FIFA has announced plans to supply its Media Rights Licensees for next year's World Cup in Russia (which is BBC and ITV in the UK) with 4K UHD productions of each of the tournament's 64 games.
37 cameras (plus an additional eight super slow-mo cameras, a cable-cam and cineflex heli-cam) will offer broadcasters a choice of multiple broadcast formats from a single production chain. FIFA claims the improved baseline production format, plus HDR, will guarantee improved image quality regardless of the format individual Licensees ultimately choose to broadcast in.
Naturally, if we want to watch the World Cup in 4K in the UK, we'll need either the BBC or ITV to launch a 4K channel. The 2014 World Cup saw the BBC trial 4K but despite subsequent promises to be broadcasting 4K as standard by 2016, there is as yet no 4K BBC channel.
