Amazon Prime Day 2025: the best early deals on earbuds, TVs, speakers and more
The sale is next week
1. Quick links
2. Editor's picks: best deals overall
3. Best headphones deals
4. Best TV deals
5. Best wireless speaker deals
6. Best soundbar deals
7. Best projector deals
8. Best hi-fi deals
9. Best home cinema deals
10. Amazon Prime FAQ
Amazon Prime Day is next week! This year's event takes place 8th-11th July – the four-day sale is twice as long as last year's.
That means more deals on some of our favorite products, like the best headphones, TVs, speakers, streamers and more.
In other words, if you can use it to watch or listen to content, it's highly likely to be discounted.
We'll be staying glued to the internet throughout the sale to bring you the best deals on only the best devices from Amazon and other retailers, too. But you don't have to wait until Prime Day – there are already some awesome deals around. Just check out the below.
All of these deals are on products we actually recommend. We've reviewed the vast majority of them – and where we haven't, we'll make that known. We also check the product's price history, to put the discount in context.
That way, you know the deal is worth your money.
Quick links
- Amazon Music: 4 months free
- Amazon Echo Dot: $18 off five-star smart speaker
- Arcam music streamer: half price
- Fire TV Stick 4K: just $25
- LG C3 OLED: $1146 for a 55-inch model
- Panasonic wireless earbuds: lowest price yet
Editor's picks: the best Amazon Prime Day deals overall
Panasonic RZ-S500W was $180 now $63 at Amazon (save $117)
Some of the very best true wireless earbuds you can buy at this price. They offer a combination of features (including active noise cancellation) and sound quality that is fantastic for the money. These really are bargains. Five stars
Read our RZ-S500W review
Arcam ST60 was $1650 now $825 at Best Buy (save $824)
This previous What Hi-Fi? Award winner is a steal at half price. The ST60 is a stellar choice for its clear, full-bodied presentation, detailed, dynamic sound, and strong streaming support that includes wi-fi, AirPlay 2, Google Cast, UPnP playback and extensive connectivity. A superb discount that you don't want to miss. Five stars
Read our Arcam ST60 review
LG OLED65C4 was $2000 now $1296 at Amazon (save $704)
LG's C-series are some of the best gaming TVs you can buy, thanks to their unparalleled connections and gaming-centric features. But movie fans will find a lot to like about this 65-incher too, including stunning picture quality. Shame about the sound, but this discount should buy you a decent soundbar.
Read our LG C4 review
LG OLED65B3 was $1497 now $1196 at Amazon (save $301)
We haven’t tested out LG’s B3, however, we gave the 65-inch C3 a four-star review while the 65-inch G3 model earned a five-star rating. We praised both for their natural, balanced picture, and now with this discount, the 65-inch B3 model is under $1200, making it quite the bargain. It's been superseded by the B4 now, but it should still offer plenty to like.
Amazon Echo Dot (5th Generation) was $49 now $31 at Amazon (save $18)
It's no surprise that Amazon is offering heavy discounts on its own hardware, but given its affordable price to begin with, this Echo Dot deal is pretty stellar. This latest generation model offers everything we loved about the old one, but it performs even better. At this price, it's a steal. Five stars
Read our Echo Dot review
The best Amazon Prime Day headphones deals
Panasonic RZ-S500W was $180 now $63 at Amazon (save $117)
One of the very best true wireless earbuds you can buy at this price. They offer a combination of features (including active noise cancellation) and sound quality that is fantastic for the money. These really are bargains. Five stars
Read our RZ-S500W review
AirPods Pro 2nd generation was $249 now $199 at Amazon (save $50)
Apple’s flagship ANC earbuds are five-star favourites and a must-have for iOS die-hards. They boast impressive ANC, a hugely enjoyable sound, along with plenty of new features such as adaptive audio and conversation mode. This saving is decent, though not the biggest discount we've seen on the model with USB-C charging. Five stars
Read our AirPods Pro 2 review
The best Amazon Prime Day TV deals
LG OLED65C4 was $2000 now $1296 at Amazon (save $704)
LG's C-series are some of the best gaming TVs you can buy, thanks to their unparalleled connections and gaming-centric features. But movie fans will find a lot to like about this 65-incher too, including stunning picture quality. Shame about the sound, but this discount should buy you a decent soundbar. Five stars
Read our LG C4 review
The best Amazon Prime Day wireless speaker deals
Amazon Echo Dot (5th Generation) was $49 now $31 at Amazon (save $18)
It's no surprise that Amazon is offering heavy discounts on its own hardware, but even so, this Echo Dot deal is pretty stellar. This latest generation model has everything we loved about the previous model, but performs even better. Five stars
Read our Echo Dot review
Amazon Echo Pop was $39 now $21 at Amazon (save $18)
The Echo Pop looks like an Echo Dot sliced in half. It's built for smaller rooms, is powered by the AZ2 Neural Edge processor, and has Alexa onboard for all the usual smart home tricks. We haven't tested this one yet, but it's a looker at this price. It too has 18 bucks off.
