The Sony WH-1000XM4 – not only the firm's latest premium wireless noise-cancelling headphones but our absolutes favourites at their price – are on the end of a decent discount for the first time since they launched in August.
In what has to be the best early Black Friday deal we've seen so far, Best Buy has dropped the $350 headphones down to just $278 (opens in new tab), offering those in the market for a headphones upgrade a tempting 20 per cent discount. Thank you, Best Buy. Thank you, Black Friday.
They may still be at the pricier end of the premium market with their discount, but if you have the cash to splash you certainly won't be sorry.
While we can't rule out that the WH-1000XM4 won't be more heavily reduced during Black Friday 2020, we'd be surprised if they're discounted by more than the 20 per cent being offered now. It's much more likely that we'll see more serious savings on their predecessor, the WH-1000XM3.
To quote our review, "we weren’t sure if Sony could improve on the XM3s, but somehow the WH-1000XM4s have managed it: they’re as comfortable as ever; they introduce useful features that elevate the user experience; and, more importantly, you’re getting a serious hike in sound quality for the money."
The WH-1000XM4 will certainly be tough to beat due to their winning combination of stunning sound, 30-hour battery life, intuitive controls and comfortable design – especially if we start to see regular deals appear online.
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Read our Sony WH-1000XM4 review
See our pick of the best Best Buy Black Friday deals