Amazon to launch free TV channels on Prime Video?

Watch out European broadcasters, Amazon looks to be gearing up to launch free channels on its Prime Video service.

The US company is advertising a London-based 'head of free-to-air TV and advertising' job role, as spotted by This Is Money. The strong implication is it plans to delve into free-to-air commercial broadcasting - at least in the UK.

Any new free channels would likely be supported by adverts and would expand on Amazon’s existing (albeit limited) ad-supported TV offering, which is available to Prime subscribers forking out £79 a year for the retailer’s streaming service.

With Amazon recently bagging exclusive rights to livestream 20 Premier League matches per season from 2019, it’s already loosened Sky and BT’s stranglehold - are the country's longest-established broadcasters next?

Becky Roberts
Freelance contributor

Becky is a hi-fi, AV and technology journalist, formerly the Managing Editor at What Hi-Fi? and Editor of Australian Hi-Fi and Audio Esoterica magazines. With over twelve years of journalism experience in the hi-fi industry, she has reviewed all manner of audio gear, from budget amplifiers to high-end speakers, and particularly specialises in headphones and head-fi devices.

In her spare time, Becky can often be found running, watching Liverpool FC and horror movies, and hunting for gluten-free cake.