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Boxing Day TV deal: 43-inch Philips just £389 at Amazon today

 Boxing Day TV deal: 43-inch Philips just £389 at Amazon today
(Image credit: Philips)

Looking forward to putting your feet up for some festive Boxing Day viewing but gripped by the nagging feeling that your telly could really do with an upgrade? Amazon may have the answer. 

For today only, Philips' 2019 43-inch 'The One' 4K TV (model number: 7304) is just £389 at Amazon. It's been discounted by almost 30 per cent, saving you £160 on the already reasonable RRP.

'The One' is a 4K HDR TV that, unusually for a TV of this price, supports both HDR10+ and Dolby Vision HDR formats. It's based on the Android TV platform, meaning it also has built-in access Netflix, Amazon Prime Video, Google Play Movies, BBC iPlayer and more. And it boasts Philips' killer TV feature: Ambilight.

This 2019 Philips model boasts some of Philips' tastiest tech, including three-sided Ambilight (which glows light behind your TV to create a more immersive picture) Dolby Atmos audio support and voice functionality via a third-party Alexa product.

We were impressed by the 7304 when we saw it at its launch event, and although we haven't had it in for a thorough review, at just £399 today we wouldn't put anyone off buying it.

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Becky is the newest staff writer on What Hi-Fi? and can most-often be found writing, reviewing and drinking coffee in the listening facility, or at her desk next to a stack of mags. (She is probably wearing in-ears, so don't be put off if she's unresponsive.) She supports Chelsea even when it hurts, and her other half is a football writer whose skill both amazes and irritates her.