Audio-Technica is one of several companies here at IFA to recognise there's more to smartphones than just Apple. It's released a range of new earphones with in-line microphones and controls, with models aimed at Android and Sony Ericsson Xperia users as well as iPhone owners.
For those whom prefer less invasive in-ears, there's also an ATH-C505 range (see right) available in the same three editions, in an assortment of colours.
Article continues belowSolid Bass
The company has also added new Solid Bass headphones to its line-up - with more new hi-fi focussed models still to come in 2011.
Apple iPhone/iPod/iPad remains the focus of the new Solid Bass models, which feature in-line controls for the Apple portables, along with - as their name suggests - a claimed richer sound with enhanced bass.
The ATH-CKS55 - replacement for the CKS550 - has a new aluminium look (in black or white), while fans of more traditional headphones now have the Audio-Technica ATH-WS55 to play with - black or red colourways.
UK pricing and availability for all the new Audio-Technica headphones has yet to be set, but we'll update you - and bring you reviews - as soon as possible.
