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Cyrus Audio announces new MD and investment plan

Peter Bartlett

Cyrus Audio has appointed a new managing director, Simon Freethy (above left), with former MD Peter Bartlett (right) focusing on product development in his new role as Technical Director.

At the same time Cyrus gets an injection of new equity to help fund future product development.

Freethy, who has been Cyrus's part-time finance director since 2004, has a wealth of business experience from being on the boards of various other companies. He will use that to drive the company's future growth.

He says: "I'm relishing the opportunity to become more involved in a brand I have had the privilege to be associated with for the last few years."

Bartlett, who has been the driving force behind the Cyrus brand over the last 15 years, will manage Cyrus's engineering team and concentrate on developing "an exciting new product line-up".

He adds: "I feel this is a perfect time for me to refocus my efforts on the elements of the business I enjoy most: developing and tuning our products."

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Andy Clough

Andy is Global Brand Director of What Hi-Fi? and has been a technology journalist for 30 years. During that time he has covered everything from VHS and Betamax, MiniDisc and DCC to CDi, Laserdisc and 3D TV, and any number of other formats that have come and gone. He loves nothing better than a good old format war. Andy edited several hi-fi and home cinema magazines before relaunching whathifi.com in 2008 and helping turn it into the global success it is today. When not listening to music or watching TV, he spends far too much of his time reading about cars he can't afford to buy.