Apple 'iRadio' streaming rival to Spotify edges closer

A streaming music service from Apple – 'iRadio' – to take on Spotify, Rdio and other streaming services is looking increasingly likely after the discovery of new files hidden within the iPad 4 and 5th-gen iPod Touch.

Apple has long been rumoured to be planning a streaming music service to help the iTunes download store compete with the increasingly popular streaming alternatives.

Whether an all-you-can-eat subscription service, paying £10/month for as much music as you like - favoured by Spotify, Rdio, Sony Music Unlimited and more – or a style radio experience remains up for debate.

Stream and buy?
The rumours have resurfaced today after an eagle-eyed user, called Austin Smith, discovered 'Radio' and 'Buy' buttons buried deep within a jailbroken iPad.

There are buttons depicting radio towers and also buy now keys – so naturally it's all too easy to put 2 and 2 together.

Of course, other Apple iPod models have come with built-in radios and even allowed the direct purchasing of tracks you tag as you listen to the radio, but 9to5mac reports these are different buttons.

Rumours surrounding potential new products and services from the second richest company in the world are never thin on the ground, however - from a streaming service using iCloud to a move in to offering hi-res music downloads on iTunes.

With Bloomberg reporting late last year that Apple could offer a streaming service in early 2013, it seems this one could at least have legs...

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Joe Cox
Content Director

Joe is the Content Director for What Hi-Fi? and Future’s Product Testing, having previously been the Global Editor-in-Chief of What Hi-Fi?. He has worked on What Hi-Fi? across the print magazine and website for almost 20 years, writing news, reviews and features on everything from turntables to TVs, headphones to hi-fi separates. He has covered product launch events across the world, from Apple to Technics, Sony and Samsung; reported from CES, the Bristol Show, and Munich High End for many years; and written for sites such as the BBC, Stuff, and the Guardian. In his spare time, he enjoys expanding his vinyl collection and cycling (not at the same time).