)

It was just AU$19 for two days but is now back to its usual discounted price of AU$39. Even then it's the cheapest big-brand smart speaker you can get right now! It's a generation old – with a fourth-gen model (listed below) available now – but it's still a great little Alexa speaker. It's the cheapest way to get into setting up a smart home and you can use it to stream to your favourite tunes without it taking up a lot of space in your home. View Deal

Amazon Echo Dot (4th gen) | AU$79 AU$59 (save AU$20)

Looking like it would fit right into a space-age setting, the all-new Echo Dot has had a complete redesign from its predecessor. But that's about all that's different about it. It's still a great little smart speaker with Alexa on board, and it was AU$40 off before. There's still AU$20 to be saved if you missed out earlier. Available in grey, a new white colour option, and a rather pleasing blue.View Deal

Xbox Series S | AU$499 AU$429 on Amazon (save AU$70)

The latest generation of consoles are still super fresh on the market (and very rarely in stock), so seeing AU$70 off the Xbox Series S is certainly worth a look. It's not quite as powerful as the Series X, but if you're looking for a more compact and casual entry into the current generation of gaming, you should probably pounce on this opportunity.View Deal

Hi-Fi & other

Yamaha RX-V385 5.1ch AV receiver | AU$549 AU$363 (save AU$186)

With this solid AU$200 discount from Amazon, you can score Yamaha's RX-V385 for a low AU$363. This'll net you a 5.1-channel AV receiver with 70W power output, 4K/60 support, automatic sound optimisation, Bluetooth connectivity, bi-amp connection for front speakers, and plenty more.View Deal

Denon AVR-X550BT 5.2ch AV receiver | AU$699 AU$549 on Amazon (save AU$150)

If you're chasing a more affordable receiver option for a slightly more compact home cinema setup, this 5.2-channel Denon AV receiver could be the go. It features five discrete power amps, 4K HDR input, Bluetooth connectivity, and a measuring microphone to finetune its audio settings for your space. It's discounted AU$150 on its already reasonable price, so grab it from Amazon.View Deal

Assorted Vinyl records | Prime members save 30%

Looking to stock up on fresh wax or flesh out your collection with some sorely missing classics? If you're an Amazon Prime member (or sign up for a free 30-day trial) then you can save an awesome 30% on a huge range of vinyl during the Prime Day sales. Have a virtual crate dig and and pick out some real treasures!View Deal

Ultimate Ears Boom 3 | AU$199 AU$148 (save AU$51)

While this isn't the biggest discount we've seen, there's a good reason that the UE Boom 3 is one of the most popular Bluetooth speakers in Australia. This is due largely to its rugged design, solid battery life and deceptively powerful sound for its size. You can currently find the Black and Blue options for just AU$148 at Amazon, the cheapest we've found on sale at the moment.View Deal

When is Amazon Prime Day 2021 in Australia?

Prime Day 2019 was a two-day sale of pretty much non-stop deals that started at midnight on 15th July, 2019. In Australia, it kicked off at local AEST time, but ended when the sales event finished in the US, making for a marathon 65-hour shopping event. Back in 2018, it was a 36-hour shopping spree that landed on 16th July. 

The Prime Day 2020 sales were pushed back to October 13, kicking things off on midnight (local time) with sales extending via US sellers until 6PM on October 15, totalling an insane 66 hours.

This year, following strong reports and rumours that the event will be head at the usual time of year in mid-July, it's now been confirmed that Amazon Prime Day in Australia will run from June 21 (12am AEST) and continue across June 22 and 23.

As has been the case the last two years, Amazon's Australian sales will last a total of 65 hours, with the first two dates dedicated to Australian stockists and the last 17 hours carrying on the discounts via US and UK sellers.

What is Amazon Prime Day?

Starting out in the US, Amazon Prime Day quickly grew into a major online shopping event full of huge discounts and savings on the latest and greatest tech, and naturally there's a selection of hi-fi and AV gear amongst it.

It began as a single day (hence the name) but has swollen to a multi-day event now, with fresh bargains dropping across a two (and a bit) day period in Australia.

Prime Day is Amazon's take on Black Friday. While every online retailer gets involved in the now-annual Black Friday bargain bun fight, Prime Day is all about Amazon.

The special day of deals is a members-only affair, so you'll need to be a Prime member to take advantage of the offers. Thanks to Amazon's 30-day Prime free trial, there is always the option to sign up, bag a few bargains, and then cancel your membership.

Prime members are also able to take advantage of time-limited 'Lightning deals', alongside those broader Prime Day deals available across the site.

Amazon Australia promises new deals every few minutes, with the deals dropping on the website and on the Amazon app (which gave members an early heads-up on the deals). 

Last year, Prime Day ran in the UK, US, Spain, Mexico, Japan, India, Italy, Germany, France, China, Canada, Belgium, Austria, Singapore, Netherlands, Luxembourg, and, of course, Australia.