iLuv iMM727 review

The iLuv iMM727 lets you use iPhones, iPods and iPads - great for watching movies Tested at £100

What Hi-Fi? Verdict

This dock might have a high feature count – including iPad support – but its sonic performance just doesn't measure up


  • +

    Good features


  • -

    Lacklustre sound

Why you can trust What Hi-Fi? Our expert team reviews products in dedicated test rooms, to help you make the best choice for your budget. Find out more about how we test.

The iLuv brand has had a chequered history in this magazine. Most recently, the company scored a five-star write-up with the £40 iMM289, which proved simple but effective for the money.

The iMM727 – aka ‘The ArtStation’ – , while not exactly at the other end of the price spectrum, has many more features.

Thanks to the adjustable, rotating dock, it works with iPads, iPhones and iPods, while in addition to the usual 3.5mm analogue stereo input there's also a USB connection, the latter letting you connect to your computer to sync a docked iOS device.

Also on offer is the a free iLuv App, allowing your Apple handheld to function as an internet radio tuner when docked, and also deliver functions including weather information and an alarm clock.

Sadly, though, the sound is lacklustre.

DJ Shadow’s Scale It Back lacks punch, while there’s little of note when it comes to bass. The extras are nice, but your tablet deserves better.

Follow whathifi on Twitter

Join whathifi on Facebook

What Hi-Fi?

What Hi-Fi?, founded in 1976, is the world's leading independent guide to buying and owning hi-fi and home entertainment products. Our comprehensive tests help you buy the very best for your money, with our advice sections giving you step-by-step information on how to get even more from your music and movies. Everything is tested by our dedicated team of in-house reviewers in our custom-built test rooms in London, Reading and Bath. Our coveted five-star rating and Awards are recognised all over the world as the ultimate seal of approval, so you can buy with absolute confidence.

Read more about how we test