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Best Amazon Prime Day headphones deals 2021: the pick of day 2 discounts

Best Prime Day headphones deals
(Image credit: Future)

Day two of the Amazon Prime Day headphones deals are now well underway. The two-day sales bonanza ends tonight, but until then we'll continue to be treated to epic discounts on some of the best headphones we've tested.

The best examples yet (which we doubt will be beaten): Sony WF-1000XM3 hitting a new low price of £130 and five-star ANC true wireless earbuds dropping to just £56. Fitness fiends need look no further than the five-star JBL Reflect Flow for £45, too.

And there's plenty more where that came from, folks...

You'll need a subscription to Amazon Prime in order to take advantage of the deals, but if you don't want to commit, you could just sign up for the 30-day free trial and then cancel once the sale is over. Cheeky? Maybe. But it's perfectly above board.

Last year, Amazon delivered quality and quantity in equal measure. From the Apple AirPods to premium Sony WH-1000XM4 over-ears and Samsung Galaxy Buds, Amazon didn't hold back. The retail giant slashed the prices of some of our favourite wireless headphones and the same is happening this year.

But, whether you're hunting down a deal on the best noise-cancelling headphones, cheap wireless cans or sporty sweat-proof buds, not all headphones offers are what they seem. Stick with us and we'll guide you straight to this year's best Amazon Prime Day headphones deals...

Best Prime Day headphone deals

Sony WF-1000XM3 £230

Sony WF-1000XM3 £230 £130 at Amazon (save £90)
The Sony WF-1000XM3 combine effective active noise-cancelling with great sound, and they're now down to their lowest ever price. A brilliant Prime Day deal for anyone who can't stretch to the more expensive, newer WF-1000XM4. Five stars

JBL Reflect Flow (black) £130

JBL Reflect Flow (black) £130 £45 at Amazon (save £85)
You won't find a better blend of good sound and sports-centric features at this new all-time low price. Three sets of fins and tips are included, and also noteworthy is their 30-hour battery life – 10 from the buds themselves and 20 via the carry case – plus IPX7 water resistance. A top Prime Day deal. Five stars

Cambridge Audio Melomania 1+ £120

Cambridge Audio Melomania 1+ £120 £100 (save £20)
These five-star true wireless headphones only launched three months ago but they're now available with a healthy 17% discount for Prime Day. They sound clear and exciting and boast class-leading battery life. At this price, they're a no-brainer. Five stars

B&O BeoPlay H4

B&O BeoPlay H4 £250 £135 at Amazon (save £115)
A serious saving on a set of B&O wireless Bluetooth headphones with a sleek aesthetic, good stamina and memory foam padding for comfort. While we haven't had them in for a thorough appraisal, at this price they're a Prime Day steal.

Bose Sport Earbuds £179

Bose Sport Earbuds £179 £159 at Amazon (save £20)
Grab £20 off Bose's latest wireless earbuds at Amazon. These buds are IPX4 water-resistant, making them ideal for gym workouts. They're packed with features, too, including 15 hours battery life, Bluetooth 5.0 and quick charging. Bose and Zavvi have the very best prices, though. Four stars


Panasonic RZ-S500W £160 £90 at Amazon (save £70)
Panasonic’s most premium true wireless earbuds are some of the best budget noise-cancelling pairs we've tested. They prove a classy option, with an expansive, detailed presentation, excellent noise cancelling and superb touch controls. Five stars

Earfun Air £50

Earfun Air £50 £40 at Amazon (save £10)
This little-known company has produced a comfortable, nicely built set of headphones that also boast excellent battery life, wireless charging support and an expansive listen. If you’re after something inexpensive that’ll sound good on the treadmill, these Award-winning Earfun Air buds could just be the ideal proposition. Five stars

Earfun Air Pro £70

Earfun Air Pro £70 £55.97 at Amazon (save £14.03)
The Earfun Air Pro fit securely, connect easily, have reliable controls and feature basic but effective noise-cancelling profiles – for just a small premium on the Air model (above). There’s also USB-C charging and wearer detection, plus the sound is pretty decent for the money. Five stars

Sony WH-1000XM4 £330

Sony WH-1000XM4 £330 £276.96 at Amazon (save £53.04)
Sony’s latest premium wireless noise-cancelling headphones deliver a sonic masterclass. And nothing really lets that down – battery life, build, comfort and usability are all great for the money. Five stars

Sennheiser CX 400BT £169

Sennheiser CX 400BT £169 £79 at Amazon (save £90)
Fantastic sound quality but without all the noise cancelling and other expensive frills – these true wireless buds are absurdly good value at this Prime Day price. Don't hang around or they'll get expensive again. Five stars

Shure Aonic 50 £380

Shure Aonic 50 £380 £210 at Amazon (save £170)
Given this is new ground for Shure, the Aonic 50 are a solid first attempt at a pair of wireless noise-canceling headphones. They aren't quite as engaging as the Sony and Sennheiser class leaders, but they do offer outstanding levels of detail, a clear and clean delivery and solid bass. Four stars

Bose Noise Cancelling Headphones 700 £350

Bose Noise Cancelling Headphones 700 £350 £210 at Amazon (save £140)
A breakaway from the QuietComfort range, the 700 are more of a premium series. Both acoustics and digital signal processing have been redesigned. Comfort and aesthetics are spot-on, noise-cancelling is class-leading and, sonically they're great. Four stars

Bowers & Wilkins PX7 £349

Bowers & Wilkins PX7 £349 £258 at Amazon (save £91)
B&W discounts don't come along often, so we're excited to see a big saving on these five-star headphones. Expect a lively, insightful sound, supreme noise cancellation and a sophisticated yet comfortable design. A fine Prime Day buy by anyone's standards.
Five stars


Amazon Echo Buds £120 £50 at Amazon (save £70)
There's a big saving on Amazon's true wireless earbuds. These AirPods rivals offer decent noise cancellation and a reasonable battery life, and are a much more tempting proposition at this discounted price than their original one.

