Toshiba UK4B 4K TVs with Alexa and Dolby Vision launch from £329

Toshiba UK4B 4K TVs with Alexa and Dolby Vision launch from £329
(Image credit: Toshiba)

Toshiba's latest range of 4K TVs have arrived to offer premium features to those with tight budgets. Its flagship UK4B 4K TVs, which are now available at Argos, come in 43-inch (£329), 50-inch (£369) and 58-inch (£399) sizes – and don't just offer a lot of screen real estate for their asking price.

The UK4B complement their 4K resolution screen with HDR10 and Dolby Vision HDR support, with Toshiba's TRU Picture Engine processing – made up of TRU Micro Dimming, TRU Resolution and TRU Flow – promising dynamic contrast, clarity, sharpness and smoothness.

Dolby Atmos support aims to offer a more immersive audio experience through the Onkyo-designed speakers with compatible content.

Courtesy of a microphone built into the TVs' slims frames, built-in Alexa allows owners to control the TV and other smart home devices and ask commands hands-free, too.

Freeview Play integration rounds off the feature list, offering 85 live Freeview channels and UK catch-up apps (BBC iPlayer, ITV Hub and All 4), plus Netflix, YouTube and Amazon Prime Video.

Toshiba is one of a handful of budget TV brands in the UK vying for a spot (or two) in people's homes, with the likes of Hisense and TCL also competing at this end of the market. Should you buy a cheap Toshiba TV? With decent app support and 4K HDR compatibility, we think they're worth investigating for anyone with limited cash to splash.


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Becky Roberts

Becky is the managing editor of What Hi-Fi? and, since her recent move to Melbourne, also the editor of Australian Hi-Fi magazine. During her 10+ years in the hi-fi industry, she has reviewed all manner of audio gear, from budget amplifiers to high-end speakers, and particularly specialises in headphones and head-fi devices. In her spare time, Becky can often be found running, watching Liverpool FC and horror movies, and hunting for gluten-free cake.