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Amazon Prime Day 2021: the best deals on five-star tech reviewed by What Hi-Fi?

Amazon Prime Day 2021: the best deals on What Hi-Fi? five-star reviewed tech
(Image credit: Future)

We’re into the second day of Amazon Prime Day 2021 and there are some big discounts to take advantage of across all the major AV categories, from best TVs to the best wireless earbuds to the best soundbars.

But we all know that a great big discount doesn’t mean a product is definitely worth buying. Sure, the deal might look attractive on paper, but is the product in question actually any good? You need to know what you’re buying is of sufficient quality to suit your needs and that’s where What Hi-Fi?’s reviews come in. We spend hours testing products so you don't need to, so we can bring you reviews and ratings you can trust.

So, to help you get straight to the best Prime Day deals on products we know are up to scratch, you’ll only find products blessed with a What Hi-Fi? five-star rating listed below. That way, you can guarantee you’re saving money and buying a brilliant piece of tech worth owning.

Amazon Echo Dot 4th Gen $49.99 $24.99 at Amazon (save $25) (opens in new tab)
The Echo Dot swaps the puck design of its predecessors for an orb-like shape that sounds significantly better. As the smallest speaker in the Echo range, it's ideal for adding Alexa to every room of the house, particularly with this 50 per cent discount.

Read our Amazon Echo Dot (4th generation) review (opens in new tab)

Amazon Fire TV Stick 4K £49.99 £26.99 at Amazon (save £23) (opens in new tab)
This is a great 4K video streamer at its normal price of £50, so with any money off it's a veritable bargain. Under review, we concluded, "For such a low price, the Amazon Fire TV Stick 4K has all the apps you need, supports all current HDR formats and throws in Dolby Atmos." And now it's 46 per cent off. Exactly.

Read our Amazon Fire TV Stick 4K review (opens in new tab)

Amazon Fire HD 8 £89.99 £39.99 at Amazon (save £50) (opens in new tab)
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A seriously low price for a feature-packed Fire HD tablet. It's built for entertainment rather than work, but this deal gets you a decent 8in display, 10 hour battery life and Alexa voice control. Our advice? Grab one while you can.

Read our Amazon Fire HD8 (2020) review (opens in new tab)

Philips 55OLED805 £1500 1149 at Currys (save £350) (opens in new tab)
An excellent picture performance, strong sound, Ambilight and an aggressive price combine to make this What Hi-Fi? Awards 2020 winner one of the best TVs we've tested – especially at this price.

Read our Philips 55OLED805 review (opens in new tab)

LG OLED55CX OLED TV £1799 £1129 at Amazon (save £670) (opens in new tab)
LG's superb CX was brand new for 2020 and Amazon's taken £670 off the usual price of this fantastic five-star TV. Picture quality and motion handling are excellent and the inclusion of HDMI 2.1 inputs make it a great shout for gamers. Save £81 (opens in new tab) on the 48in version too.

Read our LG OLED55CX review (opens in new tab)

Samsung 55in QLED TV £1599 £1075 £999 at Amazon (save £76) (opens in new tab)
This 2020 model (QE55Q80T) started out at £2000 so it's now under half price. It's a step down from Samsung's 2020 flagship 4K TV but represents an excellent mid-range choice and is great for next-gen gaming.

Read our Samsung QE55Q80T review (opens in new tab)

Panasonic TX-58HX800BZ £899 £629 (save £270) (opens in new tab)
This five star 58-inch TV is excellent value for money and includes HDMI ARC and HDMI 2.1 connectivity, Dolby Vision, HDR10+ and HLG support, plus Bluetooth and Dolby Atmos. Both 4K and Full HD content look superb – a great performer at a great price.

Read our Panasonic TX-58HX800BZ review (opens in new tab)

Sony WF-1000XM3 £230 £130 at Amazon (save £90) (opens in new tab)
These multi-Award-winning true wireless buds combine effective active noise-cancelling with great sound, and they're now down to their lowest ever price. A brilliant Prime Day deal for anyone who can't stretch to the new (but more expensive) WF-1000XM4 (opens in new tab).

Read our Sony WF-1000XM3 review (opens in new tab)

Beyerdynamic Soul BYRD (wired) £70 £39 at Amazon (save £31) (opens in new tab)
"This is a superb pair of in-ear headphones – such an easy listen, but interesting and captivating too." That's what we said of these wired Beyerdynamics at £70, so this hefty discount makes them even more tempting.

Read our Beyerdynamic Soul BYRD review (opens in new tab)

Earfun Air Pro £70 £55.97 at Amazon (save £14.03) (opens in new tab)
The true wireless Earfun Air Pro earbuds fit securely, connect easily, have reliable controls and feature basic but effective noise-cancelling profiles. There’s also USB-C charging and wearer detection, plus the sound is pretty decent for the money.

