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                            <title><![CDATA[ Latest from What Hi-Fi? AU in Samsung ]]></title>
                <link>https://www.whathifi.com/au/tag/samsung</link>
        <description><![CDATA[ All the latest samsung content from the What Hi-Fi?  AU team ]]></description>
                                    <lastBuildDate>Wed, 09 Sep 2026 18:47:38 +0000</lastBuildDate>
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                                                            <title><![CDATA[ I've just reviewed the five-star Samsung Galaxy Z Fold 8, so here are my immediate impressions of its biggest rival yet: the iPhone Duo ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It has been a long time coming, but Apple has finally thrown its hat into the foldable smartphone ring.</p><p>The iPhone Duo is Apple's answer to Samsung's dominant Z Fold range, which includes the recently reviewed <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8">Z Fold 8</a> – a five-star phone that convinced me foldables have reached the point where I could happily switch from a slab phone to a bendy one.</p><p>Apple's effort, however, will convince any remaining holdouts that this is the case. Like it or not, Apple's influence is so huge that this new foldable will win over naysayers who would never have taken a second look at a Samsung foldable simply because it runs Android.</p><p>Thankfully, the iPhone Duo is an exciting announcement for AV enthusiasts, especially those who rely on their phone for entertainment on long flights and train rides, such as myself.</p><p>While Apple barely spoke about the AV capabilities of the handset during its presentation, we do know that it has a 5.4-inch outer display and a 7.6-inch inner display, 3000 nits peak brightness on both displays, and stereo speakers that support spatial audio. </p><p>It even has an under-screen front-facing camera for uninterrupted video, which is a concept that Samsung used on its Z Fold phones a few years ago. </p><p>For reference, the Z Fold 8 has a 5.5-inch cover display and a 7.6-inch main display; now I won't point fingers at who is copying who here, but there have been years of leaks and rumours pointing towards the then-called iPhone Fold adopting this form factor. Samsung was the first out of the gate with this design though, so it's a tricky one to call. </p><p>Regardless, I think this is the correct move. While Apple hasn't confirmed the iPhone Duo's aspect ratio yet, it appears to follow the Z Fold 8's lead with a display that squashes letterboxing bars. This should make it pretty fantastic for watching movies and TV shows on the go, and it has an edge over the Samsung thanks to the inclusion of Dolby Vision HDR.</p><p>Interestingly, Apple has matched the aspect ratio on the outer and inner displays for a more "continuous" experience, which seems like a smart move, but I'll need to compare the iPhone directly to the Z Fold to see how this works in practice.</p><p>Apple also said that it has taken direct inspiration from the iPad lineup during its event, which also saw the iPhone 18 Pro, 18 Pro Max and AirPods 5 break cover, and that could hint towards the iPhone Duo being a follow-up to another Apple product we've previously championed.</p><p>The bendable Super Retina XDR OLED display with the Nano Texture anti-reflectivity coating sounds like a chip off the iPad Pro block; and while it looks like Apple has left Tandem OLED to the iPad Pro, the iPhone Duo could be our closest thing to an OLED iPad Mini.</p><p>Now, Samsung's latest foldable smartphone really did impress us; so much so that it earned a well-deserved five-star review. That's not to say it's completely perfect, though, and there is some room for improvement where audio is concerned. </p><p>Given Apple's stellar reputation for sound, I wouldn't be surprised to see the Duo outperform the Z Fold 8 in this category, as Apple's tuning leans more towards a warmer, more spacious hi-fi sound that's hard to beat.</p><p>That said, picture could be a closer race, and these smartphones might be heading towards a ferocious bendable battle, especially as we close in on our Awards testing process...</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8"><strong>Samsung Galaxy Z Fold 8 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/apple-iphone-17-pro"><strong>Apple iPhone 17 Pro review</strong></a></p><p><strong>And our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17 review</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/ive-just-reviewed-the-five-star-samsung-galaxy-z-fold-8-so-here-are-my-immediate-impressions-of-its-biggest-rival-yet-the-iphone-duo</link>
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                            <![CDATA[ Apple's first foldable is here... ]]>
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                                                                        <pubDate>Wed, 09 Sep 2026 18:47:38 +0000</pubDate>                                                                                                                                <updated>Wed, 09 Sep 2026 18:54:47 +0000</updated>
                                                                                                                                            <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Apple]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Apple iPhone Duo with Top Gun Maverick on screen with blue circles showing the direction of audio]]></media:description>                                                            <media:text><![CDATA[Apple iPhone Duo with Top Gun Maverick on screen with blue circles showing the direction of audio]]></media:text>
                                <media:title type="plain"><![CDATA[Apple iPhone Duo with Top Gun Maverick on screen with blue circles showing the direction of audio]]></media:title>
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                            <![CDATA[
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                                <p>It has been a long time coming, but Apple has finally thrown its hat into the foldable smartphone ring.</p><p>The iPhone Duo is Apple's answer to Samsung's dominant Z Fold range, which includes the recently reviewed <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8">Z Fold 8</a> – a five-star phone that convinced me foldables have reached the point where I could happily switch from a slab phone to a bendy one.</p><p>Apple's effort, however, will convince any remaining holdouts that this is the case. Like it or not, Apple's influence is so huge that this new foldable will win over naysayers who would never have taken a second look at a Samsung foldable simply because it runs Android.</p><p>Thankfully, the iPhone Duo is an exciting announcement for AV enthusiasts, especially those who rely on their phone for entertainment on long flights and train rides, such as myself.</p><p>While Apple barely spoke about the AV capabilities of the handset during its presentation, we do know that it has a 5.4-inch outer display and a 7.6-inch inner display, 3000 nits peak brightness on both displays, and stereo speakers that support spatial audio. </p><p>It even has an under-screen front-facing camera for uninterrupted video, which is a concept that Samsung used on its Z Fold phones a few years ago. </p><p>For reference, the Z Fold 8 has a 5.5-inch cover display and a 7.6-inch main display; now I won't point fingers at who is copying who here, but there have been years of leaks and rumours pointing towards the then-called iPhone Fold adopting this form factor. Samsung was the first out of the gate with this design though, so it's a tricky one to call. </p><p>Regardless, I think this is the correct move. While Apple hasn't confirmed the iPhone Duo's aspect ratio yet, it appears to follow the Z Fold 8's lead with a display that squashes letterboxing bars. This should make it pretty fantastic for watching movies and TV shows on the go, and it has an edge over the Samsung thanks to the inclusion of Dolby Vision HDR.</p><p>Interestingly, Apple has matched the aspect ratio on the outer and inner displays for a more "continuous" experience, which seems like a smart move, but I'll need to compare the iPhone directly to the Z Fold to see how this works in practice.</p><p>Apple also said that it has taken direct inspiration from the iPad lineup during its event, which also saw the iPhone 18 Pro, 18 Pro Max and AirPods 5 break cover, and that could hint towards the iPhone Duo being a follow-up to another Apple product we've previously championed.</p><p>The bendable Super Retina XDR OLED display with the Nano Texture anti-reflectivity coating sounds like a chip off the iPad Pro block; and while it looks like Apple has left Tandem OLED to the iPad Pro, the iPhone Duo could be our closest thing to an OLED iPad Mini.</p><p>Now, Samsung's latest foldable smartphone really did impress us; so much so that it earned a well-deserved five-star review. That's not to say it's completely perfect, though, and there is some room for improvement where audio is concerned. </p><p>Given Apple's stellar reputation for sound, I wouldn't be surprised to see the Duo outperform the Z Fold 8 in this category, as Apple's tuning leans more towards a warmer, more spacious hi-fi sound that's hard to beat.</p><p>That said, picture could be a closer race, and these smartphones might be heading towards a ferocious bendable battle, especially as we close in on our Awards testing process...</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8"><strong>Samsung Galaxy Z Fold 8 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/apple-iphone-17-pro"><strong>Apple iPhone 17 Pro review</strong></a></p><p><strong>And our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17 review</strong></a></p>
                                                            </article>
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                                                            <title><![CDATA[ Pick of the Month: sensational stereo speakers, talented tablets and class-leading headphones ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It's *gasp* September. But before we start an existential crisis about how the year is moving too fast, the evenings are getting darker and it will be Christmas before we know it, it's time for our <em>Pick of the Month</em> column.</p><p>Here, our reviewers once again look back at all the great products that passed through our test rooms this month.  </p><p>As you'd expect, these products have all been put through the proverbial wringer by our dedicated testing teams. Only devices that earned five stars are included here, with a whopping <em>seven</em> joining the club this month.</p><p>So luckily, we've done the hard work of sorting the wheat from the chaff – so take a look, and we'll explain why we rate them so highly below.  </p><ul><li><a href="https://www.whathifi.com/tv-home-cinema/quiz-i-made-a-tv-tech-crossword-to-test-your-knowledge-can-you-get-100-percent"><strong>Quiz! I made a TV tech crossword to test your knowledge - can you get 100%?</strong></a></li></ul>        <div class="featured_product_block featured_block_standard" data-id="576a4ae2-a857-11f1-98d7-1508a2631161">            <a href="https://www.amazon.co.uk/dp/B0FQFGF71B/ref=asc_df_B0FQFGF71B1788239040000?tag=ftr-whathifi-gb-21&ascsubtag=whathifi-gb-9290201591183390048-21&geniuslink=true&th=1" data-model-name="iPhone 17 Pro 256GB Smartphone " data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/Yi6Ei6AHwbtkRAHg2NBysM.jpg" alt="Apple Iphone 17 Pro 256 Gb: 6.3-Inch Display With Promotion Up to 120hz, A19 Pro Chip, Breakthrough Battery Life, Pro Fusion Camera System With Center Stage Front Camera; Cosmic Orange"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Apple</div>                                        <div class="featured__title">iPhone 17 Pro 256GB Smartphone </div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Gorgeous but balanced picture</li><li class='list-item list-item-pros'>More watchable in bright light</li><li class='list-item list-item-pros'>Superb sound through headphones</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Only an incremental AV upgrade over the 16 Pro and standard iPhone 17</li><li class='list-item list-item-cons'>An Island-free picture would be nice</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_standard" data-id="576a4b6e-a857-11f1-87f1-876d4dcb9287">            <a href="https://www.amazon.co.uk/dp/B0H2MQM9K7?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-9290201591183390048-21&geniuslink=true" data-model-name="Galaxy Z Fold 8 Smartphone 512GB Storage" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/DETUbB3CksyGDPHdB5eSPL.jpg" alt="Samsung Galaxy Z Fold8 Smartphone, 512gb Storage, 12gb Memory, Graphite"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">Galaxy Z Fold 8 Smartphone 512GB Storage</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Bright, punchy and detailed picture</li><li class='list-item list-item-pros'>Excellent contrast for enhanced depth and solidity</li><li class='list-item list-item-pros'>Fun and useful form factor</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Slightly overcooked skin tones</li><li class='list-item list-item-cons'>Sound could be more dynamically expressive</li><li class='list-item list-item-cons'>Expensive compared to non-folding rivals</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_standard" data-id="576a4bfa-a857-11f1-90d5-892e7488dd10">            <a href="https://www.amazon.co.uk/dp/B0GPFP5X72?tag=ftr-whathifi-gb-21&th=1&psc=1&ascsubtag=whathifi-gb-4664790720984050214-21&geniuslink=true" data-model-name="Sonik 1 Bookshelf Speakers" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/f8dQtk7tzBrV4jDdWG2DRZ.jpg" alt="Dali Sonik 1 – Ultra-Compact 2-Way Bookshelf Speakers (pair) With 29mm Soft Dome Tweeter, 5¼″ Clarity Cone™ Woofer & Smc™ Technology – Natural Oak"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Dali</div>                                        <div class="featured__title">Sonik 1 Bookshelf Speakers</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4c68-a857-11f1-9b2d-c5fdd86fbbac">            <a href="https://www.johnlewis.com/samsung-galaxy-tab-s11-ultra-tablet-with-bluetooth-s-pen-android-galaxy-ai-wi-fi-14-6-inch/grey/p114238199?size=256GB&irclickid=RXDwInWv8xycTNJ3So1OTz2%3AUkrxBoS720tIyk0&irgwc=1&afsrc=1&tmcampid=99&s_afcid=af_221109_Content" data-model-name="Galaxy Tab S11 Ultra Tablet" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:133.33%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/CPS3rmH7SN9w6rwhX4UsaD.webp" alt="Samsung Galaxy Tab S11 Ultra Tablet With Bluetooth S Pen, Android, Galaxy Ai, Wi-Fi, 14.6", Grey"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">Galaxy Tab S11 Ultra Tablet</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Huge, bright screen</li><li class='list-item list-item-pros'>Powerful performance</li><li class='list-item list-item-pros'>Impressive battery life</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Size can feel unwieldy</li><li class='list-item list-item-cons'>Heavy</li><li class='list-item list-item-cons'>Priced as a laptop replacement, so may be overkill for movies and music</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4ce0-a857-11f1-bd47-2d7b7b340a8d">            <a href="https://www.currys.co.uk/products/amazon-fire-hd-8-tablet-2024-32-gb-black-10271552.html?sv1=affiliate&sv_campaign_id=103504&awc=1599_1787845665_055952a6dbfc7ff57dd7c8525b4a0b84&srcid=369&xtor=AL-1&cmpid=aff~TechRadar~Editorial%20Content~103504~Future+Publishing+Limited" data-model-name="Amazon Fire HD 8" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/G5Xqvb56EBNgSKywxEyUaC.png" alt="A press image of the Amazon Fire HD 8 tablet showing bubbles on the screen"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Amazon</div>                                        <div class="featured__title">Fire HD 8 Tablet</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Good, clean picture for the price</li><li class='list-item list-item-pros'>Solid sound</li><li class='list-item list-item-pros'>Great value and regularly discounted</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Very reflective screen</li><li class='list-item list-item-cons'>App selection is behind competition</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4d62-a857-11f1-bf76-b56b950ce5dd">            <a href="https://uk.yamaha.com/en/audio/headphones/products/headphones/yh-c3000/" data-model-name="YH--C3000 Wireless Headphones" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:135.96%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/v36fUY2vTg7zSBiCwHqHw5.jpg" alt="Yamaha YH-C3000 headphones on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Yamaha</div>                                        <div class="featured__title">YH--C3000 Wireless Headphones</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Set a new performance benchmark</li><li class='list-item list-item-pros'>Fast, clear, natural sound</li><li class='list-item list-item-pros'>Fluid, expressive dynamics</li><li class='list-item list-item-pros'>Rhythmically tight</li><li class='list-item list-item-pros'>Smart, comfortable, lightweight design</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Glossy ear cup finish is a fingerprint magnet</li><li class='list-item list-item-cons'>Adjustment slider cover feels cheap</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4de4-a857-11f1-90c8-05b553aa7983">            <a href="https://www.richersounds.com/roksan-caspian-4g-streaming-pre-amplifier-black/" data-model-name="Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.25%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/nKYnXzEJZT38KKUCfuhv9d.jpg" alt="Roksan Caspian 4G streaming preamp and power amplifier"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Roksan</div>                                        <div class="featured__title">Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Assured and insightful presentation</li><li class='list-item list-item-pros'>Expressive dynamics and surefooted with rhythms</li><li class='list-item list-item-pros'>Great phono stage</li><li class='list-item list-item-pros'>Well-equipped</li><li class='list-item list-item-pros'>Excellent build and finish</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>No DSD compatibility</li><li class='list-item list-item-cons'>Streaming and DAC capabilities are only good rather than great</li></ul></div></div>            </div>        </div><p>The <a href="https://www.whathifi.com/smartphones-tablets/smartphones/apple-iphone-17-pro">Apple iPhone 17 Pro</a> may have a successor in only a matter of days, but we still highly recommend it, especially now that it's available discounted. It's the best iPhone yet for movies and music, with a gorgeous but balanced picture and superb sound. </p><p>The <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8">Samsung Galaxy Z Fold 8</a> is a pricey but brilliant portable movie machine with a bright, punchy and detailed picture and a new content-friendly aspect ratio. If you've been considering a folding phone, this is the most compelling option we've reviewed so far.</p><p>The smallest speakers in Dali’s new Sonik range follow in the footsteps of their floorstanding sibling, the five-star Sonik 5, with expressive, well-balanced sound and solid build quality. The <a href="https://www.whathifi.com/speakers/hi-fi-speakers/dali-sonik-1">Dali Sonik 1</a> will also forgive less than ideal placement, making them a strong choice for music lovers without a dedicated listening space.  </p><p>The <a href="https://www.whathifi.com/smartphones-tablets/tablets/samsung-galaxy-tab-s11-ultra">Samsung Galaxy Tab S11 Ultra</a> is as close to cinematic as a tablet can get, with a huge Dynamic AMOLED 2X display screen and a peak brightness of 1600 nits. You'll want to make use of broader performance features and beefy specs for this price, but this is the Android tablet to beat for movies and music on the go.</p><p>Amazon's Fire Tablet range has long been incredibly good value, and the <a href="https://www.whathifi.com/reviews/amazon-fire-hd-8-2022">Amazon Fire HD 8</a> is no different. Available for well under £100 when on sale, the <a href="https://www.whathifi.com/reviews/amazon-fire-hd-8-2022">Fire HD 8</a> absolutely nails the basics when it comes to movies and music – and regularly surpasses them.</p><p>Yamaha continues one of head-fi's greatest comebacks. The <a href="https://www.whathifi.com/headphones/yamaha-yh-c3000">Yamaha YH-C3000</a> sets a new standard in their high-end class, with a fast, clear, natural sound and fluid, expressive dynamics.</p><p>The <a href="https://www.whathifi.com/hi-fi/stereo-amplifiers/roksan-caspian-4g-streaming-pre-amplifier-caspian-4g-power-amplifier">Roksan Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier</a><strong> </strong>has some big shoes to fill, but does so effortlessly. The pairing is a refreshingly forward-looking combination with the sonic talent to worry the class leaders, and makes us highly excited for what Roksan does next. You'll have to purchase them separately – the Caspian 4G Power Amplifier is at <a href="https://www.richersounds.com/roksan-caspian-4g-power-amplifier-silver/">Richer Sounds for £2999</a>.</p><p><strong>MORE:</strong></p><p><strong>Our pick of the </strong><a href="https://www.whathifi.com/best-buys/best-wireless-headphones"><strong>best wireless headphones</strong></a><strong> you can buy</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> for all budgets</strong></p><p><strong>Interested in the bigger picture? Here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-projectors"><strong>best projectors</strong></a><strong> we have tested</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/av/pick-of-the-month-sensational-stereo-speakers-talented-tablets-and-class-leading-headphones</link>
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                            <![CDATA[ Temperatures were high, and so were several star ratings ]]>
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                                                                        <pubDate>Fri, 04 Sep 2026 14:57:35 +0000</pubDate>                                                                                                                                <updated>Fri, 04 Sep 2026 15:25:56 +0000</updated>
                                                                                                                                            <category><![CDATA[AV]]></category>
                                                                                                                    <dc:creator><![CDATA[ Daniel Furn ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/p2mKGov2Zcy4MbSNtFCLcZ.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Dali/ Yamaha/ Apple]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A picture featuring press images of the Dali Sonik 1, Yamaha YH-C3000 and Apple iPhone 17 Pro with the Pick of the Month logo]]></media:description>                                                            <media:text><![CDATA[A picture featuring press images of the Dali Sonik 1, Yamaha YH-C3000 and Apple iPhone 17 Pro with the Pick of the Month logo]]></media:text>
                                <media:title type="plain"><![CDATA[A picture featuring press images of the Dali Sonik 1, Yamaha YH-C3000 and Apple iPhone 17 Pro with the Pick of the Month logo]]></media:title>
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                                <p>It's *gasp* September. But before we start an existential crisis about how the year is moving too fast, the evenings are getting darker and it will be Christmas before we know it, it's time for our <em>Pick of the Month</em> column.</p><p>Here, our reviewers once again look back at all the great products that passed through our test rooms this month.  </p><p>As you'd expect, these products have all been put through the proverbial wringer by our dedicated testing teams. Only devices that earned five stars are included here, with a whopping <em>seven</em> joining the club this month.</p><p>So luckily, we've done the hard work of sorting the wheat from the chaff – so take a look, and we'll explain why we rate them so highly below.  </p><ul><li><a href="https://www.whathifi.com/tv-home-cinema/quiz-i-made-a-tv-tech-crossword-to-test-your-knowledge-can-you-get-100-percent"><strong>Quiz! I made a TV tech crossword to test your knowledge - can you get 100%?</strong></a></li></ul>        <div class="featured_product_block featured_block_standard" data-id="576a4ae2-a857-11f1-98d7-1508a2631161">            <a href="https://www.amazon.co.uk/dp/B0FQFGF71B/ref=asc_df_B0FQFGF71B1788239040000?tag=ftr-whathifi-gb-21&ascsubtag=whathifi-gb-9290201591183390048-21&geniuslink=true&th=1" data-model-name="iPhone 17 Pro 256GB Smartphone " data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/Yi6Ei6AHwbtkRAHg2NBysM.jpg" alt="Apple Iphone 17 Pro 256 Gb: 6.3-Inch Display With Promotion Up to 120hz, A19 Pro Chip, Breakthrough Battery Life, Pro Fusion Camera System With Center Stage Front Camera; Cosmic Orange"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Apple</div>                                        <div class="featured__title">iPhone 17 Pro 256GB Smartphone </div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Gorgeous but balanced picture</li><li class='list-item list-item-pros'>More watchable in bright light</li><li class='list-item list-item-pros'>Superb sound through headphones</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Only an incremental AV upgrade over the 16 Pro and standard iPhone 17</li><li class='list-item list-item-cons'>An Island-free picture would be nice</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_standard" data-id="576a4b6e-a857-11f1-87f1-876d4dcb9287">            <a href="https://www.amazon.co.uk/dp/B0H2MQM9K7?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-9290201591183390048-21&geniuslink=true" data-model-name="Galaxy Z Fold 8 Smartphone 512GB Storage" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/DETUbB3CksyGDPHdB5eSPL.jpg" alt="Samsung Galaxy Z Fold8 Smartphone, 512gb Storage, 12gb Memory, Graphite"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">Galaxy Z Fold 8 Smartphone 512GB Storage</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Bright, punchy and detailed picture</li><li class='list-item list-item-pros'>Excellent contrast for enhanced depth and solidity</li><li class='list-item list-item-pros'>Fun and useful form factor</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Slightly overcooked skin tones</li><li class='list-item list-item-cons'>Sound could be more dynamically expressive</li><li class='list-item list-item-cons'>Expensive compared to non-folding rivals</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_standard" data-id="576a4bfa-a857-11f1-90d5-892e7488dd10">            <a href="https://www.amazon.co.uk/dp/B0GPFP5X72?tag=ftr-whathifi-gb-21&th=1&psc=1&ascsubtag=whathifi-gb-4664790720984050214-21&geniuslink=true" data-model-name="Sonik 1 Bookshelf Speakers" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/f8dQtk7tzBrV4jDdWG2DRZ.jpg" alt="Dali Sonik 1 – Ultra-Compact 2-Way Bookshelf Speakers (pair) With 29mm Soft Dome Tweeter, 5¼″ Clarity Cone™ Woofer & Smc™ Technology – Natural Oak"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Dali</div>                                        <div class="featured__title">Sonik 1 Bookshelf Speakers</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4c68-a857-11f1-9b2d-c5fdd86fbbac">            <a href="https://www.johnlewis.com/samsung-galaxy-tab-s11-ultra-tablet-with-bluetooth-s-pen-android-galaxy-ai-wi-fi-14-6-inch/grey/p114238199?size=256GB&irclickid=RXDwInWv8xycTNJ3So1OTz2%3AUkrxBoS720tIyk0&irgwc=1&afsrc=1&tmcampid=99&s_afcid=af_221109_Content" data-model-name="Galaxy Tab S11 Ultra Tablet" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:133.33%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/CPS3rmH7SN9w6rwhX4UsaD.webp" alt="Samsung Galaxy Tab S11 Ultra Tablet With Bluetooth S Pen, Android, Galaxy Ai, Wi-Fi, 14.6", Grey"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">Galaxy Tab S11 Ultra Tablet</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Huge, bright screen</li><li class='list-item list-item-pros'>Powerful performance</li><li class='list-item list-item-pros'>Impressive battery life</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Size can feel unwieldy</li><li class='list-item list-item-cons'>Heavy</li><li class='list-item list-item-cons'>Priced as a laptop replacement, so may be overkill for movies and music</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4ce0-a857-11f1-bd47-2d7b7b340a8d">            <a href="https://www.currys.co.uk/products/amazon-fire-hd-8-tablet-2024-32-gb-black-10271552.html?sv1=affiliate&sv_campaign_id=103504&awc=1599_1787845665_055952a6dbfc7ff57dd7c8525b4a0b84&srcid=369&xtor=AL-1&cmpid=aff~TechRadar~Editorial%20Content~103504~Future+Publishing+Limited" data-model-name="Amazon Fire HD 8" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/G5Xqvb56EBNgSKywxEyUaC.png" alt="A press image of the Amazon Fire HD 8 tablet showing bubbles on the screen"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Amazon</div>                                        <div class="featured__title">Fire HD 8 Tablet</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Good, clean picture for the price</li><li class='list-item list-item-pros'>Solid sound</li><li class='list-item list-item-pros'>Great value and regularly discounted</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Very reflective screen</li><li class='list-item list-item-cons'>App selection is behind competition</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4d62-a857-11f1-bf76-b56b950ce5dd">            <a href="https://uk.yamaha.com/en/audio/headphones/products/headphones/yh-c3000/" data-model-name="YH--C3000 Wireless Headphones" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:135.96%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/v36fUY2vTg7zSBiCwHqHw5.jpg" alt="Yamaha YH-C3000 headphones on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Yamaha</div>                                        <div class="featured__title">YH--C3000 Wireless Headphones</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Set a new performance benchmark</li><li class='list-item list-item-pros'>Fast, clear, natural sound</li><li class='list-item list-item-pros'>Fluid, expressive dynamics</li><li class='list-item list-item-pros'>Rhythmically tight</li><li class='list-item list-item-pros'>Smart, comfortable, lightweight design</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Glossy ear cup finish is a fingerprint magnet</li><li class='list-item list-item-cons'>Adjustment slider cover feels cheap</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="576a4de4-a857-11f1-90c8-05b553aa7983">            <a href="https://www.richersounds.com/roksan-caspian-4g-streaming-pre-amplifier-black/" data-model-name="Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.25%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/nKYnXzEJZT38KKUCfuhv9d.jpg" alt="Roksan Caspian 4G streaming preamp and power amplifier"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Roksan</div>                                        <div class="featured__title">Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier</div>                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                </div>                <div class="subtitle__description">                                                            <p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Assured and insightful presentation</li><li class='list-item list-item-pros'>Expressive dynamics and surefooted with rhythms</li><li class='list-item list-item-pros'>Great phono stage</li><li class='list-item list-item-pros'>Well-equipped</li><li class='list-item list-item-pros'>Excellent build and finish</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>No DSD compatibility</li><li class='list-item list-item-cons'>Streaming and DAC capabilities are only good rather than great</li></ul></div></div>            </div>        </div><p>The <a href="https://www.whathifi.com/smartphones-tablets/smartphones/apple-iphone-17-pro">Apple iPhone 17 Pro</a> may have a successor in only a matter of days, but we still highly recommend it, especially now that it's available discounted. It's the best iPhone yet for movies and music, with a gorgeous but balanced picture and superb sound. </p><p>The <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8">Samsung Galaxy Z Fold 8</a> is a pricey but brilliant portable movie machine with a bright, punchy and detailed picture and a new content-friendly aspect ratio. If you've been considering a folding phone, this is the most compelling option we've reviewed so far.</p><p>The smallest speakers in Dali’s new Sonik range follow in the footsteps of their floorstanding sibling, the five-star Sonik 5, with expressive, well-balanced sound and solid build quality. The <a href="https://www.whathifi.com/speakers/hi-fi-speakers/dali-sonik-1">Dali Sonik 1</a> will also forgive less than ideal placement, making them a strong choice for music lovers without a dedicated listening space.  </p><p>The <a href="https://www.whathifi.com/smartphones-tablets/tablets/samsung-galaxy-tab-s11-ultra">Samsung Galaxy Tab S11 Ultra</a> is as close to cinematic as a tablet can get, with a huge Dynamic AMOLED 2X display screen and a peak brightness of 1600 nits. You'll want to make use of broader performance features and beefy specs for this price, but this is the Android tablet to beat for movies and music on the go.</p><p>Amazon's Fire Tablet range has long been incredibly good value, and the <a href="https://www.whathifi.com/reviews/amazon-fire-hd-8-2022">Amazon Fire HD 8</a> is no different. Available for well under £100 when on sale, the <a href="https://www.whathifi.com/reviews/amazon-fire-hd-8-2022">Fire HD 8</a> absolutely nails the basics when it comes to movies and music – and regularly surpasses them.</p><p>Yamaha continues one of head-fi's greatest comebacks. The <a href="https://www.whathifi.com/headphones/yamaha-yh-c3000">Yamaha YH-C3000</a> sets a new standard in their high-end class, with a fast, clear, natural sound and fluid, expressive dynamics.</p><p>The <a href="https://www.whathifi.com/hi-fi/stereo-amplifiers/roksan-caspian-4g-streaming-pre-amplifier-caspian-4g-power-amplifier">Roksan Caspian 4G Streaming Pre-Amplifier/Caspian 4G Power Amplifier</a><strong> </strong>has some big shoes to fill, but does so effortlessly. The pairing is a refreshingly forward-looking combination with the sonic talent to worry the class leaders, and makes us highly excited for what Roksan does next. You'll have to purchase them separately – the Caspian 4G Power Amplifier is at <a href="https://www.richersounds.com/roksan-caspian-4g-power-amplifier-silver/">Richer Sounds for £2999</a>.</p><p><strong>MORE:</strong></p><p><strong>Our pick of the </strong><a href="https://www.whathifi.com/best-buys/best-wireless-headphones"><strong>best wireless headphones</strong></a><strong> you can buy</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> for all budgets</strong></p><p><strong>Interested in the bigger picture? Here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-projectors"><strong>best projectors</strong></a><strong> we have tested</strong></p>
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                                                            <title><![CDATA[ Hisense is taking on the mighty Samsung HW-Q990H with a new Dolby Atmos soundbar system – here are 3 reasons I think it could be great ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Hisense has given us a preview of its first 2027 soundbar at IFA 2026, and it has its sights set squarely on Samsung's Award-winning formula.</p><p>The UX1 bundles a soundbar, wireless subwoofer, and two wireless satellite speakers for a true surround sound experience, and Hisense claims it can output a staggering 1840W across the whole system.</p><p>The ethos behind this premium package is that Hisense wants to up its audio game to bring it in line with its premium TV offerings.</p><p>The company now sells made-to-order Micro LED sets and 116-inch RGB Mini LED TVs, so naturally it wants a premium audio offering that reflects its flagship products. </p><p>Hence the UX1's title – Hisense already offers the UX range of premium TVs, so this has been conceived as a dedicated audio companion for that range.</p><p>Generally speaking, Hisense is really paying attention to audio this year and, from what we've seen, next year, too – the Chinese tech giant's stand in Berlin had a whole section dedicated to soundbars, party boomboxes, and portable wireless speakers, so it looks as though the brand is taking sound seriously.</p><p>And the UX1 is clearly the most serious product of this new range, and I've walked away from the Hisense booth with three key thoughts on why it could be a genuine competitor for Samsung's dominant <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a> system.</p><h2 id="1-it-39-s-packed-full-of-drivers">1. It's packed full of drivers</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="C78Ccvxt9ao9aKrpbG4Kmi" name="PXL_20260903_090923708" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/C78Ccvxt9ao9aKrpbG4Kmi.jpg" mos="" align="middle" fullscreen="" width="2560" height="1441" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Hisense proudly touted the driver tech within this system during my stand tour, and I can see why.</p><p>This is an 11.2.6-channel system, and Hisense has packed 26 individual drive units into the soundbar, subwoofer, and surround speakers. 14 of those drivers appear to be in the main soundbar unit alone, with the rest embedded within the other components.</p><p>That includes side-firing and up-firing speakers within the soundbar and the surround speakers, which means that the UX1 should (in theory) have no issue presenting Dolby Atmos height effects.</p><p>We're anticipating the "bubble of sound" effect we look for in all premium soundbar systems here, so we're hoping the UX1 delivers.</p><h2 id="2-it-39-s-taken-some-big-bass-inspiration">2. It's taken some big bass inspiration</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7KPj8fLFB4UbJsxdYkMwfi" name="PXL_20260903_091054842" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/7KPj8fLFB4UbJsxdYkMwfi.jpg" mos="" align="middle" fullscreen="" width="2560" height="1440" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The subwoofer bundled with the UX1 uses an almost identical setup to the Samsung system. It sports dual opposing 8-inch woofers, which Hisense says will help to reduce unwanted bass distortion.</p><p>While I didn't get a chance to listen to the soundbar outside of some looping branded demo content, I have relatively high hopes for the bass performance, based on the specs. </p><p>That said, Hisense has taken a different approach to the design of its sub. Unlike the petite and polite Samsung subwoofer, this Hisense has quite the presence.</p><p>I think it wears its heft well, though: it combines sharp lines with smooth edges, and if the design facilitates better bass performance, then it makes sense to me.</p><h2 id="3-it-could-be-a-high-end-version-of-a-system-we-already-love">3. It could be a high end version of a system we already love</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="8KDG3C3KhJzcGG6p9zqbki" name="PXL_20260903_094237805.MP" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/8KDG3C3KhJzcGG6p9zqbki.jpg" mos="" align="middle" fullscreen="" width="2560" height="1440" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Hisense struck gold with the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h">AX5125H</a> budget Dolby Atmos soundbar system, so think what it can do with a proper flagship version of that concept.</p><p>While that isn't always the case – sometimes budget products aren't indicative of their premium counterparts and vice versa, even when they come from the same company – I think it's fair to say that expectations are high based on our experience with the Award-winning budget package.</p><p>If Hisense can scale up the AX5125H into a flagship sound system, then Samsung could have a problem on its hands.</p><p>Pricing is, of course, crucial to figuring that part out, and with this being a 2027 product, we don't have that information right now.</p><p>That said, if I were Samsung right now, I'd be nervous. The HW-Q990H is a stellar soundbar system, but with fresh competition coming in 2027, the next version of that package might need to be more than an iterative update.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h"><strong>Samsung HW-Q990H review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h"><strong>Hisense AX5125H review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/quiz-i-made-a-tv-tech-crossword-to-test-your-knowledge-can-you-get-100-percent"><strong>Quiz! I made a TV tech crossword to test your knowledge - can you get 100%?</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/hisense-is-taking-on-the-mighty-samsung-hw-q990h-with-a-new-dolby-atmos-soundbar-system-here-are-3-reasons-i-think-it-could-be-great</link>
                                                                            <description>
                            <![CDATA[ Let the wireless soundbar system battle commence ]]>
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                                                                        <pubDate>Thu, 03 Sep 2026 11:46:32 +0000</pubDate>                                                                                                                                <updated>Mon, 07 Sep 2026 13:31:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Hisense UX1 soundbar system, photographed on the show floor at IFA]]></media:description>                                                            <media:text><![CDATA[The Hisense UX1 soundbar system, photographed on the show floor at IFA]]></media:text>
                                <media:title type="plain"><![CDATA[The Hisense UX1 soundbar system, photographed on the show floor at IFA]]></media:title>
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                                <p>Hisense has given us a preview of its first 2027 soundbar at IFA 2026, and it has its sights set squarely on Samsung's Award-winning formula.</p><p>The UX1 bundles a soundbar, wireless subwoofer, and two wireless satellite speakers for a true surround sound experience, and Hisense claims it can output a staggering 1840W across the whole system.</p><p>The ethos behind this premium package is that Hisense wants to up its audio game to bring it in line with its premium TV offerings.</p><p>The company now sells made-to-order Micro LED sets and 116-inch RGB Mini LED TVs, so naturally it wants a premium audio offering that reflects its flagship products. </p><p>Hence the UX1's title – Hisense already offers the UX range of premium TVs, so this has been conceived as a dedicated audio companion for that range.</p><p>Generally speaking, Hisense is really paying attention to audio this year and, from what we've seen, next year, too – the Chinese tech giant's stand in Berlin had a whole section dedicated to soundbars, party boomboxes, and portable wireless speakers, so it looks as though the brand is taking sound seriously.</p><p>And the UX1 is clearly the most serious product of this new range, and I've walked away from the Hisense booth with three key thoughts on why it could be a genuine competitor for Samsung's dominant <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a> system.</p><h2 id="1-it-39-s-packed-full-of-drivers">1. It's packed full of drivers</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="C78Ccvxt9ao9aKrpbG4Kmi" name="PXL_20260903_090923708" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/C78Ccvxt9ao9aKrpbG4Kmi.jpg" mos="" align="middle" fullscreen="" width="2560" height="1441" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Hisense proudly touted the driver tech within this system during my stand tour, and I can see why.</p><p>This is an 11.2.6-channel system, and Hisense has packed 26 individual drive units into the soundbar, subwoofer, and surround speakers. 14 of those drivers appear to be in the main soundbar unit alone, with the rest embedded within the other components.</p><p>That includes side-firing and up-firing speakers within the soundbar and the surround speakers, which means that the UX1 should (in theory) have no issue presenting Dolby Atmos height effects.</p><p>We're anticipating the "bubble of sound" effect we look for in all premium soundbar systems here, so we're hoping the UX1 delivers.</p><h2 id="2-it-39-s-taken-some-big-bass-inspiration">2. It's taken some big bass inspiration</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7KPj8fLFB4UbJsxdYkMwfi" name="PXL_20260903_091054842" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/7KPj8fLFB4UbJsxdYkMwfi.jpg" mos="" align="middle" fullscreen="" width="2560" height="1440" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The subwoofer bundled with the UX1 uses an almost identical setup to the Samsung system. It sports dual opposing 8-inch woofers, which Hisense says will help to reduce unwanted bass distortion.</p><p>While I didn't get a chance to listen to the soundbar outside of some looping branded demo content, I have relatively high hopes for the bass performance, based on the specs. </p><p>That said, Hisense has taken a different approach to the design of its sub. Unlike the petite and polite Samsung subwoofer, this Hisense has quite the presence.</p><p>I think it wears its heft well, though: it combines sharp lines with smooth edges, and if the design facilitates better bass performance, then it makes sense to me.</p><h2 id="3-it-could-be-a-high-end-version-of-a-system-we-already-love">3. It could be a high end version of a system we already love</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2560px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="8KDG3C3KhJzcGG6p9zqbki" name="PXL_20260903_094237805.MP" alt="The Hisense UX1 soundbar system, photographed on the show floor at IFA" src="https://cdn.mos.cms.futurecdn.net/8KDG3C3KhJzcGG6p9zqbki.jpg" mos="" align="middle" fullscreen="" width="2560" height="1440" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Hisense struck gold with the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h">AX5125H</a> budget Dolby Atmos soundbar system, so think what it can do with a proper flagship version of that concept.</p><p>While that isn't always the case – sometimes budget products aren't indicative of their premium counterparts and vice versa, even when they come from the same company – I think it's fair to say that expectations are high based on our experience with the Award-winning budget package.</p><p>If Hisense can scale up the AX5125H into a flagship sound system, then Samsung could have a problem on its hands.</p><p>Pricing is, of course, crucial to figuring that part out, and with this being a 2027 product, we don't have that information right now.</p><p>That said, if I were Samsung right now, I'd be nervous. The HW-Q990H is a stellar soundbar system, but with fresh competition coming in 2027, the next version of that package might need to be more than an iterative update.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h"><strong>Samsung HW-Q990H review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h"><strong>Hisense AX5125H review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/quiz-i-made-a-tv-tech-crossword-to-test-your-knowledge-can-you-get-100-percent"><strong>Quiz! I made a TV tech crossword to test your knowledge - can you get 100%?</strong></a></p>
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                                                            <title><![CDATA[ Samsung is supercharging the sound quality of its S99H flagship OLED TV with a serious HiFi add-on ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung and Canvas HiFi have announced the Samsung HiFi S99H, a new edition of the Korean giant's flagship OLED TV, married to a <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">soundbar</a> from the Danish audio brand. </p><p>Two versions of the Canvas soundbar are available with this particular TV model – the standard Canvas with 1000W of Class D amplification, or the larger Canvas L with a staggering 1500W.</p><p>The Samsung HiFi S99H will make its debut at IFA 2026 in Berlin this week, and will be available in 55-, 65-, 77-, and 83-inch sizes.</p><p>Prices start at $7,999 (UK and AU$ are TBC) – we tested the 55in version of this TV at £2499 / $2500 / AU$3999 back in June, so you can see this HiFi version is very much a premium product.</p><p>A fixed floor stand or wall mount is included, and there's an optional rotating floor stand available in aluminium or black.</p><p>Samsung has described the S99H HiFi as "more than simply the combination of a TV and a sound system.</p><p>The ambition is to create a new category in which true HiFi, picture quality and furniture design are developed as one integrated solution — developed for consumers who do not want to choose between performance and interior design."</p><p>We've previously tested the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-canvas-65">Canvas HiFi 65</a> soundbar and were very impressed by its clear, detailed sound and excellent handling of voices. We're yet to test the Canvas L, which Canvas HiFi has marketed as the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-launches-the-worlds-first-audiophile-soundbar-with-high-end-specification-and-a-price-tag-to-match">"world's first audiophile soundbar"</a>.</p><p>Both Canvas soundbars are stereo, but include Baach's 3D audio processing to create a wider and more immersive soundstage. </p><p>In our <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">Samsung S99H review,</a> we gave the flagship OLED five stars, but noted that the audio lacked volume and bass weight. The HiFi S99H looks to rectify this shortcoming. </p><p>The Samsung HiFi S99H will be available in selected Canvas showrooms from October, with the Canvas L version available later this year.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-canvas-65"><strong>Canvas HiFi Canvas 65 review</strong></a></p><p><strong>Our pick of the</strong> <a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy for every budget, from flagship OLEDs to budget Mini LED sets</strong></p><p><strong>And here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a> <strong>you can buy with your own money</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/samsung-is-supercharging-the-sound-quality-of-its-s99h-flagship-oled-tv-with-a-serious-hifi-add-on</link>
                                                                            <description>
                            <![CDATA[ When a TV's built-in speakers simply won't do ]]>
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                                                                        <pubDate>Tue, 01 Sep 2026 16:14:07 +0000</pubDate>                                                                                                                                <updated>Tue, 01 Sep 2026 16:14:14 +0000</updated>
                                                                                                                                            <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Daniel Furn ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/p2mKGov2Zcy4MbSNtFCLcZ.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[Samsung]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A press image of the Samsung HiFi S99H, complete with Canvas speakers]]></media:description>                                                            <media:text><![CDATA[A press image of the Samsung HiFi S99H, complete with Canvas speakers]]></media:text>
                                <media:title type="plain"><![CDATA[A press image of the Samsung HiFi S99H, complete with Canvas speakers]]></media:title>
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                                <p>Samsung and Canvas HiFi have announced the Samsung HiFi S99H, a new edition of the Korean giant's flagship OLED TV, married to a <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">soundbar</a> from the Danish audio brand. </p><p>Two versions of the Canvas soundbar are available with this particular TV model – the standard Canvas with 1000W of Class D amplification, or the larger Canvas L with a staggering 1500W.</p><p>The Samsung HiFi S99H will make its debut at IFA 2026 in Berlin this week, and will be available in 55-, 65-, 77-, and 83-inch sizes.</p><p>Prices start at $7,999 (UK and AU$ are TBC) – we tested the 55in version of this TV at £2499 / $2500 / AU$3999 back in June, so you can see this HiFi version is very much a premium product.</p><p>A fixed floor stand or wall mount is included, and there's an optional rotating floor stand available in aluminium or black.</p><p>Samsung has described the S99H HiFi as "more than simply the combination of a TV and a sound system.</p><p>The ambition is to create a new category in which true HiFi, picture quality and furniture design are developed as one integrated solution — developed for consumers who do not want to choose between performance and interior design."</p><p>We've previously tested the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-canvas-65">Canvas HiFi 65</a> soundbar and were very impressed by its clear, detailed sound and excellent handling of voices. We're yet to test the Canvas L, which Canvas HiFi has marketed as the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-launches-the-worlds-first-audiophile-soundbar-with-high-end-specification-and-a-price-tag-to-match">"world's first audiophile soundbar"</a>.</p><p>Both Canvas soundbars are stereo, but include Baach's 3D audio processing to create a wider and more immersive soundstage. </p><p>In our <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">Samsung S99H review,</a> we gave the flagship OLED five stars, but noted that the audio lacked volume and bass weight. The HiFi S99H looks to rectify this shortcoming. </p><p>The Samsung HiFi S99H will be available in selected Canvas showrooms from October, with the Canvas L version available later this year.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/canvas-hifi-canvas-65"><strong>Canvas HiFi Canvas 65 review</strong></a></p><p><strong>Our pick of the</strong> <a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy for every budget, from flagship OLEDs to budget Mini LED sets</strong></p><p><strong>And here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a> <strong>you can buy with your own money</strong></p>
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                                                            <title><![CDATA[ Adventures in AV: I've convinced my friends that OLED is king, and now I have a secret weapon to encourage them to upgrade ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Plonking a 65-inch OLED TV in my living room came with some unexpected side effects. Namely, my house is now the gathering place for match days, Grand Prix watch parties, and movie nights.</p><p>And I couldn't be happier; that's what home cinema is all about in my opinion, and I'm always keen to host so that I can preach (and more importantly show off) the benefits of OLED to my not-so-AV-savvy mates.</p><p>While I usually get met with raised eyebrows when I mention the price of OLED TVs, after demonstrating the inherent benefits of OLED, the unanimous sentiment amongst my friends is along the lines of "yeah... I need one of these".</p><p>While I have convinced a couple of friends to splurge on an OLED TV already, at the end of the day that price factor is the hardest sell, especially to a group of twenty-somethings living in cramped London house shares. </p><p>That said, I usually end up getting a message shortly after they return home to their LCD TV complaining that I've ruined every other TV for them; and no, I am not sorry.</p><p>That's why I'm almost always urging them to save up and treat themselves to an upgrade, and I now have a secret weapon to tempt my mates into joining me on team OLED.</p><p>My friends and I are all keen gamers, and there's this little game launching in November that we're all quite excited for; it's called <em>Grand Theft Auto VI</em>, you might have heard of it.</p><p>As such, the current buzz in our group chats is upgrading our gear to experience the game at its best, including its stunning visuals. This conversation has ramped up since Thursday night's <em>Grand Theft Auto VI: An Extended Look</em>, which premiered on <a href="https://www.whathifi.com/netflix/review">Netflix</a> and gave us a glimpse at the vibrant visuals of Rockstar Games' latest flagship title.</p><p>Frame rates and fidelity have now become major talking points, and the few friends of mine that don't already own a PS5 are now locked into purchasing one ahead of the 19th of November.</p><p>My advice to friends who already own a PS5 but want to upgrade a key component for <em>GTA VI </em>is to upgrade their TV or monitor; and of course, I'm pushing them towards OLED.</p><p>The perfect blacks, pixel-level contrast control, and superb response time of OLED make it a perfect panel technology for gaming, and I think the most anticipated game of the decade is a good excuse to take the plunge. </p><p>I've also touted the benefits of upgrading to a newer HDMI 2.1-equipped TV, too; most of my friends didn't know what VRR and ALLM were, let alone that their consoles had these features. And, of course, I've already assured them that these sets will exceed expectations when it comes to movies and sports too. </p><p>My recommendations are currently down to these three models, all of which are perfectly suited to all content:</p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> is my current top pick; it comes in a range of sizes including a desktop-friendly 42-inch version, and it's one of the best-equipped TVs on the gaming market. </p><p>However, a stellar budget alternative is the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled760-65oled760">Philips OLED760</a>, which sports an impressive set of gaming specs and Ambilight, and it's under £1000 for the 55-inch model currently.</p><p>And the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">Samsung S99H</a> is probably the most impressive TV I've seen this year. It happens to support up to eight full-bandwidth HDMI 2.1 sockets if you purchase the wireless One Connect system, and the picture performance is simply stunning. That said, the price will put many (my friends included) off.</p><p>If you're eyeing up a home cinema upgrade in preparation for <em>GTA VI </em>later this year, then my advice remains: you'd be hard-pressed to go wrong with any of the OLEDs I've mentioned above.</p><p>Now, my next task is to talk them into getting Dolby Atmos sound systems, but that's a discussion for another day...</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p><p><strong>Find the </strong><a href="https://www.whathifi.com/deals/the-best-4k-oled-tv-deals"><strong>best OLED TV deals</strong></a><strong> here</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/adventures-in-av-ive-convinced-my-friends-that-oled-is-king-and-now-i-have-a-secret-weapon-to-encourage-them-to-upgrade</link>
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                            <![CDATA[ OLED is an essential upgrade for this upcomming video game ]]>
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                                                                        <pubDate>Sat, 29 Aug 2026 08:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[An LG C6 OLED TV with a muscle car on screen and a logo that reads &quot;Adventures in AV&quot;]]></media:description>                                                            <media:text><![CDATA[An LG C6 OLED TV with a muscle car on screen and a logo that reads &quot;Adventures in AV&quot;]]></media:text>
                                <media:title type="plain"><![CDATA[An LG C6 OLED TV with a muscle car on screen and a logo that reads &quot;Adventures in AV&quot;]]></media:title>
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                                <p>Plonking a 65-inch OLED TV in my living room came with some unexpected side effects. Namely, my house is now the gathering place for match days, Grand Prix watch parties, and movie nights.</p><p>And I couldn't be happier; that's what home cinema is all about in my opinion, and I'm always keen to host so that I can preach (and more importantly show off) the benefits of OLED to my not-so-AV-savvy mates.</p><p>While I usually get met with raised eyebrows when I mention the price of OLED TVs, after demonstrating the inherent benefits of OLED, the unanimous sentiment amongst my friends is along the lines of "yeah... I need one of these".</p><p>While I have convinced a couple of friends to splurge on an OLED TV already, at the end of the day that price factor is the hardest sell, especially to a group of twenty-somethings living in cramped London house shares. </p><p>That said, I usually end up getting a message shortly after they return home to their LCD TV complaining that I've ruined every other TV for them; and no, I am not sorry.</p><p>That's why I'm almost always urging them to save up and treat themselves to an upgrade, and I now have a secret weapon to tempt my mates into joining me on team OLED.</p><p>My friends and I are all keen gamers, and there's this little game launching in November that we're all quite excited for; it's called <em>Grand Theft Auto VI</em>, you might have heard of it.</p><p>As such, the current buzz in our group chats is upgrading our gear to experience the game at its best, including its stunning visuals. This conversation has ramped up since Thursday night's <em>Grand Theft Auto VI: An Extended Look</em>, which premiered on <a href="https://www.whathifi.com/netflix/review">Netflix</a> and gave us a glimpse at the vibrant visuals of Rockstar Games' latest flagship title.</p><p>Frame rates and fidelity have now become major talking points, and the few friends of mine that don't already own a PS5 are now locked into purchasing one ahead of the 19th of November.</p><p>My advice to friends who already own a PS5 but want to upgrade a key component for <em>GTA VI </em>is to upgrade their TV or monitor; and of course, I'm pushing them towards OLED.</p><p>The perfect blacks, pixel-level contrast control, and superb response time of OLED make it a perfect panel technology for gaming, and I think the most anticipated game of the decade is a good excuse to take the plunge. </p><p>I've also touted the benefits of upgrading to a newer HDMI 2.1-equipped TV, too; most of my friends didn't know what VRR and ALLM were, let alone that their consoles had these features. And, of course, I've already assured them that these sets will exceed expectations when it comes to movies and sports too. </p><p>My recommendations are currently down to these three models, all of which are perfectly suited to all content:</p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> is my current top pick; it comes in a range of sizes including a desktop-friendly 42-inch version, and it's one of the best-equipped TVs on the gaming market. </p><p>However, a stellar budget alternative is the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled760-65oled760">Philips OLED760</a>, which sports an impressive set of gaming specs and Ambilight, and it's under £1000 for the 55-inch model currently.</p><p>And the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">Samsung S99H</a> is probably the most impressive TV I've seen this year. It happens to support up to eight full-bandwidth HDMI 2.1 sockets if you purchase the wireless One Connect system, and the picture performance is simply stunning. That said, the price will put many (my friends included) off.</p><p>If you're eyeing up a home cinema upgrade in preparation for <em>GTA VI </em>later this year, then my advice remains: you'd be hard-pressed to go wrong with any of the OLEDs I've mentioned above.</p><p>Now, my next task is to talk them into getting Dolby Atmos sound systems, but that's a discussion for another day...</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p><p><strong>Find the </strong><a href="https://www.whathifi.com/deals/the-best-4k-oled-tv-deals"><strong>best OLED TV deals</strong></a><strong> here</strong></p>
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                                                            <title><![CDATA[ Samsung’s S26 'Fan Edition' smartphone could be a wallet-friendly crowd-pleaser for mobile movie-lovers ]]></title>
                                                                                                <dc:content><![CDATA[ <p>A new entry-level addition to Samsung’s S26 range of premium smartphones has arrived – meet the S26 FE.</p><p>The new model sports a 6.7-inch AMOLED display with a resolution of 2340 x 1080 pixels and a 120Hz refresh rate. That’s slightly bigger than the 6.3in screen used in its more expensive sibling, the Samsung Galaxy S26. </p><p>In terms of peak brightness, the S26 FE can go up to 1900 nits, and when we had a chance to get up close with pre-production models during Samsung’s launch event, its display seemed colourful yet balanced while watching test footage under bright lighting.</p><p>This is most likely helped by the Samsung Vision Booster, a technology that improves screen visibility and colour reproduction.</p><p>We'll have to see the phone under natural outdoor lighting to see how it truly performs, but we are hoping its well-sized screen and solid specs could make it a promising contender for movie lovers on the go.</p><p>Its camera setup includes a 50MP primary camera, a 12MP ultrawide camera, and an 8MP telephoto camera with 3x optical zoom on the back of the phone. At the front, you will spot a 12MP selfie camera at the top.</p><p>The S26 FE also offers 45W charging, which the brand claims can get your phone to 70 per cent in half an hour. You can get up to 28 hours of video playback from a single charge, which is only two hours less than the S26. </p><p>The processor has been given a boost, offering Exynos 2500. That’s still not on par with the more premium Exynos 2600 found in the standard S26, but it is an upgrade from the previous FE iteration. On top of that, the new model also runs on Android 17 and offers seven generations of updates.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4096px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="FoMU3ydZnqG8MTBQVTrNGZ" name="Samsung S26 FE" alt="Pistachio Samsung S26 FE smartphone on a stand." src="https://cdn.mos.cms.futurecdn.net/FoMU3ydZnqG8MTBQVTrNGZ.jpg" mos="" align="middle" fullscreen="" width="4096" height="2304" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The phone weighs in at 193g and, based on our first impression, it seems impressively lightweight and well-built.</p><p>The S26 FE will set you back £699 for the 128GB model, £799 for 256GB of storage and £949 for the top 512GB handset. This is slightly higher than the previous S25 FE, which started at £649 for the cheapest model, but that could be down to the RAM crisis, which has hiked up smartphone prices across the board.</p><p>There are three colours to choose from: Pistachio, Graphite and Blueberry.</p><p>When we reviewed the top-of-the-range Samsung Galaxy S26 Ultra, we were dazzled by its feature-packed software experience and contrast-rich picture. If the S26 FE can offer a chunk of that five-star performance for a fraction of the price, then it could be a great contender for film fans on the move.</p><p><strong>MORE:</strong></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/awards/best-smartphones-2023"><strong>best smartphones</strong></a><strong> for every budget</strong></p><p><strong>Read our full</strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong> Samsung S26 Ultra</strong></a><strong> review</strong></p><p><strong></strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/sonys-latest-budget-smartphone-claims-to-double-the-brightness-of-its-predecessor-but-theres-a-catch"><strong>Sony’s latest budget smartphone claims to double the brightness of its predecessor</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/samsungs-s26-fan-edition-smartphone-could-be-a-wallet-friendly-crowd-pleaser-for-mobile-movie-lovers</link>
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                            <![CDATA[ Affordable price, high performance? ]]>
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                                                                        <pubDate>Thu, 27 Aug 2026 12:00:08 +0000</pubDate>                                                                                                                                <updated>Thu, 27 Aug 2026 12:07:39 +0000</updated>
                                                                                                                                            <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                <author><![CDATA[ robyn.quick@futurenet.com (Robyn Quick) ]]></author>                    <dc:creator><![CDATA[ Robyn Quick ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/7XwqhnrrX4k4inmqwwNggX.jpg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung S26 FE]]></media:description>                                                            <media:text><![CDATA[Samsung S26 FE]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung S26 FE]]></media:title>
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                                <p>A new entry-level addition to Samsung’s S26 range of premium smartphones has arrived – meet the S26 FE.</p><p>The new model sports a 6.7-inch AMOLED display with a resolution of 2340 x 1080 pixels and a 120Hz refresh rate. That’s slightly bigger than the 6.3in screen used in its more expensive sibling, the Samsung Galaxy S26. </p><p>In terms of peak brightness, the S26 FE can go up to 1900 nits, and when we had a chance to get up close with pre-production models during Samsung’s launch event, its display seemed colourful yet balanced while watching test footage under bright lighting.</p><p>This is most likely helped by the Samsung Vision Booster, a technology that improves screen visibility and colour reproduction.</p><p>We'll have to see the phone under natural outdoor lighting to see how it truly performs, but we are hoping its well-sized screen and solid specs could make it a promising contender for movie lovers on the go.</p><p>Its camera setup includes a 50MP primary camera, a 12MP ultrawide camera, and an 8MP telephoto camera with 3x optical zoom on the back of the phone. At the front, you will spot a 12MP selfie camera at the top.</p><p>The S26 FE also offers 45W charging, which the brand claims can get your phone to 70 per cent in half an hour. You can get up to 28 hours of video playback from a single charge, which is only two hours less than the S26. </p><p>The processor has been given a boost, offering Exynos 2500. That’s still not on par with the more premium Exynos 2600 found in the standard S26, but it is an upgrade from the previous FE iteration. On top of that, the new model also runs on Android 17 and offers seven generations of updates.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4096px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="FoMU3ydZnqG8MTBQVTrNGZ" name="Samsung S26 FE" alt="Pistachio Samsung S26 FE smartphone on a stand." src="https://cdn.mos.cms.futurecdn.net/FoMU3ydZnqG8MTBQVTrNGZ.jpg" mos="" align="middle" fullscreen="" width="4096" height="2304" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The phone weighs in at 193g and, based on our first impression, it seems impressively lightweight and well-built.</p><p>The S26 FE will set you back £699 for the 128GB model, £799 for 256GB of storage and £949 for the top 512GB handset. This is slightly higher than the previous S25 FE, which started at £649 for the cheapest model, but that could be down to the RAM crisis, which has hiked up smartphone prices across the board.</p><p>There are three colours to choose from: Pistachio, Graphite and Blueberry.</p><p>When we reviewed the top-of-the-range Samsung Galaxy S26 Ultra, we were dazzled by its feature-packed software experience and contrast-rich picture. If the S26 FE can offer a chunk of that five-star performance for a fraction of the price, then it could be a great contender for film fans on the move.</p><p><strong>MORE:</strong></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/awards/best-smartphones-2023"><strong>best smartphones</strong></a><strong> for every budget</strong></p><p><strong>Read our full</strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong> Samsung S26 Ultra</strong></a><strong> review</strong></p><p><strong></strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/sonys-latest-budget-smartphone-claims-to-double-the-brightness-of-its-predecessor-but-theres-a-catch"><strong>Sony’s latest budget smartphone claims to double the brightness of its predecessor</strong></a></p>
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                                                            <title><![CDATA[ Even brighter OLED TVs could be on the way thanks to a new “dream” panel technology – and super-large models might get cheaper ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Thought we had finally hit the upper limit of OLED? Think again!</p><p>LG Display, which produces the OLED panels used in all OLED TVs sold by LG Electronics and in many TVs sold by brands such as Samsung, Sony and Panasonic, has just announced a new “dream” panel technology called ‘FLiPP’.</p><p>That funky name stands for the decidedly less funky ‘FMM-Less innovative Pixel Patterning’, which actually explains how this new technology works.</p><p>For the past decade or so, OLEDs have been manufactured using fine metal masks (FMMs). These are essentially sheets covered with microscopic holes, through which the red, green and blue OLED materials are placed.</p><p>The problem with these FMMs is that they add cost and they are hard to manufacture, particularly at very large screen sizes.</p><p>Now, “after a year of concentrated R&D”, LG Display says it has managed to develop a manufacturing method that eradicates the need for these FMMs.</p><h2 id="more-affordable-super-sized-oled-tvs">More affordable super-sized OLED TVs?</h2><p>Why should you care? First up, LG Display claims that because FLiPP improves the aperture ratio of OLED, it can “increase display brightness by 1.6 times, extend lifespan by 2.4 times, and reduce power consumption by 13 per cent”.</p><p>But I think there is potentially a more interesting point here. FLiPP apparently reduces material costs and significantly improves the efficiency of using large OLED sheets to produce panels for different products, and that means that manufacturing costs should decrease, potentially resulting in cheaper OLED TVs.</p><p>This could be particularly beneficial where very large OLED TVs are concerned. Big OLED panels are difficult and expensive to produce, so very large OLED TVs tend to be disproportionately expensive. FLiPP could change that.</p><p>LG Display flags that FLiPP is “free from panel size and resolution constraints”, and can be used for producing panels from 1-inch in size (for AR/VR headsets, for example) right up to 100 inches.</p><p>But when will we start to see FLiPP-based OLED TVs in shops? Not for a while, it seems: the tech is being officially unveiled at the International Meeting on Information Display (IMID) this week, and LG Display says it will first be used in “IT applications such as tablets and monitors”.</p><p>Rollout for “ultra-large TVs” is explicitly promised in the press release, though.</p><p>We have contacted LG Display for more information, and have reached out to TV manufacturers for their thoughts on the announcement.</p><p>We’ll follow up with more on FLiPP as we get it. In the meantime, those who want more of an explanation of how it works should check out LG Display’s own video explainer:</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="high" data-lazy-src="https://www.youtube-nocookie.com/embed/L_7Fvpc9nzA" allowfullscreen></iframe></div></div><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a><strong> you can buy right now</strong></p><p><strong>Check out our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 review</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6 review</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/even-brighter-oled-tvs-could-be-on-the-way-thanks-to-a-new-dream-panel-technology-and-super-large-models-might-get-cheaper</link>
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                            <![CDATA[ LG Display’s FLiPP tech should also improve durability and reduce power consumption ]]>
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                                                                        <pubDate>Wed, 19 Aug 2026 13:08:13 +0000</pubDate>                                                                                                                                <updated>Wed, 19 Aug 2026 13:57:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LG G6 (OLED65G6) OLED TV]]></media:description>                                                            <media:text><![CDATA[LG G6 (OLED65G6) OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[LG G6 (OLED65G6) OLED TV]]></media:title>
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                                <p>Thought we had finally hit the upper limit of OLED? Think again!</p><p>LG Display, which produces the OLED panels used in all OLED TVs sold by LG Electronics and in many TVs sold by brands such as Samsung, Sony and Panasonic, has just announced a new “dream” panel technology called ‘FLiPP’.</p><p>That funky name stands for the decidedly less funky ‘FMM-Less innovative Pixel Patterning’, which actually explains how this new technology works.</p><p>For the past decade or so, OLEDs have been manufactured using fine metal masks (FMMs). These are essentially sheets covered with microscopic holes, through which the red, green and blue OLED materials are placed.</p><p>The problem with these FMMs is that they add cost and they are hard to manufacture, particularly at very large screen sizes.</p><p>Now, “after a year of concentrated R&D”, LG Display says it has managed to develop a manufacturing method that eradicates the need for these FMMs.</p><h2 id="more-affordable-super-sized-oled-tvs">More affordable super-sized OLED TVs?</h2><p>Why should you care? First up, LG Display claims that because FLiPP improves the aperture ratio of OLED, it can “increase display brightness by 1.6 times, extend lifespan by 2.4 times, and reduce power consumption by 13 per cent”.</p><p>But I think there is potentially a more interesting point here. FLiPP apparently reduces material costs and significantly improves the efficiency of using large OLED sheets to produce panels for different products, and that means that manufacturing costs should decrease, potentially resulting in cheaper OLED TVs.</p><p>This could be particularly beneficial where very large OLED TVs are concerned. Big OLED panels are difficult and expensive to produce, so very large OLED TVs tend to be disproportionately expensive. FLiPP could change that.</p><p>LG Display flags that FLiPP is “free from panel size and resolution constraints”, and can be used for producing panels from 1-inch in size (for AR/VR headsets, for example) right up to 100 inches.</p><p>But when will we start to see FLiPP-based OLED TVs in shops? Not for a while, it seems: the tech is being officially unveiled at the International Meeting on Information Display (IMID) this week, and LG Display says it will first be used in “IT applications such as tablets and monitors”.</p><p>Rollout for “ultra-large TVs” is explicitly promised in the press release, though.</p><p>We have contacted LG Display for more information, and have reached out to TV manufacturers for their thoughts on the announcement.</p><p>We’ll follow up with more on FLiPP as we get it. In the meantime, those who want more of an explanation of how it works should check out LG Display’s own video explainer:</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="high" data-lazy-src="https://www.youtube-nocookie.com/embed/L_7Fvpc9nzA" allowfullscreen></iframe></div></div><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a><strong> you can buy right now</strong></p><p><strong>Check out our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 review</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6 review</strong></a></p>
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                                                            <title><![CDATA[ Samsung Z Fold 8 Ultra ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung has long championed its <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-unveils-its-latest-foldable-galaxy-smartphones-and-they-have-a-movie-focused-trick-up-their-sleeves">Fold series</a> of phones to AV aficionados looking for an all-in-one entertainment device that can function as a flagship smartphone and small tablet, thanks to its clever bendy screen tech.</p><p>At first glance, that pitch continues with the Z Fold 8 Ultra, which offers a refined take on its Z Fold 7 predecessor – including a huge boost to both its screens' peak brightness levels and upscaling powers.</p><p>And were it not for one key issue, we would wholeheartedly be praising it as the best foldable for our discerning readers. But sadly, thanks to the appearance of a wildcard from Samsung, the Ultra is, ironically, not the ultimate option for Android AV enthusiasts; its cheaper sibling, the Samsung Z Fold 8, is.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YQQxJoJfjyvBWDQTSChazG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 09" alt="Samsung Z Fold 8 Ultra smartphone upright on wooden furniture next to plant pot" src="https://cdn.mos.cms.futurecdn.net/YQQxJoJfjyvBWDQTSChazG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Z Fold 8 Ultra is undeniably a premium product. The cheapest 256GB model we have in for review costs £1899 ( $2099 / AU$2999). The 512GB model will set you back £2069, while the top-of-the-line 1TB model sells for £2049. The extra increase for the 1TB model is also due to it having more RAM.</p><p>To put that in context, you could easily pick up enough entry-level Android phones and tablets to equip a family of three, or 2.4 <a href="https://www.whathifi.com/smartphones-tablets/smartphones/best-smartphones-2025">Award-winning</a> iPhone 17s,  for the same price. </p><p>That also makes it over £100 / $100 more expensive than the older <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a> was at launch, £200 more expensive than the entertainment-focused Z Fold 8 and £620 more than Samsung’s flagship non-folding phone, the five-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a>. </p><h3 class="article-body__section" id="section-build"><span>Build</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Qjsq5mXG7KbMbGEWaT9kLG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 12" alt="Samsung Z Fold 8 Ultra smartphone on grey surface, on screen are apps and line drawing of cat" src="https://cdn.mos.cms.futurecdn.net/Qjsq5mXG7KbMbGEWaT9kLG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The price will be a hard pill to swallow for some, but there is no denying the Z Fold 8 Ultra feels premium and, dare we say, rugged (at least compared with past foldables we’ve tested). </p><div  class="fancy-box"><div class="fancy_box-title">Samsung Z Fold 8 Ultra tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="QqEN9hSqGrdcSFw2HmWTnH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 10" caption="" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/QqEN9hSqGrdcSFw2HmWTnH.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>6.5-inch (outer) + 8.0-inch (inner)</p><p class="fancy-box__body-text"><strong>Screen type</strong> Dynamic AMOLED, 120Hz</p><p class="fancy-box__body-text"><strong>Screen resolution </strong>2520 x 1080 (outer) + 2184 x 1968 (inner)</p><p class="fancy-box__body-text"><strong>Finishes </strong>x 4 (Blue Shadow, Silver Shadow, Jetblack, Mint)</p><p class="fancy-box__body-text"><strong>Operating system</strong> Android 17 (One UI 9)</p><p class="fancy-box__body-text"><strong>Storage </strong>256GB / 512GB / 1TB</p><p class="fancy-box__body-text"><strong>RAM</strong> 12GB (256GB/512GB models), 16GB (1TB model)</p></div></div><p>The final point is a particular surprise for the team, one of whom had the joy of watching his first-generation Z Fold handset break in his hand when he first tested the folding mechanism many moons ago. </p><p>This is mainly thanks to Samsung’s Flex Titanium Technology display tech. The tech places a thin alloy mesh and flexible titanium plate under the AMOLED screens, which lets the firm reduce the phone’s size while improving its folding mechanism’s usability and durability. </p><p>Gone are the days when you would wince and pray to the tech gods whenever you opened it up. Now the Z Fold’s mechanism feels solid and suitably easy to use without requiring uncomfortable levels of force.</p><p>Uniformity is also improved, and unlike past Samsung Fold phones, the inner display’s crease is close to unnoticeable, resulting in a more immersive experience, especially when playing media.</p><p>The rigidity, smaller dimensions and generally polished design make the Ultra feel premium – though be warned, its <a href="https://www.whathifi.com/advice/ip-ratings-explained-how-waterproof-are-your-headphones">IP45 rating </a>means it's still not beach or pool-ready, and won’t survive most aquatic adventures.</p><p>The only other downside is that it retains the Fold’s atypical form factor, which, while having benefits for movie fans, is still firmly focused on 'power users' who want to have multiple apps open at the same time. </p><p>The 21:9 aspect ratio 6.5-inch outer display is thinner than most normal phones and has intuitively placed power and volume controls on its side, and also houses its fingerprint scanner. </p><p>But its 8-inch inner screen is still decidedly square-shaped, and the two side-facing speakers are pretty easy to block if you turn it on its side to make the most of the extra real estate. Doing so will also force the internal hole-punch-design selfie camera to block part of the screen, even when watching 21:9 content.</p><p>This makes the smaller Z Fold 8 feel fresher and more attuned to media consumption, thanks to its new passport-sized 10:16 aspect ratio outer screen and 7.6-inch 4:3 landscape interior display.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="rmie9qsGoYr4637PegeThH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 11" alt="Samsung Z Fold 8 Ultra smartphone face down on grey surface showing rear camera array" src="https://cdn.mos.cms.futurecdn.net/rmie9qsGoYr4637PegeThH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Despite the power-user focus, the Fold 8 Ultra still houses several treats for movie and TV fans in particular.</p><p>The Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy chipset and 12GB of RAM ensure our review unit never stutters and is a speed demon with most processes – you’ll be able to game, edit spreadsheets and reels with zero issue. This is further aided by both screens’ variable refresh rate (VRR) 120Hz support.</p><p>For media, the phone doesn’t have the same Samsung ProScaler tech that wowed us on the Galaxy S26 Ultra. Instead, it relies on Samsung’s mobile Digital Natural Image engine (mDNIe) hardware. Rather than upscaling content, as ProScaler does, mDNIe uses advanced image processing to help the Ultra deliver more subtle and lifelike colours. Samsung specifically claims it’s “four times more accurate” than the older Z Fold 7. </p><p>Outside of this, both the Fold 8 Ultra’s screens support Samsung’s HDR10+ standard. The internal screen also has a staggering 3000 nits peak brightness. That’s 400 nits more than the older Fold 7. Combined with the handset’s Vision Booster feature, which adjusts contrast and the screen’s settings based on ambient light conditions, we never struggle to see what is onscreen, even in direct outdoor sunlight.</p><p><a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> support is also included, both for the inbuilt speakers and connected headphones – though you have to activate it in the Ultra’s settings.</p><p>Despite its 4.1mm slimness when unfolded, the phone’s battery is also reasonably sized. The 5000mAh cell is quoted as offering 27 hours of video playback from a single charge. That figure requires some sacrifices to the display’s brightness, but we still find ourselves only losing an average of four-to-seven per cent of the phone’s charge watching <a href="https://www.whathifi.com/netflix/review">Netflix</a> on our hour-long commute home each day, which is solid by mobile standards.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="qssHwtrvqQyipiKkyqxPRG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 02" alt="Samsung Z Fold 8 Ultra smartphone held in hand, on screen is What H-Fi? website" src="https://cdn.mos.cms.futurecdn.net/qssHwtrvqQyipiKkyqxPRG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s One UI software sits over its base Android 17 OS. The skin brings some useful features, but they’re mostly to do with AI and making the most of the second screen. These include the ability to have multiple apps open on the inner display, which can be a boon. </p><p>Whether it’s chatting on Slack with the spreadsheet you’re discussing open on the other side of the screen, or WhatsApping your friends with Google Maps open as you try to navigate your way to the pub you’re meeting at, there are plenty of moments it's useful – though we do occasionally find ourselves hankering for a stylus like the one seen on the S26 Ultra, especially when working with spreadsheets.</p><p>Outside of the split-screen functionality, Now Brief and Now Nudge are probably the most used features. The first feature pushes contextual information throughout your day, while Now Nudge, rather creepily, raids data from all the apps on your device and the cloud to offer contextual replies. </p><p>Finally, the Ultra comes with a competent camera set-up. On its back you’ll find a 200-megapixel main camera, a 50-megapixel ultra-wide (up from 12 megapixels on the Fold 7) and a 10-megapixel telephoto. It also features the same ProVisual Engine with advanced AP processing for Nightography video. </p><p>The Fold 8 has a downgraded set-up, featuring a basic 50MP main and secondary 50MP ultrawide lens. Both feature 10MP selfie cameras with a hole-punch design embedded in each screen.</p><p>Given our AV focus, we won’t delve into too much detail here, but the cameras are good, though not the best you’ll find at this end of the market. The Ultra can take captivating shots and is more than good enough for shooting video for social media – as evidenced by a number of Reels we've posted on our channels using it. </p><p>Stabilisation is solid, and low-light photography looks good and is generally noise-free. But Samsung’s processing is still a smidgeon aggressive for those who value realism. Unless you go full manual, it still can oversharpen slightly, especially compared with a modern iPhone or Pixel, and colours occasionally look a tad overbaked.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ussHKDyT7sXzQtUDWCagtG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 07" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/ussHKDyT7sXzQtUDWCagtG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p>The big question is, how does the Ultra perform as a home cinema in your hand? And here the answer is interesting. Our reviewers tested both of this year’s Fold phones and, despite the phones having the same nit count and upscaling powers, ended up using them fairly differently.</p><p>Side by side, playing <em>Crime 101 </em>in <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> on <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> on the unfolded screens, it is immediately clear both are cut from the same cloth. Colours are nicely rich, despite the low-light scene’s tricky nature, and there’s a pleasing level of dark detail throughout the cityscape.</p><p>But interestingly, the basic Z Fold 8 goes a smidgeon brighter in certain parts, with the night-time sky initially offering a tad more contrast than the Ultra.</p><p>We make next to no adjustments to the screen settings, outside of turning off the ambient light and colour temperature controls, to ensure uniformity, as Samsung has refreshingly set the screen to its natural, not vivid mode, out of the box.</p><p>Moving to <em>Ready Or Not 2</em> on <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, the phone’s AMOLED screen does a stellar job, delivering dark details that are lost on cheaper handsets, but it's the Fold 8 Ultra’s ability to retain colour volume, even in low light, that steals the show. </p><p>Avoiding spoilers, the viscera during a heated scene, mixing intense sections of light and dark elements, retains a pleasing level of realness, without ever being oversaturated. Skin tones as characters creep through the shadows retain a realistic warmth, never looking jaundiced or flat as they often can on phone screens.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="UsmxAFNvxMPrEmR3JSrVnH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 04" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/UsmxAFNvxMPrEmR3JSrVnH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p><em>Masters Of The Universe</em>, on Prime Video, continues the strong performance, with the intentionally bright, almost cartoony, colours of Eternia popping, but never veering too far toward becoming oversaturated. </p><p>If anything, the screen feels like it could go harder, especially when pushing the numerous explosions billowing around He-Man. Here, interestingly, the base Fold 8 appears to be willing to push the brightest part of the picture a little harder than the Ultra. But, as always, we’ll take finesse over bombastic artificiality any day of the week.</p><p>The upscaling is also solid. Switching to <em>Batman Begins, </em>the phone admirably sharpens the Caped Crusader, giving the film a wonderfully three-dimensional but never artificial feel. Movements in particular retain their weight, as we feel every one of Batman’s precise but heavy blows. It’s only when he switches to the Batmobile and begins racing across Gotham that we detect a hint of oversmoothing.</p><p>With episodes of <em>One Tree Hill</em> on Netflix, the upscaling can’t completely remove the fuzzy grain from the ageing millennial melodrama, and some black crush does creep into certain scenes. But the show looks leagues sharper, more three-dimensional and ultimately immersive than that which we find on most rivals.</p><p>Were it not for one big elephant in the room, we would wholeheartedly say that, for the most part, it feels like we’re watching a shrunk-down Samsung OLED. That elephant in the room is the aspect ratio. The tablet screen only offers a smidgeon more real estate than its smaller sibling. And taking advantage of it means putting up with giant black bars on the upper and lower edges, with the hole-punch camera intruding on what you’re watching.</p><p>Before, this was easier to put up with. But with the standard Fold 8 being cheaper and having a more entertainment-focused aspect ratio, for people who just want to watch media, it makes the more expensive Ultra a harder sell. </p><p>In fact, the lack of extra real estate garnered from unfolding the handset means that at times, especially when commuting (unless, say, we are reading a comic or book on Kindle), we regularly just use the front screen, with its much more movie-friendly 21:9 aspect ratio.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="SYjequcnpKWuSofSPRiYoH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 08" alt="Samsung Z Fold 8 Ultra smartphone unfolded on bookcase, on screen is What Hi-Fi? website page" src="https://cdn.mos.cms.futurecdn.net/SYjequcnpKWuSofSPRiYoH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Audio performance is an area where Samsung phones have proven to be good, but not best in class for a while – hence the four-star (and below) 'Sound' ratings on every handset we’ve reviewed since the Galaxy S23.</p><p>And this is largely because, outside Atmos and Spatial Audio, the firm doesn’t seem too bothered about improving its phones' musicality. This is a key reason Apple iPhones have dominated our Awards recently. </p><p>Does the Fold 8 Ultra reverse this trend?</p><p>Testing the audio with a pair of wired headphones using a USB-C to 3.5mm converter, the handset leaves a positive opening impression playing Philip Glass’s <em>Floe</em> on Apple Music.</p><p>There is a pleasing separation to every instrument as the demanding, rhythmically driven, harmonic progression strides forward. And the sound never feels out of control – an impressive feat considering how easy it is for the low-end, heavy bass synthesiser to overpower the more subtle string and flute sections.</p><p>As we move to 16 Horse Power’s <em>Sinnerman</em>, the phone’s focus on control continues. The handset accurately articulates the mid-heavy nature of the piece, retaining the track's intentionally swampy, raw, gritty Gothic Americana tone without pushing its own sonic signature on it.</p><p>But switching gears to the more energetic <em>Good To Your Earhole</em> (the all-analogue remaster, of course) by Funkadelic, the performance is a bit too tame. The attacking funk guitar doesn’t land with the intended scooped tone or have the rhythmic drive and precision we want. Our reviewers' feet remain firmly on the floor, rather than tapping along as they normally would, as a result.</p><p>Shifting to Led Zeppelin’s <em>Whole Lotta Love</em>,<em> </em>the phone once again plays it a little too safe; the crash of John Bonham’s drums entering the composition doesn’t have the weight and impact it should, showing the phone’s middling handling of dynamics and, dare we say, a lack of fun in the sound.</p><p>There’s nothing disastrously wrong with the audio. We just wish the Fold 8 Ultra was a bit braver, a bit more confident and ultimately a bit more exciting to listen to.</p><p>Switching to the handset’s speakers, the Fold 8 Ultra offers a nicely wide soundstage by phone standards. </p><p>The cars in<em> F1: The Movie</em> feel like they’re zig-zagging left to right with a precision and speed lacking on many phones. But the speakers are underpowered, lacking the low-end heft required to do the rumbling engines justice. </p><p>Musically, the sound is also too thin for enjoyable listening. Nine Inch Nails’ <em>The Day The World Went Away</em> sounds hollow and lacks its intended lumbering menace – though this is the case on nearly all the phone speakers we review.</p><p>The combination of factors makes the Z Fold 8 Ultra a reliable, albeit unremarkable, phone for audio.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="LyLXr9Hoomzy7nxHs4ennH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 03" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/LyLXr9Hoomzy7nxHs4ennH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p>The Galaxy Fold 8 Ultra is a competent phone that’s ideal for its target market: power users and ’80s-style business folk who need to edit spreadsheets on the go. It’s also a competent mobile entertainment device for people who like to watch films and TV while out and about. </p><p>But thanks to its productivity-focused form factor, the benefits to AV fans of the second, foldable screen aren’t as pronounced as they are on its cheaper sibling, the Galaxy Z Fold 8. Its safe but unremarkable audio also puts it behind modern iPhones for anyone on the hunt for a phone that can double as a portable music player. This all adds up to make it a good, but not perfect option for AV fans.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 4</li><li><strong>Features </strong>5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the Samsung Z Fold 8</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>iPhone 17</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong>Samsung Galaxy S26 Ultra</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>These are the best smartphones for music and movies</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/samsung-z-fold-8-ultra</link>
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                            <![CDATA[ Samsung’s Ultra foldable wants to be the top option for power users and AV aficionados, and it occasionally comes close. ]]>
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                                                                        <pubDate>Tue, 18 Aug 2026 14:38:50 +0000</pubDate>                                                                                                                                <updated>Tue, 18 Aug 2026 14:48:02 +0000</updated>
                                                                                                                                            <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                <author><![CDATA[ alastair.stevenson@futurenet.com (Alastair Stevenson) ]]></author>                    <dc:creator><![CDATA[ Alastair Stevenson ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/FwaQJGoBFJFRYcvVVwhtrF.jpg ]]></dc:source>
                                                                <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Lewis Empson ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix, Formula 1 Drive To Survive]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Z Fold 8 Ultra smartphone]]></media:description>                                                            <media:text><![CDATA[Samsung Z Fold 8 Ultra smartphone]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Z Fold 8 Ultra smartphone]]></media:title>
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                                <p>Samsung has long championed its <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-unveils-its-latest-foldable-galaxy-smartphones-and-they-have-a-movie-focused-trick-up-their-sleeves">Fold series</a> of phones to AV aficionados looking for an all-in-one entertainment device that can function as a flagship smartphone and small tablet, thanks to its clever bendy screen tech.</p><p>At first glance, that pitch continues with the Z Fold 8 Ultra, which offers a refined take on its Z Fold 7 predecessor – including a huge boost to both its screens' peak brightness levels and upscaling powers.</p><p>And were it not for one key issue, we would wholeheartedly be praising it as the best foldable for our discerning readers. But sadly, thanks to the appearance of a wildcard from Samsung, the Ultra is, ironically, not the ultimate option for Android AV enthusiasts; its cheaper sibling, the Samsung Z Fold 8, is.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YQQxJoJfjyvBWDQTSChazG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 09" alt="Samsung Z Fold 8 Ultra smartphone upright on wooden furniture next to plant pot" src="https://cdn.mos.cms.futurecdn.net/YQQxJoJfjyvBWDQTSChazG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Z Fold 8 Ultra is undeniably a premium product. The cheapest 256GB model we have in for review costs £1899 ( $2099 / AU$2999). The 512GB model will set you back £2069, while the top-of-the-line 1TB model sells for £2049. The extra increase for the 1TB model is also due to it having more RAM.</p><p>To put that in context, you could easily pick up enough entry-level Android phones and tablets to equip a family of three, or 2.4 <a href="https://www.whathifi.com/smartphones-tablets/smartphones/best-smartphones-2025">Award-winning</a> iPhone 17s,  for the same price. </p><p>That also makes it over £100 / $100 more expensive than the older <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a> was at launch, £200 more expensive than the entertainment-focused Z Fold 8 and £620 more than Samsung’s flagship non-folding phone, the five-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a>. </p><h3 class="article-body__section" id="section-build"><span>Build</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Qjsq5mXG7KbMbGEWaT9kLG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 12" alt="Samsung Z Fold 8 Ultra smartphone on grey surface, on screen are apps and line drawing of cat" src="https://cdn.mos.cms.futurecdn.net/Qjsq5mXG7KbMbGEWaT9kLG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The price will be a hard pill to swallow for some, but there is no denying the Z Fold 8 Ultra feels premium and, dare we say, rugged (at least compared with past foldables we’ve tested). </p><div  class="fancy-box"><div class="fancy_box-title">Samsung Z Fold 8 Ultra tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="QqEN9hSqGrdcSFw2HmWTnH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 10" caption="" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/QqEN9hSqGrdcSFw2HmWTnH.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>6.5-inch (outer) + 8.0-inch (inner)</p><p class="fancy-box__body-text"><strong>Screen type</strong> Dynamic AMOLED, 120Hz</p><p class="fancy-box__body-text"><strong>Screen resolution </strong>2520 x 1080 (outer) + 2184 x 1968 (inner)</p><p class="fancy-box__body-text"><strong>Finishes </strong>x 4 (Blue Shadow, Silver Shadow, Jetblack, Mint)</p><p class="fancy-box__body-text"><strong>Operating system</strong> Android 17 (One UI 9)</p><p class="fancy-box__body-text"><strong>Storage </strong>256GB / 512GB / 1TB</p><p class="fancy-box__body-text"><strong>RAM</strong> 12GB (256GB/512GB models), 16GB (1TB model)</p></div></div><p>The final point is a particular surprise for the team, one of whom had the joy of watching his first-generation Z Fold handset break in his hand when he first tested the folding mechanism many moons ago. </p><p>This is mainly thanks to Samsung’s Flex Titanium Technology display tech. The tech places a thin alloy mesh and flexible titanium plate under the AMOLED screens, which lets the firm reduce the phone’s size while improving its folding mechanism’s usability and durability. </p><p>Gone are the days when you would wince and pray to the tech gods whenever you opened it up. Now the Z Fold’s mechanism feels solid and suitably easy to use without requiring uncomfortable levels of force.</p><p>Uniformity is also improved, and unlike past Samsung Fold phones, the inner display’s crease is close to unnoticeable, resulting in a more immersive experience, especially when playing media.</p><p>The rigidity, smaller dimensions and generally polished design make the Ultra feel premium – though be warned, its <a href="https://www.whathifi.com/advice/ip-ratings-explained-how-waterproof-are-your-headphones">IP45 rating </a>means it's still not beach or pool-ready, and won’t survive most aquatic adventures.</p><p>The only other downside is that it retains the Fold’s atypical form factor, which, while having benefits for movie fans, is still firmly focused on 'power users' who want to have multiple apps open at the same time. </p><p>The 21:9 aspect ratio 6.5-inch outer display is thinner than most normal phones and has intuitively placed power and volume controls on its side, and also houses its fingerprint scanner. </p><p>But its 8-inch inner screen is still decidedly square-shaped, and the two side-facing speakers are pretty easy to block if you turn it on its side to make the most of the extra real estate. Doing so will also force the internal hole-punch-design selfie camera to block part of the screen, even when watching 21:9 content.</p><p>This makes the smaller Z Fold 8 feel fresher and more attuned to media consumption, thanks to its new passport-sized 10:16 aspect ratio outer screen and 7.6-inch 4:3 landscape interior display.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="rmie9qsGoYr4637PegeThH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 11" alt="Samsung Z Fold 8 Ultra smartphone face down on grey surface showing rear camera array" src="https://cdn.mos.cms.futurecdn.net/rmie9qsGoYr4637PegeThH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Despite the power-user focus, the Fold 8 Ultra still houses several treats for movie and TV fans in particular.</p><p>The Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy chipset and 12GB of RAM ensure our review unit never stutters and is a speed demon with most processes – you’ll be able to game, edit spreadsheets and reels with zero issue. This is further aided by both screens’ variable refresh rate (VRR) 120Hz support.</p><p>For media, the phone doesn’t have the same Samsung ProScaler tech that wowed us on the Galaxy S26 Ultra. Instead, it relies on Samsung’s mobile Digital Natural Image engine (mDNIe) hardware. Rather than upscaling content, as ProScaler does, mDNIe uses advanced image processing to help the Ultra deliver more subtle and lifelike colours. Samsung specifically claims it’s “four times more accurate” than the older Z Fold 7. </p><p>Outside of this, both the Fold 8 Ultra’s screens support Samsung’s HDR10+ standard. The internal screen also has a staggering 3000 nits peak brightness. That’s 400 nits more than the older Fold 7. Combined with the handset’s Vision Booster feature, which adjusts contrast and the screen’s settings based on ambient light conditions, we never struggle to see what is onscreen, even in direct outdoor sunlight.</p><p><a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> support is also included, both for the inbuilt speakers and connected headphones – though you have to activate it in the Ultra’s settings.</p><p>Despite its 4.1mm slimness when unfolded, the phone’s battery is also reasonably sized. The 5000mAh cell is quoted as offering 27 hours of video playback from a single charge. That figure requires some sacrifices to the display’s brightness, but we still find ourselves only losing an average of four-to-seven per cent of the phone’s charge watching <a href="https://www.whathifi.com/netflix/review">Netflix</a> on our hour-long commute home each day, which is solid by mobile standards.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="qssHwtrvqQyipiKkyqxPRG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 02" alt="Samsung Z Fold 8 Ultra smartphone held in hand, on screen is What H-Fi? website" src="https://cdn.mos.cms.futurecdn.net/qssHwtrvqQyipiKkyqxPRG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s One UI software sits over its base Android 17 OS. The skin brings some useful features, but they’re mostly to do with AI and making the most of the second screen. These include the ability to have multiple apps open on the inner display, which can be a boon. </p><p>Whether it’s chatting on Slack with the spreadsheet you’re discussing open on the other side of the screen, or WhatsApping your friends with Google Maps open as you try to navigate your way to the pub you’re meeting at, there are plenty of moments it's useful – though we do occasionally find ourselves hankering for a stylus like the one seen on the S26 Ultra, especially when working with spreadsheets.</p><p>Outside of the split-screen functionality, Now Brief and Now Nudge are probably the most used features. The first feature pushes contextual information throughout your day, while Now Nudge, rather creepily, raids data from all the apps on your device and the cloud to offer contextual replies. </p><p>Finally, the Ultra comes with a competent camera set-up. On its back you’ll find a 200-megapixel main camera, a 50-megapixel ultra-wide (up from 12 megapixels on the Fold 7) and a 10-megapixel telephoto. It also features the same ProVisual Engine with advanced AP processing for Nightography video. </p><p>The Fold 8 has a downgraded set-up, featuring a basic 50MP main and secondary 50MP ultrawide lens. Both feature 10MP selfie cameras with a hole-punch design embedded in each screen.</p><p>Given our AV focus, we won’t delve into too much detail here, but the cameras are good, though not the best you’ll find at this end of the market. The Ultra can take captivating shots and is more than good enough for shooting video for social media – as evidenced by a number of Reels we've posted on our channels using it. </p><p>Stabilisation is solid, and low-light photography looks good and is generally noise-free. But Samsung’s processing is still a smidgeon aggressive for those who value realism. Unless you go full manual, it still can oversharpen slightly, especially compared with a modern iPhone or Pixel, and colours occasionally look a tad overbaked.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ussHKDyT7sXzQtUDWCagtG" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 07" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/ussHKDyT7sXzQtUDWCagtG.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p>The big question is, how does the Ultra perform as a home cinema in your hand? And here the answer is interesting. Our reviewers tested both of this year’s Fold phones and, despite the phones having the same nit count and upscaling powers, ended up using them fairly differently.</p><p>Side by side, playing <em>Crime 101 </em>in <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> on <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> on the unfolded screens, it is immediately clear both are cut from the same cloth. Colours are nicely rich, despite the low-light scene’s tricky nature, and there’s a pleasing level of dark detail throughout the cityscape.</p><p>But interestingly, the basic Z Fold 8 goes a smidgeon brighter in certain parts, with the night-time sky initially offering a tad more contrast than the Ultra.</p><p>We make next to no adjustments to the screen settings, outside of turning off the ambient light and colour temperature controls, to ensure uniformity, as Samsung has refreshingly set the screen to its natural, not vivid mode, out of the box.</p><p>Moving to <em>Ready Or Not 2</em> on <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, the phone’s AMOLED screen does a stellar job, delivering dark details that are lost on cheaper handsets, but it's the Fold 8 Ultra’s ability to retain colour volume, even in low light, that steals the show. </p><p>Avoiding spoilers, the viscera during a heated scene, mixing intense sections of light and dark elements, retains a pleasing level of realness, without ever being oversaturated. Skin tones as characters creep through the shadows retain a realistic warmth, never looking jaundiced or flat as they often can on phone screens.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="UsmxAFNvxMPrEmR3JSrVnH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 04" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/UsmxAFNvxMPrEmR3JSrVnH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p><em>Masters Of The Universe</em>, on Prime Video, continues the strong performance, with the intentionally bright, almost cartoony, colours of Eternia popping, but never veering too far toward becoming oversaturated. </p><p>If anything, the screen feels like it could go harder, especially when pushing the numerous explosions billowing around He-Man. Here, interestingly, the base Fold 8 appears to be willing to push the brightest part of the picture a little harder than the Ultra. But, as always, we’ll take finesse over bombastic artificiality any day of the week.</p><p>The upscaling is also solid. Switching to <em>Batman Begins, </em>the phone admirably sharpens the Caped Crusader, giving the film a wonderfully three-dimensional but never artificial feel. Movements in particular retain their weight, as we feel every one of Batman’s precise but heavy blows. It’s only when he switches to the Batmobile and begins racing across Gotham that we detect a hint of oversmoothing.</p><p>With episodes of <em>One Tree Hill</em> on Netflix, the upscaling can’t completely remove the fuzzy grain from the ageing millennial melodrama, and some black crush does creep into certain scenes. But the show looks leagues sharper, more three-dimensional and ultimately immersive than that which we find on most rivals.</p><p>Were it not for one big elephant in the room, we would wholeheartedly say that, for the most part, it feels like we’re watching a shrunk-down Samsung OLED. That elephant in the room is the aspect ratio. The tablet screen only offers a smidgeon more real estate than its smaller sibling. And taking advantage of it means putting up with giant black bars on the upper and lower edges, with the hole-punch camera intruding on what you’re watching.</p><p>Before, this was easier to put up with. But with the standard Fold 8 being cheaper and having a more entertainment-focused aspect ratio, for people who just want to watch media, it makes the more expensive Ultra a harder sell. </p><p>In fact, the lack of extra real estate garnered from unfolding the handset means that at times, especially when commuting (unless, say, we are reading a comic or book on Kindle), we regularly just use the front screen, with its much more movie-friendly 21:9 aspect ratio.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="SYjequcnpKWuSofSPRiYoH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 08" alt="Samsung Z Fold 8 Ultra smartphone unfolded on bookcase, on screen is What Hi-Fi? website page" src="https://cdn.mos.cms.futurecdn.net/SYjequcnpKWuSofSPRiYoH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Audio performance is an area where Samsung phones have proven to be good, but not best in class for a while – hence the four-star (and below) 'Sound' ratings on every handset we’ve reviewed since the Galaxy S23.</p><p>And this is largely because, outside Atmos and Spatial Audio, the firm doesn’t seem too bothered about improving its phones' musicality. This is a key reason Apple iPhones have dominated our Awards recently. </p><p>Does the Fold 8 Ultra reverse this trend?</p><p>Testing the audio with a pair of wired headphones using a USB-C to 3.5mm converter, the handset leaves a positive opening impression playing Philip Glass’s <em>Floe</em> on Apple Music.</p><p>There is a pleasing separation to every instrument as the demanding, rhythmically driven, harmonic progression strides forward. And the sound never feels out of control – an impressive feat considering how easy it is for the low-end, heavy bass synthesiser to overpower the more subtle string and flute sections.</p><p>As we move to 16 Horse Power’s <em>Sinnerman</em>, the phone’s focus on control continues. The handset accurately articulates the mid-heavy nature of the piece, retaining the track's intentionally swampy, raw, gritty Gothic Americana tone without pushing its own sonic signature on it.</p><p>But switching gears to the more energetic <em>Good To Your Earhole</em> (the all-analogue remaster, of course) by Funkadelic, the performance is a bit too tame. The attacking funk guitar doesn’t land with the intended scooped tone or have the rhythmic drive and precision we want. Our reviewers' feet remain firmly on the floor, rather than tapping along as they normally would, as a result.</p><p>Shifting to Led Zeppelin’s <em>Whole Lotta Love</em>,<em> </em>the phone once again plays it a little too safe; the crash of John Bonham’s drums entering the composition doesn’t have the weight and impact it should, showing the phone’s middling handling of dynamics and, dare we say, a lack of fun in the sound.</p><p>There’s nothing disastrously wrong with the audio. We just wish the Fold 8 Ultra was a bit braver, a bit more confident and ultimately a bit more exciting to listen to.</p><p>Switching to the handset’s speakers, the Fold 8 Ultra offers a nicely wide soundstage by phone standards. </p><p>The cars in<em> F1: The Movie</em> feel like they’re zig-zagging left to right with a precision and speed lacking on many phones. But the speakers are underpowered, lacking the low-end heft required to do the rumbling engines justice. </p><p>Musically, the sound is also too thin for enjoyable listening. Nine Inch Nails’ <em>The Day The World Went Away</em> sounds hollow and lacks its intended lumbering menace – though this is the case on nearly all the phone speakers we review.</p><p>The combination of factors makes the Z Fold 8 Ultra a reliable, albeit unremarkable, phone for audio.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="LyLXr9Hoomzy7nxHs4ennH" name="Samsung Galaxy Z Fold 8 Ultra (Future hands on) 03" alt="Samsung Z Fold 8 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/LyLXr9Hoomzy7nxHs4ennH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1 Drive To Survive)</span></figcaption></figure><p>The Galaxy Fold 8 Ultra is a competent phone that’s ideal for its target market: power users and ’80s-style business folk who need to edit spreadsheets on the go. It’s also a competent mobile entertainment device for people who like to watch films and TV while out and about. </p><p>But thanks to its productivity-focused form factor, the benefits to AV fans of the second, foldable screen aren’t as pronounced as they are on its cheaper sibling, the Galaxy Z Fold 8. Its safe but unremarkable audio also puts it behind modern iPhones for anyone on the hunt for a phone that can double as a portable music player. This all adds up to make it a good, but not perfect option for AV fans.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 4</li><li><strong>Features </strong>5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the Samsung Z Fold 8</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>iPhone 17</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong>Samsung Galaxy S26 Ultra</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>These are the best smartphones for music and movies</strong></a></p>
