KOREA: LG set to go big on 3D TV in 2010

LG 47LH50

At a press conference in Seoul yesterday LG announced its sales targets for 3D TVs over the next couple of years – and the numbers are pretty staggering.

LG plans to launch a full line-up of 3D TVs in the second half of next year, and aims to sell 400,000 units by the year-end.

And that's just the start: in 2011 it plans to expand those sales to 3.4m units, which should give it a pretty substantial chunk of the total market.

Its TVs will use the shutter-glasses technology also being promoted by Panasonic and Sony, and the company has already agreed a partnership with Korea's Sky Life satellite TV service to run trial 3D broadcasts in the New Year.

At the moment LG only sells one 3D-ready TV: the 47in 47LH50 is aimed mainly at the commercial sector, rather than domestic use. But the Korean company's announcement is bound to cause the odd shudder among its Japanese rivals.

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