5 of the best Prime Day TV deals still live: five-star models from LG, Sony and more

Sony XR-55A90J deal
(Image credit: Future)

It's day two of Amazon's autumnal Prime Day sale, and if you're looking for a new TV and fancy picking up one of the latest and greatest models with a hefty discount, you're in luck as we've turned up some great deals on models that will suit a range of budgets.

Navigating the barrage of bargains that an Amazon sales event inevitably produces isn't straightforward. So to help you find the right TV for you at an inflation-beating price, we've curated a list of what we think are some of the best buys still available. Many of the deals below apply to a range of screen sizes, so whether you're interested in a large or small screen, OLED or LCD, you're sure to find something to suit your needs.


LG OLED42C2 2022 OLED TV £1399 £929 (save £470)
The 42-inch C2 is a superb small set and is currently discounted by hundreds of pounds. Its 'Evo' OLED panel delivers a crisp, bright picture with gorgeous contrast. And it boasts unbeatable gaming specs, including 120Hz and VRR support. Other sizes are also on sale including the 48-inch C2 for £1077, the 55-inch C2 for £1269 and the 65-inch C2 for £1859.

Panasonic LZ800 4K OLED TV £1600

Panasonic LZ800 4K OLED TV £1600 £1200 at Amazon (save £400) This 55-inch model boasts Panasonic's HCX Pro AI processor and Cinema Surround sound. There is support for HDR10+ and Dolby Vision as well as Filmmaker Mode, Netflix Adaptive Calibrated and Dolby Vision IQ. HDMI 2.1 connectivity is also included. The 48-inch model is also reduced by 21 per cent.

Toshiba UF3D 65-inch Fire TV  £549

Toshiba UF3D 65-inch Fire TV £549 £410 at Amazon (save £139) This 4K Ultra HD LED TV boasts HDR10, HDMI 2.1, Bluetooth and Airplay. Thanks to its Fire TV OS, there's comprehensive app support, including Freeview Play, Prime Video and Netflix, and there's Alexa voice control too. Its sound system comes courtesy of cult audio brand Onkyo. The 55-inch model is now down to just £340.

Sony XR-55A90J:  £1999

Sony XR-55A90J: £1999 £1599 at Amazon (save £400)
This 55-inch Sony OLED TV is one of the best-looking sets we've ever tested, with one of the most natural-looking pictures we've seen and outstanding motion handling. It's incredibly user-friendly and wows with its audio, too.

Hisense 43-inch 4K QLED TV £429

Hisense 43-inch 4K QLED TV £429 £299 at Amazon (save £130)
This Dolby Vision HDR TV sounds like a genuine bargain, even at full price. It's not one we've tested, but we would expect bold colours, plenty of punch and lots of streaming apps. Grab one for £299 at Amazon while stocks last.


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Mary is a staff writer at What Hi-Fi? and has over a decade of experience working as a sound engineer mixing live events, music and theatre. Her mixing credits include productions at The National Theatre and in the West End, as well as original musicals composed by Mark Knopfler, Tori Amos, Guy Chambers, Howard Goodall and Dan Gillespie Sells. 

  • flashgordon1952
    i will wait for Black Friday or when my PLASMA goes bang , This tv has a problem with the red button