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                                                            <title><![CDATA[ Samsung Galaxy Z Fold 8 ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Foldable phones have intrigued us for many years now, but they’ve rarely nailed the AV experience in the way we'd hoped.</p><p>Having an expanding, tablet-style display that can neatly fold away and slip into a pocket should be a sure-fire hit for us; the concept lends itself well to taking movies on the go, in theory. But there’s been one sticking point that stops us from going all-in on ditching our “slab” phones in favour of these foldables: the aspect ratio.</p><p>That all changes with the Samsung Galaxy Z Fold 8, which has gone more movie-focused with its screen dimensions.</p><p>That’s not to say we haven’t enjoyed previous Samsung foldable phones – the <a href="https://www.whathifi.com/reviews/samsung-galaxy-z-fold-6-review">Z Fold 6</a> and <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a> were both impressive handsets for movies – but this totally redesigned smartphone takes Samsung’s Galaxy Z series in a whole new AV-focused direction, and it’s all the better for it.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="tmDhTVRUfr7kN2HH38Xewc" name="Galaxy Z Fold 8 (Future hands on) 07" alt="Samsung Galaxy Z Fold 8 smartphone leaning up against model yacht, showing back of unit and rear camera array" src="https://cdn.mos.cms.futurecdn.net/tmDhTVRUfr7kN2HH38Xewc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s Galaxy Z Fold smartphones have always been expensive, and the Fold 8 is no exception. At £1699 / $1899 / AU$2699 for the starting 256GB configuration, this phone is best avoided if you’re looking to stick to a strict budget.</p><p>Samsung also offers the handset in a 512GB storage option for £2069 / $2100 / AU$3299, and a 1TB option for £2239 / $2700 / AU$3599. It’s worth noting that the 1TB model is the only one to feature 16GB of RAM, while the others sport 12GB of RAM.</p><p>Interestingly, the Z Fold 8 launches at a slightly lower price than the Z Fold 7 (£1799 / $1700 / AU$2899); however, that is because the Z Fold 8 isn’t technically this year’s equivalent of the Z Fold 7. That honour goes to the Z Fold 8 Ultra, which starts at £1899 / $2099 / AU$2999.</p><p>Looking at the wider smartphone market, we reviewed the five-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a> at £1279 / $1300 / AU$1799, and the iPhone 17 Pro (review incoming) can be found for £1099 / $1099 / AU$1199. For a more like-for-like foldable comparison, Google’s new <a href="https://www.whathifi.com/smartphones-tablets/smartphones/googles-new-pixel-11-lineup-features-super-bright-oled-displays-and-spatial-audio-support">Pixel 11 Pro Fold</a> starts at £1799 / $1899 / AU$2799.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="puYcjN5tXEQ8qi2rVvQACd" name="Galaxy Z Fold 8 (Future hands on) 08" alt="Samsung Galaxy Z Fold 8 smartphone unfolded lying flat on wooden table" src="https://cdn.mos.cms.futurecdn.net/puYcjN5tXEQ8qi2rVvQACd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Galaxy Z Fold 8 is the biggest departure from Samsung’s foldable formula to date. The slender folded and square(ish) tablet-style unfolded form factor is traded for a stockier, more compact design this year.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung Galaxy Z Fold 8 tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RqNX2caodGxk9YYSUs2Tfc" name="Galaxy Z Fold 8 (Future hands on) 01" caption="" alt="Samsung Galaxy Z Fold 8 smartphone" src="https://cdn.mos.cms.futurecdn.net/RqNX2caodGxk9YYSUs2Tfc.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> Cover: 5.5-inch, main: 7.6-inch</p><p class="fancy-box__body-text"><strong>Screen type</strong> Dynamic AMOLED</p><p class="fancy-box__body-text"><strong>HDR </strong>HDR10+, HDR10</p><p class="fancy-box__body-text"><strong>Screen resolution </strong>Cover: 1248 x 1972 (428ppi), main: 1848 x 2448 (404ppi)</p><p class="fancy-box__body-text"><strong>Finishes</strong> Lavender, Cream, Graphite and Pistachio (Samsung store exclusive)</p><p class="fancy-box__body-text"><strong>Operating system </strong>Android 17 (One UI 9)</p><p class="fancy-box__body-text"><strong>Storage </strong>256GB/12GB, 512GB/12GB, 1TB/16GB</p></div></div><p>When folded, the Z Fold 8 takes on a passport-like shape, which is surprisingly charming and satisfying to use. The 5.5-inch cover display is ideal for brief tasks – think quickly typing out a text or finding a track on your streaming service of choice – whereas the internal 7.6-inch screen is best suited for entertainment and web browsing.</p><p>We’ll dig further into the displays shortly, but for now we have to marvel at how thin the phone is. At 9.7mm when folded, the Z Fold 8 is only slightly thicker than the Galaxy S26 Ultra, and at just 4.7mm unfolded, the phone is barely thicker than the USB-C socket on the bottom of the device.</p><p>On the other edges you’ll find a combination power/lock button with an integrated fingerprint sensor and a volume rocker.</p><p>Samsung is also challenging the notion that foldable phones are fragile, as it's clad the Fold 8 in tough materials that should ward off dings and scratches. The cover display features a Gorilla Glass Victus Ceramic 3 coating, whereas the back glass is covered in Gorilla Glass Victus 2.</p><p>The metal frame is constructed from Samsung’s upgraded Armour Aluminium material, so the phone should resist the odd drop, but we won’t be throwing our review unit on the floor any time soon.</p><p>Samsung has drastically reduced the crease that runs down the centre of the display. This is thanks to the new Flex Titanium Technology display structure, which now incorporates a thin titanium mesh layer and flexible titanium plates below the AMOLED panel.</p><p>This has been implemented to improve display uniformity, enhance structural rigidity, and reduce air pockets beneath the display. While it’s difficult to say in the short term, this should ensure that the display isn’t compromised by a deep crease the more it's used.</p><p>Here is where we should also mention that the Z Fold 8’s new hinge feels much smoother and slicker to operate than the Z Fold 7’s. Less force is required to pry the two halves apart, and the folding mechanism feels buttery smooth.</p><p>The Z Fold 8 comes in four finishes; ours is the calming Lavender shade, though you’ll also find the Graphite and Cream finishes widely available. Samsung also sells a Pistachio version through its official channels.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Cs9DyVASdTJfZjhgNmBNJd" name="Galaxy Z Fold 8 (Future hands on) 02" alt="Samsung Galaxy Z Fold 8 smartphone held in hand showing back with rear camera array" src="https://cdn.mos.cms.futurecdn.net/Cs9DyVASdTJfZjhgNmBNJd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Stop us if you’ve heard this before, but this is yet another feature-packed handset from Samsung.</p><p>We’ll begin with the AV-focused specs, starting with the displays. The Z Fold 8’s 5.5-inch Dynamic LTPO AMOLED 2X cover screen sports a 1248 x 1972 resolution with a pixel density of 428ppi and a 1-120Hz variable refresh rate.</p><p>The more compelling of the two displays, however, is the interior one. It’s a 7.6-inch Foldable Dynamic LTPO AMOLED 2X display, with a 1848 x 2448 resolution and a 404ppi pixel density. Samsung claims that it can reach an impressive peak brightness of 3000 nits, and its 1-120Hz variable refresh rate makes for smooth scrolling and gaming.</p><p>However, the new aspect ratio is what truly makes this a killer portable AV machine. Samsung has switched to a 4:3 aspect ratio on the Z Fold 8, which means that the letterboxing bars above and below most content have been significantly shrunken down compared with the previous generation of Z Fold devices.</p><p>While the size of the content on screen isn’t drastically different to the Z Fold 7, the smaller bars mean that content fills more of the screen, resulting in a more immersive experience, and it generally means that more of that big internal screen is put to use.</p><p>And while it may not be the most common use for this phone, older 4:3 content (think TV shows from the early 2000s and before) looks absolutely fantastic, as it fills the entire display with no black bars at all.</p><p><a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> – the latter supported via headphones and the stereo speakers – flesh out the AV features, and while we don’t have Dolby Vision support here, that’s to be expected given Samsung prefers to push its HDR10+ rival.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="nVaujEGJqqwSHsn2E47Yxc" name="Galaxy Z Fold 8 (Future hands on) 05" alt="Samsung Galaxy Z Fold 8 smartphone held in hand unfolded showing app screen" src="https://cdn.mos.cms.futurecdn.net/nVaujEGJqqwSHsn2E47Yxc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Z Fold 8 is powered by Qualcomm’s latest Snapdragon 8 Elite Gen 5 for Galaxy processor, backed by either 12GB or 16GB of RAM depending on your storage configuration. This underpins the Android 17 software experience, which is delivered via Samsung’s One UI 9 software platform. It’s worth noting here that Samsung is promising up to seven years of software updates.</p><p>In practice, the Z Fold 8 is very responsive and slick to use. Apps load quickly, and the 120Hz refresh rate makes scrolling and app animations buttery smooth.</p><p>One area in which the Z Fold 8 lags slightly behind the other Samsung smartphones we’ve tested recently is in the number of cameras. It features just four cameras: two rear cameras and two selfie cameras. </p><p>The duo of rear cameras includes a 50MP main sensor and a 50MP ultrawide camera, while the main display’s selfie camera is a 10MP ultrawide camera. The cover display features a 10MP wide camera, although we found very little use for it when the main cameras are on hand for selfie duties. </p><p>Unfolding the phone and flipping it around allows us to use the cover screen as a viewfinder, which has been a godsend for selfies with friends, and even for shooting videos for our social channels.</p><p>As this is a modern Samsung smartphone, you can expect a raft of Galaxy AI features. This includes the expected suite of auto translation, writing prompts and photo editing tools, as well as Samsung’s Now Brief app, which can deliver contextual information based on your routines and information from throughout your calendars, texts, email inboxes and more. </p><p>There's an exhaustive list of features, and they can sound overwhelming, but Samsung has done a good job of integrating them into the operating system fairly naturally.</p><p>However, there’s one AI-backed feature that seems to have been removed this year, and unfortunately it was the best aspect of recent Samsung smartphones. ProScaler – the video upscaling feature we’ve raved about on other Samsung handsets – hasn’t been mentioned in the same breath as the Z Fold 8 by Samsung, and while we’ve quizzed the brand a couple of times to check if it’s been quietly included on the Fold 8, we’re yet to get an answer.</p><p>Finally, we should mention battery life and charging. Samsung has implemented a new 4800mAh silicon carbon battery, which is split across the two halves of the Fold 8, and it can be charged quickly with 45W wired USB-C charging or 20W wireless charging.</p><p>Battery life has been incredibly solid throughout our testing, with the phone lasting well over a day even under our video-heavy testing procedures. </p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zBdtRGZSdwtSkVpf2xyuWd" name="Galaxy Z Fold 8 (Future hands on) 04" alt="Samsung Galaxy Z Fold 8 smartphone unfolded and held in hand, on screen are birds" src="https://cdn.mos.cms.futurecdn.net/zBdtRGZSdwtSkVpf2xyuWd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This is a phone that’s been designed for content consumption, which has naturally inspired us to put it through its paces to ensure its picture performance is worthy of its considerable price tag.</p><p>The good news is that watching movies on that expansive foldable screen really is a joy; however, we need to make a few tweaks from the default settings to ensure that it performs at its best. We switch to the natural colour profile for our testing, and turn off auto brightness in favour of the extra brightness.</p><p>With these settings dialled in, the Z Fold 8 delivers a sharp, colourful and solid image that is impressively impactful considering it can easily fit into your pocket. Streaming <em>Superman </em>on HBO Max reveals a bright, punchy image that suits the exciting content well; the blues, reds and yellows of Superman’s suit are especially eye-catching.</p><p>These colours can sometimes be a touch too excitable, especially when it comes to the slightly rosy skin tones of some characters. That said, the Samsung’s natural colour preset is definitely more balanced than the vivid alternative. </p><p>As Superman zips around the air above Metropolis, we find that motion – a noted shortcoming of the Z Fold 7 – is handled very well. We don’t find judder noticeable throughout any of our testing, and we could even accuse the Fold 8 of being a little too slick at times, though that doesn’t break our immersion.</p><p>Switching to the dark and gritty <em>Crime 101 </em>on <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> in HDR10+, the Fold 8’s contrast capabilities become quickly apparent. The shimmering lights of Los Angeles offer punchy bursts of brightness against the night sky, and there is a tangible sense of depth and solidity to the city skyline that makes it all feel impressively immersive.</p><p>Much like the Galaxy S26 Ultra, the Z Fold 8 feels like a little Samsung OLED TV here, as it shares some characteristics with the brand’s five-star S99H TV.</p><p>Interestingly, the Z Fold 8 handles dark detail like a Samsung TV too. That’s to say that some detail is sacrificed to maintain the solidity of shadows and general black depths. </p><p>While a touch more dark detail would be nice, it does mean that the moody shadows present throughout the opening sequence of this film are conveyed with integrity.</p><p>Overall, the Z Fold 8 serves up a very enjoyable cinematic experience that almost makes us forget that we can snap the screen closed at any moment.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Y6o5GWy9hfrjvmBiidKZwc" name="Galaxy Z Fold 8 (Future hands on) 09" alt="Samsung Galaxy Z Fold 8 smartphone on its edge on wooden table, Samsung logo is visible on nearest edge" src="https://cdn.mos.cms.futurecdn.net/Y6o5GWy9hfrjvmBiidKZwc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As is the case with many recent Samsung smartphones, the sound performance isn’t quite on par with the picture. That’s not to say that the Z Fold 8 gets things explicitly wrong, but it doesn’t go above and beyond in the same way that Apple and Sony smartphones do.</p><p>Plugging a pair of wired headphones into the Fold 8 via our trusty USB-C to 3.5mm adapter – unsurprisingly there’s no headphone jack built in here – and streaming from <a href="https://www.whathifi.com/apple/music/review">Apple Music</a>, we find that this Samsung phone really doesn’t put a foot wrong.</p><p>Detail levels and the clarity of vocals and instruments alike are all very impressive, and the placement of sounds is also handled well. There’s generally a good sense of space and openness to the sound; however, switching on Dolby Atmos makes this even more evident. You do sacrifice some focus with this setting applied, but it’s not a detrimental tradeoff by any means.</p><p>Timing is solid, and dynamics are good too. Even so, the Samsung doesn’t feel like it's trying all that hard to impress.</p><p>Swapping to an <a href="https://www.whathifi.com/reviews/apple-iphone-16-pro">Apple iPhone 16 Pro Max</a> or the Sony Xperia 1 VIII (review coming soon) reveals a warmer, richer and more textured sound, with a particular focus on dynamics that Samsung seems to neglect in its smartphones. </p><p>Swapping to the speakers, and the Z Fold 8 does have a smattering of positive attributes worth celebrating. The sheer size of the device means that the stereo speakers are separated to an extent that sound has a surprising sense of scale and punch, and the speakers can also go quite loud.</p><p>Switching Dolby Atmos on once again, we find that the Z Fold 8’s positioning of sounds is really quite impressive </p><p>At their maximum volume, a little bit of fuzz and distortion can creep in, but this is only really evident with the volume cranked all the way up. </p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="4TGDVqYEpS53vGu9qaJNnc" name="Galaxy Z Fold 8 (Future hands on) 03" alt="Samsung Galaxy Z Fold 8 smartphone unfolded held in hand, on screen are birds flying over countryside" src="https://cdn.mos.cms.futurecdn.net/4TGDVqYEpS53vGu9qaJNnc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Samsung Galaxy Z Fold 8 is the most compelling foldable phone we’ve tested to date. The fun and functional new form factor is a pleasure to use, and the enhanced screen uniformity and durability should soothe the nerves of those reluctant to embrace the folding format.</p><p>It also happens to be a stellar portable movie-watching device. That bright, colourful and contrast-rich OLED display makes up for a few audio-related shortcomings, although it’s hard to ignore that substantial price tag.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound </strong>4</li><li><strong>Features</strong> 5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the Samsung Galaxy Z Fold 8 Ultra</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong>Samsung Galaxy S26 Ultra</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>Thes are the best smartphones for music and movies</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8</link>
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                            <![CDATA[ Samsung has redesigned the Z Fold with a more movie-friendly design, but has it succeeded? ]]>
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                                                                        <pubDate>Tue, 18 Aug 2026 14:36:35 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Alastair Stevenson ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Galaxy Z Fold 8 smartphone]]></media:description>                                                            <media:text><![CDATA[Samsung Galaxy Z Fold 8 smartphone]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Galaxy Z Fold 8 smartphone]]></media:title>
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                                <p>Foldable phones have intrigued us for many years now, but they’ve rarely nailed the AV experience in the way we'd hoped.</p><p>Having an expanding, tablet-style display that can neatly fold away and slip into a pocket should be a sure-fire hit for us; the concept lends itself well to taking movies on the go, in theory. But there’s been one sticking point that stops us from going all-in on ditching our “slab” phones in favour of these foldables: the aspect ratio.</p><p>That all changes with the Samsung Galaxy Z Fold 8, which has gone more movie-focused with its screen dimensions.</p><p>That’s not to say we haven’t enjoyed previous Samsung foldable phones – the <a href="https://www.whathifi.com/reviews/samsung-galaxy-z-fold-6-review">Z Fold 6</a> and <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a> were both impressive handsets for movies – but this totally redesigned smartphone takes Samsung’s Galaxy Z series in a whole new AV-focused direction, and it’s all the better for it.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="tmDhTVRUfr7kN2HH38Xewc" name="Galaxy Z Fold 8 (Future hands on) 07" alt="Samsung Galaxy Z Fold 8 smartphone leaning up against model yacht, showing back of unit and rear camera array" src="https://cdn.mos.cms.futurecdn.net/tmDhTVRUfr7kN2HH38Xewc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s Galaxy Z Fold smartphones have always been expensive, and the Fold 8 is no exception. At £1699 / $1899 / AU$2699 for the starting 256GB configuration, this phone is best avoided if you’re looking to stick to a strict budget.</p><p>Samsung also offers the handset in a 512GB storage option for £2069 / $2100 / AU$3299, and a 1TB option for £2239 / $2700 / AU$3599. It’s worth noting that the 1TB model is the only one to feature 16GB of RAM, while the others sport 12GB of RAM.</p><p>Interestingly, the Z Fold 8 launches at a slightly lower price than the Z Fold 7 (£1799 / $1700 / AU$2899); however, that is because the Z Fold 8 isn’t technically this year’s equivalent of the Z Fold 7. That honour goes to the Z Fold 8 Ultra, which starts at £1899 / $2099 / AU$2999.</p><p>Looking at the wider smartphone market, we reviewed the five-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a> at £1279 / $1300 / AU$1799, and the iPhone 17 Pro (review incoming) can be found for £1099 / $1099 / AU$1199. For a more like-for-like foldable comparison, Google’s new <a href="https://www.whathifi.com/smartphones-tablets/smartphones/googles-new-pixel-11-lineup-features-super-bright-oled-displays-and-spatial-audio-support">Pixel 11 Pro Fold</a> starts at £1799 / $1899 / AU$2799.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="puYcjN5tXEQ8qi2rVvQACd" name="Galaxy Z Fold 8 (Future hands on) 08" alt="Samsung Galaxy Z Fold 8 smartphone unfolded lying flat on wooden table" src="https://cdn.mos.cms.futurecdn.net/puYcjN5tXEQ8qi2rVvQACd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Galaxy Z Fold 8 is the biggest departure from Samsung’s foldable formula to date. The slender folded and square(ish) tablet-style unfolded form factor is traded for a stockier, more compact design this year.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung Galaxy Z Fold 8 tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RqNX2caodGxk9YYSUs2Tfc" name="Galaxy Z Fold 8 (Future hands on) 01" caption="" alt="Samsung Galaxy Z Fold 8 smartphone" src="https://cdn.mos.cms.futurecdn.net/RqNX2caodGxk9YYSUs2Tfc.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> Cover: 5.5-inch, main: 7.6-inch</p><p class="fancy-box__body-text"><strong>Screen type</strong> Dynamic AMOLED</p><p class="fancy-box__body-text"><strong>HDR </strong>HDR10+, HDR10</p><p class="fancy-box__body-text"><strong>Screen resolution </strong>Cover: 1248 x 1972 (428ppi), main: 1848 x 2448 (404ppi)</p><p class="fancy-box__body-text"><strong>Finishes</strong> Lavender, Cream, Graphite and Pistachio (Samsung store exclusive)</p><p class="fancy-box__body-text"><strong>Operating system </strong>Android 17 (One UI 9)</p><p class="fancy-box__body-text"><strong>Storage </strong>256GB/12GB, 512GB/12GB, 1TB/16GB</p></div></div><p>When folded, the Z Fold 8 takes on a passport-like shape, which is surprisingly charming and satisfying to use. The 5.5-inch cover display is ideal for brief tasks – think quickly typing out a text or finding a track on your streaming service of choice – whereas the internal 7.6-inch screen is best suited for entertainment and web browsing.</p><p>We’ll dig further into the displays shortly, but for now we have to marvel at how thin the phone is. At 9.7mm when folded, the Z Fold 8 is only slightly thicker than the Galaxy S26 Ultra, and at just 4.7mm unfolded, the phone is barely thicker than the USB-C socket on the bottom of the device.</p><p>On the other edges you’ll find a combination power/lock button with an integrated fingerprint sensor and a volume rocker.</p><p>Samsung is also challenging the notion that foldable phones are fragile, as it's clad the Fold 8 in tough materials that should ward off dings and scratches. The cover display features a Gorilla Glass Victus Ceramic 3 coating, whereas the back glass is covered in Gorilla Glass Victus 2.</p><p>The metal frame is constructed from Samsung’s upgraded Armour Aluminium material, so the phone should resist the odd drop, but we won’t be throwing our review unit on the floor any time soon.</p><p>Samsung has drastically reduced the crease that runs down the centre of the display. This is thanks to the new Flex Titanium Technology display structure, which now incorporates a thin titanium mesh layer and flexible titanium plates below the AMOLED panel.</p><p>This has been implemented to improve display uniformity, enhance structural rigidity, and reduce air pockets beneath the display. While it’s difficult to say in the short term, this should ensure that the display isn’t compromised by a deep crease the more it's used.</p><p>Here is where we should also mention that the Z Fold 8’s new hinge feels much smoother and slicker to operate than the Z Fold 7’s. Less force is required to pry the two halves apart, and the folding mechanism feels buttery smooth.</p><p>The Z Fold 8 comes in four finishes; ours is the calming Lavender shade, though you’ll also find the Graphite and Cream finishes widely available. Samsung also sells a Pistachio version through its official channels.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Cs9DyVASdTJfZjhgNmBNJd" name="Galaxy Z Fold 8 (Future hands on) 02" alt="Samsung Galaxy Z Fold 8 smartphone held in hand showing back with rear camera array" src="https://cdn.mos.cms.futurecdn.net/Cs9DyVASdTJfZjhgNmBNJd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Stop us if you’ve heard this before, but this is yet another feature-packed handset from Samsung.</p><p>We’ll begin with the AV-focused specs, starting with the displays. The Z Fold 8’s 5.5-inch Dynamic LTPO AMOLED 2X cover screen sports a 1248 x 1972 resolution with a pixel density of 428ppi and a 1-120Hz variable refresh rate.</p><p>The more compelling of the two displays, however, is the interior one. It’s a 7.6-inch Foldable Dynamic LTPO AMOLED 2X display, with a 1848 x 2448 resolution and a 404ppi pixel density. Samsung claims that it can reach an impressive peak brightness of 3000 nits, and its 1-120Hz variable refresh rate makes for smooth scrolling and gaming.</p><p>However, the new aspect ratio is what truly makes this a killer portable AV machine. Samsung has switched to a 4:3 aspect ratio on the Z Fold 8, which means that the letterboxing bars above and below most content have been significantly shrunken down compared with the previous generation of Z Fold devices.</p><p>While the size of the content on screen isn’t drastically different to the Z Fold 7, the smaller bars mean that content fills more of the screen, resulting in a more immersive experience, and it generally means that more of that big internal screen is put to use.</p><p>And while it may not be the most common use for this phone, older 4:3 content (think TV shows from the early 2000s and before) looks absolutely fantastic, as it fills the entire display with no black bars at all.</p><p><a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> – the latter supported via headphones and the stereo speakers – flesh out the AV features, and while we don’t have Dolby Vision support here, that’s to be expected given Samsung prefers to push its HDR10+ rival.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="nVaujEGJqqwSHsn2E47Yxc" name="Galaxy Z Fold 8 (Future hands on) 05" alt="Samsung Galaxy Z Fold 8 smartphone held in hand unfolded showing app screen" src="https://cdn.mos.cms.futurecdn.net/nVaujEGJqqwSHsn2E47Yxc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Z Fold 8 is powered by Qualcomm’s latest Snapdragon 8 Elite Gen 5 for Galaxy processor, backed by either 12GB or 16GB of RAM depending on your storage configuration. This underpins the Android 17 software experience, which is delivered via Samsung’s One UI 9 software platform. It’s worth noting here that Samsung is promising up to seven years of software updates.</p><p>In practice, the Z Fold 8 is very responsive and slick to use. Apps load quickly, and the 120Hz refresh rate makes scrolling and app animations buttery smooth.</p><p>One area in which the Z Fold 8 lags slightly behind the other Samsung smartphones we’ve tested recently is in the number of cameras. It features just four cameras: two rear cameras and two selfie cameras. </p><p>The duo of rear cameras includes a 50MP main sensor and a 50MP ultrawide camera, while the main display’s selfie camera is a 10MP ultrawide camera. The cover display features a 10MP wide camera, although we found very little use for it when the main cameras are on hand for selfie duties. </p><p>Unfolding the phone and flipping it around allows us to use the cover screen as a viewfinder, which has been a godsend for selfies with friends, and even for shooting videos for our social channels.</p><p>As this is a modern Samsung smartphone, you can expect a raft of Galaxy AI features. This includes the expected suite of auto translation, writing prompts and photo editing tools, as well as Samsung’s Now Brief app, which can deliver contextual information based on your routines and information from throughout your calendars, texts, email inboxes and more. </p><p>There's an exhaustive list of features, and they can sound overwhelming, but Samsung has done a good job of integrating them into the operating system fairly naturally.</p><p>However, there’s one AI-backed feature that seems to have been removed this year, and unfortunately it was the best aspect of recent Samsung smartphones. ProScaler – the video upscaling feature we’ve raved about on other Samsung handsets – hasn’t been mentioned in the same breath as the Z Fold 8 by Samsung, and while we’ve quizzed the brand a couple of times to check if it’s been quietly included on the Fold 8, we’re yet to get an answer.</p><p>Finally, we should mention battery life and charging. Samsung has implemented a new 4800mAh silicon carbon battery, which is split across the two halves of the Fold 8, and it can be charged quickly with 45W wired USB-C charging or 20W wireless charging.</p><p>Battery life has been incredibly solid throughout our testing, with the phone lasting well over a day even under our video-heavy testing procedures. </p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zBdtRGZSdwtSkVpf2xyuWd" name="Galaxy Z Fold 8 (Future hands on) 04" alt="Samsung Galaxy Z Fold 8 smartphone unfolded and held in hand, on screen are birds" src="https://cdn.mos.cms.futurecdn.net/zBdtRGZSdwtSkVpf2xyuWd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This is a phone that’s been designed for content consumption, which has naturally inspired us to put it through its paces to ensure its picture performance is worthy of its considerable price tag.</p><p>The good news is that watching movies on that expansive foldable screen really is a joy; however, we need to make a few tweaks from the default settings to ensure that it performs at its best. We switch to the natural colour profile for our testing, and turn off auto brightness in favour of the extra brightness.</p><p>With these settings dialled in, the Z Fold 8 delivers a sharp, colourful and solid image that is impressively impactful considering it can easily fit into your pocket. Streaming <em>Superman </em>on HBO Max reveals a bright, punchy image that suits the exciting content well; the blues, reds and yellows of Superman’s suit are especially eye-catching.</p><p>These colours can sometimes be a touch too excitable, especially when it comes to the slightly rosy skin tones of some characters. That said, the Samsung’s natural colour preset is definitely more balanced than the vivid alternative. </p><p>As Superman zips around the air above Metropolis, we find that motion – a noted shortcoming of the Z Fold 7 – is handled very well. We don’t find judder noticeable throughout any of our testing, and we could even accuse the Fold 8 of being a little too slick at times, though that doesn’t break our immersion.</p><p>Switching to the dark and gritty <em>Crime 101 </em>on <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> in HDR10+, the Fold 8’s contrast capabilities become quickly apparent. The shimmering lights of Los Angeles offer punchy bursts of brightness against the night sky, and there is a tangible sense of depth and solidity to the city skyline that makes it all feel impressively immersive.</p><p>Much like the Galaxy S26 Ultra, the Z Fold 8 feels like a little Samsung OLED TV here, as it shares some characteristics with the brand’s five-star S99H TV.</p><p>Interestingly, the Z Fold 8 handles dark detail like a Samsung TV too. That’s to say that some detail is sacrificed to maintain the solidity of shadows and general black depths. </p><p>While a touch more dark detail would be nice, it does mean that the moody shadows present throughout the opening sequence of this film are conveyed with integrity.</p><p>Overall, the Z Fold 8 serves up a very enjoyable cinematic experience that almost makes us forget that we can snap the screen closed at any moment.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Y6o5GWy9hfrjvmBiidKZwc" name="Galaxy Z Fold 8 (Future hands on) 09" alt="Samsung Galaxy Z Fold 8 smartphone on its edge on wooden table, Samsung logo is visible on nearest edge" src="https://cdn.mos.cms.futurecdn.net/Y6o5GWy9hfrjvmBiidKZwc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As is the case with many recent Samsung smartphones, the sound performance isn’t quite on par with the picture. That’s not to say that the Z Fold 8 gets things explicitly wrong, but it doesn’t go above and beyond in the same way that Apple and Sony smartphones do.</p><p>Plugging a pair of wired headphones into the Fold 8 via our trusty USB-C to 3.5mm adapter – unsurprisingly there’s no headphone jack built in here – and streaming from <a href="https://www.whathifi.com/apple/music/review">Apple Music</a>, we find that this Samsung phone really doesn’t put a foot wrong.</p><p>Detail levels and the clarity of vocals and instruments alike are all very impressive, and the placement of sounds is also handled well. There’s generally a good sense of space and openness to the sound; however, switching on Dolby Atmos makes this even more evident. You do sacrifice some focus with this setting applied, but it’s not a detrimental tradeoff by any means.</p><p>Timing is solid, and dynamics are good too. Even so, the Samsung doesn’t feel like it's trying all that hard to impress.</p><p>Swapping to an <a href="https://www.whathifi.com/reviews/apple-iphone-16-pro">Apple iPhone 16 Pro Max</a> or the Sony Xperia 1 VIII (review coming soon) reveals a warmer, richer and more textured sound, with a particular focus on dynamics that Samsung seems to neglect in its smartphones. </p><p>Swapping to the speakers, and the Z Fold 8 does have a smattering of positive attributes worth celebrating. The sheer size of the device means that the stereo speakers are separated to an extent that sound has a surprising sense of scale and punch, and the speakers can also go quite loud.</p><p>Switching Dolby Atmos on once again, we find that the Z Fold 8’s positioning of sounds is really quite impressive </p><p>At their maximum volume, a little bit of fuzz and distortion can creep in, but this is only really evident with the volume cranked all the way up. </p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="4TGDVqYEpS53vGu9qaJNnc" name="Galaxy Z Fold 8 (Future hands on) 03" alt="Samsung Galaxy Z Fold 8 smartphone unfolded held in hand, on screen are birds flying over countryside" src="https://cdn.mos.cms.futurecdn.net/4TGDVqYEpS53vGu9qaJNnc.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Samsung Galaxy Z Fold 8 is the most compelling foldable phone we’ve tested to date. The fun and functional new form factor is a pleasure to use, and the enhanced screen uniformity and durability should soothe the nerves of those reluctant to embrace the folding format.</p><p>It also happens to be a stellar portable movie-watching device. That bright, colourful and contrast-rich OLED display makes up for a few audio-related shortcomings, although it’s hard to ignore that substantial price tag.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound </strong>4</li><li><strong>Features</strong> 5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the Samsung Galaxy Z Fold 8 Ultra</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra"><strong>Samsung Galaxy S26 Ultra</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>Thes are the best smartphones for music and movies</strong></a></p>
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                                                            <title><![CDATA[ How to connect your phone to your TV: a simple guide to casting and mirroring ]]></title>
                                                                                                <dc:content><![CDATA[ <p>There are plenty of reasons you might want to connect your phone to your TV.</p><p>Perhaps you’re watching something on your handset and want to transfer it to the bigger screen in your living room; maybe you want a big display to show off the snaps from your latest holiday; or you might want to play some music via your TV.</p><p>Whatever you’re trying to achieve, there’s generally a way to do it. Allow us to show you how.</p><h3 class="article-body__section" id="section-cast-video-from-your-phone"><span>Cast video from your phone</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Ye6RZFQc3RuoDWmCsspefh" name="Casting" alt="A photo of an iPhone being held in front of a TV. On the phone screen is the Google Cast menu with a list of devices." src="https://cdn.mos.cms.futurecdn.net/Ye6RZFQc3RuoDWmCsspefh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you want to watch a video from your phone on the big screen, casting is usually the easiest and best way to do it.</p><p>Rather than sending everything on your phone's screen to the TV, casting tells the TV to play the content itself, with your phone essentially acting like a remote control. That means you can usually carry on using your phone without interrupting playback, and in many cases you can even turn its screen off while the video continues playing.</p><p>Google's technology is now called Google Cast, although you might still see it referred to as Chromecast.</p><p>Google Cast is built into Chromecast devices, the Google TV Streamer and TVs running Google TV or Android TV. In the UK, that includes compatible TVs from brands such as Sony, Philips and TCL.</p><p>Other manufacturers have also added Google Cast to some models: newer LG TVs support it, for example, while compatible Panasonic Android TVs do, too.</p><p>But don't assume that every TV from a particular brand supports Google Cast: Samsung’s Tizen TVs, Hisense's VIDAA TVs and Panasonic's Fire TV models, for example, use different systems.</p><p>If your TV doesn't support Google Cast, don't worry: you may still be able to send content to it using AirPlay or the manufacturer's own casting/mirroring system.</p><h2 id="how-to-cast-a-video">How to cast a video</h2><p>First, make sure your phone and TV are connected to the same wi-fi network. Then open the app containing the video you want to watch and look for the Cast icon – it's a little rectangle with three curved lines in the corner.</p><p>Tap it, select your TV from the list of available devices, and the video should start playing on the TV.</p><p>Once you're connected, your phone becomes a convenient remote control: you can pause, skip and adjust playback from the app, while the TV does the actual streaming.</p><p>The catch is that the app needs to support casting. Netflix, Amazon Prime Video, Disney Plus, YouTube, BBC iPlayer and many other popular streaming services do, but you won't necessarily find a Cast button in every app.</p><p>If there isn't one, you might be able to use screen mirroring instead, but some apps restrict this, too. Sky Go, for example, doesn't support casting of any kind, so you can't simply send its live football or other content from your phone to a Cast-equipped TV.</p><h2 id="what-about-iphone">What about iPhone?</h2><p>iPhone users can also use Google Cast with compatible apps and TVs, but Apple's own AirPlay system is also an option if you have an AirPlay-compatible TV or an <a href="https://www.whathifi.com/reviews/apple-tv-4k-3rd-generation">Apple TV 4K</a> streamer.</p><p>The principle is much the same: start playing a video, tap the AirPlay button (a rectangle with a triangle pointing into it) and select your TV. Your iPhone and TV generally need to be on the same wi-fi network.</p><p>So, as a rule of thumb: if the app has a Cast or AirPlay button, use it. It's generally a better option for watching video on your TV than mirroring your entire phone screen.</p><h3 class="article-body__section" id="section-mirror-your-phone-screen"><span>Mirror your phone screen</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="qs6vkEkfdrVu2uLjrPPpoh" name="Mirroring" alt="A photo of an iPhone being held in front of a TV. ON the phone screen is the Mirroring menu." src="https://cdn.mos.cms.futurecdn.net/qs6vkEkfdrVu2uLjrPPpoh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If the app you want to use doesn't support casting, or you simply want to show something that's on your phone rather than stream a particular video, screen mirroring is the next option.</p><p>As the name suggests, mirroring shows what's happening on your phone's screen on your TV. Open a website, look through your photos or start an app on your phone, and you'll see the same thing on the big screen. It's particularly useful for things that don't have a dedicated TV app or don't offer a Cast button.</p><p>The exact method depends on your phone and TV. iPhone uses Apple's AirPlay system, while Android phones can use different systems depending on the manufacturer. Samsung calls its version Smart View, for example, while LG uses Screen Share on compatible models.</p><h2 id="how-to-mirror-your-phone">How to mirror your phone</h2><p>On an iPhone, make sure your phone and TV are connected to the same wi-fi network, then open Control Centre, tap Screen Mirroring (the icon with two rectangles, one in front of the other) and select your AirPlay-compatible TV or Apple TV 4K. If a passcode appears on the TV, enter it on your phone.</p><p>On Android, look for a screen-mirroring option in your phone's quick settings. The name varies: Samsung phones use Smart View, while other manufacturers may call it Screen Share, Cast, Wireless Display or something similar. Select your TV from the list of available devices and accept the connection on the TV if prompted.</p><p>You'll generally need the phone and TV to be connected to the same wi-fi network, although the exact requirements vary between devices.</p><h2 id="mirroring-generally-isn-t-the-best-option-for-video">Mirroring generally isn't the best option for video</h2><p>There's a reason we recommend casting where possible. With mirroring, everything on your phone is replicated on the TV, so a notification, incoming call or change of app can appear on the big screen.</p><p>And some streaming services restrict mirroring of protected video content, so don't assume that an app without a Cast button will necessarily work when mirrored.</p><p>For watching Netflix, YouTube, iPlayer and other supported services, casting or using the app directly on your TV is generally the better solution. Use mirroring when you want to show something that's actually on your phone, such as your photos or a presentation.</p><h3 class="article-body__section" id="section-play-music-through-your-tv"><span>Play music through your TV</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="5N4tNrMKqDBtbpiQJBiXwh" name="Music" alt="A photo of an iPhone being held in front of a TV. On the phone screen is the Spotify app, and in the background is artwork from the music being played on the TV." src="https://cdn.mos.cms.futurecdn.net/5N4tNrMKqDBtbpiQJBiXwh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you're listening to music, you're generally better off sending it directly to a wireless speaker, soundbar or AV system than using your TV. But there can be good reasons to put your music on the big screen, particularly when you're listening with other people.</p><p>The simplest option is to use your music service's TV app, if it has one.</p><p>Spotify, for example, has apps for many smart TVs, and you can use <a href="https://www.whathifi.com/advice/spotify-connect-what-it-how-can-you-get-it">Spotify Connect</a> on your phone to control what's playing. The TV can then display album artwork, track information and the playback queue, while everyone can see what's playing and take part in choosing the music.</p><p>But you don't necessarily need a TV app. Services including Spotify, Tidal and Qobuz can send music from their phone apps to compatible TVs using Google Cast, while AirPlay provides a similar option for iPhone users with a compatible TV.</p><p>So if your TV doesn't have a native app for the music service you use, check whether its phone app supports Google Cast or AirPlay before assuming you're out of luck. You may still be able to get your music onto the big screen.</p><h3 class="article-body__section" id="section-connect-your-phone-with-a-cable"><span>Connect your phone with a cable</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="N7GWXvDeGMjzDwwVywyxHk" name="USB-C to HDMI cable" alt="An image of a USB-C to HDMI cable on a white background" src="https://cdn.mos.cms.futurecdn.net/N7GWXvDeGMjzDwwVywyxHk.png" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Southlight)</span></figcaption></figure><p>If a wireless connection isn’t an option, you can always connect your phone to your TV with a cable.</p><p>It's not as convenient as casting or mirroring, but a wired connection can be useful if you want a direct connection between your phone and TV, particularly if low latency is important – for example, when playing games.</p><p>Most modern phones use USB-C, so you'll generally need a USB-C-to-HDMI adaptor or cable, with the HDMI end connected to an HDMI input on your TV. Older iPhones with a Lightning connector require a suitable Lightning-to-HDMI adaptor instead.</p><p>Just bear in mind that not every USB-C phone supports video output, so check your phone's specifications before buying an adaptor.</p><p>Once connected, your phone will usually mirror its display on the TV, although the exact behaviour depends on the phone and adaptor.</p><p>And while a cable removes some of the potential complications of a wireless connection, it doesn't necessarily get around content restrictions: some streaming services can still block video output, or require the adaptor and TV to support the appropriate copy-protection standards (which they often don’t).</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p><p><a href="https://www.whathifi.com/advice/how-to-calculate-the-right-viewing-distance-for-your-tv"><strong>How far away should you sit from your TV?</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/how-to-connect-your-phone-to-your-tv-a-simple-guide-to-casting-and-mirroring</link>
                                                                            <description>
                            <![CDATA[ From Google Cast to Apple AirPlay, send content from your phone to your television as easily as possible ]]>
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                                                                        <pubDate>Tue, 18 Aug 2026 11:16:52 +0000</pubDate>                                                                                                                                <updated>Tue, 18 Aug 2026 11:17:09 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A photo of an iPhone resting against a TV.]]></media:description>                                                            <media:text><![CDATA[A photo of an iPhone resting against a TV.]]></media:text>
                                <media:title type="plain"><![CDATA[A photo of an iPhone resting against a TV.]]></media:title>
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                                <p>There are plenty of reasons you might want to connect your phone to your TV.</p><p>Perhaps you’re watching something on your handset and want to transfer it to the bigger screen in your living room; maybe you want a big display to show off the snaps from your latest holiday; or you might want to play some music via your TV.</p><p>Whatever you’re trying to achieve, there’s generally a way to do it. Allow us to show you how.</p><h3 class="article-body__section" id="section-cast-video-from-your-phone"><span>Cast video from your phone</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Ye6RZFQc3RuoDWmCsspefh" name="Casting" alt="A photo of an iPhone being held in front of a TV. On the phone screen is the Google Cast menu with a list of devices." src="https://cdn.mos.cms.futurecdn.net/Ye6RZFQc3RuoDWmCsspefh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you want to watch a video from your phone on the big screen, casting is usually the easiest and best way to do it.</p><p>Rather than sending everything on your phone's screen to the TV, casting tells the TV to play the content itself, with your phone essentially acting like a remote control. That means you can usually carry on using your phone without interrupting playback, and in many cases you can even turn its screen off while the video continues playing.</p><p>Google's technology is now called Google Cast, although you might still see it referred to as Chromecast.</p><p>Google Cast is built into Chromecast devices, the Google TV Streamer and TVs running Google TV or Android TV. In the UK, that includes compatible TVs from brands such as Sony, Philips and TCL.</p><p>Other manufacturers have also added Google Cast to some models: newer LG TVs support it, for example, while compatible Panasonic Android TVs do, too.</p><p>But don't assume that every TV from a particular brand supports Google Cast: Samsung’s Tizen TVs, Hisense's VIDAA TVs and Panasonic's Fire TV models, for example, use different systems.</p><p>If your TV doesn't support Google Cast, don't worry: you may still be able to send content to it using AirPlay or the manufacturer's own casting/mirroring system.</p><h2 id="how-to-cast-a-video">How to cast a video</h2><p>First, make sure your phone and TV are connected to the same wi-fi network. Then open the app containing the video you want to watch and look for the Cast icon – it's a little rectangle with three curved lines in the corner.</p><p>Tap it, select your TV from the list of available devices, and the video should start playing on the TV.</p><p>Once you're connected, your phone becomes a convenient remote control: you can pause, skip and adjust playback from the app, while the TV does the actual streaming.</p><p>The catch is that the app needs to support casting. Netflix, Amazon Prime Video, Disney Plus, YouTube, BBC iPlayer and many other popular streaming services do, but you won't necessarily find a Cast button in every app.</p><p>If there isn't one, you might be able to use screen mirroring instead, but some apps restrict this, too. Sky Go, for example, doesn't support casting of any kind, so you can't simply send its live football or other content from your phone to a Cast-equipped TV.</p><h2 id="what-about-iphone">What about iPhone?</h2><p>iPhone users can also use Google Cast with compatible apps and TVs, but Apple's own AirPlay system is also an option if you have an AirPlay-compatible TV or an <a href="https://www.whathifi.com/reviews/apple-tv-4k-3rd-generation">Apple TV 4K</a> streamer.</p><p>The principle is much the same: start playing a video, tap the AirPlay button (a rectangle with a triangle pointing into it) and select your TV. Your iPhone and TV generally need to be on the same wi-fi network.</p><p>So, as a rule of thumb: if the app has a Cast or AirPlay button, use it. It's generally a better option for watching video on your TV than mirroring your entire phone screen.</p><h3 class="article-body__section" id="section-mirror-your-phone-screen"><span>Mirror your phone screen</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="qs6vkEkfdrVu2uLjrPPpoh" name="Mirroring" alt="A photo of an iPhone being held in front of a TV. ON the phone screen is the Mirroring menu." src="https://cdn.mos.cms.futurecdn.net/qs6vkEkfdrVu2uLjrPPpoh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If the app you want to use doesn't support casting, or you simply want to show something that's on your phone rather than stream a particular video, screen mirroring is the next option.</p><p>As the name suggests, mirroring shows what's happening on your phone's screen on your TV. Open a website, look through your photos or start an app on your phone, and you'll see the same thing on the big screen. It's particularly useful for things that don't have a dedicated TV app or don't offer a Cast button.</p><p>The exact method depends on your phone and TV. iPhone uses Apple's AirPlay system, while Android phones can use different systems depending on the manufacturer. Samsung calls its version Smart View, for example, while LG uses Screen Share on compatible models.</p><h2 id="how-to-mirror-your-phone">How to mirror your phone</h2><p>On an iPhone, make sure your phone and TV are connected to the same wi-fi network, then open Control Centre, tap Screen Mirroring (the icon with two rectangles, one in front of the other) and select your AirPlay-compatible TV or Apple TV 4K. If a passcode appears on the TV, enter it on your phone.</p><p>On Android, look for a screen-mirroring option in your phone's quick settings. The name varies: Samsung phones use Smart View, while other manufacturers may call it Screen Share, Cast, Wireless Display or something similar. Select your TV from the list of available devices and accept the connection on the TV if prompted.</p><p>You'll generally need the phone and TV to be connected to the same wi-fi network, although the exact requirements vary between devices.</p><h2 id="mirroring-generally-isn-t-the-best-option-for-video">Mirroring generally isn't the best option for video</h2><p>There's a reason we recommend casting where possible. With mirroring, everything on your phone is replicated on the TV, so a notification, incoming call or change of app can appear on the big screen.</p><p>And some streaming services restrict mirroring of protected video content, so don't assume that an app without a Cast button will necessarily work when mirrored.</p><p>For watching Netflix, YouTube, iPlayer and other supported services, casting or using the app directly on your TV is generally the better solution. Use mirroring when you want to show something that's actually on your phone, such as your photos or a presentation.</p><h3 class="article-body__section" id="section-play-music-through-your-tv"><span>Play music through your TV</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="5N4tNrMKqDBtbpiQJBiXwh" name="Music" alt="A photo of an iPhone being held in front of a TV. On the phone screen is the Spotify app, and in the background is artwork from the music being played on the TV." src="https://cdn.mos.cms.futurecdn.net/5N4tNrMKqDBtbpiQJBiXwh.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you're listening to music, you're generally better off sending it directly to a wireless speaker, soundbar or AV system than using your TV. But there can be good reasons to put your music on the big screen, particularly when you're listening with other people.</p><p>The simplest option is to use your music service's TV app, if it has one.</p><p>Spotify, for example, has apps for many smart TVs, and you can use <a href="https://www.whathifi.com/advice/spotify-connect-what-it-how-can-you-get-it">Spotify Connect</a> on your phone to control what's playing. The TV can then display album artwork, track information and the playback queue, while everyone can see what's playing and take part in choosing the music.</p><p>But you don't necessarily need a TV app. Services including Spotify, Tidal and Qobuz can send music from their phone apps to compatible TVs using Google Cast, while AirPlay provides a similar option for iPhone users with a compatible TV.</p><p>So if your TV doesn't have a native app for the music service you use, check whether its phone app supports Google Cast or AirPlay before assuming you're out of luck. You may still be able to get your music onto the big screen.</p><h3 class="article-body__section" id="section-connect-your-phone-with-a-cable"><span>Connect your phone with a cable</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="N7GWXvDeGMjzDwwVywyxHk" name="USB-C to HDMI cable" alt="An image of a USB-C to HDMI cable on a white background" src="https://cdn.mos.cms.futurecdn.net/N7GWXvDeGMjzDwwVywyxHk.png" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Southlight)</span></figcaption></figure><p>If a wireless connection isn’t an option, you can always connect your phone to your TV with a cable.</p><p>It's not as convenient as casting or mirroring, but a wired connection can be useful if you want a direct connection between your phone and TV, particularly if low latency is important – for example, when playing games.</p><p>Most modern phones use USB-C, so you'll generally need a USB-C-to-HDMI adaptor or cable, with the HDMI end connected to an HDMI input on your TV. Older iPhones with a Lightning connector require a suitable Lightning-to-HDMI adaptor instead.</p><p>Just bear in mind that not every USB-C phone supports video output, so check your phone's specifications before buying an adaptor.</p><p>Once connected, your phone will usually mirror its display on the TV, although the exact behaviour depends on the phone and adaptor.</p><p>And while a cable removes some of the potential complications of a wireless connection, it doesn't necessarily get around content restrictions: some streaming services can still block video output, or require the adaptor and TV to support the appropriate copy-protection standards (which they often don’t).</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p><p><a href="https://www.whathifi.com/advice/how-to-calculate-the-right-viewing-distance-for-your-tv"><strong>How far away should you sit from your TV?</strong></a></p>
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                                                            <title><![CDATA[ Sony and Bose beware! Reports suggest Samsung is working on a pair of wireless over-ear headphones ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Thought there were more than enough <a href="https://www.whathifi.com/best-buys/best-wireless-headphones">premium wireless headphones</a> around at the moment? Think again. </p><p>Samsung could soon be throwing its hat back into the over-ear ring, if recent reports are to be believed. According to a leak from Samsung-dedicated site <a href="https://www.sammobile.com/news/samsung-wireless-headphones-development-rival-airpods-max/" target="_blank">SamMobile </a>, the Korean company is currently developing a set of over-ear headphones to accompany its in-ear Galaxy Buds models, with a new pair of cans – codenamed 'Galaxy H1' – spotted in the Galaxy Wearable app. </p><p>That probably won't end up being the final official name of the upcoming headphones, though it's likely that the word 'Galaxy' will feature somewhere to keep the cans in line with Samsung's established ecosystem of mobile and audio products. </p><p>Aside from the headphones being Bluetooth-based, details are thin on the ground. SamMobile predicts that these will be premium headphones designed to do battle with the likes of the <a href="https://www.whathifi.com/headphones/apple-airpods-max-2">Apple AirPods Max 2</a> (£499 / $549 / AU$999) or <a href="https://www.whathifi.com/headphones/sony-wh-1000xm6">Sony WH-1000XM6</a> (£400 / $450 / AU$699), though as we don't have official pricing figures, we can't be sure exactly where the Galaxy H1 will be positioned within the premium market.  </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="dX8Ph4X9xT7Gw6GYGFBF9K" name="Samsung Galaxy Buds 4 Pro (Future hands on) 04" alt="Samsung Galaxy Buds 4 Pro wireless earbuds" src="https://cdn.mos.cms.futurecdn.net/dX8Ph4X9xT7Gw6GYGFBF9K.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="caption-text">Samsung already has a pair of flagship wireless earbuds, the Galaxy Buds 4 Pro. </span><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>In terms of features, we're once again in the realm of speculation, but active noise cancelling, some form of AI assistant integration, and support for <a href="https://www.whathifi.com/headphones/wireless-earbuds/samsung-galaxy-buds-4-pro">Samsung's hi-res SSC UHQ</a> audio codec from compatible devices would bring the prospective over-ears in line with their in-ear counterparts. </p><p>That SSC UHQ codec, for instance, was a key part of the Samsung Galaxy Buds 4 Pro's repertoire, so we'd expect to see it transfer over to the over-ears.</p><p>These won't be Samsung's first-ever over-ear headphones. The Korean titan released the 'Level One' back in 2015, but we haven't seen it release much in the way of over- or on-ear cans since then. </p><p>That could be set to change. We don't have an official release date for the Galaxy H1, but with most outlets speculating a release date sometime in 2027, it could yet be a while before we see if Samsung can challenge the likes of Sony and Apple for over-ear supremacy. </p><p><strong>MORE: </strong></p><p><strong>The end of an era: </strong><a href="https://www.whathifi.com/hi-fi/cd-players/the-end-of-an-era-the-marantz-cd6000-series-is-one-of-modern-hi-fis-greatest-hits-we-look-back-through-the-evolution-of-this-budget-cd-player-range-over-the-past-two-decades"><strong>the Marantz CD6000 series is one of modern hi-fi’s greatest hits – we look back through the evolution of this budget CD player range over the past two decades</strong></a></p><p><a href="https://www.whathifi.com/headphones/wireless-headphones/im-excited-by-the-latest-sony-wireless-headphones-rumours-but-i-have-one-major-worry"><strong>I’m excited by the latest Sony wireless headphones rumours</strong></a><strong> </strong>– <strong>but I have one major worry</strong></p><p><strong>These are the </strong><a href="https://www.whathifi.com/best-buys/headphones/best-noise-cancelling-headphones"><strong>best noise-cancelling headphones </strong></a><strong>you can buy</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/headphones/wireless-headphones/is-samsung-about-to-take-on-sony-bose-and-apple-with-its-first-over-ear-headphones-in-11-years</link>
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                            <![CDATA[ Recent reports would suggest so... ]]>
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                                                                        <pubDate>Mon, 17 Aug 2026 12:15:06 +0000</pubDate>                                                                                                                                <updated>Mon, 17 Aug 2026 12:27:29 +0000</updated>
                                                                                                                                            <category><![CDATA[Wireless Headphones]]></category>
                                                    <category><![CDATA[Headphones]]></category>
                                                                                                <author><![CDATA[ harry.mckerrell@futurenet.com (Harry McKerrell) ]]></author>                    <dc:creator><![CDATA[ Harry McKerrell ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/PW6fn7jt9KVP2WxNdyExbk.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[Samsung, SamMobile]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Galaxy H1 headphones design concept render]]></media:description>                                                            <media:text><![CDATA[Samsung Galaxy H1 headphones design concept render]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Galaxy H1 headphones design concept render]]></media:title>
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                                <p>Thought there were more than enough <a href="https://www.whathifi.com/best-buys/best-wireless-headphones">premium wireless headphones</a> around at the moment? Think again. </p><p>Samsung could soon be throwing its hat back into the over-ear ring, if recent reports are to be believed. According to a leak from Samsung-dedicated site <a href="https://www.sammobile.com/news/samsung-wireless-headphones-development-rival-airpods-max/" target="_blank">SamMobile </a>, the Korean company is currently developing a set of over-ear headphones to accompany its in-ear Galaxy Buds models, with a new pair of cans – codenamed 'Galaxy H1' – spotted in the Galaxy Wearable app. </p><p>That probably won't end up being the final official name of the upcoming headphones, though it's likely that the word 'Galaxy' will feature somewhere to keep the cans in line with Samsung's established ecosystem of mobile and audio products. </p><p>Aside from the headphones being Bluetooth-based, details are thin on the ground. SamMobile predicts that these will be premium headphones designed to do battle with the likes of the <a href="https://www.whathifi.com/headphones/apple-airpods-max-2">Apple AirPods Max 2</a> (£499 / $549 / AU$999) or <a href="https://www.whathifi.com/headphones/sony-wh-1000xm6">Sony WH-1000XM6</a> (£400 / $450 / AU$699), though as we don't have official pricing figures, we can't be sure exactly where the Galaxy H1 will be positioned within the premium market.  </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="dX8Ph4X9xT7Gw6GYGFBF9K" name="Samsung Galaxy Buds 4 Pro (Future hands on) 04" alt="Samsung Galaxy Buds 4 Pro wireless earbuds" src="https://cdn.mos.cms.futurecdn.net/dX8Ph4X9xT7Gw6GYGFBF9K.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="caption-text">Samsung already has a pair of flagship wireless earbuds, the Galaxy Buds 4 Pro. </span><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>In terms of features, we're once again in the realm of speculation, but active noise cancelling, some form of AI assistant integration, and support for <a href="https://www.whathifi.com/headphones/wireless-earbuds/samsung-galaxy-buds-4-pro">Samsung's hi-res SSC UHQ</a> audio codec from compatible devices would bring the prospective over-ears in line with their in-ear counterparts. </p><p>That SSC UHQ codec, for instance, was a key part of the Samsung Galaxy Buds 4 Pro's repertoire, so we'd expect to see it transfer over to the over-ears.</p><p>These won't be Samsung's first-ever over-ear headphones. The Korean titan released the 'Level One' back in 2015, but we haven't seen it release much in the way of over- or on-ear cans since then. </p><p>That could be set to change. We don't have an official release date for the Galaxy H1, but with most outlets speculating a release date sometime in 2027, it could yet be a while before we see if Samsung can challenge the likes of Sony and Apple for over-ear supremacy. </p><p><strong>MORE: </strong></p><p><strong>The end of an era: </strong><a href="https://www.whathifi.com/hi-fi/cd-players/the-end-of-an-era-the-marantz-cd6000-series-is-one-of-modern-hi-fis-greatest-hits-we-look-back-through-the-evolution-of-this-budget-cd-player-range-over-the-past-two-decades"><strong>the Marantz CD6000 series is one of modern hi-fi’s greatest hits – we look back through the evolution of this budget CD player range over the past two decades</strong></a></p><p><a href="https://www.whathifi.com/headphones/wireless-headphones/im-excited-by-the-latest-sony-wireless-headphones-rumours-but-i-have-one-major-worry"><strong>I’m excited by the latest Sony wireless headphones rumours</strong></a><strong> </strong>– <strong>but I have one major worry</strong></p><p><strong>These are the </strong><a href="https://www.whathifi.com/best-buys/headphones/best-noise-cancelling-headphones"><strong>best noise-cancelling headphones </strong></a><strong>you can buy</strong></p>
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                                                            <title><![CDATA[ The Music Studio 7 represents ‘a new breed of Samsung hi-fi’ – and it’s now 40% off for a limited time ]]></title>
                                                                                                <dc:content><![CDATA[ <p>If you’ve been eyeing up a convenient, streaming-centric wireless speaker system to blast tunes in your home, Samsung is unlikely to be the first brand you think of. After all, there are established brands and products from the likes of Sonos, KEF’s excellent wireless speaker systems such as the <a href="https://www.whathifi.com/reviews/kef-lsx-ii-lt">LSX LT II</a> or even wallet-friendly alternatives such as the <a href="https://www.whathifi.com/speakers/wireless-speakers/wiim-sound">WiiM Sound</a>. Allow the Samsung Music Studio 7 to make its case for a spot in your home.</p><p>And now it’s possible to place one, two or more in your home thanks to a <a href="https://www.samsung.com/au/multistore/secret-sale/">AU$300 discount at Samsung direct as part of its 48-hour-only Secret Sale</a>. This isn’t the first Samsung Secret Sale to ever exist, and in previous examples there have been huge savings on TVs and soundbars (some of which are also available this time around), but it is the first time I’ve seen the new speaker model on sale. If you’re a hi-fi fan on a budget and are looking for a simple, convenient and fuss-free speaker, the Music Studio 7 could be the one.</p><p>The <a href="https://www.whathifi.com/speakers/wireless-speakers/samsungs-new-music-studio-wireless-speakers-have-a-touch-of-ikea-about-them">Music Studio 7 launched in April this year, alongside the Music Studio 5</a>, after an official unveiling at CES 2026. Samsung hasn’t had a huge stake in the wireless speaker market, it must be said, other than with its slightly disappointing <a href="https://www.whathifi.com/reviews/samsung-music-frame">Music Frame</a>. But you can bet we were still keen to see and hear if and how the company could improve upon that previous effort.</p><p>Well, my colleague Jez Ford has recently published his <a href="https://www.whathifi.com/speakers/wireless-speakers/samsung-music-studio-7">Australian review of the Music Studio 7</a> and, to put it simply, he loves it. And while he admitted its AU$749 RRP could be considered “a low price” given its talents, I’m of the opinion that it’s a <em>little </em>high considering the <a href="https://www.whathifi.com/reviews/apple-homepod-2">Award-winning Apple HomePod 2</a> is available for AU$549 RRP, while the excellent and versatile <a href="https://www.whathifi.com/reviews/sonos-era-300-speaker">Sonos Era 300</a> retails for the same AU$749. That’s big competition. </p><p>Which is why a AU$300 saving on the Music Studio 7 makes it much easier to recommend, especially since you’ll get the absolute best performance if you own two and set them up as a stereo pair. </p><div class="product"><a data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40" href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1000px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="JeVmtX28KFEzojJ629fiTf" name="Music Studio 7" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/JeVmtX28KFEzojJ629fiTf.jpg" mos="" align="middle" fullscreen="" width="1000" height="1000" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow" data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40">Music Studio 7: was $749 now $449.40</a></strong><br>It might look unassuming, but this thoughtfully designed wireless speaker can deliver a big, room-filling sound. It’s effortless to set up and use, supports a variety of streaming services, and can even receive audio directly from your TV via HDMI. If you’re already in the Samsung ecosystem, this little beauty will make a great addition. Remember to add code <strong>SECRETAUG </strong>at checkout.<a class="view-deal button" href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow" data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40">View Deal</a></p></div><p>The Music Studio 7 — and smaller Music Studio 5, which is also on sale — benefits from tech developed at the company’s Audio Lab in California — which is also where the company’s award-winning soundbars have been developed. While Samsung hasn’t explicitly said which technologies they are, we reckon some “patented Immersive Waveguide technology” is highly likely. This proprietary tech claims to “deliver uniform directivity, spanning from 1kHz up to an ultra high-frequency of 35kHz”.</p><p>It can conceivably be compared to the Sonos Era 300 and Apple HomePod in both size and feature set. While it can function perfectly fine as a standalone unit, its multi-driver setup only reveals its true power when you wirelessly pair two together. It is possible to group up to 10 Samsung audio devices together, though we haven’t had first-hand experience of such a configuration.</p><p>It supports Dolby Atmos thanks to dedicated upward-firing and side-firing drivers, along with Samsung’s own Eclipsa Audio spatial audio format, which it developed in collaboration with Google — though we would note that there’s just not a whole lot of Eclipsa Audio content out there right now. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ri6uq86zfzfstUy43VziSj" name="1LEAD-Samsung" alt="Samsung Music Studio 7" src="https://cdn.mos.cms.futurecdn.net/ri6uq86zfzfstUy43VziSj.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future/JF)</span></figcaption></figure><p>In our <a href="https://www.whathifi.com/speakers/wireless-speakers/samsung-music-studio-7">Samsung Music Studio 7 review</a>, we found the speaker really did perform at its best with a second unit (which is why the AU$300 saving is so enticing, as it lets you pick up a pair for under AU$900) and when connected via HDMI, with audio coming from a TV source or media-streaming device. </p><p>Streaming initially presented a few issues, but we later found that ‘grouping’ the speakers, rather than just ‘pairing’, produced better results. When grouped, both speakers operate in stereo mode individually. When paired, each speaker adopts either a left or right channel configuration. And after switching, we found that turning on the ‘Space Fit Pro’ automatic calibration setting produced a noticeable, positive effect. As Jez notes, it “filled in exactly the midbass we had been missing from vocals and presented all that material with a warmer heart”.</p><p>When connected via HDMI, though, and with Jeff Buckley’s ‘Grace’ album playing, Jez found “the stereo combination had an unerring ability to handle the highest dynamic peaks at the end… without any hint of congestion”.</p><p>And as for its spatial audio prowess, we said the Music Studio 7 pair “had a genuinely immersive experience, even hearing stuff from behind, when there was nothing there”. </p><p>Of course, you don’t just have to play music through them (despite the name), as the HDMI input means they can be used instead of a TV soundbar. In this mode, we found using a pair “did seem to genuinely push crowd sound around us in the opening live number” in <em>A Star Is Born</em>. It “emerged absolutely massive, the guitar solo clearly panned left, and bass content rather too much, even if loaded up for effect on this opening”. </p><p>While you’re certainly not short of options for mains-powered wireless streaming speakers, Samsung’s latest entry is absolutely worth considering as a noteworthy contender against Audio Pro, Sonos and even as a most cost-effective alternative to the likes of KEF, especially if you already own Samsung AV gear. </p><p>With a significant discount applied when you use the code <strong>SECRETAUG</strong>, a duo becomes considerably more attractive. </p><p>You’ll need to hurry, though — this 48-hour sale ends this Wednesday (August 19) at 10am AEST.</p><p><strong>MORE: </strong></p><p>View more of the <a href="https://www.whathifi.com/best-buys/best-wireless-speakers-wonderful-wi-fi-speakers-for-all-budgets"><strong>best wireless speakers</strong></a></p><p>I thought Bluetooth would ruin my vinyl experience –<a href="https://www.whathifi.com/hi-fi/stereo-systems/i-thought-bluetooth-would-ruin-my-vinyl-experience-these-kef-speakers-proved-me-wrong"> these KEF speakers proved me wrong</a></p><p>View our top <a href="https://www.whathifi.com/av/looking-for-the-perfect-fathers-day-gift-for-your-audio-loving-dad-ive-rounded-up-foolproof-options-that-are-sure-to-be-a-hit"><strong>Father's Day gift ideas</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/speakers/wireless-speakers/the-music-studio-7-represents-a-new-breed-of-samsung-hi-fi-and-its-now-40-percent-off-for-a-limited-time</link>
                                                                            <description>
                            <![CDATA[ The Music Studio 7 was developed in the same Audio Lab as the company's top-rated Dolby Atmos soundbars. We think that experience shows, and it's now discounted for a very limited time. ]]>
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                                                                        <pubDate>Mon, 17 Aug 2026 05:31:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Wireless Speakers]]></category>
                                                    <category><![CDATA[Speakers]]></category>
                                                                                                <author><![CDATA[ max.langridge@futurenet.com (Max Langridge) ]]></author>                    <dc:creator><![CDATA[ Max Langridge ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/XBqugXDjY8FRDedkxgg84H.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[Samsung/AI]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Music Studio 7]]></media:description>                                                            <media:text><![CDATA[Samsung Music Studio 7]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Music Studio 7]]></media:title>
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                                <p>If you’ve been eyeing up a convenient, streaming-centric wireless speaker system to blast tunes in your home, Samsung is unlikely to be the first brand you think of. After all, there are established brands and products from the likes of Sonos, KEF’s excellent wireless speaker systems such as the <a href="https://www.whathifi.com/reviews/kef-lsx-ii-lt">LSX LT II</a> or even wallet-friendly alternatives such as the <a href="https://www.whathifi.com/speakers/wireless-speakers/wiim-sound">WiiM Sound</a>. Allow the Samsung Music Studio 7 to make its case for a spot in your home.</p><p>And now it’s possible to place one, two or more in your home thanks to a <a href="https://www.samsung.com/au/multistore/secret-sale/">AU$300 discount at Samsung direct as part of its 48-hour-only Secret Sale</a>. This isn’t the first Samsung Secret Sale to ever exist, and in previous examples there have been huge savings on TVs and soundbars (some of which are also available this time around), but it is the first time I’ve seen the new speaker model on sale. If you’re a hi-fi fan on a budget and are looking for a simple, convenient and fuss-free speaker, the Music Studio 7 could be the one.</p><p>The <a href="https://www.whathifi.com/speakers/wireless-speakers/samsungs-new-music-studio-wireless-speakers-have-a-touch-of-ikea-about-them">Music Studio 7 launched in April this year, alongside the Music Studio 5</a>, after an official unveiling at CES 2026. Samsung hasn’t had a huge stake in the wireless speaker market, it must be said, other than with its slightly disappointing <a href="https://www.whathifi.com/reviews/samsung-music-frame">Music Frame</a>. But you can bet we were still keen to see and hear if and how the company could improve upon that previous effort.</p><p>Well, my colleague Jez Ford has recently published his <a href="https://www.whathifi.com/speakers/wireless-speakers/samsung-music-studio-7">Australian review of the Music Studio 7</a> and, to put it simply, he loves it. And while he admitted its AU$749 RRP could be considered “a low price” given its talents, I’m of the opinion that it’s a <em>little </em>high considering the <a href="https://www.whathifi.com/reviews/apple-homepod-2">Award-winning Apple HomePod 2</a> is available for AU$549 RRP, while the excellent and versatile <a href="https://www.whathifi.com/reviews/sonos-era-300-speaker">Sonos Era 300</a> retails for the same AU$749. That’s big competition. </p><p>Which is why a AU$300 saving on the Music Studio 7 makes it much easier to recommend, especially since you’ll get the absolute best performance if you own two and set them up as a stereo pair. </p><div class="product"><a data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40" href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1000px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="JeVmtX28KFEzojJ629fiTf" name="Music Studio 7" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/JeVmtX28KFEzojJ629fiTf.jpg" mos="" align="middle" fullscreen="" width="1000" height="1000" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow" data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40">Music Studio 7: was $749 now $449.40</a></strong><br>It might look unassuming, but this thoughtfully designed wireless speaker can deliver a big, room-filling sound. It’s effortless to set up and use, supports a variety of streaming services, and can even receive audio directly from your TV via HDMI. If you’re already in the Samsung ecosystem, this little beauty will make a great addition. Remember to add code <strong>SECRETAUG </strong>at checkout.<a class="view-deal button" href="https://www.samsung.com/au/audio-devices/wireless-speaker/ls70h-black-hw-ls70h-xy/" target="_blank" rel="nofollow" data-dimension112="71e667f0-99f9-11f1-9299-2b7a423744d0" data-action="Deal Block" data-label="Music Studio 7" data-dimension48="Music Studio 7" data-dimension25="$449.40">View Deal</a></p></div><p>The Music Studio 7 — and smaller Music Studio 5, which is also on sale — benefits from tech developed at the company’s Audio Lab in California — which is also where the company’s award-winning soundbars have been developed. While Samsung hasn’t explicitly said which technologies they are, we reckon some “patented Immersive Waveguide technology” is highly likely. This proprietary tech claims to “deliver uniform directivity, spanning from 1kHz up to an ultra high-frequency of 35kHz”.</p><p>It can conceivably be compared to the Sonos Era 300 and Apple HomePod in both size and feature set. While it can function perfectly fine as a standalone unit, its multi-driver setup only reveals its true power when you wirelessly pair two together. It is possible to group up to 10 Samsung audio devices together, though we haven’t had first-hand experience of such a configuration.</p><p>It supports Dolby Atmos thanks to dedicated upward-firing and side-firing drivers, along with Samsung’s own Eclipsa Audio spatial audio format, which it developed in collaboration with Google — though we would note that there’s just not a whole lot of Eclipsa Audio content out there right now. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ri6uq86zfzfstUy43VziSj" name="1LEAD-Samsung" alt="Samsung Music Studio 7" src="https://cdn.mos.cms.futurecdn.net/ri6uq86zfzfstUy43VziSj.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future/JF)</span></figcaption></figure><p>In our <a href="https://www.whathifi.com/speakers/wireless-speakers/samsung-music-studio-7">Samsung Music Studio 7 review</a>, we found the speaker really did perform at its best with a second unit (which is why the AU$300 saving is so enticing, as it lets you pick up a pair for under AU$900) and when connected via HDMI, with audio coming from a TV source or media-streaming device. </p><p>Streaming initially presented a few issues, but we later found that ‘grouping’ the speakers, rather than just ‘pairing’, produced better results. When grouped, both speakers operate in stereo mode individually. When paired, each speaker adopts either a left or right channel configuration. And after switching, we found that turning on the ‘Space Fit Pro’ automatic calibration setting produced a noticeable, positive effect. As Jez notes, it “filled in exactly the midbass we had been missing from vocals and presented all that material with a warmer heart”.</p><p>When connected via HDMI, though, and with Jeff Buckley’s ‘Grace’ album playing, Jez found “the stereo combination had an unerring ability to handle the highest dynamic peaks at the end… without any hint of congestion”.</p><p>And as for its spatial audio prowess, we said the Music Studio 7 pair “had a genuinely immersive experience, even hearing stuff from behind, when there was nothing there”. </p><p>Of course, you don’t just have to play music through them (despite the name), as the HDMI input means they can be used instead of a TV soundbar. In this mode, we found using a pair “did seem to genuinely push crowd sound around us in the opening live number” in <em>A Star Is Born</em>. It “emerged absolutely massive, the guitar solo clearly panned left, and bass content rather too much, even if loaded up for effect on this opening”. </p><p>While you’re certainly not short of options for mains-powered wireless streaming speakers, Samsung’s latest entry is absolutely worth considering as a noteworthy contender against Audio Pro, Sonos and even as a most cost-effective alternative to the likes of KEF, especially if you already own Samsung AV gear. </p><p>With a significant discount applied when you use the code <strong>SECRETAUG</strong>, a duo becomes considerably more attractive. </p><p>You’ll need to hurry, though — this 48-hour sale ends this Wednesday (August 19) at 10am AEST.</p><p><strong>MORE: </strong></p><p>View more of the <a href="https://www.whathifi.com/best-buys/best-wireless-speakers-wonderful-wi-fi-speakers-for-all-budgets"><strong>best wireless speakers</strong></a></p><p>I thought Bluetooth would ruin my vinyl experience –<a href="https://www.whathifi.com/hi-fi/stereo-systems/i-thought-bluetooth-would-ruin-my-vinyl-experience-these-kef-speakers-proved-me-wrong"> these KEF speakers proved me wrong</a></p><p>View our top <a href="https://www.whathifi.com/av/looking-for-the-perfect-fathers-day-gift-for-your-audio-loving-dad-ive-rounded-up-foolproof-options-that-are-sure-to-be-a-hit"><strong>Father's Day gift ideas</strong></a></p>
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                                                            <title><![CDATA[ We're about to test two of 2026's most important TVs – but what makes them so special? ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Let's face it, 2026 has been a bit of an underwhelming year for TVs so far. The good news is that might be about to change.</p><p>We don't want to sound too down, as we've tested a few truly impressive 2026 TVs. Take the Samsung <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">S99H</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> as examples. Both delivered stunning picture performances during our testing. But the two TVs are refinements on their five-star predecessors, so that isn't a huge surprise.</p><p>Elsewhere, the hot new panel technology of 2026, RGB Mini LED – and all its accompanying names from various manufacturers – has shown promise, but it hasn't blown our socks off quite yet.</p><p>Sony's duo of True RGB TVs, the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii-k65xr95m2">Bravia 9 II</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii-k55xr75m2">Bravia 7 II</a>, impressed us in many ways but fell short in some crucial aspects of picture performance. Then Hisense's flagship UR9 produced impressive local dimming results, but at the expense of viewing angles.</p><p>However, all is not lost, and RGB Mini LED can certainly make a comeback, which is where the Samsung R95H steps in. It's the latest TV to be hauled out of its box and onto our testing benches, with testing commencing first thing next week.</p><p>Samsung's approach differs slightly from Sony's and Hisense's, as the Korean tech titan has created its own version called Micro RGB. </p><p>Not to be confused with the company's self-emissive Micro LED display technology, Micro RGB follows the same principles as RGB Mini LED, in that it trades a white backlight and colour filter for dedicated red, blue and green LEDs, but Samsung's managed to shrink said LEDs down even further.</p><p>Samsung's Micro LEDs, once again, not to be confused with Micro LED technology  –  blame Samsung's confusing naming convention for that one – reportedly measure in at under 100 microns. For reference, that's the size of a typical grain of table salt.</p><p>This has allowed the company to pack even more LEDs in, with the increased density expected to deliver enhanced contrast and light control.</p><p>Samsung could be the saving grace of the RGB Mini LED TV tech, and it really impressed us when we saw it during a Samsung hands-on event earlier this year. You can read our <a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-samsungs-2026-lineup-early-theres-one-tv-i-cant-stop-thinking-about-and-its-not-an-oled">early Samsung R95H impressions here</a>.</p><p>However, one of Samsung's biggest adversaries also shared some news this week, and we have an inbound TV that is special for a different reason.</p><p>Hisense, in partnership with Dolby, announced that its range of 2026 TVs will be the first to support Dolby Vision 2, with the higher-tier Dolby Vision 2 Max version being supported on all four of the premium models announced.</p><p>This includes the new UR8, the step-down model to the UR9 that we reviewed recently. It's also an RGB Mini LED, but unlike the Samsung we're about to review, it will support Dolby Vision 2 Max. </p><p>This technically makes it the first Dolby Vision 2-enabled TV to enter our AV testing room, which is certainly a milestone.</p><p>There is, however, one issue. Dolby Vision 2 content is, at the time of writing, slim to non-existent, especially here in the UK. Out of the three services announced – those being Canal+, Peacock, and iQIYI (a streaming service dedicated to Asian TV and movies) – only the last member of that trio is accessible here in the UK.</p><p>However, Dolby claims that "Hisense TV owners will immediately notice a difference across all Dolby Vision content", which means we should see the benefit of the new format even with existing Dolby Vision content. We'll be testing Dolby Vision streams and 4K Blu-rays to thoroughly test Dolby's claims.</p><p>With RGB LED panel technology and Dolby Vision 2 being the two headlining TV features of 2026, we're excited for the week of testing ahead, as we're hoping to put both to the test in the coming weeks.</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong>Dolby Vision 2 vs Dolby Vision 2 Max</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled"><strong>RGB Mini LED: everything you need to know</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a><strong></strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/were-about-to-test-two-of-2026s-most-important-tvs-but-what-makes-them-so-special</link>
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                            <![CDATA[ Top notch panel tech and a big HDR upgrade coming to our test room soon ]]>
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                                                                        <pubDate>Sat, 08 Aug 2026 07:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Dolby]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Adventures in AV with Dolby Vision logo]]></media:description>                                                            <media:text><![CDATA[Adventures in AV with Dolby Vision logo]]></media:text>
                                <media:title type="plain"><![CDATA[Adventures in AV with Dolby Vision logo]]></media:title>
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                                <p>Let's face it, 2026 has been a bit of an underwhelming year for TVs so far. The good news is that might be about to change.</p><p>We don't want to sound too down, as we've tested a few truly impressive 2026 TVs. Take the Samsung <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h">S99H</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> as examples. Both delivered stunning picture performances during our testing. But the two TVs are refinements on their five-star predecessors, so that isn't a huge surprise.</p><p>Elsewhere, the hot new panel technology of 2026, RGB Mini LED – and all its accompanying names from various manufacturers – has shown promise, but it hasn't blown our socks off quite yet.</p><p>Sony's duo of True RGB TVs, the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii-k65xr95m2">Bravia 9 II</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii-k55xr75m2">Bravia 7 II</a>, impressed us in many ways but fell short in some crucial aspects of picture performance. Then Hisense's flagship UR9 produced impressive local dimming results, but at the expense of viewing angles.</p><p>However, all is not lost, and RGB Mini LED can certainly make a comeback, which is where the Samsung R95H steps in. It's the latest TV to be hauled out of its box and onto our testing benches, with testing commencing first thing next week.</p><p>Samsung's approach differs slightly from Sony's and Hisense's, as the Korean tech titan has created its own version called Micro RGB. </p><p>Not to be confused with the company's self-emissive Micro LED display technology, Micro RGB follows the same principles as RGB Mini LED, in that it trades a white backlight and colour filter for dedicated red, blue and green LEDs, but Samsung's managed to shrink said LEDs down even further.</p><p>Samsung's Micro LEDs, once again, not to be confused with Micro LED technology  –  blame Samsung's confusing naming convention for that one – reportedly measure in at under 100 microns. For reference, that's the size of a typical grain of table salt.</p><p>This has allowed the company to pack even more LEDs in, with the increased density expected to deliver enhanced contrast and light control.</p><p>Samsung could be the saving grace of the RGB Mini LED TV tech, and it really impressed us when we saw it during a Samsung hands-on event earlier this year. You can read our <a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-samsungs-2026-lineup-early-theres-one-tv-i-cant-stop-thinking-about-and-its-not-an-oled">early Samsung R95H impressions here</a>.</p><p>However, one of Samsung's biggest adversaries also shared some news this week, and we have an inbound TV that is special for a different reason.</p><p>Hisense, in partnership with Dolby, announced that its range of 2026 TVs will be the first to support Dolby Vision 2, with the higher-tier Dolby Vision 2 Max version being supported on all four of the premium models announced.</p><p>This includes the new UR8, the step-down model to the UR9 that we reviewed recently. It's also an RGB Mini LED, but unlike the Samsung we're about to review, it will support Dolby Vision 2 Max. </p><p>This technically makes it the first Dolby Vision 2-enabled TV to enter our AV testing room, which is certainly a milestone.</p><p>There is, however, one issue. Dolby Vision 2 content is, at the time of writing, slim to non-existent, especially here in the UK. Out of the three services announced – those being Canal+, Peacock, and iQIYI (a streaming service dedicated to Asian TV and movies) – only the last member of that trio is accessible here in the UK.</p><p>However, Dolby claims that "Hisense TV owners will immediately notice a difference across all Dolby Vision content", which means we should see the benefit of the new format even with existing Dolby Vision content. We'll be testing Dolby Vision streams and 4K Blu-rays to thoroughly test Dolby's claims.</p><p>With RGB LED panel technology and Dolby Vision 2 being the two headlining TV features of 2026, we're excited for the week of testing ahead, as we're hoping to put both to the test in the coming weeks.</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong>Dolby Vision 2 vs Dolby Vision 2 Max</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled"><strong>RGB Mini LED: everything you need to know</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a><strong></strong></p>
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                                                            <title><![CDATA[ HDR10+ Advanced lands this month – here's how to watch the next-gen HDR standard ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung's next-gen HDR standard arrives this month, but you'll need a very specific set-up to be able to watch.</p><p>HDR10+ Advanced will only initially be available on certain <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-unveils-its-2026-tv-lineup-headlined-by-an-eye-catching-new-oled-and-its-biggest-micro-rgb-model-to-date">2026 models of Samsung TVs</a>, and only through the <a href="https://www.whathifi.com/reviews/amazon-prime-video">Prime Video</a> streaming service. It's also only available on select Prime Video content at the moment – though Amazon hasn't said what that includes.</p><p>Its rival technology, <a href="https://www.whathifi.com/tv-home-cinema/televisions/dolby-vision-2-is-finally-getting-some-traction-with-tv-makers-but-wheres-the-content">Dolby Vision 2</a>, also launched this week, <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-tv-owners-listen-up-youre-about-to-get-a-major-dolby-vision-upgrade">but only on select Hisense TVs</a>.</p><p>HDR10+ Advanced promises a "brighter, more immersive picture quality", and has been developed with RGB Mini LED TVs in mind, like the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">R95H</a> (pictured). Confusingly, Samsung refers to its RGB Mini LED TVs as 'Micro RGB TVs'. </p><p>HDR10+ Advanced builds on the <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> standard, with the addition of two key features: Enhanced Overall Brightness and Intelligent Motion Smoothing. </p><p>These are pretty Ronseal: the former uses statistical metadata to deliver "brighter, more precise HDR across the full tonal range", while AI-driven tone mapping preserves shadow detail without compromising peak brightness.</p><p>Intelligent Motion Smoothing, meanwhile, uses scene-by-scene metadata to dynamically adjust motion processing, "preserving the cinematic feel of film content while delivering smooth, natural motion for sports, action and other fast-moving scenes."</p><p>We first saw HDR10+ Advanced back in October <a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-had-a-sneak-peek-at-the-future-of-hdr10-and-i-think-samsungs-dolby-vision-2-rival-has-a-bright-future-ahead">during a trip to Samsung's Korean HQ</a>, and we concluded that it looks "very promising".</p><p>Samsung and Amazon have been in bed together for a long time now. Prime Video was also the first streaming service to offer the original HDR10+ format back in 2017.</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong>Dolby Vision 2 vs Dolby Vision 2 Max</strong></a><strong>:</strong><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong> </strong></a><strong>everything you need to know</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung R95H hands-on review</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-samsungs-2026-lineup-early-theres-one-tv-i-cant-stop-thinking-about-and-its-not-an-oled"><strong>I’ve seen Samsung’s 2026 lineup early: there’s one TV I can’t stop thinking about</strong></a><strong> – and it’s not an OLED</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/hdr10-advanced-lands-this-month-heres-how-to-watch-the-next-gen-hdr-standard</link>
                                                                            <description>
                            <![CDATA[ Spoiler: you'll need a Samsung TV and this streaming service ]]>
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                                                                        <pubDate>Fri, 07 Aug 2026 10:21:43 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joe Svetlik ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/6UuzZRTGrHJGAqtsQagsSi.jpeg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung R95H on top of a wooden chest of drawers]]></media:description>                                                            <media:text><![CDATA[Samsung R95H on top of a wooden chest of drawers]]></media:text>
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                                <p>Samsung's next-gen HDR standard arrives this month, but you'll need a very specific set-up to be able to watch.</p><p>HDR10+ Advanced will only initially be available on certain <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-unveils-its-2026-tv-lineup-headlined-by-an-eye-catching-new-oled-and-its-biggest-micro-rgb-model-to-date">2026 models of Samsung TVs</a>, and only through the <a href="https://www.whathifi.com/reviews/amazon-prime-video">Prime Video</a> streaming service. It's also only available on select Prime Video content at the moment – though Amazon hasn't said what that includes.</p><p>Its rival technology, <a href="https://www.whathifi.com/tv-home-cinema/televisions/dolby-vision-2-is-finally-getting-some-traction-with-tv-makers-but-wheres-the-content">Dolby Vision 2</a>, also launched this week, <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-tv-owners-listen-up-youre-about-to-get-a-major-dolby-vision-upgrade">but only on select Hisense TVs</a>.</p><p>HDR10+ Advanced promises a "brighter, more immersive picture quality", and has been developed with RGB Mini LED TVs in mind, like the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">R95H</a> (pictured). Confusingly, Samsung refers to its RGB Mini LED TVs as 'Micro RGB TVs'. </p><p>HDR10+ Advanced builds on the <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> standard, with the addition of two key features: Enhanced Overall Brightness and Intelligent Motion Smoothing. </p><p>These are pretty Ronseal: the former uses statistical metadata to deliver "brighter, more precise HDR across the full tonal range", while AI-driven tone mapping preserves shadow detail without compromising peak brightness.</p><p>Intelligent Motion Smoothing, meanwhile, uses scene-by-scene metadata to dynamically adjust motion processing, "preserving the cinematic feel of film content while delivering smooth, natural motion for sports, action and other fast-moving scenes."</p><p>We first saw HDR10+ Advanced back in October <a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-had-a-sneak-peek-at-the-future-of-hdr10-and-i-think-samsungs-dolby-vision-2-rival-has-a-bright-future-ahead">during a trip to Samsung's Korean HQ</a>, and we concluded that it looks "very promising".</p><p>Samsung and Amazon have been in bed together for a long time now. Prime Video was also the first streaming service to offer the original HDR10+ format back in 2017.</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong>Dolby Vision 2 vs Dolby Vision 2 Max</strong></a><strong>:</strong><a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format"><strong> </strong></a><strong>everything you need to know</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung R95H hands-on review</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-samsungs-2026-lineup-early-theres-one-tv-i-cant-stop-thinking-about-and-its-not-an-oled"><strong>I’ve seen Samsung’s 2026 lineup early: there’s one TV I can’t stop thinking about</strong></a><strong> – and it’s not an OLED</strong></p>
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                                                            <title><![CDATA[ Should you buy a projector or a big-screen TV in 2026? Here’s what we think ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Big displays have been <em>the </em>focal point of the AV world this decade, and if you’re looking at super-sizing your screen, chances are you’re choosing between either a projector or a 100-inch (or bigger) TV. </p><p>The question is this: which one is actually better?</p><p>You might be surprised how often the debate as to which of these options is better comes up here at <em>What Hi-Fi?</em>, but this time we decided to take the discussion to YouTube. Our latest video weighs up the pros and cons of each, as I take on Team Projector, while our TV and AV editor, Tom Parsons, is heading up Team TV.</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="low" data-lazy-src="https://www.youtube-nocookie.com/embed/MRetc8p1reI" allowfullscreen></iframe></div></div><p>Your first option is going down the traditional route: a projector. These have been the trusty go-to option for home-cinema purists for a long time, offering screen sizes well north of 100 inches and delivering the “movie magic” we associate with visiting the cinema. </p><p>That beam of light hitting your projector screen, with sound coming from a dedicated surround sound package, is almost impossible to beat, but it comes with some impracticalities and, as you can expect, large price tags.</p><p>Which is why we are seeing more projectors launch with smaller footprints and bigger feature sets, all at lower prices. They’re not perfect, as it’s usually picture quality that takes a hit to cram in these features, but they are certainly making projectors more approachable.</p><p>That said, what if you just don’t want to deal with any of the hassle that comes with a projector?</p><p>That’s where the recent phenomenon of XXL TVs comes into play. Popularised by Hisense and TCL, 100-inch TVs are starting to become more common, while the likes of Sony, Samsung and LG have jumped on the bandwagon to deliver TVs reaching 115- and 130-inches.</p><p>The benefit here is that everything is built in, including picture, sound and streaming; and prices are dropping surprisingly low. They do take up quite a lot of space, of course, and, as mentioned in our discussion, you won’t find our favourite panel technology at this size.</p><p>Ultimately, it’s worth noting that there isn’t a “one size fits all” answer to this debate, and personal preference will play a substantial role in your decision; but whichever one you pick, be sure to consult our <a href="https://www.whathifi.com/best-buys/home-cinema/best-projectors">best projectors</a> and <a href="https://www.whathifi.com/best-buys/best-tv">best TVs</a> lists to choose the right models.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/reviews/sony-vpl-xw5000es"><strong>Sony VPL-XW5000ES review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL C7K 98-inch review</strong></a></p><p><strong>And check out our list of the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/should-you-buy-a-projector-or-a-big-screen-tv-in-2026-heres-what-we-think</link>