Sennheiser Momentum 3 £349

Sennheiser Momentum 3 £349 £230 at Amazon (save £119)
An excellent pair of over-ears from Sennheiser. Their latest noise-cancelling wireless efforts are a joy to listen to, thanks to their energetic and rhythmic sound. Noise-cancelling is very effective too. Five stars

Technics EAH-AZ270W £260

Technics EAH-AZ270W £260 £155 at Amazon (save £105)
Technics' punchy sounding true wireless earbuds were blessed with a tempting £90 saving last year, and this year's Prime Day saving tops it! A very decent pair of premium AirPods Pro rivals, now even more tempting thanks to a hefty discount Four stars

Sony WH-1000XM3 £330

Sony WH-1000XM3 £330 £198 at Amazon (save £132)
These 2020 What Hi-Fi? Award-winners have even more impressive successors in the form of the WH-1000XM4, so the price has now dropped even lower. But that doesn't diminish their abilities any – they're still an excellent pair of wireless headphones. Five stars

Beyerdynamic Soul BYRD £70

Beyerdynamic Soul BYRD £70 £39 at Amazon (save £31)
"This is a superb pair of in-ear headphones – such an easy listen, but interesting and captivating too." That's what we said of these Beyerdynamics at £70, so this discount makes them even more tempting. Five stars

Sony WH-H910N £250

Sony WH-H910N £250 £160.31 at Amazon (save £90)
As this page proves, you can bet on a fair few deals on Sony headphones this Prime Day. And this is one of the best – these noise-cancelling over-ears boast a huge 35 hours of battery life, and just 10 minutes of charge time gives you 2.5 hours of music. With over £90 off, there's plenty of bang for your buck.

Philips Ear Pods SHB2515BK £110

Philips Ear Pods SHB2515BK £110 £51.49 at Amazon (save £58.51)
These buds don't have noise-cancelling, but at just £51 they're over 50 per cent off their original RRP. For this kind of money, you should also check out five-star Ear Fun Air (above).

Do I need to be a Prime member to get Prime Day headphones deals?

In a word, yes. Amazon does offer non-Prime members a handful of the best headphones deals, but Prime subscribers get exclusive access to the most generous discounts. Not a Prime member? Amazon usually offers free trials of this service in the run-up to Prime Day. There's no long term commitment needed, so you can cancel at any time (right after the sale, if you feel like it).

The retail giant is once again offering Prime members £10 credit to spend on Prime Day when they spend £10 on small business products in Amazon’s store between the 7th and 20th June 2021.

It's also worth remembering that most major retailers operate price-matching policies to protect buyers from paying over the odds. So expect plenty of unofficial 'Prime Day' headphones deals from the likes of Currys PC World, Argos, John Lewis, Richer Sounds and so on.

What Prime Day headphones deals can you expect in 2021?

From Monday 7th June 2021, Amazon devices such as Echo, Fire TV and Ring will be discounted by up to 50 per cent. Indeed, the deals have already kicked off with four months of Amazon Music Unlimited free for new subscribers and up to 50 per cent off selected movies and TV shows through Prime Video.

Amazon doesn't usually release details of its Prime Day headphones deals until right before the big day, but we can give you a good idea of what to expect. How? By looking back at last year's best deals...

Sony's excellent WH-1000XM4 wireless headphones are just about the best over-ears for the money and often discounted. Amazon knocked around £70 off their £350 RRP in last year's Prime Day sale but we could see an even bigger discount applied this year.

Elsewhere, Sony's WF-1000XM3 noise-cancelling wireless earbuds have just been replaced by the WF-1000XM4 buds, so expect to see the price drop to a record low in this year's sale.

As for the hugely-popular Apple AirPods, both the standard AirPods and noise-cancelling AirPods Pro dropped in price last year. With talk of Apple launching the AirPods 3 and even AirPods Pro 2 by the end of this year, the price of the current models could drop even lower.

Last year saw deep discounts on a host of high-end headphones, too. Amazon knocked a massive £130 off the Bowers & Wilkins PX7 and £80 off the Sennheiser Momentum 3 Wireless.

Some of these Amazon Prime Day headphones deals have returned a few times in recent months, so Amazon might need to cut prices even further this time around.   

Last but not least, it's well worth keeping an eye out for this year's time-limited 'Lightning' deals. The criteria for these deals are as follows: 

1. At least 20% or $50 (approx. AU$80) less than the current site price.

2. Must match/beat the lowest price of the year.

3. Strong sales history.

4. 3.5+ star rating.

Lightning deals typically last around 24 hours so you'll need to be quick off the mark. If you're after affordable headphones in this year's Prime Day sale, we suggest you bookmark Amazon's deals page. You can even add your chosen headphones to your Amazon shopping cart now, so you're ready to strike should they be discounted. Godspeed!

Becky is Hi-Fi and Audio editor of What Hi-Fi?, and has been part of the team for almost eight years, with her current position preceded by roles as a staff writer and news editor. During that time she has been fortunate enough to travel the world to report on the biggest and most exciting brands in hi-fi and consumer tech (and has had the jetlag and hangovers to remember them by). In her spare time, Becky can often be found running, watching horror movies and hunting for gluten-free cake.