Switzerland gets aboard the World Cup 2018 4K broadcast bandwagon
Swiss public broadcaster SRG will air live and recorded World Cup 2018 action in glorious ultra-high definition.
Following the news Sky Deutschland is to broadcast 25 games at this summer's World Cup finals in 4K, there's further affront to UK-based armchair football fans with the news that Switzerland is on board too.
MORE: How to watch the World Cup on TV, in 4K, online and on mobile
According to Broadband TV News, Swiss telecommunications giant Swisscom is partnering with German tech company Rohde & Schwarz to provide Swiss public broadcaster SRG (which holds the rights to broadcast the tournament in Switzerland) with the platform to broadcast live games and recorded highlights in 4K - and, what's more, HDR too.
For those of us anxiously waiting to find out if the BBC or ITV are planning anything similar in the UK, it's even more galling to learn SRG's three channels (RSI, RTS and SRF) plan to show all but eight of the competition's 64 matches in ultra-high definition.
MORE:
FIFA confirms entire World Cup 2018 available in 4K
Vizio's 2018 4K HDR TVs start at just $350
The latest hi-fi, home cinema and tech news, reviews, buying advice and deals, direct to your inbox.
HDR10+: Everything you need to know
Ultra HD Forum outlines next-gen 4K tech
The What Hi-Fi? archive of 4K UHD Blu-ray reviews
Simon Lucas is a technology journalist, with a strong emphasis on the audio/video side of consumer electronics and home entertainment, and has been since 2003. He worked for more than 14 years at What Hi-Fi?, the last six of which were spent as the editor of the magazine and website. Since then he's written for Wired, The Guardian, TechRadar, Stuff, GQ and many more besides.
In the course of his career he's developed a pretty deep understanding of the way both the publishing and the electronics industries function, as well as the sort of intimate knowledge of audio products (both specific and general) that can make people very wary of him at parties.