                                                                            <description>
                            <![CDATA[ Our latest video delves into a big home cinema debate ]]>
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                                                                        <pubDate>Tue, 04 Aug 2026 11:03:28 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Sony Bravia Projector 7 home cinema projector]]></media:description>                                                            <media:text><![CDATA[Sony Bravia Projector 7 home cinema projector]]></media:text>
                                <media:title type="plain"><![CDATA[Sony Bravia Projector 7 home cinema projector]]></media:title>
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                                <p>Big displays have been <em>the </em>focal point of the AV world this decade, and if you’re looking at super-sizing your screen, chances are you’re choosing between either a projector or a 100-inch (or bigger) TV. </p><p>The question is this: which one is actually better?</p><p>You might be surprised how often the debate as to which of these options is better comes up here at <em>What Hi-Fi?</em>, but this time we decided to take the discussion to YouTube. Our latest video weighs up the pros and cons of each, as I take on Team Projector, while our TV and AV editor, Tom Parsons, is heading up Team TV.</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="low" data-lazy-src="https://www.youtube-nocookie.com/embed/MRetc8p1reI" allowfullscreen></iframe></div></div><p>Your first option is going down the traditional route: a projector. These have been the trusty go-to option for home-cinema purists for a long time, offering screen sizes well north of 100 inches and delivering the “movie magic” we associate with visiting the cinema. </p><p>That beam of light hitting your projector screen, with sound coming from a dedicated surround sound package, is almost impossible to beat, but it comes with some impracticalities and, as you can expect, large price tags.</p><p>Which is why we are seeing more projectors launch with smaller footprints and bigger feature sets, all at lower prices. They’re not perfect, as it’s usually picture quality that takes a hit to cram in these features, but they are certainly making projectors more approachable.</p><p>That said, what if you just don’t want to deal with any of the hassle that comes with a projector?</p><p>That’s where the recent phenomenon of XXL TVs comes into play. Popularised by Hisense and TCL, 100-inch TVs are starting to become more common, while the likes of Sony, Samsung and LG have jumped on the bandwagon to deliver TVs reaching 115- and 130-inches.</p><p>The benefit here is that everything is built in, including picture, sound and streaming; and prices are dropping surprisingly low. They do take up quite a lot of space, of course, and, as mentioned in our discussion, you won’t find our favourite panel technology at this size.</p><p>Ultimately, it’s worth noting that there isn’t a “one size fits all” answer to this debate, and personal preference will play a substantial role in your decision; but whichever one you pick, be sure to consult our <a href="https://www.whathifi.com/best-buys/home-cinema/best-projectors">best projectors</a> and <a href="https://www.whathifi.com/best-buys/best-tv">best TVs</a> lists to choose the right models.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/reviews/sony-vpl-xw5000es"><strong>Sony VPL-XW5000ES review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL C7K 98-inch review</strong></a></p><p><strong>And check out our list of the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p>
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                                                            <title><![CDATA[ Small screen, big saving: this five-star Samsung TV is now cheaper at this site than at Amazon ]]></title>
                                                                                                <dc:content><![CDATA[ <p>We would always recommend going for the biggest TV your space and budget allows – but for some of us, that will only be a 42-inch TV. If that’s the case for you, then we have found a great deal for you – £120 off the Samsung S90F.</p><p>This TV has dropped to just £629 at Richer Sounds. That’s £20 cheaper than at Amazon. Bargain.</p><h2 id="samsung-s90f-42-inch-deal">Samsung S90F 42-inch deal</h2><div class="product"><a data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629" href="https://www.richersounds.com/samsung-qe42s90f/#tab-offers" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:500px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="KoQsyijdke6aNWqDUUBwa5" name="48-inch Samsung S90F Square" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/KoQsyijdke6aNWqDUUBwa5.png" mos="" align="middle" fullscreen="" width="500" height="500" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p>The 48-inch <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f" data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629">Samsung S90F</a> bowled us over when we reviewed it last year, and we would expect the 42-incher to perform similarly. Enter code <strong>RSTV120</strong> at checkout for the lower price.</p><p><strong>Price check: </strong><a href="https://www.amazon.co.uk/dp/B0F6TQC9SX?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-4405041563605958716-21&geniuslink=true"><strong>£649 at Amazon</strong></a><a class="view-deal button" href="https://www.richersounds.com/samsung-qe42s90f/#tab-offers" target="_blank" rel="nofollow" data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629">View Deal</a></p></div><p>Cards on the table: we haven’t reviewed this exact model. But the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f">48-inch S90F</a> earned five stars, so we have high expectations of the 42-incher.</p><p>True, it has feet rather than a pedestal stand like its bigger brother. And smaller screens tend to have a lower HDR brightness than their larger equivalents. On the plus side, the smaller panel size should mean a higher pixel density, and hence a slightly sharper image.</p><p>The 42-inch model is as well equipped for gamers as the 48-incher, with four <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> ports, and a host of gaming features such as AMD FreeSync Premium, <a href="https://www.whathifi.com/advice/hgig-explained-what-is-hgig-how-do-you-get-it-and-should-you-use-it">HGiG</a>, AI Auto Game Mode, <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">Auto Low Latency Mode (ALLM)</a>, Game Motion Plus and <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">Variable Refresh Rate (VRR)</a>.</p><p>We found the 48-inch S90F’s picture a bit red at first, and the motion a bit too smooth, but tweaking the settings helps. Overall, picture quality is superb, with realistic skin tones and solid detail levels across both the light and dark parts of the image.</p><p>Contrast might be a touch heavy-handed, leading to some black crush, but “the overall image is wonderfully three-dimensional and immersive”, we concluded.</p><p>The 42-incher has only 40W of sound output, compared with the 48-incher’s 60W. We found the latter’s speakers weak and plagued by distortion at higher volumes – hardly surprising, given that most small TVs sound terrible. So we wouldn’t expect much of the 42-incher’s audio.</p><p>But if you can put that <a href="https://www.richersounds.com/samsung-qe42s90f/">£120 saving</a> towards one of the <a href="https://www.whathifi.com/best-buys/best-budget-soundbars">best budget soundbars</a>, you should be richly rewarded.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f"><strong>Samsung S90F review</strong></a><strong> (48 inch)</strong></p><p><strong>I test OLED TVs for a living – and </strong><a href="https://www.whathifi.com/features/i-test-oled-tvs-for-a-living-and-trust-me-different-sizes-perform-differently"><strong>trust me, different sizes perform differently</strong></a></p><p><strong>We rate the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-40-43in-tvs"><strong>best small TVs</strong></a><strong> around</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/small-screen-big-saving-this-five-star-samsung-tv-is-now-cheaper-than-at-amazon</link>
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                            <![CDATA[ Just £629 at this retailer ]]>
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                                                                        <pubDate>Thu, 30 Jul 2026 15:22:01 +0000</pubDate>                                                                                                                                <updated>Thu, 30 Jul 2026 15:50:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joe Svetlik ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/6UuzZRTGrHJGAqtsQagsSi.jpeg ]]></dc:source>
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                                                            <media:credit><![CDATA[Samsung]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Samsung S90F TV mounted on a wall with Moana 2 on Disney+ featured prominently on the menu screen.]]></media:description>                                                            <media:text><![CDATA[The Samsung S90F TV mounted on a wall with Moana 2 on Disney+ featured prominently on the menu screen.]]></media:text>
                                <media:title type="plain"><![CDATA[The Samsung S90F TV mounted on a wall with Moana 2 on Disney+ featured prominently on the menu screen.]]></media:title>
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                                <p>We would always recommend going for the biggest TV your space and budget allows – but for some of us, that will only be a 42-inch TV. If that’s the case for you, then we have found a great deal for you – £120 off the Samsung S90F.</p><p>This TV has dropped to just £629 at Richer Sounds. That’s £20 cheaper than at Amazon. Bargain.</p><h2 id="samsung-s90f-42-inch-deal">Samsung S90F 42-inch deal</h2><div class="product"><a data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629" href="https://www.richersounds.com/samsung-qe42s90f/#tab-offers" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:500px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="KoQsyijdke6aNWqDUUBwa5" name="48-inch Samsung S90F Square" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/KoQsyijdke6aNWqDUUBwa5.png" mos="" align="middle" fullscreen="" width="500" height="500" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p>The 48-inch <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f" data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629">Samsung S90F</a> bowled us over when we reviewed it last year, and we would expect the 42-incher to perform similarly. Enter code <strong>RSTV120</strong> at checkout for the lower price.</p><p><strong>Price check: </strong><a href="https://www.amazon.co.uk/dp/B0F6TQC9SX?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-4405041563605958716-21&geniuslink=true"><strong>£649 at Amazon</strong></a><a class="view-deal button" href="https://www.richersounds.com/samsung-qe42s90f/#tab-offers" target="_blank" rel="nofollow" data-dimension112="1481ae94-8c25-11f1-91ff-8dc95f1dc509" data-action="Deal Block" data-label="S90F" data-dimension48="S90F" data-dimension25="£629">View Deal</a></p></div><p>Cards on the table: we haven’t reviewed this exact model. But the <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f">48-inch S90F</a> earned five stars, so we have high expectations of the 42-incher.</p><p>True, it has feet rather than a pedestal stand like its bigger brother. And smaller screens tend to have a lower HDR brightness than their larger equivalents. On the plus side, the smaller panel size should mean a higher pixel density, and hence a slightly sharper image.</p><p>The 42-inch model is as well equipped for gamers as the 48-incher, with four <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> ports, and a host of gaming features such as AMD FreeSync Premium, <a href="https://www.whathifi.com/advice/hgig-explained-what-is-hgig-how-do-you-get-it-and-should-you-use-it">HGiG</a>, AI Auto Game Mode, <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">Auto Low Latency Mode (ALLM)</a>, Game Motion Plus and <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">Variable Refresh Rate (VRR)</a>.</p><p>We found the 48-inch S90F’s picture a bit red at first, and the motion a bit too smooth, but tweaking the settings helps. Overall, picture quality is superb, with realistic skin tones and solid detail levels across both the light and dark parts of the image.</p><p>Contrast might be a touch heavy-handed, leading to some black crush, but “the overall image is wonderfully three-dimensional and immersive”, we concluded.</p><p>The 42-incher has only 40W of sound output, compared with the 48-incher’s 60W. We found the latter’s speakers weak and plagued by distortion at higher volumes – hardly surprising, given that most small TVs sound terrible. So we wouldn’t expect much of the 42-incher’s audio.</p><p>But if you can put that <a href="https://www.richersounds.com/samsung-qe42s90f/">£120 saving</a> towards one of the <a href="https://www.whathifi.com/best-buys/best-budget-soundbars">best budget soundbars</a>, you should be richly rewarded.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f"><strong>Samsung S90F review</strong></a><strong> (48 inch)</strong></p><p><strong>I test OLED TVs for a living – and </strong><a href="https://www.whathifi.com/features/i-test-oled-tvs-for-a-living-and-trust-me-different-sizes-perform-differently"><strong>trust me, different sizes perform differently</strong></a></p><p><strong>We rate the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-40-43in-tvs"><strong>best small TVs</strong></a><strong> around</strong></p>
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                                                            <title><![CDATA[ Samsung claims that its new Galaxy Z Fold phone is made for video – so I put it to the test ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung unveiled three new foldable smartphones last week – and one of them might be my new favourite way to take movies and TV shows on the go.</p><p>The Korean giant launched the Galaxy Z Fold 8 Ultra, Z Flip 8 and the Z Fold 8 –  the one I am most interested in – at Galaxy Unpacked. Here it set some pretty clear expectations of what these devices are capable of, and who they are aimed at. </p><p>The Z Flip 8 is all about fun, while the Z Fold 8 Ultra is a productivity powerhouse. </p><p>The Z Fold 8, however, is a device that is designed to deliver “a more immersive viewing experience”. And watching content on that expansive unfolded screen is one of this Samsung’s biggest selling points.</p><p>This all-new folding phone sports a new design with a 4:3 aspect ratio interior display – which makes it a more suitable device for watching content. The <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a>, in comparison, had a unique 1.11:1 aspect ratio, which resulted in sizeable black letterboxing bars when watching 21:9 movies or 16:9 TV shows.</p><p>Ultimately, this defeated the point of having a large screen for watching content in the first place. While the big display is nice in theory, in reality the portion that is actually taken up by the content you are watching is roughly the size of your standard ‘slab’ phone.</p><p>The Z Fold 8 changes this. Samsung specifically said, during the presentation, that this screen is better for watching content from streaming services, because letterboxing bars are less noticeable and the content fills more of the display. </p><p>Further AV-centric upgrades include the new Flex Titanium display structure, which adds a thin layer of titanium alloy and flexible titanium plates beneath the AMOLED display for enhanced display uniformity and rigidity. This makes the display crease, which can catch the light and become distracting on the older models, less of an issue.</p><p>These display upgrades immediately caught my attention. As someone who spends far more time than I’d like to admit sitting on lengthy train, coach and plane journeys, a portable large-screen experience that can fit into my pocket is a dream come true.</p><p>Now, with my very own Z Fold 8 in my hands, I have been able to test drive this portable AV fantasy. And I’m going all in…</p><h2 id="sim-swap">SIM swap…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="nCGA9JQELC9J8QAug7vzfE" name="IMG_4740" alt="Samsung Galaxy Z Fold 8 and 8 Ultra in hand at a hands-on event, with a brick wall in the background" src="https://cdn.mos.cms.futurecdn.net/nCGA9JQELC9J8QAug7vzfE.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>I have swapped full-time to the Z Fold 8, which means leaving the comfort of Apple’s iOS behind. Everything from my streaming apps to my WhatsApp now resides on the Z Fold 8, and I have been using it as my full-time smartphone for the past week.</p><p>To get a true flavour of how this phone handles video, I have logged in to every app imaginable. </p><p>Those include dedicated movie and TV streaming apps such as <a href="https://www.whathifi.com/netflix/review">Netflix</a>, HBO Max and <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, as well as more casual social-focused video apps such as YouTube and Twitch. I’m even conducting my frequent bouts of TikTok and Instagram Reels doomscrolling on this phone.</p><p>I have changed a few crucial settings to get the best picture experience from the phone. I’ve switched off adaptive brightness, eye-comfort shield and adaptive colour tone (all useful features in their own right, but not ideal for video playback), and switched on extra brightness. </p><p>I have also changed the colour profile of the display from its vivid preset to natural.</p><p>And I couldn’t forget about sound, of course. Samsung allows users to toggle Dolby Atmos on and off with a simple press of a button, so I have switched it on for a more immersive audio experience. </p><p>I know that this won’t rival a Dolby Atmos soundbar or speaker package, of course, but it’s a nice smartphone feature to have, nonetheless.</p><p>On the subject of audio, I can already reveal that playing music on this phone is a treat. The boxy, passport-shaped cover screen takes on a portable music player (think iPod Touch) persona, which is a treat to use.</p><h2 id="a-cinematic-screen-in-my-pocket">A cinematic screen in my pocket…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VVJs78LWuN9AGNAf7uWuuF" name="IMG_4890" alt="A Samsung Galaxy Z Fold 8 smartphone with the HBO Max home menu on screen" src="https://cdn.mos.cms.futurecdn.net/VVJs78LWuN9AGNAf7uWuuF.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>I’ll leave our upcoming full review of the Z Fold 8 to go into exactly how this phone performs, but I can certainly share how much I’ve enjoyed the process of watching videos on this device.</p><p>Watching <em>Superman</em> on HBO Max is a prime example of how this phone can really shine. You are genuinely getting a bigger picture experience here, while also having the convenience of having a phone that can slip neatly into your pocket. </p><p>The upgrade from my iPhone 16 Pro’s 6.3-inch display was immediately noticeable, and yet the super-thin form factor doesn’t make the phone feel unwieldy.</p><p>Switching to an old episode of <em>The Simpsons </em>(<em>Radioactive Man </em>from season seven) on Disney+ really blew my mind, as the 4:3 aspect ratio of the content matches the display perfectly. The super-thin bezels and display-filling content combine for a seamless and immersive experience.</p><p>Moving on to the social video apps that I use day to day, the Z Fold 8 offers a very different but equally impressive experience. Most of the fun here, as Samsung acknowledged in its presentation, is scanning the comments as you watch, and the Fold 8 accommodates this with ease.</p><p>Being able to keep the live chat open without significantly shrinking the live stream is a dream, and being able to scroll a full-size TikTok feed with the comments open sells the big-screen experience even more.</p><h2 id="it-s-still-a-learning-curve">It's still a learning curve…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="q7WcuC3aYVBhk6tsC38U3E" name="IMG_4742" alt="Samsung Galaxy Z Fold 8 and 8 Ultra in hand at a hands on event with a brick wall in the background" src="https://cdn.mos.cms.futurecdn.net/q7WcuC3aYVBhk6tsC38U3E.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>It hasn’t been entirely smooth sailing, though.</p><p>I have found that I sometimes find myself mindlessly scrolling on the cover screen, forgetting that I have a bigger and better display lurking beneath. This is simply a case of ‘old habits die hard’, as I’m used to having just one screen on my phone, not two.</p><p>And while the letterboxing bars have been significantly slimmed down compared with the Folds that have come before, they are still more sizeable than the ones found on other phones. </p><p>That said, I’ve faced the same issue when watching movies on an iPad; it’s an inherent drawback of tablets. Unless any company is willing to make a 21:9 tablet, I can't see that  being resolved any time soon.</p><p>The more I use the phone, the less these teething issues bother me, and the more I am finding myself enjoying the foldable format. </p><p>Having a pocket-sized device with a genuinely immersive OLED display is the dream for any AV enthusiast who often finds themselves on the go. As someone who fits that brief perfectly, it feels as though the Z Fold 8 was made for me.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8-and-z-fold-8-ultra"><strong>Samsung Galaxy Z Fold 8 hands on review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7"><strong>Samsung Galaxy Z Fold 7 review</strong></a></p><p><strong>And check out the </strong><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>best smartphones for movies and music</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/samsung-claims-that-its-new-foldable-phone-is-made-for-video-so-i-put-that-to-the-test</link>
                                                                            <description>
                            <![CDATA[ Small phone, big OLED screen ]]>
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                                                                        <pubDate>Wed, 29 Jul 2026 15:21:45 +0000</pubDate>                                                                                                                                <updated>Wed, 29 Jul 2026 15:22:26 +0000</updated>
                                                                                                                                            <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Future / Netflix]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A Samsung Galaxy Z Fold 8 smartphone in hand with Netflix&#039;s Drive to Survive on screen]]></media:description>                                                            <media:text><![CDATA[A Samsung Galaxy Z Fold 8 smartphone in hand with Netflix&#039;s Drive to Survive on screen]]></media:text>
                                <media:title type="plain"><![CDATA[A Samsung Galaxy Z Fold 8 smartphone in hand with Netflix&#039;s Drive to Survive on screen]]></media:title>
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                                <p>Samsung unveiled three new foldable smartphones last week – and one of them might be my new favourite way to take movies and TV shows on the go.</p><p>The Korean giant launched the Galaxy Z Fold 8 Ultra, Z Flip 8 and the Z Fold 8 –  the one I am most interested in – at Galaxy Unpacked. Here it set some pretty clear expectations of what these devices are capable of, and who they are aimed at. </p><p>The Z Flip 8 is all about fun, while the Z Fold 8 Ultra is a productivity powerhouse. </p><p>The Z Fold 8, however, is a device that is designed to deliver “a more immersive viewing experience”. And watching content on that expansive unfolded screen is one of this Samsung’s biggest selling points.</p><p>This all-new folding phone sports a new design with a 4:3 aspect ratio interior display – which makes it a more suitable device for watching content. The <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold 7</a>, in comparison, had a unique 1.11:1 aspect ratio, which resulted in sizeable black letterboxing bars when watching 21:9 movies or 16:9 TV shows.</p><p>Ultimately, this defeated the point of having a large screen for watching content in the first place. While the big display is nice in theory, in reality the portion that is actually taken up by the content you are watching is roughly the size of your standard ‘slab’ phone.</p><p>The Z Fold 8 changes this. Samsung specifically said, during the presentation, that this screen is better for watching content from streaming services, because letterboxing bars are less noticeable and the content fills more of the display. </p><p>Further AV-centric upgrades include the new Flex Titanium display structure, which adds a thin layer of titanium alloy and flexible titanium plates beneath the AMOLED display for enhanced display uniformity and rigidity. This makes the display crease, which can catch the light and become distracting on the older models, less of an issue.</p><p>These display upgrades immediately caught my attention. As someone who spends far more time than I’d like to admit sitting on lengthy train, coach and plane journeys, a portable large-screen experience that can fit into my pocket is a dream come true.</p><p>Now, with my very own Z Fold 8 in my hands, I have been able to test drive this portable AV fantasy. And I’m going all in…</p><h2 id="sim-swap">SIM swap…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="nCGA9JQELC9J8QAug7vzfE" name="IMG_4740" alt="Samsung Galaxy Z Fold 8 and 8 Ultra in hand at a hands-on event, with a brick wall in the background" src="https://cdn.mos.cms.futurecdn.net/nCGA9JQELC9J8QAug7vzfE.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>I have swapped full-time to the Z Fold 8, which means leaving the comfort of Apple’s iOS behind. Everything from my streaming apps to my WhatsApp now resides on the Z Fold 8, and I have been using it as my full-time smartphone for the past week.</p><p>To get a true flavour of how this phone handles video, I have logged in to every app imaginable. </p><p>Those include dedicated movie and TV streaming apps such as <a href="https://www.whathifi.com/netflix/review">Netflix</a>, HBO Max and <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, as well as more casual social-focused video apps such as YouTube and Twitch. I’m even conducting my frequent bouts of TikTok and Instagram Reels doomscrolling on this phone.</p><p>I have changed a few crucial settings to get the best picture experience from the phone. I’ve switched off adaptive brightness, eye-comfort shield and adaptive colour tone (all useful features in their own right, but not ideal for video playback), and switched on extra brightness. </p><p>I have also changed the colour profile of the display from its vivid preset to natural.</p><p>And I couldn’t forget about sound, of course. Samsung allows users to toggle Dolby Atmos on and off with a simple press of a button, so I have switched it on for a more immersive audio experience. </p><p>I know that this won’t rival a Dolby Atmos soundbar or speaker package, of course, but it’s a nice smartphone feature to have, nonetheless.</p><p>On the subject of audio, I can already reveal that playing music on this phone is a treat. The boxy, passport-shaped cover screen takes on a portable music player (think iPod Touch) persona, which is a treat to use.</p><h2 id="a-cinematic-screen-in-my-pocket">A cinematic screen in my pocket…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VVJs78LWuN9AGNAf7uWuuF" name="IMG_4890" alt="A Samsung Galaxy Z Fold 8 smartphone with the HBO Max home menu on screen" src="https://cdn.mos.cms.futurecdn.net/VVJs78LWuN9AGNAf7uWuuF.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>I’ll leave our upcoming full review of the Z Fold 8 to go into exactly how this phone performs, but I can certainly share how much I’ve enjoyed the process of watching videos on this device.</p><p>Watching <em>Superman</em> on HBO Max is a prime example of how this phone can really shine. You are genuinely getting a bigger picture experience here, while also having the convenience of having a phone that can slip neatly into your pocket. </p><p>The upgrade from my iPhone 16 Pro’s 6.3-inch display was immediately noticeable, and yet the super-thin form factor doesn’t make the phone feel unwieldy.</p><p>Switching to an old episode of <em>The Simpsons </em>(<em>Radioactive Man </em>from season seven) on Disney+ really blew my mind, as the 4:3 aspect ratio of the content matches the display perfectly. The super-thin bezels and display-filling content combine for a seamless and immersive experience.</p><p>Moving on to the social video apps that I use day to day, the Z Fold 8 offers a very different but equally impressive experience. Most of the fun here, as Samsung acknowledged in its presentation, is scanning the comments as you watch, and the Fold 8 accommodates this with ease.</p><p>Being able to keep the live chat open without significantly shrinking the live stream is a dream, and being able to scroll a full-size TikTok feed with the comments open sells the big-screen experience even more.</p><h2 id="it-s-still-a-learning-curve">It's still a learning curve…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="q7WcuC3aYVBhk6tsC38U3E" name="IMG_4742" alt="Samsung Galaxy Z Fold 8 and 8 Ultra in hand at a hands on event with a brick wall in the background" src="https://cdn.mos.cms.futurecdn.net/q7WcuC3aYVBhk6tsC38U3E.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>It hasn’t been entirely smooth sailing, though.</p><p>I have found that I sometimes find myself mindlessly scrolling on the cover screen, forgetting that I have a bigger and better display lurking beneath. This is simply a case of ‘old habits die hard’, as I’m used to having just one screen on my phone, not two.</p><p>And while the letterboxing bars have been significantly slimmed down compared with the Folds that have come before, they are still more sizeable than the ones found on other phones. </p><p>That said, I’ve faced the same issue when watching movies on an iPad; it’s an inherent drawback of tablets. Unless any company is willing to make a 21:9 tablet, I can't see that  being resolved any time soon.</p><p>The more I use the phone, the less these teething issues bother me, and the more I am finding myself enjoying the foldable format. </p><p>Having a pocket-sized device with a genuinely immersive OLED display is the dream for any AV enthusiast who often finds themselves on the go. As someone who fits that brief perfectly, it feels as though the Z Fold 8 was made for me.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-galaxy-z-fold-8-and-z-fold-8-ultra"><strong>Samsung Galaxy Z Fold 8 hands on review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7"><strong>Samsung Galaxy Z Fold 7 review</strong></a></p><p><strong>And check out the </strong><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>best smartphones for movies and music</strong></a></p>
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                                                            <title><![CDATA[ Samsung S85H (QE55S85H) ]]></title>
                                                                                                <dc:content><![CDATA[ <p>A good, cheap OLED TV has been top of many cinephiles' wish list for over a decade. This makes the S85H a big-ticket item despite it sitting at the bottom of Samsung’s new OLED TV range.</p><p>It’s looking set to be one of the cheapest options for serious movie fans who want a new OLED that sits in the same family as the<a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h"> S99H</a>, a set we recently declared to be the finest Samsung OLED we’d ever tested. Big shoes to fill, then.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="vM6tqzQh5yPvcjwxM5hpKA" name="Samsung S85H (Our Planet in Netflix) 09" alt="Samsung S85H OLED TV with remote held in hand in front of image of wetlands on screen" src="https://cdn.mos.cms.futurecdn.net/vM6tqzQh5yPvcjwxM5hpKA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>The Samsung S85H is available in sizes from 48 to 83 inches. The cheapest 48-inch size launched carrying a £1199 ($1199) price tag, while the giant 83-inch model retails for £3699 ($4499).</p><p>We have the middle-child 55-inch model in our review rooms, which launched at £1499 ($1499 / AU$2499). </p><p>Initially, that meant it cost slightly less than its closest rival, the <a href="https://www.whathifi.com/tv-home-cinema/televisions/the-b6-could-be-lgs-brightest-and-cheapest-budget-oled-yet">LG B6</a>, which cost £1599 (AU$2500) when it first came out.</p><p>However, rapid price drops mean it’s now more expensive than its LG rival. The 55-inch B6 is now available for as little as £899 in some places. </p><p>However, the S85H puts is still cheaper than most of this year’s mid-tier OLEDs, including its big brother, the 55-inch S90H, which now floats around the £1699 mark.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MHD3VQ6cgDyPXzfroVYYqA" name="Samsung S85H (Our Planet in Netflix) 02" alt="Samsung S85H OLED TV showing bottom of TV with feet in centre position" src="https://cdn.mos.cms.futurecdn.net/MHD3VQ6cgDyPXzfroVYYqA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>You won’t find any flourishes like the fancy metal bezel sported by the flagship S99H; instead the S85H has a rather utilitarian look, with a basic, plastic design that is nevertheless mostly solid.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung S85H tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="F8qNogicPKGUXyaao5o7rA" name="Samsung S85H (Our Planet in Netflix) 01" caption="" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/F8qNogicPKGUXyaao5o7rA.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> 55 inches (also available in 65, 77, 83 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> OLED</p><p class="fancy-box__body-text"><strong>Backlight</strong> N/A</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system</strong> Tizen</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> x 4 (4 x 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/120Hz, VRR, ALLM</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Dimensions</strong> <strong>(hwd, without stand) </strong>70.5 x 122.6 x 3.4cm</p></div></div><p>The TV has feet, rather than a pedestal stand design and includes two placement options, central and wide, which puts them on the furthest right and left edges. This is a nice touch that lets you adjust the position to fit on your cabinet and place a soundbar underneath it as required.</p><p>Our only minor quibble with the design is that, as well as feeling distinctly plasticy, the feet wobble. Not so much that we’re worried it will break, but enough that you’ll want to place it with care.</p><p>The SolarCell remote seen on Samsung’s previous step-down and entry-level OLEDs also makes a return. It is pleasingly compact and intuitive, and features solar and USB-C charging, something that isn’t guaranteed at this price. The only real negative is the ongoing lack of a backlight, which makes using it in the dark a bit tricky.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="drMXrnvT82h7mrgDyN6j2A" name="Samsung S85H (Our Planet in Netflix) 11" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/drMXrnvT82h7mrgDyN6j2A.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The set's specifications sheet is nearly identical to the outgoing S85F, with only three big upgrades to mention. </p><p>It has been upgraded to Wi-Fi 6E, which will improve connectivity if you have a compatible router using the standard. It also has a new AI football mode, which Samsung claims will “make you feel like you’re in the stadium” using the set’s processing smarts. </p><p>Finally, there is a smattering of what Samsung claims to be "performance improvements" – the biggest, apparently, is to its peak and operating brightness. Samsung hasn’t given a definite <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">nit count</a>, however, so we can't be sure how big the alleged brightness upgrades are.</p><p>Samsung also hasn’t specified what panel is being used, but the fact that the S85H is powered by the same NQ4 AI Gen2 processor as its predecessor suggests it may be using one of the new OLED SE panels LG Display unveiled at CES in January, which aim to boost brightness while simultaneously bringing prices down. </p><p>We had hoped the Q85H would get the newer Gen3 silicon, which brings more accurate tone mapping and better upscaling, among other things, but that remains reserved for the more expensive S99H and S90H models. </p><p>The same is true for Samsung’s vibrancy-boosting Quantum Dot tech, which once again is reserved for its flagship offering. A shame, yes, but unsurprising given the S85H’s price. You also, once again, won’t find the firm’s Glare Free screen coating included, which will be an annoyance if you use the TV in a room with lots of ambient light.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Wkb6FZuPkKKQxiW3CADcpA" name="Samsung S85H (Our Planet in Netflix) 08" alt="Samsung S85H OLED TV, on screen are water birds" src="https://cdn.mos.cms.futurecdn.net/Wkb6FZuPkKKQxiW3CADcpA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>Despite the lack of big changes, the S85’s specifications remain very competitive at this price. </p><p>The set offers four full-speed <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1 inputs</a>, capable of carrying a 4K/120Hz signal for next-generation gamers. <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a> and <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> are also on board, so gamers are fully covered.</p><p>The only big omission is the set’s lack of support for Dolby Vision Gaming, or any version of Dolby’s HDR standard, for that matter. The S85H continues Samsung’s HDR grudge match, with it only supporting the <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a>, HDR10 and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a> standards.</p><p>The set also doesn’t support FlexConnect, a bit of audio tech that the LG B6 does. This is a clever technology designed to let you create surround sound systems using compatible speakers on the fly. It includes the power to use the TV’s speakers as the central channel. Samsung, instead, pushes its own Q-Symphony solution, which aims to make the TV’s sound system work with compatible soundbars to improve audio quality and create a wider soundstage.</p><p>The latest-gen version of Tizen featured on the S85H is easy to navigate and includes a content bar at the top that splits your apps into categories, curated and arranged to automatically match your usage habits. All the major apps and services are present and running correctly, including <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, <a href="https://www.whathifi.com/streaming-entertainment/tv-streaming-services/apple-tv-plus">Apple TV</a> and more.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="P6NvA947hkwrhkiznS9v5B" name="Samsung S85H (Our Planet in Netflix) 06" alt="Samsung S85H OLED TV on screen is sunset over wetlands with tree in foreground" src="https://cdn.mos.cms.futurecdn.net/P6NvA947hkwrhkiznS9v5B.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>In its out-of-the-box Eco mode, the S85H comes off a little strong. Playing our<em> F1: The Movie</em> 4K Blu-ray, the picture is a little sharp, oversmoothed and colours, particularly reds, are overcooked. </p><p>Switching to Filmmaker mode, things rapidly improve. Now, the cars’ movements become precise and rapid, losing the artificial floaty feel of its default setting. </p><p>Colours are also much more reined in, but reds still look a little overcooked, which leads to a series of quick tweaks before we finally settle on <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a>, with the Warm 1 colour profile and Active Dynamic Tone Mapping on for the best results.</p><p>The TV’s colours are still a little bombastic compared to the more subdued B6, but the picture’s solidity and three-dimensionality ensure our eyes still favour the Samsung during the heated F1 race. </p><p>Switching to <em>Pan</em>, our standard peak brightness stress test due to its atypical 4000 nits mastering, it’s immediately clear that the S85H burns brighter than previous entry-level OLEDs we’ve tested and its main rival, the LG B6. The setting sun offers a wider range of reds and oranges that show up as pure white on its rival.</p><p>The only slight issue is that, once again, colours are pushed a touch too hard, with blues looking a smidge too vibrant and the picture a little too warm in general.</p><p>(Editor’s note –<em> </em>for our sanity, if a filmmaker is reading this, please master your next film in 4000 nits and shoot an incredibly bright scene we can use for testing. If our reviewers are forced to hear <em>Pan</em>’s butchered version of <em>Smells Like Teen Spirit</em> for much longer, there may be a mutiny.)</p><p>Switching to our 4K Blu-ray <em>Sinners </em>test disc, minor black crush creeps in. Although the scene oozes menace and has a wonderful sense of dread, thanks to the perfect blacks, parts of the gangsters’ faces lose definition and fade into the black background. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eX3Bt3ZGALKnXnuBMwkGGA" name="Samsung S85H (Our Planet in Netflix) 07" alt="Samsung S85H OLED TV top right corner of screen with blue image" src="https://cdn.mos.cms.futurecdn.net/eX3Bt3ZGALKnXnuBMwkGGA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>The S85H also has a tendency to try too hard. In a bid to show how bright it can go, the set artificially raises the brightest sections of the picture, but doesn’t always have the finesse to do it naturally. </p><p>Highlights on characters’ skin come up as pure white, losing some detail and adding a distracting artificiality, making it look like they’re in the spotlight on a Broadway stage, rather than drinking and dancing in a dingy Prohibition-era speakeasy.</p><p>The aggressive push then flattens faces completely by overbrightening them, losing shadow detail and some of the picture’s otherwise impressive three-dimensionality. The flaw isn’t uniform either, rearing its head at specific moments, which is distracting and breaks our immersion in its otherwise solid performance.</p><p>Switching gears to our 4K Blu-ray o<em>f Civil War</em> and tagging in step-up OLEDs, including its big brother/sister the S90H, the S85H puts up an admirable fight, but there are obvious benefits if you can afford to go up a price tier.</p><p>The S90H delivers a series of modest improvements that add up to make a big difference. On the S85H, greens in a military camp’s grass fields look a little too vibrant, taking on an almost cartoony look. Skin tones lose their warmth and colour volume, coming across as slightly jaundiced during low-light scenes compared to the more lifelike, immersive S90H.</p><p>The flames in a burning forest flicker a little brighter on the step-up model, offering more detail, with a wider range of reds and oranges dancing in the brightest parts of the flames. Overall, we get a little more nuance, a sprinkle more finesse, and a generally more natural picture with the S90H. </p><p>The S85H does a decent, but not front-of-the-pack, job of upscaling our SDR <em>True Grit </em>Blu-ray. The picture retains the grainy, spaghetti western feel, but the picture is dimmer and a bit flatter than those we've seen on rival sets. Though it retains the intentional grain, some sharpness and detail are lost. The stitches in the characters’ woollen clothes look a bit softer than we’d like, too.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="u2CtLrVSgbpBXahGA7auCA" name="Samsung S85H (Our Planet in Netflix) 10" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/u2CtLrVSgbpBXahGA7auCA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>“Where’s the bass?” is the immediate question we ask, testing the S85H’s  2.0 channel, 20W, <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> system with our<em> F1: The Movie</em> test disc.</p><p>Engine noise, the sound of the crowd, the boom of cars crashing and skidding across the track; all of it lacks the bite and impact needed to do justice to the scene. The entire sound feels weak, even by TV speaker standards, sounding more like a Scalextric race than a deafening, international F1 event.</p><p>And this issue is the sound system’s undoing. Moving to a night-time battle scene in <em>Civil War</em>, explosions are occasionally entirely lost as vocals and the higher-frequency sound of gunfire, bizarrely, overpowers them. </p><p>This is a particular shame as, while the speakers never come close to matching a moderately capable soundbar, such as the entry-level <a href="https://www.whathifi.com/reviews/sonos-beam-gen-2-dolby-atmos-soundbar">Sonos Beam (Gen 2)</a>, they do get some things right.</p><p>During the musical medley in <em>Sinners</em>, Sammie’s blues vocals don’t have the power or vibrato required to do them justice, but they’re suitably separated from the guitar part. </p><p>As the scene develops, adding more and more layers and modern music genres to the song, that decent separation continues, with each part remaining distinct, albeit underpowered. And the set does a reasonable job of offering a sense of direction as the camera swoops through the barn.</p><p>The S85H’s speakers are ultimately fine for watching the news or a casual series, but not quite good enough for even basic movie watching. You will need to invest in a soundbar or speaker system for that.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="TqF9QmuBQBFAtved6vzE4B" name="Samsung S85H (Our Planet in Netflix) 03" alt="Samsung S85H OLED TV on screen are trees and aurora borealis" src="https://cdn.mos.cms.futurecdn.net/TqF9QmuBQBFAtved6vzE4B.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>If you want an OLED TV but can’t afford to step up into the mid-tier, it’s one of the top options currently available, the Samsung S85H is a very competent option at the price. </p><p>Its punchy, immersive and nicely three-dimensional picture is a cut above most of its entry-level rivals. There are undoubtedly palpable gains to be had in paying more for a mid-range OLED, however – ones we think are worth paying for.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture </strong>4</li><li><strong>Sound </strong>3</li><li><strong>Features</strong> 5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii-k55xr75m2"><strong>Sony Bravia 7 II</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f"><strong>Samsung S90F</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/samsung-s85h-qe55s85h</link>
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                            <![CDATA[ Samsung’s entry-level OLED offers a bombastic performance that will find it fans. ]]>
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                                                                        <pubDate>Wed, 29 Jul 2026 11:48:46 +0000</pubDate>                                                                                                                                <updated>Mon, 10 Aug 2026 16:34:29 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ alastair.stevenson@futurenet.com (Alastair Stevenson) ]]></author>                    <dc:creator><![CDATA[ Alastair Stevenson ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/FwaQJGoBFJFRYcvVVwhtrF.jpg ]]></dc:source>
                                                                <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Lewis Empson ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix, Our Planet]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung S85H OLED TV]]></media:description>                                                            <media:text><![CDATA[Samsung S85H OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung S85H OLED TV]]></media:title>
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                                <p>A good, cheap OLED TV has been top of many cinephiles' wish list for over a decade. This makes the S85H a big-ticket item despite it sitting at the bottom of Samsung’s new OLED TV range.</p><p>It’s looking set to be one of the cheapest options for serious movie fans who want a new OLED that sits in the same family as the<a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h"> S99H</a>, a set we recently declared to be the finest Samsung OLED we’d ever tested. Big shoes to fill, then.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="vM6tqzQh5yPvcjwxM5hpKA" name="Samsung S85H (Our Planet in Netflix) 09" alt="Samsung S85H OLED TV with remote held in hand in front of image of wetlands on screen" src="https://cdn.mos.cms.futurecdn.net/vM6tqzQh5yPvcjwxM5hpKA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>The Samsung S85H is available in sizes from 48 to 83 inches. The cheapest 48-inch size launched carrying a £1199 ($1199) price tag, while the giant 83-inch model retails for £3699 ($4499).</p><p>We have the middle-child 55-inch model in our review rooms, which launched at £1499 ($1499 / AU$2499). </p><p>Initially, that meant it cost slightly less than its closest rival, the <a href="https://www.whathifi.com/tv-home-cinema/televisions/the-b6-could-be-lgs-brightest-and-cheapest-budget-oled-yet">LG B6</a>, which cost £1599 (AU$2500) when it first came out.</p><p>However, rapid price drops mean it’s now more expensive than its LG rival. The 55-inch B6 is now available for as little as £899 in some places. </p><p>However, the S85H puts is still cheaper than most of this year’s mid-tier OLEDs, including its big brother, the 55-inch S90H, which now floats around the £1699 mark.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MHD3VQ6cgDyPXzfroVYYqA" name="Samsung S85H (Our Planet in Netflix) 02" alt="Samsung S85H OLED TV showing bottom of TV with feet in centre position" src="https://cdn.mos.cms.futurecdn.net/MHD3VQ6cgDyPXzfroVYYqA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>You won’t find any flourishes like the fancy metal bezel sported by the flagship S99H; instead the S85H has a rather utilitarian look, with a basic, plastic design that is nevertheless mostly solid.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung S85H tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="F8qNogicPKGUXyaao5o7rA" name="Samsung S85H (Our Planet in Netflix) 01" caption="" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/F8qNogicPKGUXyaao5o7rA.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> 55 inches (also available in 65, 77, 83 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> OLED</p><p class="fancy-box__body-text"><strong>Backlight</strong> N/A</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system</strong> Tizen</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> x 4 (4 x 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/120Hz, VRR, ALLM</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Dimensions</strong> <strong>(hwd, without stand) </strong>70.5 x 122.6 x 3.4cm</p></div></div><p>The TV has feet, rather than a pedestal stand design and includes two placement options, central and wide, which puts them on the furthest right and left edges. This is a nice touch that lets you adjust the position to fit on your cabinet and place a soundbar underneath it as required.</p><p>Our only minor quibble with the design is that, as well as feeling distinctly plasticy, the feet wobble. Not so much that we’re worried it will break, but enough that you’ll want to place it with care.</p><p>The SolarCell remote seen on Samsung’s previous step-down and entry-level OLEDs also makes a return. It is pleasingly compact and intuitive, and features solar and USB-C charging, something that isn’t guaranteed at this price. The only real negative is the ongoing lack of a backlight, which makes using it in the dark a bit tricky.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="drMXrnvT82h7mrgDyN6j2A" name="Samsung S85H (Our Planet in Netflix) 11" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/drMXrnvT82h7mrgDyN6j2A.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The set's specifications sheet is nearly identical to the outgoing S85F, with only three big upgrades to mention. </p><p>It has been upgraded to Wi-Fi 6E, which will improve connectivity if you have a compatible router using the standard. It also has a new AI football mode, which Samsung claims will “make you feel like you’re in the stadium” using the set’s processing smarts. </p><p>Finally, there is a smattering of what Samsung claims to be "performance improvements" – the biggest, apparently, is to its peak and operating brightness. Samsung hasn’t given a definite <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">nit count</a>, however, so we can't be sure how big the alleged brightness upgrades are.</p><p>Samsung also hasn’t specified what panel is being used, but the fact that the S85H is powered by the same NQ4 AI Gen2 processor as its predecessor suggests it may be using one of the new OLED SE panels LG Display unveiled at CES in January, which aim to boost brightness while simultaneously bringing prices down. </p><p>We had hoped the Q85H would get the newer Gen3 silicon, which brings more accurate tone mapping and better upscaling, among other things, but that remains reserved for the more expensive S99H and S90H models. </p><p>The same is true for Samsung’s vibrancy-boosting Quantum Dot tech, which once again is reserved for its flagship offering. A shame, yes, but unsurprising given the S85H’s price. You also, once again, won’t find the firm’s Glare Free screen coating included, which will be an annoyance if you use the TV in a room with lots of ambient light.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Wkb6FZuPkKKQxiW3CADcpA" name="Samsung S85H (Our Planet in Netflix) 08" alt="Samsung S85H OLED TV, on screen are water birds" src="https://cdn.mos.cms.futurecdn.net/Wkb6FZuPkKKQxiW3CADcpA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>Despite the lack of big changes, the S85’s specifications remain very competitive at this price. </p><p>The set offers four full-speed <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1 inputs</a>, capable of carrying a 4K/120Hz signal for next-generation gamers. <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a> and <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> are also on board, so gamers are fully covered.</p><p>The only big omission is the set’s lack of support for Dolby Vision Gaming, or any version of Dolby’s HDR standard, for that matter. The S85H continues Samsung’s HDR grudge match, with it only supporting the <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a>, HDR10 and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a> standards.</p><p>The set also doesn’t support FlexConnect, a bit of audio tech that the LG B6 does. This is a clever technology designed to let you create surround sound systems using compatible speakers on the fly. It includes the power to use the TV’s speakers as the central channel. Samsung, instead, pushes its own Q-Symphony solution, which aims to make the TV’s sound system work with compatible soundbars to improve audio quality and create a wider soundstage.</p><p>The latest-gen version of Tizen featured on the S85H is easy to navigate and includes a content bar at the top that splits your apps into categories, curated and arranged to automatically match your usage habits. All the major apps and services are present and running correctly, including <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a>, <a href="https://www.whathifi.com/streaming-entertainment/tv-streaming-services/apple-tv-plus">Apple TV</a> and more.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="P6NvA947hkwrhkiznS9v5B" name="Samsung S85H (Our Planet in Netflix) 06" alt="Samsung S85H OLED TV on screen is sunset over wetlands with tree in foreground" src="https://cdn.mos.cms.futurecdn.net/P6NvA947hkwrhkiznS9v5B.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>In its out-of-the-box Eco mode, the S85H comes off a little strong. Playing our<em> F1: The Movie</em> 4K Blu-ray, the picture is a little sharp, oversmoothed and colours, particularly reds, are overcooked. </p><p>Switching to Filmmaker mode, things rapidly improve. Now, the cars’ movements become precise and rapid, losing the artificial floaty feel of its default setting. </p><p>Colours are also much more reined in, but reds still look a little overcooked, which leads to a series of quick tweaks before we finally settle on <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a>, with the Warm 1 colour profile and Active Dynamic Tone Mapping on for the best results.</p><p>The TV’s colours are still a little bombastic compared to the more subdued B6, but the picture’s solidity and three-dimensionality ensure our eyes still favour the Samsung during the heated F1 race. </p><p>Switching to <em>Pan</em>, our standard peak brightness stress test due to its atypical 4000 nits mastering, it’s immediately clear that the S85H burns brighter than previous entry-level OLEDs we’ve tested and its main rival, the LG B6. The setting sun offers a wider range of reds and oranges that show up as pure white on its rival.</p><p>The only slight issue is that, once again, colours are pushed a touch too hard, with blues looking a smidge too vibrant and the picture a little too warm in general.</p><p>(Editor’s note –<em> </em>for our sanity, if a filmmaker is reading this, please master your next film in 4000 nits and shoot an incredibly bright scene we can use for testing. If our reviewers are forced to hear <em>Pan</em>’s butchered version of <em>Smells Like Teen Spirit</em> for much longer, there may be a mutiny.)</p><p>Switching to our 4K Blu-ray <em>Sinners </em>test disc, minor black crush creeps in. Although the scene oozes menace and has a wonderful sense of dread, thanks to the perfect blacks, parts of the gangsters’ faces lose definition and fade into the black background. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eX3Bt3ZGALKnXnuBMwkGGA" name="Samsung S85H (Our Planet in Netflix) 07" alt="Samsung S85H OLED TV top right corner of screen with blue image" src="https://cdn.mos.cms.futurecdn.net/eX3Bt3ZGALKnXnuBMwkGGA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>The S85H also has a tendency to try too hard. In a bid to show how bright it can go, the set artificially raises the brightest sections of the picture, but doesn’t always have the finesse to do it naturally. </p><p>Highlights on characters’ skin come up as pure white, losing some detail and adding a distracting artificiality, making it look like they’re in the spotlight on a Broadway stage, rather than drinking and dancing in a dingy Prohibition-era speakeasy.</p><p>The aggressive push then flattens faces completely by overbrightening them, losing shadow detail and some of the picture’s otherwise impressive three-dimensionality. The flaw isn’t uniform either, rearing its head at specific moments, which is distracting and breaks our immersion in its otherwise solid performance.</p><p>Switching gears to our 4K Blu-ray o<em>f Civil War</em> and tagging in step-up OLEDs, including its big brother/sister the S90H, the S85H puts up an admirable fight, but there are obvious benefits if you can afford to go up a price tier.</p><p>The S90H delivers a series of modest improvements that add up to make a big difference. On the S85H, greens in a military camp’s grass fields look a little too vibrant, taking on an almost cartoony look. Skin tones lose their warmth and colour volume, coming across as slightly jaundiced during low-light scenes compared to the more lifelike, immersive S90H.</p><p>The flames in a burning forest flicker a little brighter on the step-up model, offering more detail, with a wider range of reds and oranges dancing in the brightest parts of the flames. Overall, we get a little more nuance, a sprinkle more finesse, and a generally more natural picture with the S90H. </p><p>The S85H does a decent, but not front-of-the-pack, job of upscaling our SDR <em>True Grit </em>Blu-ray. The picture retains the grainy, spaghetti western feel, but the picture is dimmer and a bit flatter than those we've seen on rival sets. Though it retains the intentional grain, some sharpness and detail are lost. The stitches in the characters’ woollen clothes look a bit softer than we’d like, too.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="u2CtLrVSgbpBXahGA7auCA" name="Samsung S85H (Our Planet in Netflix) 10" alt="Samsung S85H OLED TV" src="https://cdn.mos.cms.futurecdn.net/u2CtLrVSgbpBXahGA7auCA.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>“Where’s the bass?” is the immediate question we ask, testing the S85H’s  2.0 channel, 20W, <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> system with our<em> F1: The Movie</em> test disc.</p><p>Engine noise, the sound of the crowd, the boom of cars crashing and skidding across the track; all of it lacks the bite and impact needed to do justice to the scene. The entire sound feels weak, even by TV speaker standards, sounding more like a Scalextric race than a deafening, international F1 event.</p><p>And this issue is the sound system’s undoing. Moving to a night-time battle scene in <em>Civil War</em>, explosions are occasionally entirely lost as vocals and the higher-frequency sound of gunfire, bizarrely, overpowers them. </p><p>This is a particular shame as, while the speakers never come close to matching a moderately capable soundbar, such as the entry-level <a href="https://www.whathifi.com/reviews/sonos-beam-gen-2-dolby-atmos-soundbar">Sonos Beam (Gen 2)</a>, they do get some things right.</p><p>During the musical medley in <em>Sinners</em>, Sammie’s blues vocals don’t have the power or vibrato required to do them justice, but they’re suitably separated from the guitar part. </p><p>As the scene develops, adding more and more layers and modern music genres to the song, that decent separation continues, with each part remaining distinct, albeit underpowered. And the set does a reasonable job of offering a sense of direction as the camera swoops through the barn.</p><p>The S85H’s speakers are ultimately fine for watching the news or a casual series, but not quite good enough for even basic movie watching. You will need to invest in a soundbar or speaker system for that.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="TqF9QmuBQBFAtved6vzE4B" name="Samsung S85H (Our Planet in Netflix) 03" alt="Samsung S85H OLED TV on screen are trees and aurora borealis" src="https://cdn.mos.cms.futurecdn.net/TqF9QmuBQBFAtved6vzE4B.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet)</span></figcaption></figure><p>If you want an OLED TV but can’t afford to step up into the mid-tier, it’s one of the top options currently available, the Samsung S85H is a very competent option at the price. </p><p>Its punchy, immersive and nicely three-dimensional picture is a cut above most of its entry-level rivals. There are undoubtedly palpable gains to be had in paying more for a mid-range OLED, however – ones we think are worth paying for.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture </strong>4</li><li><strong>Sound </strong>3</li><li><strong>Features</strong> 5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii-k55xr75m2"><strong>Sony Bravia 7 II</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f"><strong>Samsung S90F</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p>
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                                                            <title><![CDATA[ Samsung's new flagship foldable is its brightest phone ever – could it be the ultimate movie-watching machine on the go? ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung has unveiled three new foldable phones at its annual Galaxy Unpacked event, two of which are its brightest Galaxy smartphones ever.</p><p>The Galaxy Z Fold8 Ultra is a new addition to the Z Fold family, and is joined by the Z Fold8, both of which have a peak brightness of 3000 nits. That comfortably outdoes the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a>’s 2600 nits.</p><p>The Z Fold8 Ultra really follows the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold7</a>, with the same size 8-inch internal screen. The Z Fold8, however, has a smaller 7.6-inch screen, and is shorter and wider when folded. The Z Fold8’s 5.5-inch cover screen has a 10:16 aspect ratio, while the internal screen is the more traditional 4:3.</p><p>Samsung says the Z Fold8 Ultra’s internal screen is the equivalent of having two 6.5-inch screens side by side, making it ideal for multitasking. </p><p>Both it and the Z Fold8's screens have an anti-reflective coating, making them easier to see in bright sunlight.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2016px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="2zxXZqQ2t6dhz9CV3MzD6E" name="IMG_2848" alt="The Samsung Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8 on show at the press launch." src="https://cdn.mos.cms.futurecdn.net/2zxXZqQ2t6dhz9CV3MzD6E.jpg" mos="" align="middle" fullscreen="" width="2016" height="1134" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The Z Fold8 Ultra measures 4.1mm thick when unfolded, making it the thinnest Galaxy Fold ever. It has a new hinge with new magnets, making it easier to open and more durable over time.</p><p>It also has a 200-megapixel main camera, a 50-megapixel ultra wide (up from 12 megapixels on the Fold7) and a 10-megapixel telephoto. Also onboard are the same ProVisual Engine with advanced AP processing for Nightography video as the <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-announces-the-galaxy-s26-series-with-new-designs-av-upgrades-and-higher-prices">Galaxy S26</a>, and the same Horizontal Lock features. That keeps your video recording steady even if your hand is anything but. A new mode lets you present your videos in cinematic presets (like romance or thriller) with no editing required.</p><p>Both it and the Z Fold8 are powered by the same Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy as the Galaxy S26. The Ultra has a 5000mAh battery for 27 hours of video playback, and charging up to 67 per cent capacity in 30 minutes, while the Fold8’s 4800mAh unit offers 26 hours of video and juices up to 63 per cent in 30 minutes. </p><p>At 201g, the Z Fold8 is the lightest Galaxy Z Fold that Samsung has ever made.</p><p>Samsung also announced the Galaxy Z Flip8 clamshell phone, which flips open like the classic Motorola Razr from the early noughties. It follows the four-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-flip-7">Z Flip 7</a>, and is the slimmest and lightest Z Flip phone yet.</p><p>All three phones are available to pre-order now, and will ship next month. The Z Flip8 starts at £1100, the Z Fold8 £1699 and the Z Fold8 Ultra £1899 (all 256GB storage). They all come in 512GB variants too, with the two Z Folds also available with 1TB of storage.</p><p><strong>MORE:</strong></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>best smartphones for movies and music</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17 review</strong></a><strong></strong></p><p><strong>How does the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-flip-7"><strong>Samsung Galaxy Flip 7 review</strong></a><strong> compare?</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/smartphones/the-samsung-galaxy-z-fold8-ultra-is-the-brightest-galaxy-phone-ever</link>
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                            <![CDATA[ With a peak brightness of 3000 nits ]]>
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                                                                        <pubDate>Wed, 22 Jul 2026 13:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Smartphones]]></category>
                                                    <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joe Svetlik ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/6UuzZRTGrHJGAqtsQagsSi.jpeg ]]></dc:source>
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                                                            <media:credit><![CDATA[Future]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Samsung Galaxy Z Fold8 Ultra folded in the hand on a stand at the press launch.]]></media:description>                                                            <media:text><![CDATA[The Samsung Galaxy Z Fold8 Ultra folded in the hand on a stand at the press launch.]]></media:text>
                                <media:title type="plain"><![CDATA[The Samsung Galaxy Z Fold8 Ultra folded in the hand on a stand at the press launch.]]></media:title>
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                                <p>Samsung has unveiled three new foldable phones at its annual Galaxy Unpacked event, two of which are its brightest Galaxy smartphones ever.</p><p>The Galaxy Z Fold8 Ultra is a new addition to the Z Fold family, and is joined by the Z Fold8, both of which have a peak brightness of 3000 nits. That comfortably outdoes the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra">Galaxy S26 Ultra</a>’s 2600 nits.</p><p>The Z Fold8 Ultra really follows the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Z Fold7</a>, with the same size 8-inch internal screen. The Z Fold8, however, has a smaller 7.6-inch screen, and is shorter and wider when folded. The Z Fold8’s 5.5-inch cover screen has a 10:16 aspect ratio, while the internal screen is the more traditional 4:3.</p><p>Samsung says the Z Fold8 Ultra’s internal screen is the equivalent of having two 6.5-inch screens side by side, making it ideal for multitasking. </p><p>Both it and the Z Fold8's screens have an anti-reflective coating, making them easier to see in bright sunlight.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:2016px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="2zxXZqQ2t6dhz9CV3MzD6E" name="IMG_2848" alt="The Samsung Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8 on show at the press launch." src="https://cdn.mos.cms.futurecdn.net/2zxXZqQ2t6dhz9CV3MzD6E.jpg" mos="" align="middle" fullscreen="" width="2016" height="1134" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The Z Fold8 Ultra measures 4.1mm thick when unfolded, making it the thinnest Galaxy Fold ever. It has a new hinge with new magnets, making it easier to open and more durable over time.</p><p>It also has a 200-megapixel main camera, a 50-megapixel ultra wide (up from 12 megapixels on the Fold7) and a 10-megapixel telephoto. Also onboard are the same ProVisual Engine with advanced AP processing for Nightography video as the <a href="https://www.whathifi.com/smartphones-tablets/smartphones/samsung-announces-the-galaxy-s26-series-with-new-designs-av-upgrades-and-higher-prices">Galaxy S26</a>, and the same Horizontal Lock features. That keeps your video recording steady even if your hand is anything but. A new mode lets you present your videos in cinematic presets (like romance or thriller) with no editing required.</p><p>Both it and the Z Fold8 are powered by the same Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy as the Galaxy S26. The Ultra has a 5000mAh battery for 27 hours of video playback, and charging up to 67 per cent capacity in 30 minutes, while the Fold8’s 4800mAh unit offers 26 hours of video and juices up to 63 per cent in 30 minutes. </p><p>At 201g, the Z Fold8 is the lightest Galaxy Z Fold that Samsung has ever made.</p><p>Samsung also announced the Galaxy Z Flip8 clamshell phone, which flips open like the classic Motorola Razr from the early noughties. It follows the four-star <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-flip-7">Z Flip 7</a>, and is the slimmest and lightest Z Flip phone yet.</p><p>All three phones are available to pre-order now, and will ship next month. The Z Flip8 starts at £1100, the Z Fold8 £1699 and the Z Fold8 Ultra £1899 (all 256GB storage). They all come in 512GB variants too, with the two Z Folds also available with 1TB of storage.</p><p><strong>MORE:</strong></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>best smartphones for movies and music</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17 review</strong></a><strong></strong></p><p><strong>How does the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-flip-7"><strong>Samsung Galaxy Flip 7 review</strong></a><strong> compare?</strong></p>
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                                                            <title><![CDATA[ Samsung HW-Q990H vs Sonos Arc Ultra: which Dolby Atmos soundbar is better? ]]></title>
                                                                                                <dc:content><![CDATA[         <div class="featured_product_block featured_block_versus" data-id="a9f8d374-7ae8-11f1-a2f9-d35f0863a216">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.29%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/VVQaiPrgxxhEjBBRHDAWTV.jpg" alt="Samsung HW-Q990H soundbar system"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Samsung</div>                    <div class="featured__title">HW-Q990H</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Connectivity:</strong> HDMI eARC, 2 x HDMI 2.1 in, optical, wi-fi, Bluetooth 5.3, AirPlay 2, Google Cast, Roon Ready<br><strong>Format support:</strong> Dolby Atmos, DTS:X, Eclipsa Audio<br><strong>Streaming:</strong> Tidal Connect, Spotify Connect, Amazon Music, Deezer<br><strong>Voice control:</strong> Amazon Alexa, Works With Google<br><strong>Soundbar dimensions (hwd):</strong> 7 x 123 x 14cm<br><strong>Soundbar weight:</strong> 7.3kg<br><strong>Surround speaker dimensions (hwd):</strong> 20 x 13 x 14 cm<br><strong>Subwoofer dimensions (hwd):</strong> 25 x 25 x 25cm</p><p>Thanks to its separate subwoofer and satellite speakers, the Q990H offers a fantastic sense of immersion and delivers an impressively full-bodied and cinematic sound. It boasts excellent features and connectivity too.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Detailed, full-bodied cinematic sound</li><li class='list-item list-item-pros'>Immersive, spacious sound</li><li class='list-item list-item-pros'>Well-placed height effects</li><li class='list-item list-item-pros'>Superb connectivity</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Overly familiar design</li><li class='list-item list-item-cons'>Currently more expensive</li><li class='list-item list-item-cons'>Not quite as talented musically</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_versus" data-id="a9f8d50e-7ae8-11f1-99f6-95f9682eba3f">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.25%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/8ug2t6ddya4RQVfu753NWg.jpg" alt="Sonos Arc Ultra"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Sonos</div>                    <div class="featured__title">Arc Ultra</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Connections:</strong> HDMI out (eARC), wi-fi, Bluetooth 5.3, AirPlay 2 <br><strong>Format support</strong> Dolby Atmos<br><strong>Streaming:</strong> Spotify Connect, Tidal Connect<br><strong>Voice control:</strong> Sonos Voice Control, Amazon Alexa, Google Assistant<br><strong>Soundbar dimensions (hwd):</strong> 7.5 x 118 x 11 cm<br><strong>Soundbar weight:</strong> 5.9kg </p><p>The Arc Ultra is Sonos' premium soundbar option, with attractive looks and a lot of impressive audio technology all in one convenient design. Sonically, it's still a superb performer, delivering excitement and energy in spades, but it can't match the surround and height effects of the Samsung and its extra boxes.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Clean, precise, spacious and three-dimensional sound</li><li class='list-item list-item-pros'>Richer, more rounded and smoother with music</li><li class='list-item list-item-pros'>Terrifically detailed for a soundbar</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>No HDMI passthrough</li><li class='list-item list-item-cons'>No DTS support</li><li class='list-item list-item-cons'>Unintuitive app</li></ul></div></div>            </div>        </div><p>Soundbars tend to come in two flavours now: the usual standalone bar, and the soundbar system with extra speakers that has increased in visibility in recent years. </p><p>We’ve rounded up two of our favourites from both categories to see how they stack up. And not just any two – the Award-winning <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a>, and Samsung’s new <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a> soundbar system. </p><p>We’ll go through various categories such as price, design, features and, of course, sound, to find out which is the better buy. </p><p>As soundbar standoffs go, it doesn’t get much closer than this. So, after a deep breath, let’s get started… </p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-price">Samsung HW-Q990H vs Sonos Arc Ultra: price</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="hpZUb6SFv2iWZFwtfUygPa" name="Sonos Arc Ultra (Future hands-on) 05.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/hpZUb6SFv2iWZFwtfUygPa.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Sonos Arc Ultra officially launched at £999 / $999 / AU$1799. However, it does get healthy discounts every now and then –  the cheapest we’ve seen it go is £719 in the UK on Cyber Monday. </p><p>The <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">Samsung HW-Q990H</a> launched at a more expensive £1599 / $2000 / AU$1999. That’s a £600/$1000/AU$200 increase  – though you have to bear in mind that this also includes a wireless subwoofer and two wireless surrounds. </p><p>You can add extra speakers to the Arc Ultra, but it quickly adds up. The cheapest way to build a Sonos system is to add a Sub Mini and two Era 100 speakers, which are available as part of the <a href="https://www.sonos.com/en-gb/shop/home-theater-completion-set-sub-mini-era-100-pair-black">Home Cinema Completion Set</a> for £785/$887/AU$1270, though if you shop around you can often find these products on sale separately. </p><p>The Samsung HW-Q990H is also much newer, only launching in spring 2026. Samsung’s annual soundbar system tends to tumble in price quickly and consistently after launch –  the HW-Q990H is already down to £1299 in the UK. Last year’s model, the HW-990F, crashed to under £700 over Prime Day, and we’d expect the HW-Q990H to follow a similar pattern.</p><p>As things stand, the Sonos Arc Ultra is the better value buy, especially if you get it at a discount –  but the two may very well swap places over the course of the next year.</p><p><em><strong>**Winner: Sonos Arc Ultra**</strong></em></p><div data-widget-type="review" data-model-name="Sonos Arc Ultra"></div><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-design">Samsung HW-Q990H vs Sonos Arc Ultra: design</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="X2oLgvwZFzhnHJVZg3DVQb" name="Sonos Arc Ultra (Future hands-on) 11.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/X2oLgvwZFzhnHJVZg3DVQb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>There is, of course, one key difference between the Samsung HW-Q990H and Sonos Arc Ultra; the Q990H is a soundbar system with surrounds and a subwoofer, whereas the Arc Ultra is a solo soundbar. </p><p>However, even the soundbar of the Q990H alone is bigger than the Arc Ultra –  the Arc Ultra fits all of its channels into a 7.5 x 118 x 11 cm (hwd) bar, while the main soundbar of the Q990H comes in at 7 x 123 x 14cm. The Q990H’s surround speakers are a smaller 20 x 13 x 14cm, while the subwoofer is a 25 x 25 x 25cm cube.</p><p>The Q990H is a well-built, premium-feeling system constructed from aluminium and high-quality plastic. However, the design is identical to previous Samsung soundbar systems, and is starting to feel a little tired. The sharp, hexagonal design is a touch brutalist – especially compared to Samsung’s sleek OLED TVs – and the edgy soundbar does feel at odds with the rounded cube-shaped subwoofer.</p><p>We prefer the smooth curves of the Sonos Arc Ultra. The solo soundbar is pretty much all grille, with just a Sonos logo and a status light breaking up the appearance from the front, ensuring that sound can emanate from the soundbar in almost any direction. </p><p>The Arc Ultra’s design is largely similar to that of its predecessor, the Sonos Arc, with the exception of the 'ledge' at the back of the top of the chassis, which now houses touch controls for playback and volume. The Bluetooth pairing button is hidden in the recess around the back with the HDMI and power ports, which is a tad inconvenient. </p><p>The Sonos Arc Ultra gets our vote on an aesthetic level, but we still have features and sound quality to assess.</p><p><em><strong>**Winner: Sonos Arc Ultra**</strong></em></p><div data-widget-type="review" data-model-name="Samsung HW-Q990H"></div><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-features">Samsung HW-Q990H vs Sonos Arc Ultra: features</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Arc Ultra boasts a 9.1.4-channel configuration, with 15 <a href="https://www.whathifi.com/advice/class-a-class-ab-and-class-d-what-does-it-mean-for-amplifiers">Class D amplifiers</a> powering 14 drivers that are all Sonos-engineered. There are seven tweeters, six midrange woofers, and a 'Sound Motion' woofer, and it's the last of those that's the really big deal. </p><p>Rather than the one heavy motor that most speaker drivers employ, the Sound Motion driver has four smaller, lightweight motors in opposing corners. Working together, these motors are apparently able to push the cone to shift far more air and produce far more bass. </p><p>The Samsung, on the other hand, is an 11.1.4 system, with an impressive total of 23 individual drivers on board. This includes 15 drivers in the main soundbar unit, three in each of the wireless surround speakers, and two 8-inch woofers (in a push/pull configuration) in the wireless subwoofer. Upward-firing drivers are present in both the soundbar and surround speakers for immersive audio.</p><p>Speaking of immersive sound formats, the Sonos Arc Ultra only supports Dolby Atmos. The Q990H boasts three: <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, <a href="https://www.whathifi.com/advice/dtsx-what-it-how-can-you-get-it">DTS:X</a> and Samsung’s <a href="https://www.whathifi.com/av/eclipsa-audio-everything-you-need-to-know-about-samsungs-new-dolby-atmos-rival">Eclipsa Audio</a>. Eclipsa has not seen widespread coverage outside of YouTube so far, but it’s handy that the Q990H is futureproofed should this change down the line. </p><p>While the Sonos Arc Ultra does have an HDMI eARC output for sending high-fidelity sound from your TV, there are no HDMI inputs to enable passthrough, which could be an issue for any gamers out there. If you have a TV with only two HDMI sockets and more than one game console, you’ll be in a bit of a pickle as the Arc Ultra will take up one of your ports. </p><p>The Samsung, on the other hand, has two full-bandwidth <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> passthrough sockets, which support up to 4K/120Hz signals with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>, as well as HDR10, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a>. So you can plug two high-speed game consoles directly into the soundbar itself, and still enjoy plenty of gaming features. </p><p>The Sonos Trueplay calibration process for the Arc Ultra comes in two flavours – Quick and Advanced. The Quick method, which is a single measurement using the soundbar’s own microphone, makes a big difference, whereas the iOS-only Advanced method, the ‘hoovering-the-walls’ method we’ve seen before, only very slightly improves beyond that.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="DV8fyh9ExWD4N8xvp5yYEa" name="Sonos Arc Ultra (Future hands-on) 04.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/DV8fyh9ExWD4N8xvp5yYEa.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s SpaceFit Sound Pro feature, which is essentially the Q990H’s’s calibration system, can helpfully accommodate if you can’t place the rear speakers at the recommended 135-150-degree angle behind the listening position. However, this isn’t just a one-time measurement – the feature is a constantly running system that monitors your listening space at all times to make adjustments in real time.</p><p>The Sonos app also allows you to access EQ controls and features such as Night mode, Speech Enhancement and the Loudness setting. However, we ran into several bugs during testing, and while a lot of the issues have been ironed out, it’s still not the most intuitive platform. </p><p>Luckily, you shouldn’t need to use the app too often – the remote control can handle most duties, and music can be sent directly from apps such as <a href="https://www.whathifi.com/tag/spotify">Spotify</a> and <a href="https://www.whathifi.com/tag/tidal">Tidal</a>.</p><p>Conversely, we find the Samsung SmartThings app to be the preferred way of interacting with the settings menus of the Q990H. The app has a snappy connection and set-up time, with easy-to-understand menus and generally solid stability. </p><p>The Q990H can also be connected wirelessly to compatible Samsung TVs, though we’d recommend sticking to a wired connection for the best audio quality and reduced latency. Q Symphony is also on offer, in which the Q990H can work in tandem with the speakers of a Samsung TV – though again, we’d recommend just sticking to the system rather than bringing a TV's sound quality into the equation.</p><p>Finally, the Q990H offers a Sound Elevation feature that’s designed to raise the audio upwards to match the position of your screen. We found it overshot things slightly and placed the sound towards the top of our TV, but this could be useful for those who wall-mount their TV and leave a gap between it and their soundbar. </p><p>The Sonos Arc Ultra is no slouch in the features department, but it loses out to the newer, feature-packed Samsung HW-Q990H. The soundbar system boasts more immersive audio support, a snappier, more stable app and, crucially, HDMI passthrough. </p><p><em><strong>**Winner: Samsung HW-Q990H**</strong></em></p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-sound">Samsung HW-Q990H vs Sonos Arc Ultra: sound</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="9vWe38xp4yQ7XJvcv3SgAi" name="Samsung HW-Q990H (Future hands on) 07" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/9vWe38xp4yQ7XJvcv3SgAi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Starting with the Samsung HW-Q990H and a test viewing of <em>Civil War</em>, we find this soundbar package excels in practically every aspect. A woodland scene demonstrates the soundbar’s excellent placement of cinematic effects, with birds chirping overhead and twigs crackling underfoot. </p><p>Vocal clarity is excellent, with crisp, detailed and full-bodied dialogue, and the tonality and emotions of their voices are captured thanks to the Q990H's rich sonic characteristics and deft handling of low-level dynamics. </p><p>Bass is handled very well too, refusing to distort or warble during <em>Blade Runner 2049</em>’s infamously tricky chapter two. In fact, the bass builds nicely throughout, with a sense of tonal variation which makes it sound tuneful and dynamic. </p><p>K’s crowded apartment complex and a dystopian street are also captured with a level of finesse and detail that seriously sells the atmosphere of each scene. Background sounds are also cleverly woven into the soundfield without making them sound forced or intentionally singled out. </p><p>Moving on to music, we try the Q990H’s Standard mode, which removes the rear speakers and lets the main soundbar unit and subwoofer shine for stereo music reproduction.</p><p>Most, if not all, of the positive attributes from our movie testing are present and correct for music, too –  vocals are warm and detailed, bass is taut, and there is a general sense of naturalism and balance to the sound. The Samsung system is a talented performer –  but can’t quite top the Sonos when it comes to music.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="XQx7wekvnWMnuYKNaUtrfb" name="Sonos Arc Ultra (Future hands-on) 13.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/XQx7wekvnWMnuYKNaUtrfb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Sonos soundbars have long been among the most musical in the category, though, and the Arc Ultra further solidifies that reputation. We prefer it over the Samsung system thanks to its richer, more rounded and smoother sound –  the Arc Ultra is an energetic, exciting and engaging listen, and a crackingly musical soundbar. </p><p>Moving away from music, we also put the Arc Ultra through the <em>Blade Runner 2049</em> chapter two test, and it also impresses. There’s no chuffing from the drivers and it has a really good go at the super-deep notes of the soundtrack. Bottom-end control isn’t cast iron, but the combination of weight and control is impressive.  </p><p>The spatial sound-effect placement is also quite impressive for a solo bar. Voices and other audio are placed above us, in the top corners of the room and move around us, far beyond the extremities of the TV. </p><p>The sound is detailed too – incidental noises are delivered clearly and cleanly without distracting, with the Arc Ultra’s low-level dynamic subtlety ensuring these sounds are presented naturally and realistically. Grand changes in volume are also dispatched without fuss or fluster, with the solo soundbar capable of going very loud indeed. </p><p>So who comes out on top? Well, it depends entirely on what you plan to use the soundbars for. The Sonos Arc Ultra is a musical powerhouse and manages to pack in impressive detail and spatial effects into one convenient, plug-in-and-play bar.</p><p>The Samsung HW-Q990H, on the other hand, requires a bit more setup and space, but really benefits from the rear speakers for surround and height effects, as well as the rather impressive subwoofer. </p><p>It really depends on which soundbar is the best for you and your needs –  both products excel in their respective areas, so we’re going to call this one a draw.</p><p><em><strong>**Winner: Draw**</strong></em></p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-verdict">Samsung HW-Q990H vs Sonos Arc Ultra: verdict</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="GRshDYmZnMCiDbE7ZitGNi" name="Samsung HW-Q990H (Future hands on) 05" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/GRshDYmZnMCiDbE7ZitGNi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As soundbar battles go, it doesn’t get much closer than this. There’s no wrong answer here really, with two top-tier home cinema audio options. </p><p>The Sonos Arc Ultra is better looking and is the go-to choice if you want just one box that excels with music and movies. The Samsung HW-Q990H is stuffed with features, including the all-important HDMI 2.1 inputs for gamers. </p><p>The Arc Ultra is also cheaper at the time of writing, but the HW-Q990H will inevitably fall to a similar, if not cheaper, price by next year. </p><p>If you’ve got the space for a multi-speaker system, then the HW-Q990H is an easy recommendation. But if you’re after the convenience of a single soundbar, then the Sonos Arc Ultra will serve you extremely well.</p><p><em><strong>** Overall Winner: Draw**</strong></em></p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/advice/how-to-build-the-perfect-home-cinema-system"><strong>How to build the perfect home cinema system</strong></a></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> around</strong></p><p><strong>The </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> to pair them with</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/best-surround-sound-systems"><strong>best surround sound systems</strong></a><strong> worth your cash</strong></p><div data-widget-type="multimodelreview" data-model-name="Sonos Arc Ultra,Samsung HW-Q990H"></div> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h-vs-sonos-arc-ultra-which-dolby-atmos-soundbar-is-better</link>
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                            <![CDATA[ It’s solo soundbar vs soundbar system in a sonic battle for the ages ]]>
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                                                                        <pubDate>Mon, 13 Jul 2026 14:17:47 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Daniel Furn ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/p2mKGov2Zcy4MbSNtFCLcZ.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Sonos / Samsung]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A graphic showing the Sonos Arc Ultra next to the Samsung HW-Q990H]]></media:description>                                                            <media:text><![CDATA[A graphic showing the Sonos Arc Ultra next to the Samsung HW-Q990H]]></media:text>
                                <media:title type="plain"><![CDATA[A graphic showing the Sonos Arc Ultra next to the Samsung HW-Q990H]]></media:title>
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                                <div class="featured_product_block featured_block_versus" data-id="a9f8d374-7ae8-11f1-a2f9-d35f0863a216">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.29%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/VVQaiPrgxxhEjBBRHDAWTV.jpg" alt="Samsung HW-Q990H soundbar system"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Samsung</div>                    <div class="featured__title">HW-Q990H</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Connectivity:</strong> HDMI eARC, 2 x HDMI 2.1 in, optical, wi-fi, Bluetooth 5.3, AirPlay 2, Google Cast, Roon Ready<br><strong>Format support:</strong> Dolby Atmos, DTS:X, Eclipsa Audio<br><strong>Streaming:</strong> Tidal Connect, Spotify Connect, Amazon Music, Deezer<br><strong>Voice control:</strong> Amazon Alexa, Works With Google<br><strong>Soundbar dimensions (hwd):</strong> 7 x 123 x 14cm<br><strong>Soundbar weight:</strong> 7.3kg<br><strong>Surround speaker dimensions (hwd):</strong> 20 x 13 x 14 cm<br><strong>Subwoofer dimensions (hwd):</strong> 25 x 25 x 25cm</p><p>Thanks to its separate subwoofer and satellite speakers, the Q990H offers a fantastic sense of immersion and delivers an impressively full-bodied and cinematic sound. It boasts excellent features and connectivity too.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Detailed, full-bodied cinematic sound</li><li class='list-item list-item-pros'>Immersive, spacious sound</li><li class='list-item list-item-pros'>Well-placed height effects</li><li class='list-item list-item-pros'>Superb connectivity</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Overly familiar design</li><li class='list-item list-item-cons'>Currently more expensive</li><li class='list-item list-item-cons'>Not quite as talented musically</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_versus" data-id="a9f8d50e-7ae8-11f1-99f6-95f9682eba3f">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:56.25%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/8ug2t6ddya4RQVfu753NWg.jpg" alt="Sonos Arc Ultra"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Sonos</div>                    <div class="featured__title">Arc Ultra</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Connections:</strong> HDMI out (eARC), wi-fi, Bluetooth 5.3, AirPlay 2 <br><strong>Format support</strong> Dolby Atmos<br><strong>Streaming:</strong> Spotify Connect, Tidal Connect<br><strong>Voice control:</strong> Sonos Voice Control, Amazon Alexa, Google Assistant<br><strong>Soundbar dimensions (hwd):</strong> 7.5 x 118 x 11 cm<br><strong>Soundbar weight:</strong> 5.9kg </p><p>The Arc Ultra is Sonos' premium soundbar option, with attractive looks and a lot of impressive audio technology all in one convenient design. Sonically, it's still a superb performer, delivering excitement and energy in spades, but it can't match the surround and height effects of the Samsung and its extra boxes.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Clean, precise, spacious and three-dimensional sound</li><li class='list-item list-item-pros'>Richer, more rounded and smoother with music</li><li class='list-item list-item-pros'>Terrifically detailed for a soundbar</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>No HDMI passthrough</li><li class='list-item list-item-cons'>No DTS support</li><li class='list-item list-item-cons'>Unintuitive app</li></ul></div></div>            </div>        </div><p>Soundbars tend to come in two flavours now: the usual standalone bar, and the soundbar system with extra speakers that has increased in visibility in recent years. </p><p>We’ve rounded up two of our favourites from both categories to see how they stack up. And not just any two – the Award-winning <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a>, and Samsung’s new <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a> soundbar system. </p><p>We’ll go through various categories such as price, design, features and, of course, sound, to find out which is the better buy. </p><p>As soundbar standoffs go, it doesn’t get much closer than this. So, after a deep breath, let’s get started… </p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-price">Samsung HW-Q990H vs Sonos Arc Ultra: price</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="hpZUb6SFv2iWZFwtfUygPa" name="Sonos Arc Ultra (Future hands-on) 05.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/hpZUb6SFv2iWZFwtfUygPa.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Sonos Arc Ultra officially launched at £999 / $999 / AU$1799. However, it does get healthy discounts every now and then –  the cheapest we’ve seen it go is £719 in the UK on Cyber Monday. </p><p>The <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">Samsung HW-Q990H</a> launched at a more expensive £1599 / $2000 / AU$1999. That’s a £600/$1000/AU$200 increase  – though you have to bear in mind that this also includes a wireless subwoofer and two wireless surrounds. </p><p>You can add extra speakers to the Arc Ultra, but it quickly adds up. The cheapest way to build a Sonos system is to add a Sub Mini and two Era 100 speakers, which are available as part of the <a href="https://www.sonos.com/en-gb/shop/home-theater-completion-set-sub-mini-era-100-pair-black">Home Cinema Completion Set</a> for £785/$887/AU$1270, though if you shop around you can often find these products on sale separately. </p><p>The Samsung HW-Q990H is also much newer, only launching in spring 2026. Samsung’s annual soundbar system tends to tumble in price quickly and consistently after launch –  the HW-Q990H is already down to £1299 in the UK. Last year’s model, the HW-990F, crashed to under £700 over Prime Day, and we’d expect the HW-Q990H to follow a similar pattern.</p><p>As things stand, the Sonos Arc Ultra is the better value buy, especially if you get it at a discount –  but the two may very well swap places over the course of the next year.</p><p><em><strong>**Winner: Sonos Arc Ultra**</strong></em></p><div data-widget-type="review" data-model-name="Sonos Arc Ultra"></div><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-design">Samsung HW-Q990H vs Sonos Arc Ultra: design</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="X2oLgvwZFzhnHJVZg3DVQb" name="Sonos Arc Ultra (Future hands-on) 11.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/X2oLgvwZFzhnHJVZg3DVQb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>There is, of course, one key difference between the Samsung HW-Q990H and Sonos Arc Ultra; the Q990H is a soundbar system with surrounds and a subwoofer, whereas the Arc Ultra is a solo soundbar. </p><p>However, even the soundbar of the Q990H alone is bigger than the Arc Ultra –  the Arc Ultra fits all of its channels into a 7.5 x 118 x 11 cm (hwd) bar, while the main soundbar of the Q990H comes in at 7 x 123 x 14cm. The Q990H’s surround speakers are a smaller 20 x 13 x 14cm, while the subwoofer is a 25 x 25 x 25cm cube.</p><p>The Q990H is a well-built, premium-feeling system constructed from aluminium and high-quality plastic. However, the design is identical to previous Samsung soundbar systems, and is starting to feel a little tired. The sharp, hexagonal design is a touch brutalist – especially compared to Samsung’s sleek OLED TVs – and the edgy soundbar does feel at odds with the rounded cube-shaped subwoofer.</p><p>We prefer the smooth curves of the Sonos Arc Ultra. The solo soundbar is pretty much all grille, with just a Sonos logo and a status light breaking up the appearance from the front, ensuring that sound can emanate from the soundbar in almost any direction. </p><p>The Arc Ultra’s design is largely similar to that of its predecessor, the Sonos Arc, with the exception of the 'ledge' at the back of the top of the chassis, which now houses touch controls for playback and volume. The Bluetooth pairing button is hidden in the recess around the back with the HDMI and power ports, which is a tad inconvenient. </p><p>The Sonos Arc Ultra gets our vote on an aesthetic level, but we still have features and sound quality to assess.</p><p><em><strong>**Winner: Sonos Arc Ultra**</strong></em></p><div data-widget-type="review" data-model-name="Samsung HW-Q990H"></div><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-features">Samsung HW-Q990H vs Sonos Arc Ultra: features</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Arc Ultra boasts a 9.1.4-channel configuration, with 15 <a href="https://www.whathifi.com/advice/class-a-class-ab-and-class-d-what-does-it-mean-for-amplifiers">Class D amplifiers</a> powering 14 drivers that are all Sonos-engineered. There are seven tweeters, six midrange woofers, and a 'Sound Motion' woofer, and it's the last of those that's the really big deal. </p><p>Rather than the one heavy motor that most speaker drivers employ, the Sound Motion driver has four smaller, lightweight motors in opposing corners. Working together, these motors are apparently able to push the cone to shift far more air and produce far more bass. </p><p>The Samsung, on the other hand, is an 11.1.4 system, with an impressive total of 23 individual drivers on board. This includes 15 drivers in the main soundbar unit, three in each of the wireless surround speakers, and two 8-inch woofers (in a push/pull configuration) in the wireless subwoofer. Upward-firing drivers are present in both the soundbar and surround speakers for immersive audio.</p><p>Speaking of immersive sound formats, the Sonos Arc Ultra only supports Dolby Atmos. The Q990H boasts three: <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, <a href="https://www.whathifi.com/advice/dtsx-what-it-how-can-you-get-it">DTS:X</a> and Samsung’s <a href="https://www.whathifi.com/av/eclipsa-audio-everything-you-need-to-know-about-samsungs-new-dolby-atmos-rival">Eclipsa Audio</a>. Eclipsa has not seen widespread coverage outside of YouTube so far, but it’s handy that the Q990H is futureproofed should this change down the line. </p><p>While the Sonos Arc Ultra does have an HDMI eARC output for sending high-fidelity sound from your TV, there are no HDMI inputs to enable passthrough, which could be an issue for any gamers out there. If you have a TV with only two HDMI sockets and more than one game console, you’ll be in a bit of a pickle as the Arc Ultra will take up one of your ports. </p><p>The Samsung, on the other hand, has two full-bandwidth <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> passthrough sockets, which support up to 4K/120Hz signals with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>, as well as HDR10, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a>. So you can plug two high-speed game consoles directly into the soundbar itself, and still enjoy plenty of gaming features. </p><p>The Sonos Trueplay calibration process for the Arc Ultra comes in two flavours – Quick and Advanced. The Quick method, which is a single measurement using the soundbar’s own microphone, makes a big difference, whereas the iOS-only Advanced method, the ‘hoovering-the-walls’ method we’ve seen before, only very slightly improves beyond that.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="DV8fyh9ExWD4N8xvp5yYEa" name="Sonos Arc Ultra (Future hands-on) 04.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/DV8fyh9ExWD4N8xvp5yYEa.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s SpaceFit Sound Pro feature, which is essentially the Q990H’s’s calibration system, can helpfully accommodate if you can’t place the rear speakers at the recommended 135-150-degree angle behind the listening position. However, this isn’t just a one-time measurement – the feature is a constantly running system that monitors your listening space at all times to make adjustments in real time.</p><p>The Sonos app also allows you to access EQ controls and features such as Night mode, Speech Enhancement and the Loudness setting. However, we ran into several bugs during testing, and while a lot of the issues have been ironed out, it’s still not the most intuitive platform. </p><p>Luckily, you shouldn’t need to use the app too often – the remote control can handle most duties, and music can be sent directly from apps such as <a href="https://www.whathifi.com/tag/spotify">Spotify</a> and <a href="https://www.whathifi.com/tag/tidal">Tidal</a>.</p><p>Conversely, we find the Samsung SmartThings app to be the preferred way of interacting with the settings menus of the Q990H. The app has a snappy connection and set-up time, with easy-to-understand menus and generally solid stability. </p><p>The Q990H can also be connected wirelessly to compatible Samsung TVs, though we’d recommend sticking to a wired connection for the best audio quality and reduced latency. Q Symphony is also on offer, in which the Q990H can work in tandem with the speakers of a Samsung TV – though again, we’d recommend just sticking to the system rather than bringing a TV's sound quality into the equation.</p><p>Finally, the Q990H offers a Sound Elevation feature that’s designed to raise the audio upwards to match the position of your screen. We found it overshot things slightly and placed the sound towards the top of our TV, but this could be useful for those who wall-mount their TV and leave a gap between it and their soundbar. </p><p>The Sonos Arc Ultra is no slouch in the features department, but it loses out to the newer, feature-packed Samsung HW-Q990H. The soundbar system boasts more immersive audio support, a snappier, more stable app and, crucially, HDMI passthrough. </p><p><em><strong>**Winner: Samsung HW-Q990H**</strong></em></p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-sound">Samsung HW-Q990H vs Sonos Arc Ultra: sound</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="9vWe38xp4yQ7XJvcv3SgAi" name="Samsung HW-Q990H (Future hands on) 07" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/9vWe38xp4yQ7XJvcv3SgAi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Starting with the Samsung HW-Q990H and a test viewing of <em>Civil War</em>, we find this soundbar package excels in practically every aspect. A woodland scene demonstrates the soundbar’s excellent placement of cinematic effects, with birds chirping overhead and twigs crackling underfoot. </p><p>Vocal clarity is excellent, with crisp, detailed and full-bodied dialogue, and the tonality and emotions of their voices are captured thanks to the Q990H's rich sonic characteristics and deft handling of low-level dynamics. </p><p>Bass is handled very well too, refusing to distort or warble during <em>Blade Runner 2049</em>’s infamously tricky chapter two. In fact, the bass builds nicely throughout, with a sense of tonal variation which makes it sound tuneful and dynamic. </p><p>K’s crowded apartment complex and a dystopian street are also captured with a level of finesse and detail that seriously sells the atmosphere of each scene. Background sounds are also cleverly woven into the soundfield without making them sound forced or intentionally singled out. </p><p>Moving on to music, we try the Q990H’s Standard mode, which removes the rear speakers and lets the main soundbar unit and subwoofer shine for stereo music reproduction.</p><p>Most, if not all, of the positive attributes from our movie testing are present and correct for music, too –  vocals are warm and detailed, bass is taut, and there is a general sense of naturalism and balance to the sound. The Samsung system is a talented performer –  but can’t quite top the Sonos when it comes to music.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="XQx7wekvnWMnuYKNaUtrfb" name="Sonos Arc Ultra (Future hands-on) 13.jpg" alt="Sonos Arc Ultra soundbar" src="https://cdn.mos.cms.futurecdn.net/XQx7wekvnWMnuYKNaUtrfb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Sonos soundbars have long been among the most musical in the category, though, and the Arc Ultra further solidifies that reputation. We prefer it over the Samsung system thanks to its richer, more rounded and smoother sound –  the Arc Ultra is an energetic, exciting and engaging listen, and a crackingly musical soundbar. </p><p>Moving away from music, we also put the Arc Ultra through the <em>Blade Runner 2049</em> chapter two test, and it also impresses. There’s no chuffing from the drivers and it has a really good go at the super-deep notes of the soundtrack. Bottom-end control isn’t cast iron, but the combination of weight and control is impressive.  </p><p>The spatial sound-effect placement is also quite impressive for a solo bar. Voices and other audio are placed above us, in the top corners of the room and move around us, far beyond the extremities of the TV. </p><p>The sound is detailed too – incidental noises are delivered clearly and cleanly without distracting, with the Arc Ultra’s low-level dynamic subtlety ensuring these sounds are presented naturally and realistically. Grand changes in volume are also dispatched without fuss or fluster, with the solo soundbar capable of going very loud indeed. </p><p>So who comes out on top? Well, it depends entirely on what you plan to use the soundbars for. The Sonos Arc Ultra is a musical powerhouse and manages to pack in impressive detail and spatial effects into one convenient, plug-in-and-play bar.</p><p>The Samsung HW-Q990H, on the other hand, requires a bit more setup and space, but really benefits from the rear speakers for surround and height effects, as well as the rather impressive subwoofer. </p><p>It really depends on which soundbar is the best for you and your needs –  both products excel in their respective areas, so we’re going to call this one a draw.</p><p><em><strong>**Winner: Draw**</strong></em></p><h2 id="samsung-hw-q990h-vs-sonos-arc-ultra-verdict">Samsung HW-Q990H vs Sonos Arc Ultra: verdict</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="GRshDYmZnMCiDbE7ZitGNi" name="Samsung HW-Q990H (Future hands on) 05" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/GRshDYmZnMCiDbE7ZitGNi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As soundbar battles go, it doesn’t get much closer than this. There’s no wrong answer here really, with two top-tier home cinema audio options. </p><p>The Sonos Arc Ultra is better looking and is the go-to choice if you want just one box that excels with music and movies. The Samsung HW-Q990H is stuffed with features, including the all-important HDMI 2.1 inputs for gamers. </p><p>The Arc Ultra is also cheaper at the time of writing, but the HW-Q990H will inevitably fall to a similar, if not cheaper, price by next year. </p><p>If you’ve got the space for a multi-speaker system, then the HW-Q990H is an easy recommendation. But if you’re after the convenience of a single soundbar, then the Sonos Arc Ultra will serve you extremely well.</p><p><em><strong>** Overall Winner: Draw**</strong></em></p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/advice/how-to-build-the-perfect-home-cinema-system"><strong>How to build the perfect home cinema system</strong></a></p><p><strong>Check out the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> around</strong></p><p><strong>The </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> to pair them with</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/best-surround-sound-systems"><strong>best surround sound systems</strong></a><strong> worth your cash</strong></p><div data-widget-type="multimodelreview" data-model-name="Sonos Arc Ultra,Samsung HW-Q990H"></div>
