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IFA NEWS: LG launches new Chocolate BL40 multimedia phone

LG's new Chocolate 2 mobile

The biggest innovation is the phone's 4in, high-definition 21:9 touchscreen, which is extra wide for superior film and video viewing, says LG.

It has an iPhone-esque menu system so you can flick through all your digital content and the phone's numerous functions, but there are no apps to rival Apple's popular apps store.

You do get music storage and playback, full-screen video, wi-fi and web browsing, a camera and all the other usual multimedia phone functions.