JBL Flip 6 was $130 now $99 at Amazon (save $31)
One of the best portable speakers around, the JBL Flip 6 model has consistently impressed over its various generations, and this latest is no different. Expect musical, broad sound, rugged build and excellent usability. If you don't want the newer, more expensive Flip 7, this is a great deal. Five stars
Read our JBL Flip 6 review
The best Amazon Prime Day soundbar deals
Sonos Arc soundbar was $899 now $599 at Amazon (save $300)
If you're in the market for a five-star Dolby Atmos soundbar, look no further – the Sonos Arc is a class leader, beating many rivals with heftier price tags. Now, it's available for even less thanks to this latest discount over at Amazon. And it's much cheaper than the Arc Ultra. What Hi-Fi? Awards winner
Read our Sonos Arc review
Sony HT-A3000 was $700 now $479 at Best Buy (save $221)
This Sony soundbar delivers cinematic Dolby Atmos sound for a relatively affordable price. Expect Bluetooth, Apple AirPlay 2 and HDMI eARC support and a dynamic, muscular sound with clear dialogue.
Read our Sony HT-A3000 review
The best Amazon Prime Day projector deals
Samsung The Premiere LSP7T was $3500 now $1999 at Best Buy (save $1501)
We haven't had a chance to test the LSP7T like we did its bigger brother, but if the LSP9T above is a little expensive for your budget, Samsung's more reasonable UST offers a very decent compromise without having to miss out on the brilliant Tizen OS and the very handy aerial socket for terrestrial TV.
The best Amazon Prime Day hi-fi deals
Arcam ST60 was 1650 now $825 at Best Buy (save $825)
This previous Award winner is a steal at half price. The ST60 is a stellar choice for its clear, full-bodied presentation, detailed, dynamic sound, and strong streaming support that includes wi-fi, AirPlay 2, Google Cast, UPnP playback and extensive connectivity. A superb discount that you don't want to miss. Five stars
Read our Arcam ST60 review
Chord Mojo 2 was $725 now $650 at Amazon (save $75)
Mojo stands for Mobile Joy, and that's exactly what this DAC delivers. With unparalleled transparency, a lively, open sound and plenty of customisation options, it's the best portable or desktop DAC solution in this price region by a country mile. At $75 off its original RRP, snap it up. What Hi-Fi? Awards winner
Read our Chord Mojo 2 review
AudioQuest DragonFly Cobalt was $330 now $199 at Amazon (save $131)
Any money off this excellent, multi-Award-winning DAC is welcome and this is a sizeable discount. Want to boost your laptop, PC or mobile sound? This dinky USB device will do it tenfold. What Hi-Fi? Awards winner
Read our AudioQuest DragonFly Cobalt review
The best Amazon Prime Day home cinema deals
Denon AVC-X6700H was $2499 now $2299 at Amazon (save $200)
This 2021 Award-winner sounds simply superb, with impressive scale, detail and expression. Alongside its class-leading sound, there's a new HDMI section which includes three HDMI 2.1-certified outputs enabling full support for 8K at up to 60Hz and 4K at 120Hz. It has been cheaper before, but any discount is welcome. Five stars
Read our Denon AVC-X6700H review
Fire TV Stick 4K was $49 now $24 at Amazon (save $25)
This streaming stick manages to offer up 4K streaming, solid image quality, robust HDR support, and an all-around impressive value made even more impressive by this meaty discount. If you need a streaming stick, give this a look. Five stars
Read our Fire TV Stick 4K review
Amazon Prime FAQ
What is Amazon Prime?
In order to be eligible for Amazon Prime Day discounts, you need Amazon Prime. This is effectively a membership fee that gives you 'free' unlimited one-day delivery (in select areas) on millions of items bought from Amazon, plus Prime Video and Amazon Music streaming services (but not Amazon Music Unlimited – that costs extra), free ebooks, and the ability to share some of these benefits with others in your household.
