LG optimus smartphones
At least ten new models on the way in the second half of the year, along with an Android tablet PC

LG is aiming to grab back some of the worldwide smartphone market share it's been losing of late with the arrival of at least ten new Optimus models.

All will use the Android operating system, and the OS – and Optimus name – will also be applied to the company's forthcoming tablet PC, up to now known as the LG Pad.

Four new models will be launched in the Korean domestic market, with the rest of the world getting the full range. That will include its first global smartphone model, called the Optimus One with Google, which will go on sale here in the UK and the US in the next couple of months.

The company will also be targeting young buyers with the Optimus Chic model, and will be upgrading the Android operating systems towards v2.2 as the releases become available.

The existing Optimus Q model will upgrade to Android 2.1 within a month, and then to 2.2 during the final quarter of this year, which will also see the launch of the Optimus Z model.

More after the break

According to Korean press reports, LG is also hoping to form a strategic alliance with Microsoft, launching a global model running Windows Phone 7 by the end of this year.

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