Amazon is already in on the act with its Black Friday sale, and now Apple is joining in with its special one-day shopping event (opens in new tab) for today only (November 26th).
Typically with Apple the discounts are relatively modest – no 50% off deals here – but it's still worth a look.
If you need a new iPod dock, B&W's Award-winning Zeppelin Mini (opens in new tab) is reduced by £52 to £248.
There's £35 off an iPad (opens in new tab), £81 off iMacs (opens in new tab), the 13in MacBook Air (opens in new tab) and MacBook Pros (opens in new tab), up to £35 off the iPod Touch (opens in new tab) (64GB) and up to £15 off a 16GB nano (opens in new tab).
You can also save yourself £40 on a Time Capsule/wi-fi base station (opens in new tab), £7 on an Airport Express (opens in new tab) base station and a fiver off Apple's Magic Trackpad (opens in new tab).
Sadly there's no discount on the new Apple TV streamer, which remains at £99.
For these and other discount offers head on over to the Apple website (opens in new tab) today.