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                                                            <title><![CDATA[ Samsung looks set to jump on the clip-on earbuds trend – but it isn't short of competition ]]></title>
                                                                                                <dc:content><![CDATA[ <p>If recent rumours are to be believed, Samsung is about to jump on the clip-on trend with its latest pair of wireless earbuds. </p><p>We've not had official confirmation yet, but one rather sharp-eyed <a href="https://x.com/Alfaturk16" target="_blank">Twitter / X user noticed an update</a> to Samsung's Galaxy Wearable app which, among other things, listed the term 'Galaxy Able' in reference to a new pair of earbuds.</p><p>This tallies with earlier reports that Samsung is set to debut an entirely new product line – separate from its Galaxy Buds and Galaxy Buds Pro ranges – this year.</p><p><a href="https://www.forbes.com/sites/paulmonckton/2026/07/07/samsung-galaxy-able-watch-leak/" target="_blank">According to Forbes</a> via Android Authority, earlier leaks using the moniker "BUDSABLE" and the model number SM-U6000 had confirmed that a new pair of buds could be on the way. Leaked artwork then suggested that a clip-on design could be the direction in which Samsung was headed.  </p><p>Dedicated Samsung site <a href="https://sammyguru.com/tag/galaxy-buds-able/" target="_blank">sammyguru.com</a>, also alleges they might even use bone conduction technology, similar to the tech used in the sport-centric <a href="https://www.whathifi.com/reviews/shokz-openrun-pro-2">Shokz OpenRun Pro 2 </a>from 2024.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="NxFRVnFNXcVDZLLqAaFPCh" name="Huawei FreeClip 2 (Future hands on) 05" alt="Huawei FreeClip 2 wireless earbuds" src="https://cdn.mos.cms.futurecdn.net/NxFRVnFNXcVDZLLqAaFPCh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="caption-text">Samsung's new buds would likely share a similar design to the Huawei FreeClip 2.  </span><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>It certainly wouldn't surprise us if Samsung ended up jumping on the ever-growing open and clip-on wireless earbud trend. </p><p>Recent clip-on offerings have included the likes of <a href="https://www.whathifi.com/headphones/wireless-earbuds/huawei-freeclip-2">Huawei FreeClip 2</a> and the <a href="https://www.whathifi.com/reviews/bose-ultra-open-earbuds">Bose Ultra Open Earbuds</a>, as well as the open-style <a href="https://www.whathifi.com/headphones/wireless-headphones/sony-linkbuds-open-wf-l910">Sony LinkBuds Open</a> and the <a href="https://www.whathifi.com/reviews/apple-airpods-4-with-active-noise-cancellation">Apple AirPods 4 with ANC</a>, all of which eschew traditional in-ear configurations in pursuit of a more comfortable, out-of-ear design. </p><p>Those rivals are all born from big-name brands, so it wouldn't be beyond the realms of possibility if Samsung moved to match its competitors by offering an open alternative to keep its Galaxy-focused fans happy. </p><p>Samsung's recent <a href="https://www.whathifi.com/headphones/wireless-earbuds/samsung-galaxy-buds-4-pro">Galaxy Buds 4 Pro </a>are some of the best buds we've yet tested from the Korean giant, so it might be in the perfect position to start rivalling its competitors in this emerging corner of the market. </p><p>Samsung has its annual Unpacked event slated for the 22nd of July, so there's a good chance we might get a proper unveiling of the new buds – and its next-gen foldable phones – when we attend in a few weeks time. </p><p>Naturally, we'll let you know what we discover. </p><p><strong>MORE:</strong></p><p><strong>Read our recent </strong><a href="https://www.whathifi.com/headphones/wireless-headphones/soundcore-liberty-5-pro"><strong>Soundcore Liberty 5 Pro review</strong></a><strong></strong></p><p><strong>Now Playing: </strong><a href="https://www.whathifi.com/streaming-entertainment/music-streaming/now-playing-supercharge-your-summer-listening-with-the-7-best-tracks-weve-been-using-to-test-hi-fi"><strong>supercharge your summer listening with the 7 best tracks we’ve been using to test hi-fi</strong></a></p><p><strong>These are the </strong><a href="https://www.whathifi.com/best-buys/best-cheap-wireless-earbuds"><strong>best cheap wireless earbuds </strong></a><strong>on the market</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/headphones/wireless-earbuds/samsung-looks-set-to-jump-on-the-clip-on-earbuds-trend-were-not-quite-sold-on-the-name-though</link>
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                            <![CDATA[ The 'Galaxy Able' have been spotted in Samsung's Wearable app ]]>
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                                                                        <pubDate>Wed, 08 Jul 2026 13:38:41 +0000</pubDate>                                                                                                                                <updated>Wed, 08 Jul 2026 14:38:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Wireless Earbuds]]></category>
                                                    <category><![CDATA[Headphones]]></category>
                                                    <category><![CDATA[Earbuds]]></category>
                                                                                                <author><![CDATA[ harry.mckerrell@futurenet.com (Harry McKerrell) ]]></author>                    <dc:creator><![CDATA[ Harry McKerrell ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/PW6fn7jt9KVP2WxNdyExbk.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Galaxy Buds 4 Pro wireless earbuds next to a Samsung S25 smartphone ]]></media:description>                                                            <media:text><![CDATA[Samsung Galaxy Buds 4 Pro wireless earbuds next to a Samsung S25 smartphone ]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Galaxy Buds 4 Pro wireless earbuds next to a Samsung S25 smartphone ]]></media:title>
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                                <p>If recent rumours are to be believed, Samsung is about to jump on the clip-on trend with its latest pair of wireless earbuds. </p><p>We've not had official confirmation yet, but one rather sharp-eyed <a href="https://x.com/Alfaturk16" target="_blank">Twitter / X user noticed an update</a> to Samsung's Galaxy Wearable app which, among other things, listed the term 'Galaxy Able' in reference to a new pair of earbuds.</p><p>This tallies with earlier reports that Samsung is set to debut an entirely new product line – separate from its Galaxy Buds and Galaxy Buds Pro ranges – this year.</p><p><a href="https://www.forbes.com/sites/paulmonckton/2026/07/07/samsung-galaxy-able-watch-leak/" target="_blank">According to Forbes</a> via Android Authority, earlier leaks using the moniker "BUDSABLE" and the model number SM-U6000 had confirmed that a new pair of buds could be on the way. Leaked artwork then suggested that a clip-on design could be the direction in which Samsung was headed.  </p><p>Dedicated Samsung site <a href="https://sammyguru.com/tag/galaxy-buds-able/" target="_blank">sammyguru.com</a>, also alleges they might even use bone conduction technology, similar to the tech used in the sport-centric <a href="https://www.whathifi.com/reviews/shokz-openrun-pro-2">Shokz OpenRun Pro 2 </a>from 2024.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="NxFRVnFNXcVDZLLqAaFPCh" name="Huawei FreeClip 2 (Future hands on) 05" alt="Huawei FreeClip 2 wireless earbuds" src="https://cdn.mos.cms.futurecdn.net/NxFRVnFNXcVDZLLqAaFPCh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="caption-text">Samsung's new buds would likely share a similar design to the Huawei FreeClip 2.  </span><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>It certainly wouldn't surprise us if Samsung ended up jumping on the ever-growing open and clip-on wireless earbud trend. </p><p>Recent clip-on offerings have included the likes of <a href="https://www.whathifi.com/headphones/wireless-earbuds/huawei-freeclip-2">Huawei FreeClip 2</a> and the <a href="https://www.whathifi.com/reviews/bose-ultra-open-earbuds">Bose Ultra Open Earbuds</a>, as well as the open-style <a href="https://www.whathifi.com/headphones/wireless-headphones/sony-linkbuds-open-wf-l910">Sony LinkBuds Open</a> and the <a href="https://www.whathifi.com/reviews/apple-airpods-4-with-active-noise-cancellation">Apple AirPods 4 with ANC</a>, all of which eschew traditional in-ear configurations in pursuit of a more comfortable, out-of-ear design. </p><p>Those rivals are all born from big-name brands, so it wouldn't be beyond the realms of possibility if Samsung moved to match its competitors by offering an open alternative to keep its Galaxy-focused fans happy. </p><p>Samsung's recent <a href="https://www.whathifi.com/headphones/wireless-earbuds/samsung-galaxy-buds-4-pro">Galaxy Buds 4 Pro </a>are some of the best buds we've yet tested from the Korean giant, so it might be in the perfect position to start rivalling its competitors in this emerging corner of the market. </p><p>Samsung has its annual Unpacked event slated for the 22nd of July, so there's a good chance we might get a proper unveiling of the new buds – and its next-gen foldable phones – when we attend in a few weeks time. </p><p>Naturally, we'll let you know what we discover. </p><p><strong>MORE:</strong></p><p><strong>Read our recent </strong><a href="https://www.whathifi.com/headphones/wireless-headphones/soundcore-liberty-5-pro"><strong>Soundcore Liberty 5 Pro review</strong></a><strong></strong></p><p><strong>Now Playing: </strong><a href="https://www.whathifi.com/streaming-entertainment/music-streaming/now-playing-supercharge-your-summer-listening-with-the-7-best-tracks-weve-been-using-to-test-hi-fi"><strong>supercharge your summer listening with the 7 best tracks we’ve been using to test hi-fi</strong></a></p><p><strong>These are the </strong><a href="https://www.whathifi.com/best-buys/best-cheap-wireless-earbuds"><strong>best cheap wireless earbuds </strong></a><strong>on the market</strong></p>
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                                                            <title><![CDATA[ Samsung Galaxy S26 Ultra ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung proved it could make an incredibly capable portable AV machine with the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s25-ultra">Galaxy S25 Ultra</a>. </p><p>That handset introduced a truly groundbreaking picture upscaling feature, which directly addressed the shortcomings of streaming video on your smartphone; ultimately earning it a spot on our coveted annual What Hi-Fi? Awards list.</p><p>A year on, and Samsung is back with the Galaxy S26 Ultra, which makes a few subtle tweaks to the Award-winning formula. While AI is still very much at the forefront of the S26 Ultra’s appeal in general, Samsung is also promising upgrades that should appease AV enthusiasts such as us.</p><p>However, with Apple and Sony nipping at its heels, can Samsung keep up the momentum and deliver another smartphone that you can dependably enjoy movies, TV shows and music on while you’re on the go?</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="JEzoBAFc7L7PcUFtJhCAHH" name="Samsung Galaxy S26 Ultra (Future Hands on) 04" alt="Samsung Galaxy S26 Ultra smartphone held in hand above white marbled surface" src="https://cdn.mos.cms.futurecdn.net/JEzoBAFc7L7PcUFtJhCAHH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Galaxy S26 Ultra starts at £1279 / $1300 / AU$1799 for the base 256GB configuration, although Samsung also offers 512GB (£1449 / $1500 / AU$2099) and 1TB (£1699 / $1800 / AU$2549) versions.</p><p>The first two options come with 12GB of RAM, whereas the 1TB is outfitted with 16GB. </p><p>Compared with the S25 Ultra, the base model is £50 more expensive here in the UK, the 512GB model is £100 more than the S25 Ultra, and the 1TB version is £150 more than last year’s model.</p><p>And looking at the wider smartphone market, the S26 Ultra has a few notable competitors. The Apple iPhone 17 Pro Max (which we haven’t reviewed yet, but stay tuned) starts at £1199 / $1199 / AU$2149, making it significantly cheaper. We have reviewed the standard <a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17">iPhone 17</a> (£799 / $799 / AU$1399), and we thoroughly approve of its AV credentials.</p><p>If you don’t want to compare Apples to Androids, then the Sony Xperia 1 VIII (review also coming soon) has just launched at £1399 here in the UK, but it’s not on sale in the States or Australia. </p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="uMnKE7qPDgPPVoUYXxZCkH" name="Samsung Galaxy S26 Ultra (Future Hands on) 02" alt="Samsung Galaxy S26 Ultra smartphone back and bottom of phone showing mics and connection" src="https://cdn.mos.cms.futurecdn.net/uMnKE7qPDgPPVoUYXxZCkH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s flagship has gone through a gradual transformation over the past few generations. The <a href="https://www.whathifi.com/reviews/samsung-galaxy-s23-ultra">S23 Ultra</a> featured a curved screen and sharp corners, the <a href="https://www.whathifi.com/reviews/samsung-galaxy-s24-ultra-review">S24 Ultra</a> flattened that screen, and the S25 Ultra smoothed out the corners for a nicer feel in the hand.</p><p>The S26 Ultra feels like yet another evolution while also retaining the design DNA of its predecessors, except for the aforementioned smoother corners and the slightly awkward smattering of camera lenses on the rear being now mostly housed on a raised “island”.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung Galaxy S26 Ultra tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="AnbK9rnFqEdNjA4eDJDaPH" name="Samsung Galaxy S26 Ultra (Future Hands on) 05" caption="" alt="Samsung Galaxy S26 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/AnbK9rnFqEdNjA4eDJDaPH.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>6.9-inch</p><p class="fancy-box__body-text"><strong>Screen type </strong>Dynamic AMOLED</p><p class="fancy-box__body-text"><strong>Screen resolution</strong> 1440 x 3120 pixels (500 ppi)</p><p class="fancy-box__body-text"><strong>Finishes </strong>Cobalt Violet, Sky Blue, Black, White (widely available), Silver Shadow and Pink Gold (Samsung online store exclusives)</p><p class="fancy-box__body-text"><strong>Operating system</strong> Android 16 (One UI 8)</p><p class="fancy-box__body-text"><strong>Storage</strong> 256GB / 512GB / 1TB</p><p class="fancy-box__body-text"><strong>RAM</strong> 12GB/16GB</p></div></div><p>This looks neater, but it also means that the phone now rocks dramatically if you interact with the display while it’s lying flat on a table.</p><p>Another design quirk that’s more of an irk is Samsung’s decision to drop the durable titanium frame of the S25 Ultra and move back to an aluminium shell, which makes it feel slightly less premium than its predecessor.</p><p>Apple made the same move for the iPhone 17 Pro and 17 Pro Max, citing improved thermal efficiency as the primary driver behind the change.</p><p>Samsung has, at least, ensured that the S26 Ultra is sporting the latest and toughest version of its Armour Aluminium material, which can also be found on the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Galaxy Z Fold 7</a>. This is paired with Corning’s Gorilla Armour 2 display coating for better scratch and crack resistance, and Samsung’s excellent anti-reflectivity screen coating.</p><p>Samsung has also achieved its “thinnest Galaxy Ultra smartphone yet” with the S26 Ultra, as it has shaved the handset down to just 7.9mm from the S25 Ultra’s 8.3mm thickness.</p><p>Despite the thinner build and change in materials, the S26 Ultra is broadly the same weight as its predecessor, at 214g. That’s still pretty impressive for a device with a 6.9-inch display, and it doesn’t feel particularly unwieldy in the hand despite its size. That said, it's still a sizeable smartphone, and it likely won’t suit those with small hands.</p><p>Samsung is offering the S26 Ultra in a range of finishes, including Cobalt Violet, Sky Blue, Black or White, as well as Silver Shadow and Pink Gold, which are both exclusive to its online store. Our review unit is the Cobalt Violet version, and we think it looks rather smart in this hue, which shifts from purple to a dark blue depending on how the light hits it.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="fZakwuQk4axvjFb4DHvxeH" name="Samsung Galaxy S26 Ultra (Future Hands on) 07" alt="Samsung Galaxy S26 Ultra smartphone, rear of phone showing camera array" src="https://cdn.mos.cms.futurecdn.net/fZakwuQk4axvjFb4DHvxeH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Strap in, this is going to be a long one.</p><p>Samsung is once again billing this smartphone as the ultimate feature-packed handset for power users, and that’s evident from the feature set. That being said, not a whole lot has changed since last year.</p><p>We’ll start with the glorious 6.9-inch Super AMOLED 2x Display, which is practically identical to that of the S25 Ultra. It features the same <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">3000 nits</a> peak brightness, 3120 x 1440 resolution, 500ppi pixel density, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> support and a variable refresh rate of 1Hz-120Hz.</p><p>It does come with a few new tricks, including a privacy mode, which can block the display from off-axis viewing. This has been impressively achieved at a pixel level, and can be easily switched on or off for the whole screen, or even certain parts of the display, meaning you can look at sensitive information or input passwords without worrying about prying eyes.</p><p>More exciting for us is the upgraded ProScaler feature, which Samsung says uses a new algorithm for even sharper and richer upscaling of lower-resolution content. Once again, Samsung claims that its mobile division has worked closely with its TV arm to achieve this, and the results last year were excellent. Here’s hoping the new version is even better.</p><p>Furthermore, Samsung is touting an enhanced mDNIe (mobile Digital Natural Image engine) system with 10-bit data processing for colours. Samsung claims that this will allow for four times the precision and subtlety when it comes to displaying colours. This is music to our ears, as Samsung’s smartphone displays have traditionally leaned towards the more enthusiastic end of the scale when it comes to colour reproduction.</p><p>The audio capabilities of the S26 Ultra seem to be mostly identical to those of its predecessor – at least on paper. Unsurprisingly, there is no headphone jack (wired audio peripherals can be connected to the USB-C socket), and Bluetooth audio is supported via the Samsung Seamless Codec (SSC) and <a href="https://www.whathifi.com/advice/bluetooth-le-audio-what-is-the-next-gen-standard-what-devices-support-it">LE codec</a>.</p><p><a href="https://www.whathifi.com/tag/dolby-atmos">Dolby Atmos</a> is once again supported via headphones, and the stereo speaker arrangement consists of the bottom-firing speaker and earpiece speaker.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="AnbK9rnFqEdNjA4eDJDaPH" name="Samsung Galaxy S26 Ultra (Future Hands on) 05" alt="Samsung Galaxy S26 Ultra smartphone on white marbled surface with pen next to it" src="https://cdn.mos.cms.futurecdn.net/AnbK9rnFqEdNjA4eDJDaPH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>On to the less AV-crucial features of the S26 Ultra. This handset uses the latest Qualcomm Snapdragon Elite Gen 5 for Samsung processor. The ‘for Samsung’ suffix differentiates this from the standard Snapdragon Elite Gen 5 chipset found on other smartphones, as Samsung has customised it for supposedly improved performance.</p><p>As mentioned earlier, this is backed up by either 12GB or 16GB of RAM, depending on the storage configuration you choose; our unit is the base 256GB/12GB configuration. </p><p>In practice, the Galaxy S26 Ultra flies through the Android 16 software system, which is running Samsung’s customised One UI 8 skin on top.</p><p>Disappointingly, Samsung hasn’t upped the battery capacity of the Ultra, choosing to stick with the 5000mAh cell of the S25 Ultra. It does, however, benefit from some charging upgrades, including faster wired and wireless charging.</p><p>Samsung claims that the S26 Ultra can go from zero to 75 per cent in 30 mins via 60W wired charging, whereas wireless charging is now boosted to 25W. You will, of course, need to supply a supported fast charger to access these charging speeds.</p><p>While Samsung is selling a range of magnet-equipped accessories, including cases and power banks, oddly, the company has opted not to include the magnet ring in the handset itself for native Qi2 charging support.</p><p>Apple’s MagSafe and Google’s Pixel Snap features have been hugely popular for seamless accessory compatibility, so it feels as though Samsung is missing out here.</p><p>Samsung is still managing to impress when it comes to the camera specifications. The S26 Ultra features a very similar camera set-up to its predecessor, which is no shame to us.</p><p>The S26 Ultra sports four lenses in total. The 200MP main sensor is reportedly 47 per cent brighter for better night photography, while Samsung claims the 50MP telephoto zoom lens features a 37 per cent improvement over last year.</p><p>The 10MP 3x optical zoom lens now apparently features less noise and better HDR support, while the 50MP ultra-wide lens (which was updated on last year’s handset) seems to be the same.</p><p>Last, but by no means least, is Samsung’s extensive AI feature set. Samsung is billing this phone as “the easiest, effortless AI phone”, so you can bet that artificial intelligence is baked into most of the software.</p><p>The usual suite of Galaxy AI features is here, including Circle to Search, writing suggestions, auto-translate, and the Now Brief feature, which provides contextual information such as calendar entries, weather forecasts and news depending on your interests and time of day.</p><p>These are being joined by a generative AI photo-assistant tool, which can transform photos into different styles simply by typing in a prompt, and Now Nudge, which will provide intelligent auto replies based on information from other apps (such as your calendar or messages).</p><p>Finally, Samsung’s Audio Eraser feature, which is supported for video recording to isolate and remove background noise, is now available on video streaming apps, including <a href="https://www.whathifi.com/tag/netflix">Netflix</a>. This essentially works like a dialogue enhancement mode on a TV or soundbar, as users can choose to soften or remove background noises in order to make voices sound clearer and more present.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YUmBmjSa6Wrz9vjzy3swRH" name="Samsung Galaxy S26 Ultra (Future Hands on) 03" alt="Samsung Galaxy S26 Ultra smartphone held in hand showing fires and coastal scene" src="https://cdn.mos.cms.futurecdn.net/YUmBmjSa6Wrz9vjzy3swRH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung has proven that it can apply its OLED TV expertise to its smartphone displays, as we likened last year’s S25 Ultra to the <a href="https://www.whathifi.com/reviews/samsung-qe65s95d">S95D QD-OLED TV</a>. Having just reviewed the S99H, we can once again see a resemblance between Samsung’s flagship smartphone and TV.</p><p>We load Netflix, <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> and HBO Max onto the handset to put its picture performance credentials to the test, and we have the Galaxy S25 Ultra on hand for a head-to-head comparison.</p><p>We’ve also made a couple of crucial changes to the picture settings, namely changing the resolution to 3120x1440/QHD+ (from the default 2340x1080/FHD+ resolution) and switching the colours from the vivid preset to natural.</p><p>With these settings dialled in, the S26 Ultra delivers a superbly crisp, contrast-rich, and three-dimensional image that isn’t far removed from its predecessor, but some subtle upgrades help make it even more cinematic.</p><p>Starting with <em>The Batman</em> on HBO Max, the phone serves up a visual treat during an establishing shot of the grimy Gotham streets. Bright digital signage contrasts wonderfully with the dimly lit city streets, and the tangible sense of depth and solidity to the image really sells the film's gritty, oppressive atmosphere.</p><p>The level of detail is also very impressive, most likely thanks to Samsung’s excellent ProScaler upscaling feature. The subsequent shot of an illuminated corner shop looks spectacularly rendered, with a level of sharpness and three-dimensionality that makes the 6.9-inch display feel hugely cinematic. </p><p>Moving on to the hectic race sequence from <em>Ready Player One</em>, we find that the motion niggles that caught our eye on the S25 Ultra are no longer noticeable. This frantic sequence is presented with excellent fluidity, and while we could describe it as slightly over-smooth, it doesn’t distract us from the bombastic action on screen.</p><p>This sequence also demonstrates how capable this phone is when it comes to handling contrast. The vehicle headlights, the beaming sun, and the floodlights that illuminate the track are shown with intense pockets of dazzling brightness.</p><p>Rounding out our testing with <em>Wake Up Dead Man </em>on Netflix, we find that the Samsung can sensibly deliver more natural-looking content, too. Colours here, including skin tones, foliage and clothing, all look well-balanced, and there is a slight increase in warmth and richness to these colours that, for the most part, don’t verge into oversaturation.</p><p>This sequence also demonstrates how capable this phone is when it comes to handling contrast. The vehicle headlights, the beaming sun, and the floodlights that illuminate the track are shown with intense pockets of dazzling brightness.</p><p>Rounding out our testing with <em>Wake Up Dead Man </em>on Netflix, we find that the Samsung can sensibly deliver more natural-looking content, too. Colours here, including skin tones, foliage and clothing, all look well-balanced, and there is a slight increase in warmth and richness to these colours that, for the most part, don’t verge into oversaturation.</p><p>What strikes us most is how a handful of fairly subtle picture upgrades take this smartphone to the next level. The extra degree of sharpness, more adept handling of highlights, improved motion, and superior contrast handling all culminate in a phone that feels like having a pocket-sized OLED TV.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="uUHDmhauDyZ54SvZTneGLH" name="Samsung Galaxy S26 Ultra (Future Hands on) 06" alt="Samsung Galaxy S26 Ultra smartphone held in hand playing music with Phoebe Bridgers Lost Boys shown" src="https://cdn.mos.cms.futurecdn.net/uUHDmhauDyZ54SvZTneGLH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung smartphones have, in previous years, lagged behind the likes of Apple and Sony when it comes to nailing sound, but the S26 Ultra feels like another step in the right direction for the Korean tech titan.</p><p>Plugging in a pair of wired headphones via our trusty USB-C to 3.5mm adapter, we stream a handful of tracks over <a href="https://www.whathifi.com/apple/music/review">Apple Music</a> in Lossless quality to assess how the S26 Ultra handles music.</p><p>Overall, the new phone sounds slightly crisper, cleaner and more detailed than its predecessor, and Samsung seems to have learned from its competitors in a few key areas.</p><p>Voices are, once again, at the forefront of the listening experience, with the Samsung digging up a greater sense of tonality and vocal characteristics compared to its previous flagship handset. The harmonies of Bon Iver’s <em>For Emma</em> sound layered and wonderfully detailed, while there is a greater sense of texture to the guitar strums throughout Mazzy Star’s <em>Fade Into You</em>.</p><p>Controversially, we also think that Dolby Atmos is well implemented for music here. The sense of space and openness introduced into Harry Styles’ <em>Carla’s Song </em>is impressive, and we feel as though it ties all of the aspects of the track together nicely. Usually, we’d recommend leaving this off, but Samsung’s implementation is surprisingly effective and doesn’t feel overly processed or vague-sounding.</p><p>However, despite a decent helping of audio upgrades, we still prefer Apple’s approach to audio. Plugging the same adapter and headphones into an iPhone 16 Pro reveals a warmer, better-organised sound with even more texture. We also find that the iPhone’s sound feels more full-bodied and better integrated, which highlights Samsung’s occasional tendency to sound a touch too direct and overexcited.</p><p>While the Samsung doesn’t get anything outwardly wrong, it needs to nail those final sonic subtleties to match its incredibly talented competitors. </p><p>We do approve of the S26 Ultra’s speakers, though.</p><p>The physical distance between the downward-firing loudspeaker and the earpiece at the top of the display (which combine to make a stereo speaker arrangement) results in a good sense of stereo separation. With Dolby Atmos switched on, this handset can create an impressively large and spacious cinematic sound, which is well-suited to big blockbuster action sequences, such as the aforementioned <em>Ready Player One </em>race.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="2NvDCNhBbxGg4wPHEnDsjH" name="Samsung Galaxy S26 Ultra (Future Hands on) 01" alt="Samsung Galaxy S26 Ultra smartphone face down on white marbled surface" src="https://cdn.mos.cms.futurecdn.net/2NvDCNhBbxGg4wPHEnDsjH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s latest flagship smartphone might not be a game-changing upgrade compared with its Award-winning predecessor, but it's hard to argue that it hasn’t made some meaningful improvements to make it an even better smartphone for portable AV usage.</p><p>Contrast, detail levels and motion have all been improved, making this once again feel like a feature-packed, pocket-sized <a href="https://www.whathifi.com/advice/oled-vs-qled-which-best-tv-technology">OLED TV</a>. While Samsung could learn a thing or two from its competitors when it comes to musicality, this is another top-notch Android smartphone for those who prefer to watch their films and TV shows on the go.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound </strong>4</li><li><strong>Features </strong>5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s25-ultra"><strong>Samsung Galaxy S25 Ultra</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/sony-xperia-1-vii"><strong>Sony Xperia 1 VII</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>The best smartphones for music and movies</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s26-ultra</link>
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                            <![CDATA[ Subtle tweaks make Samsung’s flagship smartphone an even better choice for on-the-go cinephiles. ]]>
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                                                                        <pubDate>Fri, 03 Jul 2026 08:30:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Smartphones & Tablets]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Tom Parsons ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung Galaxy S26 Ultra smartphone]]></media:description>                                                            <media:text><![CDATA[Samsung Galaxy S26 Ultra smartphone]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung Galaxy S26 Ultra smartphone]]></media:title>
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                                <p>Samsung proved it could make an incredibly capable portable AV machine with the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s25-ultra">Galaxy S25 Ultra</a>. </p><p>That handset introduced a truly groundbreaking picture upscaling feature, which directly addressed the shortcomings of streaming video on your smartphone; ultimately earning it a spot on our coveted annual What Hi-Fi? Awards list.</p><p>A year on, and Samsung is back with the Galaxy S26 Ultra, which makes a few subtle tweaks to the Award-winning formula. While AI is still very much at the forefront of the S26 Ultra’s appeal in general, Samsung is also promising upgrades that should appease AV enthusiasts such as us.</p><p>However, with Apple and Sony nipping at its heels, can Samsung keep up the momentum and deliver another smartphone that you can dependably enjoy movies, TV shows and music on while you’re on the go?</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="JEzoBAFc7L7PcUFtJhCAHH" name="Samsung Galaxy S26 Ultra (Future Hands on) 04" alt="Samsung Galaxy S26 Ultra smartphone held in hand above white marbled surface" src="https://cdn.mos.cms.futurecdn.net/JEzoBAFc7L7PcUFtJhCAHH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The Galaxy S26 Ultra starts at £1279 / $1300 / AU$1799 for the base 256GB configuration, although Samsung also offers 512GB (£1449 / $1500 / AU$2099) and 1TB (£1699 / $1800 / AU$2549) versions.</p><p>The first two options come with 12GB of RAM, whereas the 1TB is outfitted with 16GB. </p><p>Compared with the S25 Ultra, the base model is £50 more expensive here in the UK, the 512GB model is £100 more than the S25 Ultra, and the 1TB version is £150 more than last year’s model.</p><p>And looking at the wider smartphone market, the S26 Ultra has a few notable competitors. The Apple iPhone 17 Pro Max (which we haven’t reviewed yet, but stay tuned) starts at £1199 / $1199 / AU$2149, making it significantly cheaper. We have reviewed the standard <a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17">iPhone 17</a> (£799 / $799 / AU$1399), and we thoroughly approve of its AV credentials.</p><p>If you don’t want to compare Apples to Androids, then the Sony Xperia 1 VIII (review also coming soon) has just launched at £1399 here in the UK, but it’s not on sale in the States or Australia. </p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="uMnKE7qPDgPPVoUYXxZCkH" name="Samsung Galaxy S26 Ultra (Future Hands on) 02" alt="Samsung Galaxy S26 Ultra smartphone back and bottom of phone showing mics and connection" src="https://cdn.mos.cms.futurecdn.net/uMnKE7qPDgPPVoUYXxZCkH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s flagship has gone through a gradual transformation over the past few generations. The <a href="https://www.whathifi.com/reviews/samsung-galaxy-s23-ultra">S23 Ultra</a> featured a curved screen and sharp corners, the <a href="https://www.whathifi.com/reviews/samsung-galaxy-s24-ultra-review">S24 Ultra</a> flattened that screen, and the S25 Ultra smoothed out the corners for a nicer feel in the hand.</p><p>The S26 Ultra feels like yet another evolution while also retaining the design DNA of its predecessors, except for the aforementioned smoother corners and the slightly awkward smattering of camera lenses on the rear being now mostly housed on a raised “island”.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung Galaxy S26 Ultra tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="AnbK9rnFqEdNjA4eDJDaPH" name="Samsung Galaxy S26 Ultra (Future Hands on) 05" caption="" alt="Samsung Galaxy S26 Ultra smartphone" src="https://cdn.mos.cms.futurecdn.net/AnbK9rnFqEdNjA4eDJDaPH.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>6.9-inch</p><p class="fancy-box__body-text"><strong>Screen type </strong>Dynamic AMOLED</p><p class="fancy-box__body-text"><strong>Screen resolution</strong> 1440 x 3120 pixels (500 ppi)</p><p class="fancy-box__body-text"><strong>Finishes </strong>Cobalt Violet, Sky Blue, Black, White (widely available), Silver Shadow and Pink Gold (Samsung online store exclusives)</p><p class="fancy-box__body-text"><strong>Operating system</strong> Android 16 (One UI 8)</p><p class="fancy-box__body-text"><strong>Storage</strong> 256GB / 512GB / 1TB</p><p class="fancy-box__body-text"><strong>RAM</strong> 12GB/16GB</p></div></div><p>This looks neater, but it also means that the phone now rocks dramatically if you interact with the display while it’s lying flat on a table.</p><p>Another design quirk that’s more of an irk is Samsung’s decision to drop the durable titanium frame of the S25 Ultra and move back to an aluminium shell, which makes it feel slightly less premium than its predecessor.</p><p>Apple made the same move for the iPhone 17 Pro and 17 Pro Max, citing improved thermal efficiency as the primary driver behind the change.</p><p>Samsung has, at least, ensured that the S26 Ultra is sporting the latest and toughest version of its Armour Aluminium material, which can also be found on the <a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-z-fold-7">Galaxy Z Fold 7</a>. This is paired with Corning’s Gorilla Armour 2 display coating for better scratch and crack resistance, and Samsung’s excellent anti-reflectivity screen coating.</p><p>Samsung has also achieved its “thinnest Galaxy Ultra smartphone yet” with the S26 Ultra, as it has shaved the handset down to just 7.9mm from the S25 Ultra’s 8.3mm thickness.</p><p>Despite the thinner build and change in materials, the S26 Ultra is broadly the same weight as its predecessor, at 214g. That’s still pretty impressive for a device with a 6.9-inch display, and it doesn’t feel particularly unwieldy in the hand despite its size. That said, it's still a sizeable smartphone, and it likely won’t suit those with small hands.</p><p>Samsung is offering the S26 Ultra in a range of finishes, including Cobalt Violet, Sky Blue, Black or White, as well as Silver Shadow and Pink Gold, which are both exclusive to its online store. Our review unit is the Cobalt Violet version, and we think it looks rather smart in this hue, which shifts from purple to a dark blue depending on how the light hits it.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="fZakwuQk4axvjFb4DHvxeH" name="Samsung Galaxy S26 Ultra (Future Hands on) 07" alt="Samsung Galaxy S26 Ultra smartphone, rear of phone showing camera array" src="https://cdn.mos.cms.futurecdn.net/fZakwuQk4axvjFb4DHvxeH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Strap in, this is going to be a long one.</p><p>Samsung is once again billing this smartphone as the ultimate feature-packed handset for power users, and that’s evident from the feature set. That being said, not a whole lot has changed since last year.</p><p>We’ll start with the glorious 6.9-inch Super AMOLED 2x Display, which is practically identical to that of the S25 Ultra. It features the same <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">3000 nits</a> peak brightness, 3120 x 1440 resolution, 500ppi pixel density, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> support and a variable refresh rate of 1Hz-120Hz.</p><p>It does come with a few new tricks, including a privacy mode, which can block the display from off-axis viewing. This has been impressively achieved at a pixel level, and can be easily switched on or off for the whole screen, or even certain parts of the display, meaning you can look at sensitive information or input passwords without worrying about prying eyes.</p><p>More exciting for us is the upgraded ProScaler feature, which Samsung says uses a new algorithm for even sharper and richer upscaling of lower-resolution content. Once again, Samsung claims that its mobile division has worked closely with its TV arm to achieve this, and the results last year were excellent. Here’s hoping the new version is even better.</p><p>Furthermore, Samsung is touting an enhanced mDNIe (mobile Digital Natural Image engine) system with 10-bit data processing for colours. Samsung claims that this will allow for four times the precision and subtlety when it comes to displaying colours. This is music to our ears, as Samsung’s smartphone displays have traditionally leaned towards the more enthusiastic end of the scale when it comes to colour reproduction.</p><p>The audio capabilities of the S26 Ultra seem to be mostly identical to those of its predecessor – at least on paper. Unsurprisingly, there is no headphone jack (wired audio peripherals can be connected to the USB-C socket), and Bluetooth audio is supported via the Samsung Seamless Codec (SSC) and <a href="https://www.whathifi.com/advice/bluetooth-le-audio-what-is-the-next-gen-standard-what-devices-support-it">LE codec</a>.</p><p><a href="https://www.whathifi.com/tag/dolby-atmos">Dolby Atmos</a> is once again supported via headphones, and the stereo speaker arrangement consists of the bottom-firing speaker and earpiece speaker.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="AnbK9rnFqEdNjA4eDJDaPH" name="Samsung Galaxy S26 Ultra (Future Hands on) 05" alt="Samsung Galaxy S26 Ultra smartphone on white marbled surface with pen next to it" src="https://cdn.mos.cms.futurecdn.net/AnbK9rnFqEdNjA4eDJDaPH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>On to the less AV-crucial features of the S26 Ultra. This handset uses the latest Qualcomm Snapdragon Elite Gen 5 for Samsung processor. The ‘for Samsung’ suffix differentiates this from the standard Snapdragon Elite Gen 5 chipset found on other smartphones, as Samsung has customised it for supposedly improved performance.</p><p>As mentioned earlier, this is backed up by either 12GB or 16GB of RAM, depending on the storage configuration you choose; our unit is the base 256GB/12GB configuration. </p><p>In practice, the Galaxy S26 Ultra flies through the Android 16 software system, which is running Samsung’s customised One UI 8 skin on top.</p><p>Disappointingly, Samsung hasn’t upped the battery capacity of the Ultra, choosing to stick with the 5000mAh cell of the S25 Ultra. It does, however, benefit from some charging upgrades, including faster wired and wireless charging.</p><p>Samsung claims that the S26 Ultra can go from zero to 75 per cent in 30 mins via 60W wired charging, whereas wireless charging is now boosted to 25W. You will, of course, need to supply a supported fast charger to access these charging speeds.</p><p>While Samsung is selling a range of magnet-equipped accessories, including cases and power banks, oddly, the company has opted not to include the magnet ring in the handset itself for native Qi2 charging support.</p><p>Apple’s MagSafe and Google’s Pixel Snap features have been hugely popular for seamless accessory compatibility, so it feels as though Samsung is missing out here.</p><p>Samsung is still managing to impress when it comes to the camera specifications. The S26 Ultra features a very similar camera set-up to its predecessor, which is no shame to us.</p><p>The S26 Ultra sports four lenses in total. The 200MP main sensor is reportedly 47 per cent brighter for better night photography, while Samsung claims the 50MP telephoto zoom lens features a 37 per cent improvement over last year.</p><p>The 10MP 3x optical zoom lens now apparently features less noise and better HDR support, while the 50MP ultra-wide lens (which was updated on last year’s handset) seems to be the same.</p><p>Last, but by no means least, is Samsung’s extensive AI feature set. Samsung is billing this phone as “the easiest, effortless AI phone”, so you can bet that artificial intelligence is baked into most of the software.</p><p>The usual suite of Galaxy AI features is here, including Circle to Search, writing suggestions, auto-translate, and the Now Brief feature, which provides contextual information such as calendar entries, weather forecasts and news depending on your interests and time of day.</p><p>These are being joined by a generative AI photo-assistant tool, which can transform photos into different styles simply by typing in a prompt, and Now Nudge, which will provide intelligent auto replies based on information from other apps (such as your calendar or messages).</p><p>Finally, Samsung’s Audio Eraser feature, which is supported for video recording to isolate and remove background noise, is now available on video streaming apps, including <a href="https://www.whathifi.com/tag/netflix">Netflix</a>. This essentially works like a dialogue enhancement mode on a TV or soundbar, as users can choose to soften or remove background noises in order to make voices sound clearer and more present.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YUmBmjSa6Wrz9vjzy3swRH" name="Samsung Galaxy S26 Ultra (Future Hands on) 03" alt="Samsung Galaxy S26 Ultra smartphone held in hand showing fires and coastal scene" src="https://cdn.mos.cms.futurecdn.net/YUmBmjSa6Wrz9vjzy3swRH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung has proven that it can apply its OLED TV expertise to its smartphone displays, as we likened last year’s S25 Ultra to the <a href="https://www.whathifi.com/reviews/samsung-qe65s95d">S95D QD-OLED TV</a>. Having just reviewed the S99H, we can once again see a resemblance between Samsung’s flagship smartphone and TV.</p><p>We load Netflix, <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a> and HBO Max onto the handset to put its picture performance credentials to the test, and we have the Galaxy S25 Ultra on hand for a head-to-head comparison.</p><p>We’ve also made a couple of crucial changes to the picture settings, namely changing the resolution to 3120x1440/QHD+ (from the default 2340x1080/FHD+ resolution) and switching the colours from the vivid preset to natural.</p><p>With these settings dialled in, the S26 Ultra delivers a superbly crisp, contrast-rich, and three-dimensional image that isn’t far removed from its predecessor, but some subtle upgrades help make it even more cinematic.</p><p>Starting with <em>The Batman</em> on HBO Max, the phone serves up a visual treat during an establishing shot of the grimy Gotham streets. Bright digital signage contrasts wonderfully with the dimly lit city streets, and the tangible sense of depth and solidity to the image really sells the film's gritty, oppressive atmosphere.</p><p>The level of detail is also very impressive, most likely thanks to Samsung’s excellent ProScaler upscaling feature. The subsequent shot of an illuminated corner shop looks spectacularly rendered, with a level of sharpness and three-dimensionality that makes the 6.9-inch display feel hugely cinematic. </p><p>Moving on to the hectic race sequence from <em>Ready Player One</em>, we find that the motion niggles that caught our eye on the S25 Ultra are no longer noticeable. This frantic sequence is presented with excellent fluidity, and while we could describe it as slightly over-smooth, it doesn’t distract us from the bombastic action on screen.</p><p>This sequence also demonstrates how capable this phone is when it comes to handling contrast. The vehicle headlights, the beaming sun, and the floodlights that illuminate the track are shown with intense pockets of dazzling brightness.</p><p>Rounding out our testing with <em>Wake Up Dead Man </em>on Netflix, we find that the Samsung can sensibly deliver more natural-looking content, too. Colours here, including skin tones, foliage and clothing, all look well-balanced, and there is a slight increase in warmth and richness to these colours that, for the most part, don’t verge into oversaturation.</p><p>This sequence also demonstrates how capable this phone is when it comes to handling contrast. The vehicle headlights, the beaming sun, and the floodlights that illuminate the track are shown with intense pockets of dazzling brightness.</p><p>Rounding out our testing with <em>Wake Up Dead Man </em>on Netflix, we find that the Samsung can sensibly deliver more natural-looking content, too. Colours here, including skin tones, foliage and clothing, all look well-balanced, and there is a slight increase in warmth and richness to these colours that, for the most part, don’t verge into oversaturation.</p><p>What strikes us most is how a handful of fairly subtle picture upgrades take this smartphone to the next level. The extra degree of sharpness, more adept handling of highlights, improved motion, and superior contrast handling all culminate in a phone that feels like having a pocket-sized OLED TV.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="uUHDmhauDyZ54SvZTneGLH" name="Samsung Galaxy S26 Ultra (Future Hands on) 06" alt="Samsung Galaxy S26 Ultra smartphone held in hand playing music with Phoebe Bridgers Lost Boys shown" src="https://cdn.mos.cms.futurecdn.net/uUHDmhauDyZ54SvZTneGLH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung smartphones have, in previous years, lagged behind the likes of Apple and Sony when it comes to nailing sound, but the S26 Ultra feels like another step in the right direction for the Korean tech titan.</p><p>Plugging in a pair of wired headphones via our trusty USB-C to 3.5mm adapter, we stream a handful of tracks over <a href="https://www.whathifi.com/apple/music/review">Apple Music</a> in Lossless quality to assess how the S26 Ultra handles music.</p><p>Overall, the new phone sounds slightly crisper, cleaner and more detailed than its predecessor, and Samsung seems to have learned from its competitors in a few key areas.</p><p>Voices are, once again, at the forefront of the listening experience, with the Samsung digging up a greater sense of tonality and vocal characteristics compared to its previous flagship handset. The harmonies of Bon Iver’s <em>For Emma</em> sound layered and wonderfully detailed, while there is a greater sense of texture to the guitar strums throughout Mazzy Star’s <em>Fade Into You</em>.</p><p>Controversially, we also think that Dolby Atmos is well implemented for music here. The sense of space and openness introduced into Harry Styles’ <em>Carla’s Song </em>is impressive, and we feel as though it ties all of the aspects of the track together nicely. Usually, we’d recommend leaving this off, but Samsung’s implementation is surprisingly effective and doesn’t feel overly processed or vague-sounding.</p><p>However, despite a decent helping of audio upgrades, we still prefer Apple’s approach to audio. Plugging the same adapter and headphones into an iPhone 16 Pro reveals a warmer, better-organised sound with even more texture. We also find that the iPhone’s sound feels more full-bodied and better integrated, which highlights Samsung’s occasional tendency to sound a touch too direct and overexcited.</p><p>While the Samsung doesn’t get anything outwardly wrong, it needs to nail those final sonic subtleties to match its incredibly talented competitors. </p><p>We do approve of the S26 Ultra’s speakers, though.</p><p>The physical distance between the downward-firing loudspeaker and the earpiece at the top of the display (which combine to make a stereo speaker arrangement) results in a good sense of stereo separation. With Dolby Atmos switched on, this handset can create an impressively large and spacious cinematic sound, which is well-suited to big blockbuster action sequences, such as the aforementioned <em>Ready Player One </em>race.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="2NvDCNhBbxGg4wPHEnDsjH" name="Samsung Galaxy S26 Ultra (Future Hands on) 01" alt="Samsung Galaxy S26 Ultra smartphone face down on white marbled surface" src="https://cdn.mos.cms.futurecdn.net/2NvDCNhBbxGg4wPHEnDsjH.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s latest flagship smartphone might not be a game-changing upgrade compared with its Award-winning predecessor, but it's hard to argue that it hasn’t made some meaningful improvements to make it an even better smartphone for portable AV usage.</p><p>Contrast, detail levels and motion have all been improved, making this once again feel like a feature-packed, pocket-sized <a href="https://www.whathifi.com/advice/oled-vs-qled-which-best-tv-technology">OLED TV</a>. While Samsung could learn a thing or two from its competitors when it comes to musicality, this is another top-notch Android smartphone for those who prefer to watch their films and TV shows on the go.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound </strong>4</li><li><strong>Features </strong>5</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/smartphones-tablets/samsung-galaxy-s25-ultra"><strong>Samsung Galaxy S25 Ultra</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/smartphones-tablets/sony-xperia-1-vii"><strong>Sony Xperia 1 VII</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/smartphones-tablets/apple-iphone-17"><strong>Apple iPhone 17</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-smartphones"><strong>The best smartphones for music and movies</strong></a></p>
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                                                            <title><![CDATA[ This truly ridiculous Samsung soundbar saving proves that you have to look way past Amazon for the best Prime Day deals ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It must be tough when the spotlight of deals is snatched away from you during your own sales event. </p><p>Case in point, this <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1">Samsung HW-Q990F deal at B&Q</a>, which takes the price from £1699, all the way down to just £695. That is an unbelievable discount, especially for an Award-winning, multitalented soundbar system such as this. </p><p>Now, we'll admit that B&Q isn't our usual go-to retailer for home cinema kit, but this discount shows that it's well worth looking way beyond Amazon's scope to secure the best deal.</p><p>For reference, the same soundbar package is currently sitting around the £750 mark on Amazon (there seems to be a few different listings at different prices), whereas Richer Sounds is asking £799 for it.</p><p>B&Q, it looks like you're good for more than just DIY and gardening...</p><div class="product"><a data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695" href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1509px;"><p class="vanilla-image-block" style="padding-top:99.34%;"><img id="DNtF3XwkwQTqMfNvbmTMeJ" name="1752058589.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/DNtF3XwkwQTqMfNvbmTMeJ.jpg" mos="" align="middle" fullscreen="" width="1509" height="1499" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow" data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695">HW-Q990F: was £1699 now £695</a></strong><br>As one of our favourite soundbars, it is no surprise that we awarded it a full five stars. With clear, dynamic, and detailed sound, this is one of the best Dolby Atmos soundbars on the market. We especially like the new cube-style subwoofer, which delivers refined and tonally varied bass, and its easy setup and excellent feature set seal the deal. Now over £1000 off.<a class="view-deal button" href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow" data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695">View Deal</a></p></div><p>Samsung's Award-winning HW-Q990F offers genuine surround sound without having to clutter your living room with cables.</p><p>The system is made up of a main soundbar unit that connects directly to your TV via HDMI eARC, as well as two wireless surround sound speakers that are designed to be placed adjacent to or behind your seating position, and a wireless subwoofer.</p><p>There are dedicated upward-firing drivers in both the soundbar and surround speakers for proper Dolby Atmos height effects, and the system as a whole features 15 drivers in total for an 11.1.4 setup. </p><p>While we loved the spacious, rich and detailed sound it provided during our thorough testing process, we found that the redesigned subwoofer was the star of the show. Samsung says it has a power output of 300W, and with bass this punchy and deep, we can believe that claim.</p><p>Not only does it sound great, but setup is a breeze, and it's feature-packed too. Practically every wireless streaming method is supported – from Spotify Connect and Tidal Connect, to AirPlay 2 and Amazon Music – and you can pass signals in up to 4K/120Hz with Dolby Vision or HDR10+ via the HDMI 2.1 passthrough socket.</p><p>If you want surround sound without the hassle of hiding cables, then the Samsung HW-Q990F is a no-brainer.</p><p>Especially if you're thinking of buying it from <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1">B&Q for £695</a>. We've never seen it drop this low before, and with most competing retailers selling it for considerably more money, we think B&Q's deal is probably the best we've ever seen on this soundbar.</p><p>If anything, this is a lesson for those on the hunt for a bargain; it pays to look further afield this Prime Day.</p><div data-widget-type="review" data-model-name="Samsung HW-Q990F"></div><p><strong>MORE:</strong></p><p><strong>Find the best </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>Amazon Prime Day home cinema deals here</strong></a></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/this-truly-ridiculous-samsung-soundbar-saving-proves-that-you-have-to-look-way-past-amazon-for-the-best-prime-day-deals</link>
                                                                            <description>
                            <![CDATA[ Save over £1000 by checking out... a DIY shop? ]]>
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                                                                        <pubDate>Wed, 24 Jun 2026 17:52:12 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung HW-Q990F soundbar package]]></media:description>                                                            <media:text><![CDATA[Samsung HW-Q990F soundbar package]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung HW-Q990F soundbar package]]></media:title>
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                                <p>It must be tough when the spotlight of deals is snatched away from you during your own sales event. </p><p>Case in point, this <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1">Samsung HW-Q990F deal at B&Q</a>, which takes the price from £1699, all the way down to just £695. That is an unbelievable discount, especially for an Award-winning, multitalented soundbar system such as this. </p><p>Now, we'll admit that B&Q isn't our usual go-to retailer for home cinema kit, but this discount shows that it's well worth looking way beyond Amazon's scope to secure the best deal.</p><p>For reference, the same soundbar package is currently sitting around the £750 mark on Amazon (there seems to be a few different listings at different prices), whereas Richer Sounds is asking £799 for it.</p><p>B&Q, it looks like you're good for more than just DIY and gardening...</p><div class="product"><a data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695" href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1509px;"><p class="vanilla-image-block" style="padding-top:99.34%;"><img id="DNtF3XwkwQTqMfNvbmTMeJ" name="1752058589.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/DNtF3XwkwQTqMfNvbmTMeJ.jpg" mos="" align="middle" fullscreen="" width="1509" height="1499" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow" data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695">HW-Q990F: was £1699 now £695</a></strong><br>As one of our favourite soundbars, it is no surprise that we awarded it a full five stars. With clear, dynamic, and detailed sound, this is one of the best Dolby Atmos soundbars on the market. We especially like the new cube-style subwoofer, which delivers refined and tonally varied bass, and its easy setup and excellent feature set seal the deal. Now over £1000 off.<a class="view-deal button" href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1" target="_blank" rel="nofollow" data-dimension112="db59040f-9ca0-4996-8e47-15a714fae42d" data-action="Deal Block" data-label="HW-Q990F" data-dimension48="HW-Q990F" data-dimension25="£695">View Deal</a></p></div><p>Samsung's Award-winning HW-Q990F offers genuine surround sound without having to clutter your living room with cables.</p><p>The system is made up of a main soundbar unit that connects directly to your TV via HDMI eARC, as well as two wireless surround sound speakers that are designed to be placed adjacent to or behind your seating position, and a wireless subwoofer.</p><p>There are dedicated upward-firing drivers in both the soundbar and surround speakers for proper Dolby Atmos height effects, and the system as a whole features 15 drivers in total for an 11.1.4 setup. </p><p>While we loved the spacious, rich and detailed sound it provided during our thorough testing process, we found that the redesigned subwoofer was the star of the show. Samsung says it has a power output of 300W, and with bass this punchy and deep, we can believe that claim.</p><p>Not only does it sound great, but setup is a breeze, and it's feature-packed too. Practically every wireless streaming method is supported – from Spotify Connect and Tidal Connect, to AirPlay 2 and Amazon Music – and you can pass signals in up to 4K/120Hz with Dolby Vision or HDR10+ via the HDMI 2.1 passthrough socket.</p><p>If you want surround sound without the hassle of hiding cables, then the Samsung HW-Q990F is a no-brainer.</p><p>Especially if you're thinking of buying it from <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd?irclickid=S-TVaJwDlxycRn01t3wCiRUlUkuQUpxj20tPyM0&irpid=221109&utm_source=impact&utm_medium=affiliate&utm_content=&utm_term=221109&irgwc=1&afsrc=1">B&Q for £695</a>. We've never seen it drop this low before, and with most competing retailers selling it for considerably more money, we think B&Q's deal is probably the best we've ever seen on this soundbar.</p><p>If anything, this is a lesson for those on the hunt for a bargain; it pays to look further afield this Prime Day.</p><div data-widget-type="review" data-model-name="Samsung HW-Q990F"></div><p><strong>MORE:</strong></p><p><strong>Find the best </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>Amazon Prime Day home cinema deals here</strong></a></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p>
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                                                            <title><![CDATA[ Get GTA 6 ready with this cinephile worthy 4K OLED TV and Dolby Atmos soundbar setup – and save over £2000 this Prime Day ]]></title>
                                                                                                <dc:content><![CDATA[ <p>We've waited 13 agonising years for <em>GTA VI</em> to finally hit consoles. </p><p>After what's felt like a never-ending onslaught of leaks, delays, and speculation, we're officially less than six months away from what could be the biggest gaming launch in history.</p><p>While securing a copy is top priority – pre-orders start at midnight tonight – I'm taking the release of this hotly anticipated title as an excuse to level up my gaming setup, and what better time to do it than during <a href="https://www.whathifi.com/news/amazon-prime-day-news-deals">Amazon Prime Day</a>?</p><p>I've found the ideal gaming TV, a soundbar system that will put you in the centre of the action, and a console that should not only be powerful enough to handle GTA VI but also ensure that the high-resolution, neon-adorned streets of Vice City shine in glorious 4K.</p>        <div class="featured_product_block featured_block_hero" data-id="df7f0cb3-1fff-45b0-b431-28f42055f606">            <a href="https://www.amazon.co.uk/dp/B0F14NCCQ1?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-1418187879728051198-21&geniuslink=true" data-model-name="LG OLED evo AI C5 55-inch TV 2025" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.34%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/tse6uJqwwJ2BBoa7M4j2mf.jpg" alt="The 55-inch LG C5 OLED TV pictured against a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>LG</div>                                        <div class="featured__title">OLED evo AI C5 55-inch TV 2025</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="0aa47db7-0b4f-460d-bc7b-5b9cbf5e25f5">            <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd" data-model-name="Samsung HW-Q990F" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.34%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/DNtF3XwkwQTqMfNvbmTMeJ.jpg" alt="Samsung HW-Q990F on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">HW-Q990F</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="50ce22c6-910e-410e-9dc8-aa137ba817d3">            <a href="https://www.amazon.co.uk/PlayStation-PS5-Pro-5-Console/dp/B0FR94FV8J" data-model-name="Sony PlayStation 5 Pro" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/8G8VHwgDDbiLAZGUFxnhmN.jpg" alt="A PS5 Pro console on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Sony</div>                                        <div class="featured__title">PlayStation 5 Pro</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div><p>Regarding the console, I recommend the Sony PS5 Pro. We haven't reviewed it yet, but its dedicated upscaling feature leads us to believe that it will offer extra headroom for the expected demanding graphical requirements of GTA VI.</p><p>As someone who has gamed on a PS5 since launch (including the superb <em>GTA V </em>remaster), and has also been eyeing up a PS5 Pro since Sony unveiled it back in 2024, seeing it drop in price this close to <em>GTA VI</em>'s official pre-order date simply feels like the fates aligning.</p><p>As for the TV, I felt as though the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">LG C5</a> was a no-brainer. It's our current Award-winner in various categories, including "best gaming TV", and the 55-inch (which is the size we reviewed first and can thoroughly recommend) is currently £1000 off – that's a mind-blowing saving.</p><p>It sports four full bandwidth HDMI sockets that support up to 4K/144Hz (or 4K/120Hz with the PS5 Pro), and LG's Game Dashboard feature will be the perfect sidekick during your car chases and shootouts this November.</p><p>Finally, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Samsung HW-Q990F</a> (another Award-winner, no less) is also enjoying an unbelievable discount of just over £1000. With Dolby Atmos on board (which the PS5 Pro supports for gaming now), it's bound to get you immersed in <em>GTA VI</em>'s sprawling city, especially with planes and helicopters soaring overhead.</p><p>And with another HDMI 2.1 socket on board (bringing the total of this system to five), we could even bestow it with the title of "best gaming soundbar". </p><p>However, what makes it truly stand out is the incredible subwoofer, which should add some serious low-end punch to gunshots, explosions and car engines.</p><p>All of the components listed here work in tandem to also deliver a superb home cinema experience, meaning movies, TV shows and music will also benefit from this do-it-all system too.</p><p>And with Prime Day in full swing, you can expect to save a staggering £2080 in total; what's not to like?</p><p><strong>MORE:</strong></p><p><strong>Find the </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>best Amazon Prime Day home cinema deals</strong></a><strong> here</strong></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-gaming-tvs"><strong>best gaming TVs</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/gaming/get-gta-6-ready-with-this-cinephile-worthy-4k-oled-tv-and-dolby-atmos-soundbar-setup-and-save-over-gbp2000-this-prime-day</link>
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                            <![CDATA[ LG, Samsung and Sony's finest come together for a next-level setup ]]>
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                                                                        <pubDate>Wed, 24 Jun 2026 15:39:13 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Gaming]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Rockstar]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A colourful digital post advertising the Grand Theft Auto VI video game]]></media:description>                                                            <media:text><![CDATA[A colourful digital post advertising the Grand Theft Auto VI video game]]></media:text>
                                <media:title type="plain"><![CDATA[A colourful digital post advertising the Grand Theft Auto VI video game]]></media:title>
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                                <p>We've waited 13 agonising years for <em>GTA VI</em> to finally hit consoles. </p><p>After what's felt like a never-ending onslaught of leaks, delays, and speculation, we're officially less than six months away from what could be the biggest gaming launch in history.</p><p>While securing a copy is top priority – pre-orders start at midnight tonight – I'm taking the release of this hotly anticipated title as an excuse to level up my gaming setup, and what better time to do it than during <a href="https://www.whathifi.com/news/amazon-prime-day-news-deals">Amazon Prime Day</a>?</p><p>I've found the ideal gaming TV, a soundbar system that will put you in the centre of the action, and a console that should not only be powerful enough to handle GTA VI but also ensure that the high-resolution, neon-adorned streets of Vice City shine in glorious 4K.</p>        <div class="featured_product_block featured_block_hero" data-id="df7f0cb3-1fff-45b0-b431-28f42055f606">            <a href="https://www.amazon.co.uk/dp/B0F14NCCQ1?tag=ftr-whathifi-gb-21&th=1&ascsubtag=whathifi-gb-1418187879728051198-21&geniuslink=true" data-model-name="LG OLED evo AI C5 55-inch TV 2025" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.34%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/tse6uJqwwJ2BBoa7M4j2mf.jpg" alt="The 55-inch LG C5 OLED TV pictured against a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>LG</div>                                        <div class="featured__title">OLED evo AI C5 55-inch TV 2025</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="0aa47db7-0b4f-460d-bc7b-5b9cbf5e25f5">            <a href="https://www.diy.com/departments/samsung-q990f-11-1-4ch-q-series-soundbar-with-subwoofer-rear-speakers/8806097092643_BQ.prd" data-model-name="Samsung HW-Q990F" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.34%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/DNtF3XwkwQTqMfNvbmTMeJ.jpg" alt="Samsung HW-Q990F on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Samsung</div>                                        <div class="featured__title">HW-Q990F</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div>        <div class="featured_product_block featured_block_hero" data-id="50ce22c6-910e-410e-9dc8-aa137ba817d3">            <a href="https://www.amazon.co.uk/PlayStation-PS5-Pro-5-Console/dp/B0FR94FV8J" data-model-name="Sony PlayStation 5 Pro" data-model-brand="" ><div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/8G8VHwgDDbiLAZGUFxnhmN.jpg" alt="A PS5 Pro console on a white background"></p></div></a>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                        <div class='featured__brand'>Sony</div>                                        <div class="featured__title">PlayStation 5 Pro</div>                                    </div>                <div class="subtitle__description">                                                            <p></p>                </div>                            </div>        </div><p>Regarding the console, I recommend the Sony PS5 Pro. We haven't reviewed it yet, but its dedicated upscaling feature leads us to believe that it will offer extra headroom for the expected demanding graphical requirements of GTA VI.</p><p>As someone who has gamed on a PS5 since launch (including the superb <em>GTA V </em>remaster), and has also been eyeing up a PS5 Pro since Sony unveiled it back in 2024, seeing it drop in price this close to <em>GTA VI</em>'s official pre-order date simply feels like the fates aligning.</p><p>As for the TV, I felt as though the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">LG C5</a> was a no-brainer. It's our current Award-winner in various categories, including "best gaming TV", and the 55-inch (which is the size we reviewed first and can thoroughly recommend) is currently £1000 off – that's a mind-blowing saving.</p><p>It sports four full bandwidth HDMI sockets that support up to 4K/144Hz (or 4K/120Hz with the PS5 Pro), and LG's Game Dashboard feature will be the perfect sidekick during your car chases and shootouts this November.</p><p>Finally, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Samsung HW-Q990F</a> (another Award-winner, no less) is also enjoying an unbelievable discount of just over £1000. With Dolby Atmos on board (which the PS5 Pro supports for gaming now), it's bound to get you immersed in <em>GTA VI</em>'s sprawling city, especially with planes and helicopters soaring overhead.</p><p>And with another HDMI 2.1 socket on board (bringing the total of this system to five), we could even bestow it with the title of "best gaming soundbar". </p><p>However, what makes it truly stand out is the incredible subwoofer, which should add some serious low-end punch to gunshots, explosions and car engines.</p><p>All of the components listed here work in tandem to also deliver a superb home cinema experience, meaning movies, TV shows and music will also benefit from this do-it-all system too.</p><p>And with Prime Day in full swing, you can expect to save a staggering £2080 in total; what's not to like?</p><p><strong>MORE:</strong></p><p><strong>Find the </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>best Amazon Prime Day home cinema deals</strong></a><strong> here</strong></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-gaming-tvs"><strong>best gaming TVs</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p>
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                                                            <title><![CDATA[ I've tested TVs for nearly 20 years – these are the 3 cheap 65-inch TV deals I recommend on Prime Day ]]></title>
                                                                                                <dc:content><![CDATA[ <p>If you want a satisfyingly cinematic or sporting experience at home, there really is no substitute for screen size.</p><p>The good news is that a big TV needn't cost big money. These days, 65-inch TVs go for much less money than you might imagine, and if you wait for a big sales event, your cash can go even further.</p><p>And it just so happens that we're right in the middle of a big sales event – <a href="https://www.whathifi.com/news/amazon-prime-day-news-deals">Amazon Prime Day</a> – and I've sifted through all of the deals to find three super-cheap 65-inch TVs that I can recommend as great buys.</p><ul><li><a href="https://www.amazon.co.uk/primeday?ref_=nav_cs_td_pd_dt_cr&bubble-id=deals-collection-tv-and-films"><strong>View all the Prime Day deals on Amazon</strong></a></li></ul><p>What do I know about it? I'm so glad you asked!</p><p>I've been testing TVs for almost 20 years now, so I know the good from the bad (and the ugly, for that matter). I've also been personally involved in every <em>What Hi-Fi?</em> TV review in probably the last 10 years – and that includes the reviews of the three models I'm recommending here.</p><p>Happy with those credentials? Excellent! Here are my three picks, ranked in order of quality.</p><h3 class="article-body__section" id="section-1-tcl-q6c"><span>1. TCL Q6C</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="NpyYi26HZQgT3uwRLfBE4H" name="TCL 65Q6C (Future hands on) 02" alt="TCL Q6C 65-inch LCD TV" src="https://cdn.mos.cms.futurecdn.net/NpyYi26HZQgT3uwRLfBE4H.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank"><strong>£529 at Amazon</strong></a><br><strong>Deal price US: n/a</strong></p><p>If you're looking for the best-value 65-inch TV in the Prime Day sales, this is the one I'd buy.</p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-q6c-65q6c-uk">TCL Q6C</a> impressed us so much in testing that we awarded it five stars and described it as "an absolute steal". That's high praise for any TV, but it's especially impressive when you're talking about a 65-inch set that's currently selling for well under £600.</p><p>What makes the Q6C stand out is that it brings technologies normally associated with much more expensive TVs down into the budget category. It uses a Mini LED backlight with local dimming, alongside Quantum Dot colour technology, and the result is a picture that's far more sophisticated than the price suggests.</p><p>In our review, we were particularly impressed by the TV's contrast and black-level performance. Dark scenes look surprisingly deep and convincing, while bright HDR highlights have real punch.</p><p>Colours are another strong point, delivering plenty of vibrancy and richness without tipping into the sort of exaggerated look that often plagues cheaper TVs.</p><p>It's also an excellent option for sport and gaming. Motion is handled confidently, helping fast-moving action stay clear and composed, while gamers get features such as 4K/144Hz support, VRR and low input lag.</p><p>No TV at this price is perfect, of course. The sound is merely decent rather than exceptional (something that can be rectified with one of the <a href="https://www.whathifi.com/best-buys/best-budget-soundbars">best budget soundbars</a>), and you'll get the best results by spending a little time tweaking the picture settings. But those are minor caveats when the overall performance is this strong.</p><p>Simply put, if your budget stretches to the TCL Q6C, it's the best cheap 65-inch TV I've seen in the Prime Day sales.</p><div class="product"><a data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529" href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1509px;"><p class="vanilla-image-block" style="padding-top:99.34%;"><img id="yryz6BSkQt9uFEwgzBGEYb" name="1782135968.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/yryz6BSkQt9uFEwgzBGEYb.jpg" mos="" align="middle" fullscreen="" width="1509" height="1499" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow" data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529">65Q6C Mini LED TV: was £999 now £529</a></strong><br><strong>Lowest-ever price: £529</strong><br>The 65-inch Q6C was £999 when it launched, but had dropped to £650 by the time we reviewed it. We described it as "ridiculously good value for money" at that time, and now it's available for even less. Amazing.<a class="view-deal button" href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow" data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529">View Deal</a></p></div><h3 class="article-body__section" id="section-2-amazon-ember-qled"><span>2. Amazon Ember QLED</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="T8QmgdLK29LzeAxu74aBYD" name="Amazon Fire TV Omni QLED 65 (Future hands on) Main" alt="Amazon Fire TV Omni QLED (65-inch) QLED TV" src="https://cdn.mos.cms.futurecdn.net/T8QmgdLK29LzeAxu74aBYD.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1: Drive To Survive)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank"><strong>£600 at Amazon</strong></a><br><strong>Deal price US: </strong><a href="https://www.amazon.com/dp/B0DD2P7YVW/" target="_blank"><strong>$710 at Amazon</strong></a></p><p>The TCL Q6C is my top pick, but the <a href="https://www.whathifi.com/tv-home-cinema/televisions/amazon-fire-tv-omni-qled-ql65f602u">Amazon Ember QLED</a> isn't far behind, given its current Prime Day price.</p><p>In fact, one of my colleagues recently described the deal on this TV as "impossible to ignore", and it's easy to see why. Amazon has cut the price dramatically, turning what was already a solid mid-range TV into one of the most tempting bargains in the sales.</p><p>The Ember QLED is a significant step forward from Amazon's previous QLED efforts. It features a full-array backlight with 160 dimming zones and a panel that's considerably brighter than its predecessor, resulting in a picture that's sharper, punchier and more three-dimensional than you might expect at this sort of money.</p><p>During testing, we were particularly impressed by its detail levels and colour performance. Images look crisp and vibrant, while upscaling of lower-quality content is handled well enough that everyday broadcast TV remains enjoyable.</p><p>The TV also supports every major HDR format, including Dolby Vision IQ and HDR10+ Adaptive, so you're covered regardless of which streaming service you use.</p><p>Another advantage over many budget rivals is the sound. Built-in TV audio is rarely worth talking about, but the Ember QLED produces a fuller, clearer and more spacious presentation than most affordable sets manage.</p><p>Why isn't it above the TCL? Primarily because the Q6C's Mini LED backlight delivers superior black levels, contrast and gaming performance. The Amazon also tops out at 60Hz, making it less appealing to serious gamers.</p><p>Still, if you're heavily invested in the Amazon ecosystem or simply want a big, capable and easy-to-use 65-inch TV for as little money as possible, the Ember QLED is an excellent Prime Day buy.</p><div class="product"><a data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600" href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1106px;"><p class="vanilla-image-block" style="padding-top:99.10%;"><img id="PWA8E7hccKSYxykM3kb64e" name="1782135138.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/PWA8E7hccKSYxykM3kb64e.jpg" mos="" align="middle" fullscreen="" width="1106" height="1096" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow" data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600">Ember QLED with Fire TV (QL65F602U): was £1050 now £600</a></strong><br><strong>Lowest-ever price: £600</strong><br>Amazon’s latest stab at a QLED TV is, once again, better than expected. It delivers a fairly crisp and detailed image with minimal fuss, and it doesn’t sound half-bad either. At this discounted price, it's a real bargain.<a class="view-deal button" href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow" data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600">View Deal</a></p></div><h3 class="article-body__section" id="section-3-samsung-u8000f"><span>3. Samsung U8000F</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ErE6Q7kusAMsXHVemMroN9" name="Samsung UE65U8000F (FUTURE HANDS ON) 03" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/ErE6Q7kusAMsXHVemMroN9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank"><strong>£367 at Amazon</strong></a><br><strong>Deal price US: </strong><a href="https://www.samsung.com/us/tvs/uhd-4k-tv/65-inch-class-crystal-uhd-u8000f-4k-smart-tv-sku-un65u8000ffxza/" target="_blank"><strong>$400 at Samsung</strong></a></p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-u8000f-ue65u8000f">Samsung U8000F</a> is the TV I recommend if your budget is as tight as possible.</p><p>At £367/$400 during Prime Day, it's substantially cheaper than both the TCL Q6C and Amazon Ember QLED, and that price difference is impossible to ignore. In fact, it's one of the least expensive big-brand 65-inch models you can buy.</p><p>Of course, some compromises are inevitable at this sort of money. Unlike the TCL and Amazon models above, the U8000F doesn't have a Mini LED or full-array backlight, and its picture isn't as bright or as impactful when displaying HDR content. Black levels are also less convincing, meaning movie nights won't have quite the same cinematic punch.</p><p>That said, Samsung has done a commendable job with the fundamentals. In our testing, we found the U8000F delivered a balanced, natural picture that avoids many of the exaggerated traits often seen on budget TVs. Colours are pleasingly authentic, detail levels are respectable, and standard-definition and HD content are handled particularly well.</p><p>Samsung's excellent Tizen smart platform is another big plus. It's packed with streaming apps, easy to navigate and generally feels more polished than many rival smart TV systems.</p><p>The biggest reason to choose the U8000F over the TVs above is simple: value. While the TCL Q6C is undoubtedly the better performer and the Ember QLED offers a more advanced specification, both cost considerably more. If spending £500-£600 on a TV still feels like a stretch, the Samsung gives you a huge screen from a trusted brand for comfortably under £400.</p><p>No, it's not the best TV in this list. But when price becomes the priority, the U8000F makes a very strong case for itself.</p><div class="product"><a data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367" href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1503px;"><p class="vanilla-image-block" style="padding-top:99.33%;"><img id="BCE2emWpZHFAxRmcDe4L3n" name="1782136930.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/BCE2emWpZHFAxRmcDe4L3n.jpg" mos="" align="middle" fullscreen="" width="1503" height="1493" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow" data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367">UE65U8000F 2025 LCD TV: was £599 now £367</a></strong><br><strong>Lowest-ever price: £367</strong><br>If it's a big, unfussy TV at a bargain price that you're after, the 65-inch U8000F ticks a lot of boxes. While it won't knock your socks off, it does deliver a surprisingly subtle and balanced picture for its very low price. <a class="view-deal button" href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow" data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367">View Deal</a></p></div><p><strong>MORE:</strong></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and the </strong><a href="https://www.whathifi.com/deals/the-best-tv-deals-4k-oled-qled-hdr"><strong>best TV deals</strong></a><strong> you can get right now</strong></p><p><strong>Don't forget the sound: here are the </strong><a href="https://www.whathifi.com/best-buys/best-budget-soundbars"><strong>best budget soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/ive-tested-tvs-for-nearly-20-years-these-are-the-3-cheap-65-inch-tv-deals-i-recommend-on-prime-day</link>
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                            <![CDATA[ One big cheap TV to rule them all ]]>
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                                                                        <pubDate>Wed, 24 Jun 2026 11:06:02 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:30 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[TCL Q6C 65-inch LCD TV]]></media:description>                                                            <media:text><![CDATA[TCL Q6C 65-inch LCD TV]]></media:text>
                                <media:title type="plain"><![CDATA[TCL Q6C 65-inch LCD TV]]></media:title>
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                                <p>If you want a satisfyingly cinematic or sporting experience at home, there really is no substitute for screen size.</p><p>The good news is that a big TV needn't cost big money. These days, 65-inch TVs go for much less money than you might imagine, and if you wait for a big sales event, your cash can go even further.</p><p>And it just so happens that we're right in the middle of a big sales event – <a href="https://www.whathifi.com/news/amazon-prime-day-news-deals">Amazon Prime Day</a> – and I've sifted through all of the deals to find three super-cheap 65-inch TVs that I can recommend as great buys.</p><ul><li><a href="https://www.amazon.co.uk/primeday?ref_=nav_cs_td_pd_dt_cr&bubble-id=deals-collection-tv-and-films"><strong>View all the Prime Day deals on Amazon</strong></a></li></ul><p>What do I know about it? I'm so glad you asked!</p><p>I've been testing TVs for almost 20 years now, so I know the good from the bad (and the ugly, for that matter). I've also been personally involved in every <em>What Hi-Fi?</em> TV review in probably the last 10 years – and that includes the reviews of the three models I'm recommending here.</p><p>Happy with those credentials? Excellent! Here are my three picks, ranked in order of quality.</p><h3 class="article-body__section" id="section-1-tcl-q6c"><span>1. TCL Q6C</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="NpyYi26HZQgT3uwRLfBE4H" name="TCL 65Q6C (Future hands on) 02" alt="TCL Q6C 65-inch LCD TV" src="https://cdn.mos.cms.futurecdn.net/NpyYi26HZQgT3uwRLfBE4H.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank"><strong>£529 at Amazon</strong></a><br><strong>Deal price US: n/a</strong></p><p>If you're looking for the best-value 65-inch TV in the Prime Day sales, this is the one I'd buy.</p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-q6c-65q6c-uk">TCL Q6C</a> impressed us so much in testing that we awarded it five stars and described it as "an absolute steal". That's high praise for any TV, but it's especially impressive when you're talking about a 65-inch set that's currently selling for well under £600.</p><p>What makes the Q6C stand out is that it brings technologies normally associated with much more expensive TVs down into the budget category. It uses a Mini LED backlight with local dimming, alongside Quantum Dot colour technology, and the result is a picture that's far more sophisticated than the price suggests.</p><p>In our review, we were particularly impressed by the TV's contrast and black-level performance. Dark scenes look surprisingly deep and convincing, while bright HDR highlights have real punch.</p><p>Colours are another strong point, delivering plenty of vibrancy and richness without tipping into the sort of exaggerated look that often plagues cheaper TVs.</p><p>It's also an excellent option for sport and gaming. Motion is handled confidently, helping fast-moving action stay clear and composed, while gamers get features such as 4K/144Hz support, VRR and low input lag.</p><p>No TV at this price is perfect, of course. The sound is merely decent rather than exceptional (something that can be rectified with one of the <a href="https://www.whathifi.com/best-buys/best-budget-soundbars">best budget soundbars</a>), and you'll get the best results by spending a little time tweaking the picture settings. But those are minor caveats when the overall performance is this strong.</p><p>Simply put, if your budget stretches to the TCL Q6C, it's the best cheap 65-inch TV I've seen in the Prime Day sales.</p><div class="product"><a data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529" href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1509px;"><p class="vanilla-image-block" style="padding-top:99.34%;"><img id="yryz6BSkQt9uFEwgzBGEYb" name="1782135968.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/yryz6BSkQt9uFEwgzBGEYb.jpg" mos="" align="middle" fullscreen="" width="1509" height="1499" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow" data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529">65Q6C Mini LED TV: was £999 now £529</a></strong><br><strong>Lowest-ever price: £529</strong><br>The 65-inch Q6C was £999 when it launched, but had dropped to £650 by the time we reviewed it. We described it as "ridiculously good value for money" at that time, and now it's available for even less. Amazing.<a class="view-deal button" href="https://www.amazon.co.uk/dp/B0DWDXMQCC" target="_blank" rel="nofollow" data-dimension112="413c6e1e-c849-444d-8ca4-bc1e1b9a11d5" data-action="Deal Block" data-label="65Q6C Mini LED TV" data-dimension48="65Q6C Mini LED TV" data-dimension25="£529">View Deal</a></p></div><h3 class="article-body__section" id="section-2-amazon-ember-qled"><span>2. Amazon Ember QLED</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="T8QmgdLK29LzeAxu74aBYD" name="Amazon Fire TV Omni QLED 65 (Future hands on) Main" alt="Amazon Fire TV Omni QLED (65-inch) QLED TV" src="https://cdn.mos.cms.futurecdn.net/T8QmgdLK29LzeAxu74aBYD.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Formula 1: Drive To Survive)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank"><strong>£600 at Amazon</strong></a><br><strong>Deal price US: </strong><a href="https://www.amazon.com/dp/B0DD2P7YVW/" target="_blank"><strong>$710 at Amazon</strong></a></p><p>The TCL Q6C is my top pick, but the <a href="https://www.whathifi.com/tv-home-cinema/televisions/amazon-fire-tv-omni-qled-ql65f602u">Amazon Ember QLED</a> isn't far behind, given its current Prime Day price.</p><p>In fact, one of my colleagues recently described the deal on this TV as "impossible to ignore", and it's easy to see why. Amazon has cut the price dramatically, turning what was already a solid mid-range TV into one of the most tempting bargains in the sales.</p><p>The Ember QLED is a significant step forward from Amazon's previous QLED efforts. It features a full-array backlight with 160 dimming zones and a panel that's considerably brighter than its predecessor, resulting in a picture that's sharper, punchier and more three-dimensional than you might expect at this sort of money.</p><p>During testing, we were particularly impressed by its detail levels and colour performance. Images look crisp and vibrant, while upscaling of lower-quality content is handled well enough that everyday broadcast TV remains enjoyable.</p><p>The TV also supports every major HDR format, including Dolby Vision IQ and HDR10+ Adaptive, so you're covered regardless of which streaming service you use.</p><p>Another advantage over many budget rivals is the sound. Built-in TV audio is rarely worth talking about, but the Ember QLED produces a fuller, clearer and more spacious presentation than most affordable sets manage.</p><p>Why isn't it above the TCL? Primarily because the Q6C's Mini LED backlight delivers superior black levels, contrast and gaming performance. The Amazon also tops out at 60Hz, making it less appealing to serious gamers.</p><p>Still, if you're heavily invested in the Amazon ecosystem or simply want a big, capable and easy-to-use 65-inch TV for as little money as possible, the Ember QLED is an excellent Prime Day buy.</p><div class="product"><a data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600" href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1106px;"><p class="vanilla-image-block" style="padding-top:99.10%;"><img id="PWA8E7hccKSYxykM3kb64e" name="1782135138.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/PWA8E7hccKSYxykM3kb64e.jpg" mos="" align="middle" fullscreen="" width="1106" height="1096" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow" data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600">Ember QLED with Fire TV (QL65F602U): was £1050 now £600</a></strong><br><strong>Lowest-ever price: £600</strong><br>Amazon’s latest stab at a QLED TV is, once again, better than expected. It delivers a fairly crisp and detailed image with minimal fuss, and it doesn’t sound half-bad either. At this discounted price, it's a real bargain.<a class="view-deal button" href="https://www.amazon.co.uk/dp/B0DD24861W/" target="_blank" rel="nofollow" data-dimension112="424b8a26-6245-4098-b226-b2af91b14c94" data-action="Deal Block" data-label="Ember QLED with Fire TV (QL65F602U)" data-dimension48="Ember QLED with Fire TV (QL65F602U)" data-dimension25="£600">View Deal</a></p></div><h3 class="article-body__section" id="section-3-samsung-u8000f"><span>3. Samsung U8000F</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ErE6Q7kusAMsXHVemMroN9" name="Samsung UE65U8000F (FUTURE HANDS ON) 03" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/ErE6Q7kusAMsXHVemMroN9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p><strong>Deal price UK: </strong><a href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank"><strong>£367 at Amazon</strong></a><br><strong>Deal price US: </strong><a href="https://www.samsung.com/us/tvs/uhd-4k-tv/65-inch-class-crystal-uhd-u8000f-4k-smart-tv-sku-un65u8000ffxza/" target="_blank"><strong>$400 at Samsung</strong></a></p><p>The <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-u8000f-ue65u8000f">Samsung U8000F</a> is the TV I recommend if your budget is as tight as possible.</p><p>At £367/$400 during Prime Day, it's substantially cheaper than both the TCL Q6C and Amazon Ember QLED, and that price difference is impossible to ignore. In fact, it's one of the least expensive big-brand 65-inch models you can buy.</p><p>Of course, some compromises are inevitable at this sort of money. Unlike the TCL and Amazon models above, the U8000F doesn't have a Mini LED or full-array backlight, and its picture isn't as bright or as impactful when displaying HDR content. Black levels are also less convincing, meaning movie nights won't have quite the same cinematic punch.</p><p>That said, Samsung has done a commendable job with the fundamentals. In our testing, we found the U8000F delivered a balanced, natural picture that avoids many of the exaggerated traits often seen on budget TVs. Colours are pleasingly authentic, detail levels are respectable, and standard-definition and HD content are handled particularly well.</p><p>Samsung's excellent Tizen smart platform is another big plus. It's packed with streaming apps, easy to navigate and generally feels more polished than many rival smart TV systems.</p><p>The biggest reason to choose the U8000F over the TVs above is simple: value. While the TCL Q6C is undoubtedly the better performer and the Ember QLED offers a more advanced specification, both cost considerably more. If spending £500-£600 on a TV still feels like a stretch, the Samsung gives you a huge screen from a trusted brand for comfortably under £400.</p><p>No, it's not the best TV in this list. But when price becomes the priority, the U8000F makes a very strong case for itself.</p><div class="product"><a data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367" href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1503px;"><p class="vanilla-image-block" style="padding-top:99.33%;"><img id="BCE2emWpZHFAxRmcDe4L3n" name="1782136930.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/BCE2emWpZHFAxRmcDe4L3n.jpg" mos="" align="middle" fullscreen="" width="1503" height="1493" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow" data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367">UE65U8000F 2025 LCD TV: was £599 now £367</a></strong><br><strong>Lowest-ever price: £367</strong><br>If it's a big, unfussy TV at a bargain price that you're after, the 65-inch U8000F ticks a lot of boxes. While it won't knock your socks off, it does deliver a surprisingly subtle and balanced picture for its very low price. <a class="view-deal button" href="https://www.amazon.co.uk/dp/B0F6VQVVYJ/" target="_blank" rel="nofollow" data-dimension112="9f4f1f3d-97b2-4e0a-b080-6807eeac03ba" data-action="Deal Block" data-label="UE65U8000F 2025 LCD TV" data-dimension48="UE65U8000F 2025 LCD TV" data-dimension25="£367">View Deal</a></p></div><p><strong>MORE:</strong></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and the </strong><a href="https://www.whathifi.com/deals/the-best-tv-deals-4k-oled-qled-hdr"><strong>best TV deals</strong></a><strong> you can get right now</strong></p><p><strong>Don't forget the sound: here are the </strong><a href="https://www.whathifi.com/best-buys/best-budget-soundbars"><strong>best budget soundbars</strong></a></p>
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                                                            <title><![CDATA[ Can’t hear dialogue on your TV? These soundbars can fix that for less this Amazon Prime Day ]]></title>
                                                                                                <dc:content><![CDATA[ <p>"Why can't I hear the dialogue on my TV speakers?"</p><p>It's a question we're asked all of the time, and while we're seeing TV manufacturers attempt to fix the issue with built-in dialogue enhancement features, we think there's a clear answer to this problem.</p><p>An external sound device, namely a soundbar, is one of the most crucial – and easy – TV upgrades that you can make.</p><p>Not only will you get clearer dialogue, but many soundbars also offer deeper bass, improved dynamics, and, if you opt for one that supports it, Dolby Atmos.</p><p>With Amazon Prime Day officially less than 24 hours away, we expect to see plenty of discounts on several models featured in our <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">best soundbars</a> list. </p><p>However, if you're simply looking for a quick, easy, and reliable recommendation, then you've come to the right place. </p><p>I've selected three soundbars – an affordable option, a mid-range choice, and a premium soundbar package – all of which have been thoroughly tested to solve your sonic woes by our expert team of reviewers.</p><p>Just be warned, it's early days, so prices may drop further during the Prime Day sales as the week progresses, but these are the top savings I've spotted in the initial round of discounts.</p><p>So, if you're tired of muffled voices or you're sick of rewinding to catch a crucial missed line of dialogue, then look no further.</p><h3 class="article-body__section" id="section-affordable-creative-stage-pro"><span>Affordable: Creative Stage Pro</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ARi5wJCgLrPHZMNUrNQH56" name="Creative Stage Pro (Future hands on) 02" alt="Creative Stage Pro soundbar" src="https://cdn.mos.cms.futurecdn.net/ARi5wJCgLrPHZMNUrNQH56.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This sub-£100 marvel of a soundbar is also the most versatile option on this list.</p><p>Designed to be used with smaller TVs or on a desk with a computer monitor, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/creative-stage-pro">Creative Stage Pro</a> is a charming, super-affordable, and effective soundbar.</p><p>It ditches a fancy feature set and instead opts for a straightforward approach to improving sound, and we think that was a clever move from Creative. </p><p>That simplicity extends to the setup process; a single cable links the soundbar to the included subwoofer, and there are options to connect the soundbar to your TV via an HDMI ARC or optical connection.</p><p>We think it's especially talented when it comes to voices, as our full review notes that it outputs "crisp, detailed and emotive dialogue", which is the ideal solution to stave off muffled TV sound.</p><p>We reviewed it at £130, but <a href="https://www.overclockers.co.uk/creative-stage-pro-soundbar-with-subwoofer-gam-crv-06713.html?sv1=affiliate&sv_campaign_id=103504&awc=28821_1782142869_faaa7c98e86e6c9bd7883d9dc94dc810&utm_medium=affiliate&utm_source=TechRadar%20_103504_Editorial+Content">Overclockers UK has it down to just £95</a>.</p><div data-widget-type="review" data-model-name="Creative Stage Pro"></div><h3 class="article-body__section" id="section-mid-range-sony-ht-s2000"><span>Mid-range: Sony HT-S2000</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1921px;"><p class="vanilla-image-block" style="padding-top:56.27%;"><img id="WFC22jmduBzUnRQaF3ZzZJ" name="Sony HT-S2000 (Future hands on) 17.jpg" alt="Sony HT-S2000 sitting below a TV" src="https://cdn.mos.cms.futurecdn.net/WFC22jmduBzUnRQaF3ZzZJ.jpg" mos="" align="middle" fullscreen="" width="1921" height="1081" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Sony's entry-level Dolby Atmos soundbar is my choice at the more affordable end of the market.</p><p>This compact, fuss-free soundbar sports an easy plug-and-play setup, and it produces a sound that is guaranteed to be leagues ahead of your TV's built-in speakers. Not only that, but the inclusion of Bluetooth 5.2 ensures that streaming music to the unit is a breeze.</p><p>Generally speaking, the <a href="https://www.whathifi.com/reviews/sony-ht-s2000">HT-S2000</a> ticks a lot of boxes, especially for the money. It serves up punchy dynamics, impressive directionality, and superb clarity, which results in an impressively cinematic sound despite the soundbar's modest footprint. </p><p>When it comes to voices, we stated that the HT-S2000 delivers "crisp and clear dialogue" and praised its ability to dig up an impressive amount of sonic subtleties. This means that voices not only sound clearer, but also more textured, tonally varied, and realistic. </p><p>We reviewed it at £349, but it can be found for just <a href="https://www.amazon.co.uk/dp/B0C4Q3CQ23?tag=ftr-whathifi-gb-21&ascsubtag=whathifi-gb-9031915279055808737-21&geniuslink=true">£299 at Amazon</a> right now; that's a tidy £50 saving on a five-star soundbar.</p><div data-widget-type="review" data-model-name="Sony HT-S2000"></div><h3 class="article-body__section" id="section-premium-samsung-hw-q990f"><span>Premium: Samsung HW-Q990F</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This Award-winning soundbar package has been discounted so deeply that we think it makes a compelling mid-range option for those scouting out a new 'bar to sit below their TV.</p><p>This package includes a soundbar, two surround speakers, and a subwoofer, making it a full surround sound package. The trick here is that all components connect wirelessly, making it a neater solution compared to a traditional wired surround sound package.</p><p>The system produces a hugely spacious and detailed sound, with the included subwoofer being a particular highlight. It produces a rich, powerful, and tonally varied bass that blows many competitors out of the water.</p><p>On top of this, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> is no slouch when it comes to dialogue. We found it presents "natural and detailed voices" in our review, and if you want even more clarity, then Samsung's Active Voice Amplifier Pro feature is on board to grant your wishes.</p><p>We reviewed it at a hefty £1699, but it can currently be found on <a href="https://www.amazon.co.uk/dp/B0F8JBPTRF?tag=ftr-whathifi-gb-21&th=1&psc=1&ascsubtag=whathifi-gb-1314121161504271261-21&geniuslink=true">Amazon for just £749</a> (a staggering £950 saving).</p><div data-widget-type="review" data-model-name="Samsung HW-Q990F"></div><p><strong>MORE:</strong></p><p><strong>Find the </strong><a href="https://www.whathifi.com/deals/best-soundbar-deals-sonos-sony-q-acoustics-jbl-lg-and-more"><strong>best soundbar deals</strong></a><strong> here</strong></p><p><strong>As well as our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-budget-soundbars"><strong>best budget soundbars</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/cant-hear-dialogue-on-your-tv-these-soundbars-can-fix-that-for-less-this-amazon-prime-day</link>
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                            <![CDATA[ Fix your muffled audio for less ]]>
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                                                                        <pubDate>Mon, 22 Jun 2026 17:40:31 +0000</pubDate>                                                                                                                                <updated>Mon, 22 Jun 2026 18:00:19 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Creative]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Creative Stage Pro soundbar]]></media:description>                                                            <media:text><![CDATA[Creative Stage Pro soundbar]]></media:text>
                                <media:title type="plain"><![CDATA[Creative Stage Pro soundbar]]></media:title>
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                                <p>"Why can't I hear the dialogue on my TV speakers?"</p><p>It's a question we're asked all of the time, and while we're seeing TV manufacturers attempt to fix the issue with built-in dialogue enhancement features, we think there's a clear answer to this problem.</p><p>An external sound device, namely a soundbar, is one of the most crucial – and easy – TV upgrades that you can make.</p><p>Not only will you get clearer dialogue, but many soundbars also offer deeper bass, improved dynamics, and, if you opt for one that supports it, Dolby Atmos.</p><p>With Amazon Prime Day officially less than 24 hours away, we expect to see plenty of discounts on several models featured in our <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">best soundbars</a> list. </p><p>However, if you're simply looking for a quick, easy, and reliable recommendation, then you've come to the right place. </p><p>I've selected three soundbars – an affordable option, a mid-range choice, and a premium soundbar package – all of which have been thoroughly tested to solve your sonic woes by our expert team of reviewers.</p><p>Just be warned, it's early days, so prices may drop further during the Prime Day sales as the week progresses, but these are the top savings I've spotted in the initial round of discounts.</p><p>So, if you're tired of muffled voices or you're sick of rewinding to catch a crucial missed line of dialogue, then look no further.</p><h3 class="article-body__section" id="section-affordable-creative-stage-pro"><span>Affordable: Creative Stage Pro</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ARi5wJCgLrPHZMNUrNQH56" name="Creative Stage Pro (Future hands on) 02" alt="Creative Stage Pro soundbar" src="https://cdn.mos.cms.futurecdn.net/ARi5wJCgLrPHZMNUrNQH56.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This sub-£100 marvel of a soundbar is also the most versatile option on this list.</p><p>Designed to be used with smaller TVs or on a desk with a computer monitor, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/creative-stage-pro">Creative Stage Pro</a> is a charming, super-affordable, and effective soundbar.</p><p>It ditches a fancy feature set and instead opts for a straightforward approach to improving sound, and we think that was a clever move from Creative. </p><p>That simplicity extends to the setup process; a single cable links the soundbar to the included subwoofer, and there are options to connect the soundbar to your TV via an HDMI ARC or optical connection.</p><p>We think it's especially talented when it comes to voices, as our full review notes that it outputs "crisp, detailed and emotive dialogue", which is the ideal solution to stave off muffled TV sound.</p><p>We reviewed it at £130, but <a href="https://www.overclockers.co.uk/creative-stage-pro-soundbar-with-subwoofer-gam-crv-06713.html?sv1=affiliate&sv_campaign_id=103504&awc=28821_1782142869_faaa7c98e86e6c9bd7883d9dc94dc810&utm_medium=affiliate&utm_source=TechRadar%20_103504_Editorial+Content">Overclockers UK has it down to just £95</a>.</p><div data-widget-type="review" data-model-name="Creative Stage Pro"></div><h3 class="article-body__section" id="section-mid-range-sony-ht-s2000"><span>Mid-range: Sony HT-S2000</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1921px;"><p class="vanilla-image-block" style="padding-top:56.27%;"><img id="WFC22jmduBzUnRQaF3ZzZJ" name="Sony HT-S2000 (Future hands on) 17.jpg" alt="Sony HT-S2000 sitting below a TV" src="https://cdn.mos.cms.futurecdn.net/WFC22jmduBzUnRQaF3ZzZJ.jpg" mos="" align="middle" fullscreen="" width="1921" height="1081" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Sony's entry-level Dolby Atmos soundbar is my choice at the more affordable end of the market.</p><p>This compact, fuss-free soundbar sports an easy plug-and-play setup, and it produces a sound that is guaranteed to be leagues ahead of your TV's built-in speakers. Not only that, but the inclusion of Bluetooth 5.2 ensures that streaming music to the unit is a breeze.</p><p>Generally speaking, the <a href="https://www.whathifi.com/reviews/sony-ht-s2000">HT-S2000</a> ticks a lot of boxes, especially for the money. It serves up punchy dynamics, impressive directionality, and superb clarity, which results in an impressively cinematic sound despite the soundbar's modest footprint. </p><p>When it comes to voices, we stated that the HT-S2000 delivers "crisp and clear dialogue" and praised its ability to dig up an impressive amount of sonic subtleties. This means that voices not only sound clearer, but also more textured, tonally varied, and realistic. </p><p>We reviewed it at £349, but it can be found for just <a href="https://www.amazon.co.uk/dp/B0C4Q3CQ23?tag=ftr-whathifi-gb-21&ascsubtag=whathifi-gb-9031915279055808737-21&geniuslink=true">£299 at Amazon</a> right now; that's a tidy £50 saving on a five-star soundbar.</p><div data-widget-type="review" data-model-name="Sony HT-S2000"></div><h3 class="article-body__section" id="section-premium-samsung-hw-q990f"><span>Premium: Samsung HW-Q990F</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This Award-winning soundbar package has been discounted so deeply that we think it makes a compelling mid-range option for those scouting out a new 'bar to sit below their TV.</p><p>This package includes a soundbar, two surround speakers, and a subwoofer, making it a full surround sound package. The trick here is that all components connect wirelessly, making it a neater solution compared to a traditional wired surround sound package.</p><p>The system produces a hugely spacious and detailed sound, with the included subwoofer being a particular highlight. It produces a rich, powerful, and tonally varied bass that blows many competitors out of the water.</p><p>On top of this, the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> is no slouch when it comes to dialogue. We found it presents "natural and detailed voices" in our review, and if you want even more clarity, then Samsung's Active Voice Amplifier Pro feature is on board to grant your wishes.</p><p>We reviewed it at a hefty £1699, but it can currently be found on <a href="https://www.amazon.co.uk/dp/B0F8JBPTRF?tag=ftr-whathifi-gb-21&th=1&psc=1&ascsubtag=whathifi-gb-1314121161504271261-21&geniuslink=true">Amazon for just £749</a> (a staggering £950 saving).</p><div data-widget-type="review" data-model-name="Samsung HW-Q990F"></div><p><strong>MORE:</strong></p><p><strong>Find the </strong><a href="https://www.whathifi.com/deals/best-soundbar-deals-sonos-sony-q-acoustics-jbl-lg-and-more"><strong>best soundbar deals</strong></a><strong> here</strong></p><p><strong>As well as our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-budget-soundbars"><strong>best budget soundbars</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p>
