BBC iPlayer app for iPhone boosts users by 500,000 in a week

iPhone iPlayer app

Latest figures from the BBC show that its iOS iPlayer app has been downloaded 1.1 million times in the week since it was updated to run on Apple's iPhone and iPod Touch, as well as the iPad.

Of those downloads, 500,000 were by completely new users who'd never used th app before, says Daniel Danker, the Corporation's general manager of programmes and on demand.

Danker adds that the application's new ability to stream TV shows and radio over 3G as well as wi-fi is also proving popular.

"Last week, 20% of all requests on iPhone were on 3G. That's amazing in such a short period of time. And yet when we look at the audience feedback, nobody has really reported streaming problems over 3G."

The growth of mobile and tablet iPlayer viewing has been sharp in 2011. In October, 16.5 million programmes were watched on these devices, up 129% year-on-year.

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Andy Clough

Andy is Global Brand Director of What Hi-Fi? and has been a technology journalist for 30 years. During that time he has covered everything from VHS and Betamax, MiniDisc and DCC to CDi, Laserdisc and 3D TV, and any number of other formats that have come and gone. He loves nothing better than a good old format war. Andy edited several hi-fi and home cinema magazines before relaunching whathifi.com in 2008 and helping turn it into the global success it is today. When not listening to music or watching TV, he spends far too much of his time reading about cars he can't afford to buy.