As Andrea Bocelli says, it's time to say goodbye... to Black Friday for another year in Australia. In 2025, we saw some incredible discounts on a wide range of AV kit, including headphones, amplifiers, streamers and TVs.
Many of those fantastic deals have now ended, but a thorough check has revealed some are still available to shop. For how much longer, we're not quite sure, but we're confident in saying they won't last forever.
That means this your final chance to snap up some discounted gear for less. The good news is that many of our 2025 What Hi-Fi? Award winners remain on sale, ensuring you're getting the best of the best at a more attractive price.
You'll want to hurry though, because as mentioned, we don't expect these deals to last forever.
Best Black Friday retailers for AV deals
- Bose: save on headphones and earbuds
- The Good Guys: Price Beat on OLED, QLED and LCD TVs and CYBER25 code
- Kogan: up to 65% off in the Black Friday sale
- Samsung: sign up for Flash Sale codes
- Amazon AU: today's best electronics deals
- Appliances Online: save on Samsung OLEDs and big-screen TCLs
- Appliance Central: low prices on TVs and soundbars
- The Audio Tailor: Hi-fi deals on plenty of 5-star kit and 2025 What Hi-Fi? Award winners
- Sonos: up to 33% off headphones, speakers and Award-winning soundbars
Black Friday Australia headphone deals
Black Friday speaker deals
Black Friday hi-fi deals
Black Friday home cinema deals
Black Friday FAQ
When is Black Friday 2025?
Black Friday always takes place on the Friday after the Thanksgiving holiday in the US, which means in 2025 it fell on Friday November 28. The sales period concluded with Cyber Monday on Monday December 1.
As we expected, in 2025, most Australian retailers that run Black Friday sales started discounting well in advance of the official weekend, and so we started seeing deals from mid-November.
What is Black Friday?
Black Friday sales started life in the US, but has since become a global shopping phenomenon and has proven to be particularly popular here in Australia. It's regarded (and backed up by stats) as the busiest shopping day of the year – both online and in-store – having overtaken Boxing Day several years ago.
Why is it called Black Friday? The date was traditionally the start of the Christmas shopping season when retailers hoped to move out of the "red" (loss) and into the "black" (profit), hence Black Friday.
What is Cyber Monday?
The term 'Cyber Monday', meanwhile, was coined by the US National Retail Federation in a bid to encourage people to take their shopping online during the Black Friday event. That was back in 2005, when people needed such encouragement! It's always the Monday after Black Friday.
When is Cyber Monday?
Cyber Monday always falls on the Monday after Thanksgiving weekend in the US. This year, it's Monday December 1.
How long will Black Friday last?
Technically, Black Friday itself is just 24 hours long and it's the same for Cyber Monday. But, as with other major sales event, there is always a deluge of deals during the entire shopping weekend, and usually at least a week or two prior.
Are Black Friday deals any good?
Usually, yes. However, we have found in our experience of covering more Black Friday shopping weekends that we care to admit that some retailers may end previous discounts so that it looks as though you're getting a good deal come the end of November. In reality, you're sometimes just getting the same discounted price that had been available throughout other sales periods during the year.
There are no doubt exceptions to this rule, and Black Friday can certainly be the shopping event that delivers the biggest and best discounts. And that's where we come in, as we have the experience to know if the prices being offered throughout the weekend are actually any good.
If there are any products you're going to be paying particularly close attention to, whether it be a shiny new TV or a pair of headphones, you may already have a good idea of the maximum price you'd be willing to pay.
Where do you get the best Black Friday deals?
A good number of 4K TVs, smart and Bluetooth speakers and wireless headphones will almost certainly be on offer at pretty much every electronics retailer, while soundbars and hi-fi components are also likely to make an appearance in sales across the board (albeit perhaps in lesser quantities).
The likes of JB Hi-Fi and eBay often go big on games console bundles ahead of the holiday season, and as OLED continues its dominance in the premium TV market, some cheaper OLED TV deals are likely on the cards too.
Even though Amazon Australia has its fun with Prime Day and various other sale events throughout the year, the online retail giant always participates in Black Friday sales. In fact, to compete with all the other Australian retailers, it is often a go-to destination for choice deals and lowest prices during Black Friday. Those looking to buy into or build upon an Amazon Alexa ecosystem will be able to save money on the Echo speaker range, as pretty much every Echo and Fire TV device gets generously discounted that weekend.
Big AV brands such as Sony and LG will also likely host Black Friday and Cyber Monday discounts on their own official stores, too, so they could undercut third-party retailers prices for OLED TVs and soundbars.
