Sony makes some of the best TVs around. While we would always advise brand agnosticism, it's natural to want to stick with what you know - if you're happy with your current Sony TV, you may well want to stay with the Japanese tech brand when it comes time for a new set.
If that's you, you're in the right place.
We've rounded up the best Sony sets available right now between 49 and 65-inches, drawing on our extensive - and authoritative - reviews library.
Sony has it all, including 4K models that use both LCD and more modern OLED TV technology.
All of the below TVs also offer HDR support. HDR stands for High Dynamic Range, and is a way of showing the differences between light and dark parts of the picture, meaning a more detailed image. Sony's sets support various HDR formats, including HLG, HDR10 and Dolby Vision.
Sony TVs tend to to use the Android TV operating system. While the OS can be a little sluggish at times, there's no doubting it's convenience. Just sign in using your Google Account and you can access all things Android on your TV, including the Google Play Store and Google Music.
So without further ado, let's see what Sony's TVs have to offer.
This is Sony's latest and greatest TV - it aims to bring the visual flair of the stunning Master Series range to a wider audience. And it largely succeeds. It's an LCD set with LED backlighting, but it doesn't do dark quite as well as a dedicated OLED telly. Motion processing is excellent, however, as is the overall viewing experience - there's a fantastic level of detail, colours really pop while skin tones remain natural. It might not be perfect, but for this money, it's undoubtedly a great TV.
Read the full review: Sony KD-65XG9505
Another winner from Sony's 2018 XF900 range, this 65in telly combines high-end features with a much more reasonable price point to devastating effect. Colours are bright and vibrant while the skin tones remain calm and natural - a rare balancing act. The brightest colours also pack an impressive amount of detail, and motion processing is - typically for Sony - on point. Upscaling standard dynamic range content to HDR is another in a long list of highlights. Overall, fantastic value that has to be seen to be believed.
Read the full review: Sony KD-65XF9005
You'll need a lot of room to accommodate its 85in frame, and deep pockets to meet the £14k asking price, but if you can stretch this far you'll be suitable rewarded. Even upscaled 4K content looks brilliant, with the Sony TV matching the best 4K models for sharpness, detail and motion handling. The 85ZG95 also happens to be one of the best-sounding sets we've reviewed in recent months with plenty of weight and body given to movie soundtracks. It might be tricky to justify an 8K TV at the moment because of the lack of content. But, if you want to be on the cutting edge of TV resolution, then you need this Sony TV in your life.
Read the full review: Sony KD-85ZG95
The Sony AF8 is positioned as a (slightly) more affordable version of the A1 above. The menu has some slightly different options, but for all intents and purposes is unchanged, while the design is more pedestrian - there's no easel-like stand here, though. Still, what the Sony lacks in design flair it more than makes up for in picture quality. The image is impressively detailed and refined, with plenty of depth and dimensionality. If you can't quite afford (or want to spend on) the A1, this is a very good alternative indeed.
Read the full review: Sony KD-65AF8
The Master Series is designed to produce a picture closer to the director’s intention than any commercially available television has done before. This is Sony's LCD entrant to the range, though it has direct LED backlighting onboard to help deliver deeper blacks. It's a stunning TV, though picture quality is a little softer than the very best. If you're upscaling from HD to HDR, you're in for a treat, thanks to the impressively sharp and detailed picture. Throw in ultra-realistic colours and Sony's excellent motion processing, and you've got quite a TV on your hands.
Read the full review: Sony KD-75ZF9
Part of Sony's high-end Master Series of TVs, the 65in AG9 is a gorgeous OLED set, perched on a pedestal stand with thin black bezels making the chassis melt away in darkened rooms. It's blessed with the usual smattering of HDMI (4) and USB (3) inputs and, like the vast majority of Sony sets, it runs on Google's Android TV platform. All your key smart services are catered for, including Netflix and Amazon Video with HDR10, HLG and Dolby Vision HDR all supported.
It takes a bit of time getting the Sony to look its best, but once settled, you're treated to a balanced picture, full of detail and crisp three-dimensionality. Motion processing is arguably best-in-class too. Some rival sets boast a brighter and punchier image, though, and the Sony isn't the last word in detail.
On the plus side, it sounds brilliant for a flatscreen TV, with a wide soundstage and a sense of focus and precision that you don't normally get from such slender sets. There's impressive weight but also enough space for dialogue to breathe.
Read the full review: Sony KD-65AG9