This five-star 2026 LG OLED is now cheaper than Prime Day – and it can be delivered tomorrow for England v DR Congo
A brand-new OLED on your doorstep tomorrow, with no need for Amazon Prime
We're now out of the group stages of the FIFA World Cup – but there's still time to watch England's first knockout game on a glorious OLED.
The LG C6, which received a full five stars from our TV experts and is one of our favourite TVs of the year so far, is currently down to £2034 at AO.com.
This includes a £40 cost to join the AO Five Star annual membership, which is required to get this price saving. However, the membership also gets you free delivery and unpacking along with several other perks – just make sure to set a reminder to cancel before next year. More details here.
With Germany crashing out of the tournament already after losing to Paraguay, it's proving to be a World Cup full of surprises. One you'll likely want to watch on one of the best TVs available – so if you get an order in now, you'll still be able to watch most of the knockout stage on a shiny new 2026 display.
Brighter, richer and more refined than the already excellent C5, the LG C6 sets the benchmark for step-down OLEDs. Whether for the World Cup, gaming or everyday viewing, the C6 is an easy recommendation.
Deal price includes £39.99 AO Five Star membership cost
The LG C6 currently costs a fair bit more than its predecessor, the LG C5, which saw some rock-bottom Prime Day discounts and is the better choice if you're after value.
But if you're after the latest and greatest TV tech for the World Cup, then the LG C6 is the benchmark at this price level.
It offers several upgrades over the C5 thanks to the new Alpha 11 Gen 3 processor, which blesses the C6 with a brighter and richer performance, better upscaling and enhanced remastering.
"Even in Filmmaker Mode, the C6’s extra brightness over the C5 is immediately obvious," our LG C6 review reads. "Highlights are more intense, colours have a touch more richness and the overall image carries greater depth and dimensionality."
That extra brightness will come in handy for any viewing parties you have – it's comfortable to watch even with the lights on – and the rich colours will undoubtedly come in useful for bold kits and flushed skin tones. Motion is fluid and controlled too, so there's no fear of fast-paced goals becoming a smeary mess.
Should you wish to take a break with EA Sports FC – or perhaps you're thinking ahead for GTA 6 – then LG's unbeatable gaming specs return. Console gamers can enjoy a silky-smooth 4K/120Hz, while PC owners can go all the way up to 4K/165Hz on all four HDMI inputs, no less. VRR, ALLM and Dolby Vision gaming are also included.
All the major streaming services are accounted for on LG's WebOS, including the all-important BBC iPlayer and ITVX, all of which are well optimised and load quickly. There are new home shortcuts and personalised widgets too.
Audio has traditionally never been a strength of the LG C-series, but we're delighted to report some improvements this time round. The overall delivery is more open and immersive than their previous sets, ideal for creating a stadium atmosphere during matches, while Dolby Atmos effects are projected further away from the screen.
With five stars and a record-low price, the LG C6 is an easy recommendation for someone looking to buy one of the latest OLEDs – it's one of the best ways to watch the World Cup at home, especially with £466 off at AO.com.
MORE:
Read our review of the LG C5
These are the services you need to watch the remaining World Cup matches in 4K / HDR
Best TVs: flagship OLEDs and budget Mini LED sets tried and tested
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Daniel Furn is a staff writer at What Hi-Fi? focused on all things deal-related. He studied Magazine Journalism at the University of Sheffield before working as a freelance journalist covering film, TV, gaming, and consumer tech. Outside of work, he can be found travelling far-flung corners of the globe, playing badminton, and watching the latest streaming sensation (in 4K HDR, of course).
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