One of LG's best-value OLED TVs has had its price crash with Amazon's Spring Deal Days

LG B3 OLED TV on a stand
(Image credit: LG Electronics)

The Amazon Spring Deal Days event is now underway, so we'll be covering all the best hi-fi and AV discounts over the next five days!

If you’re on the hunt for an OLED TV there’s no need to wait, with the 65-inch 2023 LG B3 currently down to just £1219, its lowest price yet. If that screen size is too large though, the 55-inch version of the B3 has also had a nice drop in price, now available for £899. But don't delay, there are only about ten models of each size left for order! 

The LG B3 was released back in April 2023. The 65-inch variant launched at £2699 and has seen some significant price drops over the last few months. This most recent price slash brings the launch price down by over 50 per cent – that’s a solid discount on a 4K OLED TV released less than a year ago. 

LG B3 2023 65-inch OLED TV £2699 now £1219 at Amazon (save £1373)

LG B3 2023 65-inch OLED TV was £2699 now £1219 at Amazon (save £1373)
We haven’t tested out LG’s B3, however, we gave the 65-inch C3 a four-star review, while the 65-inch G3 model earned a five-star rating. Both earned praise for their natural, balanced picture. Now with this latest discount, the 65-inch B3 model is just £1219, making it even cheaper than the highly rated C3.

We haven’t tested out LG’s B3, however, the 65-inch C3 received a four-star review while the 65-inch G3 model earned a five-star rating. We praised both for their natural, balanced picture but lamented the price hike from LG’s C2 to C3.

The C3 received a couple of price drops since we reviewed it, which remedied the main issue somewhat. However, it’s also worth noting that the B3 is still cheaper, sitting £250 below the 65-inch C3 which is currently priced at £1458.

The B3 features LG’s ‘a7 AI Processor 4K Gen6’ picture processor and supports HDR formats including HDR10, HLG, and Dolby Vision. There’s also 4K/120Hz, VRR, and ALLM on board which is great if you're a PS5 or Xbox Series X user.

On the audio side, there’s Dolby Atmos support and LG's AI Sound Pro feature, which aims to virtually mix audio to create the effect of a 5.1.2 surround speaker system.

LG’s B3 features four HDMI ports with two specified as HDMI 2.1 connections. Port three handles eARC connections for soundbars and other audio gear. 

Are you looking for the best deal on a 2023 LG OLED TV? Perhaps these B3 discounts are just what you're after! 


Read our full reviews on the LG C3 and G3 TVs

Amazon Spring Deal Days 2024: best early deals on hi-fi, TVs, headphones and more

LG 2023 OLED TV lineup: everything you need to know

Best OLED TV 2023: the latest and greatest models, rated and ranked

Staff Writer

Ainsley Walker is a staff writer at What Hi-Fi?. He studied music journalism at university before working in a variety of roles including as a freelance journalist and teacher. Growing up in a family of hi-fi enthusiasts, this naturally influenced his interest in the topic. Outside of work, Ainsley can be found producing music, tinkering with retro tech, or cheering on Luton Town.