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                                                            <title><![CDATA[ Samsung's newest flagship OLED TV has had its price slashed – but I’d recommend this five-star Sony over it (for now) ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Prime Day 2026 doesn’t technically start until midnight, but that hasn’t stopped retailers from dropping a load of awesome early OLED TV deals.</p><p>And of that list, one in particular stands out; the first significant saving we’ve spotted on the five-star Samsung S99H.</p><p>That’s right, despite it just launching and receiving a glowing review from our experts mere weeks ago, Richer Sounds has already cut a significant wedge off the 55-inch S99H’s asking price.</p><p>You can grab the 55-inch Samsung S99H for £2149 right now, if you use the TRADE250 code at checkout.</p><p>But the savings don't stop there. You can then save a further £250 by claiming cashback from Samsung. That<a href="https://www.richersounds.com/samsung-qe55s99h/"> lets you get a latest generation, flagship QD-OLED for £1899</a>, which is undoubtedly a tempting proposition.</p><div class="product"><a data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899" href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1194px;"><p class="vanilla-image-block" style="padding-top:99.16%;"><img id="Jh5UjWp47f2wYUTjodwKHX" name="1782135503.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/Jh5UjWp47f2wYUTjodwKHX.jpg" mos="" align="middle" fullscreen="" width="1194" height="1184" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow" data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899">55-inch S99H: was £2499 now £1899</a></strong><br>The Samsung S99H is the tech giant’s latest flagship OLED and the finest TV it’s ever made, based on our testing. Brighter, but more controlled than any of the firm’s past offerings, it’s a truly spectacular option for serious movie fans.<a class="view-deal button" href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow" data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899">View Deal</a></p></div><div data-widget-type="review" data-model-name="Samsung S99H 55-inch 4K QD-OLED TV 2026"></div><p>If you’ve read our S99H review, then you’ll likely at the very least be tempted to snap one up – and we get why. As our experts said in our review: </p><p>“With a stunning, contrast-rich picture, improved sound system and a feature set that blows most other TVs out of the water, the S99H is the flagship OLED to beat for 2026.”</p><p>And if you want the best new OLED TV currently available, and don’t mind paying for it, then this deal is easy to recommend.</p><p>But, for those not 100 per cent committed to buying the latest hardware, there is one minor fly in the ointment. Specifically, the Award-winning, <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">55-inch Sony Bravia 8 II</a> is also currently discounted. </p><p>Head to Richer Sounds and<a href="https://www.amazon.co.uk/dp/B0FWCYHMWZ?th=1"> you can grab our 2025 Product of the Year winner for £1699</a>. Yes, that’s not the best price ever on the set, but it’s a solid saving on its £2499 launch price. It also makes it slightly cheaper than the Samsung.</p><div class="product"><a data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699" href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1080px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="8wm7hZfMKtJhPzQYTUy79T" name="Sony Bravia 8 II (Future hands on) Insta" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/8wm7hZfMKtJhPzQYTUy79T.jpg" mos="" align="middle" fullscreen="" width="1080" height="1080" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow" data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699">55-inch Bravia 8 II: was £2499 now £1699</a></strong><br>The Sony Bravia 8 II doesn't beat the S99H when it comes to pure performance. But despite its age, it’s still a remarkably accomplished OLED offering a balanced, immersive, three-dimensional picture that will delight movie fans. And at its current price, we think it’s better value to boot.<a class="view-deal button" href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow" data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699">View Deal</a></p></div><div data-widget-type="review" data-model-name="Sony Bravia 8 II 55-inch QD-OLED TV"></div><p>Samsung’s latest flagship OLED TV is better in some ways. Running the two sets head-to-head this year, the S99H is a smidgeon brighter and offers minor upgrades in some of the areas we are about. But it is still a very close race between the two. </p><p>Which is why we currently think the Bravia 8 II is better value for most people. Only serious performance chasers who insist on only buying the latest hardware will be better off spending that much extra for the S99H.</p><p><strong>MORE:</strong></p><p><strong>Get all of our experts' recommendations in real-time with our </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>Prime Day 2026 home cinema deals live hub</strong></a><strong>!</strong></p><p><strong>These are the</strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong> best OLED TVs</strong></a><strong> we've reviewed</strong></p><p><strong>We rank the</strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong> best TVs</strong></a><strong> money can buy</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/the-best-samsung-oled-tv-weve-ever-tested-just-got-its-first-discount-but-id-recommend-this-five-star-sony-over-it</link>
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                            <![CDATA[ Unless you insist on only buying the latest and greatest tech, Sony’s flagship OLED is cheaper and more than enough for most people ]]>
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                                                                        <pubDate>Mon, 22 Jun 2026 16:35:44 +0000</pubDate>                                                                                                                                <updated>Mon, 22 Jun 2026 21:03:09 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ alastair.stevenson@futurenet.com (Alastair Stevenson) ]]></author>                    <dc:creator><![CDATA[ Alastair Stevenson ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/FwaQJGoBFJFRYcvVVwhtrF.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix, Our Planet II]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung S99H 55-inch OLED TV]]></media:description>                                                            <media:text><![CDATA[Samsung S99H 55-inch OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung S99H 55-inch OLED TV]]></media:title>
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                                <p>Prime Day 2026 doesn’t technically start until midnight, but that hasn’t stopped retailers from dropping a load of awesome early OLED TV deals.</p><p>And of that list, one in particular stands out; the first significant saving we’ve spotted on the five-star Samsung S99H.</p><p>That’s right, despite it just launching and receiving a glowing review from our experts mere weeks ago, Richer Sounds has already cut a significant wedge off the 55-inch S99H’s asking price.</p><p>You can grab the 55-inch Samsung S99H for £2149 right now, if you use the TRADE250 code at checkout.</p><p>But the savings don't stop there. You can then save a further £250 by claiming cashback from Samsung. That<a href="https://www.richersounds.com/samsung-qe55s99h/"> lets you get a latest generation, flagship QD-OLED for £1899</a>, which is undoubtedly a tempting proposition.</p><div class="product"><a data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899" href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1194px;"><p class="vanilla-image-block" style="padding-top:99.16%;"><img id="Jh5UjWp47f2wYUTjodwKHX" name="1782135503.jpg" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/Jh5UjWp47f2wYUTjodwKHX.jpg" mos="" align="middle" fullscreen="" width="1194" height="1184" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow" data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899">55-inch S99H: was £2499 now £1899</a></strong><br>The Samsung S99H is the tech giant’s latest flagship OLED and the finest TV it’s ever made, based on our testing. Brighter, but more controlled than any of the firm’s past offerings, it’s a truly spectacular option for serious movie fans.<a class="view-deal button" href="https://www.richersounds.com/samsung-qe55s99h/" target="_blank" rel="nofollow" data-dimension112="025d2e35-9c75-4200-9a68-3dc98e5feaa5" data-action="Deal Block" data-label="55-inch S99H" data-dimension48="55-inch S99H" data-dimension25="£1899">View Deal</a></p></div><div data-widget-type="review" data-model-name="Samsung S99H 55-inch 4K QD-OLED TV 2026"></div><p>If you’ve read our S99H review, then you’ll likely at the very least be tempted to snap one up – and we get why. As our experts said in our review: </p><p>“With a stunning, contrast-rich picture, improved sound system and a feature set that blows most other TVs out of the water, the S99H is the flagship OLED to beat for 2026.”</p><p>And if you want the best new OLED TV currently available, and don’t mind paying for it, then this deal is easy to recommend.</p><p>But, for those not 100 per cent committed to buying the latest hardware, there is one minor fly in the ointment. Specifically, the Award-winning, <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">55-inch Sony Bravia 8 II</a> is also currently discounted. </p><p>Head to Richer Sounds and<a href="https://www.amazon.co.uk/dp/B0FWCYHMWZ?th=1"> you can grab our 2025 Product of the Year winner for £1699</a>. Yes, that’s not the best price ever on the set, but it’s a solid saving on its £2499 launch price. It also makes it slightly cheaper than the Samsung.</p><div class="product"><a data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699" href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1080px;"><p class="vanilla-image-block" style="padding-top:100.00%;"><img id="8wm7hZfMKtJhPzQYTUy79T" name="Sony Bravia 8 II (Future hands on) Insta" caption="" alt="" src="https://cdn.mos.cms.futurecdn.net/8wm7hZfMKtJhPzQYTUy79T.jpg" mos="" align="middle" fullscreen="" width="1080" height="1080" attribution="" endorsement="" credit="" class=""></p></div></div></figure></a><p><strong><a href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow" data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699">55-inch Bravia 8 II: was £2499 now £1699</a></strong><br>The Sony Bravia 8 II doesn't beat the S99H when it comes to pure performance. But despite its age, it’s still a remarkably accomplished OLED offering a balanced, immersive, three-dimensional picture that will delight movie fans. And at its current price, we think it’s better value to boot.<a class="view-deal button" href="https://www.richersounds.com/sony-bravia-8-ii-k55xr8m25bp/" target="_blank" rel="nofollow" data-dimension112="8292a853-b093-4530-abf3-baa49d3d7d69" data-action="Deal Block" data-label="55-inch Bravia 8 II" data-dimension48="55-inch Bravia 8 II" data-dimension25="£1699">View Deal</a></p></div><div data-widget-type="review" data-model-name="Sony Bravia 8 II 55-inch QD-OLED TV"></div><p>Samsung’s latest flagship OLED TV is better in some ways. Running the two sets head-to-head this year, the S99H is a smidgeon brighter and offers minor upgrades in some of the areas we are about. But it is still a very close race between the two. </p><p>Which is why we currently think the Bravia 8 II is better value for most people. Only serious performance chasers who insist on only buying the latest hardware will be better off spending that much extra for the S99H.</p><p><strong>MORE:</strong></p><p><strong>Get all of our experts' recommendations in real-time with our </strong><a href="https://www.whathifi.com/tv-home-cinema/live/prime-day-2026-live-all-the-top-tv-soundbar-and-projector-deals-handpicked-by-our-home-cinema-experts"><strong>Prime Day 2026 home cinema deals live hub</strong></a><strong>!</strong></p><p><strong>These are the</strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong> best OLED TVs</strong></a><strong> we've reviewed</strong></p><p><strong>We rank the</strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong> best TVs</strong></a><strong> money can buy</strong></p>
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                                                            <title><![CDATA[ Samsung S99H (QE55S99H) ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Can you believe that there was a time when Samsung didn’t feature a single <a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs">OLED TV</a> in its range? That all changed in 2022, when it put its spin on OLED by adding a layer of Quantum Dots and launched the excellent <a href="https://www.whathifi.com/reviews/samsung-qe65s95b">S95B QD-OLED TV</a>.</p><p>Five years later, the brand is now reaping the benefits of the self-emissive panel technology. It now makes some of the finest OLED TVs around – take the five-star <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f">S95F</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f">S90F</a> duo from last year – and its 2026 lineup features more OLED TVs than ever before.</p><p>Of course, Samsung was never going to celebrate half a decade of OLED success without taking things up a notch, which is why it has introduced a new, rather unusual flagship model that takes inspiration from one of the brand's other most successful models.</p><p>That new flagship OLED is the S99H, a premium QD-OLED TV that oozes style and sophistication, thanks at least in part to its aesthetic similarities to the wildly successful, design-led <a href="https://www.whathifi.com/news/samsungs-artsy-the-frame-tv-is-now-available-as-an-85-inch">The Frame</a> LCD range.</p><p>Here, though, those smart good looks have been blended with the core abilities of the excellent S95F – with a generous helping of performance upgrades for good measure.</p><p>The result? A showstopping OLED TV that blends style and substance, and one that we think could dethrone the current reigning champion of our best OLED TV list: the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="bXLDVN7gtTg8xvpjwDBwX9" name="Samsung S99H (Press) 08" alt="Samsung S99H 55-inch OLED TV cut out on white background with Samsung 2026 OLED and pattern on screen" src="https://cdn.mos.cms.futurecdn.net/bXLDVN7gtTg8xvpjwDBwX9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>We have the 55-inch Samsung S99H before us today, and it’s officially priced at £2499, though in true Samsung fashion, that launch pricing hasn’t stuck around for long. We’re already seeing a £100 decrease across all sizes, which puts the 65-inch version at £3199, the 77-inch model at £4199, and the 83-inch size at £5999.</p><p>Now, we need to clear something up regarding model numbers for different regions.</p><p>In the US and Australia, Samsung is calling this model the S95H. Despite the different name, it is an identical TV. In these regions, you’ll find the 55-inch S95H for $2500 / AU$3999, the 65-inch S95H for $3400 / AU$5299, the 77-inch S95H for $4500 / AU$7999, and the 83-inch S95H for $6500 / AU$9995.</p><p>That's not the end of the story, though. To confuse things even more, Samsung is selling a model under the S95H name here in the UK, too, but it’s a different TV. From what we gather, it is the same TV as the S99H, but without the metal frame-style design. In fact, it looks identical to last year’s S95F.</p><p>So, to reiterate, the S99H we're testing here is known as the S95H in the US and Australia, but that is <em>not</em> the same as the UK's S95H TV. Yes, we have given some constructive feedback to Samsung on all of this.</p><p>Got all that? Then let's consider the S99H's competition, which primarily comes in the form of Sony’s awesome, <a href="https://www.whathifi.com/tv-home-cinema/televisions/best-tvs-2025">Award-winning Bravia 8 II</a>, the 55-inch version of which, after around a year on sale, now costs around £1799 / $2600 / AU$3995. That makes it significantly cheaper than the S99H in the UK, but there's rough pricing parity between the two TVs in the US and Australia.</p><p>There’s also the 55-inch <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a> to consider, which appears to be widely discounted to £1840 here in the UK, but is so far sticking to its $2500 / AU$3995 launch price in the US and Australia, respectively.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="b6pNtpCvvYbK578mZXestg" name="Samsung S99H (Future hands on) 03" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/b6pNtpCvvYbK578mZXestg.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>We’re confident in saying that this is one of the most unusual-looking TVs to enter our AV testing room.</p><p>Samsung clearly took inspiration from its hugely popular The Frame TV when it came to designing the S99H, and while this television’s looks won’t be to everyone’s taste, we’re just pleased to see a TV company that’s willing to push the boat out when it comes to design.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung S99H 55-inch tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="meZV9nNd5YRGU2sXWGAza9" name="Samsung S99H (Press) 07" caption="" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/meZV9nNd5YRGU2sXWGAza9.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>55 inches (also available in 65, 77 and 83 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> QD-OLED (except 83-inch model, which is W-OLED)</p><p class="fancy-box__body-text"><strong>Backlight</strong> N/A</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system</strong> Tizen OS</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 4 (all 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/165Hz, 4K/120Hz, VRR, ALLM, HDR10+ Gaming</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> Yes</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 77 x 129 x 2.8cm</p></div></div><p>The S99H features a two-layer design, with an OLED screen section mounted onto a slightly larger metal backplate, with a roughly 2cm gap between. Samsung calls this its “FloatLayer” design.</p><p>It’s hard to describe, but the effect it gives is essentially a floating OLED panel surrounded by a premium metal frame. Much like LG’s G-series, this TV is designed to be wall-mounted, and while we can’t do that in our testing room, we have seen it wall-mounted at various hands-on events leading up to launch.</p><p>In short, the S99H looks like a work of art when it's fixed to a wall, as the floating design becomes really quite striking and effective. Despite the two-layer design, the overall depth is just 2.8cm, which also helps to sell the futuristic look that Samsung is going for.</p><p>Unfortunately, the TV doesn’t look quite as suave when it’s set up in its tabletop configuration. Samsung includes two quite cheap-feeling plastic feet with the TV that feel somewhat at odds with the rest of the premium design, and the metal bezel and floating design look less convincing when it's not attached to a wall.</p><p>Samsung also includes two remotes in the box: a “traditional” button-heavy number, and a sleeker “smart” remote. The latter includes both a USB-C socket and a small solar panel on the back for easy recharging, though it’s frustratingly not backlit. Then again, neither are the remotes included with the aforementioned Sony or LG TVs, so we can’t knock Samsung too much here.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MmvNQWHVGW7QXgyqhUk66h" name="Samsung S99H (Future hands on) 06" alt="Samsung S99H 55-inch OLED TV, rear of set showing connections" src="https://cdn.mos.cms.futurecdn.net/MmvNQWHVGW7QXgyqhUk66h.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s penchant for cramming (almost) every imaginable feature into its TVs is, once again, evident with the S99H.</p><p>We’ll start with the <a href="https://www.whathifi.com/features/qd-oled-tv-everything-you-need-to-know-about-the-game-changing-new-tv-tech">QD-OLED</a> display, which Samsung has managed to squeeze even more brightness out of since we last saw it on the S95F. It can now reportedly reach a whopping 2700 nits in the Movie picture mode, and as you’ll come to find out in the picture section of this review, there are plenty of instances in which we find ourselves being taken aback by how bright this TV can get.</p><p>Samsung has also improved its Glare Free coating this year, making it more effective at combating reflections and glare from ambient light. The matte display also makes artwork from Samsung’s Art Mode feature look more realistic for those who want a TV that blends into its surroundings. </p><p>In usual Samsung fashion, <a href="https://www.whathifi.com/advice/hdr-tv-what-it-how-can-you-get-it">HDR support</a> comes in the form of <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> (including the Adaptive and Gaming versions), HDR10 and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a>, but not Dolby Vision.</p><p>Samsung's answer to <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format">Dolby Vision 2</a>, HDR10+ Advanced, is also supported by the S99H. Unfortunately, no content is available in the new format yet, and we don't have a date for its arrival. Amazon is said to be working on adding it to Prime Video in the not too distant future, though.</p><p>Hardcore PC gamers will be pleased to learn that the S99H can handle signals right up to 4K/165Hz, as well as the console-friendly 4K/120Hz format, across all four of its <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> sockets. <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a>, <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a> and HDR10+ Gaming are also all supported.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Lh4JnNFw9s6LswLofsxtVh" name="Samsung S99H (Future hands on) Our Planet II 04" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/Lh4JnNFw9s6LswLofsxtVh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>All of the connections are built into a side-facing nook in the rear of the TV, which is a departure from the One Connect box that has come with Samsung’s previous flagship OLED TVs.</p><p>One Connect does live on, though, and in a quite remarkable way: Samsung is offering an optional Wireless One Connect accessory, which is set to launch in July for £299 / $350 (AU price TBC). </p><p>This features four HDMI sockets, and because it connects to the S99H wirelessly, it takes the total HDMI 2.1 socket count to a staggering eight. That’s enough to support all three of the current-generation consoles, a gaming PC, a 4K Blu-ray player, a soundbar or AVR, and a streaming device, and you’d still have one spare.</p><p>The S99H also supports <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, both via <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> and through its built-in 4.2.2-channel 70W sound system. </p><p>Samsung offers two simplistic sound modes, Standard and Amplify, but there is also a range of Samsung-specific sound processing features based on its Vision AI platform, including Object Tracking Sound Plus, Active Voice Amplifier Pro, Adaptive Sound Pro, and AI Sound Controller Pro; all of which are fairly self-explanatory.</p><p>Q Symphony also returns. This allows you to use the TV’s speakers in unison with those of a connected Samsung soundbar, but it should be approached with caution – we generally find that a good soundbar performs best when the less capable speakers of a TV don't get involved.</p><p>AI also steps in to help with picture processing, as Samsung has implemented its 4K AI Upscaling Pro, AI Motion Enhancer Pro and Auto HDR Remastering Pro features, alongside a Real Depth Enhancer contrast enhancement system and Colour Booster Pro.</p><p>On the subject of AI, Samsung has applied its “AI for All” mantra in swathes here, as the S99H is positively dripping in artificial intelligence, right down to the AI button on the remote.</p><p>A click of this button brings up Samsung’s Vision AI interface, which can recognise on-screen content and provide extra contextual information. This includes related content, cast information and prompts to find out more detailed information about the show or movie.</p><p>Scrolling from this page brings us to a more generalised AI interface, from which Samsung allows you to pick your preferred system. Here you can ask for recipes, generate AI wallpapers, or ask general questions. The sky is, hypothetically, the limit. </p><p>This is all made possible by the same NQ4 AI Gen3 Processor found in last year’s S95F, as well as Samsung’s Tizen OS platform. The operating system has had a fairly comprehensive refresh for 2026, with a new content bar at the top that splits your apps into categories including entertainment, gaming and art, and the operation feels generally slicker.</p><p>App coverage is mostly excellent, with a wide range of international and domestic streaming applications. Samsung has added BBC iPlayer support since launch, and it joins the likes of Netflix, Disney+, Apple TV, ITVX and Amazon Prime Video.</p><p>Samsung TV Plus, which features hundreds of free over-the-internet streaming channels, is also included, and gamers are well looked after thanks to the presence of apps for services such as Xbox, Amazon Luna, and Nvidia GeForce Now.</p><h3 class="article-body__section" id="section-picture-quality"><span>Picture quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="4eGwgyhSAPnJJmK3dXFQVh" name="Samsung S99H (Future hands on) Our Planet II 02" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/4eGwgyhSAPnJJmK3dXFQVh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>It’s clear that Samsung has been working to tweak and adjust its picture processing over the years in the pursuit of achieving that final pinch of picture quality excellence, and the S99H is evidence that its work has paid off. This is Samsung’s most mature TV yet, and it’s all the better for that.</p><p>We opt for <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a> as our preferred picture preset, albeit with a couple of tweaks to get the best performance possible: we switch Colour Temperature from its Warm 2 default to Warm 1, and turn the judder and blur reduction settings up to 1.</p><p>The resulting picture is extraordinary, and it makes any content we throw at it – from <em>Blade Runner 2049</em>, <em>Civil War</em>, <em>Pan</em> and <em>Drive</em>, to <em>No Time To Die</em> and <em>The Batman</em> – shine. We have the S99H set up next to the Award-winning Sony Bravia 8 II, and despite the tough competition, the Samsung delivers an unflinching visual feast.</p><p>Starting with the opening scene of <em>Blade Runner 2049</em>, we find that the S99H serves up oodles of contrast, which results in a deeply three-dimensional picture with superb highlights. </p><p>The overhead shot of the solar farm instantly draws us in, thanks to the superb detail levels mixed with the excellent sense of depth. We also approve of how the S99H handles the gloomy, bluish-grey sky, as well as the skin tones of Officer K and Sapper Morton.</p><p>In fact, the S99H makes the Sony Bravia 8 II look a bit green in our head-to-head comparison, and skin tones start to look a bit pasty, too. Sony TVs have traditionally leaned towards the cooler side when it comes to colour reproduction, even in Filmmaker Mode, but it’s interesting to see these TVs take a different approach, particularly as they use the same panel technology.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RRiqpgXoksxeeytghRMoLh" name="Samsung S99H (Future hands on) Our Planet II 01" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/RRiqpgXoksxeeytghRMoLh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>This is most evident in the scene from <em>Pan</em> in which the floating pirate ship enters a cavern; the Samsung runs rings around the Sony when it comes to maintaining low-light colour volume. Skin tones are noticeably warmer and more vibrant on the Samsung in this instance. That being said, the Sony is evidently better at maintaining shadow detail.</p><p>In fact, some shadow detail is lost entirely on the S99H, especially during dark sequences in moodier flicks such as <em>Drive </em>and <em>The Batman</em>. In both films, we find facial features and clothing textures occasionally succumb to darkness, while the Sony has no trouble keeping them visible.</p><p>At the other end of the spectrum, the Samsung takes the crown when it comes to delivering dazzlingly bright highlights; in fact, we’re adding the S99H to the list of TVs that we’ve had to shield our eyes from physically. </p><p>Reverting to the exceptionally bright (and critically dismal) <em>Pan</em>, we find the mix of punchy, concentrated highlights and rich colours stealing our attention away from the Sony entirely.</p><p>However, the more conventional-looking <em>Civil War</em> is the perfect test disc to highlight exactly what this TV does well. Everything from the night-time forest fire sequence to a helicopter gliding over a lake and the Charlottesville military camp looks fantastic. </p><p>There’s a real sense of nuance here that previous Samsung TVs haven’t always been able to capture. Foliage, for example, is wonderfully textured and detailed without looking over-etched, and while the colours do seem a smidge over-saturated compared with those from the Bravia 8 II, it's not to an extent that looks instinctively wrong.</p><p>The sequence that shows the journalists driving through a forest fire seals the deal here. The mix of detail, depth and contrast served up by the S99H is remarkable – the striking, bright flames contrast wonderfully with the dark background, and there is a real sense of intensity and warmth derived from how Samsung's OLED handles highlights.</p><p>We fire up the standard Blu-ray of <em>Logan</em> to assess the S99H’s upscaling capabilities, and it's a similar story here, too. Detail levels are superb, and if we weren’t so eagle-eyed, the S99H could almost have fooled us into thinking we were watching a 4K disc.</p><p>Colours are also nicely balanced, and motion remains solid, too. This TV excels regardless of what you throw at it.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="crLrikqned9m5mx3jDDr4h" name="Samsung S99H (Future hands on) Our 05" alt="Samsung S99H 55-inch OLED TV on white shelving unit, rear of TV" src="https://cdn.mos.cms.futurecdn.net/crLrikqned9m5mx3jDDr4h.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>It’s not just the picture performance that Samsung has improved. Sound has also been upgraded, which is a good sign after the S95F’s middling delivery.</p><p>We stick with <em>Civil War</em>, which highlights everything from dialogue to explosions, and even Dolby Atmos height effects. The rhythmic swooping of helicopter blades is delivered with a strong leading edge, underpinned by a pleasingly controlled dose of bass.</p><p>Moving on to the scene in which Lee and Jessie have a heart-to-heart conversation in a wooded area, we approve of how the S99H captures the subtle characteristics of their voices well, and overall, the dialogue is crisp and well-defined. The atmospheric effects, including birds chirping and leaves rustling in the wind, sound pleasingly spacious, too.</p><p>There is plenty of height and width to the sound, which is also evident in <em>Blade Runner 2049</em>. The sequence in which Officer K returns to his home from the police precinct is another example of how the S99H captures atmospheric sounds to great effect. </p><p>The booming audio adverts are placed with impressive precision and plenty of height, while the S99H somehow manages to beam the sound of the bustling street in a way that creates a fairly convincing sense of immersion. </p><p>While we’re on the subject of <em>Blade Runner</em>, we put the S99H through our usual chapter two stress test and find that Samsung has changed its approach. Where many of the brand's previous models have been quite bassy but a little prone to distortion, the S99H digs less deep but proves to be almost entirely distortion-free.</p><p>Sony takes a similar approach with the Bravia 8 II (and many other of its TVs), and we ultimately find it to be a sensible compromise. We would of course like more bass weight, but if that has to be sacrificed somewhat to reduce distracting distortion, then so be it.</p><p>It’s not all good news on the sonic front, though: like the S95F, the S99H simply doesn't go very loud. Even close to its maximum volume levels, this is an easy TV to talk over. The Amplify setting helps to negate this somewhat, but it does result in some dynamic compression.</p><p>The Sony Bravia 8 II also does a better job of organising the sound during scenes with lots of competing effects. The ending battle of <em>Civil War </em>is a perfect example, as the Sony balances dialogue, explosions, and vehicle sounds with care to create a more impactful and immersive soundscape.</p><p>With all that said, the S99H is still a big improvement over the S95F where sound is concerned, and it's ultimately a very usable (and even enjoyable) built-in sound system. </p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zdxqA3cWPxuuDVr5kr6X7A" name="Samsung S99H (Press) 13" alt="Samsung S99H 55-inch OLED TV in living room, man is gaming and celebrating win" src="https://cdn.mos.cms.futurecdn.net/zdxqA3cWPxuuDVr5kr6X7A.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>There’s no other way of putting it; Samsung has knocked it out of the park with the S99H.</p><p>With a refined approach to picture tuning, a feature set that (with one key caveat) many TVs can only dream of, and a greatly improved sound system compared with last year’s model, the company’s latest flagship OLED TV takes the title from the S95F as the best TV the company has made to date.</p><p>The bold new design might not suit all tastes, and die-hard Dolby Vision fans may be disappointed, but we’re struggling to find reasons not to recommend the Samsung S99H to anyone considering splashing some serious cash on a flagship OLED TV.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound</strong> 4</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910"><strong>Philips OLED910</strong></a><strong> review</strong></p><p><strong></strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/samsung-s99h-qe55s99h</link>
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                            <![CDATA[ Samsung’s stylish new OLED TV delivers a mind-blowing picture experience, but can it dethrone Sony’s current reigning champion? ]]>
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                                                                        <pubDate>Fri, 12 Jun 2026 12:18:53 +0000</pubDate>                                                                                                                                <updated>Tue, 08 Sep 2026 09:40:57 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Tom Parsons ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix, Our Planet II]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung S99H 55-inch OLED TV]]></media:description>                                                            <media:text><![CDATA[Samsung S99H 55-inch OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung S99H 55-inch OLED TV]]></media:title>
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                                <p>Can you believe that there was a time when Samsung didn’t feature a single <a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs">OLED TV</a> in its range? That all changed in 2022, when it put its spin on OLED by adding a layer of Quantum Dots and launched the excellent <a href="https://www.whathifi.com/reviews/samsung-qe65s95b">S95B QD-OLED TV</a>.</p><p>Five years later, the brand is now reaping the benefits of the self-emissive panel technology. It now makes some of the finest OLED TVs around – take the five-star <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f">S95F</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s90f-qe48s90f">S90F</a> duo from last year – and its 2026 lineup features more OLED TVs than ever before.</p><p>Of course, Samsung was never going to celebrate half a decade of OLED success without taking things up a notch, which is why it has introduced a new, rather unusual flagship model that takes inspiration from one of the brand's other most successful models.</p><p>That new flagship OLED is the S99H, a premium QD-OLED TV that oozes style and sophistication, thanks at least in part to its aesthetic similarities to the wildly successful, design-led <a href="https://www.whathifi.com/news/samsungs-artsy-the-frame-tv-is-now-available-as-an-85-inch">The Frame</a> LCD range.</p><p>Here, though, those smart good looks have been blended with the core abilities of the excellent S95F – with a generous helping of performance upgrades for good measure.</p><p>The result? A showstopping OLED TV that blends style and substance, and one that we think could dethrone the current reigning champion of our best OLED TV list: the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="bXLDVN7gtTg8xvpjwDBwX9" name="Samsung S99H (Press) 08" alt="Samsung S99H 55-inch OLED TV cut out on white background with Samsung 2026 OLED and pattern on screen" src="https://cdn.mos.cms.futurecdn.net/bXLDVN7gtTg8xvpjwDBwX9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>We have the 55-inch Samsung S99H before us today, and it’s officially priced at £2499, though in true Samsung fashion, that launch pricing hasn’t stuck around for long. We’re already seeing a £100 decrease across all sizes, which puts the 65-inch version at £3199, the 77-inch model at £4199, and the 83-inch size at £5999.</p><p>Now, we need to clear something up regarding model numbers for different regions.</p><p>In the US and Australia, Samsung is calling this model the S95H. Despite the different name, it is an identical TV. In these regions, you’ll find the 55-inch S95H for $2500 / AU$3999, the 65-inch S95H for $3400 / AU$5299, the 77-inch S95H for $4500 / AU$7999, and the 83-inch S95H for $6500 / AU$9995.</p><p>That's not the end of the story, though. To confuse things even more, Samsung is selling a model under the S95H name here in the UK, too, but it’s a different TV. From what we gather, it is the same TV as the S99H, but without the metal frame-style design. In fact, it looks identical to last year’s S95F.</p><p>So, to reiterate, the S99H we're testing here is known as the S95H in the US and Australia, but that is <em>not</em> the same as the UK's S95H TV. Yes, we have given some constructive feedback to Samsung on all of this.</p><p>Got all that? Then let's consider the S99H's competition, which primarily comes in the form of Sony’s awesome, <a href="https://www.whathifi.com/tv-home-cinema/televisions/best-tvs-2025">Award-winning Bravia 8 II</a>, the 55-inch version of which, after around a year on sale, now costs around £1799 / $2600 / AU$3995. That makes it significantly cheaper than the S99H in the UK, but there's rough pricing parity between the two TVs in the US and Australia.</p><p>There’s also the 55-inch <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a> to consider, which appears to be widely discounted to £1840 here in the UK, but is so far sticking to its $2500 / AU$3995 launch price in the US and Australia, respectively.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="b6pNtpCvvYbK578mZXestg" name="Samsung S99H (Future hands on) 03" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/b6pNtpCvvYbK578mZXestg.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>We’re confident in saying that this is one of the most unusual-looking TVs to enter our AV testing room.</p><p>Samsung clearly took inspiration from its hugely popular The Frame TV when it came to designing the S99H, and while this television’s looks won’t be to everyone’s taste, we’re just pleased to see a TV company that’s willing to push the boat out when it comes to design.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung S99H 55-inch tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="meZV9nNd5YRGU2sXWGAza9" name="Samsung S99H (Press) 07" caption="" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/meZV9nNd5YRGU2sXWGAza9.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size </strong>55 inches (also available in 65, 77 and 83 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> QD-OLED (except 83-inch model, which is W-OLED)</p><p class="fancy-box__body-text"><strong>Backlight</strong> N/A</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system</strong> Tizen OS</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 4 (all 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/165Hz, 4K/120Hz, VRR, ALLM, HDR10+ Gaming</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> Yes</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 77 x 129 x 2.8cm</p></div></div><p>The S99H features a two-layer design, with an OLED screen section mounted onto a slightly larger metal backplate, with a roughly 2cm gap between. Samsung calls this its “FloatLayer” design.</p><p>It’s hard to describe, but the effect it gives is essentially a floating OLED panel surrounded by a premium metal frame. Much like LG’s G-series, this TV is designed to be wall-mounted, and while we can’t do that in our testing room, we have seen it wall-mounted at various hands-on events leading up to launch.</p><p>In short, the S99H looks like a work of art when it's fixed to a wall, as the floating design becomes really quite striking and effective. Despite the two-layer design, the overall depth is just 2.8cm, which also helps to sell the futuristic look that Samsung is going for.</p><p>Unfortunately, the TV doesn’t look quite as suave when it’s set up in its tabletop configuration. Samsung includes two quite cheap-feeling plastic feet with the TV that feel somewhat at odds with the rest of the premium design, and the metal bezel and floating design look less convincing when it's not attached to a wall.</p><p>Samsung also includes two remotes in the box: a “traditional” button-heavy number, and a sleeker “smart” remote. The latter includes both a USB-C socket and a small solar panel on the back for easy recharging, though it’s frustratingly not backlit. Then again, neither are the remotes included with the aforementioned Sony or LG TVs, so we can’t knock Samsung too much here.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MmvNQWHVGW7QXgyqhUk66h" name="Samsung S99H (Future hands on) 06" alt="Samsung S99H 55-inch OLED TV, rear of set showing connections" src="https://cdn.mos.cms.futurecdn.net/MmvNQWHVGW7QXgyqhUk66h.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s penchant for cramming (almost) every imaginable feature into its TVs is, once again, evident with the S99H.</p><p>We’ll start with the <a href="https://www.whathifi.com/features/qd-oled-tv-everything-you-need-to-know-about-the-game-changing-new-tv-tech">QD-OLED</a> display, which Samsung has managed to squeeze even more brightness out of since we last saw it on the S95F. It can now reportedly reach a whopping 2700 nits in the Movie picture mode, and as you’ll come to find out in the picture section of this review, there are plenty of instances in which we find ourselves being taken aback by how bright this TV can get.</p><p>Samsung has also improved its Glare Free coating this year, making it more effective at combating reflections and glare from ambient light. The matte display also makes artwork from Samsung’s Art Mode feature look more realistic for those who want a TV that blends into its surroundings. </p><p>In usual Samsung fashion, <a href="https://www.whathifi.com/advice/hdr-tv-what-it-how-can-you-get-it">HDR support</a> comes in the form of <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> (including the Adaptive and Gaming versions), HDR10 and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a>, but not Dolby Vision.</p><p>Samsung's answer to <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format">Dolby Vision 2</a>, HDR10+ Advanced, is also supported by the S99H. Unfortunately, no content is available in the new format yet, and we don't have a date for its arrival. Amazon is said to be working on adding it to Prime Video in the not too distant future, though.</p><p>Hardcore PC gamers will be pleased to learn that the S99H can handle signals right up to 4K/165Hz, as well as the console-friendly 4K/120Hz format, across all four of its <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> sockets. <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a>, <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a> and HDR10+ Gaming are also all supported.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Lh4JnNFw9s6LswLofsxtVh" name="Samsung S99H (Future hands on) Our Planet II 04" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/Lh4JnNFw9s6LswLofsxtVh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>All of the connections are built into a side-facing nook in the rear of the TV, which is a departure from the One Connect box that has come with Samsung’s previous flagship OLED TVs.</p><p>One Connect does live on, though, and in a quite remarkable way: Samsung is offering an optional Wireless One Connect accessory, which is set to launch in July for £299 / $350 (AU price TBC). </p><p>This features four HDMI sockets, and because it connects to the S99H wirelessly, it takes the total HDMI 2.1 socket count to a staggering eight. That’s enough to support all three of the current-generation consoles, a gaming PC, a 4K Blu-ray player, a soundbar or AVR, and a streaming device, and you’d still have one spare.</p><p>The S99H also supports <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, both via <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> and through its built-in 4.2.2-channel 70W sound system. </p><p>Samsung offers two simplistic sound modes, Standard and Amplify, but there is also a range of Samsung-specific sound processing features based on its Vision AI platform, including Object Tracking Sound Plus, Active Voice Amplifier Pro, Adaptive Sound Pro, and AI Sound Controller Pro; all of which are fairly self-explanatory.</p><p>Q Symphony also returns. This allows you to use the TV’s speakers in unison with those of a connected Samsung soundbar, but it should be approached with caution – we generally find that a good soundbar performs best when the less capable speakers of a TV don't get involved.</p><p>AI also steps in to help with picture processing, as Samsung has implemented its 4K AI Upscaling Pro, AI Motion Enhancer Pro and Auto HDR Remastering Pro features, alongside a Real Depth Enhancer contrast enhancement system and Colour Booster Pro.</p><p>On the subject of AI, Samsung has applied its “AI for All” mantra in swathes here, as the S99H is positively dripping in artificial intelligence, right down to the AI button on the remote.</p><p>A click of this button brings up Samsung’s Vision AI interface, which can recognise on-screen content and provide extra contextual information. This includes related content, cast information and prompts to find out more detailed information about the show or movie.</p><p>Scrolling from this page brings us to a more generalised AI interface, from which Samsung allows you to pick your preferred system. Here you can ask for recipes, generate AI wallpapers, or ask general questions. The sky is, hypothetically, the limit. </p><p>This is all made possible by the same NQ4 AI Gen3 Processor found in last year’s S95F, as well as Samsung’s Tizen OS platform. The operating system has had a fairly comprehensive refresh for 2026, with a new content bar at the top that splits your apps into categories including entertainment, gaming and art, and the operation feels generally slicker.</p><p>App coverage is mostly excellent, with a wide range of international and domestic streaming applications. Samsung has added BBC iPlayer support since launch, and it joins the likes of Netflix, Disney+, Apple TV, ITVX and Amazon Prime Video.</p><p>Samsung TV Plus, which features hundreds of free over-the-internet streaming channels, is also included, and gamers are well looked after thanks to the presence of apps for services such as Xbox, Amazon Luna, and Nvidia GeForce Now.</p><h3 class="article-body__section" id="section-picture-quality"><span>Picture quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="4eGwgyhSAPnJJmK3dXFQVh" name="Samsung S99H (Future hands on) Our Planet II 02" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/4eGwgyhSAPnJJmK3dXFQVh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>It’s clear that Samsung has been working to tweak and adjust its picture processing over the years in the pursuit of achieving that final pinch of picture quality excellence, and the S99H is evidence that its work has paid off. This is Samsung’s most mature TV yet, and it’s all the better for that.</p><p>We opt for <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a> as our preferred picture preset, albeit with a couple of tweaks to get the best performance possible: we switch Colour Temperature from its Warm 2 default to Warm 1, and turn the judder and blur reduction settings up to 1.</p><p>The resulting picture is extraordinary, and it makes any content we throw at it – from <em>Blade Runner 2049</em>, <em>Civil War</em>, <em>Pan</em> and <em>Drive</em>, to <em>No Time To Die</em> and <em>The Batman</em> – shine. We have the S99H set up next to the Award-winning Sony Bravia 8 II, and despite the tough competition, the Samsung delivers an unflinching visual feast.</p><p>Starting with the opening scene of <em>Blade Runner 2049</em>, we find that the S99H serves up oodles of contrast, which results in a deeply three-dimensional picture with superb highlights. </p><p>The overhead shot of the solar farm instantly draws us in, thanks to the superb detail levels mixed with the excellent sense of depth. We also approve of how the S99H handles the gloomy, bluish-grey sky, as well as the skin tones of Officer K and Sapper Morton.</p><p>In fact, the S99H makes the Sony Bravia 8 II look a bit green in our head-to-head comparison, and skin tones start to look a bit pasty, too. Sony TVs have traditionally leaned towards the cooler side when it comes to colour reproduction, even in Filmmaker Mode, but it’s interesting to see these TVs take a different approach, particularly as they use the same panel technology.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RRiqpgXoksxeeytghRMoLh" name="Samsung S99H (Future hands on) Our Planet II 01" alt="Samsung S99H 55-inch OLED TV" src="https://cdn.mos.cms.futurecdn.net/RRiqpgXoksxeeytghRMoLh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>This is most evident in the scene from <em>Pan</em> in which the floating pirate ship enters a cavern; the Samsung runs rings around the Sony when it comes to maintaining low-light colour volume. Skin tones are noticeably warmer and more vibrant on the Samsung in this instance. That being said, the Sony is evidently better at maintaining shadow detail.</p><p>In fact, some shadow detail is lost entirely on the S99H, especially during dark sequences in moodier flicks such as <em>Drive </em>and <em>The Batman</em>. In both films, we find facial features and clothing textures occasionally succumb to darkness, while the Sony has no trouble keeping them visible.</p><p>At the other end of the spectrum, the Samsung takes the crown when it comes to delivering dazzlingly bright highlights; in fact, we’re adding the S99H to the list of TVs that we’ve had to shield our eyes from physically. </p><p>Reverting to the exceptionally bright (and critically dismal) <em>Pan</em>, we find the mix of punchy, concentrated highlights and rich colours stealing our attention away from the Sony entirely.</p><p>However, the more conventional-looking <em>Civil War</em> is the perfect test disc to highlight exactly what this TV does well. Everything from the night-time forest fire sequence to a helicopter gliding over a lake and the Charlottesville military camp looks fantastic. </p><p>There’s a real sense of nuance here that previous Samsung TVs haven’t always been able to capture. Foliage, for example, is wonderfully textured and detailed without looking over-etched, and while the colours do seem a smidge over-saturated compared with those from the Bravia 8 II, it's not to an extent that looks instinctively wrong.</p><p>The sequence that shows the journalists driving through a forest fire seals the deal here. The mix of detail, depth and contrast served up by the S99H is remarkable – the striking, bright flames contrast wonderfully with the dark background, and there is a real sense of intensity and warmth derived from how Samsung's OLED handles highlights.</p><p>We fire up the standard Blu-ray of <em>Logan</em> to assess the S99H’s upscaling capabilities, and it's a similar story here, too. Detail levels are superb, and if we weren’t so eagle-eyed, the S99H could almost have fooled us into thinking we were watching a 4K disc.</p><p>Colours are also nicely balanced, and motion remains solid, too. This TV excels regardless of what you throw at it.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="crLrikqned9m5mx3jDDr4h" name="Samsung S99H (Future hands on) Our 05" alt="Samsung S99H 55-inch OLED TV on white shelving unit, rear of TV" src="https://cdn.mos.cms.futurecdn.net/crLrikqned9m5mx3jDDr4h.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>It’s not just the picture performance that Samsung has improved. Sound has also been upgraded, which is a good sign after the S95F’s middling delivery.</p><p>We stick with <em>Civil War</em>, which highlights everything from dialogue to explosions, and even Dolby Atmos height effects. The rhythmic swooping of helicopter blades is delivered with a strong leading edge, underpinned by a pleasingly controlled dose of bass.</p><p>Moving on to the scene in which Lee and Jessie have a heart-to-heart conversation in a wooded area, we approve of how the S99H captures the subtle characteristics of their voices well, and overall, the dialogue is crisp and well-defined. The atmospheric effects, including birds chirping and leaves rustling in the wind, sound pleasingly spacious, too.</p><p>There is plenty of height and width to the sound, which is also evident in <em>Blade Runner 2049</em>. The sequence in which Officer K returns to his home from the police precinct is another example of how the S99H captures atmospheric sounds to great effect. </p><p>The booming audio adverts are placed with impressive precision and plenty of height, while the S99H somehow manages to beam the sound of the bustling street in a way that creates a fairly convincing sense of immersion. </p><p>While we’re on the subject of <em>Blade Runner</em>, we put the S99H through our usual chapter two stress test and find that Samsung has changed its approach. Where many of the brand's previous models have been quite bassy but a little prone to distortion, the S99H digs less deep but proves to be almost entirely distortion-free.</p><p>Sony takes a similar approach with the Bravia 8 II (and many other of its TVs), and we ultimately find it to be a sensible compromise. We would of course like more bass weight, but if that has to be sacrificed somewhat to reduce distracting distortion, then so be it.</p><p>It’s not all good news on the sonic front, though: like the S95F, the S99H simply doesn't go very loud. Even close to its maximum volume levels, this is an easy TV to talk over. The Amplify setting helps to negate this somewhat, but it does result in some dynamic compression.</p><p>The Sony Bravia 8 II also does a better job of organising the sound during scenes with lots of competing effects. The ending battle of <em>Civil War </em>is a perfect example, as the Sony balances dialogue, explosions, and vehicle sounds with care to create a more impactful and immersive soundscape.</p><p>With all that said, the S99H is still a big improvement over the S95F where sound is concerned, and it's ultimately a very usable (and even enjoyable) built-in sound system. </p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zdxqA3cWPxuuDVr5kr6X7A" name="Samsung S99H (Press) 13" alt="Samsung S99H 55-inch OLED TV in living room, man is gaming and celebrating win" src="https://cdn.mos.cms.futurecdn.net/zdxqA3cWPxuuDVr5kr6X7A.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>There’s no other way of putting it; Samsung has knocked it out of the park with the S99H.</p><p>With a refined approach to picture tuning, a feature set that (with one key caveat) many TVs can only dream of, and a greatly improved sound system compared with last year’s model, the company’s latest flagship OLED TV takes the title from the S95F as the best TV the company has made to date.</p><p>The bold new design might not suit all tastes, and die-hard Dolby Vision fans may be disappointed, but we’re struggling to find reasons not to recommend the Samsung S99H to anyone considering splashing some serious cash on a flagship OLED TV.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 5</li><li><strong>Sound</strong> 4</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910"><strong>Philips OLED910</strong></a><strong> review</strong></p><p><strong></strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p>
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                                                            <title><![CDATA[ "It's about preserving the intent of the mix" – the challenges of taking sound from the cinema to the home ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It's one thing to make a film sound good in the cinema, but it is a whole other task to take that experience to your home.  </p><p>Much of that process relies on sound editors and engineers, who have their work cut out adapting the sound to home cinema products. </p><p>During the launch of Sony’s latest soundbar system, the<a href="https://www.whathifi.com/tv-home-cinema/surround-sound-systems/sonys-bravia-theatre-trio-dolby-atmos-system-has-a-very-different-approach-to-authentic-surround-sound"> Sony Bravia Theatre Trio</a>, we heard Academy Award-nominated sound editor Andrew De Cristofaro speak about the different ways sound must be engineered.</p><p>He has worked on films such as <em>The Housemaid</em>, <em>Green Book </em>and<em> Venom: The Last Dance</em>, and collaborated with Sony during the development of the new Bravia Dolby Atmos sound system. </p><p>De Cristofaro says: “Sound is doing way more than you think. You can close your eyes and still follow the story but if you mute it, the experience falls apart.” He adds that instead of purely making a film sound good, his job is about making “sound tell the story”.</p><p>We watch a scene from<em> Venom: The Last Dance </em>to demonstrate, in which Eddie and Venom come face to face with the monstrous Xenophage. First, we listen with the raw audio that comes to the sound department after filming. As you would expect, it feels far less exciting than the final cut. Footsteps sound more like shuffling, the cracking flame of a lit car has no impact, and the reveal of the Xenophage is as casual as someone getting on the bus.</p><p>Venom’s voice is not audible either, as Tom Hardy (who plays both Eddie and the aforementioned alien symbiote) records his lines offset right before he shoots. The crew then pitch the vocals down and feed them back to him so that he can interact with the character live.</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="low" data-lazy-src="https://www.youtube-nocookie.com/embed/HyIyd9joTTc" allowfullscreen></iframe></div></div><p>Next, De Cristofaro demonstrates how sound effects start to make the scene feel more dramatic. Layer upon layer of crackling, humming and spitting is added to create the sound of the fire. The footsteps of Hardy’s character as he walks the street become precise, which creates more of a three-dimensional sound, and vocals are brought to the fore. </p><p>The stomps of the Xenophage are also given a low squelching sound that immediately makes you feel the weight and monstrous nature of the character. The final touch comes with some dramatic bass stabs, and the end result is a tense and atmospheric scene. </p><p>But how do you adapt that sound to home cinema kit? De Cristofaro admits that it is a different kettle of fish compared to the cinema audio. The impact can disappear, vocals get lost and the sense of space collapses.</p><p>De Cristofaro says that “you have to rebuild a three-dimensional soundfield” adding that “sound isn’t tied to the speakers necessarily; it is mapped into a 360 space”.</p><p>He uses the Bravia Trio as an example of this, as the sound engineers at Sony are employing the brand’s proprietary 360 Spatial Tone Mapping which “analyses your room and reconstructs that environment so you maintain the scale”. As its name suggests, the Trio system comprises three speakers: a tiny central channel soundbar and two left and right channels. </p><p>We are yet to hear the Trio soundbar system in our test room to confirm whether this is the case, but we have heard other soundbars such as the<a href="https://www.whathifi.com/tv-home-cinema/soundbars/kef-xio"> KEF XIO </a>and the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Samsung HW-Q990F</a> come very close to the desired full dome of sound. </p><p>De Cristofaro adds: “When everything is working right, when the dialogue is clear, when the space feels real, when the dynamics land the way they should, you don’t hear the system. You feel the film.”</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> we have reviewed</strong></p><p><strong>Check out our review of the</strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/kef-xio"><strong> KEF XIO</strong></a><strong></strong></p><p><strong>These are the</strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong> best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/its-about-preserving-the-intent-of-the-mix-the-challenges-of-taking-sound-from-the-cinema-to-the-home</link>
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                            <![CDATA[ Sound editor Andrew De Cristofaro talks how to rebuild a three-dimensional space ]]>
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                                                                        <pubDate>Thu, 04 Jun 2026 11:37:35 +0000</pubDate>                                                                                                                                <updated>Thu, 04 Jun 2026 11:55:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ robyn.quick@futurenet.com (Robyn Quick) ]]></author>                    <dc:creator><![CDATA[ Robyn Quick ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/7XwqhnrrX4k4inmqwwNggX.jpg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Sony Bravia Theatre Trio on table at demo]]></media:description>                                                            <media:text><![CDATA[Sony Bravia Theatre Trio on table at demo]]></media:text>
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                                <p>It's one thing to make a film sound good in the cinema, but it is a whole other task to take that experience to your home.  </p><p>Much of that process relies on sound editors and engineers, who have their work cut out adapting the sound to home cinema products. </p><p>During the launch of Sony’s latest soundbar system, the<a href="https://www.whathifi.com/tv-home-cinema/surround-sound-systems/sonys-bravia-theatre-trio-dolby-atmos-system-has-a-very-different-approach-to-authentic-surround-sound"> Sony Bravia Theatre Trio</a>, we heard Academy Award-nominated sound editor Andrew De Cristofaro speak about the different ways sound must be engineered.</p><p>He has worked on films such as <em>The Housemaid</em>, <em>Green Book </em>and<em> Venom: The Last Dance</em>, and collaborated with Sony during the development of the new Bravia Dolby Atmos sound system. </p><p>De Cristofaro says: “Sound is doing way more than you think. You can close your eyes and still follow the story but if you mute it, the experience falls apart.” He adds that instead of purely making a film sound good, his job is about making “sound tell the story”.</p><p>We watch a scene from<em> Venom: The Last Dance </em>to demonstrate, in which Eddie and Venom come face to face with the monstrous Xenophage. First, we listen with the raw audio that comes to the sound department after filming. As you would expect, it feels far less exciting than the final cut. Footsteps sound more like shuffling, the cracking flame of a lit car has no impact, and the reveal of the Xenophage is as casual as someone getting on the bus.</p><p>Venom’s voice is not audible either, as Tom Hardy (who plays both Eddie and the aforementioned alien symbiote) records his lines offset right before he shoots. The crew then pitch the vocals down and feed them back to him so that he can interact with the character live.</p><div class="youtube-video" data-nosnippet ><div class="video-aspect-box"><iframe data-lazy-priority="low" data-lazy-src="https://www.youtube-nocookie.com/embed/HyIyd9joTTc" allowfullscreen></iframe></div></div><p>Next, De Cristofaro demonstrates how sound effects start to make the scene feel more dramatic. Layer upon layer of crackling, humming and spitting is added to create the sound of the fire. The footsteps of Hardy’s character as he walks the street become precise, which creates more of a three-dimensional sound, and vocals are brought to the fore. </p><p>The stomps of the Xenophage are also given a low squelching sound that immediately makes you feel the weight and monstrous nature of the character. The final touch comes with some dramatic bass stabs, and the end result is a tense and atmospheric scene. </p><p>But how do you adapt that sound to home cinema kit? De Cristofaro admits that it is a different kettle of fish compared to the cinema audio. The impact can disappear, vocals get lost and the sense of space collapses.</p><p>De Cristofaro says that “you have to rebuild a three-dimensional soundfield” adding that “sound isn’t tied to the speakers necessarily; it is mapped into a 360 space”.</p><p>He uses the Bravia Trio as an example of this, as the sound engineers at Sony are employing the brand’s proprietary 360 Spatial Tone Mapping which “analyses your room and reconstructs that environment so you maintain the scale”. As its name suggests, the Trio system comprises three speakers: a tiny central channel soundbar and two left and right channels. </p><p>We are yet to hear the Trio soundbar system in our test room to confirm whether this is the case, but we have heard other soundbars such as the<a href="https://www.whathifi.com/tv-home-cinema/soundbars/kef-xio"> KEF XIO </a>and the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Samsung HW-Q990F</a> come very close to the desired full dome of sound. </p><p>De Cristofaro adds: “When everything is working right, when the dialogue is clear, when the space feels real, when the dynamics land the way they should, you don’t hear the system. You feel the film.”</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> we have reviewed</strong></p><p><strong>Check out our review of the</strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/kef-xio"><strong> KEF XIO</strong></a><strong></strong></p><p><strong>These are the</strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong> best Dolby Atmos soundbars</strong></a></p>
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                                                            <title><![CDATA[ Sony is killing this controversial TV and soundbar feature – now Samsung and LG need to do the same ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It might surprise you to learn that, expensive though they can be, there’s not a lot of profit in TVs. That’s why manufacturers have increasingly been trying to sell add-ons alongside them – most notably soundbars.</p><p>Of course, any soundbar will work with any TV via the universal <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> connection, so brands have had to find ways to incentivise buyers to stay loyal to a single ecosystem.</p><p>Partly, that’s been through bundle deals – “buy one of our TVs and get money off one of our soundbars”, that sort of thing – but manufacturers have also introduced synergistic features such as integrated controls, wireless TV-to-soundbar audio connections and, most controversially, systems that synchronise the speakers in both devices.</p><p>Why is that controversial? Because, broadly speaking, these features are usually worse than simply using the soundbar on its own – yet buyers are often led to believe they are missing out if they don’t enable them.</p><p>Thankfully, Sony is discontinuing its version of the feature, Acoustic Centre Sync, in future TVs and home cinema products. Now I’d like Samsung and LG to do the same with Q-Symphony and WOW Orchestra.</p><p>To be fair, the concept behind these features does make a certain amount of sense. Why buy a soundbar only to completely disable the speakers built into your TV? Isn’t that just wasting audio hardware you have already paid for?</p><p>There are also genuine theoretical benefits. The TV’s speakers can be used to anchor effects and dialogue more directly to the screen, particularly when the soundbar sits low beneath the display.</p><p>That’s especially true of Sony’s OLED TVs, which use actuators to vibrate the panel itself in order to create sound. The audio quite literally comes from the screen. If any company was going to make this concept work convincingly, it was probably Sony.</p><p>The problem, though, is that even very good TV speakers are generally nowhere near as capable as the speakers in a decent soundbar. In fact, most TV speakers are deeply compromised by the physical limitations of modern ultra-thin TVs.</p><p>So when a manufacturer asks the TV and soundbar to work together, you’re often shifting part of the audio workload from the better speaker system to the worse one.</p><p>Brands use clever digital signal processing and calibration to create spatial and tonal cohesion between the two systems, and the technical achievement can actually be pretty impressive. But TV speakers and soundbar drivers are so fundamentally different that the result rarely sounds entirely natural or convincing.</p><p>To be absolutely clear, there are exceptions. Some specific TV and soundbar combinations can sound pretty good with these features enabled, usually because the manufacturer has spent time properly tuning that exact pairing.</p><p>The problem is that most combinations won’t have received that level of optimisation – yet the feature is still there, still heavily marketed and usually switched on by default.</p><p>Most people will naturally assume that a feature promoted so heavily by the manufacturer must improve performance, so will leave it enabled without a second thought. Even enthusiasts who are sceptical enough to question it often need to spend a frustrating amount of time A/B testing lots of different content before deciding whether it actually sounds better or worse.</p><p>The result is that plenty of people who buy a TV and soundbar from the same brand are unknowingly getting a diluted audio experience rather than an upgraded one.</p><p>Whether Sony would phrase it this way or not, discontinuing Acoustic Centre Sync feels like an acknowledgement that the compromises often outweigh the benefits. The company doesn’t want you buying one of its broadly excellent soundbars only to undermine its performance by involving the often inferior speakers in your TV.</p><p>I think that’s the right decision.</p><p>In most cases, people who spend good money on a soundbar deserve to hear that soundbar operating at its full potential. Sony appears to have recognised that, and I hope Samsung and LG eventually do the same.</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> you can buy right now</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii"><strong>Sony Bravia 9 II hands-on review</strong></a></p><p><strong>And our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii"><strong>Sony Bravia 7 II hands-on review</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/sony-is-killing-this-generally-dreadful-tv-and-soundbar-feature-now-samsung-and-lg-need-to-do-the-same</link>
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                            <![CDATA[ Features such as Acoustic Centre Sync, Q-Symphony and WOW Orchestra promise better sound – but they frequently make it worse ]]>
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                                                                        <pubDate>Wed, 27 May 2026 16:00:00 +0000</pubDate>                                                                                                                                <updated>Thu, 28 May 2026 20:51:08 +0000</updated>
                                                                                                                                            <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The Sony Bravia 9 II TV and Bravia Theatre Trio speaker system, photographed on a low AV stand]]></media:description>                                                            <media:text><![CDATA[The Sony Bravia 9 II TV and Bravia Theatre Trio speaker system, photographed on a low AV stand]]></media:text>
                                <media:title type="plain"><![CDATA[The Sony Bravia 9 II TV and Bravia Theatre Trio speaker system, photographed on a low AV stand]]></media:title>
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                                <p>It might surprise you to learn that, expensive though they can be, there’s not a lot of profit in TVs. That’s why manufacturers have increasingly been trying to sell add-ons alongside them – most notably soundbars.</p><p>Of course, any soundbar will work with any TV via the universal <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> connection, so brands have had to find ways to incentivise buyers to stay loyal to a single ecosystem.</p><p>Partly, that’s been through bundle deals – “buy one of our TVs and get money off one of our soundbars”, that sort of thing – but manufacturers have also introduced synergistic features such as integrated controls, wireless TV-to-soundbar audio connections and, most controversially, systems that synchronise the speakers in both devices.</p><p>Why is that controversial? Because, broadly speaking, these features are usually worse than simply using the soundbar on its own – yet buyers are often led to believe they are missing out if they don’t enable them.</p><p>Thankfully, Sony is discontinuing its version of the feature, Acoustic Centre Sync, in future TVs and home cinema products. Now I’d like Samsung and LG to do the same with Q-Symphony and WOW Orchestra.</p><p>To be fair, the concept behind these features does make a certain amount of sense. Why buy a soundbar only to completely disable the speakers built into your TV? Isn’t that just wasting audio hardware you have already paid for?</p><p>There are also genuine theoretical benefits. The TV’s speakers can be used to anchor effects and dialogue more directly to the screen, particularly when the soundbar sits low beneath the display.</p><p>That’s especially true of Sony’s OLED TVs, which use actuators to vibrate the panel itself in order to create sound. The audio quite literally comes from the screen. If any company was going to make this concept work convincingly, it was probably Sony.</p><p>The problem, though, is that even very good TV speakers are generally nowhere near as capable as the speakers in a decent soundbar. In fact, most TV speakers are deeply compromised by the physical limitations of modern ultra-thin TVs.</p><p>So when a manufacturer asks the TV and soundbar to work together, you’re often shifting part of the audio workload from the better speaker system to the worse one.</p><p>Brands use clever digital signal processing and calibration to create spatial and tonal cohesion between the two systems, and the technical achievement can actually be pretty impressive. But TV speakers and soundbar drivers are so fundamentally different that the result rarely sounds entirely natural or convincing.</p><p>To be absolutely clear, there are exceptions. Some specific TV and soundbar combinations can sound pretty good with these features enabled, usually because the manufacturer has spent time properly tuning that exact pairing.</p><p>The problem is that most combinations won’t have received that level of optimisation – yet the feature is still there, still heavily marketed and usually switched on by default.</p><p>Most people will naturally assume that a feature promoted so heavily by the manufacturer must improve performance, so will leave it enabled without a second thought. Even enthusiasts who are sceptical enough to question it often need to spend a frustrating amount of time A/B testing lots of different content before deciding whether it actually sounds better or worse.</p><p>The result is that plenty of people who buy a TV and soundbar from the same brand are unknowingly getting a diluted audio experience rather than an upgraded one.</p><p>Whether Sony would phrase it this way or not, discontinuing Acoustic Centre Sync feels like an acknowledgement that the compromises often outweigh the benefits. The company doesn’t want you buying one of its broadly excellent soundbars only to undermine its performance by involving the often inferior speakers in your TV.</p><p>I think that’s the right decision.</p><p>In most cases, people who spend good money on a soundbar deserve to hear that soundbar operating at its full potential. Sony appears to have recognised that, and I hope Samsung and LG eventually do the same.</p><p><strong>MORE:</strong></p><p><strong>Here are the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> you can buy right now</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii"><strong>Sony Bravia 9 II hands-on review</strong></a></p><p><strong>And our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-7-ii"><strong>Sony Bravia 7 II hands-on review</strong></a></p>
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                                                            <title><![CDATA[ Could the Bravia 8 II be Sony’s last OLED TV? I’m beginning to fear it might be ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Sony has finally announced its full 2026 TV range, and guess what’s missing? That’s right – OLED.</p><p>It was long suspected that the brand’s new flagship model would be an <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> set to replace the <a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90">Bravia 9</a> ‘standard’ LED model. And, sure enough, that’s precisely what we’ve got, in the form of the technically formidable <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii">Bravia 9 II</a>.</p><p>What I wasn’t expecting, though, was no new OLED in the range at all.</p><p>No replacement for the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Bravia 8 II</a> is no surprise: Sony works on two-year lifecycles for most of its models, and the company’s awesome QD-OLED set is only a year old.</p><p>And I’m beyond expecting a replacement to the <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a>, which launched way back in 2022 but appears to have been sentenced to lifetime imprisonment in the warehouses of Amazon, Currys and John Lewis.</p><p>I was, though, expecting the <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Bravia 8</a> to get a replacement. Now two years old, Sony’s W-OLED model is struggling to justify itself against last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">LG C5</a> and the newer <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">C6</a>. Surely a nip-and-tuck upgrade would be worth it, both for Sony and consumers who want meaningful choice when buying a step-down/mainstream OLED TV.</p><p>Alas, though, there’s not a single new OLED in Sony’s new range, with all three of its existing models expected to run for at least another year.</p><p>And that’s prompted in me a dreadful thought: what if Sony plans never to launch another OLED TV? Sadly, the more I think about it, the more I feel that’s a very realistic possibility.</p><p>It’s all about profit, of course, which is understandable; it’s saddening nonetheless.</p><p>You see, Sony buys all of the panels for its OLED TVs from its rivals: it buys the W-OLED panels for the A90K and Bravia 8 from LG, and the QD-OLED panels for the Bravia 8 II from Samsung.</p><p>This, inevitably, eats into the money the brand can make from these OLED TVs, especially while it tries to compete on price with those brands that both make the panels and sell the TVs.</p><p>Meanwhile, Sony’s Home Entertainment division, which is responsible for the design, development and manufacture of its TVs (and home theatre products), is about to become a joint venture between Sony itself and TCL, the latter of which will hold a 51 per cent share.</p><p>TCL is, of course, the biggest manufacturer of LCD TV panels in the world. It’s famously uninterested in OLED where TVs are concerned, and while it is in the process of building a huge factory where it will produce OLED panels via inkjet printing, these will be for smartphones, tablets and laptops, at least in the first place.</p><p>So, once the Sony/TCL joint venture begins operations at the start of 2027, will it have any interest in buying expensive OLED panels from its rivals so that it can produce Sony OLED TVs from which it receives very little profit? Or will it entirely focus on producing TVs using the in-house panel technology supplied by the TCL side of the merger?</p><p>Sadly, it’s not hard to imagine the answer to that one.</p><p>Of course, Sony says it is very much not done with OLED, and I sincerely hope that’s true, as I’m yet to test a backlit TV that beats an OLED overall. But Sony also needs to operate as a business, which means making profits. And that, I suspect, means saying goodbye to OLED.</p><p>With any luck, I’m wrong, but if the Bravia 8 II really does turn out to be Sony’s last OLED TV, at least it’s an awesome one.</p><p><strong>MORE:</strong></p><p><strong>Check out our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii"><strong>Sony Bravia 9 II hands-on</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II review</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/could-the-bravia-8-ii-be-sonys-last-oled-tv-im-beginning-to-fear-it-might-be</link>
                                                                            <description>
                            <![CDATA[ No new OLED TV in Sony’s 2026 range – is the perfect marriage over? ]]>
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                                                                        <pubDate>Wed, 27 May 2026 16:00:00 +0000</pubDate>                                                                                                                                <updated>Wed, 27 May 2026 16:07:09 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:description>                                                            <media:text><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:text>
                                <media:title type="plain"><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:title>
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                                <p>Sony has finally announced its full 2026 TV range, and guess what’s missing? That’s right – OLED.</p><p>It was long suspected that the brand’s new flagship model would be an <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> set to replace the <a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90">Bravia 9</a> ‘standard’ LED model. And, sure enough, that’s precisely what we’ve got, in the form of the technically formidable <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii">Bravia 9 II</a>.</p><p>What I wasn’t expecting, though, was no new OLED in the range at all.</p><p>No replacement for the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Bravia 8 II</a> is no surprise: Sony works on two-year lifecycles for most of its models, and the company’s awesome QD-OLED set is only a year old.</p><p>And I’m beyond expecting a replacement to the <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a>, which launched way back in 2022 but appears to have been sentenced to lifetime imprisonment in the warehouses of Amazon, Currys and John Lewis.</p><p>I was, though, expecting the <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Bravia 8</a> to get a replacement. Now two years old, Sony’s W-OLED model is struggling to justify itself against last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">LG C5</a> and the newer <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">C6</a>. Surely a nip-and-tuck upgrade would be worth it, both for Sony and consumers who want meaningful choice when buying a step-down/mainstream OLED TV.</p><p>Alas, though, there’s not a single new OLED in Sony’s new range, with all three of its existing models expected to run for at least another year.</p><p>And that’s prompted in me a dreadful thought: what if Sony plans never to launch another OLED TV? Sadly, the more I think about it, the more I feel that’s a very realistic possibility.</p><p>It’s all about profit, of course, which is understandable; it’s saddening nonetheless.</p><p>You see, Sony buys all of the panels for its OLED TVs from its rivals: it buys the W-OLED panels for the A90K and Bravia 8 from LG, and the QD-OLED panels for the Bravia 8 II from Samsung.</p><p>This, inevitably, eats into the money the brand can make from these OLED TVs, especially while it tries to compete on price with those brands that both make the panels and sell the TVs.</p><p>Meanwhile, Sony’s Home Entertainment division, which is responsible for the design, development and manufacture of its TVs (and home theatre products), is about to become a joint venture between Sony itself and TCL, the latter of which will hold a 51 per cent share.</p><p>TCL is, of course, the biggest manufacturer of LCD TV panels in the world. It’s famously uninterested in OLED where TVs are concerned, and while it is in the process of building a huge factory where it will produce OLED panels via inkjet printing, these will be for smartphones, tablets and laptops, at least in the first place.</p><p>So, once the Sony/TCL joint venture begins operations at the start of 2027, will it have any interest in buying expensive OLED panels from its rivals so that it can produce Sony OLED TVs from which it receives very little profit? Or will it entirely focus on producing TVs using the in-house panel technology supplied by the TCL side of the merger?</p><p>Sadly, it’s not hard to imagine the answer to that one.</p><p>Of course, Sony says it is very much not done with OLED, and I sincerely hope that’s true, as I’m yet to test a backlit TV that beats an OLED overall. But Sony also needs to operate as a business, which means making profits. And that, I suspect, means saying goodbye to OLED.</p><p>With any luck, I’m wrong, but if the Bravia 8 II really does turn out to be Sony’s last OLED TV, at least it’s an awesome one.</p><p><strong>MORE:</strong></p><p><strong>Check out our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-9-ii"><strong>Sony Bravia 9 II hands-on</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II review</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p>
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                                                            <title><![CDATA[ Hisense UR9 (65UR9STUK) ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Here it is, folks: our first full review of an <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED TV</a>.</p><p>We have previously run extensive hands-on tests of a couple of RGB Mini LED TVs – most notably the huge <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-116ux">Hisense 116UX</a> – but, due to their astonishing sizes and prices, we’ve had to do the testing outside our own facilities. In our world, that’s not a full review, so those TVs haven’t received star ratings.</p><p>The 65-inch Hisense UR9 we have before us today is designed to address the size and price issues that have until now prevented more people from hopping on the RGB Mini LED bandwagon.</p><p>This set, then, is leading the mainstream RGB Mini LED charge. And, while it’s a fair way short of perfect, particularly next to a flagship OLED TV, the UR9 is an impressive TV in its own right and a tantalising glimpse at the technology’s long-term potential.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><p>Price is always a hugely important factor whenever we test a product, but it’s particularly crucial to how the Hisense UR9 will be viewed.</p><p>In the UK, the launch price of £2999 places the 65-inch UR9 in the same category as flagship OLED TVs such as the new <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a> and last year’s Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>.</p><p>In Australia, though, the AU$3999 price puts the Hisense UR9 up against step-down OLEDs such as the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a>.</p><p>Most interestingly (and confusingly), while the announced launch price in the US was a super high-end $3500, when the TV actually arrived in shops, the tag was a vastly cheaper $2000, placing the UR9 in an entirely different category, below even step-down OLED models.</p><p>Essentially, then, this Hisense is a rather different proposition in each of those three regions. Seeing as we are UK-based and it’s a UK sample we’re reviewing, though, it’s the UK price that we are primarily working with here. And that means the UR9 is going to have to face off against the mighty Bravia 8 II QD-OLED.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="wVKSU8rqQz3krjDUXPvsFe" name="Hisense UR9 (Future hands on) 03" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/wVKSU8rqQz3krjDUXPvsFe.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>The Hisense UR9 is not one of those modern flagship TVs that disappears into your living room.</p><p>At 4.5cm thick, it’s decidedly chunky by current premium TV standards, particularly next to the impossibly slim OLED models with which it competes on price.</p><p>The rear panel is completely flat, though, which makes the UR9 fairly tidy for wall-mounting, and the overall build feels solid and substantial.</p><p>The TV’s general styling is perfectly pleasant, too, though it stops short of being genuinely luxurious. Bezels are slim enough, the dark metallic finish is smart, and the overall aesthetic is clean and restrained, but the UR9 lacks the slick elegance and premium flair of rivals such as the Sony Bravia 8 II and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">Samsung S99H/S95H</a>.</p><p>Hisense has made some nice, practical decisions, though.</p><p>The centrally mounted pedestal stand has a relatively narrow footprint of around 42cm, making the UR9 easier to place on narrower furniture than many similarly sized rivals. It also offers two height positions, allowing you either to keep the screen sitting low and tidy or raise it slightly to create extra clearance for a soundbar.</p><p>Rows of tiny perforations run down both sides of the set, while larger openings line the top edge. These house the UR9’s side- and up-firing speakers, which form part of its integrated Devialet sound system.</p><p>Overall, then, the UR9 is more functional than fashionable – a practical, purposeful TV rather than a particularly glamorous one.</p><h3 class="article-body__section" id="section-features-and-specs"><span>Features and specs</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yyVCaEAf2V4h9EYYq6awge" name="Hisense UR9 (Future hands on) 04" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/yyVCaEAf2V4h9EYYq6awge.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><div  class="fancy-box"><div class="fancy_box-title">Hisense UR9 tech specs</div><div class="fancy_box_body"><p class="fancy-box__body-text"><strong>Screen size </strong>65 inches (also available in 75 and 85 inches)</p><p class="fancy-box__body-text"><strong>Type </strong>LCD (VA)</p><p class="fancy-box__body-text"><strong>Backlight</strong> RGB Mini LED (980 dimming zones)</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats </strong>HLG, HDR10, HDR10+, Dolby Vision</p><p class="fancy-box__body-text"><strong>Operating system</strong> VIDAA</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 3 (all 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/170Hz, 4K/120Hz, VRR, ALLM, Dolby Vision game mode</p><p class="fancy-box__body-text"><strong>Input lag</strong> 24.6ms at 60Hz</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> Yes</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 84 x 145 x 4.5cm</p></div></div><p>The headline feature here is, of course, the UR9’s RGB Mini LED backlight.</p><p>Unlike a conventional Mini LED TV, which uses a white backlight shining through a colour filter layer, the UR9 instead uses separate red, green and blue Mini LEDs to generate colour directly. In theory, this approach allows for both greater brightness and more precise colour reproduction.</p><p>Hisense claims peak brightness of up to 3500 nits for the 65-inch model we’re testing here, alongside 980 local dimming zones and a native 170Hz panel, all driven by the company’s Hi-View AI Engine RGB processor.</p><p>Gamers are generally very well served – with one unusual caveat. Unlike most premium TVs, which have four HDMI sockets, the UR9 has just three. These are accompanied by a PC-gaming-friendly DisplayPort connection – something that remains extremely rare on TVs.</p><p>Is a DisplayPort connection more valuable than a fourth HDMI socket? We have our doubts, but to a small number of very committed PC gamers, it may be very useful.</p><p>All three of the HDMI sockets are 2.1-specified, though, with support for 4K/170Hz (and the console-friendly <a href="https://www.whathifi.com/advice/4k-120hz-gaming-what-is-it-do-you-need-it-how-do-you-get-it">4K/120Hz</a>), <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>. Some brands, including Sony, still offer just two HDMI 2.1 sockets on their TVs.</p><p>The UR9’s input lag is decent rather than exceptional. We measured 32.5ms at 60Hz in the standard Game mode, though enabling the Refresh Rate setting reduces that figure to a more respectable, though far from groundbreaking, 24.6ms.</p><p>The UR9 supports every significant HDR format currently in use – HLG, HDR10, HDR10+ and Dolby Vision – plus the intelligent Dolby Vision IQ and HDR10+ Adaptive variants that respond to ambient room lighting conditions.</p><p>It is also IMAX Enhanced certified, and the UK version of the TV features an anti-reflective, anti-glare screen coating that proves fairly effective at combating bright-room reflections.</p><p>Audio specifications are unusually ambitious by TV standards, too. The UR9 features a Devialet-tuned 4.1.2-channel speaker system with dedicated up-firing drivers, plus support for both Dolby Atmos and DTS:X soundtracks.</p><p>In the UK and Australia, the UR9 runs Hisense’s own VIDAA smart platform, while the US version instead uses Google TV.</p><p>VIDAA still isn’t the prettiest smart system around, but it’s fast, responsive and logically laid out. App support is broadly very good, too, with all of the major streaming services and UK catch-up apps present and correctly supporting the relevant picture and sound formats.</p><p>There are, however, a few frustrating omissions. Most notably, the Apple TV app lacks access to the Apple TV store and users’ purchased libraries, so it can’t be used for movie purchases and rentals. That’s a real disappointment, as Apple’s pay-as-you-go store is the best around.</p><p>While far less important for a TV, it’s worth noting that music streaming support is sparse, too, with Spotify, Tidal, Apple Music and Qobuz all absent. There are no cloud gaming apps, either.</p><p>The inclusion of <a href="https://www.whathifi.com/streaming-entertainment/streaming-hardware/freely-unveils-its-affordable-alternative-to-sky-stream-due-out-later-this-year">Freely</a> is welcome, though, as it allows live TV channels to be streamed over the internet without an aerial connection.</p><h3 class="article-body__section" id="section-picture-quality"><span>Picture quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="BK9VQDZhuHVXyFXP8DqkFe" name="Hisense UR9 (Future hands on) 08" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/BK9VQDZhuHVXyFXP8DqkFe.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>The Hisense UR9 makes a superb first impression. In fact, perhaps the most impressive thing about it is just how rarely it behaves like a traditional backlit TV.</p><p>Before getting into that, though, some setup advice is required, because the TV’s default HDR settings do it few favours.</p><p>When first fed HDR10 content, the UR9 automatically switches into its HDR Energy Saving mode which, despite its name, is surprisingly aggressive. Colours skew cool and bluish, motion processing is overly intrusive, and the overall image looks unnatural and overcooked.</p><p>HDR Standard and HDR Dynamic are similarly best avoided, both pushing sharpness, brightness and processing much too hard.</p><p>Thankfully, Filmmaker Mode proves far more successful. It delivers the most accurate and balanced picture of the available presets, and it quickly becomes our preferred overall option.</p><p>Interestingly, though, IMAX Cinema is also unusually compelling. While its underlying settings appear almost identical to those of Filmmaker Mode, it consistently produces a noticeably brighter and punchier image without obviously compromising balance or naturalism.</p><p>As a result, we would stick with Filmmaker Mode for dark-room and purist viewing, but happily switch to IMAX Cinema during the daytime or whenever we fancy a little extra visual intensity.</p><p>Once properly configured, the UR9 is an extremely accomplished performer.</p><p>Play <em>1917</em> on 4K Blu-ray, and the opening logos immediately demonstrate just how well controlled the TV’s backlight system is. Blooming around the bright white text is minimal, black depth is strong, and colours look rich, warm and nicely cinematic.</p><p>More importantly, the local-dimming system generally goes about its business without drawing attention to itself. Throughout our testing, the UR9 almost never exhibits the flickering, brightness pumping or visibly shifting backlight behaviour that can make many Mini LED TVs distracting.</p><p>That consistency quickly emerges as the UR9’s defining strength. While many bright Mini LED TVs constantly remind you that they are dynamically manipulating a backlight behind the scenes, the Hisense instead achieves a broadly very composed, stable and natural delivery that often feels surprisingly OLED-like.</p><p><em>Blade Runner 2049</em> showcases this particularly well. Black depth is consistently strong, shadow detail is excellent and subtle blooming is tightly controlled. There’s also impressive richness and stability to colours, especially reds, which look wonderfully pure and saturated without drifting into pink or magenta tones.</p><p>Extra-bright HDR material suits the UR9 especially well, too. <em>Pan</em> looks spectacular here, with dazzling highlights and bold, vibrant colours that comfortably outgun the Sony Bravia 8 II for outright brightness in many scenes. Sunlight bursting through clouds and glinting off the fantasy scenery of Neverland is delivered with real punch and intensity.</p><p>Crucially, though, the UR9 generally achieves this brightness without sacrificing balance. Skin tones remain natural, and there’s a pleasing cinematic warmth to the image – and it doesn’t drift into gaudiness.</p><p>Motion handling is strong, too. The default Film setting is decent enough, but switching Motion Enhancement to Clear results in noticeably smoother pans without introducing the distracting soap-opera effect or processing artefacts that such systems often create.</p><p>The notoriously difficult Matera cemetery and chase sequence from <em>No Time To Die</em> is handled particularly well, with impressively little judder to the panning shots and clean rendering of drifting smoke and rapid camera movement.</p><p>Dropping down to standard-def and SDR, our <em>Kiss Kiss Bang Bang</em> DVD is reproduced with pleasing warmth, strong detail and impressively clean upscaling. Colours are arguably pushed a touch too hard at times, but the overall presentation remains highly enjoyable and consistently cinematic.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="sKSKRhN8NyuCZu7cqhE9ge" name="Hisense UR9 (Future hands on) 13" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/sKSKRhN8NyuCZu7cqhE9ge.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>For all of the UR9’s strengths, though, direct comparisons with a top-tier OLED TV still reveal the limitations of even this undeniably refined RGB Mini LED model. Despite its impressive local-dimming system, the Hisense simply cannot match the pixel-level contrast control of the Sony Bravia 8 II.</p><p>Extremely bright highlights against deep black backgrounds are sometimes handled slightly conservatively, presumably to avoid blooming. Perhaps counterintuitively, those bright white logos against pitch-black backgrounds appear more intense and impactful on the Sony OLED than on the much brighter, on paper, Hisense.</p><p>More significantly, the OLED TV produces a more solid and perceptually three-dimensional image across the board. Objects and characters stand out from their surroundings with greater depth and dynamism, while subtle gradations within clouds, shadows and highlights appear more convincing and refined, creating a more rounded look.</p><p>This isn’t a new phenomenon: we have documented that extra solidity you get from OLED plenty of times previously, most notably when we used the <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Sony Bravia 8</a> OLED as a comparison in our <a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90">Bravia 9</a> Mini LED review. But it bears repeating for those who are choosing between an OLED and a backlit TV.</p><p>Viewing angles are another clear OLED advantage. While the UR9’s picture performance doesn’t entirely fall off a cliff when you move off-axis, the sweet spot in which it performs at its very best is surprisingly narrow.</p><p>And while the UR9 usually keeps blooming impressively well controlled, especially for a backlit TV, particularly torturous scenes can still expose its limitations.</p><p>The bomb-test sequence in <em>Oppenheimer</em> is a great example. From the UR9, there’s a slight general greying to the image, plus some visible glow around isolated spotlights in the darkness. The opening starfield of <em>Alien: Romulus</em>, meanwhile, reveals that the UR9 cannot simultaneously maintain truly inky blacks and perfectly intense star highlights in the way an OLED can.</p><p>To be clear, the Hisense performs well in these scenes by LCD standards, and many owners may never notice such shortcomings during normal viewing. But they do prevent the UR9 from truly matching the effortless contrast precision and dimensionality of the best OLED TVs.</p><h3 class="article-body__section" id="section-sound-quality"><span>Sound quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="pVyz8oCAph3FF2Grx2KVxd" name="Hisense UR9 (Future hands on) 01" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/pVyz8oCAph3FF2Grx2KVxd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>Developed in partnership with Devialet, the UR9’s 4.1.2-channel speaker system delivers a surprisingly expansive and full-bodied presentation by TV standards, with particularly impressive width and height effects.</p><p>The Theatre sound mode is the most immediately striking of the available presets, producing a presentation that extends well beyond the physical boundaries of the TV and creating a convincing sense of spaciousness with Dolby Atmos soundtracks.</p><p>There’s decent bass depth, too, and the UR9 maintains good composure at high volumes, avoiding the harshness and distortion that can afflict many flatscreen TVs when pushed hard.</p><p>The overall presentation is smooth and rich in character, which makes the UR9 an easy and enjoyable listen over long viewing sessions.</p><p>It isn’t perfect, though. Dynamics are a little stunted, and action scenes lack some of the punch and excitement they deserve, while dialogue could be projected with greater clarity and emotional expression.</p><p>The Theatre mode also slightly overplays its hand at times. While its extra spaciousness is undeniably appealing, it introduces a faintly diffuse and echoey quality to voices, along with a slight sense of delay that makes speech sound less natural than it should.</p><p>As a result, we find ourselves preferring the Standard sound mode for most content. It still sounds pleasantly spacious and open, but delivers dialogue with greater focus and cohesion while maintaining good weight and scale.</p><p>Ultimately, while even a modest dedicated soundbar will comfortably outperform it, the UR9’s audio system is better than that of most TVs, even at this lofty level.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Cyeu6SidyjnjjmHUD6bage" name="Hisense UR9 (Future hands on) 11" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/Cyeu6SidyjnjjmHUD6bage.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>In several ways, the Hisense UR9 is one of the best backlit TVs we have ever tested.</p><p>Most of the time, you’re not even made aware that it is a backlit TV, so good are its black levels, its control of blooming and its consistent, flicker-free contrast.</p><p>While it is possible to trip up the backlight, it’s quite hard to do so, and many buyers may never see an unsightly bloom in their period of UR9 ownership.</p><p>But while this first mainstream RGB Mini LED TV is broadly mercifully free of the flaws that generally afflict backlit TVs, it still can’t match the overall picture quality of the best OLED models.</p><p>The pixel-level contrast control of OLED brings benefits in several areas. There are the notably brighter highlights on very dark backgrounds that even accomplished backlit sets, such as the UR9, are too cautious to go all guns blazing with for fear of blooming. There are the almost flawless viewing angles, too, which the UR9 is a long way from matching.</p><p>The biggest thing, though, is the generally more solid, more perceptually three-dimensional image that OLED provides. Next to the Bravia 8 II, the Hisense UR9 simply looks flatter, less dynamic and less impactful.</p><p>Ultimately, as enjoyable and technically impressive as the UR9 is, we can’t think of a good reason you would buy it over a flagship-grade OLED, and that’s the level at which Hisense is pitching it – at least in the UK.</p><p>Of course, if you are someone who has a flagship-level budget for their next TV and a general aversion to OLED, the Hisense UR9 should be right around the top of your list.</p><p>If you’re a UK buyer, it’s probably a good idea to wait and see if we get a massive US-style discount before placing an order, though.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 4</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II</strong></a><strong>, </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6</strong></a><strong> and </strong><a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90"><strong>Sony Bravia 9</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/hisense-ur9-65ur9stuk</link>
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                            <![CDATA[ Can the first mainstream RGB Mini LED TV dethrone OLED? ]]>
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                                                                        <pubDate>Tue, 12 May 2026 06:00:00 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:20 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
                                                                <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Lewis Empson ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix (The Dinosaurs)]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs.]]></media:description>                                                            <media:text><![CDATA[The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs.]]></media:text>
                                <media:title type="plain"><![CDATA[The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs.]]></media:title>
