Sony launches VAT Back scheme on gifts - and 3D TVs

27 Oct 2010

Sony VAT Back
Sir Derek Jacobi: Sony's Scrooge (less tax)

Ahead of the rise in VAT in January, Sony has today started a Christmas campaign to allow consumers to buy selected products VAT-free.

And that means discounts on all 3D TVs and Blu-ray players/systems, full high-definition AVC Handycams and selected digital cameras, Readers, VAIO netbooks and iPod docks.

From now until December 24, buyers of a range of a wide range products will be able to claim back the 17.5% VAT they've paid at the time of purchase. That's equivalent to a refund of just under 15% of the purchase price – 14.89% to be precise – and you'll have until the end of January 2011 to get your VAT back.

The campaign will be launched with a TV commercial starring Sir Derek Jacobi as Scrooge, to premiere during this Saturday's X Factor in an extended two-minute version.

It will be available through retailers including John Lewis, Tesco Extra, M&S Home, Jessops, PC World, Amazon, Comet, Currys and Argos, plus independent outlets and Sony Centres.

A dedicated website will be available from tomorrow, giving details of all the products covered by the promotion.

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Comments

The deal is also available on standard lcd and led tvs from AMAZON.

oooo, that is interesting, thanks for the heads up.

No, only those product categories mentioned above, Tom Moreno

Will this promotion include PS3s?

That should make those high-end Sony 3D sets look less scarily priced...