Sony Bravia 3 vs Sony Bravia 5: which is the best value Sony TV?

However, despite their similar naming conventions, the Bravia 5 and the Bravia 3 are not only completely different panel types to the OLED-packing Bravia 8 II, but also different from each other – so it’s important to step with caution.

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While our star rating is always a great indicator of the products we recommend, when you’re comparing two models at quite different prices, it’s good to understand what the differences are between them, and what you’re getting for the extra outlay. Allow us to explain all.

Sony Bravia 3 vs Bravia 5: pricing

Right now, you can pick up the 65-inch Bravia 5 that we tested for around £1299 / $1000 / AU$2695. That’s not a bad price at all for a Sony-branded Mini LED TV with local dimming, and a nice saving from the launch price of £1699 in the UK.

The Bravia 3 is considerably cheaper, and at the time of writing is available for around £849 / $650 / AU$1399. That’s pretty close to its launch price of £899 in the UK (US and Australian savings on RRP are slightly heftier), but we have known this screen size to go as low as £749 during big sales periods.

We'll tackle the question of value through the course of the review. This round is all about which option is cheapest, and that's comfortably the Bravia 3.

WINNER: Bravia 3

Sony Bravia 3 vs Bravia 5: design

Sony Bravia 5 4K TV

(Image credit: What Hi-Fi? / Netflix, Life On Our Planet)

It’s fair to say that neither of these TVs are going to be the best choice if you're hoping to wall mount.

In our review, we noted that the Bravia 5 has a rear panel that sticks out further than its competition, which could make it feel a bit clunky and awkward for wall hanging.

When you consider that the Bravia 5 measures 5.8cm deep, and the Bravia 3 measures in at 7.2cm, we’d say that both of these sets lend themselves best to life on a TV stand.

As you might expect for the price difference, the Bravia 5’s overall aesthetic is a little elevated compared with the Bravia 3. Both have relatively slender bezels, but the Bravia 5 sports a tasteful dark grey brushed metal effect finish, whereas the Bravia 3 is unashamedly black plastic.

It feels all the more lightweight when you’re putting it together too, and at least for our taste, the feet on the Bravia 3 lack some of the sophistication of those on the 5.

We do appreciate Sony’s no-screw mechanism on both TVs though, which allows the TV to just slot onto the stand, saving fuss and making setup out of the box really straightforward.

The Bravia 3 does score points over the Bravia 5 for its two-way stand, which allows you to set the feet into either narrow or wide positions to suit your furniture or soundbar requirements.

The Bravia 5’s feet only have one position, but thankfully that is relatively narrow to allow you to place it on most stands without issue. If you have a soundbar though, you’ll just want to check that it can fit in front of the stand – the Bravia 5 does adjust to two different heights to make sure the screen isn’t blocked by adding one.

Overall, although the two-way stand on the Bravia 3 is a nice addition for soundbar owners, we much prefer the design of the Bravia 5, and think it can accommodate a soundbar in the majority of situations.

WINNER: Bravia 5

Sony Bravia 3 vs Bravia 5: features

Sony Bravia 3 65-inch 4K TV

(Image credit: What Hi-Fi?)

One of the biggest differentiators between the Bravia 5 and the Bravia 3 is their panel technology – the Bravia 5 is a Mini LED TV with local dimming across 240 zones, whereas the Bravia 3 is a direct-lit LED TV without any local dimming.

That’s going to have a fair impact on its picture quality capabilities, but we’ll come on to that in the next section.

Elsewhere, the processing chip that runs the show is different between the two models, too.

Given the price difference, it’s not surprising that the Bravia 5 has the more sophisticated of the two – Sony’s flagship XR processor, which also powers the Bravia 8 II.

The Bravia 3, on the other hand, uses the older, midrange 4K HDR Processor X1.

What that means in isolation is hard to quantify, given the TVs’ differing features elsewhere. The XR is clearly a more powerful processor that can draw out more by way of picture subtlety and colour accuracy, but how much that would be as noticeable on a direct-lit LED screen with no local dimming is questionable.

