The latest results from the Digital Entertainment Group Europe show an overall year-on-year 2.3 per cent growth in value of BD and DVD sales for the first quarter of 2010.
Some 8.4 million Blu-ray discs were sold, a 94 per cent increase, at a value of 151.4 million euros, a rise of 61.5 per cent compared to the same period in 2009.
Sales of DVDs still dwarfed their HD sibling, with some 135 million DVD units at a value of 1.3 billion euros sold, a figure that's slightly down (-1.7 per cent) on last year.
In total, the value of the combined disc market increased by 2.3 per cent, while the increase in volume was 3.8 per cent.
“Blu-ray has continued to ride the wave of success at the start of 2010 and it is promising to see consumers respond well to the format,” said Yves Caillaud, Senior Vice President (EMEA) of Warner Home Video and Digital Distribution and Chairman of the DEGE.
More after the break
“With the release of some of most popular films in cinematic history in the coming months, we expect to see Blu-ray sales continue to do well through the year... and we expect sales to increase as the penetration of HDTVs continues to accelerate.”