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                                <p>Here it is, folks: our first full review of an <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED TV</a>.</p><p>We have previously run extensive hands-on tests of a couple of RGB Mini LED TVs – most notably the huge <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-116ux">Hisense 116UX</a> – but, due to their astonishing sizes and prices, we’ve had to do the testing outside our own facilities. In our world, that’s not a full review, so those TVs haven’t received star ratings.</p><p>The 65-inch Hisense UR9 we have before us today is designed to address the size and price issues that have until now prevented more people from hopping on the RGB Mini LED bandwagon.</p><p>This set, then, is leading the mainstream RGB Mini LED charge. And, while it’s a fair way short of perfect, particularly next to a flagship OLED TV, the UR9 is an impressive TV in its own right and a tantalising glimpse at the technology’s long-term potential.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><p>Price is always a hugely important factor whenever we test a product, but it’s particularly crucial to how the Hisense UR9 will be viewed.</p><p>In the UK, the launch price of £2999 places the 65-inch UR9 in the same category as flagship OLED TVs such as the new <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a> and last year’s Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>.</p><p>In Australia, though, the AU$3999 price puts the Hisense UR9 up against step-down OLEDs such as the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a>.</p><p>Most interestingly (and confusingly), while the announced launch price in the US was a super high-end $3500, when the TV actually arrived in shops, the tag was a vastly cheaper $2000, placing the UR9 in an entirely different category, below even step-down OLED models.</p><p>Essentially, then, this Hisense is a rather different proposition in each of those three regions. Seeing as we are UK-based and it’s a UK sample we’re reviewing, though, it’s the UK price that we are primarily working with here. And that means the UR9 is going to have to face off against the mighty Bravia 8 II QD-OLED.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="wVKSU8rqQz3krjDUXPvsFe" name="Hisense UR9 (Future hands on) 03" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/wVKSU8rqQz3krjDUXPvsFe.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>The Hisense UR9 is not one of those modern flagship TVs that disappears into your living room.</p><p>At 4.5cm thick, it’s decidedly chunky by current premium TV standards, particularly next to the impossibly slim OLED models with which it competes on price.</p><p>The rear panel is completely flat, though, which makes the UR9 fairly tidy for wall-mounting, and the overall build feels solid and substantial.</p><p>The TV’s general styling is perfectly pleasant, too, though it stops short of being genuinely luxurious. Bezels are slim enough, the dark metallic finish is smart, and the overall aesthetic is clean and restrained, but the UR9 lacks the slick elegance and premium flair of rivals such as the Sony Bravia 8 II and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">Samsung S99H/S95H</a>.</p><p>Hisense has made some nice, practical decisions, though.</p><p>The centrally mounted pedestal stand has a relatively narrow footprint of around 42cm, making the UR9 easier to place on narrower furniture than many similarly sized rivals. It also offers two height positions, allowing you either to keep the screen sitting low and tidy or raise it slightly to create extra clearance for a soundbar.</p><p>Rows of tiny perforations run down both sides of the set, while larger openings line the top edge. These house the UR9’s side- and up-firing speakers, which form part of its integrated Devialet sound system.</p><p>Overall, then, the UR9 is more functional than fashionable – a practical, purposeful TV rather than a particularly glamorous one.</p><h3 class="article-body__section" id="section-features-and-specs"><span>Features and specs</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yyVCaEAf2V4h9EYYq6awge" name="Hisense UR9 (Future hands on) 04" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/yyVCaEAf2V4h9EYYq6awge.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><div  class="fancy-box"><div class="fancy_box-title">Hisense UR9 tech specs</div><div class="fancy_box_body"><p class="fancy-box__body-text"><strong>Screen size </strong>65 inches (also available in 75 and 85 inches)</p><p class="fancy-box__body-text"><strong>Type </strong>LCD (VA)</p><p class="fancy-box__body-text"><strong>Backlight</strong> RGB Mini LED (980 dimming zones)</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats </strong>HLG, HDR10, HDR10+, Dolby Vision</p><p class="fancy-box__body-text"><strong>Operating system</strong> VIDAA</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 3 (all 48Gbps HDMI 2.1)</p><p class="fancy-box__body-text"><strong>Gaming features</strong> 4K/170Hz, 4K/120Hz, VRR, ALLM, Dolby Vision game mode</p><p class="fancy-box__body-text"><strong>Input lag</strong> 24.6ms at 60Hz</p><p class="fancy-box__body-text"><strong>ARC/eARC</strong> eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> Yes</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 84 x 145 x 4.5cm</p></div></div><p>The headline feature here is, of course, the UR9’s RGB Mini LED backlight.</p><p>Unlike a conventional Mini LED TV, which uses a white backlight shining through a colour filter layer, the UR9 instead uses separate red, green and blue Mini LEDs to generate colour directly. In theory, this approach allows for both greater brightness and more precise colour reproduction.</p><p>Hisense claims peak brightness of up to 3500 nits for the 65-inch model we’re testing here, alongside 980 local dimming zones and a native 170Hz panel, all driven by the company’s Hi-View AI Engine RGB processor.</p><p>Gamers are generally very well served – with one unusual caveat. Unlike most premium TVs, which have four HDMI sockets, the UR9 has just three. These are accompanied by a PC-gaming-friendly DisplayPort connection – something that remains extremely rare on TVs.</p><p>Is a DisplayPort connection more valuable than a fourth HDMI socket? We have our doubts, but to a small number of very committed PC gamers, it may be very useful.</p><p>All three of the HDMI sockets are 2.1-specified, though, with support for 4K/170Hz (and the console-friendly <a href="https://www.whathifi.com/advice/4k-120hz-gaming-what-is-it-do-you-need-it-how-do-you-get-it">4K/120Hz</a>), <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>. Some brands, including Sony, still offer just two HDMI 2.1 sockets on their TVs.</p><p>The UR9’s input lag is decent rather than exceptional. We measured 32.5ms at 60Hz in the standard Game mode, though enabling the Refresh Rate setting reduces that figure to a more respectable, though far from groundbreaking, 24.6ms.</p><p>The UR9 supports every significant HDR format currently in use – HLG, HDR10, HDR10+ and Dolby Vision – plus the intelligent Dolby Vision IQ and HDR10+ Adaptive variants that respond to ambient room lighting conditions.</p><p>It is also IMAX Enhanced certified, and the UK version of the TV features an anti-reflective, anti-glare screen coating that proves fairly effective at combating bright-room reflections.</p><p>Audio specifications are unusually ambitious by TV standards, too. The UR9 features a Devialet-tuned 4.1.2-channel speaker system with dedicated up-firing drivers, plus support for both Dolby Atmos and DTS:X soundtracks.</p><p>In the UK and Australia, the UR9 runs Hisense’s own VIDAA smart platform, while the US version instead uses Google TV.</p><p>VIDAA still isn’t the prettiest smart system around, but it’s fast, responsive and logically laid out. App support is broadly very good, too, with all of the major streaming services and UK catch-up apps present and correctly supporting the relevant picture and sound formats.</p><p>There are, however, a few frustrating omissions. Most notably, the Apple TV app lacks access to the Apple TV store and users’ purchased libraries, so it can’t be used for movie purchases and rentals. That’s a real disappointment, as Apple’s pay-as-you-go store is the best around.</p><p>While far less important for a TV, it’s worth noting that music streaming support is sparse, too, with Spotify, Tidal, Apple Music and Qobuz all absent. There are no cloud gaming apps, either.</p><p>The inclusion of <a href="https://www.whathifi.com/streaming-entertainment/streaming-hardware/freely-unveils-its-affordable-alternative-to-sky-stream-due-out-later-this-year">Freely</a> is welcome, though, as it allows live TV channels to be streamed over the internet without an aerial connection.</p><h3 class="article-body__section" id="section-picture-quality"><span>Picture quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="BK9VQDZhuHVXyFXP8DqkFe" name="Hisense UR9 (Future hands on) 08" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/BK9VQDZhuHVXyFXP8DqkFe.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>The Hisense UR9 makes a superb first impression. In fact, perhaps the most impressive thing about it is just how rarely it behaves like a traditional backlit TV.</p><p>Before getting into that, though, some setup advice is required, because the TV’s default HDR settings do it few favours.</p><p>When first fed HDR10 content, the UR9 automatically switches into its HDR Energy Saving mode which, despite its name, is surprisingly aggressive. Colours skew cool and bluish, motion processing is overly intrusive, and the overall image looks unnatural and overcooked.</p><p>HDR Standard and HDR Dynamic are similarly best avoided, both pushing sharpness, brightness and processing much too hard.</p><p>Thankfully, Filmmaker Mode proves far more successful. It delivers the most accurate and balanced picture of the available presets, and it quickly becomes our preferred overall option.</p><p>Interestingly, though, IMAX Cinema is also unusually compelling. While its underlying settings appear almost identical to those of Filmmaker Mode, it consistently produces a noticeably brighter and punchier image without obviously compromising balance or naturalism.</p><p>As a result, we would stick with Filmmaker Mode for dark-room and purist viewing, but happily switch to IMAX Cinema during the daytime or whenever we fancy a little extra visual intensity.</p><p>Once properly configured, the UR9 is an extremely accomplished performer.</p><p>Play <em>1917</em> on 4K Blu-ray, and the opening logos immediately demonstrate just how well controlled the TV’s backlight system is. Blooming around the bright white text is minimal, black depth is strong, and colours look rich, warm and nicely cinematic.</p><p>More importantly, the local-dimming system generally goes about its business without drawing attention to itself. Throughout our testing, the UR9 almost never exhibits the flickering, brightness pumping or visibly shifting backlight behaviour that can make many Mini LED TVs distracting.</p><p>That consistency quickly emerges as the UR9’s defining strength. While many bright Mini LED TVs constantly remind you that they are dynamically manipulating a backlight behind the scenes, the Hisense instead achieves a broadly very composed, stable and natural delivery that often feels surprisingly OLED-like.</p><p><em>Blade Runner 2049</em> showcases this particularly well. Black depth is consistently strong, shadow detail is excellent and subtle blooming is tightly controlled. There’s also impressive richness and stability to colours, especially reds, which look wonderfully pure and saturated without drifting into pink or magenta tones.</p><p>Extra-bright HDR material suits the UR9 especially well, too. <em>Pan</em> looks spectacular here, with dazzling highlights and bold, vibrant colours that comfortably outgun the Sony Bravia 8 II for outright brightness in many scenes. Sunlight bursting through clouds and glinting off the fantasy scenery of Neverland is delivered with real punch and intensity.</p><p>Crucially, though, the UR9 generally achieves this brightness without sacrificing balance. Skin tones remain natural, and there’s a pleasing cinematic warmth to the image – and it doesn’t drift into gaudiness.</p><p>Motion handling is strong, too. The default Film setting is decent enough, but switching Motion Enhancement to Clear results in noticeably smoother pans without introducing the distracting soap-opera effect or processing artefacts that such systems often create.</p><p>The notoriously difficult Matera cemetery and chase sequence from <em>No Time To Die</em> is handled particularly well, with impressively little judder to the panning shots and clean rendering of drifting smoke and rapid camera movement.</p><p>Dropping down to standard-def and SDR, our <em>Kiss Kiss Bang Bang</em> DVD is reproduced with pleasing warmth, strong detail and impressively clean upscaling. Colours are arguably pushed a touch too hard at times, but the overall presentation remains highly enjoyable and consistently cinematic.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="sKSKRhN8NyuCZu7cqhE9ge" name="Hisense UR9 (Future hands on) 13" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/sKSKRhN8NyuCZu7cqhE9ge.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>For all of the UR9’s strengths, though, direct comparisons with a top-tier OLED TV still reveal the limitations of even this undeniably refined RGB Mini LED model. Despite its impressive local-dimming system, the Hisense simply cannot match the pixel-level contrast control of the Sony Bravia 8 II.</p><p>Extremely bright highlights against deep black backgrounds are sometimes handled slightly conservatively, presumably to avoid blooming. Perhaps counterintuitively, those bright white logos against pitch-black backgrounds appear more intense and impactful on the Sony OLED than on the much brighter, on paper, Hisense.</p><p>More significantly, the OLED TV produces a more solid and perceptually three-dimensional image across the board. Objects and characters stand out from their surroundings with greater depth and dynamism, while subtle gradations within clouds, shadows and highlights appear more convincing and refined, creating a more rounded look.</p><p>This isn’t a new phenomenon: we have documented that extra solidity you get from OLED plenty of times previously, most notably when we used the <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Sony Bravia 8</a> OLED as a comparison in our <a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90">Bravia 9</a> Mini LED review. But it bears repeating for those who are choosing between an OLED and a backlit TV.</p><p>Viewing angles are another clear OLED advantage. While the UR9’s picture performance doesn’t entirely fall off a cliff when you move off-axis, the sweet spot in which it performs at its very best is surprisingly narrow.</p><p>And while the UR9 usually keeps blooming impressively well controlled, especially for a backlit TV, particularly torturous scenes can still expose its limitations.</p><p>The bomb-test sequence in <em>Oppenheimer</em> is a great example. From the UR9, there’s a slight general greying to the image, plus some visible glow around isolated spotlights in the darkness. The opening starfield of <em>Alien: Romulus</em>, meanwhile, reveals that the UR9 cannot simultaneously maintain truly inky blacks and perfectly intense star highlights in the way an OLED can.</p><p>To be clear, the Hisense performs well in these scenes by LCD standards, and many owners may never notice such shortcomings during normal viewing. But they do prevent the UR9 from truly matching the effortless contrast precision and dimensionality of the best OLED TVs.</p><h3 class="article-body__section" id="section-sound-quality"><span>Sound quality</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="pVyz8oCAph3FF2Grx2KVxd" name="Hisense UR9 (Future hands on) 01" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/pVyz8oCAph3FF2Grx2KVxd.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>Developed in partnership with Devialet, the UR9’s 4.1.2-channel speaker system delivers a surprisingly expansive and full-bodied presentation by TV standards, with particularly impressive width and height effects.</p><p>The Theatre sound mode is the most immediately striking of the available presets, producing a presentation that extends well beyond the physical boundaries of the TV and creating a convincing sense of spaciousness with Dolby Atmos soundtracks.</p><p>There’s decent bass depth, too, and the UR9 maintains good composure at high volumes, avoiding the harshness and distortion that can afflict many flatscreen TVs when pushed hard.</p><p>The overall presentation is smooth and rich in character, which makes the UR9 an easy and enjoyable listen over long viewing sessions.</p><p>It isn’t perfect, though. Dynamics are a little stunted, and action scenes lack some of the punch and excitement they deserve, while dialogue could be projected with greater clarity and emotional expression.</p><p>The Theatre mode also slightly overplays its hand at times. While its extra spaciousness is undeniably appealing, it introduces a faintly diffuse and echoey quality to voices, along with a slight sense of delay that makes speech sound less natural than it should.</p><p>As a result, we find ourselves preferring the Standard sound mode for most content. It still sounds pleasantly spacious and open, but delivers dialogue with greater focus and cohesion while maintaining good weight and scale.</p><p>Ultimately, while even a modest dedicated soundbar will comfortably outperform it, the UR9’s audio system is better than that of most TVs, even at this lofty level.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Cyeu6SidyjnjjmHUD6bage" name="Hisense UR9 (Future hands on) 11" alt="The 65-inch Hisense UR9 RGB Mini LED TV, photographed on a white, wooden unit. On the screen is a still from Netflix documentary, The Dinosaurs." src="https://cdn.mos.cms.futurecdn.net/Cyeu6SidyjnjjmHUD6bage.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix (The Dinosaurs))</span></figcaption></figure><p>In several ways, the Hisense UR9 is one of the best backlit TVs we have ever tested.</p><p>Most of the time, you’re not even made aware that it is a backlit TV, so good are its black levels, its control of blooming and its consistent, flicker-free contrast.</p><p>While it is possible to trip up the backlight, it’s quite hard to do so, and many buyers may never see an unsightly bloom in their period of UR9 ownership.</p><p>But while this first mainstream RGB Mini LED TV is broadly mercifully free of the flaws that generally afflict backlit TVs, it still can’t match the overall picture quality of the best OLED models.</p><p>The pixel-level contrast control of OLED brings benefits in several areas. There are the notably brighter highlights on very dark backgrounds that even accomplished backlit sets, such as the UR9, are too cautious to go all guns blazing with for fear of blooming. There are the almost flawless viewing angles, too, which the UR9 is a long way from matching.</p><p>The biggest thing, though, is the generally more solid, more perceptually three-dimensional image that OLED provides. Next to the Bravia 8 II, the Hisense UR9 simply looks flatter, less dynamic and less impactful.</p><p>Ultimately, as enjoyable and technically impressive as the UR9 is, we can’t think of a good reason you would buy it over a flagship-grade OLED, and that’s the level at which Hisense is pitching it – at least in the UK.</p><p>Of course, if you are someone who has a flagship-level budget for their next TV and a general aversion to OLED, the Hisense UR9 should be right around the top of your list.</p><p>If you’re a UK buyer, it’s probably a good idea to wait and see if we get a massive US-style discount before placing an order, though.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 4</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II</strong></a><strong>, </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6"><strong>LG G6</strong></a><strong> and </strong><a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90"><strong>Sony Bravia 9</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p>
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                                                            <title><![CDATA[ Adventures in AV: wireless soundbar systems are in vogue, but are they just a rehash of a previous home cinema trend? ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Surround sound systems come in practically every shape and size these days, but there's one modern alternative that we've seen sweep the world of home cinema.</p><p>We are, of course, talking about wireless soundbar systems. Bose has just unveiled its Ultra Lifestyle soundbar, subwoofer and wireless speakers, and it joins the likes of Sonos, LG, Sony, Yamaha and Samsung in offering an ecosystem of home audio products that can work together to essentially create a proper surround sound experience.</p><p>While they vary in quality – we've recently raved about Samsung's superb <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a>, while <a href="https://www.whathifi.com/tv-home-cinema/surround-sound-systems/lg-sound-suite-system">LG's Sound Suite system</a> didn't quite hit the mark – there's no doubting they are super popular, convenient, and effective ways to achieve surround sound without filling your living room with bulky floorstanding speakers. </p><p>We're even seeing companies get creative with their soundbar systems. Majority recently impressed us with its pint-sized <a href="https://www.whathifi.com/tv-home-cinema/soundbars/majority-bowfell-halo-atmos">Bowfell Halo Atmos</a> system, and Hisense scored a coveted What Hi-Fi? Award with its superbly affordable <a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h">AX5125H</a> package.</p><p>While they won't suit everyone, and a true surround sound speaker package will always win in terms of delivering proper cinematic sound, there are plenty of great options around, and it's reminding us of a previous home cinema audio trend.</p><p>A full surround sound system in a box isn't a new phenomenon; in fact, they were all the rage in the early 2010s. Samsung, Panasonic, LG and many more used to sell a whole home cinema in a box, combining a DVD or Blu-ray player alongside a compact wired 5.1 speaker set, unlocking surround sound for the masses without the need for an AV receiver. </p><p>Our review of the <a href="https://www.whathifi.com/panasonic/sc-btt590/review">Panasonic SC-BTT590</a> from back in 2012 highlights how capable these systems once were. We complimented this system, saying "the handover between speakers is smooth, making for a convincing surround sound". </p><p>Stretching even further back to 2010 with the Award-winning <a href="https://www.whathifi.com/sony/bdv-e370/review">Sony BDV-E370</a>, which featured an "easy, idiot-proof set-up" and speakers that "deliver surprising scale and power".</p><p>These nifty, streamlined systems were made to combine cinematic sound with plug-and-play convenience, which sounds like a very similar objective to the soundbar systems we're seeing today. </p><p>The biggest difference between the home cinema in a box systems of old and the current soundbar packages is the inclusion of a Blu-ray player that once acted as a hub to drive these speakers. </p><p>That's to be expected in a world dominated by streaming and massively improved wireless audio protocols, but being the physical media advocates that we are, it's a shame nonetheless.</p><p>But it's not all doom and gloom. Sonos, Bose, LG and Sony all take a modular approach, allowing you to connect surround speakers and subwoofers as you see fit, and most of these companies offer components at different price points. </p><p>More customisation and different speaker configurations mean you can essentially build a surround sound package that better suits your needs and budgets, which is always a plus. </p><p>Sony, in particular, has welcomed this approach with open arms, as it now offers five different optional subwoofers and three different types of wireless sound speakers.</p><p>So, are soundbar systems secretly just a revival of one of the 2010s ' best home cinema trends? We think they're more of a spiritual successor with the same mission statement in mind: save people from their TV speakers by bringing simple, effective cinematic sound to the masses.</p><p><strong>MORE:</strong></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-surround-sound-systems"><strong>best surround sound systems</strong></a></p><p><strong>And find the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbar deals</strong></a><strong> here</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/adventures-in-av-wireless-soundbar-systems-are-in-vogue-but-are-they-just-a-rehash-of-a-previous-home-cinema-trend</link>
                                                                            <description>
                            <![CDATA[ Are home cinema in a box systems back? ]]>
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                                                                        <pubDate>Sat, 09 May 2026 08:30:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[A Samsung HW-Q990H soundbar system on a white unit with an Adventures in AV logo in the top left]]></media:description>                                                            <media:text><![CDATA[A Samsung HW-Q990H soundbar system on a white unit with an Adventures in AV logo in the top left]]></media:text>
                                <media:title type="plain"><![CDATA[A Samsung HW-Q990H soundbar system on a white unit with an Adventures in AV logo in the top left]]></media:title>
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                                <p>Surround sound systems come in practically every shape and size these days, but there's one modern alternative that we've seen sweep the world of home cinema.</p><p>We are, of course, talking about wireless soundbar systems. Bose has just unveiled its Ultra Lifestyle soundbar, subwoofer and wireless speakers, and it joins the likes of Sonos, LG, Sony, Yamaha and Samsung in offering an ecosystem of home audio products that can work together to essentially create a proper surround sound experience.</p><p>While they vary in quality – we've recently raved about Samsung's superb <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h">HW-Q990H</a>, while <a href="https://www.whathifi.com/tv-home-cinema/surround-sound-systems/lg-sound-suite-system">LG's Sound Suite system</a> didn't quite hit the mark – there's no doubting they are super popular, convenient, and effective ways to achieve surround sound without filling your living room with bulky floorstanding speakers. </p><p>We're even seeing companies get creative with their soundbar systems. Majority recently impressed us with its pint-sized <a href="https://www.whathifi.com/tv-home-cinema/soundbars/majority-bowfell-halo-atmos">Bowfell Halo Atmos</a> system, and Hisense scored a coveted What Hi-Fi? Award with its superbly affordable <a href="https://www.whathifi.com/tv-home-cinema/soundbars/hisense-ax5125h">AX5125H</a> package.</p><p>While they won't suit everyone, and a true surround sound speaker package will always win in terms of delivering proper cinematic sound, there are plenty of great options around, and it's reminding us of a previous home cinema audio trend.</p><p>A full surround sound system in a box isn't a new phenomenon; in fact, they were all the rage in the early 2010s. Samsung, Panasonic, LG and many more used to sell a whole home cinema in a box, combining a DVD or Blu-ray player alongside a compact wired 5.1 speaker set, unlocking surround sound for the masses without the need for an AV receiver. </p><p>Our review of the <a href="https://www.whathifi.com/panasonic/sc-btt590/review">Panasonic SC-BTT590</a> from back in 2012 highlights how capable these systems once were. We complimented this system, saying "the handover between speakers is smooth, making for a convincing surround sound". </p><p>Stretching even further back to 2010 with the Award-winning <a href="https://www.whathifi.com/sony/bdv-e370/review">Sony BDV-E370</a>, which featured an "easy, idiot-proof set-up" and speakers that "deliver surprising scale and power".</p><p>These nifty, streamlined systems were made to combine cinematic sound with plug-and-play convenience, which sounds like a very similar objective to the soundbar systems we're seeing today. </p><p>The biggest difference between the home cinema in a box systems of old and the current soundbar packages is the inclusion of a Blu-ray player that once acted as a hub to drive these speakers. </p><p>That's to be expected in a world dominated by streaming and massively improved wireless audio protocols, but being the physical media advocates that we are, it's a shame nonetheless.</p><p>But it's not all doom and gloom. Sonos, Bose, LG and Sony all take a modular approach, allowing you to connect surround speakers and subwoofers as you see fit, and most of these companies offer components at different price points. </p><p>More customisation and different speaker configurations mean you can essentially build a surround sound package that better suits your needs and budgets, which is always a plus. </p><p>Sony, in particular, has welcomed this approach with open arms, as it now offers five different optional subwoofers and three different types of wireless sound speakers.</p><p>So, are soundbar systems secretly just a revival of one of the 2010s ' best home cinema trends? We think they're more of a spiritual successor with the same mission statement in mind: save people from their TV speakers by bringing simple, effective cinematic sound to the masses.</p><p><strong>MORE:</strong></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-surround-sound-systems"><strong>best surround sound systems</strong></a></p><p><strong>And find the </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbar deals</strong></a><strong> here</strong></p>
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                                                            <title><![CDATA[ I’ve seen Samsung’s 2026 lineup early: there’s one TV I can’t stop thinking about – and it’s not an OLED ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung is making a statement with its 2026 TV lineup. The company is shifting things around in its range, moves which include demoting Neo QLED to its mid-range in favour of the new RGB Micro LED panel technology. And there are even more OLED options to choose from than in previous years.</p><p>With all of these exciting TVs primed to launch, Samsung kindly invited me to view some of its latest products before they officially hit the shelves. And this time, I managed to get some in-depth time with three of its latest premium TVs.</p><p>While I have seen some of the models mentioned here today in action at CES, and on a visit to Samsung’s headquarters in South Korea, this time I was allowed to sit with the TVs for an extended period, change the settings, and even play some reference discs straight from our AV testing room.</p><p>With that in mind, here's a quick roundup of my thoughts from hands-on looks at three of Samsung’s latest premium TVs…</p><h2 id="rgb-micro-led-could-be-a-winner">RGB Micro LED could be a winner…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eCZHd8pZV5xdkgUwHQVvYc" name="IMG_4070" alt="Samsung R95H on top of a wooden chest of drawers" src="https://cdn.mos.cms.futurecdn.net/eCZHd8pZV5xdkgUwHQVvYc.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The first TV I spent time with yesterday was also the most fascinating model from Samsung’s new lineup. The R95H uses the brand’s new RGB Micro LED (which seems to be its version of RGB Mini LED) panel technology, and the initial signs are very promising.</p><p>I saw this TV at gargantuan sizes at CES, including 115- and 130-inches, but this time around it was the more real-world 65-inch model on show. While pricing wasn’t shared, I’m willing to bet that this will be a more attainable option to experience the latest panel tech compared with the huge TVs mentioned above.</p><p>Using a medley of reference clips we often use for testing, from films including <em>Oppenheimer</em>, <em>Blade Runner 2049</em> and <em>Pan</em>, I got a flavour of what this TV can do. It’s safe to say that I walked away rather impressed. </p><p>A tricky nighttime scene from <em>Oppenheimer</em> demonstrated this TV’s local-dimming capabilities; I struggled to see any blooming, and black levels were remarkably good for a backlit TV. </p><p>At the other end of the scale, the blindingly bright <em>Pan</em> looked superb on this TV, with rich colours and dazzling highlights. There was also a sharpness and solidity to the picture that could – and I stress <em>could,</em> as we need more time with the set to cement this claim – give OLED a run for its money.</p><p>We'll need to assess this TV in our home cinema testing room to settle on a final verdict, but I certainly felt that this set left a strong first impression.</p><h2 id="the-s90h-looks-good-but-my-biggest-question-remains">The S90H looks good, but my biggest question remains…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="dFQjYNSS7x2iUALPo9r78i" name="IMG_4087" alt="Samsung S90H in a modern hotel setting" src="https://cdn.mos.cms.futurecdn.net/dFQjYNSS7x2iUALPo9r78i.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Sitting in the middle of Samsung’s premium TV range, the S90H is the closest rival to the five-star LG C6 that I have seen so far. Samsung set this TV up in a very brightly lit hotel room with all of the curtains open – and there was a reason behind this. </p><p>For the first time since Samsung introduced the display coating on the S95D, Glare Free is being introduced on the step-down models in the company’s range, which includes the S90H. And you’ll find it on every screen size, from 42 to 83 inches. </p><p>While it was unquestionably effective at combatting reflections and diffusing ambient light, it did disperse the light in a way that seemed to introduce a touch of greyness to blacks (this was most noticeable in the letterboxing bars of 21:9 content). However, this felt a reasonable tradeoff, and it certainly gives this TV an edge for daytime viewing.</p><p>That being said, Samsung remained coy on a hot-button issue relating to this TV, which is why I still have my reservations. Once again, the company refuses to clarify which OLED panel is inside this TV. While we have it on good authority that the S90H uses a WOLED panel, the previous generations of this TV have been subject to an “OLED panel lottery” in which Samsung used WOLED and QD-OLED panels interchangeably. </p><p>While the company maintains that the panel doesn’t matter, and that users will get a top-notch picture experience regardless, we know that these panels perform differently when it comes to brightness and colour reproduction; therefore, this remains a potential sticking point with the latest entry into the S90-series.</p><h2 id="s99h-a-unique-oled-flagship">S99H: a unique OLED flagship?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="EKCAZhDr6QPUXzJoo3Dbrm" name="Samsung S95H" alt="A wall mounted Samsung S95H showing stock footage of Las Vegas at night time" src="https://cdn.mos.cms.futurecdn.net/EKCAZhDr6QPUXzJoo3Dbrm.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>At the top of Samsung’s range is the S99H, frustratingly called the S95H in the US. This might be the most interesting-looking flagship OLED TV we’ve seen so far this year. </p><p>The design is the most striking aspect of this set: it features a metal backplate that invokes the look of Samsung’s popular The Frame range TVs. On top of this plate is the OLED display, designed to appear as if it is floating. As a result, this TV really looks like nothing we’ve seen before.</p><p>It is designed to be wall-mounted, making it a competitor to LG’s W6 Wallpaper TV, although the benefit of the S99H is that it can also be configured to sit on a TV stand if needed.</p><p>We know that this TV uses a QD-OLED panel in its 55- to 77-inch sizes, but Samsung Display doesn't currently make QD-OLED panels in the 48-inch and 83-inch sizes that the TV is also available in.</p><p>During my demo time with the TV, the benefit of QD-OLED was certainly evident, as this TV presented an image that combined dazzling brightness and rich colours, alongside the superb contrast that we have come to expect from OLED. </p><p>Brightness improvements seem to be evident across the board with this new range, and I was impressed by both the Filmmaker Mode and Movie Mode picture presets with these TVs. </p><p>Further testing is, of course, required for all of these sets, so stay tuned for our full reviews coming soon.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung S95H hands-on review</strong></a></p><p><strong>As well as our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f"><strong>Samsung S95F review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-samsungs-2026-lineup-early-theres-one-tv-i-cant-stop-thinking-about-and-its-not-an-oled</link>
                                                                            <description>
                            <![CDATA[ Samsung's new range is brighter and bolder than before ]]>
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                                                                        <pubDate>Thu, 30 Apr 2026 17:10:33 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung R95H on top of a wooden chest of drawers]]></media:description>                                                            <media:text><![CDATA[Samsung R95H on top of a wooden chest of drawers]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung R95H on top of a wooden chest of drawers]]></media:title>
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                                <p>Samsung is making a statement with its 2026 TV lineup. The company is shifting things around in its range, moves which include demoting Neo QLED to its mid-range in favour of the new RGB Micro LED panel technology. And there are even more OLED options to choose from than in previous years.</p><p>With all of these exciting TVs primed to launch, Samsung kindly invited me to view some of its latest products before they officially hit the shelves. And this time, I managed to get some in-depth time with three of its latest premium TVs.</p><p>While I have seen some of the models mentioned here today in action at CES, and on a visit to Samsung’s headquarters in South Korea, this time I was allowed to sit with the TVs for an extended period, change the settings, and even play some reference discs straight from our AV testing room.</p><p>With that in mind, here's a quick roundup of my thoughts from hands-on looks at three of Samsung’s latest premium TVs…</p><h2 id="rgb-micro-led-could-be-a-winner">RGB Micro LED could be a winner…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eCZHd8pZV5xdkgUwHQVvYc" name="IMG_4070" alt="Samsung R95H on top of a wooden chest of drawers" src="https://cdn.mos.cms.futurecdn.net/eCZHd8pZV5xdkgUwHQVvYc.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>The first TV I spent time with yesterday was also the most fascinating model from Samsung’s new lineup. The R95H uses the brand’s new RGB Micro LED (which seems to be its version of RGB Mini LED) panel technology, and the initial signs are very promising.</p><p>I saw this TV at gargantuan sizes at CES, including 115- and 130-inches, but this time around it was the more real-world 65-inch model on show. While pricing wasn’t shared, I’m willing to bet that this will be a more attainable option to experience the latest panel tech compared with the huge TVs mentioned above.</p><p>Using a medley of reference clips we often use for testing, from films including <em>Oppenheimer</em>, <em>Blade Runner 2049</em> and <em>Pan</em>, I got a flavour of what this TV can do. It’s safe to say that I walked away rather impressed. </p><p>A tricky nighttime scene from <em>Oppenheimer</em> demonstrated this TV’s local-dimming capabilities; I struggled to see any blooming, and black levels were remarkably good for a backlit TV. </p><p>At the other end of the scale, the blindingly bright <em>Pan</em> looked superb on this TV, with rich colours and dazzling highlights. There was also a sharpness and solidity to the picture that could – and I stress <em>could,</em> as we need more time with the set to cement this claim – give OLED a run for its money.</p><p>We'll need to assess this TV in our home cinema testing room to settle on a final verdict, but I certainly felt that this set left a strong first impression.</p><h2 id="the-s90h-looks-good-but-my-biggest-question-remains">The S90H looks good, but my biggest question remains…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="dFQjYNSS7x2iUALPo9r78i" name="IMG_4087" alt="Samsung S90H in a modern hotel setting" src="https://cdn.mos.cms.futurecdn.net/dFQjYNSS7x2iUALPo9r78i.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Sitting in the middle of Samsung’s premium TV range, the S90H is the closest rival to the five-star LG C6 that I have seen so far. Samsung set this TV up in a very brightly lit hotel room with all of the curtains open – and there was a reason behind this. </p><p>For the first time since Samsung introduced the display coating on the S95D, Glare Free is being introduced on the step-down models in the company’s range, which includes the S90H. And you’ll find it on every screen size, from 42 to 83 inches. </p><p>While it was unquestionably effective at combatting reflections and diffusing ambient light, it did disperse the light in a way that seemed to introduce a touch of greyness to blacks (this was most noticeable in the letterboxing bars of 21:9 content). However, this felt a reasonable tradeoff, and it certainly gives this TV an edge for daytime viewing.</p><p>That being said, Samsung remained coy on a hot-button issue relating to this TV, which is why I still have my reservations. Once again, the company refuses to clarify which OLED panel is inside this TV. While we have it on good authority that the S90H uses a WOLED panel, the previous generations of this TV have been subject to an “OLED panel lottery” in which Samsung used WOLED and QD-OLED panels interchangeably. </p><p>While the company maintains that the panel doesn’t matter, and that users will get a top-notch picture experience regardless, we know that these panels perform differently when it comes to brightness and colour reproduction; therefore, this remains a potential sticking point with the latest entry into the S90-series.</p><h2 id="s99h-a-unique-oled-flagship">S99H: a unique OLED flagship?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="EKCAZhDr6QPUXzJoo3Dbrm" name="Samsung S95H" alt="A wall mounted Samsung S95H showing stock footage of Las Vegas at night time" src="https://cdn.mos.cms.futurecdn.net/EKCAZhDr6QPUXzJoo3Dbrm.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>At the top of Samsung’s range is the S99H, frustratingly called the S95H in the US. This might be the most interesting-looking flagship OLED TV we’ve seen so far this year. </p><p>The design is the most striking aspect of this set: it features a metal backplate that invokes the look of Samsung’s popular The Frame range TVs. On top of this plate is the OLED display, designed to appear as if it is floating. As a result, this TV really looks like nothing we’ve seen before.</p><p>It is designed to be wall-mounted, making it a competitor to LG’s W6 Wallpaper TV, although the benefit of the S99H is that it can also be configured to sit on a TV stand if needed.</p><p>We know that this TV uses a QD-OLED panel in its 55- to 77-inch sizes, but Samsung Display doesn't currently make QD-OLED panels in the 48-inch and 83-inch sizes that the TV is also available in.</p><p>During my demo time with the TV, the benefit of QD-OLED was certainly evident, as this TV presented an image that combined dazzling brightness and rich colours, alongside the superb contrast that we have come to expect from OLED. </p><p>Brightness improvements seem to be evident across the board with this new range, and I was impressed by both the Filmmaker Mode and Movie Mode picture presets with these TVs. </p><p>Further testing is, of course, required for all of these sets, so stay tuned for our full reviews coming soon.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung S95H hands-on review</strong></a></p><p><strong>As well as our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f"><strong>Samsung S95F review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p>
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                                                            <title><![CDATA[ TCL's new frame-style TV hopes to beat Samsung and Hisense with better panel tech and more picture features ]]></title>
                                                                                                <dc:content><![CDATA[ <p>TCL has announced its latest answer to the art TV craze, and it's packing an upgrade that could see it produce a better quality picture than most of its rivals.</p><p>The A4000 Pro NXTVISION blends style and substance, with a frame-like chassis that challenges Samsung's super popular The Frame and <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-canvas-tv-55s7n">Hisense's Canvas TV</a>. </p><p>It's designed to blend seamlessly into your living room environment, and when paired with the Art Gallery mode (which features curated artwork and AI-generated content) and included walnut woodgrain frame, it doubles as a versatile piece of wall art when not in use.</p><p>Sounds familiar so far, right? Well, TCL hopes to set its offering apart by bringing the picture quality up to standard, as some of the frame TVs on the market sacrifice panel tech for the sake of design.</p><p>Not TCL, though, as it has included its precise QD-Mini LED backlight on this TV, and paired it with a matte HVA panel, which should improve viewing angles. That's quite a step up over Hisense's edge-lit QLED Canvas TV.</p><p>TCL claims to have included up to 488 dimming zones (presumably this refers to the largest 75-inch screen size), and the A4000 Pro also supports both Dolby Vision and HDR10+.</p><p>Furthermore, this TV can support gaming signals up to 4K/144Hz over HDMI 2.1, with VRR and ALLM supported, making this a solid choice for gamers and home decor aficionados alike.</p><p>TCL has also included the Google TV smart platform and an Onkyo-tuned 2.0 channel sound system, which supports Dolby Atmos and DTS Audio. It says that "dialogue is clear and immersive without requiring an external audio set-up" on the A4000 Pro NXTVISION, which will appeal to minimalists who don't want trailing cables. </p><p>This TV comes in four sizes, starting at 43 inches, and it undercuts both of the rivals we've mentioned above. The 55-inch model starts at £899, which seems like a bargain compared to the equivalent Hisense, which we reviewed at £1099. </p><p>Samsung's 2026 Frame Pro (which is also billed as a Mini LED art TV), comes in at a staggering £1699 for the 55-inch model, which makes the TCL also look like a steal by comparison. </p><p>The TCL A4000 Pro NXTVISION is set to launch later this year, and you can see pricing for all sizes below:</p><ul><li>75A400 PRO-UK – £1,399</li><li>65A400 PRO-UK – £1,099</li><li>55A400 PRO-UK – £899</li><li>43A400 PRO-UK – £599<br></li></ul><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-canvas-tv-55s7n"><strong>Hisense Canvas review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p><p><strong>And read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k"><strong>TCL C7K review</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/tcls-new-frame-style-tv-hopes-to-beat-samsung-and-hisense-with-better-panel-tech-and-more-picture-features</link>
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                            <![CDATA[ The A400 Pro looks to balance style and substance ]]>
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                                                                        <pubDate>Fri, 24 Apr 2026 12:26:17 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:19 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[TCL A4000 Pro art TV wall mounted in a modern, minimalist room]]></media:description>                                                            <media:text><![CDATA[TCL A4000 Pro art TV wall mounted in a modern, minimalist room]]></media:text>
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                                <p>TCL has announced its latest answer to the art TV craze, and it's packing an upgrade that could see it produce a better quality picture than most of its rivals.</p><p>The A4000 Pro NXTVISION blends style and substance, with a frame-like chassis that challenges Samsung's super popular The Frame and <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-canvas-tv-55s7n">Hisense's Canvas TV</a>. </p><p>It's designed to blend seamlessly into your living room environment, and when paired with the Art Gallery mode (which features curated artwork and AI-generated content) and included walnut woodgrain frame, it doubles as a versatile piece of wall art when not in use.</p><p>Sounds familiar so far, right? Well, TCL hopes to set its offering apart by bringing the picture quality up to standard, as some of the frame TVs on the market sacrifice panel tech for the sake of design.</p><p>Not TCL, though, as it has included its precise QD-Mini LED backlight on this TV, and paired it with a matte HVA panel, which should improve viewing angles. That's quite a step up over Hisense's edge-lit QLED Canvas TV.</p><p>TCL claims to have included up to 488 dimming zones (presumably this refers to the largest 75-inch screen size), and the A4000 Pro also supports both Dolby Vision and HDR10+.</p><p>Furthermore, this TV can support gaming signals up to 4K/144Hz over HDMI 2.1, with VRR and ALLM supported, making this a solid choice for gamers and home decor aficionados alike.</p><p>TCL has also included the Google TV smart platform and an Onkyo-tuned 2.0 channel sound system, which supports Dolby Atmos and DTS Audio. It says that "dialogue is clear and immersive without requiring an external audio set-up" on the A4000 Pro NXTVISION, which will appeal to minimalists who don't want trailing cables. </p><p>This TV comes in four sizes, starting at 43 inches, and it undercuts both of the rivals we've mentioned above. The 55-inch model starts at £899, which seems like a bargain compared to the equivalent Hisense, which we reviewed at £1099. </p><p>Samsung's 2026 Frame Pro (which is also billed as a Mini LED art TV), comes in at a staggering £1699 for the 55-inch model, which makes the TCL also look like a steal by comparison. </p><p>The TCL A4000 Pro NXTVISION is set to launch later this year, and you can see pricing for all sizes below:</p><ul><li>75A400 PRO-UK – £1,399</li><li>65A400 PRO-UK – £1,099</li><li>55A400 PRO-UK – £899</li><li>43A400 PRO-UK – £599<br></li></ul><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-canvas-tv-55s7n"><strong>Hisense Canvas review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p><p><strong>And read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k"><strong>TCL C7K review</strong></a></p>
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                                                            <title><![CDATA[ Acer's compact new projector can beam a 100-inch image onto your wall without breaking the bank ]]></title>
                                                                                                <dc:content><![CDATA[ <p>As the large-screen trend continues, many people are looking at investing in a projector, rather than the 100-inch-plus TVs on offer from the likes of Hisense, TCL and Samsung. And, to furnish that desire, we are seeing more ultra-short throw (UST) projectors hit the market than ever before.</p><p>Acer is the latest brand to jump on the trend with the catchily named PD1520Us projector. It boasts an affordable price tag and the capability to project a huge image without taking up much space.</p><p>Weighing just 740g, this UST projector seems to join <a href="https://www.whathifi.com/tv-home-cinema/projectors/samsung-the-premiere-5">Samsung’s The Premiere 5</a> and <a href="https://www.whathifi.com/headphones/wireless-headphones/optoma-photon-go">Optoma’s Photon Go</a> projectors in this quirky new category of compact UST projectors.</p><p>It features an LED light source, with a claimed 2000 LED lumens of brightness, and a reported lifespan of 30,000 hours. Setup should also be easy, thanks to the auto focus and an auto 2D keystone feature for an easy setup.</p><p>Acer also touts wi-fi, Bluetooth, and screen-mirroring functionality built in, allowing users to beam content from a phone or tablet. There is also a smart platform built in, which supports <a href="https://www.whathifi.com/netflix/review">Netflix</a> and YouTube, although it appears to be a proprietary operating system rather than Google TV or Android TV.</p><p>Despite its small footprint, this projector can beam a 100-inch Full HD image onto your wall, and it needs to sit only a few centimetres from your wall, to do so according to Acer.</p><p>The company says that it has specifically designed this UST projector to be “light enough to move from the lounge to the bedroom”, and “for UK homes where space is at a premium”. The built-in battery, which Acer says is rated to last around two hours on a single charge, means it can even be used outside.</p><p>Acer also says that this projector has “4K support”, which we presume means that it can accept 4K signals, but outputs them in 1080p. We have reached out to Acer for confirmation.</p><p>Much as with the Samsung Premiere 5, you can change the orientation by standing the projector in an upright position to beam a 23-inch interactive surface onto a table, worktop, or even the floor. </p><p>Acer even has a variant that includes the same touch-screen-style interface, although that is being sold only through commercial channels currently.</p><p>Priced at £550/€650 (or £650/€700 for the Touch variant), the Acer PD1520Us sits below the Samsung and Optoma rivals mentioned above, making it a tempting choice for those looking for a UST on a budget.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/headphones/wireless-headphones/optoma-photon-go"><strong>Optoma Photon Go review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/projectors/samsung-the-premiere-5"><strong>Samsung The Premiere 5 review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-portable-projectors"><strong>best portable projectors</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/projectors/acers-compact-new-projector-can-beam-a-100-inch-image-onto-your-wall-without-breaking-the-bank</link>
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                            <![CDATA[ It promises an affordable design and portable convenience ]]>
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                                                                        <pubDate>Thu, 23 Apr 2026 11:16:53 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:19 +0000</updated>
                                                                                                                                            <category><![CDATA[Projectors]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Acer]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Acer UST projector in a modern living room beaming an image onto a wall]]></media:description>                                                            <media:text><![CDATA[Acer UST projector in a modern living room beaming an image onto a wall]]></media:text>
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                                <p>As the large-screen trend continues, many people are looking at investing in a projector, rather than the 100-inch-plus TVs on offer from the likes of Hisense, TCL and Samsung. And, to furnish that desire, we are seeing more ultra-short throw (UST) projectors hit the market than ever before.</p><p>Acer is the latest brand to jump on the trend with the catchily named PD1520Us projector. It boasts an affordable price tag and the capability to project a huge image without taking up much space.</p><p>Weighing just 740g, this UST projector seems to join <a href="https://www.whathifi.com/tv-home-cinema/projectors/samsung-the-premiere-5">Samsung’s The Premiere 5</a> and <a href="https://www.whathifi.com/headphones/wireless-headphones/optoma-photon-go">Optoma’s Photon Go</a> projectors in this quirky new category of compact UST projectors.</p><p>It features an LED light source, with a claimed 2000 LED lumens of brightness, and a reported lifespan of 30,000 hours. Setup should also be easy, thanks to the auto focus and an auto 2D keystone feature for an easy setup.</p><p>Acer also touts wi-fi, Bluetooth, and screen-mirroring functionality built in, allowing users to beam content from a phone or tablet. There is also a smart platform built in, which supports <a href="https://www.whathifi.com/netflix/review">Netflix</a> and YouTube, although it appears to be a proprietary operating system rather than Google TV or Android TV.</p><p>Despite its small footprint, this projector can beam a 100-inch Full HD image onto your wall, and it needs to sit only a few centimetres from your wall, to do so according to Acer.</p><p>The company says that it has specifically designed this UST projector to be “light enough to move from the lounge to the bedroom”, and “for UK homes where space is at a premium”. The built-in battery, which Acer says is rated to last around two hours on a single charge, means it can even be used outside.</p><p>Acer also says that this projector has “4K support”, which we presume means that it can accept 4K signals, but outputs them in 1080p. We have reached out to Acer for confirmation.</p><p>Much as with the Samsung Premiere 5, you can change the orientation by standing the projector in an upright position to beam a 23-inch interactive surface onto a table, worktop, or even the floor. </p><p>Acer even has a variant that includes the same touch-screen-style interface, although that is being sold only through commercial channels currently.</p><p>Priced at £550/€650 (or £650/€700 for the Touch variant), the Acer PD1520Us sits below the Samsung and Optoma rivals mentioned above, making it a tempting choice for those looking for a UST on a budget.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/headphones/wireless-headphones/optoma-photon-go"><strong>Optoma Photon Go review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/projectors/samsung-the-premiere-5"><strong>Samsung The Premiere 5 review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-portable-projectors"><strong>best portable projectors</strong></a></p>
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                                                            <title><![CDATA[ Hisense showed me its dazzling flagship TV at a luxury London retailer, and it could signify a promising future for Micro LED ]]></title>
                                                                                                <dc:content><![CDATA[ <p>With what has felt like a never-ending influx of panel technologies over the past couple of years – think Micro Lens Array OLED, RGB Mini LED and Primary RGB Tandem OLED – we've lost sight of the true future of TV panel tech. </p><p>Micro LED, which employs millions of microscopic self-immersive LEDs for an OLED-like experience without the drawbacks, has been quietly simmering in the background for years. </p><p>While Samsung has been selling its series of <a href="https://www.whathifi.com/news/the-2021-version-of-samsungs-the-wall-is-an-8k-toting-modular-micro-led-monster">The Wall</a> TVs with Micro LED panels for quite some time, the price tags attached have meant that they have been reserved for the super wealthy. We certainly don't see them in physical retail stores very often.</p><p>This is where Hisense steps in. The company kindly invited me to a morning spent in Harrods to oggle at its 136-inch MX Micro LED TV, which is set up and running alongside its UXQ RGB Mini LED TVs to tempt customers with deep pockets to invest in the next generation of TV technology.</p><p>Now, I appreciate that Harrods isn't a retailer that appeals to the masses – it's certainly not where I do much of my shopping. But this is a luxury TV technology after all, and the price tag reflects it. </p><p>At a staggering £119,999, this TV certainly seems to signify Hisense’s intent to move away from the affordable 4K models it has launched in the past, and make its mark on the premium home cinema sector. </p><p>Sporting a claimed peak brightness of 10,000 nits (our camera clearly couldn't handle the dazzling brightness) and a sound system tuned by French hi-fi company Devialet, this is an undeniably impressive TV specification-wise. The company even shared some insight into what you can expect if you do buy one of these huge (and expensive) sets.</p><p>Getting a 136-inch TV through a standard door is borderline impossible, but the modular nature of Micro LED means you needn't worry about that. According to Hisense, if you purchase one of these TVs, an engineer with the frame and Micro LED panels will arrive at your home and hand assemble the TV in roughly four hours.</p><p>For this price, that's the kind of service you'd expect – right?</p><p>Hisense does, however, have some competition. Samsung is also showcasing its Micro LED offering at Harrods, so it seems we are inching ever closer to seeing the true successor to OLED hit the mainstream. </p><p>I’ve even seen some more living room-friendly Micro LED TVs at the likes of CES and IFA, which scale the screen sizes down to between 65 and 85 inches. They remain concepts for now, but we could see more conventional models such as these in the future.</p><p>We'll need those prices to drop first, though – we highly doubt the average consumer will spend six figures on a TV anytime soon. </p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/features/what-is-micro-led-tv-and-is-it-any-good"><strong>MicroLED TV: everything you need to know</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/hisense-showed-me-its-dazzling-flagship-tv-at-a-luxury-london-retailer-and-it-could-signify-a-promising-future-for-micro-led</link>
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                            <![CDATA[ Prepare yourself for the price tag ]]>
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                                                                        <pubDate>Wed, 22 Apr 2026 16:26:29 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:05:05 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Wall mounted Hisense Micro LED playing a scene from Black Panther on screen]]></media:description>                                                            <media:text><![CDATA[Wall mounted Hisense Micro LED playing a scene from Black Panther on screen]]></media:text>
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                                <p>With what has felt like a never-ending influx of panel technologies over the past couple of years – think Micro Lens Array OLED, RGB Mini LED and Primary RGB Tandem OLED – we've lost sight of the true future of TV panel tech. </p><p>Micro LED, which employs millions of microscopic self-immersive LEDs for an OLED-like experience without the drawbacks, has been quietly simmering in the background for years. </p><p>While Samsung has been selling its series of <a href="https://www.whathifi.com/news/the-2021-version-of-samsungs-the-wall-is-an-8k-toting-modular-micro-led-monster">The Wall</a> TVs with Micro LED panels for quite some time, the price tags attached have meant that they have been reserved for the super wealthy. We certainly don't see them in physical retail stores very often.</p><p>This is where Hisense steps in. The company kindly invited me to a morning spent in Harrods to oggle at its 136-inch MX Micro LED TV, which is set up and running alongside its UXQ RGB Mini LED TVs to tempt customers with deep pockets to invest in the next generation of TV technology.</p><p>Now, I appreciate that Harrods isn't a retailer that appeals to the masses – it's certainly not where I do much of my shopping. But this is a luxury TV technology after all, and the price tag reflects it. </p><p>At a staggering £119,999, this TV certainly seems to signify Hisense’s intent to move away from the affordable 4K models it has launched in the past, and make its mark on the premium home cinema sector. </p><p>Sporting a claimed peak brightness of 10,000 nits (our camera clearly couldn't handle the dazzling brightness) and a sound system tuned by French hi-fi company Devialet, this is an undeniably impressive TV specification-wise. The company even shared some insight into what you can expect if you do buy one of these huge (and expensive) sets.</p><p>Getting a 136-inch TV through a standard door is borderline impossible, but the modular nature of Micro LED means you needn't worry about that. According to Hisense, if you purchase one of these TVs, an engineer with the frame and Micro LED panels will arrive at your home and hand assemble the TV in roughly four hours.</p><p>For this price, that's the kind of service you'd expect – right?</p><p>Hisense does, however, have some competition. Samsung is also showcasing its Micro LED offering at Harrods, so it seems we are inching ever closer to seeing the true successor to OLED hit the mainstream. </p><p>I’ve even seen some more living room-friendly Micro LED TVs at the likes of CES and IFA, which scale the screen sizes down to between 65 and 85 inches. They remain concepts for now, but we could see more conventional models such as these in the future.</p><p>We'll need those prices to drop first, though – we highly doubt the average consumer will spend six figures on a TV anytime soon. </p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/features/what-is-micro-led-tv-and-is-it-any-good"><strong>MicroLED TV: everything you need to know</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TVs</strong></a></p>
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                                                            <title><![CDATA[ Samsung HW-Q990H ]]></title>
                                                                                                <dc:content><![CDATA[ <p>We get the impression that Samsung’s audio division might be one of the hardest-working teams in the AV industry. Delivering a new soundbar lineup every year is no mean feat – especially when they’re this good. </p><p>While the likes of Sonos, Sony and JBL tend to refresh their models every few years, Samsung somehow always manages to have a fresh set of soundbars ready every year, though that can lead to some generations having quite subtle differences from their predecessors; case in point, the HW-Q990H.</p><p>Last year’s <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> wowed us with an impressive new subwoofer that was built from the ground up to deliver punchy, musical and controlled bass from a surprisingly small package. </p><p>The HW-Q990H, which we have before us in our <a href="https://www.whathifi.com/news/how-we-test-and-review-products-on-what-hi-fi">home cinema testing room</a>, seems like a much more modest upgrade on paper – but when we take a listen, it turns out that there are a few more changes under the hood.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="h9JCk23KQqh8Emhyk4izsh" name="Samsung HW-Q990H (Future hands on) 01" alt="Samsung HW-Q990H soundbar package on white wooden shelf unit in front of grey baffle in test room" src="https://cdn.mos.cms.futurecdn.net/h9JCk23KQqh8Emhyk4izsh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung has decided to launch the HW-Q990H at roughly the same £1599 / $2000 / AU$1999 price as its predecessor (that's actually £100 cheaper than last year here in the UK).</p><p>While that might sound like a lot to pay for a soundbar system now, we need to keep in mind that, traditionally speaking, Samsung's annual system tends to tumble in price fairly quickly and consistently throughout the year.</p><p>Last year’s HW-Q990F, for example, has dropped well below the £800 mark at various points since its launch – and especially during the major sales events such as Black Friday.</p><p>In fact, there is still plenty of Q990F stock around with huge discounts, and that is going to make it hard for the new Q990H to justify its high launch price.</p><p>Some more affordable all-in-one soundbar options have scored highly in our test room recently, including the <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> (£999 / $999 / AU$1799) and <a href="https://www.whathifi.com/reviews/sony-bravia-theatre-bar-9-soundbar">Sony Bravia Theatre Bar 9</a> (£1399 / $1400 / AU$1795), which may appeal to those wanting a neater solution.</p><p>However, none of these come with dedicated surround speakers or a subwoofer in the way that the Samsung does. You’ll have to cough up some extra cash to create an HW-Q990H adjacent system with these bars.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yaZbmxXoMqdfcTRMtWTyvh" name="Samsung HW-Q990H (Future hands on) 03" alt="Samsung HW-Q990H soundbar package, end of bar showing Samsung logo" src="https://cdn.mos.cms.futurecdn.net/yaZbmxXoMqdfcTRMtWTyvh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you were to put the soundbar portion of the HW-Q990H system in a lineup next to the Q990F, <a href="https://www.whathifi.com/reviews/samsung-hw-q990d">Q990D</a> and <a href="https://www.whathifi.com/reviews/samsung-q990c">Q990C</a>, we’d seriously struggle to pick it out as the latest model. Looks-wise, this soundbar is practically identical to its predecessor, which is both good and bad news.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung HW-Q990H tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="h9JCk23KQqh8Emhyk4izsh" name="Samsung HW-Q990H (Future hands on) 01" caption="" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/h9JCk23KQqh8Emhyk4izsh.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Connectivity </strong>HDMI eARC, 2 x HDMI 2.1 in, optical, wi-fi, Bluetooth 5.3, AirPlay 2, Google Cast, Roon Ready</p><p class="fancy-box__body-text"><strong>Format support </strong>Dolby Atmos, DTS:X, Eclipsa Audio</p><p class="fancy-box__body-text"><strong>Streaming </strong>Tidal Connect, Spotify Connect, Amazon Music, Deezer</p><p class="fancy-box__body-text"><strong>Voice control </strong>Amazon Alexa, Works With Google</p><p class="fancy-box__body-text"><strong>Soundbar dimensions (hwd</strong>) 7 x 123 x 14cm</p><p class="fancy-box__body-text"><strong>Soundbar weight</strong> 7.3kg</p><p class="fancy-box__body-text"><strong>Surround speaker dimensions (hwd)</strong> 20 x 13 x 14 cm</p><p class="fancy-box__body-text"><strong>Surround speaker weight </strong>3.4kg</p><p class="fancy-box__body-text"><strong>Subwoofer dimensions (hwd) </strong>25 x 25 x 25cm</p></div></div><p>This is a very well-built and premium-feeling system. Everything is constructed from aluminium or a sturdy, high-quality plastic.</p><p>The main soundbar measures 7 x 123 x 14cm (hwd) and weighs 7.3kg, whereas the surround speakers are 20 x 13 x 14cm and weigh 3.4kg each.</p><p>The subwoofer, on the other hand, is a cube measuring 25 x 25 x 25cm and weighing 8.3kg. Those measurements are absolutely identical to the HW-Q990F’s.</p><p>This design is starting to look quite tired. The sharp, elongated hexagonal design is a touch brutalist (especially compared to Samsung’s sleek OLED TVs), and while the metallic grey finish is sleek, we think that the edgy soundbar and rounded cuboid subwoofer are at odds with one another aesthetically.</p><p>We prefer LG’s handsome (but sonically flawed) <a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7">Sound Suite H7</a>, or the smooth curves of the <a href="https://www.whathifi.com/advice/sonos-arc-ultra-vs-sonos-arc-how-do-the-dolby-atmos-soundbars-compare">Sonos Arc Ultra</a>. That being said, this isn’t a beauty contest, so we’re more interested in its features and sound performance – though we also need to remember that this bar will constantly be in your eyeline, and the surround speakers will be permanent fixtures in your living room.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="PAXpwyHHWBpmAPGKJzwbxh" name="Samsung HW-Q990H (Future hands on) 04" alt="Samsung HW-Q990H soundbar package showing soundbar and surrounds" src="https://cdn.mos.cms.futurecdn.net/PAXpwyHHWBpmAPGKJzwbxh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As with every Samsung product we test these days, from TVs to mobile phones, the HW-Q990F is feature-packed. There is, of course, a healthy dose of AI inclusions, but we’ll start with the hardware configuration.</p><p>This is an 11.1.4 system, with an impressive total of 23 individual drivers on board. This includes 15 drivers in the main soundbar unit, three in each of the wireless surround speakers, and two 8-inch woofers (in a push/pull configuration) in the wireless subwoofer.</p><p>Both the soundbar and surround speakers feature upward-firing drivers, which brings us neatly onto the immersive sound formats that this system supports.</p><p>The Q990H features support for three immersive audio formats: <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, <a href="https://www.whathifi.com/advice/dtsx-what-it-how-can-you-get-it">DTS:X</a> and Samsung’s <a href="https://www.whathifi.com/av/eclipsa-audio-everything-you-need-to-know-about-samsungs-new-dolby-atmos-rival">Eclipsa Audio</a>. Having full coverage of the available formats is a bonus, and while Eclipsa hasn’t been adopted by any other services aside from <a href="https://www.whathifi.com/reviews/youtube-music">YouTube</a> so far, it’s nice to be future-proofed in case that changes at some point.</p><p>In order to achieve the best surround sound experience, Samsung recommends placing the rear surround speakers at a 135-150-degree angle behind the listening position. Thankfully, Samsung’s SpaceFit Sound Pro feature, which is essentially this soundbar’s calibration system, can accommodate if your space doesn’t allow for this placement. </p><p>Interestingly, unlike most soundbars we test, which tend to take one set of measurements to map your room and adapt the sound, Samsung’s version is a clever, constantly running system that monitors your listening space at all times to make adjustments in real time.</p><p>On top of this, Samsung supports four sound modes: Standard, Surround, Game and AI Adaptive.</p><p>Standard takes a straightforward approach in which signals are directly reproduced (two-channel recordings are presented in stereo, for example), whereas Surround broadens the soundfield by introducing audio upscaling processing.</p><p>The Game setting reduces latency, and the AI Adaptive mode will, as the name suggests, employ artificial intelligence to analyse your content and adjust the sound to suit.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VwKNi8YyEN3MWC6ZJmUXJi" name="Samsung HW-Q990H (Future hands on) 06" alt="Samsung HW-Q990H soundbar package subwoofer on white wooden shelf unit" src="https://cdn.mos.cms.futurecdn.net/VwKNi8YyEN3MWC6ZJmUXJi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Another layer of processing is Samsung’s new Sound Elevation feature, which is new for this model. It’s designed to raise the audio upwards to match the position of your screen. </p><p>Samsung hasn’t really given a clear indication of how it determines where to place the audio, and for us, it seems to overshoot slightly and place the sound towards the top edge of our reference TV. This setting may appeal more to those who wall-mount their TV and leave a gap between it and their soundbar. </p><p>There is also a new Auto Volume feature that controls sudden loud spikes in volume when switching between different channels, applications or sources.</p><p>All of these sound settings can be applied via the included remote, and the dot-matrix display on the front of the soundbar is fairly useful for telling you which setting you're adjusting.</p><p>However, the Samsung SmartThings app is the preferred way of interacting with the settings menus, thanks to its snappy connection and set-up time, easy-to-understand menus, and generally solid stability.</p><p>You can also control your source from this app, including music streamed wirelessly to the system. The HW-Q990H supports <a href="https://www.whathifi.com/advice/spotify-connect-what-it-how-can-you-get-it">Spotify Connect</a>, <a href="https://www.whathifi.com/advice/apple-airplay-2-everything-you-need-to-know">Apple AirPlay</a>, Google Cast, <a href="https://www.whathifi.com/features/tidal-connect-everything-you-need-to-know">Tidal Connect</a> and Bluetooth, and it’s even <a href="https://www.whathifi.com/advice/roon-everything-you-need-to-know">Roon Ready</a>. </p><p>Samsung also allows you to connect the Q990H wirelessly to many of its compatible TVs, and Dolby Atmos is even supported here – though for the sake of getting the best audio quality and reduced latency, we recommend sticking with a wired connection.</p><p>While we’re on the topic of the Samsung ecosystem, Q Symphony – in which your Samsung TV’s speakers work in tandem with the system – is also supported here. It's worth trying, but don't assume that using Q Symphony will produce better sound than using the Q990H's speakers alone. Many TVs will bring down the overall sound quality rather than improve it.</p><p>Wired connectivity is equally impressive, as the soundbar has three HDMI sockets in total. This includes an <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> for connecting to your TV, alongside two full-bandwidth <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> passthrough sockets, which support up to 4K/120Hz signals with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>, as well as HDR10, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a> (the last of which is especially nice as Samsung’s own TVs don’t support Dolby Vision).</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="9vWe38xp4yQ7XJvcv3SgAi" name="Samsung HW-Q990H (Future hands on) 07" alt="Samsung HW-Q990H soundbar package one surround speaker on white wooden surface in front of grey baffle" src="https://cdn.mos.cms.futurecdn.net/9vWe38xp4yQ7XJvcv3SgAi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>We’ll be the first to admit that we weren’t expecting much of a change from last year’s Q990F, and yet the HW-Q990H has a few surprises up its sleeve. </p><p>We’ve hooked the soundbar package up to our reference TV (the Sony Bravia 8 II) and 4K Blu-ray player (the sadly discontinued <a href="https://www.whathifi.com/oppo/udp-203/review">Oppo UDP-203</a>), and raided our library of reference discs to assess the system’s sound performance.</p><p>As with the previous model, the Surround mode proves to be the best for movies and TV shows, as the wider sound field means that all components hang together in a more sonically cohesive way. The Standard preset, meanwhile, is better for music, and those who prefer minimal processing, or perhaps want a more focused sound, may prefer it for movies and TV shows.</p><p>Overall, the improvements to this generation from the HW-Q990F (which we have on hand for direct comparisons) can be distilled into this: the Q990H takes everything we love about the last generation, and delivers it with even more nuance, detail and scale. </p><p>Starting with <em>Civil War</em>, we watch the section leading up to the climactic final battle, and we find that this soundbar package excels in practically every aspect. As Lee goes to comfort Jessie in a serene woodland area, we’re totally immersed in the environment thanks to the soundbar’s excellent placement of cinematic effects. </p><p>Birds chirping in trees overhead and the subtle crackling of twigs and leaves breaking underfoot are realised with superb accuracy, and the river trickling in the background is packed with sonic nuance; it all sounds genuinely alive. </p><p>As the two characters have a heart-to-heart conversation, we find that the tonality and emotions of their voices are captured thanks to the Q990H's rich sonic characteristics and deft handling of low-level dynamics. Vocal clarity is also excellent, as the system has no problem delivering crisp and detailed, yet full-bodied, dialogue, and we find little in the way of sharpness or sibilance in any of the characters’ voices.</p><p>As the Western Forces prepare to deploy, the thunderous rumble of helicopter blades is delivered with a crisp leading edge to each swoop, and is rounded out with a thickness, weight and richness that gives a genuine impression of heavy-duty metal blades chopping through the air.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="xnqHWRBNzhN6y8f4Qibajh" name="Samsung HW-Q990H (Future hands on) 02" alt="Samsung HW-Q990H soundbar package on white wooden shelf unit in front of grey baffle" src="https://cdn.mos.cms.futurecdn.net/xnqHWRBNzhN6y8f4Qibajh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>It should come as no surprise that bass is handled very well, considering how much of a step up the HW-Q990F was with its redesigned subwoofer. The HW-Q990H seems to carry across the same, or at least a very similar, subwoofer, which brings an equally impressive dose of low-end weight.</p><p>We switch to <em>Blade Runner 2049’s</em> infamously tricky chapter two, and find that the bass builds nicely, peppering tension throughout. It refuses to distort or warble, and yet it reaches plenty deep, and there is a sense of tonal variation within the bass, which makes it sound tuneful and dynamic.</p><p>We find that the system’s previously established strengths are also on show. The way it projects height effects and places them – especially the announcements of the holographic advertisements near Officer K’s apartment – is impressive indeed. While this was a strength of the HW-Q990F, the Q990H takes this even further, with a greater sense of accuracy and spaciousness.</p><p>This system captures the bustle of the dystopian street and the buzz of K’s crowded apartment complex with a level of finesse and detail that seriously sells the atmosphere of each scene. It cleverly picks up background sounds and weaves them into the soundfield without making them sound forced or intentionally singled out.</p><p>Rounding out our film testing with <em>Thunderbolts</em>, we start the scene in which the team of anti-heroes makes a daring escape from a compound surrounded by military personnel. The tapping percussion featured throughout this sequence feels agile and snappy, conveying excitement and energy while easily keeping pace.</p><p>Dialogue is once again a highlight here; Yelena Belova’s dry wit is captured differently from John Walker’s stoic inflexion, thanks to the system’s ability to capture finer details. It’s not a night-and-day difference compared with its predecessor, but once we notice it, it becomes clear that the Q990H is the better of the two at unearthing subtler sonic nuances.</p><p>Moving on to music, we try a range of tracks, including Harry Styles’ <em>Carla’s Song</em>, <em>Heavy</em> by The Marias, and tracks from Hans Zimmer’s <em>Interstellar </em>OST in the system’s Standard mode. This sound mode removes the rear speakers from the equation and lets the main soundbar unit and subwoofer shine for stereo music reproduction.</p><p>The good news is that most, if not all, of the positive attributes from our movie testing are present and correct for music, too. Vocals are warm and detailed, bass is taut, deep and keeps pace, and there is a general sense of naturalism and balance to the sound. </p><p>While the Sonos Arc Ultra is our preferred soundbar for music, thanks to its richer, more rounded and smoother sound, the HW-Q990H is still a seriously talented performer.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="GRshDYmZnMCiDbE7ZitGNi" name="Samsung HW-Q990H (Future hands on) 05" alt="Samsung HW-Q990H soundbar package remote control on top of soundbar" src="https://cdn.mos.cms.futurecdn.net/GRshDYmZnMCiDbE7ZitGNi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>While it may look like a subtle upgrade on paper, and it even looks borderline identical to its predecessor when we unbox it, Samsung has made some worthwhile under-the-hood refinements with this soundbar package.</p><p>Its ability to capture a touch more detail and nuance, and place spatial sound effects with even greater precision, makes this system another step up in a lineage of soundbars that have improved year-on-year. </p><p><strong>SCORES</strong></p><ul><li><strong>Sound</strong> 5</li><li><strong>Features</strong> 5</li><li><strong>Build</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/reviews/sony-bravia-theatre-bar-9-soundbar"><strong>Sony Bravia Theatre Bar 9</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>Best soundbars: options for every need, recommended by our experts</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990h</link>
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                            <![CDATA[ Samsung’s refined its Award-winning soundbar system yet again, but is it a big enough upgrade? ]]>
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                                                                        <pubDate>Wed, 22 Apr 2026 11:37:18 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:25 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Tom Parsons ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung HW-Q990H soundbar package]]></media:description>                                                            <media:text><![CDATA[Samsung HW-Q990H soundbar package]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung HW-Q990H soundbar package]]></media:title>
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                                <p>We get the impression that Samsung’s audio division might be one of the hardest-working teams in the AV industry. Delivering a new soundbar lineup every year is no mean feat – especially when they’re this good. </p><p>While the likes of Sonos, Sony and JBL tend to refresh their models every few years, Samsung somehow always manages to have a fresh set of soundbars ready every year, though that can lead to some generations having quite subtle differences from their predecessors; case in point, the HW-Q990H.</p><p>Last year’s <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> wowed us with an impressive new subwoofer that was built from the ground up to deliver punchy, musical and controlled bass from a surprisingly small package. </p><p>The HW-Q990H, which we have before us in our <a href="https://www.whathifi.com/news/how-we-test-and-review-products-on-what-hi-fi">home cinema testing room</a>, seems like a much more modest upgrade on paper – but when we take a listen, it turns out that there are a few more changes under the hood.</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="h9JCk23KQqh8Emhyk4izsh" name="Samsung HW-Q990H (Future hands on) 01" alt="Samsung HW-Q990H soundbar package on white wooden shelf unit in front of grey baffle in test room" src="https://cdn.mos.cms.futurecdn.net/h9JCk23KQqh8Emhyk4izsh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung has decided to launch the HW-Q990H at roughly the same £1599 / $2000 / AU$1999 price as its predecessor (that's actually £100 cheaper than last year here in the UK).</p><p>While that might sound like a lot to pay for a soundbar system now, we need to keep in mind that, traditionally speaking, Samsung's annual system tends to tumble in price fairly quickly and consistently throughout the year.</p><p>Last year’s HW-Q990F, for example, has dropped well below the £800 mark at various points since its launch – and especially during the major sales events such as Black Friday.</p><p>In fact, there is still plenty of Q990F stock around with huge discounts, and that is going to make it hard for the new Q990H to justify its high launch price.</p><p>Some more affordable all-in-one soundbar options have scored highly in our test room recently, including the <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> (£999 / $999 / AU$1799) and <a href="https://www.whathifi.com/reviews/sony-bravia-theatre-bar-9-soundbar">Sony Bravia Theatre Bar 9</a> (£1399 / $1400 / AU$1795), which may appeal to those wanting a neater solution.</p><p>However, none of these come with dedicated surround speakers or a subwoofer in the way that the Samsung does. You’ll have to cough up some extra cash to create an HW-Q990H adjacent system with these bars.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yaZbmxXoMqdfcTRMtWTyvh" name="Samsung HW-Q990H (Future hands on) 03" alt="Samsung HW-Q990H soundbar package, end of bar showing Samsung logo" src="https://cdn.mos.cms.futurecdn.net/yaZbmxXoMqdfcTRMtWTyvh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>If you were to put the soundbar portion of the HW-Q990H system in a lineup next to the Q990F, <a href="https://www.whathifi.com/reviews/samsung-hw-q990d">Q990D</a> and <a href="https://www.whathifi.com/reviews/samsung-q990c">Q990C</a>, we’d seriously struggle to pick it out as the latest model. Looks-wise, this soundbar is practically identical to its predecessor, which is both good and bad news.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung HW-Q990H tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="h9JCk23KQqh8Emhyk4izsh" name="Samsung HW-Q990H (Future hands on) 01" caption="" alt="Samsung HW-Q990H soundbar package" src="https://cdn.mos.cms.futurecdn.net/h9JCk23KQqh8Emhyk4izsh.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Connectivity </strong>HDMI eARC, 2 x HDMI 2.1 in, optical, wi-fi, Bluetooth 5.3, AirPlay 2, Google Cast, Roon Ready</p><p class="fancy-box__body-text"><strong>Format support </strong>Dolby Atmos, DTS:X, Eclipsa Audio</p><p class="fancy-box__body-text"><strong>Streaming </strong>Tidal Connect, Spotify Connect, Amazon Music, Deezer</p><p class="fancy-box__body-text"><strong>Voice control </strong>Amazon Alexa, Works With Google</p><p class="fancy-box__body-text"><strong>Soundbar dimensions (hwd</strong>) 7 x 123 x 14cm</p><p class="fancy-box__body-text"><strong>Soundbar weight</strong> 7.3kg</p><p class="fancy-box__body-text"><strong>Surround speaker dimensions (hwd)</strong> 20 x 13 x 14 cm</p><p class="fancy-box__body-text"><strong>Surround speaker weight </strong>3.4kg</p><p class="fancy-box__body-text"><strong>Subwoofer dimensions (hwd) </strong>25 x 25 x 25cm</p></div></div><p>This is a very well-built and premium-feeling system. Everything is constructed from aluminium or a sturdy, high-quality plastic.</p><p>The main soundbar measures 7 x 123 x 14cm (hwd) and weighs 7.3kg, whereas the surround speakers are 20 x 13 x 14cm and weigh 3.4kg each.</p><p>The subwoofer, on the other hand, is a cube measuring 25 x 25 x 25cm and weighing 8.3kg. Those measurements are absolutely identical to the HW-Q990F’s.</p><p>This design is starting to look quite tired. The sharp, elongated hexagonal design is a touch brutalist (especially compared to Samsung’s sleek OLED TVs), and while the metallic grey finish is sleek, we think that the edgy soundbar and rounded cuboid subwoofer are at odds with one another aesthetically.</p><p>We prefer LG’s handsome (but sonically flawed) <a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7">Sound Suite H7</a>, or the smooth curves of the <a href="https://www.whathifi.com/advice/sonos-arc-ultra-vs-sonos-arc-how-do-the-dolby-atmos-soundbars-compare">Sonos Arc Ultra</a>. That being said, this isn’t a beauty contest, so we’re more interested in its features and sound performance – though we also need to remember that this bar will constantly be in your eyeline, and the surround speakers will be permanent fixtures in your living room.</p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="PAXpwyHHWBpmAPGKJzwbxh" name="Samsung HW-Q990H (Future hands on) 04" alt="Samsung HW-Q990H soundbar package showing soundbar and surrounds" src="https://cdn.mos.cms.futurecdn.net/PAXpwyHHWBpmAPGKJzwbxh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>As with every Samsung product we test these days, from TVs to mobile phones, the HW-Q990F is feature-packed. There is, of course, a healthy dose of AI inclusions, but we’ll start with the hardware configuration.</p><p>This is an 11.1.4 system, with an impressive total of 23 individual drivers on board. This includes 15 drivers in the main soundbar unit, three in each of the wireless surround speakers, and two 8-inch woofers (in a push/pull configuration) in the wireless subwoofer.</p><p>Both the soundbar and surround speakers feature upward-firing drivers, which brings us neatly onto the immersive sound formats that this system supports.</p><p>The Q990H features support for three immersive audio formats: <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a>, <a href="https://www.whathifi.com/advice/dtsx-what-it-how-can-you-get-it">DTS:X</a> and Samsung’s <a href="https://www.whathifi.com/av/eclipsa-audio-everything-you-need-to-know-about-samsungs-new-dolby-atmos-rival">Eclipsa Audio</a>. Having full coverage of the available formats is a bonus, and while Eclipsa hasn’t been adopted by any other services aside from <a href="https://www.whathifi.com/reviews/youtube-music">YouTube</a> so far, it’s nice to be future-proofed in case that changes at some point.</p><p>In order to achieve the best surround sound experience, Samsung recommends placing the rear surround speakers at a 135-150-degree angle behind the listening position. Thankfully, Samsung’s SpaceFit Sound Pro feature, which is essentially this soundbar’s calibration system, can accommodate if your space doesn’t allow for this placement. </p><p>Interestingly, unlike most soundbars we test, which tend to take one set of measurements to map your room and adapt the sound, Samsung’s version is a clever, constantly running system that monitors your listening space at all times to make adjustments in real time.</p><p>On top of this, Samsung supports four sound modes: Standard, Surround, Game and AI Adaptive.</p><p>Standard takes a straightforward approach in which signals are directly reproduced (two-channel recordings are presented in stereo, for example), whereas Surround broadens the soundfield by introducing audio upscaling processing.</p><p>The Game setting reduces latency, and the AI Adaptive mode will, as the name suggests, employ artificial intelligence to analyse your content and adjust the sound to suit.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VwKNi8YyEN3MWC6ZJmUXJi" name="Samsung HW-Q990H (Future hands on) 06" alt="Samsung HW-Q990H soundbar package subwoofer on white wooden shelf unit" src="https://cdn.mos.cms.futurecdn.net/VwKNi8YyEN3MWC6ZJmUXJi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Another layer of processing is Samsung’s new Sound Elevation feature, which is new for this model. It’s designed to raise the audio upwards to match the position of your screen. </p><p>Samsung hasn’t really given a clear indication of how it determines where to place the audio, and for us, it seems to overshoot slightly and place the sound towards the top edge of our reference TV. This setting may appeal more to those who wall-mount their TV and leave a gap between it and their soundbar. </p><p>There is also a new Auto Volume feature that controls sudden loud spikes in volume when switching between different channels, applications or sources.</p><p>All of these sound settings can be applied via the included remote, and the dot-matrix display on the front of the soundbar is fairly useful for telling you which setting you're adjusting.</p><p>However, the Samsung SmartThings app is the preferred way of interacting with the settings menus, thanks to its snappy connection and set-up time, easy-to-understand menus, and generally solid stability.</p><p>You can also control your source from this app, including music streamed wirelessly to the system. The HW-Q990H supports <a href="https://www.whathifi.com/advice/spotify-connect-what-it-how-can-you-get-it">Spotify Connect</a>, <a href="https://www.whathifi.com/advice/apple-airplay-2-everything-you-need-to-know">Apple AirPlay</a>, Google Cast, <a href="https://www.whathifi.com/features/tidal-connect-everything-you-need-to-know">Tidal Connect</a> and Bluetooth, and it’s even <a href="https://www.whathifi.com/advice/roon-everything-you-need-to-know">Roon Ready</a>. </p><p>Samsung also allows you to connect the Q990H wirelessly to many of its compatible TVs, and Dolby Atmos is even supported here – though for the sake of getting the best audio quality and reduced latency, we recommend sticking with a wired connection.</p><p>While we’re on the topic of the Samsung ecosystem, Q Symphony – in which your Samsung TV’s speakers work in tandem with the system – is also supported here. It's worth trying, but don't assume that using Q Symphony will produce better sound than using the Q990H's speakers alone. Many TVs will bring down the overall sound quality rather than improve it.</p><p>Wired connectivity is equally impressive, as the soundbar has three HDMI sockets in total. This includes an <a href="https://www.whathifi.com/advice/hdmi-arc-and-hdmi-earc-everything-you-need-to-know">HDMI eARC</a> for connecting to your TV, alongside two full-bandwidth <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> passthrough sockets, which support up to 4K/120Hz signals with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM</a>, as well as HDR10, <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+</a> and <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a> (the last of which is especially nice as Samsung’s own TVs don’t support Dolby Vision).</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="9vWe38xp4yQ7XJvcv3SgAi" name="Samsung HW-Q990H (Future hands on) 07" alt="Samsung HW-Q990H soundbar package one surround speaker on white wooden surface in front of grey baffle" src="https://cdn.mos.cms.futurecdn.net/9vWe38xp4yQ7XJvcv3SgAi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>We’ll be the first to admit that we weren’t expecting much of a change from last year’s Q990F, and yet the HW-Q990H has a few surprises up its sleeve. </p><p>We’ve hooked the soundbar package up to our reference TV (the Sony Bravia 8 II) and 4K Blu-ray player (the sadly discontinued <a href="https://www.whathifi.com/oppo/udp-203/review">Oppo UDP-203</a>), and raided our library of reference discs to assess the system’s sound performance.</p><p>As with the previous model, the Surround mode proves to be the best for movies and TV shows, as the wider sound field means that all components hang together in a more sonically cohesive way. The Standard preset, meanwhile, is better for music, and those who prefer minimal processing, or perhaps want a more focused sound, may prefer it for movies and TV shows.</p><p>Overall, the improvements to this generation from the HW-Q990F (which we have on hand for direct comparisons) can be distilled into this: the Q990H takes everything we love about the last generation, and delivers it with even more nuance, detail and scale. </p><p>Starting with <em>Civil War</em>, we watch the section leading up to the climactic final battle, and we find that this soundbar package excels in practically every aspect. As Lee goes to comfort Jessie in a serene woodland area, we’re totally immersed in the environment thanks to the soundbar’s excellent placement of cinematic effects. </p><p>Birds chirping in trees overhead and the subtle crackling of twigs and leaves breaking underfoot are realised with superb accuracy, and the river trickling in the background is packed with sonic nuance; it all sounds genuinely alive. </p><p>As the two characters have a heart-to-heart conversation, we find that the tonality and emotions of their voices are captured thanks to the Q990H's rich sonic characteristics and deft handling of low-level dynamics. Vocal clarity is also excellent, as the system has no problem delivering crisp and detailed, yet full-bodied, dialogue, and we find little in the way of sharpness or sibilance in any of the characters’ voices.</p><p>As the Western Forces prepare to deploy, the thunderous rumble of helicopter blades is delivered with a crisp leading edge to each swoop, and is rounded out with a thickness, weight and richness that gives a genuine impression of heavy-duty metal blades chopping through the air.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="xnqHWRBNzhN6y8f4Qibajh" name="Samsung HW-Q990H (Future hands on) 02" alt="Samsung HW-Q990H soundbar package on white wooden shelf unit in front of grey baffle" src="https://cdn.mos.cms.futurecdn.net/xnqHWRBNzhN6y8f4Qibajh.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>It should come as no surprise that bass is handled very well, considering how much of a step up the HW-Q990F was with its redesigned subwoofer. The HW-Q990H seems to carry across the same, or at least a very similar, subwoofer, which brings an equally impressive dose of low-end weight.</p><p>We switch to <em>Blade Runner 2049’s</em> infamously tricky chapter two, and find that the bass builds nicely, peppering tension throughout. It refuses to distort or warble, and yet it reaches plenty deep, and there is a sense of tonal variation within the bass, which makes it sound tuneful and dynamic.</p><p>We find that the system’s previously established strengths are also on show. The way it projects height effects and places them – especially the announcements of the holographic advertisements near Officer K’s apartment – is impressive indeed. While this was a strength of the HW-Q990F, the Q990H takes this even further, with a greater sense of accuracy and spaciousness.</p><p>This system captures the bustle of the dystopian street and the buzz of K’s crowded apartment complex with a level of finesse and detail that seriously sells the atmosphere of each scene. It cleverly picks up background sounds and weaves them into the soundfield without making them sound forced or intentionally singled out.</p><p>Rounding out our film testing with <em>Thunderbolts</em>, we start the scene in which the team of anti-heroes makes a daring escape from a compound surrounded by military personnel. The tapping percussion featured throughout this sequence feels agile and snappy, conveying excitement and energy while easily keeping pace.</p><p>Dialogue is once again a highlight here; Yelena Belova’s dry wit is captured differently from John Walker’s stoic inflexion, thanks to the system’s ability to capture finer details. It’s not a night-and-day difference compared with its predecessor, but once we notice it, it becomes clear that the Q990H is the better of the two at unearthing subtler sonic nuances.</p><p>Moving on to music, we try a range of tracks, including Harry Styles’ <em>Carla’s Song</em>, <em>Heavy</em> by The Marias, and tracks from Hans Zimmer’s <em>Interstellar </em>OST in the system’s Standard mode. This sound mode removes the rear speakers from the equation and lets the main soundbar unit and subwoofer shine for stereo music reproduction.</p><p>The good news is that most, if not all, of the positive attributes from our movie testing are present and correct for music, too. Vocals are warm and detailed, bass is taut, deep and keeps pace, and there is a general sense of naturalism and balance to the sound. </p><p>While the Sonos Arc Ultra is our preferred soundbar for music, thanks to its richer, more rounded and smoother sound, the HW-Q990H is still a seriously talented performer.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="GRshDYmZnMCiDbE7ZitGNi" name="Samsung HW-Q990H (Future hands on) 05" alt="Samsung HW-Q990H soundbar package remote control on top of soundbar" src="https://cdn.mos.cms.futurecdn.net/GRshDYmZnMCiDbE7ZitGNi.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>While it may look like a subtle upgrade on paper, and it even looks borderline identical to its predecessor when we unbox it, Samsung has made some worthwhile under-the-hood refinements with this soundbar package.</p><p>Its ability to capture a touch more detail and nuance, and place spatial sound effects with even greater precision, makes this system another step up in a lineage of soundbars that have improved year-on-year. </p><p><strong>SCORES</strong></p><ul><li><strong>Sound</strong> 5</li><li><strong>Features</strong> 5</li><li><strong>Build</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/reviews/sony-bravia-theatre-bar-9-soundbar"><strong>Sony Bravia Theatre Bar 9</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>Best soundbars: options for every need, recommended by our experts</strong></a></p>
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                                                            <title><![CDATA[ Forget Sony, Samsung, and LG – this rival OLED has all the ingredients to be the best TV of 2026 ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It’s early days for 2026 TVs, with some brands (Sony, for one) yet to reveal their full ranges – but I’ve already spotted a front-runner for TV of the year, and it’s probably not the model you’re expecting.</p><p>The model I’m talking about is the Philips OLED951.</p><p>In picture terms, this is Philips’ flagship TV for 2026, and while many brands seem to be taking a fairly evolutionary approach to their OLEDs this year, Philips is really pushing the boat out.</p><p>On paper, it ticks almost every box: picture performance, gaming features, spectacular flourishes and future-proofing.</p><p>Of course, there’s no guarantee that the on-paper promise will translate to real-world perfection, and we’ll have to conduct a full review before we can deliver our verdict on that.</p><p>But, having now briefly seen it in action, I think there’s a good chance the OLED951 can really deliver.</p><p>Here, then, are seven reasons I think this Philips flagship OLED could end up being the TV of 2026.</p><h3 class="article-body__section" id="section-it-s-an-oled"><span>It’s an OLED</span></h3><p>An obvious one this, but the Philips OLED951 is… well… an OLED.</p><p>That’s a good thing in my book. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> invasion is upon us, and there are some very good RGB Mini LEDs already out and on the way (<a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-announces-an-all-new-tv-lineup-with-tandem-oled-rgb-mini-led-and-dolby-vision-2-max">including one from Philips</a>), but I’m yet to see any evidence that the technology’s various strengths are a match for the pixel-level contrast control of OLED.</p><p>Perfect black pixels next to bright white or coloured ones make for unbeatable contrast, which has benefits right across the picture, particularly in terms of solidity and perceived three-dimensionality.</p><p>An OLED-beating RGB Mini LED TV might one day materialise – I’m open to that – but I predict that in 2026, at least, the best TV will be an OLED.</p><h3 class="article-body__section" id="section-brighter-than-the-lg-g6"><span>Brighter than the LG G6</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="53PTYnzrTsGPP2UyE2AFWE" name="IMG_4493" alt="The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot." src="https://cdn.mos.cms.futurecdn.net/53PTYnzrTsGPP2UyE2AFWE.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>We’ve written plenty of times about how brightness is a long way from the most important thing for a TV to deliver.</p><p>Still, lots of brightness headroom <em>can</em> be useful for a TV to deliver the goods in a brightly lit room. It also adds a degree of future-proofing, just in case Hollywood suddenly starts mastering lots of movies to 4000 nits (something I see very little evidence of, for what it’s worth).</p><p>Brightness isn’t going to be an issue for the OLED951, though, because Philips claims it can hit a peak brightness figure of 4500 nits, and a full-screen brightness of 400 nits.</p><p>Those are improvements over last year’s already very bright OLED950 of 800 and 50 nits, respectively.</p><p>Those figures, if achieved, will also make the OLED951 a good deal brighter than the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a>, which shares a ‘Meta 4.0’ Primary RGB Tandem OLED panel with it – something that Philips says is down to its unique picture engine.</p><p>But will those figures be achieved? Having seen the OLED951 running against the OLED950 (see the photo above), it certainly looks like it. The OLED951 looked so much brighter that the figures given actually seem conservative.</p><p>And this isn’t just brightness for the sake of brightness, either, because, as we’ve seen in our own testing, when increased brightness is combined with OLED’s perfect black and pixel-level light control, the result is even greater contrast, which, as mentioned above, tends to make images look more solid and three-dimensional.</p><p>That was certainly the case in the side-by-side demo – the OLED951 really popped.</p><h3 class="article-body__section" id="section-four-hdmi-2-1-sockets-and-custom-settings-for-every-game"><span>Four HDMI 2.1 sockets and custom settings for every game</span></h3><p>Finally, Philips’ flagship OLEDs (and most of its other models, in fact) will have four <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> sockets.</p><p>These will all be able to accept gaming signals of up to 4K/165Hz, complete with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and HDR, including in the Dolby Vision format.</p><p>Sure, LG and Samsung have been offering OLEDs with four HDMI 2.1 sockets for years, but when combined with everything else the OLED951 offers (more of which I’ll get to), that still makes it a tantalising proposition for gamers.</p><p>Another feature that will appeal to gamers like me is the ability to customise settings for individual titles.</p><p>These settings can be designed to improve the picture (extra brightness and vibrancy for <em>Rocket League</em>, perhaps, and a darker, broodier presentation for <em>Alan Wake II</em>), give you an advantage over online rivals (through an onscreen crosshair or enhanced shadow detail, for instance), or deliver geeky gaming info such as the current frame rate.</p><p>If you’re a gaming picture quality obsessive, that’s very neat.</p><h3 class="article-body__section" id="section-ambilight-and-ambiscape"><span>Ambilight and AmbiScape</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="JyCYCpdPnr5Aa43UWN8GY3" name="IMG_2996.JPG" alt="A Philips OLED910 TV at TP Vision Live's demo rooms" src="https://cdn.mos.cms.futurecdn.net/JyCYCpdPnr5Aa43UWN8GY3.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Look, I know it’s not to everyone’s taste, and I certainly don’t think it makes sense for all content, but Ambilight – which extends the onscreen action onto the wall around the TV in the form of coloured light – remains a spectacular feature.</p><p>And now your room lights can be synchronised with what you’re watching more easily, too. This isn’t an entirely new feature, but previously, you needed Hue bulbs.</p><p>Now, thanks to the new AmbiScape feature, lights that conform to the Matter standard will be supported – and there are loads of those. That will make it far more affordable and flexible to get your lounge lights in on the Ambilight action.</p><p>Again, this won’t be an upgrade for all content, but play the aforementioned <em>Rocket League,</em> and it’s impossible not to get an extra thrill when a goal creates a flash of brilliant colour right across your room. It works brilliantly for colourful animated movies, too, such as the <em>Spider-Verse</em> series.</p><h3 class="article-body__section" id="section-dolby-vision-2"><span>Dolby Vision 2</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="B9WT7ryZwGftK6E7BNnmpn" name="Dolby Vision 2" alt="A large TV mounted on the wall of a CES showroom" src="https://cdn.mos.cms.futurecdn.net/B9WT7ryZwGftK6E7BNnmpn.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Dolby)</span></figcaption></figure><p>Will <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format">Dolby Vision 2</a> be a big deal in 2026? There’s a strong possibility it won’t be, as we’ve still had no news on actual content in the format.</p><p>It is coming at some point, though, and our first looks at it in action have been very impressive, so if you’re buying a TV this year, it’s well worth considering going for a model that supports the format.</p><p>That makes Philips’ new OLED951, <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">OLED911</a> and OLED811 particularly appealing, because they will be the first OLED TVs to support Dolby Vision 2. In fact, they will also support the even more advanced Dolby Vision 2 Max, which adds, among other things, the very interesting <a href="https://www.whathifi.com/tv-home-cinema/televisions/dolby-vision-2s-authentic-motion-isnt-what-i-was-expecting-and-im-not-sure-how-to-feel-about-it">Authentic Motion</a> feature.</p><p>The Dolby Vision 2 and 2 Max support will be added via a post-launch software update (October is the current ETA), but don’t go thinking that 2026 OLEDs from other brands will follow suit: Dolby Vision 2 also needs to be baked into the hardware, and based on what we’ve been told so far, this hasn’t been done in the case of, for example, LG’s new models.</p><h3 class="article-body__section" id="section-excellent-anti-reflection-tech"><span>Excellent anti-reflection tech</span></h3><p>Fighting reflections is a key theme in current TV development.</p><p>It’s probably fair to say that Samsung is best at it: its top OLEDs suppress reflections incredibly effectively.</p><p>But it does this by using a matte panel, and that tends to make blacks look quite grey in a well-lit room.</p><p>The new Meta 4.0 OLED panel from LG Display, though, suppresses more reflections than the previous version while still retaining the glossy finish that allows it to produce almost perfect blacks, even in strong ambient light.</p><p>According to official figures, the reflectance has been reduced from 0.6 per cent to 0.3 per cent. That doesn’t sound like a huge change, but in reality, it makes a clear difference.</p><p>We first saw this new anti-reflection tech in the G6, which massively impressed us with its combination of reflection suppression and deep blacks, and it looked equally excellent in the demo of the OLED951 against last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled950">OLED950</a>.</p><p>This is one of those things that really comes down to taste, with some people being perfectly happy with the matte look of the Samsung models. I personally prefer the glossy look, though, and the new panel in the LG G6 and Philips OLED951 strikes the best balance of anti-reflectivity and black performance that I’ve so far seen.</p><h3 class="article-body__section" id="section-dual-engine-picture-processing"><span>Dual Engine picture processing</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="674n3bMFuDoEQhNQMyHrVE" name="IMG_4497" alt="The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot." src="https://cdn.mos.cms.futurecdn.net/674n3bMFuDoEQhNQMyHrVE.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Those already in the know about <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-announces-an-all-new-tv-lineup-with-tandem-oled-rgb-mini-led-and-dolby-vision-2-max">Philips’ 2026 TV lineup</a> might be wondering why I’m getting all excited about the OLED951 rather than the OLED911.</p><p>After all, everything I’ve written so far also applies to the OLED911, and the OLED911 also has a Bowers & Wilkins sound system that, if form is to be believed, will make it one of, if not the, best-sounding TV in its class.</p><p>The reason is that the OLED951 has the Dual Engine version of Philips’ new 10th Gen P5 AI processor, whereas the OLED911 has the single-chip version. This unlocks some extra picture processing features that should further improve certain things, such as bright details and banding suppression.</p><p>The difference perhaps won’t be huge – we’ll need to fully test both models to find out – but as someone who subscribes to the ‘all TVs should be partnered with a dedicated sound system’ philosophy, I’ll always choose the potential for better picture quality over a better sound system.</p><p>You may feel differently, of course, and that’s fine. If that’s the case, I strongly recommend you read Lewis Empson’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">Philips OLED911 hands-on</a>.</p><p>That also looks like an excellent TV – but on paper (and from what I’ve seen of it so far), the OLED951 is the one that ticks every box for me.</p><p><strong>MORE:</strong></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p><p><strong></strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sonys-new-true-rgb-tv-looks-amazing-in-action-but-is-it-an-oled-killer"><strong>Could Sony's True RGB be the RGB Mini LED tech to beat OLED?</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/forget-sony-samsung-and-lg-this-rival-oled-has-all-the-ingredients-to-be-the-best-tv-of-2026</link>
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                            <![CDATA[ No box left unticked ]]>
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                                                                        <pubDate>Fri, 17 Apr 2026 10:33:30 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:05:05 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot.]]></media:description>                                                            <media:text><![CDATA[The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot.]]></media:text>
                                <media:title type="plain"><![CDATA[The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot.]]></media:title>
