This is D'Egg, the new speaker design from Japanese company Bifrostec, which was founded by former senior Sony engineers.
Standing just 22cm tall, the speakers use a single 9cm drive unit to give wide dispersion, claimed at up to 240 degrees, and start at Y105,000, or around £730, a pair.
Two versions are available: the standard TGA-1B1 and TGA-1W1, in black or white respectively, or a high-end TGA-2R1, with a red Kagami Crystal glass enclosure for a see-through look.
The crystal version (shown above) sells for an ever-so-slightly eye-watering Y315,000, or almost £2200, a pair.
Bifrostec was founded by Dr Heitaro Nakajima, one of the pioneers of CD when at Sony, and a past chairman of the Japan Audio Society, and his Sony colleague Takao Ihashi.
More after the break
During 30 years at Sony, Ihashi collaborated with Dr Nakajima on CD development, and was responsible for virtually all of the company's optical media technology research and commercialisation.