One of our favourite Bluetooth speakers has dropped in price for only the second time ever

JBL Flip 7 wireless speaker
(Image credit: What Hi-Fi?)

The JBL Flip 7 launched into the world of Bluetooth speakers in April, but it's already more than impressed. Succeeding the five-star Flip 6, it delivers hearty improvements on build quality, features and usability.

And we're happy to say we've found it at its lowest ever price – and only the second ever time it's seen a discount, just in time for summer.

For just £115 at Richer Sounds, you can pick up the JBL Flip 7 (only in Black) with a £14 discount. It might not sound like much, but seeing any kind of discount on this impressive speaker this early on is something we have to talk about.

JBL Flip 7
JBL Flip 7: was £129 now £115 at Richer Sounds

The JBL Flip 7 is a wonderfully portable Bluetooth speaker that combines the brand's iconic rugged design (compared to the likes of a burrito) alongside superb sound. Released in April, it's a level up from its predecessor, the Flip 6, with upgrades including a strong feature set, excellent build quality and skilful handling of dynamics and rhythms. It's not a massive discount, but any discount on this new speaker is still a big deal. Only in Black.

The JBL Flip 7 has to be the best Flip that JBL has ever made. We said as much when we awarded it a top spot in the best Bluetooth speakers on the market right now and here's why.

Sonically, it's a huge step forward for the speaker with marked improvements across the board on build, usability and features.

While it still boasts the iconic burrito-shaped look that JBL users know and love, there's been a few welcome improvements, including an upgrade on the waterproof and dustproof ratings to the IP68 certificate over the IP67 of the older gen.

So, if you're planning a summer BBQ or some time by the pool, the JBL Flip 7 is ready to bring the tunes.

And using it just got a whole lot easier, too. The control buttons have been intelligently designed for ease of use, alongside a high quality and stable wireless connection making connecting your tunes via Bluetooth 5.4 or the USB-C input a total breeze.

Portability has also improved. You've now got more options than ever for how you travel around with your JBL Flip 7 from the built-in adjustable carry loop. Applied as either a small fabric finger loop or carabiner hook, both of which can be detached and swapped.

Plus, 14 hours of battery life on a single charge is better than ever before, plus an extra two if you're using Playtime Boost. A drop in bass for a couple more hours with your tunes.

Feature-wise, there's Auracast functionality, meaning you can pair up two Flip 7s in stereo or hook up multiple Auracast-compatible units via the JBL Portable app for seamless multi-room sound.

In our review, we said the Flip 7 is "the best-sounding Flip there's ever been" with whole new levels of clarity and insight, skilful handling of dynamics and rhythms and far more bass.

This led our expert testers to say: "We know this is a fairly compact portable Bluetooth speaker, but judged on such terms, the Flip 7 evidences what you might call genuine musicality".

We said this well-priced and well-rounded speaker would be hard to beat at this price, but with £14 off at Richer Sounds, it looks like we're being truly spoilt.

MORE:

Read our JBL Flip 7 review

Our pick of the best Bluetooth speakers for every budget

JBL Flip 7 vs Flip 6: what's the difference?

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