In other words, going for a lower-power processor in the Bravia 3 feels like the right choice for its price and capabilities.

As these are both Sony TVs, their HDR capabilities are the same – they both support HDR10, HLG and Dolby Vision, and don’t support HDR10+.

However, of the two, only the Bravia 5 is IMAX Enhanced certified, and it’s also the only one that offers a range of ‘Calibrated’ picture modes to get the best picture quality from the likes of Netflix, Amazon Prime Video and Sony Pictures Core.

Both have Dolby Atmos and DTS:X spatial audio support, though the Bravia 5 has a better sound system to deliver it on.

The Bravia 5 offers 40W of sound across four speakers (two full-range drivers and two tweeters), compared to the 20W across two full-range drivers on the Bravia 3.

If you’re keen to hook up a games console to your TV, the Bravia 3 wouldn’t be the best pick of the two due to its 4K/60Hz panel, with the 4K/120Hz panel on the Bravia 5 making it a much better choice.

The Bravia 5 also has VRR on two HDMI ports, as well as ALLM on all four of them, whereas the Bravia 3 only has ALLM. That makes the Bravia 5 a clear winner for gamers.

Both TVs use Google TV for their smart features, offering a good selection of streaming apps, along with the addition of YouView in the UK for the catch-up services that Google doesn’t offer.

Using Google’s interface also means that both TVs have access to features such as Google Assistant and Chromecast, as well as AirPlay 2. While we did notice a few small glitches initially in the Bravia 3’s handling of the UI, overall, both TVs work smoothly and without issue.

The Bravia 5 also has the compatibility to work with the Bravia Cam, to control the TV by gesture – something the Bravia 3 does not offer.

We don’t particularly value the extra tricks the Bravia Cam adds to the TV-watching experience, particularly considering its £199 / $200 / AU$149 price tag, but if you do, the Bravia 5 is the only set out of the two to get it.

All things considered, it’s not exactly surprising that the Bravia 5 has better features than the Bravia 3, given its higher price tag. However, it’s when you look at the wider market that the winner becomes clear.

The Bravia 5 shoots above its pay grade in many respects, including by being one of Sony’s XR Backlight Master Drive panels. That’s a premium feature found on many of its much pricier TVs that aims to boost picture quality and reduce power consumption by improving local dimming performance.

However, when you consider the Bravia 3 against other competitors at its price, its specs are disappointing. There are similarly priced TVs that use better panel technology and have local dimming and better gaming features.

For those reasons, the Bravia 5 takes the win here again.

WINNER: Bravia 5

Sony Bravia 3 vs Bravia 5: picture quality

Sony Bravia 5 4K TV

(Image credit: What Hi-Fi? / Netflix, Life On Our Planet)

That feeling of the Bravia 5 delivering value for money only continues when it comes to picture performance.

It might be the cheapest Mini LED model in the Bravia lineup, but the picture quality doesn’t feel compromised by its more affordable ambitions – the Sony DNA runs clearly through this set.

In particular, that XR Backlight Master Drive panel does exactly what we’ve seen it do elsewhere, in that it maximises the performance of the backlight, meaning we get impressively bright and well controlled pictures for this price category, with even and consistent blacks and minimal blooming.

It means the Bravia 5 really holds its own in the contrast stakes, which ensures – when combined with its well-judged shadow detail – that both bright and dark scenes look as natural and cinematic as each other.

All this greatness only starts to become compromised in extremely complex HDR shots, or when you watch the Bravia 5 from much of an angle, when its more affordable local dimming mechanism might become more apparent. Overall though, this is a great performer at its price.

Unfortunately, the Bravia 3’s handling of contrast and shadow detail is not such good news. What strikes us most is how the entire picture has an almost grey hue, which means it lacks solidity in blacks from the get go, and makes dark scenes almost unwatchable.

The panel almost seems to glow in darker sequences, losing a lot of detail in the process, but even in scenes with lots of light, the image lacks contrast. This means Sony’s calling card of excellent three dimensionality is largely lost, which is a big hit on our overall picture enjoyment.

