More than 100 winners from 26 categories to be highlighted at London ceremony

The annual What Hi-Fi? Awards, celebrating the top Products of the Year and Best Buys from 2015, are less than a month away. The winners will be named at a special ceremony in London on Monday, 26th October. This year the evening event will be backed by Bazaarvoice, which specialises in consumer-generated content with a network connecting more than half-a-billion consumers with thousands of retailers and brands.

The firm’s sponsorship of the Awards ceremony builds on a successful partnership with What Hi-Fi? collecting and displaying user reviews on whathifi.com.

The What Hi-Fi? Awards, now in their 32nd year, will feature more than 100 winners across 26 different categories, highlighting the best speakers, TVs, headphones and more tested by the experts from What Hi-Fi? over the last year.

The winners of the 2015 What Hi-Fi? Awards will be announced simultaneously on social media via the What Hi-Fi? Twitter and Facebook accounts. And look out for the #whathifiawards hashtag for behind-the-scenes insight from the event.

A special section of the whathifi.com website will go live on the night, with full results in the special Awards issue of the magazine, available in shops and online on Tuesday, 27th October.

Comments

Big Aura's picture

This year the evening event

This year the evening event will be backed by Bazaarvoice, which specialises in consumer-generated content with a network connecting more than half-a-billion consumers with thousands of retailers and brands.

I've read that 4 times, and I still don't know what it means.

Is it content which consumers generate (everyone is a consumer, so "human generated content"?) or do the humans have to generate the content whilst they consume (so the content generation is linked to the consumption?)  But what is the content?  

Who has the network?  Does the network attach to the content?  Or do they own the network and they use it to communicate the consumer-generated content that they specialise in.

It's gibberish.

 

It certainly sounds impressive though...

 

 

jjbomber's picture

I've ...

I've read your questions 4 times and still don't understand themBiggrin

Big Aura's picture

And that sounds impressive

And that sounds impressive too!

Andy Clough's picture

In plain English

I didn't write the article, but basically Bazaarvoice provides a content management system to implement user reviews on a large number of websites including What Hi-Fi?