Sony has the hottest Prime Day headphones deals around – here are 5 of the best I’d recommend and one pair I’d seriously avoid
Sony knows how to make good headphones, but it’s not perfect
Prime Day is in full swing, and our deal experts are still trawling through all the savings to bring you our top recommendations.
While the options aren’t as plentiful as they would be around Black Friday, with any big sales event, you’re always guaranteed some brands will lead the way in certain categories.
And one of those names is Sony, who is one of the biggest players in the wireless headphones space. It’s a position that’s reflected in the impressive range of deals we’ve seen so far during Prime Day.
I’ve highlighted my favourite picks so far below and also included one heavily discounted pair I would urge you to avoid…
The Sony WH-CH720N headphones are an easy recommendation for me because they're so affordable and sound so good. Build quality is robust, and they deliver impressive active noise cancellation for the money, too. Add a very decent 35 hours of battery life into the equation, and you can't go wrong, especially for £60 for the black finish.
Another affordable recommendation, the Sony WF-C710N are brilliant budget wireless earbuds. They are attractive, comfortable in-ears that give a fun yet mature performance for an amazing price. And that Glass Blue finish is an absolute stunner, in my eyes at least.
If you want the very best wireless headphones Sony has to offer, you have to go for the WH-1000XM6 this Prime Day. With stunning sound quality, excellent comfort, great portability, and brilliant noise-cancelling skills, these are the flagship wireless headphones to beat, especially at their discounted price
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Alternatively, the best wireless earbuds currently in Sony’s stable are the magnificent WF-1000XM6, which have their first major price drop this Prime Day. In our five-star review, we praised their “breathtaking all-round performance”, which includes awesome noise-cancelling and super-clear call quality.
The Sony WH-1000XM5 headphones are five-star cans that won themselves a coveted What Hi-Fi? Award in 2024. This stunning pair offers great sonic clarity, a punchy delivery and precise, agile bass. Yes, the WH-1000XM6 are newer and perform better across the board, but they are much more expensive.
Proof that Sony doesn’t always get it right are the ULT Wear noise-cancelling headphones. Yes, they boast a less-than-half-price saving, but I wouldn’t rush out to snap them up. I don't really think the Sony ULT Wear are worth your cash – there are far finer alternatives available at this level (like the WH-CH720N) that offer a much more balanced and entertaining sound for the money.
MORE:
Our pick of the best wireless headphones for all budgets
Sony WH-1000XM6 vs WH-1000XM5: which wireless headphones are better?
Sony WF-1000XM6 vs WF-1000XM5: which premium wireless earbuds are better?
Prime Day 2026 LIVE: our hi-fi experts choose the best speaker, headphone and turntable deals

Andy is Deputy Editor of What Hi-Fi? and a consumer electronics journalist with nearly 20 years of experience writing news, reviews and features. Over the years he's also contributed to a number of other outlets, including The Sunday Times, the BBC, Stuff, and BA High Life Magazine. Premium wireless earbuds are his passion but he's also keen on car tech and in-car audio systems and can often be found cruising the countryside testing the latest set-ups. In his spare time Andy is a keen golfer and gamer.
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