Thankfully, the Bravia 3 manages to look much more like a Sony TV when it comes to colour.

As long as you switch from the out-of-the-box settings to Professional mode, colour performance is pretty good, looking balanced and natural, while retaining a degree of believable richness.

The Bravia 5 has a little more flexibility on its presets, thanks to its more sophisticated processing, but ultimately also manages a great mix of punchiness, shading subtlety and balance, even retaining an impressive amount of colour saturation during darker scenes.

Both TVs manage to show off Sony’s talent for motion processing, with sweeping panning shots handled admirably by the Bravia 3. The XR processor in the Bravia 5 will arguably push motion handling that little bit further, by way of subtlety and realism, but there’s no reason for complaint with either set here.

Despite this, the overall picture quality is a clear win by the Bravia 5 – even at the set’s individual price points.

Once again, the Bravia 5 punches above what we might expect at this price, giving 4K images a sense of density, texture and clarity that we are more used to seeing in Sony’s more expensive TVs.

While some of Sony’s famous picture processing is still evident in the Bravia 3, its poor backlight control leads to a loss of contrast and shadow detail that’s hard to forgive. This is an easy win for the Bravia 5.

WINNER: Bravia 5

Sony Bravia 3 vs Bravia 5: sound quality

Sony Bravia 3 65-inch 4K TV

(Image credit: What Hi-Fi? / Netflix, Our Great National Parks)

While we all know that a soundbar or surround sound system will always make your new TV sound its best, both models do a pretty good job for built-in TV audio.

Even with the pretty modest speaker set-up in the Bravia 3, Sony manages to provide impressively clear dialogue alongside a decent sense of low-level dynamics.

Sound even has a good sense of height to it, giving more space to big effects such as explosions or planes flying overhead. Bass could be heftier, but to be honest, the Bravia 3 already outperforms what we have come to expect from a TV at this price.

The Bravia 5 is equally impressive. No elements in a mix pass the Bravia 5 by, yet the processing is also sophisticated enough to ensure no detail takes on more significance than it should.

The four drivers here create a spacious soundstage that offers a good sense of height, with both dialogue and sound effects placed accurately within it.

There’s power to the sound too, but also a level of precision that ensures sound is never distorted.

Like the Bravia 3, it’s lacking a little bass, but we would always take that over too much, and overall find the sound to be precise and immersive. We’re calling this one a draw.

WINNER: Draw

Sony Bravia 3 vs Bravia 5: verdict

Sony Bravia 5 4K TV

(Image credit: What Hi-Fi? / Netflix, Life On Our Planet)

From the get-go, this head-to-head might have looked like a shoo-in for the more expensive, better specified, and better reviewed Bravia 5.

But even when you consider both of these TVs’ positions within their respective markets and price categories, it’s hard for us not to recommend – if you are truly torn between the two – that you try to save up the difference and opt for the Bravia 5, or consider a different TV at the Bravia 3’s price instead.

The Sony Bravia 5 follows in the footsteps of the other five-star TVs from Sony’s most recent TV lineup, offering impressive features for its price, a formidable picture performance and a pretty decent sound performance to boot.

By comparison, the Bravia 3 is lacking the features we might expect at this level, and delivers a picture performance we find almost unrecognisable as a Sony TV.

For anyone considering these two TVs, hoping to get Sony’s famed picture processing on a bit of a budget, the clear winner is the Bravia 5. From everything we have seen so far, it’s the clear value proposition in Sony’s current TV lineup.

OVERALL WINNER: Bravia 5

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Verity Burns

Verity is a freelance technology journalist and former Multimedia Editor at What Hi-Fi?. 


Having chalked up more than 15 years in the industry, she has covered the highs and lows across the breadth of consumer tech, sometimes travelling to the other side of the world to do so. With a specialism in audio and TV, however, it means she's managed to spend a lot of time watching films and listening to music in the name of "work".


You'll occasionally catch her on BBC Radio commenting on the latest tech news stories, and always find her in the living room, tweaking terrible TV settings at parties.

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