Amazon Prime costs $14.99 a month or $139 if you pay yearly. Students pay $7.49 a month or $69 a year. Changed your mind? You can cancel your Prime membership on the Manage Prime Membership page. And if you haven't placed a Prime-eligible order or used any of your Prime benefits, you'll be refunded in full.
There's an Amazon Prime free trial, too. Sign up, select 'Start my free trial', and you'll have access to Prime for 30 days with nothing to pay. That means you can sign up, take advantage of the deals, and then cancel your trial before the 30-day period ends and not be charged your second month's fee for Prime. Not that we would condone such behavior, of course.
In order to be eligible for the trial, you can't have subscribed to Prime in the last 12 months.
What is Amazon Prime Day?
It's Amazon's annual summer sale.
Prime Day began in 2015 as a celebration of Amazon's 20th anniversary. While other online retailers get involved in the Black Friday bargain bun fight, Prime Day is generally all about Amazon, though you might see other retailers lowering prices at the same time in order to stay competitive.
Prime Day is a big sale that encompasses most areas of the Amazon site – as well as audio-visual gear, you'll find discounts on toasters, books, clothes, and pretty much anything that Amazon sells. And that's a lot!
Amazon Prime Day 2025 takes place over four days (8th – 11th July), and should see a similar raft of deals on similar products.
You'll need to be a Prime member to take advantage of the offers. Not yet a member? Amazon Prime's free trial gives you the option to sign up, bag a few bargains, and cancel your membership without paying a penny. You scallywag, you.
When does Amazon Prime Day 2025 start?
Amazon Prime Day 2025 starts at 00:01 on Tuesday 8th July, and lasts for four days.
When does Amazon Prime Day 2025 end?
The sales are officially live until Friday 11th July at 23:59. Though some deals stick around longer than that.
Amazon's Prime Day 2025 secret hacks and tips
1. Sign up for the free Prime trial
If you're new to Amazon Prime, make sure you take advantage of the 30-day free Prime trial. And remember to cancel if you don't want a monthly bill when the trial ends.
2. Google a product before buying
Not every deal is going to be a winner, so make sure you compare prices online before you buy, and, of course, check our reviews to make sure the product is worth buying at all!
3. Big brands can equal big savings
Amazon often slashes the cost of a few big brand items – think PlayStation and Xbox accessories, Samsung TVs and tablets, etc – to get the attention of shoppers. Keep an eye out for these 'marquee' deals.
4. Check the Amazon Warehouse
Returned goods end up on sale at the Amazon Warehouse at a decent discount, so there's a chance you could spot an open-box bargain that beats the box-fresh sales price.
5. Stay tuned to What Hi-Fi.com
Amazon unleashes thousands of deals around Prime Day, which can make it tricky to find genuine bargains on five-star tech and AV. That's why we'll be publishing an up-to-the minute list of the very best deals.
Is Amazon Prime Day only once a year?
It is. It's one of Amazon's many sales days throughout the year. Prime Big Deal Days takes place in the fall, followed by Black Friday at the end of November and then the Big Spring Sale in March or April.
What discounts are offered on Amazon Prime Day?
We'll have to see. But past Prime Days are usually a good indicator.
Amazon's own devices are always among the most heavily discounted, but there are deals on headphones, TVs, Bluetooth speakers, cables, hi-fi, smartphones and more.
Basically, you can expect price drops on some of the best headphones and best wireless speakers (and every tech category in between) on the market, from big brands such as Sony, Samsung, Bose, JBL and Bang & Olufsen to smaller consumer electronics names.
Even the odd Apple and Sonos product makes it in there.
Not all that glitters is gold. We'll be picking through the deals and giving you the best advice on which are worth your time, and which to avoid.
What benefits do Prime members get on Prime Day?
Without Prime, you can't take advantage of the discounts. There are all sorts of other benefits to Prime year round, like early access to 'Lightning deals', Prime Video and Amazon Music streaming, and try before you buy on certain items. Here's a list of more Prime benefits.
Is Amazon Prime Day for everyone?
It is, as long as you have signed up for Amazon Prime. No Prime, no deals. You can pay for Prime monthly ($15) or yearly ($139).
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Joe has been writing about tech for 20 years, first on staff at T3 magazine, then in a freelance capacity for Stuff, The Sunday Times Travel Magazine (now defunct), Men's Health, GQ, The Mirror, Trusted Reviews, TechRadar and many more. His specialities include all things mobile, headphones and speakers that he can't justifying spending money on.
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