Creative's wireless earbuds adapt to your hearing for a more personalised listening experience

Creative Aurvana Ace 3 TWS wireless earbuds in purple
(Image credit: Creative)

Singaporean audio brand Creative has revealed its latest wireless earbuds, the Aurvana Ace 3 TWS. Acting as the latest addition to its established Aurvana line, the new buds are built to "transform everyday listening into a deeply personal and richly detailed experience".

At the core of the Aurvana Ace 3 is Creative's 'Mimi Sound Personalisation' which creates a custom hearing profile through a quick in-app test and then adjusts playback to match the listener’s own preferences, a little like the personalised listener profiles we enjoyed trying out with the Denon PerL Pro.

Creative Aurvana Ace 3 TWS wireless earbuds on a white background

(Image credit: Creative)

Sound aside, the Aurvana Ace 3 offer hybrid active noise cancellation which continuously monitors external noise, as well as an ambient mode for keeping users aware of their surroundings. Six ergonomic microphones, meanwhile, aim for crystal-clear calls on the move.

The new earbuds offer up to 7 hours of continuous playback and up to 26 hours total with the charging case, as well as support for wireless charging.

Creative's latest pair are IPX5 water-resistant, meaning they should be able to withstand sweaty workouts and splashes of rain and drizzle. Five silicone ear tip sizes, ranging from XS to XL, are on hand for a "secure and personalised fit".

The Creative Aurvana Ace 3 TWS are available now, priced at £140 / €150.

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Harry McKerrell
Senior staff writer

Harry McKerrell is a senior staff writer at What Hi-Fi?. During his time at the publication, he has written countless news stories alongside features, advice and reviews of products ranging from floorstanding speakers and music streamers to over-ear headphones, wireless earbuds and portable DACs. He has covered launches from hi-fi and consumer tech brands, and major industry events including IFA, High End Munich and, of course, the Bristol Hi-Fi Show. When not at work he can be found playing hockey, practising the piano or trying to pet strangers' dogs.

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