Samsung announces the Galaxy S26 series, with new designs, AV upgrades, and higher prices
Smarter, better and more expensive
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Samsung has announced its latest trio of Android smartphones, with the Galaxy S26, S26 Plus and S26 Ultra forming the three-strong lineup for 2026.
These high-end handsets will serve as the flagship models, replacing the Award-winning Galaxy S25 Ultra and the four-star Galaxy S25 Plus from last year.
Samsung is touting updated designs, more powerful chipsets, better cameras and, if you can believe it, even more AI smarts than ever before. All of these do, unfortunately, come at a cost, and we mean that in the literal sense.
Samsung's new flagship, the Galaxy S26 Ultra
Starting with the Galaxy S26 Ultra, this flagship handset boasts a 6.9-inch Super AMOLED 2X display with a variable refresh rate of 1Hz-120Hz, and a resolution of 3120x1440.
It sports the superb ProScaler feature of its predecessor, which upscales lower-resolution content to look its best on the high-resolution display, and Samsung claims it has worked with its TV division once again to improve the tech on the new S26 Ultra.
Furthermore, Samsung is touting an improved mDNIe system for more natural and subtle colours, as well as HDR10+ and HDR10 support for compatible streaming apps.
Dolby Atmos audio is also on board, and can be accessed via wireless or wired headphones, as well as the built-in stereo speaker system, which utilises the handset's bottom-firing speaker and earpiece.
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Powering this beast of a smartphone is the latest Snapdragon Elite Gen 5 for Galaxy chipset from Qualcomm, and it's backed by 12GB of RAM if you opt for the 256GB or 512GB model, or 16GB of RAM if you choose the spacious 1TB configuration.
This powerful processor enables a wide range of Galaxy AI smarts, including automatic translation, Circle to Search with Google, writing assists, generative photo editing, and the Now Bar system, which can show you relevant news, calendar entries, and weather information at the relevant time.
Now Nudge is another new feature, which uses AI to dig into your apps to search for relevant information to automatically reply to messages or enter details on websites. There's also a generative photo assistant tool which can totally change a photo you've taken into a new style or scenario with a simple text prompt.
Speaking of photos, the S26 Ultra sports a quad rear camera arrangement with a new 200MP main sensor that's reportedly 47 per cent brighter than its predecessor, and a pair of upgraded telephoto sensors that provide better noise reduction and HDR performance.
Samsung is touting higher charging speeds, with wired charging now reaching 60W, and wireless charging topping out at 25W. If you have a compatible 60W wired fast charger, Samsung says that you can expect the Galaxy S26 Ultra to reach 75 per cent in just 30 minutes.
Disappointingly, Samsung hasn't upgraded the battery itself, meaning we have the same 5000mAh cell that's been featured on the last few Galaxy S Ultra iterations.
All of these features come wrapped up in a redesigned chassis with smoother, more rounded corners, and an Aluminium Armour frame (so long titanium) that features enhanced durability to withstand knocks and dings.
This is also the slimmest Ultra smartphone to date, according to Samsung, as it's shaved the S26 Ultra down to just 7.9mm, down from the S25 Ultra's 8.3mm thickness.
Samsung is launching the S26 Ultra in four widely available finishes (Black, White, Cobalt Violet and Sky Blue) and two exclusive (Pink Gold and Shadow Silver) colours for its online store.
As we mentioned earlier, prices have gone up this year, with the S26 Ultra now starting at £1279 for the 256GB model, £1449 for the 512GB version, and a whopping £1699 for the 1TB edition. Those prices are £50, £100 and £150 more than last year's models, respectively, which is a tough pill to swallow.
International pricing is TBA as of now; however, we do know that the S26 Ultra will launch on 11th March 2026, with Samsung offering customers double the storage capacity at no extra cost if they choose to pre-order the handset before then.
Upgraded step down models launching too
Moving down to the Galaxy S26 and S26 Plus, these handsets shave off a few features in a bid to keep costs down.
The S26 sports a 6.3-inch Dynamic AMOLED 2X display with a resolution of 2340x1080, a variable 1Hz to 120Hz refresh rate, and HDR10+ and HDR10 support. Unfortunately, it doesn't support ProScaler, though this year's model features a 0.1-inch screen size upgrade compared to last year's model.
The S26 Plus moves up to a 6.7-inch Dynamic AMOLED 2X display with a 3120x1440 resolution, support for the same variable refresh rate and HDR formats as the other models, and the ProScaler feature is supported here.
Both handsets utilise Samsung's latest Exynos 2600 chipset in the UK. However, that's switched for the same Qualcomm Snapdragon Elite Gen 5 for Galaxy chip in North America, China and Japan. That's backed up by 12GB of RAM across the board for both models, and the base storage configuration is now 256GB on the standard S26, with a 512GB version also available for both.
The S26 sports a 4300mAh battery with Samsung's Super Fast Charging and Fast Wireless Charging 2.0 standards supported, which translates to 25W wired charging or 15W wireless charging. The S26 Plus, on the other hand, steps up to Super Fast Charging 2.0 and Super Fast Wireless Charging, allowing for 40W wired or 20W wireless charging.
Both devices feature a triple rear camera setup, with a 12MP ultrawide, 10MP telephoto and a 50MP main sensor. Furthermore, the raft of Galaxy AI features listed on the S26 Ultra are also supported here.
The Galaxy S26 and S26 Plus will launch in the same range of colours as the Ultra – that's Black, White, Cobalt Violet and Sky Blue (widely available), and Pink Gold and Shadow Silver (Samsung exclusives) – on the 11th of March.
Prices have also gone up for the entry-level models, thanks to the removal of the 128GB base storage, meaning the Galaxy S26 now starts at £879 instead of £799 (or £1049 for the 512GB version).
The Galaxy S26 Plus starts at £1099 rather than the £999 starting price of the Galaxy S25 Plus, with the 512GB model costing an Ultra-like £1269. Samsung will also double your storage on S26 and S26 Plus if you choose to pre-order before the official launch date.
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Lewis Empson is a Senior Staff Writer on What Hi-Fi?. He was previously Gaming and Digital editor for Cardiff University's 'Quench Magazine', Lewis graduated in 2021 and has since worked on a selection of lifestyle magazines and regional newspapers. Outside of work, he enjoys gaming, gigs and regular cinema trips.
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