Hulu’s subscription prices are going up

Hulu homepage
(Image credit: Hulu)

Video streaming service Hulu is set to raise its fees by $1 from October 8th. The subscription cost for its ad-supported tier will rise to $7 per month while its ad-free plan will go up to $13.

The price rise will not affect Hulu’s Live TV package, which currently costs $65 per month with ads and $71 without, or the three-way bundle that includes Hulu, Disney Plus and ESPN for $14 a month with ads and $20 without. That plan underwent a price hike earlier in the year when Disney, the majority owner of Hulu, increased the cost of Disney Plus by $1. 

Disney seems keen to steer customers towards its bundled deal and, if you’re interested in all three services, it does represent good value, with a saving of $8 per month above buying all the services individually.

Hulu’s video-on-demand prices have been steady since early 2019 when the service lowered the cost of its ad-supported tier to $6 in response to a price rise from Netflix at around the same time. 

Since then the streaming provider has added support for HDR to some of its original content as well as a teleparty feature.  


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Mary is a staff writer at What Hi-Fi? and has over a decade of experience working as a sound engineer mixing live events, music and theatre. Her mixing credits include productions at The National Theatre and in the West End, as well as original musicals composed by Mark Knopfler, Tori Amos, Guy Chambers, Howard Goodall and Dan Gillespie Sells.