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                                <p>It’s early days for 2026 TVs, with some brands (Sony, for one) yet to reveal their full ranges – but I’ve already spotted a front-runner for TV of the year, and it’s probably not the model you’re expecting.</p><p>The model I’m talking about is the Philips OLED951.</p><p>In picture terms, this is Philips’ flagship TV for 2026, and while many brands seem to be taking a fairly evolutionary approach to their OLEDs this year, Philips is really pushing the boat out.</p><p>On paper, it ticks almost every box: picture performance, gaming features, spectacular flourishes and future-proofing.</p><p>Of course, there’s no guarantee that the on-paper promise will translate to real-world perfection, and we’ll have to conduct a full review before we can deliver our verdict on that.</p><p>But, having now briefly seen it in action, I think there’s a good chance the OLED951 can really deliver.</p><p>Here, then, are seven reasons I think this Philips flagship OLED could end up being the TV of 2026.</p><h3 class="article-body__section" id="section-it-s-an-oled"><span>It’s an OLED</span></h3><p>An obvious one this, but the Philips OLED951 is… well… an OLED.</p><p>That’s a good thing in my book. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> invasion is upon us, and there are some very good RGB Mini LEDs already out and on the way (<a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-announces-an-all-new-tv-lineup-with-tandem-oled-rgb-mini-led-and-dolby-vision-2-max">including one from Philips</a>), but I’m yet to see any evidence that the technology’s various strengths are a match for the pixel-level contrast control of OLED.</p><p>Perfect black pixels next to bright white or coloured ones make for unbeatable contrast, which has benefits right across the picture, particularly in terms of solidity and perceived three-dimensionality.</p><p>An OLED-beating RGB Mini LED TV might one day materialise – I’m open to that – but I predict that in 2026, at least, the best TV will be an OLED.</p><h3 class="article-body__section" id="section-brighter-than-the-lg-g6"><span>Brighter than the LG G6</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="53PTYnzrTsGPP2UyE2AFWE" name="IMG_4493" alt="The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot." src="https://cdn.mos.cms.futurecdn.net/53PTYnzrTsGPP2UyE2AFWE.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>We’ve written plenty of times about how brightness is a long way from the most important thing for a TV to deliver.</p><p>Still, lots of brightness headroom <em>can</em> be useful for a TV to deliver the goods in a brightly lit room. It also adds a degree of future-proofing, just in case Hollywood suddenly starts mastering lots of movies to 4000 nits (something I see very little evidence of, for what it’s worth).</p><p>Brightness isn’t going to be an issue for the OLED951, though, because Philips claims it can hit a peak brightness figure of 4500 nits, and a full-screen brightness of 400 nits.</p><p>Those are improvements over last year’s already very bright OLED950 of 800 and 50 nits, respectively.</p><p>Those figures, if achieved, will also make the OLED951 a good deal brighter than the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6</a>, which shares a ‘Meta 4.0’ Primary RGB Tandem OLED panel with it – something that Philips says is down to its unique picture engine.</p><p>But will those figures be achieved? Having seen the OLED951 running against the OLED950 (see the photo above), it certainly looks like it. The OLED951 looked so much brighter that the figures given actually seem conservative.</p><p>And this isn’t just brightness for the sake of brightness, either, because, as we’ve seen in our own testing, when increased brightness is combined with OLED’s perfect black and pixel-level light control, the result is even greater contrast, which, as mentioned above, tends to make images look more solid and three-dimensional.</p><p>That was certainly the case in the side-by-side demo – the OLED951 really popped.</p><h3 class="article-body__section" id="section-four-hdmi-2-1-sockets-and-custom-settings-for-every-game"><span>Four HDMI 2.1 sockets and custom settings for every game</span></h3><p>Finally, Philips’ flagship OLEDs (and most of its other models, in fact) will have four <a href="https://www.whathifi.com/advice/what-hdmi-21-everything-you-need-to-know">HDMI 2.1</a> sockets.</p><p>These will all be able to accept gaming signals of up to 4K/165Hz, complete with <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> and HDR, including in the Dolby Vision format.</p><p>Sure, LG and Samsung have been offering OLEDs with four HDMI 2.1 sockets for years, but when combined with everything else the OLED951 offers (more of which I’ll get to), that still makes it a tantalising proposition for gamers.</p><p>Another feature that will appeal to gamers like me is the ability to customise settings for individual titles.</p><p>These settings can be designed to improve the picture (extra brightness and vibrancy for <em>Rocket League</em>, perhaps, and a darker, broodier presentation for <em>Alan Wake II</em>), give you an advantage over online rivals (through an onscreen crosshair or enhanced shadow detail, for instance), or deliver geeky gaming info such as the current frame rate.</p><p>If you’re a gaming picture quality obsessive, that’s very neat.</p><h3 class="article-body__section" id="section-ambilight-and-ambiscape"><span>Ambilight and AmbiScape</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="JyCYCpdPnr5Aa43UWN8GY3" name="IMG_2996.JPG" alt="A Philips OLED910 TV at TP Vision Live's demo rooms" src="https://cdn.mos.cms.futurecdn.net/JyCYCpdPnr5Aa43UWN8GY3.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Look, I know it’s not to everyone’s taste, and I certainly don’t think it makes sense for all content, but Ambilight – which extends the onscreen action onto the wall around the TV in the form of coloured light – remains a spectacular feature.</p><p>And now your room lights can be synchronised with what you’re watching more easily, too. This isn’t an entirely new feature, but previously, you needed Hue bulbs.</p><p>Now, thanks to the new AmbiScape feature, lights that conform to the Matter standard will be supported – and there are loads of those. That will make it far more affordable and flexible to get your lounge lights in on the Ambilight action.</p><p>Again, this won’t be an upgrade for all content, but play the aforementioned <em>Rocket League,</em> and it’s impossible not to get an extra thrill when a goal creates a flash of brilliant colour right across your room. It works brilliantly for colourful animated movies, too, such as the <em>Spider-Verse</em> series.</p><h3 class="article-body__section" id="section-dolby-vision-2"><span>Dolby Vision 2</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="B9WT7ryZwGftK6E7BNnmpn" name="Dolby Vision 2" alt="A large TV mounted on the wall of a CES showroom" src="https://cdn.mos.cms.futurecdn.net/B9WT7ryZwGftK6E7BNnmpn.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Dolby)</span></figcaption></figure><p>Will <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-vs-dolby-vision-2-max-what-you-need-to-know-about-dolbys-next-gen-hdr-format">Dolby Vision 2</a> be a big deal in 2026? There’s a strong possibility it won’t be, as we’ve still had no news on actual content in the format.</p><p>It is coming at some point, though, and our first looks at it in action have been very impressive, so if you’re buying a TV this year, it’s well worth considering going for a model that supports the format.</p><p>That makes Philips’ new OLED951, <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">OLED911</a> and OLED811 particularly appealing, because they will be the first OLED TVs to support Dolby Vision 2. In fact, they will also support the even more advanced Dolby Vision 2 Max, which adds, among other things, the very interesting <a href="https://www.whathifi.com/tv-home-cinema/televisions/dolby-vision-2s-authentic-motion-isnt-what-i-was-expecting-and-im-not-sure-how-to-feel-about-it">Authentic Motion</a> feature.</p><p>The Dolby Vision 2 and 2 Max support will be added via a post-launch software update (October is the current ETA), but don’t go thinking that 2026 OLEDs from other brands will follow suit: Dolby Vision 2 also needs to be baked into the hardware, and based on what we’ve been told so far, this hasn’t been done in the case of, for example, LG’s new models.</p><h3 class="article-body__section" id="section-excellent-anti-reflection-tech"><span>Excellent anti-reflection tech</span></h3><p>Fighting reflections is a key theme in current TV development.</p><p>It’s probably fair to say that Samsung is best at it: its top OLEDs suppress reflections incredibly effectively.</p><p>But it does this by using a matte panel, and that tends to make blacks look quite grey in a well-lit room.</p><p>The new Meta 4.0 OLED panel from LG Display, though, suppresses more reflections than the previous version while still retaining the glossy finish that allows it to produce almost perfect blacks, even in strong ambient light.</p><p>According to official figures, the reflectance has been reduced from 0.6 per cent to 0.3 per cent. That doesn’t sound like a huge change, but in reality, it makes a clear difference.</p><p>We first saw this new anti-reflection tech in the G6, which massively impressed us with its combination of reflection suppression and deep blacks, and it looked equally excellent in the demo of the OLED951 against last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled950">OLED950</a>.</p><p>This is one of those things that really comes down to taste, with some people being perfectly happy with the matte look of the Samsung models. I personally prefer the glossy look, though, and the new panel in the LG G6 and Philips OLED951 strikes the best balance of anti-reflectivity and black performance that I’ve so far seen.</p><h3 class="article-body__section" id="section-dual-engine-picture-processing"><span>Dual Engine picture processing</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="674n3bMFuDoEQhNQMyHrVE" name="IMG_4497" alt="The 65-inch Philips OLED951 TV pictured alongside the 65-inch Philips OLED950. On both screens is the same scenery shot." src="https://cdn.mos.cms.futurecdn.net/674n3bMFuDoEQhNQMyHrVE.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Those already in the know about <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-announces-an-all-new-tv-lineup-with-tandem-oled-rgb-mini-led-and-dolby-vision-2-max">Philips’ 2026 TV lineup</a> might be wondering why I’m getting all excited about the OLED951 rather than the OLED911.</p><p>After all, everything I’ve written so far also applies to the OLED911, and the OLED911 also has a Bowers & Wilkins sound system that, if form is to be believed, will make it one of, if not the, best-sounding TV in its class.</p><p>The reason is that the OLED951 has the Dual Engine version of Philips’ new 10th Gen P5 AI processor, whereas the OLED911 has the single-chip version. This unlocks some extra picture processing features that should further improve certain things, such as bright details and banding suppression.</p><p>The difference perhaps won’t be huge – we’ll need to fully test both models to find out – but as someone who subscribes to the ‘all TVs should be partnered with a dedicated sound system’ philosophy, I’ll always choose the potential for better picture quality over a better sound system.</p><p>You may feel differently, of course, and that’s fine. If that’s the case, I strongly recommend you read Lewis Empson’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">Philips OLED911 hands-on</a>.</p><p>That also looks like an excellent TV – but on paper (and from what I’ve seen of it so far), the OLED951 is the one that ticks every box for me.</p><p><strong>MORE:</strong></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p><p><strong></strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sonys-new-true-rgb-tv-looks-amazing-in-action-but-is-it-an-oled-killer"><strong>Could Sony's True RGB be the RGB Mini LED tech to beat OLED?</strong></a></p>
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                                                            <title><![CDATA[ 2026 is a confusing year for TVs and I'm worried that there's no clarity in sight ]]></title>
                                                                                                <dc:content><![CDATA[ <p>We're almost a third of the way through 2026, and if there's one takeaway from the world of TVs, it's that maybe too much is happening.</p><p>I'm deeply immersed in the release schedules and latest technologies tied to the likes of Samsung, LG, Sony, Philips, Panasonic, Hisense and TCL, and yet even I'm finding 2026 to be one of the most confusing years for TVs to date.</p><p>Part of that is a good thing, as we're getting lots of exciting innovations this year, which are sure to define generations of TVs to come, but they're ultimately meaningless if the messaging is unclear. </p><p>I've been catching up with the brands mentioned above since January, getting behind-the-scenes access to some of the more exciting TVs to launch this year. But, despite my extensive access to TV experts from said brands, I still have plenty of unanswered questions...</p><h2 id="rgb-mini-led-mid-range-marvel-or-premium-panel-tech">RGB Mini LED: mid-range marvel or premium panel tech?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="q23VPXXC3igGZAKg4Qpy5T" name="PQ-04_PC_2880x1750_press release header for Prezly" alt="Illustration of Sony's new RGB Mini LED technology" src="https://cdn.mos.cms.futurecdn.net/q23VPXXC3igGZAKg4Qpy5T.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony)</span></figcaption></figure><p>The biggest TV news of 2026 is that practically every TV manufacturer is launching new backlit TVs with this state-of-the-art panel technology. </p><p>RGB Mini LED looks to be the successor to Quantum Dot Mini LED, as it strips away the QLED layer and swaps a white backlight for individual red, green and blue LEDs in the pursuit of greater colour accuracy and backlight control.</p><p>On paper, this sounds great, and we've even seen a few impressive sets, including the <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-ur8">Hisense UR8</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c9l-rm9l">TCL RM9L</a>, in action. We've also just been treated to a demo of Sony's True RGB system.</p><p>The issue is that these companies can't decide where to position RGB Mini LED. And this lack of clarity on its place in the pecking order is already causing confusion. </p><p>Samsung and Hisense seem to be championing it as flagship technology, meaning it's reserved for premium models that sit alongside (or, in some cases, above) OLED TVs. Samsung's R95H appears to sit alongside the brand's <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">S95H</a> QD-OLED this year, which can only signify that the Korean AV giant sees it as a top-of-the-line technology.</p><p>Philips and LG, on the other hand, maintain that it sits below their respective OLEDs. Philips has been more open about this, as it claims "OLED is still the reference", and the company's mid-range MLED981 sits below even the entry-level OLED761.</p><p>So, which one is it? Is this new panel tech best suited to flagships? Or is it not capable of challenging even some of the most affordable OLEDs on the market?</p><h2 id="is-oled-in-trouble">Is OLED in trouble?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ZKgmTsJJoGUpCEQzG94Kb4" name="Panasonic Z85C" alt="Panasonic Z85C with sci-fi images on screen sitting on a wooden tabletop" src="https://cdn.mos.cms.futurecdn.net/ZKgmTsJJoGUpCEQzG94Kb4.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>We were blindsided by two prominent OLED TV manufacturers, Sony and Panasonic, essentially selling off their TV businesses to Chinese firms, TCL and Skyworth. The latter is only handling Panasonic's European TV division.</p><p>Both Japanese giants are known for producing high-quality, and often fairly pricey, OLED TVs, but that may be about to change. While we can't speak entirely for Sony, we do know TCL's firm anti-OLED stance (specifically for TVs, the company uses OLED for mobile and automotive displays), so we don't have high hopes.</p><p>What we can presume is that Sony likely won't launch a premium OLED TV this year, as it now employs an unconventional release schedule, where each model is only refreshed every two or three years – or in the case of the <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a>, possibly longer. The Bravia 8 II launched last year, so we expect this to stick around until 2027. </p><p>Speaking of not launching a new premium OLED, Panasonic confirmed that the Z95B will continue as its flagship offering in 2026. As it stands, the entry-level <a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z86c-z85c">Z86C</a> will be the only new OLED from the legendary Japanese AV company this year.</p><p>Pair that with the LG G6 being the first in the series to not score five stars (you can read our full <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6 65-inch review</a> here), things are already looking interesting for this year's What Hi-Fi? Awards judging process. </p><p>All we'll say is that it's a good job that the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> is a simply superb OLED TV, as it might be among a modest cohort of new models this year.</p><h2 id="is-dolby-vision-2-really-coming-this-year">Is Dolby Vision 2 really coming this year?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5120px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YjNDtHp6gQ34dUDXmJJExf" name="IFA25_ DV2-Press-Release" alt="Dolby Vision 2" src="https://cdn.mos.cms.futurecdn.net/YjNDtHp6gQ34dUDXmJJExf.png" mos="" align="middle" fullscreen="" width="5120" height="2880" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Dolby)</span></figcaption></figure><p>The final slightly baffling hot topic in the TV world is <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-unveiled-ai-powered-picture-optimisation-creator-controls-and-more">Dolby Vision 2</a>. Now, I've seen it in action a couple of times, and I have to say that it looks superb, but there are so many unanswered questions.</p><p>Hisense and TCL were announced as launch partners at IFA 2026, and yet neither referenced it at their respective launch events in Europe last month. Furthermore, when questioned about it, Hisense confirmed that it should be coming to its 2026 TVs, but possibly not at launch. Instead, it'll likely be added via a software update down the line.</p><p>Philips, on the other hand, made no qualms about Dolby Vision 2 Max being supported on its 2026 OLEDs, including the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">OLED911</a>. This feels more promising, especially when LG and Sony have remained especially tight-lipped about the new HDR format for quite some time. </p><p>There is, of course, the issue of Dolby Vision 2 content. To our knowledge, the only services that will support Dolby Vision 2 are Canal+ and NBC's Peacock service, neither of which really has the mainstream draw of <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a> or <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a>. </p><p>It is, of course, early days, so we could see more services pick the format up, but the creation of Dolby Vision 2 content is still a mystery right now.</p><h2 id="looking-to-a-buy-a-tv-now-here-s-my-advice">Looking to a buy a TV now? Here's my advice...</h2><p>If you're in the market for a TV now, my honest advice would be to hold out until we gain a little more clarity. </p><p>The <a href="https://www.whathifi.com/best-buys/best-tv">best TV</a> that we've tested this year (so far) is the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a>, and while it is brilliant, it's also expensive right now. We expect this price to drop steadily throughout the year, as the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">C5</a> and <a href="https://www.whathifi.com/reviews/lg-c4">C4</a> did, so your patience should be rewarded.</p><p>We're also yet to review any of the new RGB Mini-LED models, so if you can wait until we make a judgment on these upcoming TVs, we'd recommend doing so. It's entirely possible that RGB Mini LED could surpass OLED in terms of picture performance, but we won't know until we try them ourselves.</p><p>And if you're confused by the state of the TV world in 2026, then don't worry – we live and breathe TVs here, and even we're feeling a bit overwhelmed.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/the-lg-c-series-is-a-bit-of-a-mess-right-now-and-its-all-the-better-for-it"><strong>The LG C series is a bit of a mess right now, and it's all the better for it</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/2026-is-a-confusing-year-for-tvs-and-im-worried-that-theres-no-clarity-in-sight</link>
                                                                            <description>
                            <![CDATA[ RGB Mini LED? Is OLED in trouble? And what's happening with Dolby Vision 2? ]]>
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                                                                        <pubDate>Fri, 10 Apr 2026 15:06:14 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:05:07 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Amazon Prime Video, The Grand Tour]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LG C6 OLED TV]]></media:description>                                                            <media:text><![CDATA[LG C6 OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[LG C6 OLED TV]]></media:title>
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                            <article>
                                <p>We're almost a third of the way through 2026, and if there's one takeaway from the world of TVs, it's that maybe too much is happening.</p><p>I'm deeply immersed in the release schedules and latest technologies tied to the likes of Samsung, LG, Sony, Philips, Panasonic, Hisense and TCL, and yet even I'm finding 2026 to be one of the most confusing years for TVs to date.</p><p>Part of that is a good thing, as we're getting lots of exciting innovations this year, which are sure to define generations of TVs to come, but they're ultimately meaningless if the messaging is unclear. </p><p>I've been catching up with the brands mentioned above since January, getting behind-the-scenes access to some of the more exciting TVs to launch this year. But, despite my extensive access to TV experts from said brands, I still have plenty of unanswered questions...</p><h2 id="rgb-mini-led-mid-range-marvel-or-premium-panel-tech">RGB Mini LED: mid-range marvel or premium panel tech?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="q23VPXXC3igGZAKg4Qpy5T" name="PQ-04_PC_2880x1750_press release header for Prezly" alt="Illustration of Sony's new RGB Mini LED technology" src="https://cdn.mos.cms.futurecdn.net/q23VPXXC3igGZAKg4Qpy5T.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony)</span></figcaption></figure><p>The biggest TV news of 2026 is that practically every TV manufacturer is launching new backlit TVs with this state-of-the-art panel technology. </p><p>RGB Mini LED looks to be the successor to Quantum Dot Mini LED, as it strips away the QLED layer and swaps a white backlight for individual red, green and blue LEDs in the pursuit of greater colour accuracy and backlight control.</p><p>On paper, this sounds great, and we've even seen a few impressive sets, including the <a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-ur8">Hisense UR8</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c9l-rm9l">TCL RM9L</a>, in action. We've also just been treated to a demo of Sony's True RGB system.</p><p>The issue is that these companies can't decide where to position RGB Mini LED. And this lack of clarity on its place in the pecking order is already causing confusion. </p><p>Samsung and Hisense seem to be championing it as flagship technology, meaning it's reserved for premium models that sit alongside (or, in some cases, above) OLED TVs. Samsung's R95H appears to sit alongside the brand's <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">S95H</a> QD-OLED this year, which can only signify that the Korean AV giant sees it as a top-of-the-line technology.</p><p>Philips and LG, on the other hand, maintain that it sits below their respective OLEDs. Philips has been more open about this, as it claims "OLED is still the reference", and the company's mid-range MLED981 sits below even the entry-level OLED761.</p><p>So, which one is it? Is this new panel tech best suited to flagships? Or is it not capable of challenging even some of the most affordable OLEDs on the market?</p><h2 id="is-oled-in-trouble">Is OLED in trouble?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ZKgmTsJJoGUpCEQzG94Kb4" name="Panasonic Z85C" alt="Panasonic Z85C with sci-fi images on screen sitting on a wooden tabletop" src="https://cdn.mos.cms.futurecdn.net/ZKgmTsJJoGUpCEQzG94Kb4.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>We were blindsided by two prominent OLED TV manufacturers, Sony and Panasonic, essentially selling off their TV businesses to Chinese firms, TCL and Skyworth. The latter is only handling Panasonic's European TV division.</p><p>Both Japanese giants are known for producing high-quality, and often fairly pricey, OLED TVs, but that may be about to change. While we can't speak entirely for Sony, we do know TCL's firm anti-OLED stance (specifically for TVs, the company uses OLED for mobile and automotive displays), so we don't have high hopes.</p><p>What we can presume is that Sony likely won't launch a premium OLED TV this year, as it now employs an unconventional release schedule, where each model is only refreshed every two or three years – or in the case of the <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a>, possibly longer. The Bravia 8 II launched last year, so we expect this to stick around until 2027. </p><p>Speaking of not launching a new premium OLED, Panasonic confirmed that the Z95B will continue as its flagship offering in 2026. As it stands, the entry-level <a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z86c-z85c">Z86C</a> will be the only new OLED from the legendary Japanese AV company this year.</p><p>Pair that with the LG G6 being the first in the series to not score five stars (you can read our full <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6-oled65g6">LG G6 65-inch review</a> here), things are already looking interesting for this year's What Hi-Fi? Awards judging process. </p><p>All we'll say is that it's a good job that the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a> is a simply superb OLED TV, as it might be among a modest cohort of new models this year.</p><h2 id="is-dolby-vision-2-really-coming-this-year">Is Dolby Vision 2 really coming this year?</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5120px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YjNDtHp6gQ34dUDXmJJExf" name="IFA25_ DV2-Press-Release" alt="Dolby Vision 2" src="https://cdn.mos.cms.futurecdn.net/YjNDtHp6gQ34dUDXmJJExf.png" mos="" align="middle" fullscreen="" width="5120" height="2880" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Dolby)</span></figcaption></figure><p>The final slightly baffling hot topic in the TV world is <a href="https://www.whathifi.com/tv-home-cinema/dolby-vision-2-unveiled-ai-powered-picture-optimisation-creator-controls-and-more">Dolby Vision 2</a>. Now, I've seen it in action a couple of times, and I have to say that it looks superb, but there are so many unanswered questions.</p><p>Hisense and TCL were announced as launch partners at IFA 2026, and yet neither referenced it at their respective launch events in Europe last month. Furthermore, when questioned about it, Hisense confirmed that it should be coming to its 2026 TVs, but possibly not at launch. Instead, it'll likely be added via a software update down the line.</p><p>Philips, on the other hand, made no qualms about Dolby Vision 2 Max being supported on its 2026 OLEDs, including the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911">OLED911</a>. This feels more promising, especially when LG and Sony have remained especially tight-lipped about the new HDR format for quite some time. </p><p>There is, of course, the issue of Dolby Vision 2 content. To our knowledge, the only services that will support Dolby Vision 2 are Canal+ and NBC's Peacock service, neither of which really has the mainstream draw of <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+</a> or <a href="https://www.whathifi.com/reviews/amazon-prime-video">Amazon Prime Video</a>. </p><p>It is, of course, early days, so we could see more services pick the format up, but the creation of Dolby Vision 2 content is still a mystery right now.</p><h2 id="looking-to-a-buy-a-tv-now-here-s-my-advice">Looking to a buy a TV now? Here's my advice...</h2><p>If you're in the market for a TV now, my honest advice would be to hold out until we gain a little more clarity. </p><p>The <a href="https://www.whathifi.com/best-buys/best-tv">best TV</a> that we've tested this year (so far) is the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">LG C6</a>, and while it is brilliant, it's also expensive right now. We expect this price to drop steadily throughout the year, as the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c5-oled-lg-oled55c5">C5</a> and <a href="https://www.whathifi.com/reviews/lg-c4">C4</a> did, so your patience should be rewarded.</p><p>We're also yet to review any of the new RGB Mini-LED models, so if you can wait until we make a judgment on these upcoming TVs, we'd recommend doing so. It's entirely possible that RGB Mini LED could surpass OLED in terms of picture performance, but we won't know until we try them ourselves.</p><p>And if you're confused by the state of the TV world in 2026, then don't worry – we live and breathe TVs here, and even we're feeling a bit overwhelmed.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/the-lg-c-series-is-a-bit-of-a-mess-right-now-and-its-all-the-better-for-it"><strong>The LG C series is a bit of a mess right now, and it's all the better for it</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TVs</strong></a></p>
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                                                            <title><![CDATA[ In For Review: new Onkyo hi-fi, Cambridge Audio active speakers, LG's top 4K OLED TV and more ]]></title>
                                                                                                <dc:content><![CDATA[ <p>It's April and finally spring time, which in the UK means wildly inconsistent weather where you'll be met with rain and even snow for one half of the day, switching to blinding sunshine and warm temperatures without any warning. It certainly keeps us on our toes.</p><p>What remains consistent through it all is a steady of stream of hi-fi and home cinema products entering our test rooms, and we have a few highly-anticipated products to get started on this month. </p><div  class="fancy-box"><div class="fancy_box-title">Previously on In For Review</div><div class="fancy_box_body"><p class="fancy-box__body-text"><a data-analytics-id="inline-link" href="https://www.whathifi.com/av/in-for-review-two-newcomers-sonys-affordable-bluetooth-turntables-and-lgs-most-popular-oled-tv-are-being-tested-this-month"><em>Two newcomers, Sony’s affordable Bluetooth turntables, and LG’s most popular OLED TV are being tested this month</em></a></p></div></div><p>This includes the first of Cambridge's new range of active wireless speaker systems; brand-new Onkyo hi-fi in many, many years; a sequel to Samsung's Award-winning Dolby Atmos system; and LG's flagship 4K OLED. We are also curious to find out how a high-end Optoma projector fares, and whether Acoustic Energy can repeat its sublime sonic success with a floorstanding model.</p><p>As ever, please do get in touch in the comments below or ping us an email at whathifi@futurenet.com if you have any questions about the products we're testing, and we'll do our best to get back to you with an answer. Enjoy the sunshine when it arrives!</p><h2 id="cambridge-audio-l-r-s">Cambridge Audio L/R S</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4481px;"><p class="vanilla-image-block" style="padding-top:56.24%;"><img id="ahTbgo8QG9QgM6LsQVVu4H" name="Cambridge Audio LR range" alt="Cambridge Audio L/R range" src="https://cdn.mos.cms.futurecdn.net/v2/t:278,l:333,cw:4481,ch:2520,q:80/ahTbgo8QG9QgM6LsQVVu4H.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Cambridge Audio made a splash with the launch of its first-ever active wireless speaker systems earlier this year, and we have the smallest and cheapest of the trio – the <a href="https://www.whathifi.com/hi-fi/stereo-systems/cambridge-audio-takes-on-kef-with-its-first-ever-trio-of-active-wireless-stereo-speaker-systems">L/R S</a> (in the middle, above) – in for testing. </p><p>The active speakers feature Bluetooth aptX HD streaming, a USB-C input for easy desktop use, and 50 watts per channel of built-in amplification. Costing £399 / $549, these compact speakers are available in six finishes (including some colourful green and orange ones) and are in direct competition with the Award-winning <a href="https://www.whathifi.com/speakers/hi-fi-speakers/ruark-mr1-mk3">Ruark MR1 Mk3</a>. Exciting.</p><h2 id="lg-g6">LG G6</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4372px;"><p class="vanilla-image-block" style="padding-top:56.24%;"><img id="qqTVueeYrqrYYkxn2CscDY" name="LG G6 hands on" alt="A wall mounted LG G6 OLED TV with LG demo content on screen" src="https://cdn.mos.cms.futurecdn.net/v2/t:136,l:518,cw:4372,ch:2459,q:80/qqTVueeYrqrYYkxn2CscDY.jpg" mos="" align="middle" fullscreen="" width="5250" height="2953" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Hot on the heels of the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">five-star C6</a>, LG’s flagship 4K OLED is in our test room to establish whether it’s worth the extra outlay. </p><p>We’re expecting a more polished and refined version of the Primary RGB Tandem OLED performance of last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g5-oled65g5">G5</a> – but will it deliver that? And will that be enough for the G6 to topple the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a> from the flagship OLED top spot? We can't wait to find out.</p><h2 id="onkyo-icon-a-50">Onkyo Icon A-50</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1230px;"><p class="vanilla-image-block" style="padding-top:56.26%;"><img id="syEecKeLj6yWbXWAG4aWTT" name="onkyo" alt="Onkyo Icon A-50 in black" src="https://cdn.mos.cms.futurecdn.net/syEecKeLj6yWbXWAG4aWTT.jpg" mos="" align="middle" fullscreen="" width="1230" height="692" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Onkyo)</span></figcaption></figure><p>It has been many years since we had any Onkyo hi-fi in our test rooms, and the Icon A-50 streaming amplifier has plenty going on to make up for the wait. Combining 140 watts of Class A/B amplification with excellent network streaming features, the A-50 is a thoroughly modern hi-fi component that includes HDMI ARC connectivity, a moving magnet and moving coil phono stage, and is encased in a sleek, minimal design. </p><p>Will Onkyo's comeback to the world of hi-fi be a success? Let's find out.</p><h2 id="acoustic-energy-ae309-mk2">Acoustic Energy AE309 Mk2</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1432px;"><p class="vanilla-image-block" style="padding-top:56.28%;"><img id="Z9rh7NKkqnvtDtvwtYxgaY" name="acoustic_energy" alt="Acoustic Energy AE 309 Mk2 in walnut finish" src="https://cdn.mos.cms.futurecdn.net/Z9rh7NKkqnvtDtvwtYxgaY.jpg" mos="" align="middle" fullscreen="" width="1432" height="806" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Acoustic Energy)</span></figcaption></figure><p>Acoustic Energy's <a href="https://www.whathifi.com/speakers/hi-fi-speakers/acoustic-energy-ae300-mk2">AE300 Mk2</a> standmounters wowed us with their understated but incredibly accomplished performance for the price, nabbing a Product of the Year Award and earning a spot at the top of our <a href="https://www.whathifi.com/best-buys/hi-fi/best-hi-fi-speakers">best stereo speakers</a> list.</p><p>Can this sonic goodness be replicated in a floorstanding model? We have the AE309 Mk2 towers in our test rooms, which feature the same cabinet construction and new drivers as their illustrious standmount sibling. At £1199, the AE floorstanders will be going up against the hugely enjoyable <a href="https://www.whathifi.com/speakers/hi-fi-speakers/fyne-audio-f501e">Fyne Audio F501E</a> (another Award winner), and we're excited to hear how they fare.</p><h2 id="samsung-hw-q990h">Samsung HW-Q990H</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1368px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="VVQaiPrgxxhEjBBRHDAWTV" name="au-q-series-soundbar-hw-q990h-hw-q990h-xy-551255841" alt="Samsung HW-Q990H soundbar system" src="https://cdn.mos.cms.futurecdn.net/VVQaiPrgxxhEjBBRHDAWTV.jpg" mos="" align="middle" fullscreen="" width="1368" height="770" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>The sequel to Samsung’s Award-winning <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Q990F</a> Dolby Atmos soundbar system, the Q990H looks very similar to its predecessor, but it features enhanced processing for an apparently more immersive performance. As before, the new system includes a 'bar, a pair of wireless surround speakers and a subwoofer in the package. </p><p>We’ll be testing the new model directly against the old one to find out if the upgrades are worthwhile.</p><h2 id="optoma-uhz78lv">Optoma UHZ78LV</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="w4qEoeRbWzoYgXBSFXpQNQ" name="UHZ78LV" alt="UHZ78LV" src="https://cdn.mos.cms.futurecdn.net/w4qEoeRbWzoYgXBSFXpQNQ.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Optoma / What Hi-Fi?)</span></figcaption></figure><p>Priced at £6000, Optoma’s new flagship home cinema projector has rivals such as the <a href="https://www.whathifi.com/reviews/sony-vpl-xw5000es">Sony VPL-XW5000ES</a>, <a href="https://www.whathifi.com/tv-home-cinema/projectors/epson-eh-qb1000">Epson EH-QB1000</a> and <a href="https://www.whathifi.com/tv-home-cinema/projectors/benq-w5850">BenQ W5850</a> in its sights. Its secret weapons? A massive claimed peak brightness of 5000 lumens and support for Dolby Vision and HDR10+ (as well as standard HDR10). </p><p>That could make the UHZ78LV an excellent choice for mixed-use rooms as well as dedicated home cinemas – if the performance is up to scratch. We'll find out this month!</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/streaming-entertainment/music-streaming/now-playing-the-6-stellar-test-tracks-soundtracking-our-spring-listening"><strong>Now Playing: the 6 stellar test tracks soundtracking our spring listening</strong></a></p><p><a href="https://www.whathifi.com/hi-fi/vinyl/ask-the-reader-whats-the-uks-best-independent-record-shop"><strong>Ask The Reader: what's the UK's best independent record shop?</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/av/in-for-review-new-onkyo-hi-fi-cambridge-audio-active-speakers-lgs-top-4k-oled-tv-and-more-are-being-tested-this-month</link>
                                                                            <description>
                            <![CDATA[ 6 highly-anticipated products we're excited to test in April ]]>
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                                                                        <pubDate>Wed, 08 Apr 2026 08:00:00 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:03:41 +0000</updated>
                                                                                                                                            <category><![CDATA[AV]]></category>
                                                                                                <author><![CDATA[ kashfia.kabir@futurenet.com (Kashfia Kabir) ]]></author>                    <dc:creator><![CDATA[ Kashfia Kabir ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/W5LyjQLnpURpF8S2awFAXm.jpg ]]></dc:source>
                                                                <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Tom Parsons ]]></dc:contributor>
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                                                            <media:credit><![CDATA[Onkyo / Future]]></media:credit>
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                            <article>
                                <p>It's April and finally spring time, which in the UK means wildly inconsistent weather where you'll be met with rain and even snow for one half of the day, switching to blinding sunshine and warm temperatures without any warning. It certainly keeps us on our toes.</p><p>What remains consistent through it all is a steady of stream of hi-fi and home cinema products entering our test rooms, and we have a few highly-anticipated products to get started on this month. </p><div  class="fancy-box"><div class="fancy_box-title">Previously on In For Review</div><div class="fancy_box_body"><p class="fancy-box__body-text"><a data-analytics-id="inline-link" href="https://www.whathifi.com/av/in-for-review-two-newcomers-sonys-affordable-bluetooth-turntables-and-lgs-most-popular-oled-tv-are-being-tested-this-month"><em>Two newcomers, Sony’s affordable Bluetooth turntables, and LG’s most popular OLED TV are being tested this month</em></a></p></div></div><p>This includes the first of Cambridge's new range of active wireless speaker systems; brand-new Onkyo hi-fi in many, many years; a sequel to Samsung's Award-winning Dolby Atmos system; and LG's flagship 4K OLED. We are also curious to find out how a high-end Optoma projector fares, and whether Acoustic Energy can repeat its sublime sonic success with a floorstanding model.</p><p>As ever, please do get in touch in the comments below or ping us an email at whathifi@futurenet.com if you have any questions about the products we're testing, and we'll do our best to get back to you with an answer. Enjoy the sunshine when it arrives!</p><h2 id="cambridge-audio-l-r-s">Cambridge Audio L/R S</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4481px;"><p class="vanilla-image-block" style="padding-top:56.24%;"><img id="ahTbgo8QG9QgM6LsQVVu4H" name="Cambridge Audio LR range" alt="Cambridge Audio L/R range" src="https://cdn.mos.cms.futurecdn.net/v2/t:278,l:333,cw:4481,ch:2520,q:80/ahTbgo8QG9QgM6LsQVVu4H.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Cambridge Audio made a splash with the launch of its first-ever active wireless speaker systems earlier this year, and we have the smallest and cheapest of the trio – the <a href="https://www.whathifi.com/hi-fi/stereo-systems/cambridge-audio-takes-on-kef-with-its-first-ever-trio-of-active-wireless-stereo-speaker-systems">L/R S</a> (in the middle, above) – in for testing. </p><p>The active speakers feature Bluetooth aptX HD streaming, a USB-C input for easy desktop use, and 50 watts per channel of built-in amplification. Costing £399 / $549, these compact speakers are available in six finishes (including some colourful green and orange ones) and are in direct competition with the Award-winning <a href="https://www.whathifi.com/speakers/hi-fi-speakers/ruark-mr1-mk3">Ruark MR1 Mk3</a>. Exciting.</p><h2 id="lg-g6">LG G6</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4372px;"><p class="vanilla-image-block" style="padding-top:56.24%;"><img id="qqTVueeYrqrYYkxn2CscDY" name="LG G6 hands on" alt="A wall mounted LG G6 OLED TV with LG demo content on screen" src="https://cdn.mos.cms.futurecdn.net/v2/t:136,l:518,cw:4372,ch:2459,q:80/qqTVueeYrqrYYkxn2CscDY.jpg" mos="" align="middle" fullscreen="" width="5250" height="2953" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Hot on the heels of the <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6">five-star C6</a>, LG’s flagship 4K OLED is in our test room to establish whether it’s worth the extra outlay. </p><p>We’re expecting a more polished and refined version of the Primary RGB Tandem OLED performance of last year’s <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g5-oled65g5">G5</a> – but will it deliver that? And will that be enough for the G6 to topple the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a> from the flagship OLED top spot? We can't wait to find out.</p><h2 id="onkyo-icon-a-50">Onkyo Icon A-50</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1230px;"><p class="vanilla-image-block" style="padding-top:56.26%;"><img id="syEecKeLj6yWbXWAG4aWTT" name="onkyo" alt="Onkyo Icon A-50 in black" src="https://cdn.mos.cms.futurecdn.net/syEecKeLj6yWbXWAG4aWTT.jpg" mos="" align="middle" fullscreen="" width="1230" height="692" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Onkyo)</span></figcaption></figure><p>It has been many years since we had any Onkyo hi-fi in our test rooms, and the Icon A-50 streaming amplifier has plenty going on to make up for the wait. Combining 140 watts of Class A/B amplification with excellent network streaming features, the A-50 is a thoroughly modern hi-fi component that includes HDMI ARC connectivity, a moving magnet and moving coil phono stage, and is encased in a sleek, minimal design. </p><p>Will Onkyo's comeback to the world of hi-fi be a success? Let's find out.</p><h2 id="acoustic-energy-ae309-mk2">Acoustic Energy AE309 Mk2</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1432px;"><p class="vanilla-image-block" style="padding-top:56.28%;"><img id="Z9rh7NKkqnvtDtvwtYxgaY" name="acoustic_energy" alt="Acoustic Energy AE 309 Mk2 in walnut finish" src="https://cdn.mos.cms.futurecdn.net/Z9rh7NKkqnvtDtvwtYxgaY.jpg" mos="" align="middle" fullscreen="" width="1432" height="806" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Acoustic Energy)</span></figcaption></figure><p>Acoustic Energy's <a href="https://www.whathifi.com/speakers/hi-fi-speakers/acoustic-energy-ae300-mk2">AE300 Mk2</a> standmounters wowed us with their understated but incredibly accomplished performance for the price, nabbing a Product of the Year Award and earning a spot at the top of our <a href="https://www.whathifi.com/best-buys/hi-fi/best-hi-fi-speakers">best stereo speakers</a> list.</p><p>Can this sonic goodness be replicated in a floorstanding model? We have the AE309 Mk2 towers in our test rooms, which feature the same cabinet construction and new drivers as their illustrious standmount sibling. At £1199, the AE floorstanders will be going up against the hugely enjoyable <a href="https://www.whathifi.com/speakers/hi-fi-speakers/fyne-audio-f501e">Fyne Audio F501E</a> (another Award winner), and we're excited to hear how they fare.</p><h2 id="samsung-hw-q990h">Samsung HW-Q990H</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1368px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="VVQaiPrgxxhEjBBRHDAWTV" name="au-q-series-soundbar-hw-q990h-hw-q990h-xy-551255841" alt="Samsung HW-Q990H soundbar system" src="https://cdn.mos.cms.futurecdn.net/VVQaiPrgxxhEjBBRHDAWTV.jpg" mos="" align="middle" fullscreen="" width="1368" height="770" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Samsung)</span></figcaption></figure><p>The sequel to Samsung’s Award-winning <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">Q990F</a> Dolby Atmos soundbar system, the Q990H looks very similar to its predecessor, but it features enhanced processing for an apparently more immersive performance. As before, the new system includes a 'bar, a pair of wireless surround speakers and a subwoofer in the package. </p><p>We’ll be testing the new model directly against the old one to find out if the upgrades are worthwhile.</p><h2 id="optoma-uhz78lv">Optoma UHZ78LV</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="w4qEoeRbWzoYgXBSFXpQNQ" name="UHZ78LV" alt="UHZ78LV" src="https://cdn.mos.cms.futurecdn.net/w4qEoeRbWzoYgXBSFXpQNQ.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Optoma / What Hi-Fi?)</span></figcaption></figure><p>Priced at £6000, Optoma’s new flagship home cinema projector has rivals such as the <a href="https://www.whathifi.com/reviews/sony-vpl-xw5000es">Sony VPL-XW5000ES</a>, <a href="https://www.whathifi.com/tv-home-cinema/projectors/epson-eh-qb1000">Epson EH-QB1000</a> and <a href="https://www.whathifi.com/tv-home-cinema/projectors/benq-w5850">BenQ W5850</a> in its sights. Its secret weapons? A massive claimed peak brightness of 5000 lumens and support for Dolby Vision and HDR10+ (as well as standard HDR10). </p><p>That could make the UHZ78LV an excellent choice for mixed-use rooms as well as dedicated home cinemas – if the performance is up to scratch. We'll find out this month!</p><p><strong>MORE:</strong></p><p><a href="https://www.whathifi.com/streaming-entertainment/music-streaming/now-playing-the-6-stellar-test-tracks-soundtracking-our-spring-listening"><strong>Now Playing: the 6 stellar test tracks soundtracking our spring listening</strong></a></p><p><a href="https://www.whathifi.com/hi-fi/vinyl/ask-the-reader-whats-the-uks-best-independent-record-shop"><strong>Ask The Reader: what's the UK's best independent record shop?</strong></a></p>
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                                                            <title><![CDATA[ I've seen (almost) every new TV of 2026: these are the 5 I'm most excited about ]]></title>
                                                                                                <dc:content><![CDATA[ <p>April is usually when practically every TV manufacturer has officially unveiled its lineup of TVs for the year, and I've had the pleasure of seeing almost every new model in the flesh.</p><p>From new <a href="https://www.whathifi.com/tv-home-cinema/televisions/primary-rgb-tandem-oled-tv-tech-explained-how-it-works-why-its-better-than-mla-and-how-it-compares-with-qd-oled">Primary RGB Tandem OLED </a>flagships, to game-changing <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> sets, and even affordable mid-range models (both Mini LED and OLED), the 2026 TV market is officially in full swing after a busy string of launches.</p><p>I started my year at CES, where Samsung and LG stole the spotlight with flagship OLED TVs, and from there I've attended hands-on events with Panasonic, Philips, Hisense and TCL to see each company's respective new TV ranges. </p><p>While we're still yet to hear from Sony about what it has up its sleeve (especially in the wake of its partnership with TCL), it's looking like a majority of the big players in the TV world have locked in their lineups. </p><p>I've selected the five that have caught my eye most at these events, and even included a bonus option which boasts some major improvements over its disappointing predecessor.</p><h2 id="1-philips-oled911">1. Philips OLED911</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="X9fjbAD3UmfwpbEs37ySXn" name="IMG_3205" alt="Philips OLED911 on a white shelf with a palace surrounded by trees on screen" src="https://cdn.mos.cms.futurecdn.net/X9fjbAD3UmfwpbEs37ySXn.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Kicking things off with Philips, the OLED911 is a sequel to one of my favourite TVs of 2025. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910">OLED910</a> offered up a picture experience that truly rivalled the Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>, and there was no competition when it came to sound performance. </p><p>Its sequel, the OLED911, was unveiled at Philips' Unboxed Event in Berlin last month, and it stole the spotlight at the showcase. </p><p>It sports a second-generation Primary RGB Tandem OLED panel with an even higher claimed brightness figure than its predecessor and improved anti-reflective qualities to combat glare from ambient light.</p><p>Furthermore, it features a major upgrade for gamers: four HDMI 2.1 sockets (all of which support up to 4K/165Hz with VRR and ALLM), and it is also the first OLED TV in the world to support <a href="https://www.whathifi.com/tv-home-cinema/we-asked-dolby-all-the-big-questions-about-dolby-vision-2-and-we-have-good-and-bad-news">Dolby Vision 2</a> Max.</p><p>Rounding things off with the improved 81W Bowers & Wilkins sound system, which includes a slimmer rear-mounted subwoofer with four passive radiators, and dedicated left, right and centre channels, all of which feature dual 45mm midrange glass-fibre drivers alongside a 19mm titanium-dome tweeter.</p><p>This TV is feature-packed, and it comes in a slick new design as well, which makes it one of my top TVs to watch out for in 2026.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911"><strong>Philips OLED911 hands on review</strong></a></p><h2 id="2-tcl-c7l">2. TCL C7L</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eL93sjq4KuCDzwN6zggWxm" name="IMG_3506" alt="Wall-mounted TCL C7L with vibrant demo content on screen" src="https://cdn.mos.cms.futurecdn.net/eL93sjq4KuCDzwN6zggWxm.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>While the pricey OLEDs are unquestionably the more eye-catching sets I've seen at these events, I've also been on the lookout for some of the more affordable options, which are guaranteed to shake up the mid-range TV market in 2026.</p><p>Case in point, the TCL C7L, which is a follow-up to the Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a>. Spotted at the company's Nxt Home launch in Paris last month, the C7L stood out thanks to its new Super Quantum Dot Mini LED (SQD-Mini LED) display, which promises more dimming zones, higher brightness figures, and better colour accuracy. </p><p>It's got big shoes to fill, but the TCL C7L promises to make some big picture upgrades over its five-star predecessor, which was enough to get me excited during my brief hands-on time with the new Mini LED set.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7l"><strong>TCL C7L hands on review</strong></a></p><h2 id="3-samsung-s99h-s95h">3. Samsung S99H/S95H</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zwaBVgA4KhiBxyqseHQhum" name="Samsung S95H" alt="A wall mounted Samsung S95H showing stock footage of Las Vegas at night time" src="https://cdn.mos.cms.futurecdn.net/zwaBVgA4KhiBxyqseHQhum.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>If we were giving out an Award for the luxurious TV of 2026, then Samsung's new S99H (<a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">S95H</a> in the US) would have already won. </p><p>This new flagship OLED TV sports a brighter <a href="https://www.whathifi.com/features/qd-oled-tv-everything-you-need-to-know-about-the-game-changing-new-tv-tech">QD-OLED</a> panel (Samsung claims there's a 700 nit upgrade in the TV's movie picture mode), and there have also been reported improvements to colour reproduction and banding visibility in lower-quality content.</p><p>Samsung has also made some changes to the One Connect system. The TV sports four full-bandwidth HDMI 2.1 sockets housed within the main chassis. However, there is also an optional wireless One Connect box, which expands this to a whopping eight HDMI 2.1 sockets. </p><p>These upgrades sit inside a new, premium chassis that incorporates a Frame-style metal bezel, on which the QD-OLED panel sits to create a floating effect. I've seen this TV wall-mounted, and paired with the matte display finish, it really does look like a work of art.</p><p>I was treated to an early sighting of this TV at Samsung's headquarters in Suwon, South Korea, and was there to see its official unveiling at CES 2026. Despite being severely jet-lagged in both instances, this TV was an absolute showstopper at both events.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung S95H hands on review</strong></a></p><h2 id="4-hisense-ur8">4. Hisense UR8</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RYcWfDGqw3nU83WmUscvv6" name="IMG_3421" alt="Hisense UR8 on a stand at a press event" src="https://cdn.mos.cms.futurecdn.net/RYcWfDGqw3nU83WmUscvv6.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>2026 is a big year for backlit TVs, as the next generation of Mini LED panel technology is here. </p><p>RGB Mini LED was introduced on a handful of 2025 TVs, namely a 115-inch Samsung model and a 116-inch Hisense. It should come as no surprise that these gargantuan TVs with their first-generation panel technology are wildly expensive.</p><p>Thankfully, that's all about to change in 2026. Hisense isn't the only company to welcome the new panel technology into its line up this year; however, it wants to be known as <em>the</em> RGB Mini LED brand, and the UR8 is just one of its new models.</p><p>With promises of high brightness figures and rich, pure colours, Hisense is really going all-in on the new panel technology, which hopes to succeed Quantum Dot Mini LED.</p><p>Interestingly, I've opted for the cheapest RGB Mini LED in the range, which I came face-to-face with in Munich, Germany, last month. </p><p>This is mostly because I, and many others, presumed that a new panel technology would equal huge introductory price tags, and yet Hisense claims that this step-down model – which comes in 55-, 65- and 75-inches – will hit the market at a "competitive" price.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-ur8"><strong>Hisense UR8 hands on review</strong></a></p><h2 id="5-panasonic-z86c-z85c">5. Panasonic Z86C/Z85C</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YEQWu3FXYz7k2oZRMzAzN4" name="Panasonic Z85C" alt="Panasonic Z85C with sci-fi images on screen sitting on a wooden tabletop" src="https://cdn.mos.cms.futurecdn.net/YEQWu3FXYz7k2oZRMzAzN4.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Speaking of step-down TVs, Panasonic has only announced one new OLED TV this year, and it's unfortunately not a successor to the excellent<a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z95b-tv-65z95b"> Z95B </a>from 2025. Instead, Panasonic (which is now producing its European TVs in collaboration with Chinese AV brand Skyworth) unveiled the Z86C (Z85C in Europe) at its event (also in Munich) earlier this year.</p><p>This entry-level OLED TV sports LG Display's new <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-display-has-a-new-hope-for-cheaper-oled-tvs-and-its-taking-the-fight-directly-to-mini-led">OLED SE panel technology</a>, which removes the polariser to cut back on costs. This will, of course, reduce the TV's ability to combat glare and reflections, but for dark-room viewing, the Z85C should be just fine.</p><p>With its 120Hz refresh rate, supported by two HDMI 2.1 sockets, the Z86C is also a solid choice for gamers. In my brief experience with the TV, I found that even at this entry-level point with a stripped-back panel, the contrast and black depths that OLED brings to the table were unquestionably great, even if this TV didn't quite rival its Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z90b-tv-48z90b">Z90B</a> counterpart.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z86c-z85c"><strong>Panasonic Z86C hands on review</strong></a></p><h2 id="bonus-sony-bravia-3-ii">Bonus: Sony Bravia 3 II</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="KAXV6HMzNBde68U37w5ZYP" name="100_XR30M2_blk_blk_SlimT_ccw" alt="The Sony Bravia 3 II TV pictured against a white background" src="https://cdn.mos.cms.futurecdn.net/KAXV6HMzNBde68U37w5ZYP.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony)</span></figcaption></figure><p>I'm sneaking in this TV as a bonus option, and I'm even breaking my own rules here as it's not a TV I've seen in the flesh. It's no secret that the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-3-65-inch-k65s35bp">Sony Bravia 3</a>, which I reviewed last year, was a bit disappointing, especially by Sony's usually excellent TV standards. </p><p>It ultimately came down to the hardware limitation; the Bravia 3 featured a 60Hz direct-lit LED panel with no QLED layer, which made it feel quite expensive, especially considering it outpriced the Award-winning TCL C7K (which featured a 120Hz QD-Mini LED display). </p><p>I have to give credit where credit is due though; Sony has come back with a MKII refresh which directly addresses my gaming-focused concerns, and it even brings something new to the table for Sony TVs. </p><p>While we don't get Mini LED or even QLED here, it does now feature a 120Hz panel and four, yes four, HDMI 2.1 sockets to support gaming features.</p><p>Better yet, the Bravia 3 II now comes with Sony's XR processor, which has worked wonders in its more expensive TVs, especially when it comes to enhancing the sharpness and solidity of the image. </p><p>While I feel as though Sony could (and probably should) have crammed in another upgrade or two, these are certainly steps in the right direction. Unfortunately, this TV isn't currently slated to come to the UK yet, meaning we'll have to wait to see if this TV is an improvement over its predecessor.</p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/theres-finally-a-sony-tv-with-four-hdmi-2-1-sockets-but-there-are-two-big-problems"><strong>Find out more about the Sony Bravia 3 II here</strong></a></p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TV</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TV</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/ive-seen-almost-every-new-tv-of-2026-these-are-the-5-im-most-excited-about</link>
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                            <![CDATA[ Plus a bonus budget option that promises huge improvements ]]>
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                                                                        <pubDate>Tue, 07 Apr 2026 15:42:44 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Future]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Philips OLED911 on a white table and background]]></media:description>                                                            <media:text><![CDATA[Philips OLED911 on a white table and background]]></media:text>
                                <media:title type="plain"><![CDATA[Philips OLED911 on a white table and background]]></media:title>
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                                <p>April is usually when practically every TV manufacturer has officially unveiled its lineup of TVs for the year, and I've had the pleasure of seeing almost every new model in the flesh.</p><p>From new <a href="https://www.whathifi.com/tv-home-cinema/televisions/primary-rgb-tandem-oled-tv-tech-explained-how-it-works-why-its-better-than-mla-and-how-it-compares-with-qd-oled">Primary RGB Tandem OLED </a>flagships, to game-changing <a href="https://www.whathifi.com/tv-home-cinema/televisions/rgb-mini-led-all-you-need-to-know-about-the-tv-panel-tech-that-could-defeat-oled">RGB Mini LED</a> sets, and even affordable mid-range models (both Mini LED and OLED), the 2026 TV market is officially in full swing after a busy string of launches.</p><p>I started my year at CES, where Samsung and LG stole the spotlight with flagship OLED TVs, and from there I've attended hands-on events with Panasonic, Philips, Hisense and TCL to see each company's respective new TV ranges. </p><p>While we're still yet to hear from Sony about what it has up its sleeve (especially in the wake of its partnership with TCL), it's looking like a majority of the big players in the TV world have locked in their lineups. </p><p>I've selected the five that have caught my eye most at these events, and even included a bonus option which boasts some major improvements over its disappointing predecessor.</p><h2 id="1-philips-oled911">1. Philips OLED911</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="X9fjbAD3UmfwpbEs37ySXn" name="IMG_3205" alt="Philips OLED911 on a white shelf with a palace surrounded by trees on screen" src="https://cdn.mos.cms.futurecdn.net/X9fjbAD3UmfwpbEs37ySXn.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Kicking things off with Philips, the OLED911 is a sequel to one of my favourite TVs of 2025. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910">OLED910</a> offered up a picture experience that truly rivalled the Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Sony Bravia 8 II</a>, and there was no competition when it came to sound performance. </p><p>Its sequel, the OLED911, was unveiled at Philips' Unboxed Event in Berlin last month, and it stole the spotlight at the showcase. </p><p>It sports a second-generation Primary RGB Tandem OLED panel with an even higher claimed brightness figure than its predecessor and improved anti-reflective qualities to combat glare from ambient light.</p><p>Furthermore, it features a major upgrade for gamers: four HDMI 2.1 sockets (all of which support up to 4K/165Hz with VRR and ALLM), and it is also the first OLED TV in the world to support <a href="https://www.whathifi.com/tv-home-cinema/we-asked-dolby-all-the-big-questions-about-dolby-vision-2-and-we-have-good-and-bad-news">Dolby Vision 2</a> Max.</p><p>Rounding things off with the improved 81W Bowers & Wilkins sound system, which includes a slimmer rear-mounted subwoofer with four passive radiators, and dedicated left, right and centre channels, all of which feature dual 45mm midrange glass-fibre drivers alongside a 19mm titanium-dome tweeter.</p><p>This TV is feature-packed, and it comes in a slick new design as well, which makes it one of my top TVs to watch out for in 2026.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled911"><strong>Philips OLED911 hands on review</strong></a></p><h2 id="2-tcl-c7l">2. TCL C7L</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="eL93sjq4KuCDzwN6zggWxm" name="IMG_3506" alt="Wall-mounted TCL C7L with vibrant demo content on screen" src="https://cdn.mos.cms.futurecdn.net/eL93sjq4KuCDzwN6zggWxm.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>While the pricey OLEDs are unquestionably the more eye-catching sets I've seen at these events, I've also been on the lookout for some of the more affordable options, which are guaranteed to shake up the mid-range TV market in 2026.</p><p>Case in point, the TCL C7L, which is a follow-up to the Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a>. Spotted at the company's Nxt Home launch in Paris last month, the C7L stood out thanks to its new Super Quantum Dot Mini LED (SQD-Mini LED) display, which promises more dimming zones, higher brightness figures, and better colour accuracy. </p><p>It's got big shoes to fill, but the TCL C7L promises to make some big picture upgrades over its five-star predecessor, which was enough to get me excited during my brief hands-on time with the new Mini LED set.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7l"><strong>TCL C7L hands on review</strong></a></p><h2 id="3-samsung-s99h-s95h">3. Samsung S99H/S95H</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:5712px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zwaBVgA4KhiBxyqseHQhum" name="Samsung S95H" alt="A wall mounted Samsung S95H showing stock footage of Las Vegas at night time" src="https://cdn.mos.cms.futurecdn.net/zwaBVgA4KhiBxyqseHQhum.jpg" mos="" align="middle" fullscreen="" width="5712" height="3213" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>If we were giving out an Award for the luxurious TV of 2026, then Samsung's new S99H (<a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h">S95H</a> in the US) would have already won. </p><p>This new flagship OLED TV sports a brighter <a href="https://www.whathifi.com/features/qd-oled-tv-everything-you-need-to-know-about-the-game-changing-new-tv-tech">QD-OLED</a> panel (Samsung claims there's a 700 nit upgrade in the TV's movie picture mode), and there have also been reported improvements to colour reproduction and banding visibility in lower-quality content.</p><p>Samsung has also made some changes to the One Connect system. The TV sports four full-bandwidth HDMI 2.1 sockets housed within the main chassis. However, there is also an optional wireless One Connect box, which expands this to a whopping eight HDMI 2.1 sockets. </p><p>These upgrades sit inside a new, premium chassis that incorporates a Frame-style metal bezel, on which the QD-OLED panel sits to create a floating effect. I've seen this TV wall-mounted, and paired with the matte display finish, it really does look like a work of art.</p><p>I was treated to an early sighting of this TV at Samsung's headquarters in Suwon, South Korea, and was there to see its official unveiling at CES 2026. Despite being severely jet-lagged in both instances, this TV was an absolute showstopper at both events.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95h"><strong>Samsung S95H hands on review</strong></a></p><h2 id="4-hisense-ur8">4. Hisense UR8</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="RYcWfDGqw3nU83WmUscvv6" name="IMG_3421" alt="Hisense UR8 on a stand at a press event" src="https://cdn.mos.cms.futurecdn.net/RYcWfDGqw3nU83WmUscvv6.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>2026 is a big year for backlit TVs, as the next generation of Mini LED panel technology is here. </p><p>RGB Mini LED was introduced on a handful of 2025 TVs, namely a 115-inch Samsung model and a 116-inch Hisense. It should come as no surprise that these gargantuan TVs with their first-generation panel technology are wildly expensive.</p><p>Thankfully, that's all about to change in 2026. Hisense isn't the only company to welcome the new panel technology into its line up this year; however, it wants to be known as <em>the</em> RGB Mini LED brand, and the UR8 is just one of its new models.</p><p>With promises of high brightness figures and rich, pure colours, Hisense is really going all-in on the new panel technology, which hopes to succeed Quantum Dot Mini LED.</p><p>Interestingly, I've opted for the cheapest RGB Mini LED in the range, which I came face-to-face with in Munich, Germany, last month. </p><p>This is mostly because I, and many others, presumed that a new panel technology would equal huge introductory price tags, and yet Hisense claims that this step-down model – which comes in 55-, 65- and 75-inches – will hit the market at a "competitive" price.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/hisense-ur8"><strong>Hisense UR8 hands on review</strong></a></p><h2 id="5-panasonic-z86c-z85c">5. Panasonic Z86C/Z85C</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:4032px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="YEQWu3FXYz7k2oZRMzAzN4" name="Panasonic Z85C" alt="Panasonic Z85C with sci-fi images on screen sitting on a wooden tabletop" src="https://cdn.mos.cms.futurecdn.net/YEQWu3FXYz7k2oZRMzAzN4.jpg" mos="" align="middle" fullscreen="" width="4032" height="2268" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>Speaking of step-down TVs, Panasonic has only announced one new OLED TV this year, and it's unfortunately not a successor to the excellent<a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z95b-tv-65z95b"> Z95B </a>from 2025. Instead, Panasonic (which is now producing its European TVs in collaboration with Chinese AV brand Skyworth) unveiled the Z86C (Z85C in Europe) at its event (also in Munich) earlier this year.</p><p>This entry-level OLED TV sports LG Display's new <a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-display-has-a-new-hope-for-cheaper-oled-tvs-and-its-taking-the-fight-directly-to-mini-led">OLED SE panel technology</a>, which removes the polariser to cut back on costs. This will, of course, reduce the TV's ability to combat glare and reflections, but for dark-room viewing, the Z85C should be just fine.</p><p>With its 120Hz refresh rate, supported by two HDMI 2.1 sockets, the Z86C is also a solid choice for gamers. In my brief experience with the TV, I found that even at this entry-level point with a stripped-back panel, the contrast and black depths that OLED brings to the table were unquestionably great, even if this TV didn't quite rival its Award-winning <a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z90b-tv-48z90b">Z90B</a> counterpart.</p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/panasonic-z86c-z85c"><strong>Panasonic Z86C hands on review</strong></a></p><h2 id="bonus-sony-bravia-3-ii">Bonus: Sony Bravia 3 II</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1600px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="KAXV6HMzNBde68U37w5ZYP" name="100_XR30M2_blk_blk_SlimT_ccw" alt="The Sony Bravia 3 II TV pictured against a white background" src="https://cdn.mos.cms.futurecdn.net/KAXV6HMzNBde68U37w5ZYP.jpg" mos="" align="middle" fullscreen="" width="1600" height="900" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony)</span></figcaption></figure><p>I'm sneaking in this TV as a bonus option, and I'm even breaking my own rules here as it's not a TV I've seen in the flesh. It's no secret that the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-3-65-inch-k65s35bp">Sony Bravia 3</a>, which I reviewed last year, was a bit disappointing, especially by Sony's usually excellent TV standards. </p><p>It ultimately came down to the hardware limitation; the Bravia 3 featured a 60Hz direct-lit LED panel with no QLED layer, which made it feel quite expensive, especially considering it outpriced the Award-winning TCL C7K (which featured a 120Hz QD-Mini LED display). </p><p>I have to give credit where credit is due though; Sony has come back with a MKII refresh which directly addresses my gaming-focused concerns, and it even brings something new to the table for Sony TVs. </p><p>While we don't get Mini LED or even QLED here, it does now feature a 120Hz panel and four, yes four, HDMI 2.1 sockets to support gaming features.</p><p>Better yet, the Bravia 3 II now comes with Sony's XR processor, which has worked wonders in its more expensive TVs, especially when it comes to enhancing the sharpness and solidity of the image. </p><p>While I feel as though Sony could (and probably should) have crammed in another upgrade or two, these are certainly steps in the right direction. Unfortunately, this TV isn't currently slated to come to the UK yet, meaning we'll have to wait to see if this TV is an improvement over its predecessor.</p><p><a href="https://www.whathifi.com/tv-home-cinema/televisions/theres-finally-a-sony-tv-with-four-hdmi-2-1-sockets-but-there-are-two-big-problems"><strong>Find out more about the Sony Bravia 3 II here</strong></a></p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6-oled65c6"><strong>LG C6 65-inch review</strong></a></p><p><strong>Check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-oled-tvs"><strong>best OLED TV</strong></a></p><p><strong>As well as the </strong><a href="https://www.whathifi.com/best-buys/best-mini-led-tv"><strong>best Mini LED TV</strong></a></p>
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                                                            <title><![CDATA[ Samsung U8000F (UE65U8000F) ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Samsung’s old dominance of the budget TV market has been severely challenged in recent years, most notably by the likes of Hisense and, especially, TCL.</p><p>Can the 65-inch U8000F do enough within its measly price to make the Korean brand the king of TV value once more?</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ErE6Q7kusAMsXHVemMroN9" name="Samsung UE65U8000F (FUTURE HANDS ON) 03" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard in front of brick wall, on screen is mountain range" src="https://cdn.mos.cms.futurecdn.net/ErE6Q7kusAMsXHVemMroN9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>In the UK and US, at least, being able to bag a 65-inch Samsung U8000F for £469 / $430 really does look like a potentially huge bargain.</p><p>It’s perhaps not quite such an eye-catching deal in Australia, but when all is said and done, even AU$1299 hardly looks excessive for a 65-inch TV with the usually dependable Samsung name attached.</p><p>There are, as we’ll come to later, plenty of reasons why this TV is so affordable. These reasons don’t, though, include anything that might automatically disqualify it from being a potentially good performer for its money.</p><p>Not surprisingly, in today’s TV world, the strongest competition for the U8000F comes from TCL – in particular from the <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk">C6KS</a> models, the 65-inch versions of which cost in the UK £829 and £479 respectively. The latter model actually adds local dimming and <a href="https://www.whathifi.com/advice/mini-led-tv-everything-you-need-to-know-about-the-oled-rival">Mini LED</a> lighting to the equation, despite costing more or less the same as the Samsung U8000F.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="g9ENrgYMCojHgXs4yDGsv8" name="Samsung UE65U8000F (FUTURE HANDS ON) 07" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard close up on one of the feet" src="https://cdn.mos.cms.futurecdn.net/g9ENrgYMCojHgXs4yDGsv8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The 65-inch U8000F is predictably built predominantly from fairly lightweight plastic. This makes it easy to move around, though, and actually, its bodywork still feels decently rigid and robust. That’s helped, perhaps, by the use of some attractively integrated ribbing in parts of the rear panel.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung UE65U8000F tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="B68BXbYsB7BWbJpPMtbF69" name="Samsung UE65U8000F (FUTURE HANDS ON) 08" caption="" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/B68BXbYsB7BWbJpPMtbF69.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> 65 inches (also available in 43, 50, 55, 58, 70, 75, and 85 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> LCD</p><p class="fancy-box__body-text"><strong>Backlight</strong> Direct LED (no local dimming)</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system </strong>Tizen</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 3</p><p class="fancy-box__body-text"><strong>Gaming features</strong> VRR, ALLM, HGiG</p><p class="fancy-box__body-text"><strong>Input lag</strong> 9.7ms at 60Hz</p><p class="fancy-box__body-text"><strong>ARC/eARC </strong>eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> No</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 83 x 144 x 7.7cm</p></div></div><p>It’s fairly chunky around the back by today’s TV standards, making it a slightly awkward-looking wall hanging option – but you don’t notice its depth so much when it’s mounted on its pair of included feet.</p><p>These feet handily just slot and lock into holes on the screen’s underside, without the need for any screws. They’re positioned quite wide apart, however, meaning you’ll need a fairly wide TV stand to accommodate the TV.</p><p>The U8000F’s bezel tastefully sits more or less flush with the screen it holds, and is narrow enough when viewed head-on to prevent you from spotting the bodywork’s fundamentally plasticky nature.</p><p>The TV ships with two remote controls. One is an old-school looking chunky affair with a full button count, while the other is a much sleeker number with a nice polished finish and much reduced button count. It doesn’t carry a solar panel like the ‘smart’ remotes you get with Samsung’s premium TVs, but it’s comfortable to hold and easy to use. </p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Tv6S4zz8EGLusZMJKk6Ur8" name="Samsung UE65U8000F (FUTURE HANDS ON) 05" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/Tv6S4zz8EGLusZMJKk6Ur8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The panel at the 65-inch U8000F’s heart is understandably fairly basic by Samsung LCD standards. It’s lit by big ol’ regular-sized LEDs rather than Mini LEDs, and its backlighting doesn’t benefit from any sort of true local dimming system. It’s only a native 60Hz panel, too, which may limit its appeal to gamers with 120Hz (or more) consoles or PCs.</p><p>Most surprisingly of all, it doesn’t get a colour system built around Quantum Dots. Instead, as with all of Samsung’s U series TVs of the past few years, it gets something called PurColour, backed up by a Crystal 4K processor that’s a good few notches down in power and sophistication from Samsung’s <a href="https://www.whathifi.com/advice/oled-vs-qled-which-best-tv-technology">Neo QLED</a> processors.</p><p>If this PurColour system can still map colours accurately and subtly, though, it could still be enough to help the U8000F stand out from the budget TV crowd.</p><p>The TV supports high dynamic range video, including in the premium <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+ format</a>. There’s no Dolby Vision, though; it seems like hell will need to freeze entirely over before Samsung joins most other TV brands in bringing <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a> to its TVs. </p><p>The U8000F’s smart features and interface are provided by Samsung’s home-grown Tizen OS. This would normally be fine; Tizen now carries basically every streaming and catch-up TV service almost anyone could want, bar Freeview Play and Freely. You can operate the TV and find content by talking to it, too, via Samsung’s Bixby system or an external Alexa device. It maintains a dedicated Game Hub screen from which you can access streamed gaming apps or any game consoles or PCs you have connected. </p><p>Unfortunately, though, the 65-inch U8000F struggles with the demands of the latest Tizen system, typically running very sluggishly when it comes to opening menus, and booting up apps and streaming services.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zgzb7s3cMc649mGdTuQn99" name="Samsung UE65U8000F (FUTURE HANDS ON) 10" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard in front of brick wall, on screen is Tizen OS" src="https://cdn.mos.cms.futurecdn.net/zgzb7s3cMc649mGdTuQn99.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>While the U8000F’s lack of 120Hz support for gaming is unfortunate (if hardly surprising for such a cheap TV), it does have a few other gaming tricks up its sleeve. These include <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM switching</a>, <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> support and the <a href="https://www.whathifi.com/advice/hgig-explained-what-is-hgig-how-do-you-get-it-and-should-you-use-it">HGiG</a> system, whereby the TV essentially passes HDR output control to your Xbox or PlayStation console.</p><p>The set also takes just 9.7ms to render graphics when running in its Game mode – one of the lowest such figures we’ve measured.</p><p>Picture settings, meanwhile, include a <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a>, raising hopes of an easily accessible route to accurate picture quality for AV enthusiasts, as well as Samsung’s suite of Picture Clarity tools for making pictures look cleaner and sharper. The Picture Clarity options here, though, do not include a blur reduction system as you get with more premium Samsung TVs; there are only noise reduction and judder reduction components to play with.</p><p>The U8000F’s sound is delivered by a fairly basic 2 x 10W sound system, bolstered by Samsung’s Q Symphony and OTS Lite features. Q Symphony lets the TV’s speakers join forces with those in Samsung soundbars, while OTS Lite uses nifty audio processing to try to make specific sounds appear to be coming from the correct part of the screen.</p><p>Connections on the U8000F, finally, comprise a trio of HDMI ports, a single USB-A port, an Ethernet port, the RF jack, a CI slot and, of course, wi-fi and Bluetooth wireless options.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="3QoV8pPdUyxzcxxNnqUj79" name="Samsung UE65U8000F (FUTURE HANDS ON) 09" alt="Samsung UE65U8000F 65-inch TV, on screen is view of earth from space" src="https://cdn.mos.cms.futurecdn.net/3QoV8pPdUyxzcxxNnqUj79.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The U8000F is very much a tale of two picture settings, looking very respectable for its money in its Standard mode, but struggling to meet the demands of AV enthusiasts with its Filmmaker Mode.</p><p>Starting with the good news, the Standard mode’s pictures immediately look surprisingly bright by budget TV standards. There’s a very clear step up in brightness between SDR and <a href="https://www.whathifi.com/advice/hdr-tv-what-it-how-can-you-get-it">HDR content</a>, as well as a mild expansion in the HDR image’s colour range. Enough in both cases to make HDR look convincing and surprisingly natural – helped by the presence of a surprisingly effective dynamic tone mapping system (a feature that’s by no means a given at the sort of price level the U8000F is operating at).</p><p>The TV’s brightness in Standard mode sits alongside some quite respectable black tones for such an affordable TV. This makes dark scenes comfortable to watch, and creates a degree of contrast that again helps to sell the idea that this is a more HDR-friendly TV than most of its similarly priced rivals. </p><p>We should stress that we’re not talking about depths of black in dark scenes of the sort you’d get with an OLED or premium LCD TV – there’s always a hint of grey to remind you that you’re watching a fairly affordable LCD screen – but the impact of this is mild by cheap TV standards. </p><p>Dark scenes contain plenty of shadow detail on the U8000F, too, avoiding that flat, hollow look so commonly encountered with budget TVs. Especially budget TVs that are as focused on producing a convincing black tone as this Samsung model seems to be. </p><p>The U8000F’s pictures are also sharp enough to look definitively 4K – and thanks to some crisp upscaling, this feels pleasingly true with HD sources as well as native 4K. </p><p>The sharpness does dip, though, due to some resolution loss over moving objects that none of the available Picture Clarity settings can completely fix (though choosing a Custom setting with Judder Reduction set to level four or five can at least reduce the impact of the screen’s quite strong native judder with 24fps sources).</p><p>There are a couple more Standard mode niggles to report as well. First, very bright picture areas can clip a little, meaning they lose subtle shading information and end up looking so stark that they draw too much attention to themselves (though this reduces with <a href="https://www.whathifi.com/features/what-is-tone-mapping-how-the-hdr-tv-feature-works-and-why-its-important">Dynamic Tone Mapping</a> active). Second, colours in relatively dark scenes can ‘clump’ a little, so that very detailed areas such as grass or leaves become a bit rough and ill-defined.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="jaTuk5D4Fgg63fpHaB5Gm8" name="Samsung UE65U8000F (FUTURE HANDS ON) 02" alt="Samsung UE65U8000F 65-inch TV, on screen is aerial view of hills and mountains" src="https://cdn.mos.cms.futurecdn.net/jaTuk5D4Fgg63fpHaB5Gm8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>You can also sometimes notice a slightly distracting lag between the backlight system dimming and brightening during scenes that feature abrupt cuts between dark and light shots, and finally, there’s a narrow stripe of light leakage running down the left and right sides of the picture – though this is only generally visible in the black bars above and below 21:9 and similar-ratio films. It’s typically too faint to appear where there’s any sort of picture information other than pure blackness on the screen.</p><p>While it’s good to find a very affordable TV that is ambitious enough to carry a Filmmaker Mode, unfortunately, that mode isn’t much fun to watch on the U8000F.</p><p>Clipping, for instance, becomes quite extreme without any Dynamic Tone Mapping in play, while motion looks both juddery and soft.</p><p>Colours feel flatter in Filmmaker Mode, too, and the image generally lacks impact. Perhaps the biggest issue with Filmmaker Mode, though, is that for some reason, perhaps due to its reduced brightness and contrast, dark scenes suddenly reveal multiple areas of backlight clouding at various points across the screen. You can reduce the impact of this if you watch in a little ambient light, but it’s a shame this feels necessary. </p><p>Dark scenes look generally a little greyer in Filmmaker Mode, too, and this greyness can also sometimes take on a slightly green or blue tint.</p><p>Not everything about the Filmmaker Mode is a bust. Colours look slightly more even-handed and nuanced, which contributes in particular to a touch less colour clumping in densely textured areas. Shadow detail is still strong, too, despite the extra clouding. Ultimately, though, the Filmmaker Mode’s slightly more nuanced feel in some areas isn’t enough to make it the sort of instant cinematic hit that movie fans might have hoped for.</p><p>There’s one more issue to mention, too, that actually affects all of the U8000F’s picture settings: viewing angles. View the TV from really any sort of angle, and the <a href="https://www.whathifi.com/features/ips-vs-va-panel-technology-the-big-lcd-tech-battle-youve-probably-never-heard-of">VA panel</a> design causes contrast to take a substantial hit, with parts of the picture that should be black taking on a vivid blue-grey tone. Basically, if your room layout requires lots of people to routinely watch this TV from the side, it’s probably not the TV for you.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7GESeLt4LRSZzk5Hop2mp8" name="Samsung UE65U8000F (FUTURE HANDS ON) 04" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard showing detail of rear of set" src="https://cdn.mos.cms.futurecdn.net/7GESeLt4LRSZzk5Hop2mp8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The first thing to say here is that we recommend pretty much always turning the U8000F’s Amplify sound mode on. Without it, the sound tends to feel small and trapped inside the TV.</p><p>Even with Amplify mode on, the U8000F’s sound doesn’t exactly shake your foundations. There isn’t much bass depth or presence, and volume levels, even set to maximum, are hardly going to burst your eardrums. </p><p>While we might have wished for the U8000F’s sound to give us a bit more, though, what it does give us is actually quite clean and engaging – at least to the extent that the TV seems to understand its speakers’ limitations. </p><p>So, bass, while not heavy, seldom distorts or crackles. Treble, while not particularly extended, doesn’t tend to sound harsh or forced. Voices are quite well-rounded and contextualised, and surprisingly, given there are only two speakers in play, the OTS Lite system places voices and spot effects decently accurately in the right place on the screen.</p><p>This all makes the sound quite clean and therefore immersive by budget TV standards, making it surprisingly easy to live with.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MRDjY4iFGPJn3mVfVS26s8" name="Samsung UE65U8000F (FUTURE HANDS ON) 06" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/MRDjY4iFGPJn3mVfVS26s8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The 65-inch Samsung U8000F is overall a solid TV for its money. It’s up against some stiff and only slightly more expensive competition, and it’s certainly not without its limitations, but provided you aren’t a die-hard cinephile desperately on the hunt for a good Filmmaker Mode, the U8000F’s Standard picture setting actually serves up a cleaner, more balanced, more punchy and above all more consistent performance than most rivals in its class.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 3</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k"><strong>TCL C7K</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk"><strong>TCL C6KS</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/mitchell-and-brown-qled1811-jb-55qled1811"><strong>Mitchell & Brown QLED1811</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/samsung-u8000f-ue65u8000f</link>
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                            <![CDATA[ The U8000F strips back Samsung’s usually imposing premium features and specs in a bid for mass market glory. ]]>
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                                                                        <pubDate>Wed, 01 Apr 2026 13:13:25 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:10:15 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ John Archer ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
                                                                                                        <dc:contributor><![CDATA[ Tom Parsons ]]></dc:contributor>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix, Our Planet II]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung UE65U8000F 65-inch TV]]></media:description>                                                            <media:text><![CDATA[Samsung UE65U8000F 65-inch TV]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung UE65U8000F 65-inch TV]]></media:title>
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                                <p>Samsung’s old dominance of the budget TV market has been severely challenged in recent years, most notably by the likes of Hisense and, especially, TCL.</p><p>Can the 65-inch U8000F do enough within its measly price to make the Korean brand the king of TV value once more?</p><h3 class="article-body__section" id="section-price"><span>Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="ErE6Q7kusAMsXHVemMroN9" name="Samsung UE65U8000F (FUTURE HANDS ON) 03" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard in front of brick wall, on screen is mountain range" src="https://cdn.mos.cms.futurecdn.net/ErE6Q7kusAMsXHVemMroN9.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>In the UK and US, at least, being able to bag a 65-inch Samsung U8000F for £469 / $430 really does look like a potentially huge bargain.</p><p>It’s perhaps not quite such an eye-catching deal in Australia, but when all is said and done, even AU$1299 hardly looks excessive for a 65-inch TV with the usually dependable Samsung name attached.</p><p>There are, as we’ll come to later, plenty of reasons why this TV is so affordable. These reasons don’t, though, include anything that might automatically disqualify it from being a potentially good performer for its money.</p><p>Not surprisingly, in today’s TV world, the strongest competition for the U8000F comes from TCL – in particular from the <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk">C6KS</a> models, the 65-inch versions of which cost in the UK £829 and £479 respectively. The latter model actually adds local dimming and <a href="https://www.whathifi.com/advice/mini-led-tv-everything-you-need-to-know-about-the-oled-rival">Mini LED</a> lighting to the equation, despite costing more or less the same as the Samsung U8000F.</p><h3 class="article-body__section" id="section-design"><span>Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="g9ENrgYMCojHgXs4yDGsv8" name="Samsung UE65U8000F (FUTURE HANDS ON) 07" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard close up on one of the feet" src="https://cdn.mos.cms.futurecdn.net/g9ENrgYMCojHgXs4yDGsv8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The 65-inch U8000F is predictably built predominantly from fairly lightweight plastic. This makes it easy to move around, though, and actually, its bodywork still feels decently rigid and robust. That’s helped, perhaps, by the use of some attractively integrated ribbing in parts of the rear panel.</p><div  class="fancy-box"><div class="fancy_box-title">Samsung UE65U8000F tech specs</div><div class="fancy_box_body"><figure class="van-image-figure "  ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="B68BXbYsB7BWbJpPMtbF69" name="Samsung UE65U8000F (FUTURE HANDS ON) 08" caption="" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/B68BXbYsB7BWbJpPMtbF69.jpg" mos="" link="" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pinterest-pin-exclude"></p></div></div><figcaption itemprop="caption description" class=""><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p class="fancy-box__body-text"><strong>Screen size</strong> 65 inches (also available in 43, 50, 55, 58, 70, 75, and 85 inches)</p><p class="fancy-box__body-text"><strong>Type</strong> LCD</p><p class="fancy-box__body-text"><strong>Backlight</strong> Direct LED (no local dimming)</p><p class="fancy-box__body-text"><strong>Resolution</strong> 4K</p><p class="fancy-box__body-text"><strong>HDR formats</strong> HLG, HDR10, HDR10+</p><p class="fancy-box__body-text"><strong>Operating system </strong>Tizen</p><p class="fancy-box__body-text"><strong>HDMI inputs</strong> 3</p><p class="fancy-box__body-text"><strong>Gaming features</strong> VRR, ALLM, HGiG</p><p class="fancy-box__body-text"><strong>Input lag</strong> 9.7ms at 60Hz</p><p class="fancy-box__body-text"><strong>ARC/eARC </strong>eARC</p><p class="fancy-box__body-text"><strong>Optical output?</strong> No</p><p class="fancy-box__body-text"><strong>Dimensions (hwd, without stand)</strong> 83 x 144 x 7.7cm</p></div></div><p>It’s fairly chunky around the back by today’s TV standards, making it a slightly awkward-looking wall hanging option – but you don’t notice its depth so much when it’s mounted on its pair of included feet.</p><p>These feet handily just slot and lock into holes on the screen’s underside, without the need for any screws. They’re positioned quite wide apart, however, meaning you’ll need a fairly wide TV stand to accommodate the TV.</p><p>The U8000F’s bezel tastefully sits more or less flush with the screen it holds, and is narrow enough when viewed head-on to prevent you from spotting the bodywork’s fundamentally plasticky nature.</p><p>The TV ships with two remote controls. One is an old-school looking chunky affair with a full button count, while the other is a much sleeker number with a nice polished finish and much reduced button count. It doesn’t carry a solar panel like the ‘smart’ remotes you get with Samsung’s premium TVs, but it’s comfortable to hold and easy to use. </p><h3 class="article-body__section" id="section-features"><span>Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="Tv6S4zz8EGLusZMJKk6Ur8" name="Samsung UE65U8000F (FUTURE HANDS ON) 05" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/Tv6S4zz8EGLusZMJKk6Ur8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>The panel at the 65-inch U8000F’s heart is understandably fairly basic by Samsung LCD standards. It’s lit by big ol’ regular-sized LEDs rather than Mini LEDs, and its backlighting doesn’t benefit from any sort of true local dimming system. It’s only a native 60Hz panel, too, which may limit its appeal to gamers with 120Hz (or more) consoles or PCs.</p><p>Most surprisingly of all, it doesn’t get a colour system built around Quantum Dots. Instead, as with all of Samsung’s U series TVs of the past few years, it gets something called PurColour, backed up by a Crystal 4K processor that’s a good few notches down in power and sophistication from Samsung’s <a href="https://www.whathifi.com/advice/oled-vs-qled-which-best-tv-technology">Neo QLED</a> processors.</p><p>If this PurColour system can still map colours accurately and subtly, though, it could still be enough to help the U8000F stand out from the budget TV crowd.</p><p>The TV supports high dynamic range video, including in the premium <a href="https://www.whathifi.com/advice/hdr10-everything-you-need-to-know">HDR10+ format</a>. There’s no Dolby Vision, though; it seems like hell will need to freeze entirely over before Samsung joins most other TV brands in bringing <a href="https://www.whathifi.com/advice/dolby-vision-hdr-everything-you-need-to-know">Dolby Vision</a> to its TVs. </p><p>The U8000F’s smart features and interface are provided by Samsung’s home-grown Tizen OS. This would normally be fine; Tizen now carries basically every streaming and catch-up TV service almost anyone could want, bar Freeview Play and Freely. You can operate the TV and find content by talking to it, too, via Samsung’s Bixby system or an external Alexa device. It maintains a dedicated Game Hub screen from which you can access streamed gaming apps or any game consoles or PCs you have connected. </p><p>Unfortunately, though, the 65-inch U8000F struggles with the demands of the latest Tizen system, typically running very sluggishly when it comes to opening menus, and booting up apps and streaming services.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zgzb7s3cMc649mGdTuQn99" name="Samsung UE65U8000F (FUTURE HANDS ON) 10" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard in front of brick wall, on screen is Tizen OS" src="https://cdn.mos.cms.futurecdn.net/zgzb7s3cMc649mGdTuQn99.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>While the U8000F’s lack of 120Hz support for gaming is unfortunate (if hardly surprising for such a cheap TV), it does have a few other gaming tricks up its sleeve. These include <a href="https://www.whathifi.com/advice/allm-everything-you-need-to-know-about-auto-low-latency-mode">ALLM switching</a>, <a href="https://www.whathifi.com/advice/vrr-everything-you-need-to-know-about-variable-refresh-rate">VRR</a> support and the <a href="https://www.whathifi.com/advice/hgig-explained-what-is-hgig-how-do-you-get-it-and-should-you-use-it">HGiG</a> system, whereby the TV essentially passes HDR output control to your Xbox or PlayStation console.</p><p>The set also takes just 9.7ms to render graphics when running in its Game mode – one of the lowest such figures we’ve measured.</p><p>Picture settings, meanwhile, include a <a href="https://www.whathifi.com/advice/what-is-filmmaker-mode-is-it-any-good-and-should-you-turn-it-on">Filmmaker Mode</a>, raising hopes of an easily accessible route to accurate picture quality for AV enthusiasts, as well as Samsung’s suite of Picture Clarity tools for making pictures look cleaner and sharper. The Picture Clarity options here, though, do not include a blur reduction system as you get with more premium Samsung TVs; there are only noise reduction and judder reduction components to play with.</p><p>The U8000F’s sound is delivered by a fairly basic 2 x 10W sound system, bolstered by Samsung’s Q Symphony and OTS Lite features. Q Symphony lets the TV’s speakers join forces with those in Samsung soundbars, while OTS Lite uses nifty audio processing to try to make specific sounds appear to be coming from the correct part of the screen.</p><p>Connections on the U8000F, finally, comprise a trio of HDMI ports, a single USB-A port, an Ethernet port, the RF jack, a CI slot and, of course, wi-fi and Bluetooth wireless options.</p><h3 class="article-body__section" id="section-picture"><span>Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="3QoV8pPdUyxzcxxNnqUj79" name="Samsung UE65U8000F (FUTURE HANDS ON) 09" alt="Samsung UE65U8000F 65-inch TV, on screen is view of earth from space" src="https://cdn.mos.cms.futurecdn.net/3QoV8pPdUyxzcxxNnqUj79.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The U8000F is very much a tale of two picture settings, looking very respectable for its money in its Standard mode, but struggling to meet the demands of AV enthusiasts with its Filmmaker Mode.</p><p>Starting with the good news, the Standard mode’s pictures immediately look surprisingly bright by budget TV standards. There’s a very clear step up in brightness between SDR and <a href="https://www.whathifi.com/advice/hdr-tv-what-it-how-can-you-get-it">HDR content</a>, as well as a mild expansion in the HDR image’s colour range. Enough in both cases to make HDR look convincing and surprisingly natural – helped by the presence of a surprisingly effective dynamic tone mapping system (a feature that’s by no means a given at the sort of price level the U8000F is operating at).</p><p>The TV’s brightness in Standard mode sits alongside some quite respectable black tones for such an affordable TV. This makes dark scenes comfortable to watch, and creates a degree of contrast that again helps to sell the idea that this is a more HDR-friendly TV than most of its similarly priced rivals. </p><p>We should stress that we’re not talking about depths of black in dark scenes of the sort you’d get with an OLED or premium LCD TV – there’s always a hint of grey to remind you that you’re watching a fairly affordable LCD screen – but the impact of this is mild by cheap TV standards. </p><p>Dark scenes contain plenty of shadow detail on the U8000F, too, avoiding that flat, hollow look so commonly encountered with budget TVs. Especially budget TVs that are as focused on producing a convincing black tone as this Samsung model seems to be. </p><p>The U8000F’s pictures are also sharp enough to look definitively 4K – and thanks to some crisp upscaling, this feels pleasingly true with HD sources as well as native 4K. </p><p>The sharpness does dip, though, due to some resolution loss over moving objects that none of the available Picture Clarity settings can completely fix (though choosing a Custom setting with Judder Reduction set to level four or five can at least reduce the impact of the screen’s quite strong native judder with 24fps sources).</p><p>There are a couple more Standard mode niggles to report as well. First, very bright picture areas can clip a little, meaning they lose subtle shading information and end up looking so stark that they draw too much attention to themselves (though this reduces with <a href="https://www.whathifi.com/features/what-is-tone-mapping-how-the-hdr-tv-feature-works-and-why-its-important">Dynamic Tone Mapping</a> active). Second, colours in relatively dark scenes can ‘clump’ a little, so that very detailed areas such as grass or leaves become a bit rough and ill-defined.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="jaTuk5D4Fgg63fpHaB5Gm8" name="Samsung UE65U8000F (FUTURE HANDS ON) 02" alt="Samsung UE65U8000F 65-inch TV, on screen is aerial view of hills and mountains" src="https://cdn.mos.cms.futurecdn.net/jaTuk5D4Fgg63fpHaB5Gm8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>You can also sometimes notice a slightly distracting lag between the backlight system dimming and brightening during scenes that feature abrupt cuts between dark and light shots, and finally, there’s a narrow stripe of light leakage running down the left and right sides of the picture – though this is only generally visible in the black bars above and below 21:9 and similar-ratio films. It’s typically too faint to appear where there’s any sort of picture information other than pure blackness on the screen.</p><p>While it’s good to find a very affordable TV that is ambitious enough to carry a Filmmaker Mode, unfortunately, that mode isn’t much fun to watch on the U8000F.</p><p>Clipping, for instance, becomes quite extreme without any Dynamic Tone Mapping in play, while motion looks both juddery and soft.</p><p>Colours feel flatter in Filmmaker Mode, too, and the image generally lacks impact. Perhaps the biggest issue with Filmmaker Mode, though, is that for some reason, perhaps due to its reduced brightness and contrast, dark scenes suddenly reveal multiple areas of backlight clouding at various points across the screen. You can reduce the impact of this if you watch in a little ambient light, but it’s a shame this feels necessary. </p><p>Dark scenes look generally a little greyer in Filmmaker Mode, too, and this greyness can also sometimes take on a slightly green or blue tint.</p><p>Not everything about the Filmmaker Mode is a bust. Colours look slightly more even-handed and nuanced, which contributes in particular to a touch less colour clumping in densely textured areas. Shadow detail is still strong, too, despite the extra clouding. Ultimately, though, the Filmmaker Mode’s slightly more nuanced feel in some areas isn’t enough to make it the sort of instant cinematic hit that movie fans might have hoped for.</p><p>There’s one more issue to mention, too, that actually affects all of the U8000F’s picture settings: viewing angles. View the TV from really any sort of angle, and the <a href="https://www.whathifi.com/features/ips-vs-va-panel-technology-the-big-lcd-tech-battle-youve-probably-never-heard-of">VA panel</a> design causes contrast to take a substantial hit, with parts of the picture that should be black taking on a vivid blue-grey tone. Basically, if your room layout requires lots of people to routinely watch this TV from the side, it’s probably not the TV for you.</p><h3 class="article-body__section" id="section-sound"><span>Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7GESeLt4LRSZzk5Hop2mp8" name="Samsung UE65U8000F (FUTURE HANDS ON) 04" alt="Samsung UE65U8000F 65-inch TV on wooden sideboard showing detail of rear of set" src="https://cdn.mos.cms.futurecdn.net/7GESeLt4LRSZzk5Hop2mp8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The first thing to say here is that we recommend pretty much always turning the U8000F’s Amplify sound mode on. Without it, the sound tends to feel small and trapped inside the TV.</p><p>Even with Amplify mode on, the U8000F’s sound doesn’t exactly shake your foundations. There isn’t much bass depth or presence, and volume levels, even set to maximum, are hardly going to burst your eardrums. </p><p>While we might have wished for the U8000F’s sound to give us a bit more, though, what it does give us is actually quite clean and engaging – at least to the extent that the TV seems to understand its speakers’ limitations. </p><p>So, bass, while not heavy, seldom distorts or crackles. Treble, while not particularly extended, doesn’t tend to sound harsh or forced. Voices are quite well-rounded and contextualised, and surprisingly, given there are only two speakers in play, the OTS Lite system places voices and spot effects decently accurately in the right place on the screen.</p><p>This all makes the sound quite clean and therefore immersive by budget TV standards, making it surprisingly easy to live with.</p><h3 class="article-body__section" id="section-verdict"><span>Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="MRDjY4iFGPJn3mVfVS26s8" name="Samsung UE65U8000F (FUTURE HANDS ON) 06" alt="Samsung UE65U8000F 65-inch TV" src="https://cdn.mos.cms.futurecdn.net/MRDjY4iFGPJn3mVfVS26s8.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Our Planet II)</span></figcaption></figure><p>The 65-inch Samsung U8000F is overall a solid TV for its money. It’s up against some stiff and only slightly more expensive competition, and it’s certainly not without its limitations, but provided you aren’t a die-hard cinephile desperately on the hunt for a good Filmmaker Mode, the U8000F’s Standard picture setting actually serves up a cleaner, more balanced, more punchy and above all more consistent performance than most rivals in its class.</p><p><strong>SCORES</strong></p><ul><li><strong>Picture</strong> 4</li><li><strong>Sound</strong> 3</li><li><strong>Features</strong> 4</li></ul><p><strong>MORE:</strong></p><p><strong>Read our review of the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k"><strong>TCL C7K</strong></a><strong></strong></p><p><strong>Also consider the </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk"><strong>TCL C6KS</strong></a><strong></strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/mitchell-and-brown-qled1811-jb-55qled1811"><strong>Mitchell & Brown QLED1811</strong></a><strong> review</strong></p><p><a href="https://www.whathifi.com/best-buys/best-tv"><strong>Best TVs: flagship OLEDs and budget Mini LED sets tried and tested</strong></a></p>
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                                                            <title><![CDATA[ Sony and TCL’s 'Bravia Inc' is official – but questions remain for OLED ]]></title>