Read our Earfun Air Pro review (opens in new tab)

Panasonic RZ-S500W £160 £90 at Amazon (save £70) (opens in new tab)
Panasonic’s most premium true wireless earbuds are some of the best budget noise-cancelling pairs we've tested. They prove a classy option, with an expansive, detailed presentation, excellent noise cancelling and superb touch controls.

Read our Panasonic RZ-S500W review (opens in new tab)

Sennheiser CX 400BT £169 £79 at Amazon (save £90) (opens in new tab)
Fantastic sound quality but without all the noise cancelling and other expensive frills – these true wireless buds are absurdly good value at this Prime Day price. Don't hang around or they'll get expensive again.

Read our Sennheiser CX 400BT review (opens in new tab)

Sony WH-1000XM4 £330 £276.96 at Amazon (save £53.04) (opens in new tab)
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Sony’s latest premium wireless noise-cancelling headphones deliver a sonic masterclass. And nothing really lets that down – battery life, build, comfort and usability are all great for the money.

Read our Sony WH-1000XM4 review (opens in new tab)

Sennheiser Momentum 3 Wireless £349 £230 at Amazon (opens in new tab)
An excellent pair of wireless over-ears from Sennheiser. These latest models from the reputable brand are a joy to listen to, thanks to their energetic and rhythmic sound. Noise-cancelling is very effective too.

Read our Sennheiser Momentum 3 Wireless review (opens in new tab)

Cambridge Audio Melomania 1+ £120 £100 (save £20) (opens in new tab)
These five-star true wireless headphones only launched three months ago but they're now available with a healthy 17% discount for Prime Day. They sound clear and exciting and boast class-leading battery life. At this price, they're a no-brainer.

Read our Cambridge Audio Melomania 1+ review (opens in new tab)

Sony WF-SP800N £180 £108 at Amazon
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Sony's sports headphones deliver an energetic and enjoyable sound, while the nine-hour battery life from just a single charge should be plenty for most workouts. Add robust build quality and you've got a serious bargain. Available in black, blue and white.

Read our Sony WF-SP800N review (opens in new tab)

JBL Charge 4 (black) £160 £135 (save £25) at Amazon (opens in new tab)
JBL's Charge lineup has consistently wowed us. Although the 4 has recently been superseded by the similarly excellent Charge 5, sonically this speaker still holds its own at the top of the pile – and remember, you can use it to charge your phone too!

Read our JBL Charge 4 review (opens in new tab)

Apple iPad Air 4 64GB wi-fi + cellular £709 £589 at Amazon (save £120) (opens in new tab)
It's unusual to see a big discount on a 2020 iPad Air so this Amazon deal is a bit of a unicorn. It gets you over £100 off plus free delivery (if you're a Prime member). Stock is low, so don't delay.

Read our iPad Air 4 review (opens in new tab)

Astell & Kern A&norma SR15 hi-res player £599 £483 at Amazon (save £116) (opens in new tab)
A 2019 What Hi-Fi? Award winner, the pedigree of this hi-res portable music player is unquestionable. This £116 saving only makes it an even more incredible prospect.

Read our Astell & Kern A&norma SR15 review (opens in new tab)

ELAC Debut B5.2 speakers £310 £249 at Amazon (opens in new tab)
Our very favourite budget speakers now come with a very tidy discount. Elac may have come up with a pair to replace these in 2020 but the B5.2 are still What Hi-Fi? Award-winners and simply the best performers at this price.

Read our ELAC Debut B5.2 review (opens in new tab)

Yamaha YAS-207 soundbar £350 £297.50 at Amazon (save £52.50) (opens in new tab)
You can now save a packet on this five-star 'bar from Yamaha. It's a clear step above entry-level models in terms of quality, with a detailed, spacious, and balanced sound. Take advantage of Bluetooth connectivity and a single 4K-compatible HDMI input.

Read our Yamaha YAS-207 review (opens in new tab)

Epson EH-TW7000 4K projector £1199 £981 at Amazon (save £218) (opens in new tab)
This is the best home cinema projector at around the thousand pound mark at the moment. Black depth is unsophisticated but contrast, colour and cinematic appeal are well beyond the competition. It's a great starter projector for a budget home cinema set-up.

Read our Epson EH-TW7000 review (opens in new tab)

Sonos Beam soundbar with Alexa £399 £379 (White) at Amazon (save £20) (opens in new tab)
Sonos's soundbar adds some audio oomph to your films, TV shows and games. Voice control comes as standard, plus like other Sonos speakers, it plays nice with other devices too. A great home cinema upgrade.

Read our Sonos Beam review (opens in new tab)

Andy is Deputy Editor of What Hi-Fi? and a consumer electronics journalist with nearly 20 years of experience writing news, reviews and features. Over the years he's also contributed to a number of other outlets, including The Sunday Times, the BBC, Stuff, and BA High Life Magazine. Premium wireless earbuds are his passion but he's also keen on car tech and in-car audio systems and can often be found cruising the countryside testing the latest set-ups. In his spare time Andy is a keen golfer and gamer.