Blue has announced the launch of Mo-Fi, its new headphones that have been designed to deliver hi-fi sound quality from a wide range of devices – whether it's a home AV receiver, smartphone, or tablet on the move.

A built-in "audiophile amplifier with ultra-premium drivers" has been used in the creation of these latest cans, and Blue claims to have established a brand-new hi-fi market segment: "powered headphones".

Mo-Fi will be "available soon" from Amazon and a number of other UK retailers at a price of £275, with its built-in amplifiers offering "six times more power than typical mobile devices" in conjunction with the 5cm drivers.

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There are three amp settings to customize the listening experience – On, On+ and Off. On activates the amp to offer "powerful, detailed sound", with On+ bringing an analogue low-frequency enhancement circuit into play.

Off is said to put Mo-Fi into passive mode for connections to home receivers that may already offer high-output amplification for headphones.

Meanwhile, the multi-jointed headband and earcups have been developed "from the ground up" in an attempt to move away from traditional headphone design and provide a fully-functional, comfortable design.

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More after the break

Blue CEO John Maier said: "Until now, the only way to get a high-fidelity experience was to use expensive audiophile headphones tethered to a bulky amplifier - not the way most of us want to listen.

"Mo-Fi changes all that, with a built-in audiophile amplifier that delivers the power and quality of a hi-fi system - inside your headphones. With Mo-Fi, we’ve brought a high-end listening experience to the mobile world we all live in.

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Comments

SouthaK's picture

Trying to fill a niche that doesn't exist

I'm not convinced by these at all. I think they are trying to fill a niche that doesn't exist. All the money that has gone into the amplification and all the other tech...when no one really has a problem that this headphone is solving. I use lots of different types of headphone with my phone. So long as you choose the right model with relatively low impedance then all smart phones have plenty of power to drive them and sound great. I think 99% of people would be better off buying a cheaper pair of conventional headphones like Sennhesier Momentum that cost less, weight less and sound better.

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