Curry's new Logik Roku TVs aim to dethrone Amazon Fire TVs as the affordability king

(Image credit: Roku)

Roku has announced a range of new TV models, partnering with Currys-owned brand Logik. The new models aim to combine great picture quality with Roku's easy-to-use operating system, all at an affordable price.

The new Logik Roku come in two ranges: the '2K HD and Full HD' series (available in 32-inch and 40-inch sizes), and the '4K Ultra HD Series' (available in 43-inch and 50-inch sizes). All models support HDR-10, while the 4K Ultra HD series also supports Dolby Vision.

The TV's OS also includes Roku Search for convenient searching across different streaming apps and offers a range of control options including a simple remote, a free mobile app, and voice controls.

The '2K HD and Full HD' and '4K Ultra HD' Logik Roku TVs will be available from Currys later this month, with pricing starting from £150.

We've asked about connectivity and refresh rates and will update when we hear back.

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Ainsley Walker is a staff writer at What Hi-Fi?. He studied music journalism at university before working in a variety of roles including as a freelance journalist and teacher. Growing up in a family of hi-fi enthusiasts naturally influenced his interest in the topic. Outside of work, Ainsley can be found producing music, tinkering with retro tech, or cheering on Luton Town.