Sky Now TV to launch as pay-per-view internet TV service

21 Mar 2012

Sky Now TVSky has confirmed its internet TV service will be called Now TV.

The pay-as-you-go service will offer on-demand content across smart TVs, tablets, laptops, smartphones, games consoles and other connected devices.

Set to launch this Summer, Sky's Now TV will first provide instant access to films from Sky Movies, with content from Sky's sport and entertainment channels set to follow suit.

There will be a choice of pricing options, with both monthly subscription plans and one-off payments available.

Jeremy Darroch, Sky's Chief Executive, said “We’ll offer two distinctive ways to watch... the full Sky service... and the peace of mind of a monthly bill; or the flexible, more spontaneous, pay-as-you-go service of NOW TV."

Providing detail on the NOW TV service itself, he added: “It will be available on a wide range of devices and offer instant access to a range of high quality Sky content, with no install and no contract.

Starting with movies, it will soon expand to offer sport and entertainment as well. And customers will be able to pay monthly or rent a movie on a simple, pay as you go basis.”

To receive the latest information, customers can register their interest by visiting NOWTV.com.

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Published 20.02.12:

Sky Go launches on Android devices from today, 20th February, bringing all five Sky Sports channels, ESPN, Sky news and 11 Sky Movies channels to Android mobile users.

Only available on selected models at first, the Sky Go app coincides with the addition of more channels to the on-demand TV platform.

The Android app is available now for the following handsets: HTC Desire, HTC Desire S, HTC Desire HD, HTC Incredible S, HTC Sensation, Samsung Galaxy S and Samsung Galaxy S II.

In addition, Sky1, Sky Living and Sky Arts are now available on Sky Go, with Sky F1 coming in a couple of weeks time when the channel launches.

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Published 31.01.2011:

Sky is ramping up the pressure on its pay-TV rivals this morning with a blizzard of announcements to accompany its half year results.

First up, it will launch a new service in the first half of 2012 to enable customers to watch some of its most popular content over the internet.

This will be an alternative to its existing satellite-based subscription TV service.

Those who subscribe to Sky's internet TV package will be able to watch a selection of popular content, including films and eventually sport and entertainment, on their PC, Mac, laptop, smartphone, games console or smart TV – without a dish.

Available to anyone with a UK broadband connection, you'll be able to watch on a pay-monthly or pay-as-you-go basis.

What's more, Sky is investing in its broadband network to expand its coverage to 88% of the UK by June 2013, and will add Sky Broadband Unlimited Fibre from April, giving customers download speeds of up to 40Mbps with no usage cap for £20/month.

And Sky will shortly launch its public wi-fi service powered by The Cloud, giving Sky Broadband customers free access to more than 10,000 hotspots across the UK including Cafe Nero, Pizza Express and Wagamama outlets.

There's more: by the end of February, Sky Go will launch on Android. This will give Sky TV customers access to all five Sky Sports channels, ESPN, Sky news and 11 Sky Movies channels on their Android smartphones, starting with the most popular Samsung and HTC handsets.

Sky Go will be further enhanced with the addition of more channels for viewing on the move, including Sky Atlantic, Sky 1, Sky Living and Sky Arts 1. Sky Sports F1 will be added across all Sky Go platforms from March.

And that's after Sky announced yesterday that BBC iPlayer and ITV Player will be added to the Sky Anytime+ video-on-demand service.

As for its financial results for the six months to December 31st 2011, Sky reports a 6% increase in revenues to £3.4bn with operating profits up 16% from £520m to £601m.

The company says that it now has 10.471 million customers in total, with Sky+ HD in more than four million UK homes and 3.6 million Sky Broadband customers.

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Comments

Oh my goodness, this is really awesome for those that have Android phones. It seems that the Android system is really making great strides in creating apps and programs that people really want.

 

No matter what business you are in, it is always important to give the customers what they want and be the best and Android is striving to do this but they are not ready - yet.

Only 40Mbps Broadband? I am on virgin cable, and I have 100Mbps unlimited downloads.Smile Its being upgraded to 120Mbps soon.

I used to own Sky plus, but the U.S supplied Virgin Tivo box is streets ahead of the Sky box in my experience. 

wonkycows I use the sky plus app, its even better since the update. Now the showcase section directs you to other programs you might otherwise have missed. Looking forward to having the fibre optic broadband its so much faster. I don't want to lose the convience of having just one media bill so very happy with developements.

LHC i got a little bit excited lol!!!

The public wifi hot spots for sky broadband customers sounds like it could be a very usful thing, especially with sky go coming to android.  Also the i player and itv player coming to anytime+ has gotta really complete an already great service.

Speaking of android, has anyone seen how good the sky+ app is for finding out whats on and even setting the things to record. (old news I know, but still very clever stuff)

Sky do have some very good idea.  Well done

user = Kevin7.1 wrote:
this was advertised via the online bills online line
Pardon?


First up, it will launch a new service in the first half of 2012 to enable customers to watch some of its most popular content over the Internet.

 

I probably won't use this much but great if you are in a hotel or on holiday etc and don't want to miss the match.

 

What's more, Sky is investing in its broadband network to expand its coverage to 88% of the UK by June 2013, and will add Sky Broadband Unlimited Fibre from April, giving customers download speeds of up to 40Mbps with no usage cap for £20/month.

 

I knew it would come eventually so so happy that I don't have to change supplier to get fibre optic broadband don't forget to look after existing customers when deciding on discounts!! Again I am so so happy with this announcement Smile

 

And Sky will shortly launch its public WI-FI service powered by The Cloud, giving Sky Broadband customers free access to more than 10,000 hotspots across the UK including Cafe Nero, Pizza Express and Wagamama outlets.

 

this was advertised via the online bills online line I spoke to an advisor about it hopefully this will rival the BT openreach network. Very happy with this a master stroke by sky in my opinion. Its free as well people !!!


There's more: by the end of February, Sky Go will launch on Android. This will give Sky TV customers access to all five Sky Sports channels, ESPN, Sky news and 11 Sky Movies channels on their Android smartphones, starting with the most popular Samsung and HTC handsets.

 

Given that I have a htc desire hd and I am an andriod devotee very happy with this thank you very much. Also fact that if I cannot connect through my orange hotspot access point then hopefully I will connect through my sky hotspot access point :-) 

 

Sky Go will be further enhanced with the addition of more channels for viewing on the move, including Sky Atlantic, Sky 1, Sky Living and Sky Arts 1. Sky Sports F1 will be added across all Sky Go platforms from March.

 

all good.

 

And that's after Sky announced yesterday that BBC iPlayer and ITV Player will be added to the Sky Anytime+ video-on-demand service.

 

Even Better as i don't have a smart TV 4OD would be nice aswell!!

 

I am one very happy customer!!!