                                                                                                <dc:content><![CDATA[ <p>The proposed Sony and TCL joint partnership has taken another step forward today, with the new entity to be called 'Bravia Inc'.</p><p>This new name has been revealed as part of an announcement that the TCL/Sony takeover of Sony's Home Entertainment business has moved from the "memorandum of understanding" phase <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-is-selling-its-home-entertainment-business-to-tcl-but-what-does-this-mean-for-future-bravia-tvs">announced in January</a>, to a "legally binding definitive agreements" phase.</p><p>I don't know about you, but I think 'Bravia Inc' is a pretty cool name, and it also suggests to me a Sony-first focus that I find encouraging.</p><p>And there are other details to be encouraged by if you're concerned about the future of Sony TVs and home cinema.</p><p>For starters, while we know that TCL will have 51 per cent control of the new company, whereas Sony will have 49 per cent, Bravia Inc will be headquartered in Sony's Tokyo HQ, and its CEO will be Sony's Kazuo Kii.</p><p>And, according to a Sony representative, "the two companies will be considered nearly equal partners".</p><p>Yes, I do worry about the "nearly" in that quote, but I think the new company being based at Sony and being led by a long-term Sony staffer are positive signs.</p><p>I don't want it to seem as though I don't have respect for TCL's involvement here, by the way, because the Chinese brand of course has a lot to offer, but it's the future of the Japanese legend that I'm most concerned for – and I know many readers feel the same.</p><p>As I wrote previously, <a href="https://www.whathifi.com/tv-home-cinema/televisions/the-sony-and-tcl-tv-merger-could-be-a-good-thing-as-long-as-each-brand-stays-in-its-lane">this merger has the potential to be a good thing for both Sony and TCL</a>, if the qualities of each are leveraged in the correct way.</p><p>And, indeed, that does appear to be the plan, with the Sony representative explaining that Bravia Inc will marry "Sony’s high-quality picture and sound technology, premium brand value, and operational expertise, alongside TCL’s advanced display technology, global scale, manufacturing footprint, end-to-end cost efficiency, and vertically integrated supply-chain capabilities."</p><p>This is what most of us want: Sony's peerless processing and premium products, boosted by TCL's scale and bleeding-edge hardware.</p><p>That quote, though, has given me pause for thought: where does OLED factor into all of this?</p><p>TCL, famously, cares not for OLED. Its focus is very much on advanced LED backlighting. More zones, more brightness and, as of 2026, so-called '<a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-x11l-85x11l">Super QLED</a>' tech.</p><p>The prospect of Sony getting access to this panel technology at the developmental stage and weaving its magic to produce future flagship backlit TVs is naturally tantalising, but will there also be OLEDs in the range? I'm beginning to doubt it.</p><p>The beauty of this partnership from a business perspective is presumably that Sony will have first and super-cost-effective dibs on TCL's panel hardware. Does it also want to be buying notoriously expensive OLED panels from LG Display and/or Samsung Display? I don't think so.</p><p>Would the TCL (slightly more than) half of Bravia Inc even allow such a thing? Again, I'm not sure.</p><p>There is the possibility that TCL will eventually leverage its new <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-is-about-to-start-producing-cheaper-oled-panels-should-lg-and-samsung-be-worried">inkjet OLED factory</a> for the production of televisions, but that's far from a sure thing, and there's a question mark over how well-suited inkjet OLED panels are for use in TVs anyway.</p><p>All of which has got me wondering: could the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Bravia 8 II</a>, <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Bravia 8</a> and <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a> turn out to be Sony's last OLED TVs?</p><p>We may not know for a while yet – Bravia Inc isn't expected to start its operations until April 2027 – but I certainly hope not.</p><p>In my eyes, OLED is still the best TV technology, and Sony leaving it behind would be a great shame.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II review</strong></a><strong> and </strong><a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90"><strong>Sony Bravia 9 review</strong></a></p><p><strong>Here are our hands-on impressions of the new </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-x11l-85x11l"><strong>TCL X11L</strong></a><strong>, </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c9l-rm9l"><strong>TCL RM9L</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c8l-qm8l"><strong>TCL C8L</strong></a><strong> Super QLED TVs</strong></p><p><strong>And these are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/sony-and-tcls-bravia-inc-is-taking-shape-but-questions-remain-for-oled</link>
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                            <![CDATA[ New details revealed, and there is some encouraging news for Sony fans – but also cause for concern ]]>
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                                                                        <pubDate>Tue, 31 Mar 2026 14:30:15 +0000</pubDate>                                                                                                                                <updated>Tue, 31 Mar 2026 14:31:17 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                <author><![CDATA[ tom.parsons@futurenet.com (Tom Parsons) ]]></author>                    <dc:creator><![CDATA[ Tom Parsons ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/NeHbHE3y4TdjeqhVoJsp6M.jpg ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix (Our Great National Parks)]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:description>                                                            <media:text><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:text>
                                <media:title type="plain"><![CDATA[The 55-inch Sony Bravia 8 II QD-OLED TV photographed on a white table. On the screen is a nature documentary.]]></media:title>
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                                <p>The proposed Sony and TCL joint partnership has taken another step forward today, with the new entity to be called 'Bravia Inc'.</p><p>This new name has been revealed as part of an announcement that the TCL/Sony takeover of Sony's Home Entertainment business has moved from the "memorandum of understanding" phase <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-is-selling-its-home-entertainment-business-to-tcl-but-what-does-this-mean-for-future-bravia-tvs">announced in January</a>, to a "legally binding definitive agreements" phase.</p><p>I don't know about you, but I think 'Bravia Inc' is a pretty cool name, and it also suggests to me a Sony-first focus that I find encouraging.</p><p>And there are other details to be encouraged by if you're concerned about the future of Sony TVs and home cinema.</p><p>For starters, while we know that TCL will have 51 per cent control of the new company, whereas Sony will have 49 per cent, Bravia Inc will be headquartered in Sony's Tokyo HQ, and its CEO will be Sony's Kazuo Kii.</p><p>And, according to a Sony representative, "the two companies will be considered nearly equal partners".</p><p>Yes, I do worry about the "nearly" in that quote, but I think the new company being based at Sony and being led by a long-term Sony staffer are positive signs.</p><p>I don't want it to seem as though I don't have respect for TCL's involvement here, by the way, because the Chinese brand of course has a lot to offer, but it's the future of the Japanese legend that I'm most concerned for – and I know many readers feel the same.</p><p>As I wrote previously, <a href="https://www.whathifi.com/tv-home-cinema/televisions/the-sony-and-tcl-tv-merger-could-be-a-good-thing-as-long-as-each-brand-stays-in-its-lane">this merger has the potential to be a good thing for both Sony and TCL</a>, if the qualities of each are leveraged in the correct way.</p><p>And, indeed, that does appear to be the plan, with the Sony representative explaining that Bravia Inc will marry "Sony’s high-quality picture and sound technology, premium brand value, and operational expertise, alongside TCL’s advanced display technology, global scale, manufacturing footprint, end-to-end cost efficiency, and vertically integrated supply-chain capabilities."</p><p>This is what most of us want: Sony's peerless processing and premium products, boosted by TCL's scale and bleeding-edge hardware.</p><p>That quote, though, has given me pause for thought: where does OLED factor into all of this?</p><p>TCL, famously, cares not for OLED. Its focus is very much on advanced LED backlighting. More zones, more brightness and, as of 2026, so-called '<a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-x11l-85x11l">Super QLED</a>' tech.</p><p>The prospect of Sony getting access to this panel technology at the developmental stage and weaving its magic to produce future flagship backlit TVs is naturally tantalising, but will there also be OLEDs in the range? I'm beginning to doubt it.</p><p>The beauty of this partnership from a business perspective is presumably that Sony will have first and super-cost-effective dibs on TCL's panel hardware. Does it also want to be buying notoriously expensive OLED panels from LG Display and/or Samsung Display? I don't think so.</p><p>Would the TCL (slightly more than) half of Bravia Inc even allow such a thing? Again, I'm not sure.</p><p>There is the possibility that TCL will eventually leverage its new <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-is-about-to-start-producing-cheaper-oled-panels-should-lg-and-samsung-be-worried">inkjet OLED factory</a> for the production of televisions, but that's far from a sure thing, and there's a question mark over how well-suited inkjet OLED panels are for use in TVs anyway.</p><p>All of which has got me wondering: could the <a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2">Bravia 8 II</a>, <a href="https://www.whathifi.com/reviews/sony-bravia-8-k65xr80">Bravia 8</a> and <a href="https://www.whathifi.com/reviews/sony-xr-48a90k">A90K</a> turn out to be Sony's last OLED TVs?</p><p>We may not know for a while yet – Bravia Inc isn't expected to start its operations until April 2027 – but I certainly hope not.</p><p>In my eyes, OLED is still the best TV technology, and Sony leaving it behind would be a great shame.</p><p><strong>MORE:</strong></p><p><strong>Read our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/sony-bravia-8-ii-k55xr8m2"><strong>Sony Bravia 8 II review</strong></a><strong> and </strong><a href="https://www.whathifi.com/reviews/sony-bravia-9-k75xr90"><strong>Sony Bravia 9 review</strong></a></p><p><strong>Here are our hands-on impressions of the new </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-x11l-85x11l"><strong>TCL X11L</strong></a><strong>, </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c9l-rm9l"><strong>TCL RM9L</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c8l-qm8l"><strong>TCL C8L</strong></a><strong> Super QLED TVs</strong></p><p><strong>And these are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> you can buy right now</strong></p>
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                                                            <title><![CDATA[ TCL's 98-inch Award-winning Mini LED TV is the basis of this super-simple home cinema ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Now this one is a bit bonkers, really.</p><p>A full Dolby Atmos home cinema with, practically, a 100-inch screen for three grand? If you had asked me for an estimate on the overall cost of that lot a decade or so ago, I would have had to double that price. At least. </p><p>And ease of use? Forget it. This was the realm of the full home cinema projector (with a decent screen) and a good multichannel amplifier with a full surround sound speaker system to go with it – and hours of painstaking set-up to go with it.</p><p>Not with this system. Just three components (one of which is really only a bonus) that are a doddle to set up together are all you need for a stunning, cutting-edge home cinema.</p><h3 class="article-body__section" id="section-the-system"><span>The system</span></h3><ul><li><strong>TV: </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL 98C7K</strong></a><strong> (£1999)</strong></li><li><strong>Sound system: </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F</strong></a><strong> (£849)</strong></li><li><strong>Console: </strong><a href="https://www.whathifi.com/reviews/sony-playstation-5"><strong>Sony PlayStation 5</strong></a><strong> (£400)</strong></li><li><strong>Total system price: £3248</strong></li></ul><div data-model-name="TCL C7K 98-inch Mini LED TV,Samsung HW-Q990F,Sony PlayStation 5" data-widget-type="multimodelreview" data-widget-title="Today's best system deals"></div><h3 class="article-body__section" id="section-the-tv"><span>The TV</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="xhLkFKYyyte3ZNAQhp5BvV" name="TCL 98C7K (Future hands on) Main" alt="TCL 98C7K 98-inch TV" src="https://cdn.mos.cms.futurecdn.net/xhLkFKYyyte3ZNAQhp5BvV.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>TCL seems intent on finishing off the projector business – in the home at least – as quickly as possible.</p><p>To get this screen acreage on a TV for less than £2000 was complete science fiction a few short years ago. To get it today, and for it to have the performance capabilities it does, is astonishing. </p><p>Yet here we are. How TCL has managed to deliver so much TV for so little money is, frankly, beyond us.</p><p>The 98C7K is an all-out assault on the super-sized screen market. And it achieves the seemingly impossible: a 98-inch 4K Mini LED TV for a price that would make many 65-inch sets blush.</p><p>The raw cinematic impact of a 98-inch picture never grows old, but this TV is far more than just sheer acreage. It is built on a foundation of spectacular picture quality, driven by its Mini LED backlight and Quantum Dot colour system.</p><p>TCL claims a mighty 3000 nits of peak brightness, which, when married to more than 2000 separately controlled local dimming zones, results in a picture that is dazzlingly bright and contrast-rich.</p><p>Small HDR highlights, such as the glint of metal or the gleam in an eye, look bold and lifelike, while bright daylight scenes maintain much more brilliance than even the best OLEDs can muster up.</p><p>TCL’s new ‘Halo Control’ technology is the ace up its sleeve. This impressive tech focuses on greatly reducing the unwanted light halos that can plague local-dimming LCD sets.</p><p>While subtle, deliberate clouding is occasionally introduced to disguise potential blooming, the overall result is a beautifully handled performance with contrast, with deep, convincing, neutral black tones and a vibrant, subtle colour palette.</p><p>The picture also feels sharper and denser than previous models, holding up nicely even with motion, and the set supports every major HDR format: HDR10, HLG, HDR10+, and Dolby Vision.</p><div data-model-name="TCL C7K 98-inch Mini LED TV" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-console"><span>The console</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1649px;"><p class="vanilla-image-block" style="padding-top:56.28%;"><img id="DPiA4pJvzSPW7ujEB7tBu6" name="3685949-7752449161-ps5-r.jpg" alt="PlayStation 5" src="https://cdn.mos.cms.futurecdn.net/DPiA4pJvzSPW7ujEB7tBu6.jpg" mos="" align="middle" fullscreen="" width="1649" height="928" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony PlayStation)</span></figcaption></figure><p>Crucially, for the modern living room, the 98-inch C7K is a superb gaming hub.</p><p>It supports 4K/144Hz, VRR (including AMD FreeSync Premium Pro), and ALLM, with an input lag of just 13.1ms at 60Hz.</p><p>It’s an enormous, responsive window into your gaming worlds – which is why we suggest you include a PS5 in this set-up, and connect it to one of the TV’s two full HDMI 2.1-capable ports.</p><p>Gaming on this scale needs to be experienced to be believed, and it would be a shame not to take advantage of the TCL’s talents in this area. </p><p>Besides, you can also use the PS5 as a Blu-ray player while you’re saving up for a dedicated machine for your amazing new home cinema.</p><div data-model-name="Sony PlayStation 5" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-sound-system"><span>The sound system</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>While the enormous telly boasts (or tries to boast, at least) a 6.2.2-channel sound system, designed in conjunction with Bang & Olufsen no less, our usual advice with a big-screen TV holds true, even with one as big as this: invest in decent sound to make the most of your lovely big picture.</p><p>And with Samsung’s Award-winning HW-Q990F soundbar system currently available in UK shops for vastly less than the £1699 price at which we believed it worthy of not only five stars, but also a Product of the Year gong for 2025 – our choice of sound booster was clear.</p><p>The HW-Q990F is last year's iteration of Samsung’s exemplary all-in-one solution. And it has taken an already spectacular package and turned it into an exemplary one.</p><p>The Q990F is an 11.1.4 system, boasting 23 drivers across the main bar, the wireless rear surrounds, and the sub. It supports both Dolby Atmos and DTS:X, and it sounds terrific.</p><p>Dialogue sounds excellent, with natural and detailed voices that carry plenty of subtle inflexion.</p><p>This carries forth to sound effects, and, as we say in our review: “We have to commend the Q990F’s delivery of Dolby Atmos effects. The ‘bubble of sound’ that we look for in any Dolby Atmos system is well and truly present here, and it’s not just the impressively placed height effects that we like. It's the way that the soundbar and surrounds are so tonally well matched, while the audio processing ensures that sounds move organically between the channels, that truly seals the deal for us.”</p><p>The real star of the show is that new subwoofer. Samsung has swapped from a tall, narrow unit to a much more compact, rounded-cube design. Don't be fooled by its smaller dimensions compared with the sub that comes with the <a href="https://www.whathifi.com/reviews/samsung-hw-q990d">Q990D</a>; this one packs an almighty punch.</p><p>We find the Q990F’s bass to be rich, powerful, and, most importantly, controlled and dynamic<em>.</em> It’s a huge step up from the previous model. There is a newfound sense of tonal variation in the low-end, making the bass feel more organic and seamlessly integrated into the system as a whole.</p><p>The TCL 98C7K and the Samsung HW-Q990F work so well together. The TV’s only real weakness – the inevitable shortfall in sonic ability – is surgically corrected by the soundbar’s greatest strength: its class-leading, controlled, and deeply textured low-end from the new subwoofer.</p><div data-model-name="Samsung HW-Q990F" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-verdict"><span>The verdict</span></h3><p>The TCL 98C7K delivers a picture that is utterly dominant and absorbing, with intense brightness and deep contrast, and it does a great job of replicating the look of a premium, high-end cinema display.</p><p>The Samsung HW-Q990F soundbar system then adds the scale and immersion to the sound that the picture deserves. The 11.1.4 system’s superb delivery of Dolby Atmos effects – the precise placement of height effects, the organic movement of sound – wraps the enormous visual in a convincing, three-dimensional audio landscape.</p><p>You get a full 98 inches of bright, sharp, detailed, and colourful 4K images, backed by a dynamic, cohesive, and deeply immersive surround sound performance – all without the hassle and cost of a separate AVR and countless passive speakers. </p><p>Now that, for us, is the definition of a fuss-free cinema. Just make sure your room is big enough for that telly…</p><p><strong>MORE:</strong></p><p><strong>Read the full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL 98C7K review</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F review</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> you can buy right now</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/tcls-98-inch-award-winning-mini-led-tv-is-the-basis-of-this-super-simple-home-cinema</link>
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                            <![CDATA[ Just three components are all you need ]]>
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                                                                        <pubDate>Mon, 30 Mar 2026 17:11:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jonathan Evans ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/6mySpTkiwbqJ99vCLpyYxU.png ]]></dc:source>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Netflix (One Piece)]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The 98-inch TCL C7K Mini LED TV, Samsung HW-Q990F soundbar system and a PS5 arranged against a grey background. In the corner of the image is a red logo that says &#039;Recommended System&#039;.]]></media:description>                                                            <media:text><![CDATA[The 98-inch TCL C7K Mini LED TV, Samsung HW-Q990F soundbar system and a PS5 arranged against a grey background. In the corner of the image is a red logo that says &#039;Recommended System&#039;.]]></media:text>
                                <media:title type="plain"><![CDATA[The 98-inch TCL C7K Mini LED TV, Samsung HW-Q990F soundbar system and a PS5 arranged against a grey background. In the corner of the image is a red logo that says &#039;Recommended System&#039;.]]></media:title>
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                            <![CDATA[
                            <article>
                                <p>Now this one is a bit bonkers, really.</p><p>A full Dolby Atmos home cinema with, practically, a 100-inch screen for three grand? If you had asked me for an estimate on the overall cost of that lot a decade or so ago, I would have had to double that price. At least. </p><p>And ease of use? Forget it. This was the realm of the full home cinema projector (with a decent screen) and a good multichannel amplifier with a full surround sound speaker system to go with it – and hours of painstaking set-up to go with it.</p><p>Not with this system. Just three components (one of which is really only a bonus) that are a doddle to set up together are all you need for a stunning, cutting-edge home cinema.</p><h3 class="article-body__section" id="section-the-system"><span>The system</span></h3><ul><li><strong>TV: </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL 98C7K</strong></a><strong> (£1999)</strong></li><li><strong>Sound system: </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F</strong></a><strong> (£849)</strong></li><li><strong>Console: </strong><a href="https://www.whathifi.com/reviews/sony-playstation-5"><strong>Sony PlayStation 5</strong></a><strong> (£400)</strong></li><li><strong>Total system price: £3248</strong></li></ul><div data-model-name="TCL C7K 98-inch Mini LED TV,Samsung HW-Q990F,Sony PlayStation 5" data-widget-type="multimodelreview" data-widget-title="Today's best system deals"></div><h3 class="article-body__section" id="section-the-tv"><span>The TV</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="xhLkFKYyyte3ZNAQhp5BvV" name="TCL 98C7K (Future hands on) Main" alt="TCL 98C7K 98-inch TV" src="https://cdn.mos.cms.futurecdn.net/xhLkFKYyyte3ZNAQhp5BvV.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>TCL seems intent on finishing off the projector business – in the home at least – as quickly as possible.</p><p>To get this screen acreage on a TV for less than £2000 was complete science fiction a few short years ago. To get it today, and for it to have the performance capabilities it does, is astonishing. </p><p>Yet here we are. How TCL has managed to deliver so much TV for so little money is, frankly, beyond us.</p><p>The 98C7K is an all-out assault on the super-sized screen market. And it achieves the seemingly impossible: a 98-inch 4K Mini LED TV for a price that would make many 65-inch sets blush.</p><p>The raw cinematic impact of a 98-inch picture never grows old, but this TV is far more than just sheer acreage. It is built on a foundation of spectacular picture quality, driven by its Mini LED backlight and Quantum Dot colour system.</p><p>TCL claims a mighty 3000 nits of peak brightness, which, when married to more than 2000 separately controlled local dimming zones, results in a picture that is dazzlingly bright and contrast-rich.</p><p>Small HDR highlights, such as the glint of metal or the gleam in an eye, look bold and lifelike, while bright daylight scenes maintain much more brilliance than even the best OLEDs can muster up.</p><p>TCL’s new ‘Halo Control’ technology is the ace up its sleeve. This impressive tech focuses on greatly reducing the unwanted light halos that can plague local-dimming LCD sets.</p><p>While subtle, deliberate clouding is occasionally introduced to disguise potential blooming, the overall result is a beautifully handled performance with contrast, with deep, convincing, neutral black tones and a vibrant, subtle colour palette.</p><p>The picture also feels sharper and denser than previous models, holding up nicely even with motion, and the set supports every major HDR format: HDR10, HLG, HDR10+, and Dolby Vision.</p><div data-model-name="TCL C7K 98-inch Mini LED TV" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-console"><span>The console</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1649px;"><p class="vanilla-image-block" style="padding-top:56.28%;"><img id="DPiA4pJvzSPW7ujEB7tBu6" name="3685949-7752449161-ps5-r.jpg" alt="PlayStation 5" src="https://cdn.mos.cms.futurecdn.net/DPiA4pJvzSPW7ujEB7tBu6.jpg" mos="" align="middle" fullscreen="" width="1649" height="928" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sony PlayStation)</span></figcaption></figure><p>Crucially, for the modern living room, the 98-inch C7K is a superb gaming hub.</p><p>It supports 4K/144Hz, VRR (including AMD FreeSync Premium Pro), and ALLM, with an input lag of just 13.1ms at 60Hz.</p><p>It’s an enormous, responsive window into your gaming worlds – which is why we suggest you include a PS5 in this set-up, and connect it to one of the TV’s two full HDMI 2.1-capable ports.</p><p>Gaming on this scale needs to be experienced to be believed, and it would be a shame not to take advantage of the TCL’s talents in this area. </p><p>Besides, you can also use the PS5 as a Blu-ray player while you’re saving up for a dedicated machine for your amazing new home cinema.</p><div data-model-name="Sony PlayStation 5" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-sound-system"><span>The sound system</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="yJGMz2UeGoCJzPAZigSESm" name="Samsung HW-Q990F (Future hands on) Main" alt="Samsung HW-Q990F soundbar package" src="https://cdn.mos.cms.futurecdn.net/yJGMz2UeGoCJzPAZigSESm.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>While the enormous telly boasts (or tries to boast, at least) a 6.2.2-channel sound system, designed in conjunction with Bang & Olufsen no less, our usual advice with a big-screen TV holds true, even with one as big as this: invest in decent sound to make the most of your lovely big picture.</p><p>And with Samsung’s Award-winning HW-Q990F soundbar system currently available in UK shops for vastly less than the £1699 price at which we believed it worthy of not only five stars, but also a Product of the Year gong for 2025 – our choice of sound booster was clear.</p><p>The HW-Q990F is last year's iteration of Samsung’s exemplary all-in-one solution. And it has taken an already spectacular package and turned it into an exemplary one.</p><p>The Q990F is an 11.1.4 system, boasting 23 drivers across the main bar, the wireless rear surrounds, and the sub. It supports both Dolby Atmos and DTS:X, and it sounds terrific.</p><p>Dialogue sounds excellent, with natural and detailed voices that carry plenty of subtle inflexion.</p><p>This carries forth to sound effects, and, as we say in our review: “We have to commend the Q990F’s delivery of Dolby Atmos effects. The ‘bubble of sound’ that we look for in any Dolby Atmos system is well and truly present here, and it’s not just the impressively placed height effects that we like. It's the way that the soundbar and surrounds are so tonally well matched, while the audio processing ensures that sounds move organically between the channels, that truly seals the deal for us.”</p><p>The real star of the show is that new subwoofer. Samsung has swapped from a tall, narrow unit to a much more compact, rounded-cube design. Don't be fooled by its smaller dimensions compared with the sub that comes with the <a href="https://www.whathifi.com/reviews/samsung-hw-q990d">Q990D</a>; this one packs an almighty punch.</p><p>We find the Q990F’s bass to be rich, powerful, and, most importantly, controlled and dynamic<em>.</em> It’s a huge step up from the previous model. There is a newfound sense of tonal variation in the low-end, making the bass feel more organic and seamlessly integrated into the system as a whole.</p><p>The TCL 98C7K and the Samsung HW-Q990F work so well together. The TV’s only real weakness – the inevitable shortfall in sonic ability – is surgically corrected by the soundbar’s greatest strength: its class-leading, controlled, and deeply textured low-end from the new subwoofer.</p><div data-model-name="Samsung HW-Q990F" data-widget-type="review"></div><h3 class="article-body__section" id="section-the-verdict"><span>The verdict</span></h3><p>The TCL 98C7K delivers a picture that is utterly dominant and absorbing, with intense brightness and deep contrast, and it does a great job of replicating the look of a premium, high-end cinema display.</p><p>The Samsung HW-Q990F soundbar system then adds the scale and immersion to the sound that the picture deserves. The 11.1.4 system’s superb delivery of Dolby Atmos effects – the precise placement of height effects, the organic movement of sound – wraps the enormous visual in a convincing, three-dimensional audio landscape.</p><p>You get a full 98 inches of bright, sharp, detailed, and colourful 4K images, backed by a dynamic, cohesive, and deeply immersive surround sound performance – all without the hassle and cost of a separate AVR and countless passive speakers. </p><p>Now that, for us, is the definition of a fuss-free cinema. Just make sure your room is big enough for that telly…</p><p><strong>MORE:</strong></p><p><strong>Read the full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-98c7k"><strong>TCL 98C7K review</strong></a><strong> and </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f"><strong>Samsung HW-Q990F review</strong></a></p><p><strong>Here are all of the </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> and </strong><a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars"><strong>best soundbars</strong></a><strong> you can buy right now</strong></p>
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                                                            <title><![CDATA[ LG’s latest OLED TVs include an alternative to Dolby Atmos made by its biggest rival ]]></title>
                                                                                                <dc:content><![CDATA[ <p><strong>Original Story 13/03/2026: </strong>LG has announced that its 2026 TV lineup and a handful of its 2025 TVs are receiving an audio-focused upgrade. </p><p>The latest 3D audio format to hit the AV scene, Eclipsa Audio, has already made its way to various Samsung models (we'll explore this more later), and the technology is now supported, alongside Dolby Atmos, on LG's 2026 TVs, including the C6, G6 and W6.</p><p>That’s a wide range of LG TVs, from the OLED lineup to its new RGB Mini LED models.  Playback will be supported via both the TV’s built-in speakers and HDMI eARC audio devices, such as soundbars. </p><p>The Korean AV giant has also confirmed, via <a href="https://www.flatpanelshd.com/news.php?subaction=showfull&id=1773377506" target="_blank"><em>FlatpanelsHD</em></a><em>,</em> that a software update is coming to certain of its 2025 TVs as well. It looks as though the G5, C5, C5S and QNED9M will be among the models to receive this update.</p><p>Also known as Immersive Audio Model and Formats (IAMF), the 3D audio platform was developed as an open-source alternative to Dolby Atmos.</p><p>It is, however, currently not supported on any of the services that provide Dolby Atmos  – <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+ </a>or <a href="https://www.whathifi.com/streaming-entertainment/tv-streaming-services/apple-tv-plus">Apple TV</a> – as it is being aimed at content creators on YouTube, allowing them to add immersive audio to their videos.</p><p>More interestingly, perhaps, Eclipsa Audio was developed by LG's arch rival Samsung, with Google. Seeing LG apply a feature derived from its biggest rival is a surprising turn of events. Could HDR10+ be next?</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6"><strong>LG C6 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6"><strong>LG G6 hands-on review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/lgs-latest-oled-tvs-include-an-alternative-to-dolby-atmos-made-by-its-biggest-rival</link>
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                            <![CDATA[ This open-source immersive audio format is coming to more TVs ]]>
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                                                                        <pubDate>Fri, 13 Mar 2026 14:04:56 +0000</pubDate>                                                                                                                                <updated>Wed, 18 Mar 2026 16:56:37 +0000</updated>
                                                                                                                                            <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[What Hi-Fi? / Amazon Prime Video, The Grand Tour]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LG C6 OLED TV]]></media:description>                                                            <media:text><![CDATA[LG C6 OLED TV]]></media:text>
                                <media:title type="plain"><![CDATA[LG C6 OLED TV]]></media:title>
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                                <p><strong>Original Story 13/03/2026: </strong>LG has announced that its 2026 TV lineup and a handful of its 2025 TVs are receiving an audio-focused upgrade. </p><p>The latest 3D audio format to hit the AV scene, Eclipsa Audio, has already made its way to various Samsung models (we'll explore this more later), and the technology is now supported, alongside Dolby Atmos, on LG's 2026 TVs, including the C6, G6 and W6.</p><p>That’s a wide range of LG TVs, from the OLED lineup to its new RGB Mini LED models.  Playback will be supported via both the TV’s built-in speakers and HDMI eARC audio devices, such as soundbars. </p><p>The Korean AV giant has also confirmed, via <a href="https://www.flatpanelshd.com/news.php?subaction=showfull&id=1773377506" target="_blank"><em>FlatpanelsHD</em></a><em>,</em> that a software update is coming to certain of its 2025 TVs as well. It looks as though the G5, C5, C5S and QNED9M will be among the models to receive this update.</p><p>Also known as Immersive Audio Model and Formats (IAMF), the 3D audio platform was developed as an open-source alternative to Dolby Atmos.</p><p>It is, however, currently not supported on any of the services that provide Dolby Atmos  – <a href="https://www.whathifi.com/netflix/review">Netflix</a>, <a href="https://www.whathifi.com/reviews/disney-plus">Disney+ </a>or <a href="https://www.whathifi.com/streaming-entertainment/tv-streaming-services/apple-tv-plus">Apple TV</a> – as it is being aimed at content creators on YouTube, allowing them to add immersive audio to their videos.</p><p>More interestingly, perhaps, Eclipsa Audio was developed by LG's arch rival Samsung, with Google. Seeing LG apply a feature derived from its biggest rival is a surprising turn of events. Could HDR10+ be next?</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-c6"><strong>LG C6 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/tv-home-cinema/televisions/lg-g6"><strong>LG G6 hands-on review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p>
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                                                            <title><![CDATA[ TCL has been banned from calling some of its TVs 'QLED' after losing Samsung court case ]]></title>
                                                                                                <dc:content><![CDATA[ <p><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-tvs-were-a-bit-hit-and-miss-last-year-but-theyre-looking-consistently-strong-for-2025">TCL has had a great run of TVs lately</a>, but now the division has suffered a blow. It's been banned from marketing certain models as '<a href="https://www.whathifi.com/advice/qled-tv-technology">QLED</a>' following a court case with Samsung in Germany, <a href="https://www.koreatimes.co.kr/business/tech-science/20260305/german-court-orders-tcl-to-halt-qled-tv-ads-over-false-claims" target="_blank" rel="nofollow"><em>Korea Times</em></a> reports.</p><p>The court ruled that the models in question (including the TCL QLED870 series) do not deliver the kind of colour reproduction expected from quantum dot LED (aka QLED) TVs.</p><p>TCL has disputed the claim.</p><p>The District Court of Munich I ruled that, in marketing the TVs as 'QLED', TCL's German subsidiary violated the country's unfair competition law.</p><p>According to the court, the quantum dot diffusion plates used by TCL didn't improve the colour reproduction as expected. Hence calling the TVs 'QLED' constituted a deceptive trading practice.</p><p>QLED TVs work by using a blue light as the backlight. Between this and the panel a quantum dot film is applied to enhance colour reproduction. This results in more precise colours that are more accurately placed within the picture.</p><p>TCL claims its TVs do qualify as QLED as it has applied quantum dot particles on diffusion plates.</p><p>Following the ruling, TCL can no longer market or sell these TVs, or others using the same technology, as QLED models. The court's ruling is only binding in Germany, but Samsung has launched similar lawsuits in other countries, including the US. So chances are this won't be the end of it.</p><p>We would also expect TCL to appeal.</p><p>We've contacted both TCL and Samsung for comment, and will update this story if we hear back.</p><p>TCL was previously accused of falsely claiming its TVs had QLED status by Hansol Chemical, a Korean manufacturer of materials needed for quantum dot displays. Hansol filed a complaint with the Fair Trade Commission in 2024.</p><p>Whatever the merits of the case, TCL's 'QLED' TVs have reviewed very well of late. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk">C6KS</a> even won What Hi-Fi? Awards last year. Expect to hear more about this case going forward.</p><p><strong>MORE:</strong></p><p><strong>Should you buy a</strong><a href="https://www.whathifi.com/advice/should-you-buy-a-tcl-tvhttps://www.whathifi.com/advice/should-you-buy-a-tcl-tv"><strong> </strong></a><strong>TCL TV? Everything you need to know</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-samsung-tvs"><strong>best Samsung TVs</strong></a><strong> around</strong></p><p><strong>The </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> full stop</strong></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/tcl-has-been-banned-from-calling-some-of-its-tvs-qled-after-losing-samsung-court-case</link>
                                                                            <description>
                            <![CDATA[ Don't expect this to be the end of it... ]]>
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                                                                        <pubDate>Fri, 13 Mar 2026 12:26:38 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Joe Svetlik ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/6UuzZRTGrHJGAqtsQagsSi.jpeg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[TCL C8K 85-inch TV]]></media:description>                                                            <media:text><![CDATA[TCL C8K 85-inch TV]]></media:text>
                                <media:title type="plain"><![CDATA[TCL C8K 85-inch TV]]></media:title>
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                                <p><a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-tvs-were-a-bit-hit-and-miss-last-year-but-theyre-looking-consistently-strong-for-2025">TCL has had a great run of TVs lately</a>, but now the division has suffered a blow. It's been banned from marketing certain models as '<a href="https://www.whathifi.com/advice/qled-tv-technology">QLED</a>' following a court case with Samsung in Germany, <a href="https://www.koreatimes.co.kr/business/tech-science/20260305/german-court-orders-tcl-to-halt-qled-tv-ads-over-false-claims" target="_blank" rel="nofollow"><em>Korea Times</em></a> reports.</p><p>The court ruled that the models in question (including the TCL QLED870 series) do not deliver the kind of colour reproduction expected from quantum dot LED (aka QLED) TVs.</p><p>TCL has disputed the claim.</p><p>The District Court of Munich I ruled that, in marketing the TVs as 'QLED', TCL's German subsidiary violated the country's unfair competition law.</p><p>According to the court, the quantum dot diffusion plates used by TCL didn't improve the colour reproduction as expected. Hence calling the TVs 'QLED' constituted a deceptive trading practice.</p><p>QLED TVs work by using a blue light as the backlight. Between this and the panel a quantum dot film is applied to enhance colour reproduction. This results in more precise colours that are more accurately placed within the picture.</p><p>TCL claims its TVs do qualify as QLED as it has applied quantum dot particles on diffusion plates.</p><p>Following the ruling, TCL can no longer market or sell these TVs, or others using the same technology, as QLED models. The court's ruling is only binding in Germany, but Samsung has launched similar lawsuits in other countries, including the US. So chances are this won't be the end of it.</p><p>We would also expect TCL to appeal.</p><p>We've contacted both TCL and Samsung for comment, and will update this story if we hear back.</p><p>TCL was previously accused of falsely claiming its TVs had QLED status by Hansol Chemical, a Korean manufacturer of materials needed for quantum dot displays. Hansol filed a complaint with the Fair Trade Commission in 2024.</p><p>Whatever the merits of the case, TCL's 'QLED' TVs have reviewed very well of late. The <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c7k-65c7k">C7K</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/tcl-c6ks-50c6ks-uk">C6KS</a> even won What Hi-Fi? Awards last year. Expect to hear more about this case going forward.</p><p><strong>MORE:</strong></p><p><strong>Should you buy a</strong><a href="https://www.whathifi.com/advice/should-you-buy-a-tcl-tvhttps://www.whathifi.com/advice/should-you-buy-a-tcl-tv"><strong> </strong></a><strong>TCL TV? Everything you need to know</strong></p><p><strong>And the </strong><a href="https://www.whathifi.com/best-buys/tvs/best-samsung-tvs"><strong>best Samsung TVs</strong></a><strong> around</strong></p><p><strong>The </strong><a href="https://www.whathifi.com/best-buys/best-tv"><strong>best TVs</strong></a><strong> full stop</strong></p>
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                                                            <title><![CDATA[ Philips OLED910 vs Samsung S95F: which five-star OLED should you buy? ]]></title>
                                                                                                <dc:content><![CDATA[         <div class="featured_product_block featured_block_versus" data-id="832b87ad-764a-4672-8b3e-f324f8f7d92d">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.09%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/YjtY2WhfTrD6kRcMTDJALC.jpg" alt="The 65-inch Philips OLED910 TV, pictured against a white background"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Philips </div>                    <div class="featured__title">OLED910</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Screen size</strong> 65 inches (also available in 55 and 77 inches) <br><strong>Type</strong> Primary RGB Tandem OLED<br><strong>Backlight</strong> N/A<br><strong>Resolution</strong> 4K<br><strong>HDR formats</strong> HLG, HDR10, HDR10+, Dolby Vision<br><strong>Operating system</strong> Google TV<br><strong>HDMI inputs</strong> 4 (2 x 48Gbps HDMI 2.1)<br><strong>Gaming features</strong> 4K/144Hz, 4K/120Hz, VRR, ALLM, Dolby Vision gaming<br><strong>ARC/eARC</strong> eARC<br><strong>Optical output?</strong> Yes<br><strong>Dimensions (hwd, without stand)</strong> 86 x 144 x 5.6cm</p><p>Despite undercutting its rivals on price, the Philips OLED910 gets close to the very best flagship OLEDs on picture performance and beats them all for sound quality.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Bright, punchy and natural, with impressive motion handling</li><li class='list-item list-item-pros'>Excellent sound by TV standards</li><li class='list-item list-item-pros'>Stylish, whether Ambilight is or isn’t your bag</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Overly brightened SDR and slight oversaturation of colours in HDR</li><li class='list-item list-item-cons'>Slightly raised blacks in Dolby Vision</li><li class='list-item list-item-cons'>Just two HDMI 2.1 sockets</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_versus" data-id="2148a551-1ad2-412a-9a63-5343b437fbe1">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/v2/t:23,l:19,cw:489,ch:489,q:80/GSbVmjw2PLyi7yYZzKhAsT.jpg" alt="Samsung S95F on a white screen."></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Samsung</div>                    <div class="featured__title">S95F</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Screen size</strong> 65 inches (also available in 55, 77 and 83 inches)<br><strong>Type</strong> QD-OLED (except 83-inch model, which is W-OLED)<br><strong>Backlight</strong> N/A<br><strong>Resolution</strong> 4K<br><strong>HDR formats</strong> HLG, HDR10, HDR10+<br><strong>Operating system</strong> Tizen<br><strong>HDMI inputs</strong> 4 (all 48Gbps HDMI 2.1)<br><strong>Gaming features</strong> 4K/165Hz, 4K/120Hz, VRR, ALLM<br><strong>ARC/eARC</strong> eARC<br><strong>Optical output?</strong> Yes<br><strong>Dimensions (hwd, without stand)</strong> 83 x 145 x 1.1cm</p><p>The Samsung S95F is an exceptional OLED that in any other year would be head and shoulders above the competition – but the Philips is cheaper and significantly better-sounding.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Stunningly bright, vibrant and sharp</li><li class='list-item list-item-pros'>Gorgeous design</li><li class='list-item list-item-pros'>Excellent gaming features, including four HDMI 2.1 sockets</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Some missing shadow detail</li><li class='list-item list-item-cons'>Sound distorts at volume</li><li class='list-item list-item-cons'>No Dolby Vision</li></ul></div></div>            </div>        </div><p>Philips and Samsung are both veterans of the TV industry, mass-producing quality sets before the first issue of <em>What Hi-Fi?</em> went on sale half a century ago. </p><p>The TV industry and the two brands are very different now, but both still know how to put together a tasty-looking flagship. </p><p>These aren’t just any flagships, though; what we have battling it out before us are the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910">Philips OLED910</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f">Samsung S95F</a>, two stunning OLEDs and contenders for the best TV of the last year. </p><p>So which of these five-star sets is the better buy? We’ll break down the arguments below…</p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-price"><span>Philips OLED910 vs Samsung S95F: Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7FZbginZRV9WzPXEr4ZAW7" name="Philips OLED910 (Future hands on) Main" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/7FZbginZRV9WzPXEr4ZAW7.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>The Samsung S95F launched first, with the 65-inch model retailing for £3399 / $3300 / AU$5299.</p><p>However, prices have dropped in recent months, with a standout January deal bringing the 65-inch S95F down to £1799 / $2430 / AU$3424. Typically, though, the S95F is available for around £2099.</p><p>The 65-inch Philips OLED910, however, launched at a very aggressive (at the time) price of £2199 (Philips OLEDs are not available in the US or Australia at all). </p><p>Similarly, a standout January deal dropped the OLED910 to £1699; it currently sits at around £1999.</p><p>Even though the gap has narrowed, the OLED910 has reached a deeper low and has consistently undercut the Samsung, making it the more budget-friendly choice over time.</p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><div data-widget-type="review" data-model-name="Philips OLED910"></div><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-design"><span>Philips OLED910 vs Samsung S95F: Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="rtyNQSL2eWVjuuUKfj6uRb" name="Samsung S95F (FUTURE HANDS ON) 02" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/rtyNQSL2eWVjuuUKfj6uRb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This really is a fashion face-off, as we have two of the most stylish TVs among the OLED flagships. </p><p>Neither has changed much from its predecessor, which is no bad thing – the OLED910 evokes the sculpted OLED909, with a grey Kvadrat fabric wrapped around the slim speaker bar and dainty, ice-skate-like feet. </p><p>The biggest design draw of the OLED910 design is, of course, Philips’s <a href="https://www.whathifi.com/advice/what-is-ambilight-is-the-philips-tv-technology-worth-it">Ambilight</a> technology. This consists of coloured LEDs along the back of each side of the TV, that create a full, seamless lightshow that dynamically matches the on-screen action.</p><p>Ambilight instills a bit of a marmite reaction among home cinema aficionados, but we think it can be stunning with the right bright, colourful content such as the <em>Spider-Verse </em>movies.</p><p>The Samsung S95F, on the other hand, boasts a uniform 1.1cm thickness and a premium metal shell.</p><p>This is partly achieved through Samsung’s One Connect Box, which houses all the processing, connections, and power in a separate box that then connects to the TV via a single cable. As well as enabling the S95F’s astounding thinness, it also serves as a tidy, discreet cable manager.</p><p>In contrast to the OLED910’s dainty feet, the S95F comes with a premium, and heavy, pedestal stand. It gives the TV a very solid base while also being low-profile enough to accommodate a typical soundbar. </p><p>If you’re a big Ambilight fan, this might be enough to swing things in the Philips’s favour, but for sheer attractiveness and all-around appeal, we’re going to give this to Samsung. </p><p><em><strong>**Winner: Samsung S95F**</strong></em></p><div data-widget-type="review" data-model-name="Samsung S95F 65-inch OLED 4K Smart TV (2025)"></div><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-features"><span>Philips OLED910 vs Samsung S95F: Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="cdvGKVQwGKH7BABTs6o2Q6" name="Philips OLED910 (Future hands on) 08" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/cdvGKVQwGKH7BABTs6o2Q6.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Starting with the all-important panels, Samsung, of course, uses its QD-OLED offering. The fourth generation of the technology claims to allow the TV to go 30 per cent brighter than its S95D predecessor, with a peak brightness of around 2000 nits. </p><p>Philips, as a user of LG’s panels, has made the move from MLA OLED to Primary RGB Tandem OLED. Brightness is the big beneficiary of this switch, with Philips claiming that the OLED910 can hit a peak brightness of <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">3700 nits</a>. </p><p>Honestly, though, it’s best to more or less ignore claims such as these; each brand measures in different ways, so they are rarely like for like figures, and the settings required to get the brightest images never create a picture that is actually pleasant to watch.</p><p>All you really need to know here is that these are two of the brightest OLED TVs currently available, and the Philips could potentially be the brighter of the two.</p><p>Samsung has also upgraded its anti-glare coating, which is more effective at suppressing reflections than that of glossy panels such as the Philips OLED910. The matte screen does result in some raised blacks when viewed in a bright room, but this is not an issue if you take your viewing seriously enough to dim your lights.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="FPBv9t5SFPsSgx2T48GoXb" name="Samsung S95F (FUTURE HANDS ON) 03" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/FPBv9t5SFPsSgx2T48GoXb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s panel also has a higher refresh rate of 165Hz, and 4K/165Hz gaming is supported via all four HDMI 2.1 sockets. The OLED910 maxes out at 4K/144Hz and has only two HDMI 2.1 sockets, with the other two being limited to 4K/60Hz.</p><p>Those with lots of gaming hardware may lean towards the S95F then; but do bear in mind that the PS5 and Xbox Series X can output at a maximum of 4K/120Hz, so only PC gamers with very powerful machines will have any use for refresh rates beyond that.</p><p>Both TVs support VRR and ALLM. </p><p>These are modern flagship TVs, so it’s no surprise that both the sets feature a raft of AI-powered picture-performance features. A highlight of the S95F is AI Upscaling Pro, one of our favourite features of the <a href="https://www.whathifi.com/reviews/samsung-qe75qn900d">QN900D 8K TV</a>, which can sharpen finer details and remove visual imperfections. The Philips OLED910, on the other hand, can classify on-screen content and adapt the picture quality to best suit what you are watching; it also includes algorithms to enhance sharpness, colour vibrancy and contrast.</p><p>Philips comes out on top in terms of HDR commitment, with support for all four HDR formats: HDR10+, Dolby Vision, HDR10, and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a>. Unsurprisingly, the S95F lacks Dolby Vision, as Samsung continues to push its own HDR10+ format. </p><p>Both TVs support Dolby Atmos. The Samsung boasts a 70W, 4.2.2-channel speaker system with Samsung's proprietary OTS+ technology; Philips, on the other hand, has partnered with Bowers & Wilkins for an 81W, 3.1-channel system. </p><p>We’ll factor the panel technology into the picture round as it is ultimately the performance that matters. That leaves the two TVs fairly evenly matched – the Samsung has the gaming advantage, while Philips boasts all-encompassing HDR support.</p><p><em><strong>**Winner: Draw**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-picture"><span>Philips OLED910 vs Samsung S95F: Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="pvXqPi9g5L5c5WxN2UcgY7" name="Philips OLED910 (Future hands on) 17" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/pvXqPi9g5L5c5WxN2UcgY7.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>Both TVs, as expected, make a relatively poor impression in their default settings. Switching to Filmmaker Mode largely fixes the issues for the Samsung S95F; the Philips OLED910, however, requires a bit more work, as several of the ‘Ambient Intelligence’ settings are left on. </p><p>Once settings are properly dialled in, however, it’s remarkable how close both these TVs get to the Sony Bravia 8 II, our Product of the Year and current benchmark. </p><p>The Samsung S95F is arguably even more impressive than the Bravia 8 II when it comes to bright content, such as Kingpin’s dimension-melding machine in <em>Spider-Man: Into the Spider-Verse,</em> which is gloriously vivid and dazzling in the best possible way. </p><p>The Philips might not have the same pop, but it does offer superb vibrancy and punch that go hand in hand with naturalism and authenticity. As long as you stay in Filmmaker mode, the brightness isn’t forced.  </p><p>With more grounded content, both TVs suffer from a smidge of over-exaggeration, particularly with skin tones, which can look a little too red. However, this is a minor issue you are unlikely to notice on either TV when watching in isolation. It is certainly present, however, when viewed side by side with the more balanced and super-accurate Bravia 8 II. </p><p>This is not to detract from the overall delivery on both – every 4K and HDR movie we throw at each TV is displayed with stunning sharpness and detail. </p><p>The S95F’s QD-OLED panel delivers consistent colours from the darkest to the brightest parts of the image, while the OLED910’s Primary RGB Tandem OLED panel is slightly less vibrant and consistent at the extremes. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="WeApnxf2BzEGpDtpnec5Eb" name="Samsung S95F (FUTURE HANDS ON) 06" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/WeApnxf2BzEGpDtpnec5Eb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Life On Our Planet)</span></figcaption></figure><p>However, it’s the OLED910 that comes closest to the Bravia 8 II, which is really exceptional given the lower price. </p><p>Motion on the OLED910 is genuinely excellent, with a firm grip on people’s movements and a satisfying lack of judder even in tricky panning shots. All of which is achieved without the dreaded soap-opera effect, meaning the OLED910 has a rare Goldilocks motion setting. </p><p>The S95F, in comparison, has no such Goldilocks setting – the small amount of judder present by default can’t be removed without at least a whiff of the soap-opera effect. </p><p>The OLED910 handles dark scenes exceptionally well, offering OLED’s trademark perfect blacks and excellent shadow detail, with skin tones that aren’t too washed out. </p><p>This is where the S95F has a noticeable picture quality flaw: black crush. It’s not a huge flaw by any means, but some of the subtlety in dark scenes is lost. Changing the Shadow Detail settings results in unintended side effects that outweigh the benefits.</p><p>The OLED910 has some flaws of its own, though, including imperfect blacks in Dolby Vision performance and over-brightened SDR content in every single picture preset. To be clear, SDR content still looks excellent, but we would prefer a mode that tracks intended brightness accurately – which is what the Samsung does in its Filmmaker Mode.</p><p>Overall, though, it’s the OLED910 that comes out on top. It offers a solidity and vivaciousness that few TVs can match, and is an excellent picture performer overall, only a few whiskers off our benchmark. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-sound"><span>Philips OLED910 vs Samsung S95F: Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VnuhVQdsDfFEbGbKHjKWAb" name="Samsung S95F (FUTURE HANDS ON) 01" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/VnuhVQdsDfFEbGbKHjKWAb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>When it comes to sound, there’s a clear winner here. </p><p>We’ll start with the S95F, which sounds impressive for such a thin TV with a speaker system completely hidden from view. </p><p>To quote from our Samsung S95F review: “There’s significantly more bass than one would expect, a generally balanced tonal range, clear dialogue, and a soundstage that extends fairly effectively beyond the TV's side and top edges.”</p><p>However, the S95F is rather quiet, and cranking up the volume results in a buzz from several of the speakers. The louder the set goes, the more the speakers crackle, whether it's the explosive part of a movie or the less challenging parts. </p><p>There is nothing in the settings that fixes this, and indeed, several of the other sound modes and features have problems of their own. </p><p>The Philips set, on the other hand, benefits greatly from the brand’s collaboration with Bowers & Wilkins.</p><p>As our Philips OLED910 review reads: “With every <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> movie we throw at it, the TV produces a sound with lots of width, good effect placement, very good detail, impressive weight (for a TV) and lovely tonal balance.”</p><p>There’s particularly good spatial and tonal organisation, while dynamics are impressive too, with voices having lots of realism and bigger volume changes handled very adeptly.</p><p>Other than a little softness in the bass, there’s nothing to complain about with the OLED910’s audio delivery. It sounds even better than our current benchmark, the Sony Bravia 8 II, and you would have to be looking at a soundbar as good as the <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> for any significant sonic upgrade. </p><p>For this reason, the Philips OLED910 comfortably takes the win for sound quality. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-verdict"><span>Philips OLED910 vs Samsung S95F: Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="g7NHocap2zHkPcoebkL2m6" name="Philips OLED910 (Future hands on) 11" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/g7NHocap2zHkPcoebkL2m6.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>As two OLED flagships and five-star stunners, this was always going to be a close call. </p><p>The Samsung S95F still reigns supreme as the best-looking of the 2025 flagship OLEDs, and has an awful lot going for it, including four HDMI 2.1 sockets and a faster refresh rate.</p><p>But the Philips OLED910 pips it in both picture quality and sound, while costing a decent amount less too. If you’re a fan of Ambilight too, then the pendulum swings strongly in favour of the OLED910. </p><p>Neither TV is a bad purchase, and it must be said that the Samsung S95F delivers bright content with a vivid, dazzling pop, and does so with less fiddling of the settings. The audio also delivers more bass than the OLED910, and is balanced and clear enough for everyday use. </p><p>The OLED910, however, is the closest TV to our current benchmark, the Sony Bravia 8 II, in terms of picture quality. It’s vibrant and punchy in a more natural, authentic way than the S95F, and excels in dark scenes, where the S95F suffers from black crush. The built-in audio is also among the best on the market right now, with none of the distortion issues of the S95F and a sonic performance that would need a good soundbar to comfortably top.</p><p>Gamers and aesthetics-focused buyers may well want to go for the S95F, but the Philips OLED910 is our multifaceted, all-around pick. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><div data-widget-type="multimodelreview" data-model-name="Philips OLED910,Samsung S95F 65-inch OLED 4K Smart TV (2025)"></div> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-vs-samsung-s95f-which-five-star-oled-should-you-buy</link>
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                            <![CDATA[ Two flagship OLEDs battle it out, but is one worth the higher price? ]]>
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                                                                        <pubDate>Wed, 11 Mar 2026 11:26:11 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Televisions]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Daniel Furn ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/p2mKGov2Zcy4MbSNtFCLcZ.jpg ]]></dc:source>
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                                <div class="featured_product_block featured_block_versus" data-id="832b87ad-764a-4672-8b3e-f324f8f7d92d">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:99.09%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/YjtY2WhfTrD6kRcMTDJALC.jpg" alt="The 65-inch Philips OLED910 TV, pictured against a white background"></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Philips </div>                    <div class="featured__title">OLED910</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Screen size</strong> 65 inches (also available in 55 and 77 inches) <br><strong>Type</strong> Primary RGB Tandem OLED<br><strong>Backlight</strong> N/A<br><strong>Resolution</strong> 4K<br><strong>HDR formats</strong> HLG, HDR10, HDR10+, Dolby Vision<br><strong>Operating system</strong> Google TV<br><strong>HDMI inputs</strong> 4 (2 x 48Gbps HDMI 2.1)<br><strong>Gaming features</strong> 4K/144Hz, 4K/120Hz, VRR, ALLM, Dolby Vision gaming<br><strong>ARC/eARC</strong> eARC<br><strong>Optical output?</strong> Yes<br><strong>Dimensions (hwd, without stand)</strong> 86 x 144 x 5.6cm</p><p>Despite undercutting its rivals on price, the Philips OLED910 gets close to the very best flagship OLEDs on picture performance and beats them all for sound quality.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Bright, punchy and natural, with impressive motion handling</li><li class='list-item list-item-pros'>Excellent sound by TV standards</li><li class='list-item list-item-pros'>Stylish, whether Ambilight is or isn’t your bag</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Overly brightened SDR and slight oversaturation of colours in HDR</li><li class='list-item list-item-cons'>Slightly raised blacks in Dolby Vision</li><li class='list-item list-item-cons'>Just two HDMI 2.1 sockets</li></ul></div></div>            </div>        </div>        <div class="featured_product_block featured_block_versus" data-id="2148a551-1ad2-412a-9a63-5343b437fbe1">            <div class='product-image-widthsetter'><p class='vanilla-image-block' data-bordeaux-image-check style='padding-top:100.00%';><img style="width: 100%" class="featured_image" src="https://cdn.mos.cms.futurecdn.net/v2/t:23,l:19,cw:489,ch:489,q:80/GSbVmjw2PLyi7yYZzKhAsT.jpg" alt="Samsung S95F on a white screen."></p></div>            <div class="featured_product_details_wrapper">                <div class="featured_product_title_wrapper">                                                            <div class='featured__brand'>Samsung</div>                    <div class="featured__title">S95F</div>                                    </div>                <div class="subtitle__description">                                <div class="stars__reviews"><span itemprop="reviewRating" itemscope itemtype="http://schema.org/Rating" class="chunk rating"><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><span class="icon icon-star"> </span><meta itemprop="bestRating" content="100.0" /><meta itemprop="worstRating" content="0.0" /><meta itemprop="ratingValue" content="100" /></span></div>                                        <p><p><strong>Screen size</strong> 65 inches (also available in 55, 77 and 83 inches)<br><strong>Type</strong> QD-OLED (except 83-inch model, which is W-OLED)<br><strong>Backlight</strong> N/A<br><strong>Resolution</strong> 4K<br><strong>HDR formats</strong> HLG, HDR10, HDR10+<br><strong>Operating system</strong> Tizen<br><strong>HDMI inputs</strong> 4 (all 48Gbps HDMI 2.1)<br><strong>Gaming features</strong> 4K/165Hz, 4K/120Hz, VRR, ALLM<br><strong>ARC/eARC</strong> eARC<br><strong>Optical output?</strong> Yes<br><strong>Dimensions (hwd, without stand)</strong> 83 x 145 x 1.1cm</p><p>The Samsung S95F is an exceptional OLED that in any other year would be head and shoulders above the competition – but the Philips is cheaper and significantly better-sounding.</p></p>                </div>                <div class="pro-con"><div class="list-pros-wrapper"><h4 class="list-pros-label">Pros</h4><ul class="list-pros"><li class='list-item list-item-pros'>Stunningly bright, vibrant and sharp</li><li class='list-item list-item-pros'>Gorgeous design</li><li class='list-item list-item-pros'>Excellent gaming features, including four HDMI 2.1 sockets</li></ul></div><div class="list-cons-wrapper"><h4 class="list-cons-label">Cons</h4><ul class="list-cons"><li class='list-item list-item-cons'>Some missing shadow detail</li><li class='list-item list-item-cons'>Sound distorts at volume</li><li class='list-item list-item-cons'>No Dolby Vision</li></ul></div></div>            </div>        </div><p>Philips and Samsung are both veterans of the TV industry, mass-producing quality sets before the first issue of <em>What Hi-Fi?</em> went on sale half a century ago. </p><p>The TV industry and the two brands are very different now, but both still know how to put together a tasty-looking flagship. </p><p>These aren’t just any flagships, though; what we have battling it out before us are the <a href="https://www.whathifi.com/tv-home-cinema/televisions/philips-oled910-65oled910">Philips OLED910</a> and <a href="https://www.whathifi.com/tv-home-cinema/televisions/samsung-s95f-qe65s95f">Samsung S95F</a>, two stunning OLEDs and contenders for the best TV of the last year. </p><p>So which of these five-star sets is the better buy? We’ll break down the arguments below…</p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-price"><span>Philips OLED910 vs Samsung S95F: Price</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="7FZbginZRV9WzPXEr4ZAW7" name="Philips OLED910 (Future hands on) Main" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/7FZbginZRV9WzPXEr4ZAW7.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>The Samsung S95F launched first, with the 65-inch model retailing for £3399 / $3300 / AU$5299.</p><p>However, prices have dropped in recent months, with a standout January deal bringing the 65-inch S95F down to £1799 / $2430 / AU$3424. Typically, though, the S95F is available for around £2099.</p><p>The 65-inch Philips OLED910, however, launched at a very aggressive (at the time) price of £2199 (Philips OLEDs are not available in the US or Australia at all). </p><p>Similarly, a standout January deal dropped the OLED910 to £1699; it currently sits at around £1999.</p><p>Even though the gap has narrowed, the OLED910 has reached a deeper low and has consistently undercut the Samsung, making it the more budget-friendly choice over time.</p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><div data-widget-type="review" data-model-name="Philips OLED910"></div><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-design"><span>Philips OLED910 vs Samsung S95F: Design</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="rtyNQSL2eWVjuuUKfj6uRb" name="Samsung S95F (FUTURE HANDS ON) 02" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/rtyNQSL2eWVjuuUKfj6uRb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>This really is a fashion face-off, as we have two of the most stylish TVs among the OLED flagships. </p><p>Neither has changed much from its predecessor, which is no bad thing – the OLED910 evokes the sculpted OLED909, with a grey Kvadrat fabric wrapped around the slim speaker bar and dainty, ice-skate-like feet. </p><p>The biggest design draw of the OLED910 design is, of course, Philips’s <a href="https://www.whathifi.com/advice/what-is-ambilight-is-the-philips-tv-technology-worth-it">Ambilight</a> technology. This consists of coloured LEDs along the back of each side of the TV, that create a full, seamless lightshow that dynamically matches the on-screen action.</p><p>Ambilight instills a bit of a marmite reaction among home cinema aficionados, but we think it can be stunning with the right bright, colourful content such as the <em>Spider-Verse </em>movies.</p><p>The Samsung S95F, on the other hand, boasts a uniform 1.1cm thickness and a premium metal shell.</p><p>This is partly achieved through Samsung’s One Connect Box, which houses all the processing, connections, and power in a separate box that then connects to the TV via a single cable. As well as enabling the S95F’s astounding thinness, it also serves as a tidy, discreet cable manager.</p><p>In contrast to the OLED910’s dainty feet, the S95F comes with a premium, and heavy, pedestal stand. It gives the TV a very solid base while also being low-profile enough to accommodate a typical soundbar. </p><p>If you’re a big Ambilight fan, this might be enough to swing things in the Philips’s favour, but for sheer attractiveness and all-around appeal, we’re going to give this to Samsung. </p><p><em><strong>**Winner: Samsung S95F**</strong></em></p><div data-widget-type="review" data-model-name="Samsung S95F 65-inch OLED 4K Smart TV (2025)"></div><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-features"><span>Philips OLED910 vs Samsung S95F: Features</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="cdvGKVQwGKH7BABTs6o2Q6" name="Philips OLED910 (Future hands on) 08" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/cdvGKVQwGKH7BABTs6o2Q6.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Starting with the all-important panels, Samsung, of course, uses its QD-OLED offering. The fourth generation of the technology claims to allow the TV to go 30 per cent brighter than its S95D predecessor, with a peak brightness of around 2000 nits. </p><p>Philips, as a user of LG’s panels, has made the move from MLA OLED to Primary RGB Tandem OLED. Brightness is the big beneficiary of this switch, with Philips claiming that the OLED910 can hit a peak brightness of <a href="https://www.whathifi.com/advice/nits-and-lumens-what-are-they-and-why-are-they-important">3700 nits</a>. </p><p>Honestly, though, it’s best to more or less ignore claims such as these; each brand measures in different ways, so they are rarely like for like figures, and the settings required to get the brightest images never create a picture that is actually pleasant to watch.</p><p>All you really need to know here is that these are two of the brightest OLED TVs currently available, and the Philips could potentially be the brighter of the two.</p><p>Samsung has also upgraded its anti-glare coating, which is more effective at suppressing reflections than that of glossy panels such as the Philips OLED910. The matte screen does result in some raised blacks when viewed in a bright room, but this is not an issue if you take your viewing seriously enough to dim your lights.</p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="FPBv9t5SFPsSgx2T48GoXb" name="Samsung S95F (FUTURE HANDS ON) 03" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/FPBv9t5SFPsSgx2T48GoXb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>Samsung’s panel also has a higher refresh rate of 165Hz, and 4K/165Hz gaming is supported via all four HDMI 2.1 sockets. The OLED910 maxes out at 4K/144Hz and has only two HDMI 2.1 sockets, with the other two being limited to 4K/60Hz.</p><p>Those with lots of gaming hardware may lean towards the S95F then; but do bear in mind that the PS5 and Xbox Series X can output at a maximum of 4K/120Hz, so only PC gamers with very powerful machines will have any use for refresh rates beyond that.</p><p>Both TVs support VRR and ALLM. </p><p>These are modern flagship TVs, so it’s no surprise that both the sets feature a raft of AI-powered picture-performance features. A highlight of the S95F is AI Upscaling Pro, one of our favourite features of the <a href="https://www.whathifi.com/reviews/samsung-qe75qn900d">QN900D 8K TV</a>, which can sharpen finer details and remove visual imperfections. The Philips OLED910, on the other hand, can classify on-screen content and adapt the picture quality to best suit what you are watching; it also includes algorithms to enhance sharpness, colour vibrancy and contrast.</p><p>Philips comes out on top in terms of HDR commitment, with support for all four HDR formats: HDR10+, Dolby Vision, HDR10, and <a href="https://www.whathifi.com/advice/hybrid-log-gamma-new-4k-hdr-tv-broadcast-format-explained">HLG</a>. Unsurprisingly, the S95F lacks Dolby Vision, as Samsung continues to push its own HDR10+ format. </p><p>Both TVs support Dolby Atmos. The Samsung boasts a 70W, 4.2.2-channel speaker system with Samsung's proprietary OTS+ technology; Philips, on the other hand, has partnered with Bowers & Wilkins for an 81W, 3.1-channel system. </p><p>We’ll factor the panel technology into the picture round as it is ultimately the performance that matters. That leaves the two TVs fairly evenly matched – the Samsung has the gaming advantage, while Philips boasts all-encompassing HDR support.</p><p><em><strong>**Winner: Draw**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-picture"><span>Philips OLED910 vs Samsung S95F: Picture</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="pvXqPi9g5L5c5WxN2UcgY7" name="Philips OLED910 (Future hands on) 17" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/pvXqPi9g5L5c5WxN2UcgY7.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>Both TVs, as expected, make a relatively poor impression in their default settings. Switching to Filmmaker Mode largely fixes the issues for the Samsung S95F; the Philips OLED910, however, requires a bit more work, as several of the ‘Ambient Intelligence’ settings are left on. </p><p>Once settings are properly dialled in, however, it’s remarkable how close both these TVs get to the Sony Bravia 8 II, our Product of the Year and current benchmark. </p><p>The Samsung S95F is arguably even more impressive than the Bravia 8 II when it comes to bright content, such as Kingpin’s dimension-melding machine in <em>Spider-Man: Into the Spider-Verse,</em> which is gloriously vivid and dazzling in the best possible way. </p><p>The Philips might not have the same pop, but it does offer superb vibrancy and punch that go hand in hand with naturalism and authenticity. As long as you stay in Filmmaker mode, the brightness isn’t forced.  </p><p>With more grounded content, both TVs suffer from a smidge of over-exaggeration, particularly with skin tones, which can look a little too red. However, this is a minor issue you are unlikely to notice on either TV when watching in isolation. It is certainly present, however, when viewed side by side with the more balanced and super-accurate Bravia 8 II. </p><p>This is not to detract from the overall delivery on both – every 4K and HDR movie we throw at each TV is displayed with stunning sharpness and detail. </p><p>The S95F’s QD-OLED panel delivers consistent colours from the darkest to the brightest parts of the image, while the OLED910’s Primary RGB Tandem OLED panel is slightly less vibrant and consistent at the extremes. </p><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="WeApnxf2BzEGpDtpnec5Eb" name="Samsung S95F (FUTURE HANDS ON) 06" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/WeApnxf2BzEGpDtpnec5Eb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, Life On Our Planet)</span></figcaption></figure><p>However, it’s the OLED910 that comes closest to the Bravia 8 II, which is really exceptional given the lower price. </p><p>Motion on the OLED910 is genuinely excellent, with a firm grip on people’s movements and a satisfying lack of judder even in tricky panning shots. All of which is achieved without the dreaded soap-opera effect, meaning the OLED910 has a rare Goldilocks motion setting. </p><p>The S95F, in comparison, has no such Goldilocks setting – the small amount of judder present by default can’t be removed without at least a whiff of the soap-opera effect. </p><p>The OLED910 handles dark scenes exceptionally well, offering OLED’s trademark perfect blacks and excellent shadow detail, with skin tones that aren’t too washed out. </p><p>This is where the S95F has a noticeable picture quality flaw: black crush. It’s not a huge flaw by any means, but some of the subtlety in dark scenes is lost. Changing the Shadow Detail settings results in unintended side effects that outweigh the benefits.</p><p>The OLED910 has some flaws of its own, though, including imperfect blacks in Dolby Vision performance and over-brightened SDR content in every single picture preset. To be clear, SDR content still looks excellent, but we would prefer a mode that tracks intended brightness accurately – which is what the Samsung does in its Filmmaker Mode.</p><p>Overall, though, it’s the OLED910 that comes out on top. It offers a solidity and vivaciousness that few TVs can match, and is an excellent picture performer overall, only a few whiskers off our benchmark. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-sound"><span>Philips OLED910 vs Samsung S95F: Sound</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="VnuhVQdsDfFEbGbKHjKWAb" name="Samsung S95F (FUTURE HANDS ON) 01" alt="Samsung S95F OLED TV" src="https://cdn.mos.cms.futurecdn.net/VnuhVQdsDfFEbGbKHjKWAb.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi?)</span></figcaption></figure><p>When it comes to sound, there’s a clear winner here. </p><p>We’ll start with the S95F, which sounds impressive for such a thin TV with a speaker system completely hidden from view. </p><p>To quote from our Samsung S95F review: “There’s significantly more bass than one would expect, a generally balanced tonal range, clear dialogue, and a soundstage that extends fairly effectively beyond the TV's side and top edges.”</p><p>However, the S95F is rather quiet, and cranking up the volume results in a buzz from several of the speakers. The louder the set goes, the more the speakers crackle, whether it's the explosive part of a movie or the less challenging parts. </p><p>There is nothing in the settings that fixes this, and indeed, several of the other sound modes and features have problems of their own. </p><p>The Philips set, on the other hand, benefits greatly from the brand’s collaboration with Bowers & Wilkins.</p><p>As our Philips OLED910 review reads: “With every <a href="https://www.whathifi.com/advice/dolby-atmos-what-it-how-can-you-get-it">Dolby Atmos</a> movie we throw at it, the TV produces a sound with lots of width, good effect placement, very good detail, impressive weight (for a TV) and lovely tonal balance.”</p><p>There’s particularly good spatial and tonal organisation, while dynamics are impressive too, with voices having lots of realism and bigger volume changes handled very adeptly.</p><p>Other than a little softness in the bass, there’s nothing to complain about with the OLED910’s audio delivery. It sounds even better than our current benchmark, the Sony Bravia 8 II, and you would have to be looking at a soundbar as good as the <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> for any significant sonic upgrade. </p><p>For this reason, the Philips OLED910 comfortably takes the win for sound quality. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><h3 class="article-body__section" id="section-philips-oled910-vs-samsung-s95f-verdict"><span>Philips OLED910 vs Samsung S95F: Verdict</span></h3><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="g7NHocap2zHkPcoebkL2m6" name="Philips OLED910 (Future hands on) 11" alt="Philips OLED910 OLED TV" src="https://cdn.mos.cms.futurecdn.net/g7NHocap2zHkPcoebkL2m6.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: What Hi-Fi? / Netflix, All The Sharks)</span></figcaption></figure><p>As two OLED flagships and five-star stunners, this was always going to be a close call. </p><p>The Samsung S95F still reigns supreme as the best-looking of the 2025 flagship OLEDs, and has an awful lot going for it, including four HDMI 2.1 sockets and a faster refresh rate.</p><p>But the Philips OLED910 pips it in both picture quality and sound, while costing a decent amount less too. If you’re a fan of Ambilight too, then the pendulum swings strongly in favour of the OLED910. </p><p>Neither TV is a bad purchase, and it must be said that the Samsung S95F delivers bright content with a vivid, dazzling pop, and does so with less fiddling of the settings. The audio also delivers more bass than the OLED910, and is balanced and clear enough for everyday use. </p><p>The OLED910, however, is the closest TV to our current benchmark, the Sony Bravia 8 II, in terms of picture quality. It’s vibrant and punchy in a more natural, authentic way than the S95F, and excels in dark scenes, where the S95F suffers from black crush. The built-in audio is also among the best on the market right now, with none of the distortion issues of the S95F and a sonic performance that would need a good soundbar to comfortably top.</p><p>Gamers and aesthetics-focused buyers may well want to go for the S95F, but the Philips OLED910 is our multifaceted, all-around pick. </p><p><em><strong>**Winner: Philips OLED910**</strong></em></p><div data-widget-type="multimodelreview" data-model-name="Philips OLED910,Samsung S95F 65-inch OLED 4K Smart TV (2025)"></div>
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                                                            <title><![CDATA[ Three crucial lessons Dolby Atmos soundbars could learn from “proper” home cinema audio systems ]]></title>
                                                                                                <dc:content><![CDATA[ <p>Looking for a home cinema sound solution? You’ll find two paths branching before you: one leads to an AVR and surround sound speaker package, the other to a Dolby Atmos soundbar.</p><p>You might think that these devices could live in harmony, but we often see people claiming soundbars to be inferior and incapable of delivering cinematic sound that even remotely rivals that of the <a href="https://www.whathifi.com/best-buys/home-cinema/best-home-cinema-amplifiers">best AVRs</a>.</p><p>While there is a modicum of truth to that – we have tested hundreds of soundbars, AVRs and surround sound speaker packages in total and find that a true surround sound system will almost always beat the soundbar experience – there is actually plenty of nuance to the matter.</p><p>Convenience is the main draw of a soundbar – and the reason I use one myself. Not everyone, especially those in pokey city flats or shared houses, has the space to deploy a full 5.1.2 (or greater) system; and attempting to route cables around a rented property is a concept that sends a shiver down my spine. </p><p>There is also the financial aspect: when it comes to budget considerations, a <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> for £899 is a far more appealing all-in-one Dolby Atmos solution compared with an AVR and 5.1.2 speaker package, which can cost upwards of £2000. </p><p>Put simply, soundbars have their place in this world, and we are fans of them regardless of whether or not they are deemed to be “true home cinema” audio solutions.</p><p>But that doesn't mean there isn’t room for improvement. </p><p>Relatively speaking, soundbars are much newer than AV amplifiers. Yamaha introduced the first soundbar, the YSP-1, back in 2004, while Denon is credited with introducing the world's first AV amplifier back in 1985 with the AVC-500. That's a 19-year difference, and as we know, a lot can happen in the world of AV in almost two decades. </p><p>With that in mind, I feel soundbars could learn a thing or two from their elders, and that sentiment is felt with the current crop of soundbars and AVRs on the market.</p><h2 id="don-t-be-stingy-with-the-hdmi-ports">Don't be stingy with the HDMI ports…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1921px;"><p class="vanilla-image-block" style="padding-top:56.27%;"><img id="KqUbN2H6AHpWGakf5MJ6sB" name="Denon AVC-X6800H (FUTURE HANDS ON) 07.jpg" alt="What Hi-Fi?" src="https://cdn.mos.cms.futurecdn.net/KqUbN2H6AHpWGakf5MJ6sB.jpg" mos="" align="middle" fullscreen="" width="1921" height="1081" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>While soundbars have been improving in this regard in recent years, we are still seeing some models launch without the most important connectivity options. HDMI passthrough – which (I have recently lamented) Sonos and LG have not included in their latest soundbars – is a feature I think every soundbar should include.</p><p>AVRs have, understandably, featured an abundance of HDMI sockets for connecting Blu-ray players, streamers, games consoles and more to your TV or projector for quite some time. As such, AVRs have become the beating heart of many home cinema setups, acting as the central interface which manages connected devices and home cinema sound alike.</p><p>We have to give the likes of Samsung, JBL and Sony kudos for including full-bandwidth HDMI 2.1 sockets on their flagship soundbars; and Sennheiser and Harman Kardon also earn my favour by including HDMI sockets on their ’bars, even if they tend to be of the 2.0 standard and therefore don't support quite as many gaming features.</p><p>If a soundbar is going to take up a precious HDMI 2.1 socket – many TVs only have two of these, by the way – then it's only fair that it should give something back. </p><h2 id="fewer-apps-more-on-screen-setups">Fewer apps, more on-screen setups…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="UsCgThCEvEeMYfsTKDMB7o" name="Sennheiser ambeo mini (Press image) 06.jpg" alt="Dolby Atmos soundbar: Sennheiser Ambeo Soundbar Mini" src="https://cdn.mos.cms.futurecdn.net/UsCgThCEvEeMYfsTKDMB7o.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sennheiser)</span></figcaption></figure><p>I have lost count of how many soundbar apps are currently clogging up my iPhone's storage – and I would rather drop the majority of them. While this isn't a blanket issue, I have tested many soundbars which have less-than-ideally optimised apps, and connectivity is usually the first hurdle to overcome.</p><p>I’ve had soundbar apps flat-out refuse to connect to their respective soundbar, and that has locked a handful of crucial features, including calibration, access to sound modes and input selection, leaving them to be handled via a remote control handset or on-device buttons and interpreted by either a dot-matrix display or a confusing array of flashing LEDs.</p><p>All of this could be avoided if more soundbar manufacturers included an on-screen setup, one which would allow us to adjust settings without having to rely on an app. </p><p>We have recently seen this included on the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/yamaha-true-x-surround-90a-system">Yamaha True X Surround 90A</a>, which was a welcome addition, while many AVRs have offered on-screen setups for quite some time. Denon’s range has supported this for a while, and we even saw a trimmed-down (yet surprisingly functional) version included on the <a href="https://www.whathifi.com/tv-home-cinema/av-receivers/jbl-ma7100hp">JBL MA7100HP</a>, which made setup and operation a lot easier.</p><p>Considering many soundbar manufacturers also produce TVs (think Sony, LG and Samsung), an on-screen menu system that ties into their respective smart platforms would be a rather nice touch.</p><h2 id="get-serious-about-sound-customisation-and-calibration">Get serious about sound customisation and calibration…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:858px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="RBWnsnt3XGzj6PJk6SpuBG" name="Audessy mic.jpg" alt="Audyssey MultEQ-X Calibrated Microphones" src="https://cdn.mos.cms.futurecdn.net/RBWnsnt3XGzj6PJk6SpuBG.jpg" mos="" align="middle" fullscreen="" width="858" height="483" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Audyssey)</span></figcaption></figure><p>I think this is where people place the most emphasis on the differentiation between AVRs and soundbars. A soundbar is essentially a plug-and-play device; sure, there are often various sound modes, and most Dolby Atmos-supporting soundbars include a method of calibrating them, but there aren’t often many ways to customise deeply the sound of your soundbar. </p><p>Vague EQ settings aside, I understand why soundbars aren’t as in-depth as AVRs when it comes to sound customisation. They are usually aimed at people who have no interest in the complexities of a full home cinema speaker system; for them, the ease of use and immediate sound payoff are the primary concern. That being said, a deeper customisation menu for enthusiasts would go a long way to winning over staunch audiophiles.</p><p>Calibration, on the other hand, could easily be improved on many soundbars. We often see soundbars use a built-in microphone, or utilise the microphone in your smartphone, to take measurements and calibrate the sound to your room. </p><p>While this is usually pretty effective, I much prefer the accuracy of an AVR calibration system, which usually involves hooking up an external microphone (often included in the box) and placing it in your main seating position, to best tailor the sound to the place you will be watching your movies or TV shows.</p><p>We have seen this once on a soundbar – the <a href="https://www.whathifi.com/reviews/sennheiser-ambeo-soundbar">Sennheiser Ambeo Soundbar Max</a> launched with an external microphone for this very purpose. But very few soundbars sporting this feature have passed through our home cinema testing room since. </p><p>A more accurate and thorough method of calibrating the sound could negate some of the criticism surrounding the notion that soundbars “don't do real Dolby Atmos”. If you’re spending in the region of £1000 on a flagship model, an included microphone shouldn't be out of the question.</p><p><strong>MORE:</strong></p><p><strong>Check out our full </strong><a href="https://www.whathifi.com/reviews/marantz-cinema-30-av-receiver"><strong>Marantz Cinema 30 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra review</strong></a></p><p><strong>Here is </strong><a href="https://www.whathifi.com/advice/how-to-set-your-av-receiver-and-get-best-sound"><strong>how to set up and get the best sound out of your AVR</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/three-crucial-lessons-dolby-atmos-soundbars-could-learn-from-proper-home-cinema-audio-systems</link>
                                                                            <description>
                            <![CDATA[ Soundbars could learn a thing or two from their elders ]]>
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                                                                        <pubDate>Tue, 10 Mar 2026 15:52:35 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Jul 2026 11:09:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[Samsung]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Samsung HW-Q990F soundbar package on a grey backdrop sitting below a TV]]></media:description>                                                            <media:text><![CDATA[Samsung HW-Q990F soundbar package on a grey backdrop sitting below a TV]]></media:text>
                                <media:title type="plain"><![CDATA[Samsung HW-Q990F soundbar package on a grey backdrop sitting below a TV]]></media:title>
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                                <p>Looking for a home cinema sound solution? You’ll find two paths branching before you: one leads to an AVR and surround sound speaker package, the other to a Dolby Atmos soundbar.</p><p>You might think that these devices could live in harmony, but we often see people claiming soundbars to be inferior and incapable of delivering cinematic sound that even remotely rivals that of the <a href="https://www.whathifi.com/best-buys/home-cinema/best-home-cinema-amplifiers">best AVRs</a>.</p><p>While there is a modicum of truth to that – we have tested hundreds of soundbars, AVRs and surround sound speaker packages in total and find that a true surround sound system will almost always beat the soundbar experience – there is actually plenty of nuance to the matter.</p><p>Convenience is the main draw of a soundbar – and the reason I use one myself. Not everyone, especially those in pokey city flats or shared houses, has the space to deploy a full 5.1.2 (or greater) system; and attempting to route cables around a rented property is a concept that sends a shiver down my spine. </p><p>There is also the financial aspect: when it comes to budget considerations, a <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a> for £899 is a far more appealing all-in-one Dolby Atmos solution compared with an AVR and 5.1.2 speaker package, which can cost upwards of £2000. </p><p>Put simply, soundbars have their place in this world, and we are fans of them regardless of whether or not they are deemed to be “true home cinema” audio solutions.</p><p>But that doesn't mean there isn’t room for improvement. </p><p>Relatively speaking, soundbars are much newer than AV amplifiers. Yamaha introduced the first soundbar, the YSP-1, back in 2004, while Denon is credited with introducing the world's first AV amplifier back in 1985 with the AVC-500. That's a 19-year difference, and as we know, a lot can happen in the world of AV in almost two decades. </p><p>With that in mind, I feel soundbars could learn a thing or two from their elders, and that sentiment is felt with the current crop of soundbars and AVRs on the market.</p><h2 id="don-t-be-stingy-with-the-hdmi-ports">Don't be stingy with the HDMI ports…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1921px;"><p class="vanilla-image-block" style="padding-top:56.27%;"><img id="KqUbN2H6AHpWGakf5MJ6sB" name="Denon AVC-X6800H (FUTURE HANDS ON) 07.jpg" alt="What Hi-Fi?" src="https://cdn.mos.cms.futurecdn.net/KqUbN2H6AHpWGakf5MJ6sB.jpg" mos="" align="middle" fullscreen="" width="1921" height="1081" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Future)</span></figcaption></figure><p>While soundbars have been improving in this regard in recent years, we are still seeing some models launch without the most important connectivity options. HDMI passthrough – which (I have recently lamented) Sonos and LG have not included in their latest soundbars – is a feature I think every soundbar should include.</p><p>AVRs have, understandably, featured an abundance of HDMI sockets for connecting Blu-ray players, streamers, games consoles and more to your TV or projector for quite some time. As such, AVRs have become the beating heart of many home cinema setups, acting as the central interface which manages connected devices and home cinema sound alike.</p><p>We have to give the likes of Samsung, JBL and Sony kudos for including full-bandwidth HDMI 2.1 sockets on their flagship soundbars; and Sennheiser and Harman Kardon also earn my favour by including HDMI sockets on their ’bars, even if they tend to be of the 2.0 standard and therefore don't support quite as many gaming features.</p><p>If a soundbar is going to take up a precious HDMI 2.1 socket – many TVs only have two of these, by the way – then it's only fair that it should give something back. </p><h2 id="fewer-apps-more-on-screen-setups">Fewer apps, more on-screen setups…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1920px;"><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="UsCgThCEvEeMYfsTKDMB7o" name="Sennheiser ambeo mini (Press image) 06.jpg" alt="Dolby Atmos soundbar: Sennheiser Ambeo Soundbar Mini" src="https://cdn.mos.cms.futurecdn.net/UsCgThCEvEeMYfsTKDMB7o.jpg" mos="" align="middle" fullscreen="" width="1920" height="1080" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Sennheiser)</span></figcaption></figure><p>I have lost count of how many soundbar apps are currently clogging up my iPhone's storage – and I would rather drop the majority of them. While this isn't a blanket issue, I have tested many soundbars which have less-than-ideally optimised apps, and connectivity is usually the first hurdle to overcome.</p><p>I’ve had soundbar apps flat-out refuse to connect to their respective soundbar, and that has locked a handful of crucial features, including calibration, access to sound modes and input selection, leaving them to be handled via a remote control handset or on-device buttons and interpreted by either a dot-matrix display or a confusing array of flashing LEDs.</p><p>All of this could be avoided if more soundbar manufacturers included an on-screen setup, one which would allow us to adjust settings without having to rely on an app. </p><p>We have recently seen this included on the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/yamaha-true-x-surround-90a-system">Yamaha True X Surround 90A</a>, which was a welcome addition, while many AVRs have offered on-screen setups for quite some time. Denon’s range has supported this for a while, and we even saw a trimmed-down (yet surprisingly functional) version included on the <a href="https://www.whathifi.com/tv-home-cinema/av-receivers/jbl-ma7100hp">JBL MA7100HP</a>, which made setup and operation a lot easier.</p><p>Considering many soundbar manufacturers also produce TVs (think Sony, LG and Samsung), an on-screen menu system that ties into their respective smart platforms would be a rather nice touch.</p><h2 id="get-serious-about-sound-customisation-and-calibration">Get serious about sound customisation and calibration…</h2><figure class="van-image-figure  inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:858px;"><p class="vanilla-image-block" style="padding-top:56.29%;"><img id="RBWnsnt3XGzj6PJk6SpuBG" name="Audessy mic.jpg" alt="Audyssey MultEQ-X Calibrated Microphones" src="https://cdn.mos.cms.futurecdn.net/RBWnsnt3XGzj6PJk6SpuBG.jpg" mos="" align="middle" fullscreen="" width="858" height="483" attribution="" endorsement="" class="inline"></p></div></div><figcaption itemprop="caption description" class=" inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: Audyssey)</span></figcaption></figure><p>I think this is where people place the most emphasis on the differentiation between AVRs and soundbars. A soundbar is essentially a plug-and-play device; sure, there are often various sound modes, and most Dolby Atmos-supporting soundbars include a method of calibrating them, but there aren’t often many ways to customise deeply the sound of your soundbar. </p><p>Vague EQ settings aside, I understand why soundbars aren’t as in-depth as AVRs when it comes to sound customisation. They are usually aimed at people who have no interest in the complexities of a full home cinema speaker system; for them, the ease of use and immediate sound payoff are the primary concern. That being said, a deeper customisation menu for enthusiasts would go a long way to winning over staunch audiophiles.</p><p>Calibration, on the other hand, could easily be improved on many soundbars. We often see soundbars use a built-in microphone, or utilise the microphone in your smartphone, to take measurements and calibrate the sound to your room. </p><p>While this is usually pretty effective, I much prefer the accuracy of an AVR calibration system, which usually involves hooking up an external microphone (often included in the box) and placing it in your main seating position, to best tailor the sound to the place you will be watching your movies or TV shows.</p><p>We have seen this once on a soundbar – the <a href="https://www.whathifi.com/reviews/sennheiser-ambeo-soundbar">Sennheiser Ambeo Soundbar Max</a> launched with an external microphone for this very purpose. But very few soundbars sporting this feature have passed through our home cinema testing room since. </p><p>A more accurate and thorough method of calibrating the sound could negate some of the criticism surrounding the notion that soundbars “don't do real Dolby Atmos”. If you’re spending in the region of £1000 on a flagship model, an included microphone shouldn't be out of the question.</p><p><strong>MORE:</strong></p><p><strong>Check out our full </strong><a href="https://www.whathifi.com/reviews/marantz-cinema-30-av-receiver"><strong>Marantz Cinema 30 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra review</strong></a></p><p><strong>Here is </strong><a href="https://www.whathifi.com/advice/how-to-set-your-av-receiver-and-get-best-sound"><strong>how to set up and get the best sound out of your AVR</strong></a></p>
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                                                            <title><![CDATA[ Sorry Sonos and LG, but your Dolby Atmos soundbars won't work in my living room until you add this feature ]]></title>
                                                                                                <dc:content><![CDATA[ <p>We're only three months into 2026, and I've already spent most of my year listening to more soundbars than I can count from the likes of Sonos, LG, Samsung, JBL and Harman Kardon. </p><p>By that metric, I’ll have listened to hundreds of soundbars by the time 2027 rolls around. But after my latest stint with the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7">LG Sound Suite H7</a>, it doesn't matter how a manufacturer pitches their flagship performance if there are connectivity shortcomings. </p><p>While the wireless connectivity options found on the Sound Suite H7 are bountiful, including Bluetooth 5.4, wi-fi, Apple AirPlay 2, Spotify Connect and Tidal Connect, wired connectivity options are slightly less well served.</p><p>In fact, that soundbar has a single wired connection option, and that is HDMI eARC. This is an output socket only, and it isn't backed up by any sort of additional HDMI passthrough sockets. </p><p>In our full review of the new LG flagship soundbar, we noted that the lack of any additional HDMI socket "feels like a missed opportunity considering LG has prided itself on featuring four full-bandwidth HDMI 2.1 sockets on its TVs for quite some time".</p><p>Now, this isn't an issue that's exclusive to the LG Sound Suite H7, as its main competitor and notable What Hi-Fi? Award-winner is also missing this feature. </p><p>The <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a>, which is a superb Dolby Atmos soundbar by all our metrics, is also missing an HDMI passthrough socket. Now, this is easily the <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">best soundbar</a> that we have on hand, and I look forward to listening to it every time I'm reviewing one of its many competitors, but I'm not sure if I could live with it day to day.</p><p>HDMI sockets are a precious commodity in my house. My Sony OLED TV is already limited in that it only has two HDMI 2.1 sockets, and the four in total that I do have are currently occupied by a <a href="https://www.whathifi.com/reviews/sony-playstation-5">PlayStation 5</a>, a <a href="https://www.whathifi.com/sony/ubp-x700/review">Sony UBP-X700</a> 4K Blu-ray player, a <a href="https://www.whathifi.com/reviews/sennheiser-ambeo-soundbar-plus">Sennheiser Ambeo Soundbar Plus</a>, and a <a href="https://www.whathifi.com/reviews/sky-stream">Sky Stream</a> box. </p><p>That leaves the rest of my AV devices (I admit I probably have more than the average Joe), such as my <a href="https://www.whathifi.com/reviews/apple-tv-4k-3rd-generation">Apple TV 4K</a> and Nintendo Switch, without an HDMI socket to call home; so, I rely on the very useful HDMI passthrough sockets built into my Sennheiser soundbar to pick up the slack. It's taking up a precious HDMI 2.1 port, so providing a couple of sockets in return is the least it could do. </p><p>There are some limitations, such as the fact that these sockets are HDMI 2.0 and don't support the latest gaming functions; however, my ageing Nintendo Switch doesn't support VRR or ALLM, so I'm not too fussed. </p><p>We've seen plenty of other soundbars on the market that provide HDMI passthrough sockets too. I have to give Samsung some kudos here: the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> offers two HDMI inputs, both rated to support up to 4K/120Hz signals and Dolby Vision and HDR10+. Now that's more like it.</p><p>While I really do rate the Sonos Arc Ultra highly, I think Sonos should really consider upping its game in this specific area. </p><p>We've seen comments and feedback from various online platforms, with people venting their frustration to Sonos and, more recently, to LG about the lack of HDMI passthrough. </p><p>The really frustrating part is that the last LG soundbar that we reviewed, the mid-range, four-star <a href="https://www.whathifi.com/tv-home-cinema/lg-s70ty">S70TY</a>, featured an HDMI 2.1 passthrough that supported 4K/120Hz gaming. It therefore feels like LG has taken an unnecessary step backwards in this regard.  </p><p>Controversially, I'm at the point where I probably wouldn't even consider a soundbar unless it had HDMI passthrough. </p><p>That might sound extreme, as sound performance is and always will be paramount, but people (myself included) are expecting more from their soundbars these days. </p><p>Therefore, functionality is becoming as important as performance, and I think a few soundbar manufacturers need to recognise that.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7"><strong>LG Sound Suite H7 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p> ]]></dc:content>
                                                                                                                                            <link>https://www.whathifi.com/tv-home-cinema/soundbars/sorry-sonos-and-lg-but-your-dolby-atmos-soundbars-wont-work-in-my-living-room-until-you-add-this-feature</link>
                                                                            <description>
                            <![CDATA[ This connectivity feature is a must ]]>
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                                                                        <pubDate>Fri, 06 Mar 2026 13:14:27 +0000</pubDate>                                                                                                                                <updated>Fri, 06 Mar 2026 13:17:18 +0000</updated>
                                                                                                                                            <category><![CDATA[Soundbars]]></category>
                                                    <category><![CDATA[TV & Home Cinema]]></category>
                                                                                                                    <dc:creator><![CDATA[ Lewis Empson ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                                            <media:credit><![CDATA[What Hi-Fi?]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LG Sound Suite system soundbar system]]></media:description>                                                            <media:text><![CDATA[LG Sound Suite system soundbar system]]></media:text>
                                <media:title type="plain"><![CDATA[LG Sound Suite system soundbar system]]></media:title>
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                                <p>We're only three months into 2026, and I've already spent most of my year listening to more soundbars than I can count from the likes of Sonos, LG, Samsung, JBL and Harman Kardon. </p><p>By that metric, I’ll have listened to hundreds of soundbars by the time 2027 rolls around. But after my latest stint with the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7">LG Sound Suite H7</a>, it doesn't matter how a manufacturer pitches their flagship performance if there are connectivity shortcomings. </p><p>While the wireless connectivity options found on the Sound Suite H7 are bountiful, including Bluetooth 5.4, wi-fi, Apple AirPlay 2, Spotify Connect and Tidal Connect, wired connectivity options are slightly less well served.</p><p>In fact, that soundbar has a single wired connection option, and that is HDMI eARC. This is an output socket only, and it isn't backed up by any sort of additional HDMI passthrough sockets. </p><p>In our full review of the new LG flagship soundbar, we noted that the lack of any additional HDMI socket "feels like a missed opportunity considering LG has prided itself on featuring four full-bandwidth HDMI 2.1 sockets on its TVs for quite some time".</p><p>Now, this isn't an issue that's exclusive to the LG Sound Suite H7, as its main competitor and notable What Hi-Fi? Award-winner is also missing this feature. </p><p>The <a href="https://www.whathifi.com/reviews/sonos-arc-ultra">Sonos Arc Ultra</a>, which is a superb Dolby Atmos soundbar by all our metrics, is also missing an HDMI passthrough socket. Now, this is easily the <a href="https://www.whathifi.com/best-buys/home-cinema/best-soundbars">best soundbar</a> that we have on hand, and I look forward to listening to it every time I'm reviewing one of its many competitors, but I'm not sure if I could live with it day to day.</p><p>HDMI sockets are a precious commodity in my house. My Sony OLED TV is already limited in that it only has two HDMI 2.1 sockets, and the four in total that I do have are currently occupied by a <a href="https://www.whathifi.com/reviews/sony-playstation-5">PlayStation 5</a>, a <a href="https://www.whathifi.com/sony/ubp-x700/review">Sony UBP-X700</a> 4K Blu-ray player, a <a href="https://www.whathifi.com/reviews/sennheiser-ambeo-soundbar-plus">Sennheiser Ambeo Soundbar Plus</a>, and a <a href="https://www.whathifi.com/reviews/sky-stream">Sky Stream</a> box. </p><p>That leaves the rest of my AV devices (I admit I probably have more than the average Joe), such as my <a href="https://www.whathifi.com/reviews/apple-tv-4k-3rd-generation">Apple TV 4K</a> and Nintendo Switch, without an HDMI socket to call home; so, I rely on the very useful HDMI passthrough sockets built into my Sennheiser soundbar to pick up the slack. It's taking up a precious HDMI 2.1 port, so providing a couple of sockets in return is the least it could do. </p><p>There are some limitations, such as the fact that these sockets are HDMI 2.0 and don't support the latest gaming functions; however, my ageing Nintendo Switch doesn't support VRR or ALLM, so I'm not too fussed. </p><p>We've seen plenty of other soundbars on the market that provide HDMI passthrough sockets too. I have to give Samsung some kudos here: the <a href="https://www.whathifi.com/tv-home-cinema/soundbars/samsung-hw-q990f">HW-Q990F</a> offers two HDMI inputs, both rated to support up to 4K/120Hz signals and Dolby Vision and HDR10+. Now that's more like it.</p><p>While I really do rate the Sonos Arc Ultra highly, I think Sonos should really consider upping its game in this specific area. </p><p>We've seen comments and feedback from various online platforms, with people venting their frustration to Sonos and, more recently, to LG about the lack of HDMI passthrough. </p><p>The really frustrating part is that the last LG soundbar that we reviewed, the mid-range, four-star <a href="https://www.whathifi.com/tv-home-cinema/lg-s70ty">S70TY</a>, featured an HDMI 2.1 passthrough that supported 4K/120Hz gaming. It therefore feels like LG has taken an unnecessary step backwards in this regard.  </p><p>Controversially, I'm at the point where I probably wouldn't even consider a soundbar unless it had HDMI passthrough. </p><p>That might sound extreme, as sound performance is and always will be paramount, but people (myself included) are expecting more from their soundbars these days. </p><p>Therefore, functionality is becoming as important as performance, and I think a few soundbar manufacturers need to recognise that.</p><p><strong>MORE:</strong></p><p><strong>Read our full </strong><a href="https://www.whathifi.com/tv-home-cinema/soundbars/lg-sound-suite-h7"><strong>LG Sound Suite H7 review</strong></a></p><p><strong>As well as our </strong><a href="https://www.whathifi.com/reviews/sonos-arc-ultra"><strong>Sonos Arc Ultra review</strong></a></p><p><strong>And check out our picks for the </strong><a href="https://www.whathifi.com/best-buys/best-dolby-atmos-soundbars-the-best-atmos-tv-speakers"><strong>best Dolby Atmos soundbars</strong></a></p>
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