You will likely have spotted that Amazon Prime Big Deal Days is in full swing, offering the chance to pick up products you have had your eye on at a discounted price.
While its name suggests these savings can only be found at Amazon, this is far from the truth. And this stunning deal at another major retailer is the perfect example.
You can pick up the five-star Sonos Arc Ultra for £849 at Richer Sounds, lopping £150 off its original price.
When we had this top-performing Dolby Atmos soundbar in our test room, we dubbed it "the best soundbar for most people." And while it is more expensive than some competitors, that doesn't stop us awarding it the top spot on our best soundbars buying guide.
Plus, now that its price has dropped significantly with this deal, it is an even easier product to recommend.
For the Sonos Arc Ultra, replacing the original Sonos Arc was no mean feat. And while it looks a lot like its predecessor, what it offers is a whole lot more. Rightly so, considering it entered the market as Sonos's flagship Dolby Atmos soundbar.
Starting with its design, the Ultra is slightly less thick than the OG, meaning it's less likely to obstruct the bottom of your TV's image. Plus, the new 'ledge' is a stylish upgrade and the new home to the touch controls.
It continues to prove, as Sonos soundbars have so effectively done, that simplicity is key. You don't need a remote or display to control the Ultra, you just connect it to your TV via HDMI eARC and it becomes your TV's speakers.
And while a lack of dedicated HDMI inputs and DTS:X support will bother some people, for others it won't be an issue.
Crucially, the sound quality of the Arc Ultra is superb. Delivery is clean, precise, spacious and three-dimensional, and upgrades in the bass make for a deep, tuneful and expressive offering.
And that's thanks in part to the 15 Class D amplifiers powering 14 drivers that are all Sonos-engineered. There are also seven tweeters, six midrange woofers, and a 'Sound Motion' woofer, and it's the last of those that we need to talk about.
'Sound Motion' is markedly different to a typical speaker driver, which Sonos claims means the Ultra can produce 'double the bass' of its predecessor. In testing, it certainly sounds significantly punchier and more tuneful.
With all that in mind, any discount on the Arc Ultra is worth talking about, especially when it's £150 off at Richer Sounds.
MORE:
Read our full Sonos Arc Ultra soundbar review
Check out the best Dolby Atmos soundbars
And take a look at our best soundbar deals page for even more savings
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