This 55in 4K OLED TV is one of the many stars in LG's 2020 OLED range and gets you LG's top processing tech at the most affordable price. And with a high refresh rate, it's a great shout for sports, movies and next-gen gaming.
It's worth every penny of the $2000 MSRP but why pay sticker price when you can pick one up for just $1396 in the Amazon Black Friday sale?
- Check out the best Black Friday TV deals live right now
LG OLED55CX 4K HDR OLED TV
$2000 $1396 at Amazon
The CX is the sweet spot in LG's 2020 OLED TV range – it gets you all of LG's top picture tech at a great price. Expect detail, richer colours and smooth motion. An astonishingly capable all-rounder.View Deal
The 2020 CX replaced the C9, a superb performer and a What Hi-Fi? Product of the Year last year. The CX improves upon its predecessor in a number of key areas such as dark detail, motion handling and colour.
The CX packs in a few more features, too. Crucially, it sports HDMI 2.1 sockets that support next-gen gaming features such as VRR (Variable Refresh Rate), 4K@120Hz (also known as HFR) and ALLM (Auto Low Latency Mode). Team this TV with an Xbox Series X or PS5 and you'll be in next-gen gaming heaven.
LG's smart TV platform, webOS, is one of the best in the business and offers access to most big-name streaming apps including Netflix, Amazon Prime Video, Apple TV, HBO, Hulu, VUDU, Google Play Movies & TV and YouTube.
Put simply, this is a stellar OLED TV that delivers a cutting-edge of home theater experience. It's now available at its lowest ever price, too.
Save a fortune with Best Buy early Black Friday deals
Our pick of the best TVs: budget to premium