Sony Prime Day deal: save £171 on a talented Dolby Atmos soundbar

Sony Prime Day deal: save £171 on a talented Dolby Atmos soundbar
(Image credit: Sony)

With multiple sellers for the same products, Amazon can be a tricky place to shop. Head to the wrong one and you'll pay £599 for the Sony HT-ZF9 Dolby Atmos soundbar. Head to the right page and it'll cost you just £479 in the Amazon Prime Day sales.

This soundbar and sub combo is a 3.1ch device that uses some clever Sony DSP algorithms to offer virtual 7.1.2 surround sound and make use of any Dolby Atmos or DTS:X source material you might have.

The Sony HT-ZF9 normally comes in at £650 but it's available with this Prime Day discount until Tuesday 22nd June, so now could be a good time to think about upgrading your TV speakers.

Best Prime Day Dolby Atmos soundbar deal

Sony HT-ZF9 Dolby Atmos soundbar £650 £479 at Amazon

Sony HT-ZF9 Dolby Atmos soundbar <a href="https://target.georiot.com/Proxy.ashx?tsid=40397&GR_URL=https%3A%2F%2Famazon.co.uk%2Fdp%2FB07B7SXCMZ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£650 £479 at Amazon
This Atmos soundbar will generate sonic fireworks without decimating the bank account. Besides 7.1.2 virtual surround sound and Dolby Atmos support, you also get HDMI connectivity and wireless streaming over Bluetooth or wi-fi.

While true Atmos soundbars involve upward-firing drivers for the added height effects, the Sony HT-ZF9 offers an effective and far cheaper alternative. In our review, we felt there was a good sense of height effects compared to other similarly priced soundbars and a tonal balance that is surprisingly well handled. 

It's Chromecast-enabled and features two HDMI inputs, plus USB and 3.5mm slots, and Bluetooth for music streaming. It's also 4K and Dolby Vision HDR compatible, so you’ll be able to plug in your Blu-ray player without any major problems.

If you're looking for a new, affordable soundbar with the added attraction of Dolby Atmos, then this Sony model ticks all the boxes.

The very best Prime Day deals

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The best Amazon Prime Day 2021 tech deals live right now.

These are the best cheap soundbar deals currently available.

Take a look at the Sony HT-ZF9 review.

Dan Sung

Dan is a staff writer at What Hi-Fi? and his job is with product reviews as well as news, feature and advice articles too. He works across both the hi-fi and AV parts of the site and magazine and has a particular interest in home cinema. Dan joined What Hi-Fi? in 2019 and has worked in tech journalism for over a decade, writing for Tech Digest, Pocket-lint, MSN Tech and Wareable as well as freelancing for T3, Metro and the Independent. Dan has a keen interest in playing and watching football. He has also written about it for the Observer and FourFourTwo and ghost authored John Toshack's autobiography, Toshack's Way.