Sony X95J flagship LED TV range now available to order from £2199

85in Sony X95J LED TV
(Image credit: Sony)

Sony's top LED TV range for the year is now available to buy in the two biggest sizes, with the smaller 65in model ready for pre-order. Although the price for the last of these has not been announced by Sony, several UK stores have it listed at £2199.

All three panel sizes are currently available for pre-order in the US, priced at $1800, $3000 and $4500. The ticket tags on the two available UK versions are remarkably similar numbers with the 75in Sony KD-75X95J at £3500 and the 85in Sony KD-85X95J £4500.

For UK pre-orders of the 65in Sony KD-65X95J, head to the likes of PRCDirect, and Simply Electronics.

If those budgets don't suit your needs, then the X90J is a more affordable Sony full-array LED TV series which starts at £1149/$1300. Equally, you can go more premium with the Sony A80J and A90J OLEDs or the Sony Z9J 8K TV.

The X95J features Sony's Cognitive Processor XR – a picture processor that aims to add a more human perspective and enhancement to each sound and frame – as well as the full-array 4K HDR panel with X-Wide Angle and X-Anti-Reflection technologies.

It's IMAX Enhanced-certified and has much of the premium look and feel of the top Sony TVs for the year. The X95J comes with an aluminium, backlit, voice remote control as well as the super-skinny Seamless Edge Bezel design. There's a three-way stand on the two bigger panel sizes with a central position not required for the smaller 65in variant.

The X95J gets the slight step-down version of the Sony Contrast Booster technology, XR Contrast Booster 10, which is designed to boost peak brightness while maintaining well exposed whites and blacks in the image. X95J owners also get 12 months' access to Sony's Bravia CORE high bitrate streaming service with credits for five film purchases.

Like all the sets in the Sony 2021 TV range, the X95J gets Sony's Ambient Optimization technology, Dolby Vision HDR, AirPlay 2 and Bluetooth with A2DP. There are HDMI 2.1 features, such as 4K 120fps, VRR (when available) and ALLM, and the Google TV platform.


Read more about the whole Sony 2021 TV line-up.

These are the best TVs available now.

HDR TV: What is HDR? How can you get it?

Dan Sung

Dan is a staff writer at What Hi-Fi? and his job is with product reviews as well as news, feature and advice articles too. He works across both the hi-fi and AV parts of the site and magazine and has a particular interest in home cinema. Dan joined What Hi-Fi? in 2019 and has worked in tech journalism for over a decade, writing for Tech Digest, Pocket-lint, MSN Tech and Wareable as well as freelancing for T3, Metro and the Independent. Dan has a keen interest in playing and watching football. He has also written about it for the Observer and FourFourTwo and ghost authored John Toshack's autobiography, Toshack's Way.